Mid-level Graphic Designer

📍 Job Overview

Job Title: Mid-level Graphic Designer

Company: Obsidian Digital

Location: Banja Luka, Republika Srpska, Bosnia and Herzegovina / Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina

Job Type: Permanent employee

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-08-10T12:49:50

Experience Level: Mid-level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Execute a high volume of diverse design tasks, including performance marketing creatives and branding assets, to support a Design as a Service (DaaS) model.

• Translate client briefs and project manager requirements into functional, visually compelling designs that drive engagement and conversion.

• Maintain and expand upon existing brand guidelines to ensure consistency and quality across all visual outputs for Northern European clients.

• Develop prototypes and wireframes for digital products, focusing on user experience and intuitive design architecture.

• Continuously learn and master new design tools and trends to keep client visuals modern and competitive.

📝 Enhancement Note: This role is positioned within a performance marketing agency utilizing a Design as a Service (DaaS) model, requiring a blend of creative execution and process efficiency. The emphasis is on delivering high-quality, high-volume visual assets that directly impact client marketing performance, indicating a strong connection to GTM (Go-To-Market) strategies and revenue generation through effective design.

📈 Primary Responsibilities

• Execute a steady stream of diverse design tasks, from performance marketing creatives (social ads, banners) to branding assets, while maintaining high standards across rapid turnaround times.

• Translate briefs from clients and Project Managers into functional, visually compelling designs that effectively convert and engage target audiences.

• Work with and expand upon existing brand guidelines, ensuring consistency and adherence across all design outputs within the DaaS framework.

• Build prototypes and wireframes for digital products, focusing on creating a seamless and intuitive user experience.

• Take ownership of projects from concept to completion, collaborating closely with internal teams to ensure design alignment with overarching marketing strategies.

• Stay ahead of industry trends and master new design tools to ensure clients' visual presence remains modern and impactful.

• Organize and manage design files efficiently to support a high-volume, systematic design workflow.

📝 Enhancement Note: The responsibilities highlight a need for efficiency and process adherence, characteristic of operational roles within creative services. The focus on "DaaS Engine," "Systematic Design," and "End-to-End Ownership" suggests a structured approach to creative delivery, crucial for operational success in a client-facing agency environment.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, or a related field is typically expected for a mid-level role. Equivalent practical experience will also be considered.

Experience: 2+ years of professional design experience, preferably within an agency setting or a fast-paced in-house team. Experience with DaaS or subscription-based design models is a significant advantage.

Required Skills:

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Advanced proficiency in Figma for design, prototyping, and wireframing.

• Proven ability to create high-quality performance marketing creatives (social ads, banners).

• Strong understanding of branding principles and ability to work with and expand existing brand guidelines.

• Excellent visual communication skills, translating briefs into effective designs.

• Experience in building digital product prototypes and wireframes.

• Strong file organization and workflow management skills.

• Fluent in English, with the ability to articulate design decisions clearly and professionally. Preferred Skills:

• Experience with Design as a Service (DaaS) or similar subscription-based design models.

• Familiarity with project management tools and workflows.

• Understanding of performance marketing metrics and how design impacts them.

• Basic knowledge of animation or motion graphics for digital assets.

• Experience collaborating in a remote or hybrid team environment.

📝 Enhancement Note: The emphasis on advanced proficiency in specific design software (Adobe Creative Suite, Figma) and practical experience with performance marketing creatives and DaaS models points to a role that requires immediate contribution and efficient output, typical of operations-focused creative functions.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong body of work demonstrating not just creativity but also commercial awareness and impact on client goals.

• Showcase a range of designs, including performance marketing creatives (social ads, banners), branding assets, and digital product interfaces.

• Highlight projects that demonstrate an understanding of user experience (UX) principles through wireframes or prototypes.

• Include examples of how brand guidelines were applied or expanded upon consistently.

• Present designs that are "pixel-perfect" while also having been "delivered on time" under rapid turnaround conditions. Process Documentation:

• Demonstrate an ability to work within and contribute to systematic design workflows, typical of a DaaS model.

• Provide examples of how design files are organized for efficient retrieval and collaboration.

• Showcase understanding of translating client briefs into actionable design tasks and executing them efficiently.

• Illustrate experience in managing multiple design projects simultaneously, maintaining quality and deadlines.

