Product Designer Pleno - Campinas/SP

📍 Job Overview

Job Title: Product Designer Pleno

Company: Agibank

Location: Campinas, São Paulo, Brazil

Job Type: Full-Time

Category: Product Design / UX/UI Design

Date Posted: 2026-06-10

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role is pivotal in shaping user-centric digital experiences for Agibank's financial products, focusing on credit, current accounts, investments, payment methods, and channels.

• The Product Designer will be responsible for the end-to-end product lifecycle, translating user needs and business strategy into intuitive and secure journeys.

• A strong emphasis will be placed on the clarity and consistency of user flows, interface patterns, and in-product communication to enhance user comprehension and engagement.

• The position requires a proactive approach to identifying and resolving user friction points through data analysis, user feedback, and contributions to the evolving Design System.

📝 Enhancement Note: The job title "Product Designer Pleno" translates to "Product Designer Mid-Level", indicating a requirement for professionals with established experience (typically 2-5 years) capable of independent work and contributing to strategic design decisions. The focus on "clarity and consistency" in user flows and communication suggests a strong emphasis on UX Writing and Information Architecture within this role.

📈 Primary Responsibilities

• Design and continuously evolve user flows and interface patterns to ensure intuitive, clear, and consistent experiences across all product touchpoints.

• Contribute to establishing and maintaining internal product communication guidelines, including nomenclature, instruction standards, messaging, and feedback mechanisms.

• Collaborate with cross-functional teams, leveraging user data and feedback to identify and address user friction points, thereby improving overall user comprehension and satisfaction.

• Document key design decisions and actively contribute to the enhancement of Agibank's Design System, with a particular focus on communication elements and information presentation.

• Monitor user behavior metrics and engagement data to propose and implement continuous improvements aimed at enhancing clarity, efficiency, and user adoption of financial products.

• Translate complex financial product features into simple, understandable, and actionable user interfaces and interactions.

• Ensure design solutions adhere to accessibility standards, responsiveness best practices, and overall digital experience quality.

• Work closely with product managers, engineers, and researchers to ensure design feasibility and alignment with business objectives.

📝 Enhancement Note: The responsibilities highlight a blend of core UX/UI design, UX writing, and a strategic contribution to the Design System. The phrase "delivering complete, simple, and secure journeys" implies a focus on end-to-end user experience design, with a strong emphasis on trust and reliability, critical in the financial sector.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Interaction Design, Interface Design, Communication, or a related field. Experience:

• Proven experience in UX Design, with a demonstrated ability to articulate design processes, reasoning, and impactful user-centric deliverables.

• Experience in designing for financial products or complex digital platforms is highly advantageous.

• Experience working within an Agile development environment is beneficial. Required Skills:

• UX Design & Strategy: Expertise in user experience design principles, user journey mapping, and information architecture.

• UI Design & Prototyping: Proficiency in creating wireframes, mockups, and interactive prototypes using tools like Figma, Sketch, or Adobe XD.

• User Research & Testing: Experience with various user research methodologies (e.g., interviews, surveys, usability testing) and translating findings into actionable design improvements.

• User-Centered Design: A strong advocate for the user, consistently applying a user-centered approach to all design decisions.

• Communication Design: Ability to communicate ideas and solutions clearly and concisely, both visually and through in-interface text (UX Writing).

• Design Systems: Familiarity with contributing to or working within Design Systems, particularly concerning communication and information display.

• Data Analysis: Ability to interpret user data and feedback to inform design decisions and measure impact.

• Attention to Detail: Meticulous approach to user interfaces, labels, instructions, error messages, and feedback.

• Accessibility & Responsiveness: Understanding of accessibility standards (WCAG) and responsive design principles.

• Generative AI Tools: Experience with generative AI tools for design exploration or content creation.

Preferred Skills:

• UX Writing & Content Design: Specific experience in crafting clear, concise, and on-brand microcopy for digital products.

• Financial Industry Experience: Familiarity with the nuances and regulatory landscape of banking and financial services.

• Agile Methodologies: Experience working in Scrum or Kanban teams.

• Cross-functional Collaboration: Proven ability to collaborate effectively with product managers, engineers, and marketing teams.

• Problem-Solving: Strong analytical and problem-solving skills to address complex design challenges.

• Adaptability: Ability to adapt quickly to changing priorities and diverse contexts.

• Mentorship & Team Development: Willingness to share knowledge and contribute to the growth of the design team.

