Senior AI Creative Designer

📍 Job Overview

Job Title: Senior AI Creative Designer

Company: CapsLock

Location: Remote - Latvia (Riga)

Job Type: Full-time

Category: Creative & Media / Marketing / Art & Design

Date Posted: 2026-08-13

Experience Level: Mid-Senior Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead the creation of high-impact visual assets using cutting-edge generative AI technologies for performance marketing campaigns.

• Drive conversion rate optimization (CRO) through data-informed design, continuously iterating on visual concepts based on campaign performance metrics.

• Develop photorealistic imagery, lifestyle scenes, and product-focused visuals that align with client brand guidelines and marketing objectives.

• Actively research, test, and integrate new AI tools and workflows to enhance creative output quality, speed, and effectiveness.

📝 Enhancement Note: This role is distinctly focused on the intersection of generative AI, creative design, and performance marketing. The emphasis is on producing visually compelling assets that directly contribute to measurable business outcomes, such as improved click-through rates (CTR) and conversion rates. Candidates should possess a strong understanding of how visual elements influence user behavior in paid media contexts.

📈 Primary Responsibilities

• Generate high-quality AI-driven visuals for performance marketing campaigns across various paid media channels (Facebook, Instagram, YouTube, Google) and landing pages.

• Produce photorealistic human imagery, engaging lifestyle scenes, and detailed product-focused visuals using advanced AI generation and refinement tools.

• Leverage AI tools to enhance, retouch, and extend existing imagery from photo shoots, ensuring seamless integration and high visual fidelity.

• Create multiple creative variations of visual assets to support extensive A/B testing and campaign scaling strategies.

• Ensure all generated visual content is consistent with client brand guidelines, product specifications, and overall campaign messaging.

• Iterate rapidly on visual concepts and creative directions based on performance data, A/B test results, and feedback from marketing and sales teams.

• Explore diverse visual angles, hooks, and formats to identify and implement strategies that significantly improve conversion rates.

• Collaborate closely with copywriters and performance marketers to ensure a strong alignment between visual assets, messaging, and the overall customer acquisition funnel logic.

• Translate high-level creative briefs into multiple distinct visual directions, showcasing a breadth of creative problem-solving rather than a single output.

• Maintain exceptionally high standards for visual quality, realism, and aesthetic appeal, paying close attention to lighting, composition, anatomy, and textures.

• Proactively identify and rectify common AI-generated artifacts, distortions, and inconsistencies to ensure polished, professional final assets.

• Stay abreast of the latest developments in AI image generation tools, models, and features, actively testing and integrating new technologies to optimize the creative production workflow.

• Work efficiently within structured production workflows, prioritizing both execution speed and creative output quality.

• Understand the direct impact of visual content on campaign performance metrics such as CTR, engagement rates, and conversion rates.

• Adjust creative output dynamically based on real-time performance data and testing insights to maximize campaign effectiveness.

• Provide essential visual input during the early stages of concept development and campaign planning sessions.

• Ensure that all visual assets are meticulously structured and prepared for seamless integration into video production pipelines and broader marketing funnels.

• Document all tasks, project progress, and asset management meticulously within ClickUp, adhering to established team standards for transparency and workflow management.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on performance-driven creative output. The role requires not just artistic skill but also a strategic understanding of how visuals influence consumer behavior in a performance marketing context. The expectation to "translate briefs into multiple creative directions" suggests a need for conceptual thinking beyond just executing prompts.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio and proven experience will be prioritized. A background in Graphic Design, Digital Arts, Marketing, or a related field is beneficial.

Experience:

• 3-5+ years of professional experience in design, visual content creation, or creative digital marketing, with a focus on paid social, social media content, or performance campaigns.

