Product Designer - UX Research

📍 Job Overview

Job Title: Product Designer - UX Research

Company: Experian

Location: São Paulo, São Paulo, Brazil

Job Type: Full-time

Category: Product Design / User Experience Research

Date Posted: 2026-10-01

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Drive product and design decisions by generating deep consumer and business knowledge through rigorous UX research methodologies.

• Lead the end-to-end research process, from defining research questions to synthesizing and communicating actionable insights.

• Collaborate closely with cross-functional product teams, providing evidence-based recommendations to inform product strategy and user experience enhancements.

• Champion best practices in user research, ethics, and methodological quality to ensure data-driven decision-making across the organization.

• Contribute to the continuous improvement of design operations by structuring and disseminating research learnings for broader team utilization.

📝 Enhancement Note: This role is positioned within Experian Consumer Services (ECS), emphasizing a focus on understanding consumer needs and business challenges to guide product development. The integration with Design Ops highlights the importance of scalable research processes and knowledge sharing.

📈 Primary Responsibilities

• Plan, execute, and analyze qualitative research studies (e.g., interviews, usability testing) and support quantitative approaches (e.g., surveys) to address critical product and experience questions.

• Translate complex research findings into clear, compelling insights, opportunities, and actionable recommendations for Product Managers, Designers, and Engineering teams.

• Actively participate in product discovery phases, helping teams to deeply understand consumer behaviors, latent needs, motivations, and existing barriers.

• Develop and maintain a knowledge repository of research findings, ensuring learnings are easily accessible and reusable across various product teams and initiatives.

• Advocate for user-centered design principles and ethical research practices, fostering a culture of evidence-based decision-making throughout the product development lifecycle.

• Collaborate with Design Operations to refine and scale research processes, tools, and best practices within the ECS unit.

• Present research outcomes and strategic recommendations to diverse stakeholder groups, including senior leadership, to influence product roadmaps and strategic direction.

📝 Enhancement Note: The responsibilities emphasize a proactive, end-to-end research ownership, from strategic planning to tactical execution and impact communication. The inclusion of "evidence-based decision making" and "consumer knowledge" points to a strategic, impactful role in shaping product direction.

🎓 Skills & Qualifications

Education:

• Bachelor's or Master's degree in Human-Computer Interaction (HCI), Psychology, Sociology, Anthropology, Design, Information Science, or a related field. Equivalent practical experience will also be considered. Experience:

• 2-5 years of demonstrated experience in UX Research, User Research, Consumer Research, or closely related fields, preferably within digital product development environments.

• Proven track record of successfully planning, conducting, and synthesizing qualitative and quantitative research to drive product improvements. Required Skills:

• UX Research Expertise: Solid experience in designing and executing a range of qualitative research methods (e.g., in-depth interviews, contextual inquiries, ethnographic studies, usability testing, heuristic evaluations).

• Quantitative Acumen: Familiarity with quantitative research methods and data analysis, including survey design, A/B testing support, and basic statistical interpretation.

• Problem Definition: Ability to translate ambiguous business and product questions into clear, researchable hypotheses and well-defined research plans.

• Analytical & Synthesis Skills: Strong capability to analyze diverse data sources, identify patterns, connect disparate findings, and synthesize them into actionable insights and strategic recommendations.

• Communication & Influence: Excellent verbal and written communication skills, with a proven ability to present research findings persuasively to technical and non-technical audiences, including senior stakeholders.

• Methodological Rigor: Deep understanding of research ethics, best practices, and the ability to apply appropriate methodologies to answer specific research questions.

• Tools Proficiency: Experience with common UX research tools for session recording, survey distribution, and analysis (e.g., UserTesting, SurveyMonkey, Qualtrics, Lookback).

Preferred Skills:

• Experience working within a Design Operations framework or contributing to research operations.

• Familiarity with agile development methodologies and working within cross-functional product teams.

• Experience with data visualization tools to effectively communicate research findings.

• Knowledge of behavioral analytics tools (e.g., Google Analytics, Mixpanel) for complementing qualitative insights.

• Experience in the financial services, data technology, or consumer services industries.

