Marketing Designer

📍 Job Overview

Job Title: Marketing Designer

Company: Trade Nation

Location: Portugal

Job Type: CONTRACTOR

Category: Marketing Operations / Creative Operations

Date Posted: May 27, 2026

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• Design and execute data-driven visual marketing campaigns across multiple digital and traditional channels, with a strong emphasis on performance metrics and conversion optimization.

• Develop and maintain scalable design systems and templates to ensure brand consistency and streamline campaign rollouts for a global fintech audience.

• Collaborate closely with marketing, product, and brand teams to translate complex financial product offerings into clear, engaging, and compliance-adherent visual communications.

• Adapt creative assets for diverse international markets, ensuring brand integrity while adhering to specific regional financial promotions standards and claims libraries.

• Leverage advanced design tools, including AI integrations, to enhance creative output and contribute to a fast-paced, product-led growth environment.

📝 Enhancement Note: While the title is "Marketing Designer," the responsibilities and required skills, particularly concerning KPI measurement, scalable templates, design systems, and operating within a regulated environment, strongly indicate a need for skills aligned with Marketing Operations or Creative Operations functions. This role is crucial for ensuring the efficiency, consistency, and performance of marketing creative output within a regulated industry.

📈 Primary Responsibilities

• Conceptualize and design KPI-measured creatives for various channels including paid social, display advertising, search engine marketing (SEM), Out-of-Home (OOH), and partner marketing initiatives.

• Translate marketing objectives and complex financial product features into visually compelling and easily understandable creative solutions specifically tailored for fintech audiences.

• Create and maintain scalable templates for efficient campaign rollouts, client presentations, and a wide range of marketing collateral, ensuring brand consistency.

• Support the organization and optimization of design workflows, implementing best practices to enhance efficiency, consistency, and overall creative output.

• Collaborate effectively with cross-functional teams, including marketing, product development, and brand management, to ensure alignment on messaging, brand guidelines, and performance goals.

• Adapt and localize creative assets for diverse international markets and audience segments, maintaining brand integrity while respecting regional nuances and compliance requirements.

• Maintain and extend scalable templates and design system components to support ongoing creative needs and ensure a unified brand experience.

• Operate fluently within financial promotions standards, treating claims libraries and risk warnings as defined inputs for all creative development.

📝 Enhancement Note: The inclusion of "KPI-measured creatives," "scalable templates," "design systems," and operating within "financial promotions standards" points to a need for process-oriented thinking and a focus on operational efficiency beyond pure graphic design. This role bridges creative execution with marketing operations principles.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in design principles, marketing, and potentially communications is implied. Candidates with degrees in Graphic Design, Marketing, Communications, or related fields, or equivalent professional experience, will be well-positioned.

Experience: Minimum of 2 years of experience in the fintech or financial services industry, with a proven track record in designing for trading platforms, SaaS products, or related sectors. Experience in B2B marketing or working with B2B-focused brands is considered a significant advantage.

Required Skills:

• Proven experience in campaign conceptualization and execution across multiple marketing channels (paid social, display, OOH, etc.).

• Strong portfolio demonstrating successful multi-channel campaign development and execution, with an emphasis on measurable results.

• Solid understanding of core marketing principles, including audience targeting, brand positioning, and conversion optimization strategies.

• Demonstrated experience in creating and managing scalable templates, design systems, or structured design workflows for efficiency.

• Proficiency in industry-standard design tools, including Figma, Adobe Creative Suite, and familiarity with AI integrations and tools for creative enhancement.

• Comfort and experience working within a regulated, compliance-heavy environment, particularly concerning financial promotions.

Preferred Skills:

• Experience working in fast-paced, product-led, or growth-focused environments.

• Basic motion graphics or video editing skills for creating dynamic campaign assets.

• Familiarity with performance marketing methodologies and the ability to make data-driven design decisions.

• Experience with localization and adaptation of creative assets for international markets.

📝 Enhancement Note: The emphasis on "KPI-measured creatives," "scalable templates," "design systems," and "regulated, compliance-heavy environment" suggests that candidates with experience in marketing operations or creative operations roles within regulated industries will be highly competitive. The ability to manage design processes and ensure compliance is as critical as creative talent.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 distinct campaigns that demonstrate conceptualization, execution, and measurable impact across various marketing channels (e.g., paid social, display, OOH).

• Include examples of scalable templates or design system components that highlight efficiency in asset creation and brand consistency maintenance.

• Present case studies that illustrate how design decisions were informed by marketing objectives, audience targeting, and conversion goals.