📝 Enhancement Note: The "Pleno" level suggests that candidates should not only execute design tasks but also demonstrate strategic thinking, contribute to process improvement, and potentially mentor junior designers. The emphasis on "clarity and impact for the user" in the portfolio requirements is critical for this role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Process Documentation: Showcase a clear, step-by-step design process, detailing how you moved from understanding a problem to delivering a solution. This should include research, ideation, iteration, and final design.

• Reasoning & Problem-Solving: Articulate the "why" behind your design decisions. Demonstrate how you analyzed user needs, business goals, and technical constraints to arrive at your solutions.

• Impactful Deliveries: Present finished products or features that clearly demonstrate your ability to create intuitive, clear, and effective user experiences. Highlight the problem solved and the positive outcome for the user.

• Communication Focus: Include examples that specifically highlight your approach to in-product communication, clarity of instructions, error messages, and user feedback. Showcase UX Writing examples if possible.

• Design System Contribution: If applicable, demonstrate experience contributing to or utilizing design systems, especially regarding communication elements or UI patterns.

• Data-Informed Design: Showcase instances where user data, analytics, or feedback directly influenced your design iterations and improvements.

Process Documentation:

• Workflow Design: Provide examples of how you've mapped out and designed complex user flows, ensuring logical progression and ease of navigation.

• Iterative Design: Illustrate how you used feedback (from users, stakeholders, or data) to iterate on designs and improve the user experience.

• System Integration: Show how your designs integrate with existing systems or adhere to established design system guidelines.

• Performance Measurement: Detail how you've approached measuring the success of your designs, referencing specific metrics or user behaviors.

📝 Enhancement Note: For a "Pleno" level Product Designer, the portfolio is crucial. It's not just about the final visuals but the entire thought process, problem-solving methodology, and demonstrated impact. The emphasis on communication and data analysis within the portfolio is a key differentiator for this specific role at Agibank.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a "Pleno" (Mid-Level) Product Designer in Campinas, São Paulo, Brazil, the estimated annual salary range is R$ 75,000 to R$ 110,000 (approximately US$ 14,000 - US$ 20,500, subject to exchange rate fluctuations). This estimate considers the experience level, location, and the specialized nature of product design within the financial technology sector. Benefits:

• Health & Wellness: Comprehensive health insurance, dental insurance, free psychological and medical teleconsultation, Totalpass (gym/wellness access), Meal and Food Vouchers, Life Insurance, and Funeral Assistance.

• Family Support: Childcare allowance, extended maternity leave (6 months) and paternity leave (20 days), with continued meal/food voucher support during leave periods.

• Financial: Private Pension plan, Annual Profit Sharing Program (PPR) based on company performance, remunerated account (CDB with 100% CDI automatic application), and potential for "Worker's Credit" with preferential rates after 6 months of employment.

• Work-Life Balance & Convenience: Birthday day off, transportation vouchers, company shuttle service (within a 50km radius of Campinas), free parking, and anticipation of FGTS withdrawal.

• Perks: 1% cashback on credit card statements credited to the next bill, waiver of digital communication fees, and discounts on pet health insurance plans.

Working Hours:

• Standard full-time work hours, likely around 40 hours per week. While the role is on-site, Agibank's culture emphasizes entrepreneurship and results, suggesting a focus on output rather than strict adherence to hours, within the bounds of a typical workday.

📝 Enhancement Note: The salary range is an estimation based on typical compensation for mid-level design roles in Brazil's tech sector. It's crucial for candidates to research current market rates and be prepared to discuss their salary expectations during the interview process. The extensive benefits package indicates a strong focus on employee well-being and long-term commitment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (Fintech) / Digital Banking. Agibank operates as a digital bank, offering a wide range of financial services through innovative technology.

Company Size: Agibank is a significant player in the Brazilian market, likely falling into the large enterprise category (500+ employees, potentially 1000+). This size implies structured processes, a dedicated product team, and opportunities for impact across a broad user base.

Founded: Agibank was founded in 1997, giving it a long history and deep understanding of the Brazilian financial landscape, combined with a modern digital-first approach.

Team Structure:

• Product Team: The Product team is responsible for the entire lifecycle of financial products, including credit, current accounts, investments, and payment systems.

• Design Unit: Within the Product organization, there is a dedicated design unit focused on UX/UI, interaction design, and communication design. This unit likely collaborates closely with product managers, engineers, and data analysts.

• Reporting Structure: The Product Designer Pleno will likely report to a Design Lead, UX Manager, or Head of Product Design, with close collaboration across product squads or feature teams.

• Cross-functional Collaboration: Expect close collaboration with Product Managers, Engineers (Frontend/Backend), Data Analysts, User Researchers, and potentially Marketing and Customer Support teams.

