Senior Brand Designer

📍 Job Overview

Job Title: Senior Brand Designer

Company: Bjak

Location: Bandar Utama, Petaling Jaya, Selangor, Malaysia

Job Type: FULL_TIME

Category: Brand & Visual Design Operations

Date Posted: 2026-05-22

Experience Level: 5-8 years

Remote Status: Hybrid

🚀 Role Summary

• Lead the conceptualization and execution of high-impact design assets across a multitude of platforms, including campaigns, social media, web, product visuals, and marketing collateral.

• Drive the evolution and reinforcement of BJAK’s distinct brand identity, ensuring unwavering clarity, consistency, and a premium aesthetic across all touchpoints.

• Foster deep collaboration with cross-functional teams, including marketing, content, product, and performance departments, to deliver on-brand creative solutions that demonstrably drive business results.

• Adapt and tailor visual language and design execution to effectively resonate with diverse audience segments, encompassing consumers, strategic partners, and internal stakeholders.

• Uphold and meticulously refine BJAK’s comprehensive brand guidelines, guaranteeing the highest quality standards are met and maintained across all creative outputs.

• Provide mentorship and guidance to junior designers, championing creative execution and contributing to the overall professional development and skill enhancement of the design team.

• Report directly to the Creative Manager, contributing strategic insights and creative vision to the overarching brand strategy and design direction.

📝 Enhancement Note: This role is positioned within a "flat organization" structure, implying a hands-on approach and direct contribution to company mission. The Senior Brand Designer will likely be instrumental in establishing and scaling design operations, focusing on efficiency, consistency, and measurable impact, aligning with typical Revenue Operations or GTM operational principles within a creative context.

📈 Primary Responsibilities

• Spearhead the design and development of visually compelling campaign assets that align with strategic marketing objectives and drive customer engagement.

• Develop and refine brand identity elements, ensuring consistency in visual language, typography, and color palettes across all digital and physical touchpoints.

• Collaborate with product teams to create intuitive and aesthetically pleasing user interface (UI) elements and product visuals that enhance user experience.

• Work closely with marketing and content teams to translate complex briefs into clear, engaging, and on-brand visual narratives for various communication channels.

• Maintain and update comprehensive brand guidelines, ensuring all design outputs adhere to established standards and contribute to a cohesive brand image.

• Mentor and guide junior designers, providing constructive feedback and fostering a culture of creative excellence and continuous improvement within the design team.

• Contribute strategic insights to the Creative Manager, influencing overall brand direction and design strategy based on market trends and business goals.

• Design for a broad spectrum of audiences, adapting visual styles and messaging to effectively connect with consumers, partners, and internal teams.

• Ensure all design outputs are optimized for performance marketing channels, with a focus on conversion rates and measurable campaign success.

📝 Enhancement Note: The emphasis on "driving results" and "on-brand work that drives results" indicates a strong connection to GTM objectives. The role requires not just creative execution but also strategic thinking about how design contributes to business outcomes, a key aspect of operations roles focused on efficiency and ROI.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field is typically expected, though a strong portfolio can often substitute for formal education.

Experience: 5–8 years of progressive experience in brand design, graphic design, or closely related creative roles, with a significant emphasis on fast-paced environments or startup settings where agility and impact are paramount.

Required Skills:

• Proven expertise in brand storytelling and the ability to translate complex concepts into impactful visual narratives.

• Exceptional command of layout, typography, composition, and color theory to create visually appealing and effective designs.

• Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign) for professional design execution.

• Proficiency in Figma for collaborative design, prototyping, and interface design.

• Experience with motion design tools such as Adobe After Effects or Premiere Pro for creating dynamic visual content.

• Strong understanding of brand consistency and the ability to meticulously maintain and evolve brand guidelines.

• Demonstrated ability to mentor junior designers, provide constructive feedback, and foster creative growth within a team.

• Excellent cross-functional collaboration skills, with the ability to work effectively with marketing, product, and content teams.

Preferred Skills:

• Experience in creating visuals specifically for performance marketing campaigns and driving measurable results.

• Skills in motion graphics, sound editing, or basic visual effects (VFX) to enhance creative output.

• Familiarity with design systems, templates, and brand libraries for efficient asset creation and management.

• Experience or demonstrated interest in leveraging AI tools for design ideation, automation, and production workflows.

• Understanding of UI/UX principles and how to apply them to product visuals and marketing materials.