Process Documentation:

• Be prepared to discuss your approach to organizing and optimizing design workflows to improve efficiency and consistency.

• Provide examples of how you have maintained and extended design system components or scalable templates to support ongoing creative needs.

• Detail your process for collaborating with cross-functional teams to align on messaging, brand guidelines, and performance goals.

• Explain your methodology for adapting and localizing creative assets for different markets while preserving brand integrity and ensuring compliance.

📝 Enhancement Note: The requirements for "KPI-measured creatives," "scalable templates," and operating within "financial promotions standards" necessitate a portfolio that not only showcases aesthetic talent but also demonstrates a systematic, process-driven approach to design that drives business outcomes and adheres to regulatory requirements.

💵 Compensation & Benefits

Salary Range: As this is a contractor role based in Portugal, the salary will be competitive within the Portuguese market for experienced remote marketing designers with fintech experience. Based on industry benchmarks for similar roles in Portugal, a range of €35,000 - €55,000 annually (pro-rated for contract duration) is estimated. This can vary based on the candidate's specific experience, the contract length, and the negotiation process.

Benefits:

• Flexible working hours and full remote work arrangement.

• Opportunity to work with a global fintech company and contribute to innovative marketing campaigns.

• Exposure to a fast-paced, growth-oriented environment with potential for future project opportunities.

• Direct contribution to impactful marketing initiatives with measurable results.

• Collaborative team environment focused on challenging and thriving together.

Working Hours: Typically 40 hours per week, with flexibility to accommodate different time zones for remote collaboration. The role requires availability for key team meetings and project deadlines.

📝 Enhancement Note: Salary estimation is based on publicly available data for similar contract roles in Portugal, considering the fintech industry and specialized requirements. Benefits are inferred from typical contractor arrangements and company culture statements.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services / Fintech. Trade Nation operates as a trading powerhouse, providing innovative financial products and services with a focus on transparency, low costs, and empowering customers. This industry context means a strong emphasis on regulatory compliance, data security, and clear communication of complex financial information.

Company Size: Trade Nation has a significant global presence with teams in the UK, Australia, South Africa, Seychelles, Portugal, and The Bahamas. While the exact number of employees isn't specified, its global reach suggests a company of considerable scale, likely in the range of 200-500+ employees, requiring robust operational processes and cross-functional collaboration.

Founded: Trade Nation was founded over a decade ago, establishing itself as a market-leading, low-cost trading platform. This history indicates a mature company with established processes, a strong market position, and a commitment to innovation and customer empowerment.

Team Structure:

• The role is within the creative team, which likely collaborates closely with dedicated marketing, product, and brand teams.

• This structure suggests a matrixed approach where designers may report to a Creative Lead or Manager while also working on project-specific teams led by marketing managers or product owners.

Methodology:

• Data analysis and insights are crucial, indicated by the emphasis on "KPI-measured creatives" and "data-driven design decisions."

• Workflow planning and optimization are key, as evidenced by the need for "scalable templates," "design systems," and "optimisation of design workflows."

• Automation and efficiency practices are likely implemented through the use of advanced design tools and integrations.

Company Website: https://www.tradenation.com/

📝 Enhancement Note: The company's focus on being a "market-leading low-cost trading powerhouse" and its global presence suggest a need for operational efficiency, scalability, and a strong brand identity that is both innovative and trustworthy, especially within the regulated fintech sector.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an experienced designer (2-5 years) with specialized expertise in fintech and marketing operations. It's a hands-on execution role that requires a strong understanding of how design contributes to marketing performance and operational efficiency within a regulated industry.

Reporting Structure: The designer will likely report to a Creative Manager or Head of Design, working closely with Marketing Managers, Brand Managers, and Product Teams on a project-by-project basis. This cross-functional reporting and collaboration are typical for impactful design roles in dynamic companies.

Operations Impact: The designer's work directly impacts Trade Nation's ability to acquire and retain customers by creating compelling, compliant, and effective marketing materials. Their contributions are measured by campaign performance (KPIs), brand consistency across global markets, and the efficiency of the creative production process. This role is integral to the Go-To-Market (GTM) strategy's visual execution.

Growth Opportunities:

• Specialization: Deepen expertise in fintech marketing design, performance marketing creative, or design systems within a regulated environment.

• Skill Development: Acquire skills in motion graphics, video editing, or advanced AI-driven design tools.

• Project Leadership: Potentially lead design aspects for specific marketing campaigns or product launches, gaining exposure to strategic planning.

• Contract Extension/Full-Time Conversion: Based on performance and business needs, there may be opportunities for contract extension or conversion to a full-time role within Trade Nation.

