Product Designer (UX/UI) - CDC

📍 Job Overview

Job Title: Product Designer (UX/UI) - CDC

Company: CP Axtra

Location: Suan Luang, Bangkok, Thailand

Job Type: FULL_TIME

Category: Product Design / UX/UI Operations

Date Posted: July 31, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (with potential for remote work within Thailand)

🚀 Role Summary

• Design intuitive and efficient user experiences for critical operational systems within warehouse and fulfillment environments.

• Develop user interfaces for both web applications and handheld PDA devices, directly impacting frontline operators, supervisors, and administrators.

• Translate complex operational processes into clear, task-driven digital workflows to enhance productivity and reduce error rates.

• Conduct user research and usability testing to gather insights and drive continuous improvement in operational efficiency.

• Collaborate closely with Product Owners, Business Analysts, and Engineers to ensure design feasibility and alignment with business objectives.

📝 Enhancement Note: This role is distinctly focused on operations design within a logistics and warehouse context, rather than typical consumer-facing product design. The emphasis on PDA/handheld devices and task-driven workflows for frontline staff is a key differentiator.

📈 Primary Responsibilities

• Champion user-centered design principles to create effective digital solutions for warehouse operations.

• Design and prototype user interfaces for web-based operational systems and specialized PDA/handheld devices.

• Develop detailed wireframes, mockups, and high-fidelity UI designs ready for engineering implementation.

• Architect intuitive task-driven workflows for core warehouse functions such as receiving, picking, packing, loading, and inventory management.

• Optimize PDA interfaces for maximum speed, clarity, and minimal interaction steps, crucial for high-volume operational environments.

• Plan, execute, and synthesize results from user research and usability testing to identify pain points and opportunities for improvement.

• Define comprehensive user personas and map detailed user journeys for both operational staff and administrative users.

• Design impactful operational dashboards and monitoring tools to provide supervisors with real-time insights into system status, exceptions, and performance metrics.

• Translate intricate business logic and operational requirements into seamless and user-friendly interaction flows.

• Establish, maintain, and evolve a consistent design system, including reusable UI components and design patterns, across web and PDA platforms.

• Foster a culture of continuous iteration by incorporating user feedback, operational data, and usability testing findings into design updates.

• Engage collaboratively with Product Owners, Business Analysts, and Engineering teams to ensure technical feasibility and alignment with operational constraints and strategic goals.

📝 Enhancement Note: The responsibilities highlight a strong focus on task efficiency and data visualization for operational decision-making, common in GTM and operations roles. The need to design for both web and specialized handheld devices indicates a complex, multi-platform operational environment.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience.

Experience: 2-5 years of professional experience in Product Design, UX/UI Design, with a proven track record of designing complex systems.

Required Skills:

• Demonstrated ability in user research methodologies and usability testing, including planning, execution, and synthesis of findings.

• Strong experience designing and delivering user interfaces for desktop, web, and mobile applications.

• Proven experience designing workflow-heavy or enterprise-level systems, with an understanding of complex business processes.

• Excellent visual and interaction design skills, with a keen eye for detail and usability.

• Experience in building, contributing to, or maintaining design systems that ensure scalability and consistency across multiple platforms.

• Proficiency in working within Agile product development methodologies and cross-functional teams.

• Exceptional communication and presentation skills, capable of articulating design decisions clearly to both technical and non-technical stakeholders.

• Strong analytical and creative problem-solving abilities to translate abstract concepts and operational processes into intuitive user experiences.

• Adaptability and comfort working in fast-paced environments with evolving product requirements.

• A robust portfolio showcasing your expertise in user research, interaction design, and visual design. Preferred Skills:

• Prior experience designing within logistics, warehouse management systems (WMS), Enterprise Resource Planning (ERP), or other operational systems.

• Specific experience designing task-optimized interfaces for handheld devices, such as barcode scanners or PDA terminals.

• Familiarity with the retail or supply chain domain, understanding industry-specific operational challenges.

• Experience with data visualization techniques and designing operational dashboards.