• 1-2+ years of dedicated, hands-on experience with AI image generation platforms (e.g., Figma Weave, Higgsfield, Magnific, Runway, Midjourney, Stable Diffusion, DALL-E) specifically for producing photorealistic human imagery, lifestyle scenes, and product-focused visuals. Required Skills:

• AI Image Generation Proficiency: Proven ability to generate, refine, and enhance visual assets using modern AI tools and models, with a portfolio showcasing high-quality photorealistic outputs.

• Performance Marketing Fundamentals: Solid understanding of key performance marketing concepts, including CTR, conversion funnels, hooks, and the role of creative in driving audience engagement and conversions.

• Design Software Integration: Cross-platform proficiency, with experience in connecting AI outputs with traditional design pipelines using tools such as Figma and the Adobe Creative Suite (Photoshop, Illustrator).

• Visual Acuity & Aesthetics: A strong, discerning visual sense encompassing composition, lighting, color theory, typography, realism, and human anatomy.

• AI Enthusiast ("AI-Geek"): Demonstrates an active interest in the AI landscape, staying current with news, experimenting with emerging features and workflows, and proactively seeking innovative methods to improve creative quality, speed, and effectiveness.

• Audience & Visual Translation: Ability to conduct audience research and effectively translate insights into compelling visual representations that resonate with target groups.

• Iterative Design Capability: Aptitude for quickly iterating on visual concepts based on performance feedback and A/B testing data.

• Attention to Detail: Meticulous attention to detail and a commitment to maintaining high standards of visual quality.

• Proactive Mindset: A self-starter who actively suggests improvements and innovative solutions, rather than solely executing assigned tasks.

• Communication & Collaboration: Clear, concise communication skills and a strong ability to collaborate effectively within a global, remote team environment.

• Portfolio: A compelling portfolio showcasing AI-generated photorealistic visuals that demonstrate high-end visual sensibility and impact.

• English Proficiency: Upper-intermediate (B2) English level or higher.

Preferred Skills:

• Basic understanding of how static visual assets can be effectively translated into video production pipelines.

• Experience producing creative assets for high-Customer Acquisition Cost (CPA) verticals such as home services, insurance, or finance.

• Comfort and adaptability in working within a fast-paced environment with frequently evolving priorities and project requirements.

📝 Enhancement Note: The requirement for "1-2+ years of active hands-on experience with AI image generation" is specific and crucial. The "AI-Geek" descriptor emphasizes the need for a candidate who is not just proficient but passionate and actively engaged with AI advancements. The portfolio requirement is heavily weighted towards demonstrating AI-generated photorealistic visuals.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• AI Generation Showcase: A dedicated section within the portfolio clearly demonstrating AI-generated photorealistic visuals, including human subjects, lifestyle scenes, and product imagery. Highlight the specific AI tools and techniques used for each piece.

• Performance-Driven Case Studies: Include 2-3 detailed case studies that illustrate how your AI-generated visuals directly contributed to improved campaign performance (e.g., increased CTR, higher conversion rates, better engagement). Quantify results wherever possible.

• Workflow Integration Examples: Showcase examples of how you've integrated AI outputs with traditional design tools (Figma, Adobe Creative Suite) to refine, enhance, or extend generated assets.

• Creative Variation & Iteration: Present examples of multiple creative variations developed for a single campaign or concept, demonstrating your ability to iterate based on hypothetical or actual performance data.

• Brand Consistency & Realism: Provide examples that highlight your attention to detail in maintaining brand consistency, ensuring high levels of realism (lighting, anatomy, texture), and fixing common AI artifacts.

Process Documentation:

• Workflow Design: Demonstrate an understanding of designing efficient workflows for AI-driven creative production, from ideation and prompt engineering to refinement and final asset delivery.

• AI Tool Integration: Explain your process for researching, testing, and integrating new AI tools and features into existing creative pipelines to enhance output.

• Performance Analysis & Iteration: Outline your methodology for analyzing campaign performance data and using those insights to inform subsequent creative iterations and optimizations.