Methodology:

• Agile & Lean Principles: Agibank's culture emphasizes agility, entrepreneurship, and customer-centricity, suggesting adoption of Agile methodologies (Scrum, Kanban) for product development.

• Data-Driven Decisions: The role explicitly mentions working with data and user feedback, indicating a strong reliance on quantitative and qualitative insights to guide design and product strategy.

• Design Thinking & User-Centricity: The core of the role is about solving user problems and enhancing their banking experience, aligning with Design Thinking principles.

• Continuous Improvement: The focus on monitoring metrics and proposing improvements points to a culture of ongoing optimization and iteration.

Company Website: https://agibank.com.br/

📝 Enhancement Note: Agibank's mission to "fight for a banking experience that welcomes and encourages all Brazilians" underscores a commitment to financial inclusion and accessibility, which should be reflected in the design approach. The "Jeito Agi" cultural pillars (Live for the client, Act as an entrepreneur, Grow on the journey) are key to understanding the company's operational philosophy.

📈 Career & Growth Analysis

Operations Career Level:

• Product Designer Pleno (Mid-Level): This level signifies a professional who has moved beyond junior responsibilities and can independently manage design projects, contribute to strategic discussions, and deliver high-quality work. They are expected to have a solid grasp of design principles, user psychology, and the tools of the trade. At Agibank, this role is crucial for evolving financial products and ensuring a seamless customer experience.

Reporting Structure:

• Typically, a Product Designer Pleno would report to a Design Lead, Senior Product Designer, or a Product Design Manager. This structure allows for mentorship, guidance on complex challenges, and alignment with broader design strategies. Collaboration will be integral, working within product squads or cross-functional teams. Operations Impact:

• The Product Designer's impact is directly tied to the usability, desirability, and effectiveness of Agibank's digital financial products. By creating intuitive interfaces and clear communication, they directly influence customer acquisition, retention, satisfaction, and engagement with financial services, ultimately driving business growth and financial inclusion. Growth Opportunities:

• Specialization: Deepen expertise in specific areas such as UX Writing, Design Systems, User Research, or Accessibility.

• Leadership: Progress to Senior Product Designer, Lead Product Designer, or Product Design Manager roles, taking on more strategic responsibilities and managing teams.

• Cross-functional Mobility: Transition into Product Management, UX Research, or even specialized roles within Product Marketing, leveraging design expertise.

• Skill Development: Continuous learning through internal workshops, external training, conferences, and contributing to the company's evolving Design System and use of AI tools.

• Impact Amplification: Take on design challenges for more critical or complex product areas within Agibank, increasing visibility and influence.

📝 Enhancement Note: The "Pleno" level implies a trajectory towards senior roles. Candidates should look for opportunities to demonstrate leadership potential, strategic thinking, and a proactive approach to problem-solving beyond just executing design tasks. Agibank's culture of "growing on the journey" suggests a supportive environment for career advancement.

🌐 Work Environment

Office Type: The role is specified as "Presencial • Campinas/SP," indicating an on-site work environment. This suggests a collaborative office setting designed to foster teamwork and innovation.

Office Location(s): Campinas, São Paulo, Brazil. This location offers a vibrant ecosystem for tech and finance professionals.

Workspace Context:

• Collaborative Spaces: The office environment likely includes open-plan areas, meeting rooms, and potentially dedicated "war rooms" for project teams, facilitating spontaneous collaboration and brainstorming sessions.

• Tools & Technology: Access to modern design software (Figma, Sketch, Adobe XD), collaboration tools (e.g., Slack, Teams), and potentially company-provided hardware. The mention of Generative AI tools suggests access to relevant platforms and resources.

• Team Interaction: Frequent interaction with design peers, product managers, and engineers, encouraging a culture of shared learning and problem-solving. The office setting supports direct communication and feedback loops essential for rapid iteration.

• Agibank Culture: The "Jeito Agi" culture emphasizes direct communication and a results-oriented mindset, likely reflected in the day-to-day interactions and work environment.

Work Schedule:

• Standard full-time hours (approx. 40 hours/week) are expected for an on-site role. While the focus is on results, the office environment implies a structured workday. Flexibility might be offered within reasonable limits, but the primary expectation is presence in the Campinas office.

📝 Enhancement Note: The on-site requirement for a "Pleno" role suggests that Agibank values in-person collaboration, mentorship, and the synergy that comes from a shared physical workspace, especially for complex design challenges and team cohesion.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, cultural fit, and salary expectations.

• Portfolio Review & Technical Interview: A deeper dive into your portfolio with a hiring manager or senior designer. Expect questions about your process, decision-making, problem-solving approach, and specific project details. This is where you'll demonstrate your UX/UI skills and understanding of user-centered design.