📝 Enhancement Note: The requirement for "AI tools for design ideation and production" and the mention of "digital design trends, motion principles, and emerging AI tools" highlight a forward-thinking approach to design operations, emphasizing efficiency and innovation akin to operations roles focused on technology adoption and process improvement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a minimum of 5-8 years of professional design experience, with a strong emphasis on brand identity development and evolution.

• Clear demonstrations of brand storytelling capabilities, illustrating how design effectively communicates a brand's message and values.

• Examples of high-impact visual design across various mediums, including digital campaigns, web assets, social media content, and marketing materials.

• Evidence of leadership in design execution, with projects that highlight strategic thinking, problem-solving, and the ability to elevate brand perception.

Process Documentation:

• Showcase a structured approach to design projects, including initial conceptualization, iterative design phases, and final asset delivery.

• Demonstrate proficiency in utilizing design operations tools (e.g., Figma, Adobe Creative Suite, motion graphics software) efficiently and effectively.

• Provide examples of how brand guidelines were developed, maintained, or refined to ensure brand consistency across diverse projects.

• Illustrate experience in collaborating with cross-functional teams, detailing how design inputs were integrated into broader marketing or product strategies.

📝 Enhancement Note: The portfolio requirements are central to this role, mirroring the emphasis on demonstrable skills and past performance in operations roles. The expectation of "process documentation" and "measurable outcomes" aligns with the operational focus on efficiency, ROI, and clear project lifecycle management.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Senior Brand Designer with 5-8 years of experience in Malaysia, the estimated salary range is approximately MYR 8,000 - MYR 12,000 per month. This estimate considers the cost of living in Selangor, the company's industry (fintech/insurance technology), and the seniority of the role.

Benefits:

• Competitive salary package, reflecting the candidate's experience and the strategic importance of the role.

• Significant opportunity for professional growth, with a clear pathway to advance into a creative leadership position.

• Direct ownership and impact on high-visibility creative assets that reach millions of users across Southeast Asia.

• A dynamic and fast-paced work environment that values clear thinking, smart design execution, and innovative problem-solving.

• A company culture that actively encourages creativity, experimentation, and the exploration of new design approaches, including AI integration.

• Hybrid working system, offering flexibility and a balance between in-office collaboration and remote work.

Working Hours: The standard working hours are likely around 40 hours per week, with a hybrid work model that allows for flexibility. Specific daily schedules can often be discussed and adapted to accommodate team needs and personal preferences, within the operational requirements of the role.

📝 Enhancement Note: Salary estimation is based on publicly available data for similar roles in Malaysia, adjusted for experience level and industry. The benefits highlight career progression and impact, crucial for attracting senior talent in design operations.

🎯 Team & Company Context

🏢 Company Culture

Industry: BJAK operates within the InsurTech and broader FinTech sector, leveraging technology to digitize and streamline the insurance industry. This fast-paced environment demands innovation, efficiency, and a strong focus on user experience and data-driven decision-making.

Company Size: BJAK is described as having a "densely talented, highly motivated" team within a "very flat organization." While specific employee numbers aren't provided, this suggests a dynamic, agile, and potentially growing company where individual contributions have significant visibility and impact. The emphasis on engineering and product excellence points to a culture that values technical proficiency and strategic thinking.

Founded: While the founding date isn't explicitly stated, BJAK is recognized for developing the first and leading insurance platform in Southeast Asia, indicating a history of innovation and market leadership within the region. This background suggests a company built on a foundation of pioneering technology and a mission-driven approach.

Team Structure:

• The design team is likely small but highly impactful, reporting directly to the Creative Manager.

• Collaboration is expected to be cross-functional, involving close partnerships with marketing, content, product, and performance teams.

Methodology:

• Emphasis on data-driven insights to inform design decisions and measure campaign effectiveness.

• Strategic planning and workflow optimization to ensure efficient delivery of high-quality design assets.

• Automation and efficiency practices are likely valued, especially with the mention of AI tools in design.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The "flat organization" and "densely talented" description points to a culture that values high performers and direct impact, common in operations-focused environments. The emphasis on "engineering and product excellence" suggests a data-informed and results-oriented approach to all functions, including design.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Senior Brand Designer, indicating a mid-to-senior level position within the design function. It requires not only advanced design skills but also leadership capabilities, mentorship experience, and strategic input into brand direction. The "Senior" title implies a level of autonomy and responsibility for significant creative projects and team development.

**Reporting