📝 Enhancement Note: The portfolio requirements are heavily skewed towards demonstrating practical application of AI in a performance marketing context. Candidates must be able to quantify the impact of their work and showcase a structured approach to AI-assisted creative production and optimization.

💵 Compensation & Benefits

Salary Range: Based on the Senior AI Creative Designer title, the location (Riga, Latvia - Remote), and the specified experience level (2-5 years), a competitive salary range for this role in Latvia would typically fall between €35,000 - €55,000 annually gross. This estimate is based on industry benchmarks for creative roles with specialized AI skills in the European market, considering the cost of living in Latvia and the fully remote nature of the position.

Benefits:

• Truly Remote Work: The freedom and flexibility to work from any location where you are most productive and comfortable.

• Generous Paid Vacations: Ample paid time off to ensure rest, rejuvenation, and a healthy work-life balance.

• Unlimited Sick Days: Comprehensive support for personal well-being, allowing for time off as needed for recovery.

• Continuous Learning & Development: Support for ongoing professional growth through programs like the Free Books initiative, workshops, and conference attendance.

• Home Office Support: Reimbursement for essential equipment and furniture to create an optimal and productive home work environment.

• Physical Well-being Coverage: Contribution towards medical insurance and an allowance for a flexible fitness program to support overall health.

• Engaging Culture: Opportunities to participate in various "Fun Stuff" activities, fostering team connection and enjoyment.

Working Hours: The role typically requires a standard full-time commitment of approximately 40 hours per week. Given the fully remote nature and global client base, flexibility may be expected to accommodate collaboration with teams and clients across different time zones, though core working hours are generally aligned with European business days.

📝 Enhancement Note: Salary is estimated based on typical compensation for similar roles in Latvia and the broader European remote market, factoring in the specialized AI skills and senior level. The benefits package emphasizes flexibility, well-being, and professional growth, aligning with the expectations of a remote-first tech-oriented company.

🎯 Team & Company Context

🏢 Company Culture

Industry: IT Marketing / Customer Acquisition Solutions. CapsLock operates at the nexus of technology and marketing, developing unique, scalable customer acquisition strategies for B2C clients, primarily large North American partners. This involves a blend of Digital Marketing, IT, Design, AI-driven analytics, proprietary MarTech, and sales consulting.

Company Size: While specific numbers aren't provided, the description suggests a growing, global team with diverse expertise, indicating a company that is established enough to serve large partners but agile enough to pioneer new solutions. Likely a medium-sized to large organization within the tech/marketing services sector.

Founded: The founding date is not specified, but the company's focus on pioneering unique solutions and building an internal product ecosystem suggests a history of innovation and strategic development.

Team Structure:

• Global & Diverse: The team is described as diverse and global, fluent in over 10 languages, indicating a distributed workforce with varied cultural backgrounds and perspectives.

• Specialized Departments: The role sits within the Design department, which is scaling its AI visual production capabilities. This implies a structured organization with distinct functional teams (Marketing, IT, Design, Media Production, Sales Consulting).

• Cross-functional Collaboration: The Senior AI Creative Designer will work closely with marketers, copywriters, media production specialists, and video editors, highlighting a highly collaborative environment where different expertise areas converge.

• Reporting: While not explicitly stated, a Senior role typically reports to a Design Lead, Creative Director, or Head of Department, with clear lines of communication and project management oversight.

Methodology:

• Data-Informed Innovation: CapsLock emphasizes "AI-driven analytics" and "data-informed customer acquisition solutions," indicating a strong reliance on data to guide strategy and decision-making across all departments, including design.

• Process Optimization: The company focuses on building an "internal product ecosystem that powers profitable acquisition models, flexible scaling, and optimized operations," suggesting a commitment to refining processes for efficiency and effectiveness.

• Agile & Experimental: The proactive testing of new tools, features, and approaches, particularly in the AI landscape, points to an agile and experimental methodology.