📝 Enhancement Note: The "Nice to Have" skills directly point towards a specialized operational niche within product design. Candidates with logistics or supply chain experience will have a significant advantage due to the domain-specific nature of the operational systems.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase at least 2-3 comprehensive case studies demonstrating end-to-end product design processes, from research to final implementation.

• Highlight projects that involved designing complex workflows or enterprise systems, emphasizing problem-solving and user-centric solutions.

• Include examples of user research initiatives, usability testing, and how feedback was incorporated to improve designs.

• Demonstrate experience with design systems, UI component libraries, and ensuring design consistency across different platforms (web and mobile/handheld).

• Quantify the impact of your design solutions, where possible, by including metrics related to efficiency gains, error reduction, or user satisfaction. Process Documentation:

• Clearly articulate your design process, including user research methodologies, ideation techniques, prototyping tools used, and testing approaches.

• For each case study, detail the specific operational challenges addressed and how your design solutions provided tangible benefits.

• Illustrate how you collaborated with cross-functional teams (Product, Engineering, Business Analysts) throughout the design lifecycle.

• Explain your approach to translating complex operational requirements into intuitive user flows and interfaces.

📝 Enhancement Note: For operations-focused roles like this, a portfolio is critical. It should not just showcase visual design but also the strategic thinking behind solving operational problems through design, with a clear emphasis on efficiency and process improvement.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Product Designer with 2-5 years of experience in Bangkok, Thailand, the estimated annual salary range is THB 700,000 - 1,200,000. This range can vary based on the candidate's specific experience, skills, and the results of the interview process.

Benefits:

• Health Insurance: Comprehensive group health insurance from a leading provider, including Outpatient Department (OPD), Inpatient Department (IPD), and Emergency OPD coverage.

• Provident Fund: A 3% contribution to a provident fund, supporting long-term financial planning.

• Year-end Bonus: Includes both variable and performance-based bonuses, acknowledging individual and company achievements.

• Gym Facilities: Access to a fitness center, yoga room, and recreational space at the Head Office, offering a space for well-being and relaxation with city views.

• Attractive Vacation Days: A minimum of 18 days of annual leave, providing ample time for rest and personal pursuits.

• No Overtime: A commitment to a 5-day work week, fostering a healthy work-life balance. Goals and deadlines are set collaboratively.

• Free Car Parking Space: Complimentary parking is provided for employees who drive to work, eliminating an additional cost and stress.

Working Hours: Standard working hours are 5 days a week, typically Monday to Friday. The company emphasizes setting clear goals and deadlines, implying a focus on productivity rather than strict adherence to hours, with no expectation of overtime.

📝 Enhancement Note: The salary estimate is based on current market data for mid-level design roles in Bangkok, considering the specific industry and company context. The benefits package is comprehensive and aligns with common offerings for full-time employees in Thailand, with a notable emphasis on work-life balance (no overtime).

🎯 Team & Company Context

🏢 Company Culture

Industry: CP Axtra operates within the broader CP Group, a diversified conglomerate with significant interests in retail, food, and agribusiness. This specific role is within their "CDC" division, likely related to logistics, supply chain, or operational technology given the job description. The company's scale suggests robust operational processes and a need for efficient internal systems.

Company Size: CP Axtra is part of the CP Group, one of Thailand's largest and most influential conglomerates. While the specific size of CP Axtra's design or tech division isn't stated, the parent company employs tens of thousands globally, indicating a large, well-resourced organization. This scale offers stability and opportunities for impact.

Founded: While the founding date for CP Axtra specifically isn't provided, the CP Group was founded in 1921. This long history suggests a company with established processes, a deep understanding of its markets, and a commitment to long-term growth and innovation.

Team Structure:

• The role is within a division likely focused on operational technology or digital transformation for the group's logistics and fulfillment operations.

• The design team is expected to be part of a Product Development or Technology department, working in close proximity to Product Owners, Business Analysts, and Engineering teams.

• Collaboration will be a key aspect, with designers working cross-functionally to integrate user needs with technical capabilities and business objectives. Methodology:

• The team likely operates using Agile methodologies, emphasizing iterative development, collaboration, and rapid response to changing requirements.

