Product and Brand Designer

📍 Job Overview

Job Title: Product and Brand Designer

Company: HCCM Consulting

Location: Lisboa, Portugal

Job Type: Full time

Category: Product & Brand Design Operations

Date Posted: 2026-08-05

Experience Level: Mid-Senior Level (5-10 years)

Remote Status: On-site

🚀 Role Summary

• Drive product design initiatives by creating intuitive UI/UX features and high-fidelity prototypes, ensuring scalability through the evolution of the Figma design system.

• Develop compelling visual assets for marketing and brand campaigns across social media, advertising, investor decks, and events to foster growth and maintain brand consistency.

• Collaborate closely with Product Managers and Frontend Engineers to guarantee technical feasibility, achieve pixel-perfect implementation, and facilitate seamless product delivery.

• Operate within an intensive, fast-paced environment that demands both speed and a high standard of quality, common in dynamic B2B SaaS or cybersecurity sectors.

• Leverage expertise in motion design and micro-interactions to enhance the user experience, making digital interactions fluid and polished.

📝 Enhancement Note: The role of "Product and Brand Designer" in a consulting firm like HCCM Consulting, especially within a B2B SaaS or cybersecurity context, strongly implies a need for operational excellence in design processes. This includes not only creative output but also the systematic management of design assets, collaboration workflows, and the integration of design into broader Go-To-Market (GTM) strategies. The emphasis on "evolving our Figma design system for scalability" and "partnering closely with Product and Frontend Engineers" highlights a need for operational thinking around design system governance, version control, and efficient handoffs.

📈 Primary Responsibilities

• Design and prototype innovative UI/UX features for the company's product suite, focusing on user-centricity and ease of navigation.

• Maintain and advance the Figma design system, ensuring consistency, scalability, and reusability of components across all product interfaces.

• Create impactful visual assets for marketing collateral, including social media graphics, digital advertisements, presentation decks, and event materials.

• Execute brand identity elements across all touchpoints, ensuring a cohesive and professional brand presence that resonates with target audiences.

• Collaborate with cross-functional teams, including Product Management, Engineering, and Marketing, to translate business requirements into effective design solutions.

• Implement motion design principles and micro-interactions to enhance user engagement and product polish.

• Conduct user research and usability testing to gather feedback and iterate on designs for optimal user experience.

• Ensure technical feasibility of designs by working closely with frontend engineers, providing detailed specifications and assets.

📝 Enhancement Note: Given the "intensive, 'all hands on deck' environment" and the focus on "speed and quality," this role likely involves rapid iteration cycles and a proactive approach to design challenges. The responsibility to "evolve our Figma design system for scalability" suggests a need for operational foresight in anticipating future product needs and standardizing design practices.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Interaction Design, Human-Computer Interaction, or a related field is typically expected for roles of this caliber. Equivalent professional experience may also be considered.

Experience: Minimum of 7+ years of professional experience in combined product design and visual/brand design roles.

Required Skills:

• Demonstrated expertise in UI/UX design principles, user-centered design methodologies, and complex interface creation.

• Advanced proficiency in Figma, including mastery of auto-layout, components, variants, prototyping, and collaborative features.

• Proven ability to design and maintain scalable design systems.

• Strong visual design skills, with a keen eye for typography, color theory, layout, and aesthetic consistency.

• Experience creating marketing and brand assets for digital channels (social media, ads, web).

• Experience with motion design and creating micro-interactions.

• Ability to translate complex requirements into intuitive and user-friendly designs.

• Experience collaborating effectively with Product Managers and Frontend Engineers.

• A strong professional portfolio showcasing a breadth of product design (complex UI/UX, dashboards, data visualization) and brand/marketing design work. Preferred Skills:

• Experience in the B2B SaaS or cybersecurity industry.

• Proficiency in video editing software.

• Familiarity with other design and prototyping tools (e.g., Adobe Creative Suite, Sketch).

• Understanding of front-end development principles and constraints.

• Experience with data visualization design.

📝 Enhancement Note: The requirement for "at least 7+ years of professional experience" combined with the specific skill set suggests a role that demands not just creative execution but also strategic thinking and operational discipline in design. The emphasis on a "strong professional portfolio demonstrating both advanced product design... and excellent brand/marketing design expertise" indicates that candidates will be evaluated on their ability to manage diverse design projects and deliver high-quality, impactful results consistently.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly articulates your role and contributions to each project.

• Case studies demonstrating end-to-end product design process, from research and ideation to high-fidelity prototyping and user testing.

• Examples of complex UI/UX challenges, including dashboards, data visualization interfaces, and intricate user flows.