• Client-Centric Solutions: The core business is solving complex sales challenges and delivering "powerful, data-informed customer acquisition solutions" for clients, underscoring a client-focused approach.

Company Website: https://www.capslock.global/

📝 Enhancement Note: The company culture is presented as innovative, data-driven, and collaborative, with a strong emphasis on leveraging technology (especially AI) and optimizing operations for client success. The global, remote nature of the team is a key characteristic.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as "Senior," indicating a level of expertise and autonomy beyond junior or mid-level positions. It requires 3-5 years of experience, with a specific emphasis on 1-2 years in AI image generation. A Senior AI Creative Designer is expected to not only execute tasks but also to proactively contribute to strategy, mentor others (potentially), and drive innovation within their domain. They are seen as a key contributor to performance marketing success through visual excellence.

Reporting Structure: The Senior AI Creative Designer will likely report to a Creative Lead, Design Manager, or Head of Design. They will collaborate extensively with cross-functional teams, including marketers, copywriters, media production, and video editors. This structure emphasizes teamwork and the integration of creative output into broader campaign strategies.

Operations Impact: The primary impact of this role is directly tied to revenue generation through improved conversion rates in performance marketing campaigns. By creating high-performing visual assets, the Senior AI Creative Designer directly influences the effectiveness and profitability of client acquisition efforts. Their work is critical for optimizing ad spend, driving traffic, and ultimately acquiring customers, making their contribution highly measurable and valuable to the company's bottom line.

Growth Opportunities:

• AI Specialization & Leadership: Potential to become a subject matter expert in AI creative applications, leading AI initiatives within the design department, and potentially managing junior AI designers as the team grows.

• Performance Marketing Integration: Deeper understanding and specialization in performance marketing analytics, CRO strategies, and how creative impacts the entire funnel, leading to roles with greater strategic input on campaign development.

• MarTech & Tool Development: Opportunity to contribute to the development or refinement of CapsLock's proprietary MarTech stack, particularly areas involving AI-driven creative tools and workflows.

• Cross-Functional Expertise: Gaining broader experience in media production, video editing, or campaign strategy through close collaboration, opening doors to more holistic creative leadership roles.

• Mentorship: As a senior member, there's an opportunity to mentor and guide junior designers, developing leadership and coaching skills.

📝 Enhancement Note: The role offers a clear path for growth within specialized AI creative fields and performance marketing. The "Senior" title implies a trajectory towards leadership and strategic influence, especially given the company's focus on innovation and proprietary solutions.

🌐 Work Environment

Office Type: This position is advertised as "truly and fully remote." This means there is no requirement to work from a physical office location, offering maximum flexibility to the employee.

Office Location(s): The role is based in Riga, Latvia, but the remote nature means employees can work from anywhere within Latvia (or potentially further afield, depending on company policy, though specific location implies a Latvia-based employee). The company operates globally, so collaboration will occur with colleagues and clients across various regions.

Workspace Context:

• Home Office Setup: Employees are expected to set up their own productive workspace at home. CapsLock supports this by covering equipment and furniture expenses, ensuring a comfortable and efficient remote work experience.

• Digital Collaboration Tools: The work environment is heavily reliant on digital collaboration tools. Expect extensive use of platforms for project management (ClickUp), communication (Slack, email, video conferencing), and design collaboration (Figma, Adobe Creative Suite, AI platforms).

• Independent Work & Team Interaction: While much of the work involves independent creative execution and research, there will be regular opportunities for team interaction through scheduled meetings, brainstorming sessions, and project-specific collaborations via video calls.

Work Schedule: The role is full-time, typically around 40 hours per week. As a remote position serving a global client base (primarily North American partners), there may be an expectation for some flexibility to attend meetings or collaborate with teams in different time zones. However, the core work schedule is likely aligned with European business hours, with flexibility built-in to accommodate the remote setup.