• Design processes will involve user research, wireframing, prototyping, usability testing, and the application of design systems.

• A data-driven approach is implied, with a focus on improving operational efficiency and performance through design insights.

Company Website: https://www.cpaxtra.com/ (Note: This is a general CP Group context; CP Axtra may have a more specific internal portal or divisional site.)

📝 Enhancement Note: Understanding that CP Axtra is part of the CP Group is crucial. It implies a large, established corporate environment with likely complex internal systems and a need for standardization and efficiency. The "CDC" designation likely points to a division focused on "Central Distribution Center" or similar operational hub.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer (2-5 years of experience). It requires independent work on design tasks, collaboration with cross-functional teams, and the ability to translate operational needs into tangible design solutions. The focus is on contributing to the operational efficiency of the business through thoughtful UX/UI design.

Reporting Structure: The Product Designer will likely report to a Design Lead, Head of Product, or a similar manager within the technology or product development department. They will work closely with Product Owners and Business Analysts who define the operational requirements and strategic direction.

Operations Impact: The work of this Product Designer will directly influence the efficiency, accuracy, and user satisfaction of critical operational systems. By improving the usability of warehouse management tools and PDA interfaces, the designer will contribute to faster processing times, reduced errors, improved inventory management, and ultimately, enhanced supply chain performance and cost savings for CP Axtra.

Growth Opportunities:

• Specialization: Develop deep expertise in designing for complex operational environments, logistics, and specialized hardware like PDAs.

• Leadership: Progress to a Senior Product Designer role, leading design initiatives, mentoring junior designers, and taking ownership of larger product areas.

• Cross-functional Mobility: Gain a deep understanding of supply chain and logistics operations, potentially transitioning into Product Management or Business Analysis roles within the operations domain.

• Design System Expansion: Lead the expansion and refinement of the design system, influencing design standards across multiple operational platforms.

• Process Improvement: Champion and implement advanced design methodologies and research techniques within the team.

📝 Enhancement Note: The growth path emphasizes specialization in operational design, which is a valuable niche. The connection to a large conglomerate like CP Group suggests stable growth opportunities and the potential for career advancement within various divisions.

🌐 Work Environment

Office Type: The role is described as Hybrid, indicating a blend of remote work and in-office presence. The company offers a Head Office in Bangkok with extensive facilities, suggesting that the in-office component will be engaging and supportive.

Office Location(s): The primary location is Suan Luang, Bangkok, Thailand. The company highlights its Head Office amenities, implying that in-office days will likely be spent there.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on cross-functional teams suggest a collaborative workspace, both physically and virtually. Expect opportunities to interact with Product Owners, Business Analysts, and Engineers.

• Tools & Technology: Access to necessary design software, prototyping tools, and potentially specialized hardware for testing PDA interfaces will be provided.

• Focus on Efficiency: The work environment is geared towards improving operational efficiency, fostering a culture of problem-solving and continuous improvement. The "no overtime" policy suggests a focus on efficient work practices during core hours.

Work Schedule: A standard 5-day work week (Monday-Friday) is in place. While the role is hybrid, specific days for in-office work may be determined by team needs and project requirements. The emphasis is on meeting goals rather than strict time logging, allowing for flexibility within the hybrid framework.

📝 Enhancement Note: The hybrid nature combined with excellent office facilities (gym, recreational space) indicates a company that values employee well-being and provides a comfortable, productive environment when on-site. The "no overtime" policy is a significant draw for work-life balance.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess relevant experience and skills.

• Hiring Manager/Recruiter Call: A discussion to understand your background, motivations, and cultural fit.

• Design Challenge/Portfolio Presentation: You will likely be asked to present a case study from your portfolio, detailing your process, problem-solving approach, and the impact of your designs. A practical design exercise focused on operational workflows may also be included.

• Team Interviews: Interviews with Product Owners, Business Analysts, and Engineers to assess collaboration skills, technical understanding, and ability to integrate into the team.

• Final Interview: Potentially with a senior leader to discuss strategic alignment and overall fit.