• A strong showcase of brand identity development, including logos, style guides, and marketing collateral across various digital platforms.

• Demonstrations of your proficiency in Figma, particularly highlighting advanced component usage, auto-layout, and interactive prototyping.

• Examples of motion design and micro-interactions that enhance user experience.

• Evidence of collaboration with engineering teams and understanding of technical constraints. Process Documentation:

• For each portfolio project, clearly outline the design process followed, including research methodologies, ideation techniques, and iteration strategies.

• Detail how the design system was utilized or contributed to, emphasizing scalability and consistency.

• Showcase how feedback was incorporated and how designs were iterated upon based on user testing or stakeholder input.

• Provide examples of how technical feasibility was ensured through collaboration with engineers.

📝 Enhancement Note: For a role requiring 7+ years of experience and a strong portfolio, the expectation is not just a collection of work but a demonstration of a robust design process, strategic thinking, and the ability to deliver measurable impact. The portfolio should reflect operational efficiency in design, showcasing how systems like Figma and design systems are leveraged to achieve scalable and consistent results.

💵 Compensation & Benefits

Salary Range: Based on the experience level (7+ years), location (Lisbon, Portugal), and the specialized nature of the role (Product & Brand Design in B2B SaaS/Cybersecurity consulting), the estimated annual salary range is €45,000 - €65,000. This estimate considers local market rates for experienced designers in Portugal, the cost of living in Lisbon, and the demand for combined product and brand design expertise.

Benefits:

• Full-time employment with a competitive salary package.

• Opportunities for professional development and continuous learning in design trends and technologies.

• Contribution to a dynamic and fast-paced work environment within a consulting firm.

• Collaboration with experienced product and engineering teams.

• Potential for involvement in cutting-edge B2B SaaS and cybersecurity projects.

• Standard Portuguese labor benefits (e.g., paid time off, social security contributions).

Working Hours: The standard working hours are likely around 40 hours per week, typical for a full-time position. The role operates on-site, implying a structured work schedule within the company's operating hours.

📝 Enhancement Note: Salary estimation is based on aggregated data from Portuguese job boards and salary comparison websites for experienced designers, adjusted for the specific industry and location. The benefits listed are typical for full-time roles in Portugal, with specific emphasis on professional growth opportunities relevant to a design professional.

🎯 Team & Company Context

🏢 Company Culture

Industry: HCCM Consulting operates within the consulting sector, likely specializing in technology, business transformation, or specific industry verticals such as B2B SaaS or cybersecurity, as suggested by the job requirements. This industry context implies a focus on client solutions, project-based work, and a need for adaptable, problem-solving professionals.

Company Size: With a listing on Zoho Recruit, HCCM Consulting is likely a growing firm, potentially ranging from a small to medium-sized enterprise (SME). This size often translates to a more hands-on, collaborative environment where individuals can have a significant impact.

Founded: Information on the founding date is not provided. However, the company's active recruitment suggests a stable and growing operation.

Team Structure:

• The design team, while potentially small, is integrated directly into product development and GTM strategy.

• This role will likely report to a Design Lead, Head of Product, or potentially a Marketing Director, depending on the firm's organizational structure.

• Close collaboration is expected with Product Managers, Frontend Engineers, and Marketing specialists, indicating a cross-functional team dynamic. Methodology:

• Emphasis on agile methodologies for product development and design iteration.

• A data-driven approach to design decisions, utilizing user feedback and analytics.

• Focus on delivering high-quality, scalable solutions for clients or internal products.

• A "hands-on" and "all hands on deck" approach suggests a culture of shared responsibility and proactive problem-solving.

Company Website: www.hccm.pt

📝 Enhancement Note: The company's emphasis on B2B SaaS and cybersecurity suggests a professional, solutions-oriented culture. The "all hands on deck" environment implies a proactive, team-oriented approach where designers are expected to be versatile and contribute across various aspects of product and brand development.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Senior to Senior level, requiring 7+ years of experience. It's a specialist role focusing on both product and brand design, indicating a significant level of autonomy and responsibility.

Reporting Structure: The designer will likely report to a senior member of the product or design team, such as a Head of Design, Product Lead, or Creative Director. They will work closely with Product Managers and Frontend Engineers.

Operations Impact: This role has a direct impact on the company's product usability and market perception. By creating intuitive user experiences and strong brand assets, the designer contributes to user adoption, customer satisfaction, and market competitiveness, all critical factors for revenue generation and business growth.

Growth Opportunities:

• Opportunity to lead design initiatives and influence product strategy.

• Potential to specialize further in UX/UI, brand strategy, or motion design.

