<section class="job-section" id="st-jobDescription"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Job Description</h2></div><div class="wysiwyg spl-wysiwyg" itemprop="responsibilities"><p>As an Experienced Product Designer (UX & UI) in the Base44 team, you’ll play a central role in shaping and evolving Base44’s core product experience and design foundations.</p><ul><li>Own the functional and visual design of your product.</li><li>Deliver extraordinary, high-quality products in a fast-paced AI driven environment.</li><li>Build and prototype product experiences hands-on using AI coding tools such as Claude and Codex, moving beyond traditional design tools to explore and validate ideas in working products.</li><li>Demonstrate a strong and practical understanding of applied AI to drive innovative, data-informed, and highly personalized user experiences.</li><li>Know your product and users thoroughly through extensive research based on support tickets, data, usability tests, user interviews, competitor analysis and more.</li><li>Collaborate with your team of PMs, developers, analysts, and other UX/UI designers to define product requirements and shape effective design solutions.</li><li>Take ownership and drive projects end-to-end.</li><li>Own your professional growth by taking part in our guild’s courses, guild days, soft and hard skills workshops, mentorship programs, and much more (both learning and teaching).</li></ul></div></section><section class="job-section" id="st-qualifications"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Qualifications</h2></div><div class="wysiwyg spl-wysiwyg" itemprop="qualifications"><ul><li>5+ years of UX + UI design experience in product teams.</li><li>Strong grasp of UX patterns and the product lifecycle - from research to prototyping, design, usability testing and more.</li><li>Hands-on experience with AI development tools such as Claude and Codex, with enough technical and development knowledge to build functional prototypes, understand code, and collaborate closely with engineers.</li><li>Proficient in working with Figma with strong focus on building and working with a design system.</li><li>Excellent problem-solving and communication skills, with a passion for continuous learning.</li><li>Strategic thinker who quickly grasps complex systems and turns them into clear, pixel-perfect design solutions.</li></ul></div></section><section class="job-section" id="st-additionalInformation"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Additional Information</h2></div><div class="wysiwyg spl-wysiwyg" itemprop="incentives"><p>We're Base44, a newly acquired part of Wix, on a mission to redefine how software is built. Our AI-powered platform enables anyone to create custom software applications using natural language—no coding required. Operating like a startup within Wix, we're fast, collaborative, and focused on solving complex problems with simple, powerful solutions.  </p><p>We exist to empower creators, solo founders, startups, entrepreneurs, and side hustlers to bring their ideas to life. Whether you're launching a product, validating a concept, or exploring a new idea, Base44 is here to help you build it.  </p><p>We're growing rapidly, the potential is immense, and with your expertise, we can drive user-driven growth to new heights.</p></div></section><li class="job-detail">City: Tel Aviv</li><li class="job-detail">Department/Company: Base44</li>
Application Requirements
Candidates must have 5+ years of UX/UI design experience and a strong grasp of the product lifecycle. Proficiency in Figma and hands-on experience with AI development tools like Claude or Codex is required.