📝 Enhancement Note: The fully remote nature is a defining characteristic of the work environment. The company actively supports remote work by providing financial assistance for home office setups, indicating a strong commitment to enabling productive remote employees.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and portfolio to assess alignment with the core requirements, particularly AI generation experience and visual quality.

• Technical/Creative Interview: This stage will likely involve a discussion about your AI generation techniques, experience with specific tools, and your approach to creating photorealistic visuals. You may be asked to walk through specific pieces in your portfolio.

• Portfolio Review & Case Study Presentation: A deeper dive into your portfolio, potentially with a focus on specific case studies demonstrating performance impact. You may be asked to present a hypothetical creative challenge or discuss how you would approach a specific client brief.

• Skills Assessment / Creative Challenge: A practical exercise designed to evaluate your AI generation skills, design sensibility, and ability to meet specific creative requirements under time constraints. This could involve generating specific types of imagery or refining existing assets.

• Cross-functional Collaboration Discussion: An interview with potential collaborators (e.g., a marketer, copywriter) to assess your communication style, ability to integrate feedback, and collaborative approach.

• Final Interview: A discussion with hiring management to assess cultural fit, long-term career aspirations, and overall suitability for the Senior AI Creative Designer role at CapsLock.

Portfolio Review Tips:

• Highlight AI Generative Work: Ensure your portfolio prominently features AI-generated visuals. Clearly label which pieces were created using AI and specify the tools used.

• Quantify Impact: For performance marketing roles, showcasing results is crucial. Include case studies with metrics (CTR, conversion rates) that demonstrate how your visuals improved campaign performance. If direct metrics aren't available, explain the intended impact and rationale.

• Showcase Realism & Quality: Emphasize your ability to produce photorealistic imagery with attention to lighting, composition, anatomy, and detail. Demonstrate how you overcome common AI artifacts.

• Demonstrate Iteration: Include examples of variations for a single concept or how you iterated on a piece based on feedback, illustrating your adaptability and problem-solving skills.

• Tool Proficiency: Briefly mention or visually represent your proficiency with key tools like Figma and Adobe Creative Suite in conjunction with AI platforms.

• Conciseness & Clarity: Organize your portfolio logically. Use clear descriptions for each project, focusing on your role, the challenge, your solution, and the outcome.

Challenge Preparation:

• AI Prompt Engineering Practice: Refine your skills in crafting effective prompts for various AI image generators to achieve specific styles, moods, and subject matter (especially photorealistic humans and lifestyle scenes).

• Performance-Oriented Design Thinking: Practice thinking about visuals through the lens of conversion. Consider what elements drive clicks and engagement for different target audiences and platforms.

• Critique & Refinement: Be prepared to discuss your creative choices, justify your design decisions, and articulate how you would refine a piece based on constructive criticism or performance data.

• Tool Integration Scenarios: Anticipate questions about how you would integrate AI-generated assets into a traditional design workflow using Figma or Adobe Creative Suite.

• Understanding of CapsLock's Business: Research CapsLock's client acquisition solutions and MarTech focus. Consider how visual creative contributes to their overall strategy.

📝 Enhancement Note: The interview process emphasizes practical application of AI in a performance marketing context. A strong portfolio that quantifies impact and showcases technical proficiency with AI and traditional design tools is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• AI Image Generation Platforms: Expertise is required in modern AI tools such as Figma Weave, Higgsfield, Magnific, Runway, Midjourney, Stable Diffusion, or DALL-E. Proficiency in prompt engineering, parameter tuning, and iterative refinement is key.

• Design & Editing Software: Strong command of Adobe Creative Suite (Photoshop, Illustrator) for post-processing, retouching, compositing, and extending AI-generated assets. Proficiency in Figma for design integration, prototyping, and collaborative workflows.

• Project Management: Experience with ClickUp for task management, project tracking, and documentation, as required by team standards.