• Mentorship opportunities from senior design or product leaders.

• Development of skills in managing design systems and cross-functional team collaboration.

• Exposure to diverse projects within the B2B SaaS and cybersecurity sectors.

📝 Enhancement Note: The growth path for a Product and Brand Designer in a consulting environment can lead to roles such as Senior Product Designer, Design Lead, or Creative Director. The emphasis on evolving the design system also opens avenues for specialization in design operations and governance.

🌐 Work Environment

Office Type: The role is specified as "On-site," indicating a physical office environment. This suggests a traditional office setting common in consulting firms, designed for collaboration and focused work.

Office Location(s): Lisboa, Portugal (Postal Code: 1200-629). This location places the office within a vibrant business district in Lisbon.

Workspace Context:

• A collaborative workspace conducive to teamwork and cross-functional interaction.

• Access to industry-standard design tools and technology, including Figma and potentially Adobe Creative Suite.

• Opportunities for direct communication and ideation with colleagues from product, engineering, and marketing teams.

• A professional office environment that supports focused work and client interactions.

Work Schedule: The role is full-time, implying a standard work week, likely Monday to Friday. The "intensive, 'all hands on deck'" nature may occasionally require flexibility to meet project deadlines.

📝 Enhancement Note: An on-site role in Lisbon for a consulting firm suggests a professional office setting with opportunities for direct mentorship and rapid feedback loops, crucial for intensive design projects.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with role requirements.

• Portfolio Presentation: Candidates will likely present their portfolio, discussing key projects, their design process, and the impact of their work. Be prepared to discuss your role, challenges, and solutions.

• Technical/Skills Assessment: Potential for a design exercise or a deep dive into Figma proficiency, design system thinking, and problem-solving abilities.

• Team/Stakeholder Interviews: Meetings with potential team members (Product, Engineering) and hiring managers to assess collaboration style, cultural fit, and strategic thinking.

• Final Interview: Discussion with senior leadership to finalize the decision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase both product and brand design expertise.

• Showcase Process: For each project, clearly outline the problem, your role, the process you followed (research, ideation, design, testing), your key contributions, and the outcomes or impact.

• Highlight Figma Mastery: Demonstrate your advanced Figma skills, including design system components, auto-layout, and prototyping.

• Quantify Impact: Where possible, use metrics to demonstrate the success of your designs (e.g., improved conversion rates, increased user engagement, brand consistency metrics).

• Tell a Story: Present your work in a narrative format that engages the interviewer and clearly communicates your problem-solving approach.

• Tailor to HCCM: If possible, research HCCM Consulting's clients or areas of focus (B2B SaaS, cybersecurity) and highlight projects relevant to these domains.

Challenge Preparation:

• Be ready for a design challenge that might involve a short product design task, a brand asset creation exercise, or a critique of an existing design.

• Practice articulating your design decisions clearly and concisely, justifying your choices based on user needs, business goals, and design principles.

• Prepare to discuss how you would approach evolving a design system or creating assets for a specific marketing campaign.

📝 Enhancement Note: The interview process for a designer at this level will heavily scrutinize the portfolio for depth of experience, process rigor, and demonstrable impact. Preparing to articulate the "why" behind design decisions and showcase operational efficiency in design workflows will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, and design system management. Advanced proficiency is a core requirement.

• Adobe Creative Suite (Photoshop, Illustrator, After Effects): Likely used for brand asset creation, visual design, and motion graphics.

• Prototyping Tools: Figma's built-in prototyping is key, but familiarity with others might be beneficial.

Analytics & Reporting:

• While not explicitly a data analysis role, understanding how to interpret user analytics (e.g., from tools like Google Analytics, Mixpanel, Amplitude) to inform design decisions is valuable.

• Familiarity with tools used for user feedback and usability testing. CRM & Automation:

• Not directly a focus for this role, but understanding how product interfaces interact with CRM systems or marketing automation platforms can be an advantage.

📝 Enhancement Note: The explicit mention of Figma as a high-proficiency requirement is critical. The "motion design" and "video editing knowledge" preferences suggest a broader creative toolkit is valued, extending beyond core UI/UX.

👥 Team Culture & Values

Operations Values:

• Excellence & Quality: A commitment to delivering pixel-perfect designs and high-fidelity prototypes that meet rigorous standards.

• Collaboration: Strong emphasis on working effectively with product, engineering, and marketing teams to achieve shared goals.

• Innovation: A drive to create intuitive, engaging, and visually appealing user experiences and brand assets.

• Efficiency: A focus on speed and quality, leveraging design systems and agile processes to deliver results effectively.

