Product & Web UX Designer

📍 Job Overview

Job Title: Product & Web UX Designer

Company: Impact Scale LLC

Location: Vancouver, Washington, United States

Job Type: Full-time

Category: Product Design / UX/UI Design

Date Posted: July 31, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Designing and delivering high-quality digital experiences, including landing pages, marketing funnels, and internal/external products that reach millions of users daily.

• Creating intuitive and visually engaging web, mobile, and product user interfaces with a strong emphasis on conversion psychology and user engagement.

• Utilizing modern design tools such as Figma and Miro to develop wireframes, prototypes, and comprehensive UI systems.

• Collaborating closely with cross-functional teams including developers, marketers, and content creators to ensure cohesive and performant digital experiences.

• Optimizing digital assets for conversion, usability, and overall performance within a fast-paced performance marketing environment.

📝 Enhancement Note: The role title "Product & Web UX Designer" and the emphasis on "performance marketing," "landing pages," "marketing funnels," and "conversion" strongly suggest this position is deeply embedded within a Go-To-Market (GTM) or Revenue Operations-adjacent function, focusing on driving measurable business outcomes through design. The "internal products" aspect also hints at potential operations tooling or platform design. The target audience for this role is a designer who understands not just aesthetics, but also the business impact of their design choices.

📈 Primary Responsibilities

• Design intuitive and visually engaging web, mobile, and product user experiences that align with brand identity and user needs.

• Develop comprehensive wireframes, interactive prototypes, and robust UI systems for websites, marketing funnels, applications, and digital campaigns.

• Leverage design and collaboration tools such as Figma, Miro, and other relevant platforms to create, iterate, and share design solutions.

• Implement responsive and accessible design best practices to ensure broad usability and compliance across all devices and user groups.

• Foster strong cross-functional collaboration with development, marketing, and content teams to ensure seamless execution and cohesive digital experiences.

• Drive optimization efforts for websites and marketing funnels, focusing on conversion rate optimization (CRO), enhanced usability, and improved performance metrics.

• Actively troubleshoot and resolve layout, UX, or functionality issues across digital platforms to maintain a high standard of user experience.

• Stay informed and integrate modern design trends, emerging tools, and AI-driven design workflows to enhance efficiency and creativity.

📝 Enhancement Note: The responsibilities listed are typical for a Product Designer with a strong focus on performance marketing and conversion. The emphasis on "optimizing websites and funnels for conversion, usability, and performance" and "troubleshooting layout, UX, or functionality issues" indicates a hands-on role directly contributing to revenue generation and operational efficiency through design.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Human-Computer Interaction (HCI), Web Design, or a related field is typically preferred for mid-level design roles. Equivalent practical experience will also be considered.

Experience: 2-5 years of professional experience in UX/UI design, product design, or a similar role, with a demonstrated track record of designing successful digital products and marketing assets.

Required Skills:

• Proven experience designing and prototyping with Figma, Miro, and other modern UI/UX design and collaboration tools.

• Strong understanding of core UX principles, customer journey mapping, and interface design best practices.

• Expertise in creating wireframes, prototypes, and UI systems for various digital platforms.

• Demonstrated ability to implement mobile-first and responsive interface design.

• Excellent eye for layout, typography, spacing, and color balance to create visually appealing and functional designs.

• Ability to translate complex business requirements into clean, intuitive user experiences.

• Experience collaborating effectively with developers, marketers, and product teams.

• Strong communication skills with a collaborative, growth-oriented mindset. Preferred Skills:

• Working knowledge of HTML, CSS, and basic JavaScript for understanding implementation constraints and possibilities.

• Proven experience designing conversion-focused landing pages, marketing funnels, and performance marketing creative.

• Experience designing high-conversion digital products, landing pages, and user flows specifically for performance marketing or lead generation environments.

• Familiarity with AI-powered design tools and modern design workflows.

📝 Enhancement Note: The preference for experience in conversion-focused landing pages and performance marketing creative strongly aligns this role with revenue operations and marketing operations functions. The mention of HTML/CSS/JavaScript suggests a desire for a designer who can bridge the gap between design and development, understanding technical feasibility.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is required, showcasing a range of design projects that demonstrate proficiency in UX/UI design and product development.