📝 Enhancement Note: The role offers growth potential through specialization and skill enhancement, particularly in areas like performance marketing and design operations, which are highly valued in the fintech sector. The contractor status may also present a pathway to a permanent position.

🌐 Work Environment

Office Type: This is a fully remote contractor position, offering significant flexibility in terms of work location within Portugal. The "TELECOMMUTE" and "Remote OK" status indicate a commitment to a distributed workforce.

Office Location(s): The role is open to candidates located in Portugal, with the understanding that all work will be performed remotely from their chosen location within the country. Trade Nation has official offices in Portugal, but this role does not require attendance at any physical location.

Workspace Context:

• Collaborative Environment: While remote, the company culture emphasizes collaboration ("We have each other’s backs," "We challenge each other," "We thrive together"). Expect frequent virtual meetings, use of collaborative design tools (like Figma), and project management platforms.

• Operations Tools & Technology: Access to industry-standard design software (Figma, Adobe Creative Suite), potentially project management tools (like Workable, Asana, Jira), and communication platforms (Slack, Teams).

• Team Interaction: Regular interaction with marketing, brand, and product teams through virtual channels, fostering a sense of shared purpose despite physical distance.

Work Schedule: The standard working hours are approximately 40 hours per week. While remote, maintaining consistent availability during core business hours for Portugal (and key European markets) will be important for seamless collaboration and timely project delivery.

📝 Enhancement Note: The fully remote nature and focus on collaboration highlight the importance of strong communication skills and self-discipline. Candidates should be comfortable working autonomously while actively participating in virtual team activities and project discussions.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A review of your CV and portfolio to assess suitability for the role, focusing on fintech experience, design skills, and portfolio quality.

2. Hiring Manager Interview: A discussion with the hiring manager (likely a Creative Lead or Marketing Manager) to delve deeper into your experience, understanding of marketing principles, and fit with the company's culture. This stage may include initial questions about your approach to KPI measurement and compliance.

3. Skills Assessment/Portfolio Review: A dedicated session to walk through your portfolio. Be prepared to discuss specific projects, your design process, how you measured success (KPIs), and how you handled compliance requirements. This may involve a practical design challenge or a deeper dive into specific case studies.

4. Final Interview (if applicable): Potentially a brief chat with a senior stakeholder to confirm fit and discuss contract terms.

Portfolio Review Tips:

• Curate for Relevance: Select projects that directly showcase your experience in fintech, B2B marketing, multi-channel campaigns, and working within regulated environments.

• Highlight Impact: For each project, clearly articulate the marketing objective, your role, the design solutions, and – most importantly – the measurable results (KPIs, conversion rates, brand impact).

• Showcase Process: Be ready to explain your design process from brief to execution, including how you incorporated feedback, collaborated with teams, and ensured compliance.

• Demonstrate Scalability: Include examples of template creation, design systems, or workflow optimization that highlight your ability to work efficiently and maintain consistency.

• Be Prepared for Technical Questions: Anticipate questions about your proficiency with Figma, Adobe Creative Suite, and any AI tools you've used.

Challenge Preparation:

• Understand Fintech Marketing: Research Trade Nation's current marketing efforts, target audience, and competitors. Understand the unique challenges of marketing financial products.

• Focus on Compliance: Be ready to discuss how you approach designing within strict regulatory guidelines and financial promotions standards.

• Emphasize Efficiency: Prepare to talk about how you create scalable assets and optimize design workflows to save time and resources.

• Practice Your Pitch: Rehearse explaining your portfolio projects concisely, focusing on your contributions, the impact, and lessons learned.

📝 Enhancement Note: The emphasis on "KPI-measured creatives," "scalable templates," and "financial promotions standards" means your portfolio and interview responses should strongly lean into process, efficiency, and measurable outcomes, not just visual aesthetics.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and building design systems. Proficiency in Figma is a core requirement.

• Adobe Creative Suite: Expected proficiency in Photoshop, Illustrator, and potentially After Effects for image editing, vector graphics, and basic motion design.

• AI Integrations & Tools: Familiarity with AI-powered design tools (e.g., for image generation, content assistance, workflow automation) is highly valued and likely expected.

Analytics & Reporting:

CRM & Automation:

• No direct CRM/automation tool requirements are listed for this design role, but understanding how marketing collateral integrates with CRM systems and marketing automation platforms (e.g., for email campaigns) would be advantageous.

📝 Enhancement Note: The specific mention of "Figma," "Adobe Creative Suite," and "AI integrations" indicates a modern design workflow. Candidates should be prepared to discuss their practical experience and innovative uses of these tools.