• Client-Centricity: As a consulting firm, a dedication to understanding and meeting client needs through design solutions.

Collaboration Style:

• Proactive and communicative, with a willingness to share ideas and provide constructive feedback.

• Cross-functional, involving close partnerships with product managers, engineers, and marketing specialists.

• Iterative, with an openness to feedback and a commitment to refining designs based on input and testing.

• Results-oriented, with a shared focus on delivering impactful design solutions that drive business objectives.

📝 Enhancement Note: The "all hands on deck" culture implies a team that values adaptability, mutual support, and a proactive approach to problem-solving, where individual contributions are recognized within the broader team's success.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: Operating in an intensive environment requires efficiently producing high-quality work without compromising standards.

• Cross-Functional Alignment: Ensuring seamless communication and agreement between design, product, and engineering teams, especially on technical feasibility and implementation details.

• Evolving Design Systems: Continuously developing and maintaining a scalable design system that supports a growing product suite and evolving brand needs.

• Diverse Project Demands: Managing a range of design responsibilities, from complex product interfaces to dynamic marketing assets, within a consulting framework.

Learning & Development Opportunities:

• Skill Enhancement: Deepen expertise in advanced Figma features, motion design, and potentially specialized areas like data visualization.

• Industry Exposure: Gain experience across various B2B SaaS and cybersecurity projects, broadening your understanding of different market needs.

• Design Leadership: Potential to take on more responsibility in guiding design direction, mentoring junior designers, or leading specific project initiatives.

• Process Optimization: Contribute to refining design workflows, collaboration methods, and the utilization of design systems within the company.

📝 Enhancement Note: The challenges presented are typical for growth-stage companies and consulting environments, offering significant opportunities for professional development and skill expansion in operational design practices.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance rapid iteration with maintaining design quality. How did you approach it?" (Focus on process, prioritization, and quality assurance.)

• "Walk me through a complex UI/UX challenge from your portfolio. What was the problem, your process, your solution, and the impact?" (Prepare a detailed case study, highlighting your problem-solving skills and Figma proficiency.)

• "How do you ensure technical feasibility and pixel-perfect implementation when collaborating with frontend engineers?" (Emphasize communication, documentation, and understanding of development constraints.)

• "How would you approach evolving our current Figma design system to accommodate new features or a growing product line?" (Demonstrate strategic thinking about scalability, component management, and governance.) Company & Culture Questions:

• "What interests you about HCCM Consulting and our focus on B2B SaaS/Cybersecurity?" (Research the company's mission, values, and recent projects.)

• "Describe your ideal collaborative environment. How do you approach working with product managers and engineers?" (Highlight your communication style and cross-functional partnership skills.)

• "How do you stay updated on the latest design trends and technologies?" (Showcase your commitment to continuous learning.) Portfolio Presentation Strategy:

• Structure: Begin with an overview of your role and the project's objectives. Then, detail your design process, showcasing key decisions, wireframes, prototypes, and final assets. Conclude with the outcomes and lessons learned.

• Visuals: Use high-quality mockups and interactive prototypes to demonstrate your work. For motion design, prepare short video clips.

• Narrative: Tell a compelling story about each project, emphasizing your problem-solving approach and the value you delivered.

• Figma Focus: Be ready to demonstrate specific Figma techniques, like advanced component usage, auto-layout, or complex prototyping interactions.

• Conciseness: Be mindful of time, focusing on the most impactful aspects of your work.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative talent but also operational discipline, strategic thinking, and strong collaboration skills, all critical for success in this role.

📌 Application Steps

To apply for this Product and Brand Designer position:

• Visit the provided URL: https://hccm.zohorecruit.com/jobs/Careers/357249000018903159/Product-and-Brand-Designer and submit your application.

• Customize Your Resume: Tailor your resume to highlight your 7+ years of experience in product and brand design, emphasizing achievements in UI/UX, design systems, and marketing asset creation. Incorporate keywords from the job description, such as "Figma," "UI/UX," "Brand Design," "B2B SaaS," and "Cybersecurity."

• Curate Your Portfolio: Select and refine your portfolio to showcase your strongest projects, focusing on those that demonstrate both complex product design and strong brand/marketing capabilities. Ensure each project clearly outlines your role, process, and impact, with particular attention to your Figma expertise.

• Prepare Your Presentation: Practice presenting your portfolio, focusing on clear articulation of your design process, problem-solving approach, and the outcomes of your work. Be ready to discuss your experience with design systems and collaboration with engineers.

• Research HCCM Consulting: Gain an understanding of HCCM Consulting's services, clients, and any public-facing products or brands. This will help you tailor your application and interview responses to their specific context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.