• Case Study/Design Challenge: You may be asked to complete a take-home design challenge or a live whiteboard exercise to assess your problem-solving abilities, design thinking, and how you handle specific design scenarios relevant to Agibank's products.

• Team/Cross-functional Interviews: Meetings with potential team members (other designers, product managers, engineers) to evaluate collaboration skills, communication style, and cultural alignment.

• Final Interview: Potentially with a Director or VP level stakeholder to discuss strategic fit, career aspirations, and overall potential contribution.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest projects that best showcase your skills relevant to this role (UX/UI, communication design, data-informed iteration, problem-solving).

• Tell a Story: For each project, clearly define the problem, your role, the process you followed, your key decisions and rationale, the challenges you overcame, and the measurable impact of your solution. Use visuals effectively.

• Highlight Communication Design: Emphasize projects where you focused on clarity, user instructions, messaging, and information architecture. Showcase your UX Writing skills if applicable.

• Demonstrate Iteration: Show how you used feedback, data, or research to refine your designs. This is crucial for a "Pleno" role.

• Be Prepared to Discuss: Know your projects inside and out. Be ready to answer detailed questions about your process, why you made specific choices, and what you learned.

• Tailor to Agibank: If possible, subtly align your project selection and presentation with Agibank's mission and values (e.g., financial inclusion, user empowerment).

Challenge Preparation:

• Understand the Context: If given a take-home challenge, thoroughly understand the brief, the target user, and the business goals.

• Focus on Process: Clearly articulate your thought process, even if you can't complete the entire design. Show how you would approach the problem.

• Prioritize Clarity: For any communication-heavy design elements, ensure your text is clear, concise, and user-friendly.

• Consider Constraints: Be mindful of potential technical or business constraints, and how they might influence your design decisions.

• Practice Presentation: Be ready to present your challenge solution concisely and answer questions effectively.

📝 Enhancement Note: Agibank's emphasis on "acting as an entrepreneur" and "growing on the journey" suggests they value candidates who take initiative, are proactive in their problem-solving, and can articulate their contributions and learnings effectively. The interview process will likely test these attributes.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly likely, given its industry prevalence), Sketch, Adobe XD. Proficiency in at least one is mandatory, with Figma being the most sought-after.

• Collaboration & Communication: Slack, Microsoft Teams, Jira, Confluence. Essential for team communication, project tracking, and documentation.

• Design Systems: Experience with tools or methodologies for managing and contributing to Design Systems.

Analytics & Reporting:

• Data Analysis Tools: Google Analytics, Mixpanel, Amplitude, or similar product analytics platforms for understanding user behavior and tracking metrics.

• BI Tools: Tableau, Power BI, or Looker for data visualization and reporting, though direct usage might be less common for designers unless they are heavily involved in data interpretation.

• User Feedback Platforms: Tools like UserTesting.com, Hotjar, or internal survey tools for gathering qualitative insights.

CRM & Automation:

• While not directly a designer's primary tool, understanding how CRM systems (like Salesforce) and marketing automation platforms integrate with user journeys can be beneficial for a holistic product view.

📝 Enhancement Note: The explicit mention of "Generative AI tools" is a key differentiator. Candidates should be prepared to discuss how they have used or could use AI in their design process, whether for ideation, content generation, or workflow automation.

👥 Team Culture & Values

Operations Values:

• Living for the Client: A deep commitment to understanding and solving customer needs, ensuring that all design decisions prioritize user experience and satisfaction. Expect a culture where user feedback is highly valued and acted upon.

• Acting as an Entrepreneur: Encouraging a sense of ownership, initiative, and responsibility among team members. Designers are expected to be proactive, identify opportunities, and drive solutions forward as if they were owners of the product.

• Growing on the Journey: A culture that supports continuous learning, skill development, and personal growth. This implies opportunities for training, mentorship, and taking on new challenges to expand expertise.

• Directness & Clarity: A preference for straightforward communication, fostering transparency and efficiency in decision-making and feedback.

• Results-Oriented: A strong focus on achieving measurable outcomes and delivering impactful solutions that contribute to business goals.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work seamlessly with product managers, engineers, and data teams, fostering a collaborative environment where diverse perspectives contribute to better product outcomes.

• Open Feedback Culture: A willingness to give and receive constructive feedback openly, encouraging continuous improvement of both products and individual skills.

• Knowledge Sharing: Encouraging the sharing of best practices, learnings, and insights across the team to elevate the collective expertise.

• Agile & Iterative: Collaboration likely follows agile methodologies, with frequent check-ins, sprint reviews, and a focus on iterative development based on feedback and data.