Analytics & Reporting:

• Performance Data Analysis: While not a primary analyst role, understanding how to interpret performance data (CTR, conversion rates, engagement metrics) from platforms like Facebook Ads Manager, Google Ads, or internal reporting dashboards is crucial for creative iteration.

• Visualization Tools (Familiarity): Awareness of how visuals are used in dashboards (e.g., Tableau, Power BI, Looker) to track campaign performance, though direct creation may not be required.

CRM & Automation:

• CRM (Familiarity): Basic understanding of how customer acquisition funnels work and how visual assets contribute to lead generation and customer journeys within a CRM context (e.g., Salesforce, HubSpot).

• MarTech Ecosystem: Familiarity with the broader marketing technology landscape, including how various tools (AI, design, analytics, ad platforms) integrate to support customer acquisition.

📝 Enhancement Note: The core technology stack revolves around generative AI tools and industry-standard design software. The role requires the ability to bridge the gap between AI output and traditional design workflows, with an understanding of how these visuals perform within broader marketing technology stacks.

👥 Team Culture & Values

Operations Values:

• Innovation & Curiosity: A deep-seated drive to explore and leverage cutting-edge technologies like AI, fostering a culture of continuous learning and experimentation.

• Data-Driven Decision Making: Valuing performance metrics and analytical insights to guide creative output and optimize campaign effectiveness.

• Efficiency & Scalability: Commitment to developing streamlined processes and scalable solutions that power profitable customer acquisition models.

• Collaboration & Openness: Encouraging open communication, the exchange of new ideas, and cross-functional teamwork across a diverse, global team.

• Client Success Focus: A dedication to solving complex client challenges and delivering tangible results that drive business growth.

Collaboration Style:

• Cross-functional Integration: A highly collaborative approach where designers work closely with marketers, copywriters, and production teams to ensure seamless alignment of creative assets with campaign objectives and messaging.

• Feedback-Driven Improvement: A culture that embraces constructive feedback from performance data and team members to refine creative output and drive continuous improvement.

• Knowledge Sharing: Encouraging team members to share insights, learnings, and best practices, particularly regarding new AI tools and techniques, to elevate the collective expertise.

• Agile & Responsive: Adapting quickly to evolving project needs, campaign performance, and new technological advancements in a dynamic marketing environment.

📝 Enhancement Note: The team culture emphasizes forward-thinking, leveraging technology for tangible results, and working collaboratively across disciplines. The values directly support the company's mission of pioneering unique customer acquisition solutions.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid AI Evolution: Keeping pace with the incredibly fast-changing landscape of generative AI tools and techniques, requiring constant learning and adaptation.

• Maintaining High Realism & Consistency: Continuously striving for photorealism and avoiding common AI artifacts while ensuring brand consistency across diverse client projects.

• Translating Data into Visuals: Effectively interpreting performance data and translating abstract marketing briefs into compelling visual narratives that drive specific user actions.

• Balancing Speed and Quality: Producing a high volume of creative variations for testing while maintaining exceptional visual quality and aesthetic standards.

• Remote Collaboration Dynamics: Effectively collaborating and communicating within a fully remote, global team, ensuring clear understanding and alignment across different time zones and cultures.

Learning & Development Opportunities:

• AI Specialization: Deepen expertise in advanced AI image generation techniques, prompt engineering, and emerging AI creative tools.

• Performance Marketing Acumen: Gain a more profound understanding of paid media strategies, conversion rate optimization, and the direct impact of creative on campaign ROI.

• Cross-Disciplinary Skill Development: Learn from video editors, media producers, and marketers to develop a more holistic understanding of the customer acquisition funnel.

• Proprietary Tool Exposure: Gain insight into and potentially contribute to CapsLock's proprietary MarTech stack and AI-driven solutions.

• Industry Trends & Conferences: Opportunities to attend relevant industry conferences, workshops, and online courses focused on AI, creative technology, and digital marketing.