👥 Team Culture & Values

Operations Values:

• Efficiency & Scalability: The emphasis on "scalable templates," "design systems," and "optimisation of design workflows" points to a strong value placed on creating repeatable, efficient processes.

• Data-Driven Decision Making: The requirement for "KPI-measured creatives" and "data-driven design decisions" highlights a culture that values measurable outcomes and evidence-based strategies over subjective preferences.

• Collaboration & Mutual Support: Trade Nation's stated commitments ("We have each other’s backs," "We challenge each other," "We step up") indicate a culture that values teamwork, constructive feedback, and shared responsibility.

• Adaptability & Innovation: Working in fintech and growth environments requires a willingness to adapt to market changes, embrace new technologies (like AI), and continuously improve processes.

Collaboration Style:

• Cross-functional Integration: Expect a highly collaborative environment where designers work closely with marketing, product, and brand teams, requiring strong communication and stakeholder management skills.

• Process-Oriented Feedback: Discussions likely involve not just creative feedback but also how the design process can be improved for efficiency and impact.

• Knowledge Sharing: A culture that encourages learning and sharing best practices, especially regarding design tools, compliance, and performance marketing strategies.

📝 Enhancement Note: The company's stated values ("We have each other’s backs," "We challenge each other," "We thrive together," etc.) suggest a supportive yet ambitious environment. Candidates should be prepared to demonstrate how they embody these values in their work and interactions.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Regulatory Compliance: Consistently designing within the strict financial promotions standards and compliance requirements of the fintech industry can be challenging.

• Balancing Creativity with Performance: The need to produce aesthetically pleasing designs that also meet rigorous KPIs and conversion goals requires a strategic and analytical approach.

• Global Localization: Adapting creative assets effectively for multiple international markets while maintaining brand consistency and respecting local nuances.

• Fast-Paced Environment: Adapting quickly to changing marketing priorities and project demands in a growth-focused company.

Learning & Development Opportunities:

• Fintech Design Specialization: Gaining deep expertise in the nuances of designing for financial services and trading platforms.

• Performance Marketing Creative: Developing a stronger understanding of A/B testing, conversion optimization, and data-driven creative strategies within marketing campaigns.

• Design Systems & Workflow Optimization: Enhancing skills in building and managing scalable design systems and improving creative production workflows.

• AI in Design: Exploring and implementing AI tools to enhance creative output and efficiency.

📝 Enhancement Note: The challenges presented are typical for specialized design roles in regulated industries. Focusing on how you approach these challenges, learn from them, and leverage them for growth will be key.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design a marketing campaign for a complex financial product. How did you ensure clarity and compliance?" (Focus on process, simplification, and regulatory adherence.)

• "How do you approach measuring the success of your design work? Can you provide an example of how you used KPIs to inform or iterate on a design?" (Highlight data-driven approach and impact measurement.)

• "Walk us through your process for creating and managing scalable design templates or a design system. What were the benefits?" (Showcase efficiency, consistency, and process optimization.)

Company & Culture Questions:

• "What interests you about Trade Nation and the fintech industry specifically?" (Research their mission, values, and recent news.)

• "How do you contribute to a collaborative team environment, especially in a remote setting?" (Refer to their stated values and your own experience.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly state the challenge, your role, the solution, and the outcome (quantified results).

• Emphasize Process & Compliance: Detail how you worked through the design process, incorporated feedback, and ensured adherence to financial promotions standards.

• Showcase Scalability: Highlight examples of templates, design systems, or efficient workflows you've implemented.

• Be Ready for Technical Deep Dives: Prepare to discuss your proficiency with Figma, Adobe Creative Suite, and any AI tools.

📝 Enhancement Note: Prepare to discuss your experience with metrics and compliance extensively. This is a key differentiator for roles in regulated industries like fintech.

📌 Application Steps

To apply for this operations-focused design position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Tailor your portfolio to prominently feature projects demonstrating fintech experience, multi-channel campaign execution, KPI measurement, and adherence to compliance standards. Include specific examples of scalable templates or design system components.

• Resume Optimization: Ensure your resume clearly highlights your years of experience in fintech/financial services, proficiency with Figma and Adobe Creative Suite, and any experience with B2B marketing or regulated environments. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, how you measure impact, and your approach to working within compliance frameworks. Prepare to walk through your portfolio with a focus on results and efficiency.

• Company Research: Thoroughly research Trade Nation's products, target audience, market position, and company culture. Understand their commitment to transparency, low costs, and customer empowerment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.