📝 Enhancement Note: The experience level is inferred from the "2-5 years" AI data, suggesting a mid-level role. The required skills are expanded based on the core responsibilities, emphasizing the need for both qualitative and quantitative skills, strong analytical abilities, and effective communication, which are critical for a UX Researcher influencing product strategy.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Research Case Studies: Showcase 2-3 detailed case studies demonstrating your end-to-end research process. Each case study should clearly outline the problem, your role, the research methodology employed, key findings, and the impact of your research on product or design decisions.

• Methodology Diversity: Highlight your experience with a variety of research methods, illustrating your ability to select the most appropriate approach for different research objectives.

• Insight Generation: Demonstrate your ability to move beyond raw data to generate clear, actionable insights and strategic recommendations.

• Impact & Outcomes: Quantify the impact of your research whenever possible, showcasing how your work led to measurable improvements in user experience, product adoption, or business metrics.

• Collaboration & Communication: Include examples that show how you collaborated with product managers, designers, and engineers, and how you communicated your findings effectively to various stakeholders.

Process Documentation:

• Research Plan Examples: Provide examples of well-structured research plans that clearly define objectives, target participants, methodologies, and timelines.

• Synthesis Frameworks: Illustrate your approach to synthesizing qualitative and quantitative data, such as affinity mapping, journey mapping, or thematic analysis outputs.

• Deliverable Formats: Showcase a range of deliverables, from concise executive summaries and slide decks to more in-depth reports and interactive presentations.

• Ethical Considerations: Briefly touch upon your approach to ensuring ethical research practices and data privacy within your projects.

📝 Enhancement Note: For a UX Research role, a portfolio is crucial for demonstrating practical application of research skills. The requirements are tailored to showcase the candidate's ability to conduct research, derive insights, and influence product decisions, aligning with the role's emphasis on evidence-based outcomes and collaboration.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Product Designers with UX Research specialization in São Paulo, Brazil, and considering Experian's global presence and reputation, the estimated annual salary range for a mid-level professional (2-5 years of experience) is R$ 80,000 - R$ 130,000 BRL. This range can vary based on the candidate's specific experience, skills, and the final negotiation. Benefits:

• Inclusive Culture: A commitment to fostering a diverse and inclusive work environment, recognized through external awards.

• Well-being Support: Programs and initiatives focused on employee well-being, promoting a healthy work-life balance.

• Professional Development: Opportunities for continuous learning, skill enhancement, and career growth, including access to training and development resources.

• Hybrid Work Model: Flexibility to balance in-office collaboration with remote work, supporting personal commitments and interests.

• Global Exposure: Opportunity to work with a leading global data and technology company, potentially interacting with international teams and projects.

• Career Advancement: Structured pathways for career progression within Experian, offering diverse roles and specializations.

Working Hours:

• Full-time, typically 40 hours per week. The hybrid work model offers flexibility in structuring the work week, allowing for a blend of in-office and remote work days.

📝 Enhancement Note: Salary estimation is based on research for mid-level UX/Product Design roles in São Paulo, Brazil, using available market data for tech and data-focused companies. Benefits are derived from the "Additional Information" section and general knowledge of large, reputable tech companies. The working hours are standard for full-time employment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Global Data and Technology, with significant presence in Financial Services, Health, Automotive, Agribusiness, and Insurance sectors.

Company Size: Experian is a large global corporation with over 25,200 employees in 32 countries. The Brazilian operations (Serasa Experian) employ over 4,000 people. This scale provides stability, extensive resources, and significant opportunities for impact.

Founded: Experian's history dates back to the late 19th century, with its modern iteration evolving through mergers and acquisitions. The company has a long-standing reputation for data innovation.

Team Structure:

• Design Ops Integration: The Product Designer - UX Research will be integrated into the Design Operations structure, suggesting a focus on optimizing design processes, tools, and workflows for efficiency and scalability.

• Cross-functional Collaboration: The role will work closely with Product teams, implying a collaborative environment where UX Research insights directly inform product strategy, design execution, and development.

• Reporting: While not explicitly stated, it's likely the role reports into a UX Research Lead, Design Manager, or a Design Operations Manager within the Experian Consumer Services (ECS) unit.

Methodology:

• Data-Driven Decision Making: Experian's core business is data; therefore, a strong emphasis is placed on using data and evidence to inform all strategic and operational decisions.