Portfolio Review Tips:

• Focus on Operations: Tailor your portfolio to highlight projects that demonstrate your ability to design for complex operational systems, workflow efficiency, and specialized devices.

• Process Over Polish: Clearly articulate your design process for each case study. Explain the challenges, your approach, the tools you used, and the outcomes.

• Quantify Impact: Whenever possible, include metrics that demonstrate the positive impact of your designs (e.g., reduced task completion time, decreased error rates, improved user adoption).

• Showcase Collaboration: Highlight how you worked with cross-functional teams and stakeholders, demonstrating your communication and teamwork skills.

• Address PDA Design: If you have experience designing for handheld devices, make sure to showcase it prominently, as it's a key requirement.

Challenge Preparation:

• Understand Operational Workflows: Familiarize yourself with common warehouse operations (receiving, picking, packing, shipping) and the challenges faced by frontline workers.

• Practice Design Thinking: Be prepared to walk through your problem-solving process, from understanding the user and business needs to generating solutions and testing them.

• Prepare for Technical Discussions: Anticipate questions about technical feasibility, integration with existing systems, and how your designs would be implemented by engineers.

• Articulate Design Rationale: Be ready to defend your design decisions with logical reasoning based on user needs, best practices, and business objectives.

📝 Enhancement Note: The emphasis on operational systems and PDA design means candidates should prepare specific examples and case studies that directly address these aspects. A strong portfolio demonstrating the ability to translate complex operational requirements into user-friendly interfaces will be paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD, InVision, or similar industry-standard tools for wireframing, UI design, and interactive prototyping.

• User Research & Testing: Tools for conducting remote or in-person usability testing, user interviews, and surveys (e.g., UserTesting.com, Lookback, Maze).

• Design Systems: Experience with building, maintaining, or utilizing established design systems to ensure consistency across platforms.

Analytics & Reporting:

• Familiarity with tools used for tracking user behavior and application performance (e.g., Google Analytics, Mixpanel, Amplitude) may be beneficial for understanding operational data and user interaction patterns.

• Experience with dashboarding tools (e.g., Tableau, Power BI) could be valuable for understanding operational performance metrics. CRM & Automation:

• While not directly a CRM role, understanding how operational systems integrate with broader business platforms like ERPs or WMS is advantageous. Experience with workflow automation concepts can also be relevant. Collaboration Tools:

• Slack, Microsoft Teams, Jira, Confluence for team communication, project management, and documentation.

📝 Enhancement Note: Proficiency in Figma or Sketch is almost a given for modern UX/UI roles. The emphasis on design systems and user research tools is critical. Experience with operational analytics and understanding how designs impact downstream business systems (like WMS/ERP) would be a significant plus.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving the needs of warehouse operators and administrative users, ensuring designs are practical and effective in their daily tasks.

• Efficiency & Optimization: A drive to continuously improve operational processes and performance through thoughtful, user-friendly design solutions.

• Collaboration: A belief in the power of teamwork, working closely with Product, Engineering, and Business Analysts to achieve shared goals and deliver impactful products.

• Data-Driven Decision Making: Utilizing user research, usability testing, and operational data to inform design choices and measure success.

• Continuous Learning: An attitude of curiosity and a willingness to adapt to new technologies, methodologies, and evolving operational needs.

Collaboration Style:

• Cross-functional Integration: Designers are expected to be integral members of cross-functional teams, actively participating in sprint planning, reviews, and problem-solving sessions.

• Open Communication: Fostering an environment where feedback is openly shared, design decisions are transparently communicated, and constructive critiques are welcomed.

• Agile Mindset: Embracing flexibility, adaptability, and a iterative approach to design and development, responding effectively to changing requirements and priorities.

• Knowledge Sharing: Encouraging the sharing of design insights, best practices, and learnings across the team and with other departments to elevate overall design maturity and operational understanding.

📝 Enhancement Note: The team culture likely mirrors the broader CP Group's values of integrity and continuous improvement, adapted to a fast-paced tech/operations environment. The emphasis on collaboration and data-driven decisions is key for success in this operational design role.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Diverse User Needs: Balancing the needs of frontline operators who require speed and simplicity with those of supervisors and administrators who need data and control.