📝 Enhancement Note: For a role in a DaaS environment, a portfolio is not just a showcase of creative skill but also evidence of operational efficiency, process adherence, and the ability to deliver consistent results under pressure. Demonstrating how one has optimized personal workflows or contributed to team processes will be highly valued.

💵 Compensation & Benefits

Salary Range: Based on typical mid-level Graphic Designer salaries in Bosnia and Herzegovina, considering the specified locations (Banja Luka, Sarajevo) and the agency context, a competitive annual gross salary range would likely be between €18,000 - €28,000. This estimate is based on industry benchmarks for graphic design roles with 2-5 years of experience in the region, factoring in the agency's focus on performance marketing and its international client base.

Benefits:

• Collaborative and friendly team environment focused on creating optimal client solutions.

• Career growth opportunities aligned with individual and company evolution.

• Free access to sports activities.

• Variety of social events and team-building activities.

• Discounts on a range of products from Obsidian Digital's clients.

• Opportunity to work with Northern European clients, offering exposure to international markets.

Working Hours: The role specifies a standard 40-hour work week, consistent with full-time employment. Given the agency's fast-paced environment and focus on client delivery, some flexibility may be required during peak periods, but the core expectation is adherence to a typical business schedule.

📝 Enhancement Note: The salary estimation is based on general market data for Bosnia and Herzegovina and adjusted for the "mid-level" experience and the specialized agency context. Specific compensation will depend on the candidate's exact experience, portfolio strength, and negotiation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Performance Marketing Agency. Obsidian Digital specializes in helping clients achieve marketing success through data-driven strategies and creative execution.

Company Size: Approximately 430 colleagues. This indicates a medium-to-large agency structure, offering stability and opportunities for growth while maintaining a degree of agility.

Founded: 2016. Founded with a vision to be the Nordic region's best performance agency, Obsidian Digital has experienced rapid and sustained growth, reflecting client success and a strong business model.

Team Structure:

• The design team is part of a larger DaaS (Design as a Service) setup, likely comprising multiple designers, project managers, and potentially account managers.

• Collaboration is expected to be cross-functional, involving communication with Project Managers and potentially client-facing teams.

• The agency operates with a philosophy of autonomy and trust, valuing results over bureaucracy and creativity over rigid processes. Methodology:

• Data-driven approach: Performance marketing relies heavily on data analysis to inform creative decisions and measure success.

• Efficiency-focused workflow: The DaaS model necessitates optimized processes for high-volume output and rapid turnaround.

• Client-centric solutions: Design work is directly tied to client marketing objectives and performance metrics.

• Agile and adaptive: The company culture encourages staying ahead of trends and adapting to new tools and client needs.

Company Website: https://obsidian.md/

📝 Enhancement Note: The company culture emphasizes autonomy, trust, and results, which is crucial for operations roles that require self-management and a proactive approach. The DaaS model implies a structured, process-driven environment where efficiency and quality output are paramount.

📈 Career & Growth Analysis

Operations Career Level: This role is for a "Medior profile," indicating a level beyond entry-level, where candidates are expected to have mastered core tools and be ready to optimize processes. It signifies a transition from purely execution to contributing to workflow efficiency and problem-solving within a defined operational framework.

Reporting Structure: The Graphic Designer will likely report to a Design Lead, Creative Director, or Project Manager within the DaaS structure. Collaboration will be key with Project Managers who bridge client briefs and design execution.

Operations Impact: The graphic designer's work directly fuels the marketing performance of clients through high-quality, high-volume visual assets. This impact is measurable through client campaign success metrics (e.g., conversion rates, engagement), making the role critical to the agency's GTM strategy and client retention.

Growth Opportunities:

• Skill Advancement: Opportunity to deepen expertise in performance marketing creative design, UX/UI principles, and potentially motion graphics or advanced digital design techniques.

• Process Optimization: Contribute to refining the DaaS workflow, suggesting efficiencies, and improving asset delivery processes.

• Client Exposure: Gain experience working with a diverse range of Northern European clients, understanding different market needs and branding strategies.

• Leadership Potential: As experience grows, there may be opportunities to mentor junior designers or take on lead roles in specific client projects or service areas.

📝 Enhancement Note: The growth path for a designer in this operational context involves not just creative development but also a deeper understanding of process, client management, and the impact of design on business outcomes, aligning with operational career progression.

🌐 Work Environment

Office Type: The role is based on-site in either Banja Luka or Sarajevo, Bosnia and Herzegovina. This suggests a traditional office environment designed for collaboration and focused work.