• User-Centricity: The role's focus on UX Research underscores a commitment to understanding and prioritizing consumer needs and behaviors in product development.

• Continuous Improvement: The integration with Design Ops suggests a culture that values refining processes, tools, and methodologies to enhance team effectiveness and output quality.

Company Website: https://www.experian.com/careers/

📝 Enhancement Note: Company context is derived from the provided description, emphasizing Experian's global reach, data-centric nature, and commitment to employee well-being and diversity. The team structure is inferred from the mention of "Design Ops" and close collaboration with "product teams."

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer with a specialization in UX Research. It requires a solid foundation in research methodologies and the ability to independently plan and execute research projects. The focus is on contributing expertise to inform product strategy and user experience, rather than managing a team or defining high-level departmental strategy.

Reporting Structure: The role is situated within Experian Consumer Services (ECS), integrated with Design Operations, and works closely with product teams. This suggests a collaborative, cross-functional reporting dynamic, likely reporting to a Senior UX Researcher, Design Manager, or Design Operations Lead who oversees research initiatives and processes.

Operations Impact: The UX Researcher's impact is critical in ensuring that product development is grounded in a deep understanding of consumer needs, behaviors, and pain points. By providing evidence-based insights, this role directly influences product strategy, feature prioritization, user interface design, and ultimately, the success and adoption of digital products within the ECS portfolio. This role acts as a crucial bridge between users and the product development lifecycle.

Growth Opportunities:

• Specialization Advancement: Deepen expertise in specific research methodologies (e.g., advanced qualitative techniques, experimental design, behavioral analytics) or product domains within ECS.

• Leadership in Research: Progress to Senior UX Researcher or Lead UX Researcher roles, taking on more complex projects, mentoring junior researchers, and contributing to research strategy.

• Design Operations Leadership: Transition into a Design Operations role, focusing on scaling research processes, managing research tools, and optimizing the overall design team's efficiency.

• Product Management Collaboration: Develop strong product acumen through close collaboration, potentially leading to hybrid roles or transitions into Product Management with a strong user-centric foundation.

• Cross-functional Mobility: Leverage research insights and communication skills to move into related fields such as Product Marketing, Customer Experience Strategy, or Data Analysis.

📝 Enhancement Note: The analysis of career and growth is based on the role's mid-level designation, specialization in UX Research, and the organizational context of a large technology company like Experian, highlighting typical progression paths within product design and operations functions.

🌐 Work Environment

Office Type: Experian operates a hybrid work model, indicating a blend of in-office and remote work. The office environment in São Paulo is likely designed to facilitate collaboration, innovation, and team connection for those days spent on-site.

Office Location(s): The primary office location is Av. das Nações Unidas, 14.401, São Paulo, SP, Brazil. This is a prominent business district, suggesting a modern and accessible office space.

Workspace Context:

• Collaborative Hub: On-site days are likely focused on team meetings, brainstorming sessions, workshops, and building rapport with colleagues across product, design, and engineering.

• Tools & Technology: Access to standard office technology, high-speed internet, and potentially specialized UX research software and hardware, depending on the specific needs of research activities conducted in the office.

• Team Interaction: Opportunities to engage directly with fellow researchers, designers, product managers, and engineers, fostering a strong sense of team and shared purpose.

Work Schedule: The role is full-time, with a standard 40-hour work week. The hybrid arrangement offers flexibility in how these hours are structured, allowing employees to manage their work and personal lives effectively. This flexibility is crucial for researchers who may need to schedule interviews or conduct deep work outside of typical office hours.

📝 Enhancement Note: The work environment description is based on the "Hybrid" work arrangement and the São Paulo office location, inferring typical office functionalities and collaborative expectations for such a setup in a large tech company.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will likely conduct an initial screening call to assess basic qualifications, experience, and cultural fit.

• Technical Interview(s): Expect in-depth interviews focusing on UX research methodologies, problem-solving skills, and your approach to various research challenges. This may involve discussing past projects and hypothetical scenarios.

• Portfolio Review: A dedicated session where you will present your portfolio, walking through 1-2 key case studies. Be prepared to discuss your process, decisions, insights, and the impact of your work.

• Cross-functional Interviews: Interviews with Product Managers, Designers, or Engineers to assess your collaboration style and ability to integrate research findings into product development.