📝 Enhancement Note: The primary challenge lies in navigating the rapidly evolving AI landscape. Growth opportunities are geared towards specialization in AI creative, performance marketing, and contributing to the company's innovative technology solutions.

💡 Interview Preparation

Strategy Questions:

• "How do you stay current with the latest advancements in AI image generation, and how have you integrated new tools or features into your workflow in the past?" (Preparation: Be ready to cite specific AI tools, articles, or communities you follow. Provide an example of a new feature you adopted and its impact.)

• "Describe a time you used performance data to inform or iterate on a creative asset. What was the data, what changes did you make, and what was the outcome?" (Preparation: Prepare a specific case study detailing your process, metrics, and the results achieved. Focus on the link between data and visual adjustments.)

• "Imagine you receive a brief for a new campaign targeting [specific demographic] for [product type]. Outline your initial steps in translating this brief into multiple AI-generated visual concepts, considering platform best practices and conversion goals." (Preparation: Practice a structured approach: audience analysis, keyword/concept generation, AI tool selection, prompt strategy, potential variations, and how you'd ensure realism and brand fit.) Company & Culture Questions:

• "What attracts you to CapsLock's approach to customer acquisition and its use of AI in creative production?" (Preparation: Research CapsLock's website, case studies, and mission. Connect your passion for AI and performance marketing to their business model.)

• "How do you approach collaboration with non-designers, such as marketers or copywriters, to ensure creative alignment and achieve campaign objectives?" (Preparation: Provide examples of successful cross-functional collaboration, highlighting your communication style, how you incorporate feedback, and your understanding of different roles' perspectives.)

• "How do you measure the success of your creative work, particularly in a performance marketing context?" (Preparation: Discuss your understanding of key metrics like CTR, conversion rates, CPA, and how you use these to evaluate and optimize creative output. Reference your portfolio's quantifiable results.) Portfolio Presentation Strategy:

• Narrative Arc: Structure your portfolio presentation around clear narratives for each key project or case study. Explain the problem, your AI-driven solution, the execution process, and the measurable results.

• Quantify Everything Possible: When presenting case studies, use numbers and data points to demonstrate the impact of your visuals. If exact numbers aren't available, explain the intended impact and the rationale behind your design decisions.

• Show, Don't Just Tell: For AI-generated visuals, be prepared to discuss your prompt engineering process, the specific tools used, and the refinements made to achieve the final output. Demonstrate your technical understanding.

• Highlight Iteration and Problem-Solving: Showcase examples where you iterated on designs based on feedback or data, or where you overcame specific technical challenges with AI generation.

• Connect to CapsLock's Business: Tailor your presentation to highlight how your skills and experience align with CapsLock's focus on performance marketing, AI innovation, and client acquisition.

📝 Enhancement Note: Candidates should prepare to articulate their AI creative process, demonstrate data-driven decision-making, and showcase quantifiable results. The interview will likely assess both technical AI skills and strategic marketing understanding.

📌 Application Steps

To apply for this Senior AI Creative Designer position:

• Submit your application through the provided link on Comeet.

• Portfolio Customization: Tailor your portfolio to prominently feature AI-generated photorealistic visuals and performance-driven case studies. Quantify results wherever possible and clearly indicate the AI tools and techniques used.

• Resume Optimization: Update your resume to highlight your 1-2+ years of hands-on AI image generation experience and your 3-5+ years in design/digital marketing. Use keywords from the job description such as "AI image generation," "performance marketing," "conversion rate optimization," "photorealistic imagery," and "Figma."

• Interview Preparation: Practice articulating your creative process, AI workflow, and how your visuals contribute to campaign success. Prepare specific examples for potential interview questions related to AI trends, performance data, and collaboration.

• Company Research: Thoroughly research CapsLock's services, client acquisition solutions, and their approach to AI and MarTech. Understand their business model and how this role contributes to their overall strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.