• Must include detailed examples of UX flows, illustrating the user's journey through a product or service.

• Specific sections dedicated to landing page designs and digital product interfaces, highlighting conversion-oriented strategies.

• Examples should demonstrate the application of responsive design principles and an understanding of user engagement drivers. Process Documentation:

• Showcase your process for user research and persona development in case studies.

• Detail your approach to wireframing and prototyping, including tool usage and iteration cycles.

• Present how you collaborate with developers and marketers throughout the design and implementation phases.

• Provide examples of how you have optimized designs for conversion and performance, including metrics and outcomes.

📝 Enhancement Note: For a role focused on performance marketing and conversion, the portfolio is paramount. Candidates should highlight projects that directly contributed to business goals, such as increased conversion rates, lead generation, or user engagement, supported by quantifiable results. The "process" aspect should emphasize how design decisions were made to achieve these outcomes.

💵 Compensation & Benefits

Salary Range: Based on the location (Vancouver, WA), experience level (2-5 years), and the specialized nature of UX/UI design for performance marketing, a competitive salary range is estimated between $75,000 - $105,000 annually. This estimate considers regional market rates for designers with these skills and the company's apparent focus on high-impact digital strategies.

Benefits:

• Full-time employment offering standard benefits packages.

• Opportunity to work on impactful projects reaching millions of users daily.

• Collaborative and growth-oriented work environment.

• Exposure to modern design trends, tools, and AI-driven workflows.

• Potential for professional development and skill enhancement in performance marketing design.

Working Hours: Standard full-time working hours, approximately 40 hours per week. Flexibility may be available based on project needs and team collaboration, but the on-site requirement suggests a structured work schedule.

📝 Enhancement Note: The salary range is an estimation based on industry benchmarks for UX/UI designers in the Pacific Northwest with 2-5 years of experience. Specific benefits are inferred from typical offerings for full-time roles in tech-adjacent companies.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing / Performance Marketing / Technology Services. Impact Scale LLC likely operates within the performance marketing ecosystem, providing services or technology to help clients achieve marketing and sales objectives.

Company Size: The company description and the nature of the role (reaching millions of users) suggest a growing, dynamic organization, likely in the small to medium-sized business (SMB) category, or a well-funded startup.

Founded: Founded in 2017, Impact Scale LLC has a history of operating in the digital space, likely building expertise in performance marketing strategies and potentially developing proprietary tools or methodologies.

Team Structure:

• The role reports to a design lead or a marketing/product manager overseeing digital experiences.

• Close collaboration is expected with a team of marketers, developers, and potentially other designers.

• The "powerhouse performance marketing team" suggests a results-driven, data-oriented environment. Methodology:

• Emphasis on data-driven decision-making for design choices, particularly regarding conversion optimization.

• Agile or iterative design processes are likely employed to quickly test and refine digital assets.

• Focus on understanding user psychology and behavior to drive engagement and conversions.

Company Website: https://impactscale.io

📝 Enhancement Note: The company's focus on "performance marketing" and "reaching millions of users" implies a culture that values measurable results, efficiency, and rapid iteration. The design role is positioned as integral to achieving these business outcomes.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Product & Web UX Designer, requiring 2-5 years of experience. It signifies a designer capable of independent work on defined projects, contributing significantly to the design system and marketing efforts.

Reporting Structure: The designer will likely report to a Design Lead, Head of Product, or Marketing Manager who oversees digital strategy. They will work closely with developers and marketing specialists, forming cross-functional project teams.

Operations Impact: The designer's work directly impacts the company's ability to generate leads, acquire customers, and drive revenue through optimized digital experiences, landing pages, and marketing funnels. Their contributions are crucial for the success of performance marketing campaigns and potentially internal product adoption.

Growth Opportunities:

• Specialization: Deepen expertise in Conversion Rate Optimization (CRO), performance marketing creative design, or product UX for high-traffic platforms.

• Leadership: Progress to a Senior Product Designer or Lead UX/UI Designer role, mentoring junior designers and leading larger design initiatives.

• Skill Expansion: Develop skills in product management, marketing strategy, or even front-end development through hands-on experience and company-supported learning.