• Final Interview: Potentially a discussion with a senior leader or hiring manager to finalize the decision.

Portfolio Review Tips:

• Structure Your Narrative: For each case study, clearly articulate the problem, your specific role and contributions, the research questions, methodology, key findings, insights, recommendations, and the measurable impact.

• Show, Don't Just Tell: Use visuals (e.g., screenshots, diagrams, user quotes, synthesized data) to illustrate your process and findings.

• Highlight Your Process: Emphasize how you arrived at your insights and recommendations, showcasing your critical thinking and analytical skills.

• Quantify Impact: Whenever possible, provide metrics or evidence of how your research influenced product decisions and led to positive outcomes.

• Tailor to Experian: Understand Experian's business and products. Be prepared to discuss how your research skills can benefit their consumer services.

Challenge Preparation:

• Research Design Challenge: You might be given a hypothetical product or problem and asked to outline a research plan, identify key questions, and propose methodologies.

• Synthesis Exercise: You could be presented with mock research data and asked to identify key insights and formulate recommendations.

• Stakeholder Communication: Practice articulating research findings and their implications clearly and concisely to different audiences. Focus on translating complex data into business value.

📝 Enhancement Note: This section details a typical interview process for a UX Research role in a corporate setting, with specific advice on portfolio presentation and preparation for potential challenges, tailored to the responsibilities outlined in the job description.

🛠 Tools & Technology Stack

Primary Tools:

• UX Research Platforms: UserTesting.com, Lookback, Maze, UserZoom (for remote usability testing, participant recruitment, and feedback collection).

• Survey Tools: SurveyMonkey, Qualtrics, Google Forms (for designing and distributing surveys, collecting quantitative data).

• Qualitative Analysis Tools: Dovetail, NVivo, or even advanced spreadsheet/presentation software (for organizing, coding, and synthesizing qualitative data).

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics (for understanding user behavior on digital platforms, identifying drop-off points, and tracking conversion funnels).

• Business Intelligence Tools: Tableau, Power BI (potentially used for visualizing research data alongside business metrics, though direct ownership might be with data analysts).

• Reporting Dashboards: Internal Experian dashboards for tracking product performance and user engagement metrics.

CRM & Automation:

• CRM Systems: Salesforce, or other internal CRM tools (understanding how user data is managed and how research insights can inform CRM strategies).

• Collaboration Tools: Jira, Confluence (for project management, documentation, and knowledge sharing with product and engineering teams).

• Design Collaboration Tools: Figma, Sketch, Adobe XD (understanding the design tools your outputs will feed into and how to effectively collaborate with designers).

📝 Enhancement Note: The tools listed are standard for UX Research roles, covering user testing, survey creation, qualitative analysis, and analytics. The emphasis is on how these tools support the core responsibilities of gathering and synthesizing user data to inform product decisions.

👥 Team Culture & Values

Operations Values:

• Data-Driven: A strong emphasis on leveraging data and evidence to guide decisions, minimize assumptions, and maximize impact.

• User-Centricity: A core value of understanding and prioritizing the needs, behaviors, and experiences of consumers in all product development efforts.

• Collaboration: Fostering a team environment where cross-functional partners (Product, Design, Engineering) work together seamlessly, sharing knowledge and insights.

• Continuous Improvement: A commitment to refining processes, methodologies, and tools to enhance efficiency, quality, and the overall effectiveness of the design and research functions.

• Innovation: Encouraging creative problem-solving and the exploration of new approaches to understand user needs and deliver impactful solutions.

Collaboration Style:

• Partnership with Product & Design: Working as a close partner with Product Managers and Designers to co-create solutions, ensuring research directly informs strategy and design iterations.

• Evidence-Based Advocacy: Acting as a strong advocate for the user, using research findings to clearly communicate user needs and influence decisions, even when challenging existing assumptions.

• Open Communication: Maintaining transparent and frequent communication regarding research plans, progress, and findings with all relevant stakeholders.

• Knowledge Sharing: Actively contributing to the team's collective knowledge by sharing research insights, best practices, and learnings through presentations, documentation, and informal discussions.

📝 Enhancement Note: These values and collaboration styles are inferred from Exper