Office Location(s): Banja Luka (Sime Matavulja 26) and Sarajevo (Ulica Maglajska 1). These are physical office locations where employees are expected to work.

Workspace Context:

• Collaborative Environment: The company emphasizes a "collaborative and friendly team," suggesting an open workspace culture conducive to idea sharing and mutual support among designers and other team members.

• Tools and Technology: Access to industry-standard design software (Adobe Creative Suite, Figma) and likely other project management and communication tools used by the agency.

• Team Interaction: Opportunities to interact with colleagues, project managers, and potentially other departments, fostering a connected work experience despite the on-site nature.

Work Schedule: The standard working hours are 40 hours per week, typical for a full-time position. While the environment is fast-paced, the on-site nature likely provides a structured daily routine, with potential for some flexibility depending on project demands.

📝 Enhancement Note: The on-site requirement means candidates should be comfortable working from a physical office. The description of a "collaborative and friendly team" suggests an environment where in-person interaction and teamwork are valued for creative problem-solving and efficient workflow management.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of CV and portfolio for essential skills, experience, and alignment with the DaaS model.

• Portfolio Presentation/Discussion: Candidates will likely present their portfolio, highlighting commercial design work and explaining their design process, decision-making, and impact. Expect questions about how they handle rapid turnarounds and client briefs.

• Skills Assessment: A practical design test or exercise may be administered to evaluate proficiency in Adobe Creative Suite and Figma, as well as problem-solving under timed conditions.

• Team/Cultural Fit Interview: Discussion with potential team members or management to assess communication skills, collaborative approach, and fit with Obsidian Digital's culture of autonomy and results.

Portfolio Review Tips:

• Highlight Commercial Impact: Focus on designs that demonstrate measurable results or clear commercial intent (e.g., ads that performed well, campaigns that achieved objectives).

• Showcase Process: Include case studies or descriptions that explain your thought process, how you interpreted briefs, and how you ensured brand consistency or user experience.

• Demonstrate Efficiency: Feature examples of high-volume work or projects completed under tight deadlines to prove your ability to "balance 'pixel-perfect' with 'delivered on time'."

• Tool Proficiency: Ensure your portfolio clearly indicates your skill level with Adobe Creative Suite and Figma, perhaps by showcasing projects that leverage specific advanced features.

• English Articulation: Be prepared to walk through your portfolio in fluent English, clearly explaining your design rationale and project contributions.

Challenge Preparation:

• Design Test: Practice creating performance marketing creatives (e.g., social media ads, banners) and potentially simple wireframes or prototypes within a limited timeframe. Focus on applying brand guidelines accurately.

• Problem-Solving Scenarios: Be ready to discuss how you would approach a complex design brief, manage conflicting feedback, or optimize a design workflow for efficiency.

• Company Research: Understand Obsidian Digital's DaaS model and performance marketing focus. Be prepared to discuss how your design skills contribute to client success in this context.

📝 Enhancement Note: The interview process emphasizes practical skills, portfolio demonstration of commercial impact, and the ability to work efficiently within a structured DaaS environment. Preparation should focus on showcasing these operational aspects of design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required in Photoshop (image editing, manipulation, ad creation), Illustrator (vector graphics, branding elements, icons), and InDesign (layout, multi-page documents, marketing collateral).

• Figma: Advanced proficiency required for collaborative design, prototyping, wireframing, and building design systems or component libraries.

Analytics & Reporting: While not a primary responsibility, an understanding of how design impacts performance metrics will be beneficial. Familiarity with analytics platforms (e.g., Google Analytics, platform-specific ad managers) for context is a plus.

CRM & Automation: Not directly relevant to this role, but an understanding of how design assets are integrated into marketing automation workflows or CRM platforms could be advantageous.

📝 Enhancement Note: The explicit mention of advanced proficiency in Adobe Creative Suite and Figma is critical. Candidates should be prepared to demonstrate their mastery of these tools and how they are used to produce high-volume, quality creative assets efficiently.

👥 Team Culture & Values

Operations Values:

• Efficiency & Speed: A core value, driven by the DaaS model and the need for rapid turnaround on design tasks.

• Quality & Consistency: Maintaining high design standards and adherence to brand guidelines is paramount, even under pressure.

• Collaboration & Communication: Working effectively with Project Managers and team members to ensure smooth project flow and clear understanding of briefs.

• Results-Oriented: Design decisions are tied to client marketing performance, emphasizing the impact of creative work on business outcomes.