📝 Enhancement Note: The growth path here is clearly tied to increasing impact on business objectives. Moving from executing designs to strategizing and leading design efforts for revenue-generating initiatives would be a natural progression.

🌐 Work Environment

Office Type: The "On-site" designation suggests a traditional office environment, likely designed to foster collaboration and team synergy.

Office Location(s): Vancouver, Washington. This location offers access to the broader Portland metropolitan area's tech and creative scene.

Workspace Context:

• Expect a collaborative workspace where designers, developers, and marketers work in close proximity.

• Access to modern design tools and technology, including Figma and Miro, will be standard.

• Opportunities for regular team meetings, brainstorming sessions, and cross-functional critiques.

Work Schedule: A standard 40-hour work week, likely with core hours for team collaboration. The fast-paced nature of performance marketing may occasionally require flexibility to meet campaign deadlines.

📝 Enhancement Note: The on-site requirement indicates a preference for in-person collaboration, which can be beneficial for rapid design iteration and team cohesion, especially in a performance-driven environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a hiring manager to assess basic qualifications, cultural fit, and interest.

• Portfolio Review: A deep dive into your portfolio, focusing on case studies that demonstrate your UX/UI process, problem-solving skills, and impact on conversion and user engagement. Be prepared to discuss your design decisions and rationale.

• Skills Assessment/Design Challenge: You may be asked to complete a take-home design challenge or a live design exercise focusing on a specific problem relevant to the company's needs (e.g., designing a landing page for a campaign, optimizing a user flow).

• Team/Stakeholder Interviews: Meetings with potential team members (developers, marketers) and leadership to assess collaboration style, communication skills, and strategic thinking.

Portfolio Review Tips:

• Focus on Impact: Clearly articulate the business problem each project aimed to solve and the measurable outcomes achieved (e.g., % increase in conversion, reduction in bounce rate).

• Show Your Process: Detail your steps from research and ideation to wireframing, prototyping, testing, and final implementation. Explain why you made certain design choices.

• Highlight Conversion Focus: Emphasize projects involving landing pages, marketing funnels, or product interfaces where conversion was a key objective.

• Visual Clarity: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. Use high-quality mockups and prototypes.

• Tailor to the Role: Briefly explain how your experience and portfolio pieces are relevant to Impact Scale's focus on performance marketing and driving user engagement.

Challenge Preparation:

• Understand the Context: If given a design challenge, thoroughly understand the business goals and target audience.

• Think Aloud: If it's a live challenge, articulate your thought process, assumptions, and design decisions as you work.

• Prioritize: Focus on delivering a strong core solution rather than perfecting every detail within the allotted time.

• Demonstrate CRO Principles: Apply your knowledge of conversion optimization techniques in your design solutions.

📝 Enhancement Note: The emphasis on "conversion-focused landing pages" and "performance marketing creative" means the portfolio and any design challenges should strongly showcase the ability to drive measurable business results through design, not just aesthetic appeal.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, wireframing, prototyping, and collaboration. Proficiency is a must.

• Miro: Crucial for collaborative whiteboarding, brainstorming, user journey mapping, and wireframing.

• Adobe Creative Suite (Photoshop, Illustrator): May be used for asset creation, image editing, and graphic design elements.

Analytics & Reporting:

• Familiarity with analytics platforms like Google Analytics or similar tools is highly beneficial for understanding user behavior and campaign performance.

• Experience with A/B testing tools for landing pages and user flows would be a significant advantage. CRM & Automation:

• While not explicitly mentioned, understanding how designs integrate with CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms can be valuable.

• Basic knowledge of HTML, CSS, and JavaScript is preferred, indicating an understanding of front-end implementation and web standards.

📝 Enhancement Note: The explicit mention of Figma and Miro as required tools highlights their centrality to the role. The preference for HTML/CSS/JS knowledge suggests a designer who can contribute to the technical implementation or at least effectively communicate with developers regarding front-end requirements.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: A strong focus on achieving measurable outcomes, particularly in conversion rates and lead generation.

• Data-Driven: Decisions are informed by data analysis, user research, and performance metrics.

• Collaborative: Emphasis on teamwork and open communication across departments (design, marketing, development).