📝 Enhancement Note: Agibank's culture is built around active participation and ownership. For a designer, this means not just executing tasks but actively contributing ideas, challenging assumptions, and taking responsibility for the user experience's success.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Navigating the complexities of delivering exceptional user experiences while meeting stringent business objectives and regulatory requirements within the financial sector.

• Simplifying Complex Financial Products: Translating intricate financial concepts and processes into intuitive and easily understandable user interfaces for a diverse customer base.

• Evolving Design System & Communication Standards: Contributing to and maintaining a robust Design System, particularly in defining clear, consistent, and effective communication patterns across all product touchpoints.

• Integrating New Technologies: Staying ahead of the curve by incorporating new tools, such as generative AI, into the design workflow effectively and ethically.

• Driving Change in a Large Organization: Influencing stakeholders and driving adoption of design best practices and user-centricity across different departments within a large financial institution.

Learning & Development Opportunities:

• Specialized Skill Development: Opportunities to deepen expertise in areas such as UX Writing, interaction design for complex systems, advanced user research techniques, or accessibility best practices.

• Industry Exposure: Potential access to industry conferences, workshops, and training programs focused on design, fintech, and emerging technologies.

• Mentorship: Guidance from senior design leaders and opportunities to mentor junior designers, fostering leadership skills.

• Impactful Projects: Working on high-visibility projects that directly influence the financial well-being and experience of millions of Brazilians.

• Design System Evolution: Contributing significantly to the growth and adoption of Agibank's Design System, a valuable skill for any designer.

📝 Enhancement Note: The challenges presented are typical for senior roles in dynamic industries like fintech. Agibank's culture, emphasizing "growing on the journey," suggests that these challenges are framed as opportunities for professional development and skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to simplify a complex financial product for users. What was your approach, and what was the outcome?" (Focus on process, user empathy, and impact).

• "How do you balance user needs with business objectives and technical constraints when designing? Provide an example." (Demonstrate strategic thinking and problem-solving).

• "Walk us through a project where user data or feedback significantly changed your initial design direction. What did you learn?" (Highlight iterative design and data-driven decision-making).

• "How would you approach establishing or improving communication standards within a product's interface?" (Showcase UX writing and information architecture skills).

• "Imagine you need to design a new feature for our credit product. What would be your first steps, and who would you collaborate with?" (Assess your initial design process and cross-functional awareness). Company & Culture Questions:

• "How do Agibank's cultural values (Live for the client, Act as an entrepreneur, Grow on the journey) resonate with your own work philosophy?" (Prepare specific examples that align with these values).

• "What excites you about working in the fintech/banking industry, specifically at Agibank?" (Research Agibank's mission and recent news).

• "How do you handle constructive criticism or disagreements on design decisions within a team?" (Demonstrate collaboration and openness to feedback).

• "How do you stay updated with the latest design trends and technologies, especially in areas like AI?" (Show your commitment to continuous learning). Portfolio Presentation Strategy:

• Structure is Key: For each project, use a clear narrative: Problem -> Your Role -> Process -> Solution -> Impact/Results -> Learnings.

• Quantify Impact: Whenever possible, use metrics (e.g., increased conversion rates, reduced error rates, improved task completion time) to demonstrate the success of your designs.

• Show, Don't Just Tell: Use high-fidelity mockups, interactive prototypes, and clear visuals to illustrate your work.

• Focus on Collaboration: Mention who you worked with and how you integrated their input.

• Be Ready for Deep Dives: Anticipate detailed questions about your rationale, trade-offs, and challenges faced.

📝 Enhancement Note: Agibank values proactive, entrepreneurial individuals. During the interview, aim to showcase not just your design skills but also your strategic thinking, problem-solving capabilities, and ability to take ownership. Be prepared to discuss how you would contribute to "growing the journey" for both users and yourself.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on Greenhouse.

• Tailor Your Resume: Highlight keywords from the job description such as "UX Design," "UI Design," "Figma," "User Research," "Design System," "Accessibility," and "Generative AI." Quantify achievements wherever possible.

• Prepare Your Portfolio: Select 3-5 of your strongest, most relevant projects. Ensure each case study clearly outlines the problem, your process, your rationale, the solution, and the impact. Specifically emphasize projects demonstrating communication design and user-centric problem-solving.

• Practice Your Pitch: Be ready to articulate your design process, decision-making, and project outcomes concisely and confidently during interviews. Practice presenting your portfolio projects.

• Research Agibank: Understand Agibank's mission, values ("Jeito Agi"), products, and recent news. Prepare thoughtful questions about their design challenges, team culture, and future vision.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.