• Continuous Improvement: A culture that encourages learning new tools and trends to keep designs fresh and processes optimized.

Collaboration Style:

• Cross-functional Integration: Close collaboration with Project Managers to receive briefs, clarify requirements, and manage project timelines.

• Feedback Exchange: Openness to constructive feedback from peers and leads to refine designs and improve workflows.

• Knowledge Sharing: A supportive environment where team members can share insights on tools, techniques, and best practices for efficiency and creative excellence.

📝 Enhancement Note: The company's values and collaboration style are geared towards an efficient, results-driven operational environment. Candidates who thrive in a structured yet autonomous setting, value clear communication, and are focused on delivering measurable impact will be a strong fit.

⚡ Challenges & Growth Opportunities

Challenges:

• High-Volume Output: Consistently delivering a large quantity of diverse design assets without compromising quality or missing deadlines.

• Rapid Turnaround Times: Adapting to fast-paced project requirements and quick feedback cycles.

• Maintaining Brand Consistency: Ensuring all designs adhere to various client brand guidelines, even when working on multiple brands simultaneously.

• Translating Abstract Briefs: Effectively interpreting client needs and project manager instructions into concrete, effective visual solutions.

Learning & Development Opportunities:

• Specialized Design Skills: Deepen expertise in performance marketing creative, UX/UI design, and potentially motion graphics.

• Process Optimization: Learn and contribute to refining DaaS workflows, improving asset management, and enhancing team productivity.

• Industry Exposure: Work with a diverse portfolio of Northern European clients, gaining insights into different market dynamics and branding strategies.

• Professional Development: Potential for workshops, training sessions, or certifications in advanced design software or marketing-related creative fields.

📝 Enhancement Note: The challenges presented are common in high-efficiency creative operations. Growth opportunities are framed around enhancing both creative and operational skill sets, preparing individuals for more senior or specialized roles within the agency.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for handling a high volume of design requests under tight deadlines. How do you prioritize and ensure quality?" (Focus on workflow, organization, and efficiency strategies.)

• "How do you interpret a client brief for a performance marketing creative? What factors do you consider to ensure it drives conversions?" (Emphasize understanding of marketing objectives and design's role in performance.)

• "Walk us through a project in your portfolio where you had to strictly adhere to existing brand guidelines. How did you ensure consistency while still delivering a compelling design?" (Highlight attention to detail and brand management skills.) Company & Culture Questions:

• "What interests you about Obsidian Digital's Design as a Service (DaaS) model?" (Show understanding of the operational structure and your fit within it.)

• "How do you stay updated on design trends, especially those relevant to performance marketing?" (Demonstrate proactivity and industry awareness.)

• "Describe a time you collaborated with a Project Manager or team member to achieve a design goal. What was your approach to communication?" (Assess teamwork and communication skills.) Portfolio Presentation Strategy:

• Structure: Organize your portfolio by project type or client, clearly labeling each piece with its objective and your role.

• Narrative: For each key project, tell a story: the challenge, your solution (design process), the tools used, and the outcome or impact. Quantify results where possible.

• Efficiency Focus: Highlight projects that demonstrate your ability to work efficiently, manage multiple tasks, and deliver high-quality assets rapidly.

• Tool Demonstration: Be prepared to briefly discuss or demonstrate your proficiency with Figma and Adobe Creative Suite, perhaps by showing your file organization or prototyping capabilities.

📝 Enhancement Note: Interview preparation should strongly emphasize the operational aspects of the role: efficiency, process, client impact, and collaborative problem-solving, in addition to creative skills.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your CV and a portfolio highlighting commercial/digital design work through the provided application link.

• Portfolio Customization: Ensure your portfolio prominently features performance marketing creatives (social ads, banners) and demonstrates your proficiency with Figma and Adobe Creative Suite. Tailor your presentation to highlight projects completed under rapid turnaround conditions.

• Resume Optimization: Update your resume to emphasize quantifiable achievements, relevant software proficiencies (Adobe Creative Suite, Figma), and any experience with DaaS or agency environments. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, commercial awareness, and ability to work efficiently in a DaaS model. Prepare to discuss specific portfolio pieces and answer scenario-based questions about handling high-volume design tasks.

• Company Research: Familiarize yourself with Obsidian Digital's DaaS model, performance marketing focus, and company culture. Understand how your role contributes to client success and the agency's overall GTM strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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