• Growth Mindset: Encouragement of continuous learning, adaptation to new trends, and professional development.

• User-Centricity: Designing with the end-user experience and psychology in mind to drive engagement and satisfaction.

Collaboration Style:

• Expect a highly collaborative environment where designers work closely with marketers to translate campaign goals into effective digital experiences.

• Regular feedback loops and iterative design processes are likely common.

• Cross-functional communication is key to ensuring designs are technically feasible and align with marketing objectives.

📝 Enhancement Note: The values point towards a high-performance culture where design is a critical lever for business success. Understanding and aligning with these values will be crucial for fitting into the team.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Aesthetics and Performance: The primary challenge will be creating visually appealing designs that also excel at driving conversions and user engagement in a competitive performance marketing landscape.

• Rapid Iteration: Working in a fast-paced environment means designs may need to be quickly iterated upon based on A/B testing results or campaign performance data.

• Integrating AI Tools: Staying current with and effectively integrating AI-powered design tools into existing workflows requires continuous learning and adaptation.

• Cross-Functional Alignment: Ensuring consistent vision and execution across design, development, and marketing teams requires strong communication and negotiation skills.

Learning & Development Opportunities:

• Performance Marketing Design Masters: Gain deep expertise in conversion rate optimization (CRO), funnel optimization, and performance creative strategies.

• Product Strategy Involvement: Contribute to the strategic direction of digital products and marketing initiatives.

• Tool Proficiency: Become an expert in advanced features of Figma, Miro, and explore emerging AI design tools.

• Mentorship: Opportunities to learn from experienced marketing and product professionals within the team.

📝 Enhancement Note: The challenges are directly related to the specialized nature of performance marketing design. Growth opportunities are geared towards becoming a specialist in this niche and contributing at a strategic level.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed a landing page or marketing funnel that significantly improved conversion rates. What was your process, and what were the key metrics?" (Focus on quantifiable results and detailed process).

• "How do you approach designing for a specific user persona in a performance marketing context, balancing user needs with business objectives?" (Demonstrate understanding of user psychology and business goals).

• "Imagine we're launching a new lead generation campaign. Walk us through your design process from brief to final assets." (Showcase your end-to-end workflow and strategic thinking). Company & Culture Questions:

• "What do you know about Impact Scale LLC and our focus on performance marketing?" (Research the company website, case studies, and industry presence).

• "How do you stay updated on the latest design trends and AI tools in UX/UI design?" (Highlight your proactive learning habits).

• "Describe your experience collaborating with developers and marketers. How do you ensure smooth handoffs and effective communication?" (Provide specific examples of successful cross-functional collaboration). Portfolio Presentation Strategy:

• Start with Impact: Begin each case study by stating the problem, your role, and the key business outcomes.

• Walk Through Your Process: Clearly explain the steps you took, the tools you used, and the rationale behind your design decisions.

• Showcase Conversion Focus: Explicitly point out elements in your designs that were intended to drive conversion or engagement.

• Be Ready for Technical Questions: Be prepared to discuss HTML/CSS/JavaScript implications if they are relevant to your designs.

• Discuss Learnings: Be open about challenges faced and what you learned from each project.

📝 Enhancement Note: Interview preparation should heavily lean into demonstrating an understanding of performance marketing objectives and how design directly contributes to those goals. Quantifiable results and a clear, repeatable design process are key.

📌 Application Steps

To apply for this Product & Web UX Designer position:

• Submit your application through the provided link on hirehive.com.

• Tailor your resume: Highlight experience with Figma, Miro, conversion-focused design, landing pages, and performance marketing creative. Quantify achievements whenever possible (e.g., "Increased landing page conversion by 15%").

• Curate your portfolio: Ensure it prominently features UX flows, landing page designs, and digital product interfaces relevant to performance marketing. Include case studies that detail your process and demonstrate measurable results.

• Prepare for the interview: Research Impact Scale LLC's work in performance marketing. Practice articulating your design process and the business impact of your previous projects, especially those related to conversion optimization.

• Draft a cover letter (if applicable): Briefly explain why you are a strong fit for a role focused on performance marketing design and how your skills align with Impact Scale's mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.