• Technical Constraints: Working within the limitations of specific hardware (PDAs) and potentially legacy systems, requiring creative problem-solving to deliver optimal user experiences.

• Translating Complex Processes: Effectively simplifying intricate warehouse operations and business logic into intuitive digital workflows.

• Adoption and Change Management: Ensuring that new designs are well-received and adopted by users accustomed to existing systems, requiring strong communication and user advocacy.

• Rapid Iteration in a Dynamic Environment: Adapting designs quickly to evolving operational requirements and business strategies in a large organization.

Learning & Development Opportunities:

• Specialized Domain Knowledge: Gaining deep expertise in logistics, warehouse management, and supply chain operations, which are highly valuable skills.

• Advanced UX/UI for Operations: Developing advanced skills in designing for efficiency, task optimization, and enterprise-level systems.

• Cross-functional Exposure: Working closely with various business units and technical teams, broadening understanding of the overall business.

• Design System Leadership: Opportunities to contribute significantly to or lead the development and expansion of the company's design system.

• Industry Conferences & Training: Potential access to industry events or training related to logistics technology, UX design, or enterprise systems.

📝 Enhancement Note: The challenges are inherent to operational design roles, requiring resilience and a strong problem-solving mindset. The growth opportunities are substantial, particularly for those looking to specialize in the high-demand field of operational technology design.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design for a system with significant technical constraints. How did you approach it, and what was the outcome?" (Focus on balancing user needs with feasibility.)

• "Walk me through a complex operational process you've designed for. What were the key user pain points, and how did your design address them?" (Prepare a detailed case study showcasing your process and impact.)

• "How do you ensure your designs are intuitive and easy to use for frontline workers who may have limited technical experience?" (Highlight your user research and testing methodologies.)

• "How do you collaborate with engineers and product managers to ensure your designs are successfully implemented?" (Emphasize your communication and teamwork skills.) Company & Culture Questions:

• "What interests you about designing for operational systems, specifically within a logistics or warehouse environment?" (Connect your passion to the role's unique challenges.)

• "How do you approach understanding the needs of different user groups within an organization, such as operators versus supervisors?" (Showcase your persona and journey mapping skills.)

• "Based on what you know about CP Axtra and the CP Group, how do you see your design skills contributing to our operational efficiency?" (Demonstrate your research and strategic thinking.) Portfolio Presentation Strategy:

• Tell a Story: Frame each case study as a narrative: the problem, your process, the solution, and the impact.

• Highlight Your Role: Clearly define your specific contributions to each project, especially if it was a team effort.

• Showcase Your Process: Demonstrate your thinking by walking through research, ideation, wireframing, prototyping, and testing phases.

• Quantify Results: Use data and metrics to prove the effectiveness of your designs. If direct metrics aren't available, discuss anticipated improvements.

• Be Prepared for Deep Dives: Anticipate detailed questions about your design decisions, research insights, and the trade-offs you made.

📝 Enhancement Note: Interview preparation should heavily lean into the operational context. Candidates should be ready to discuss specific design challenges related to efficiency, task completion, and specialized hardware, using examples from their portfolio that directly align with these requirements.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on Workable.

• Tailor Your Resume: Customize your resume to highlight experience in UX/UI design for enterprise systems, workflow optimization, and any relevant logistics or supply chain domain knowledge. Use keywords from the job description.

• Curate Your Portfolio: Select 2-3 of your strongest case studies that best demonstrate your experience with complex operational systems, PDA/handheld device design, user research, and design systems. Ensure clear articulation of your process and impact.

• Prepare Your Presentation: Practice walking through your chosen portfolio case studies, focusing on your problem-solving approach, design rationale, and quantifiable results. Be ready to discuss your experience with Agile methodologies and cross-functional collaboration.

• Research CP Axtra: Understand the company's mission, its role within the CP Group, and the importance of operational efficiency in their business. Consider how your design philosophy aligns with their culture and values.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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