Marketing & Brand Designer

Realplay
Full-time•Tel-Aviv, Israel

📍 Job Overview

Job Title: Marketing & Brand Designer

Company: Realplay

Location: Tel Aviv-Yafo, Tel Aviv District, Israel

Job Type: Full-time

Category: Marketing & Brand Design

Date Posted: 2026-07-30

Experience Level: 5-10 Years

Remote Status: On-site

🚀 Role Summary

  • Spearhead the visual design and brand consistency for all marketing and user acquisition (UA) campaigns.

  • Develop high-impact, engaging creative assets, with a specialized focus on playable ads for the mobile gaming sector.

  • Leverage a hybrid approach of traditional design tools and cutting-edge AI platforms for rapid ideation and asset generation.

  • Collaborate cross-functionally to translate game mechanics and marketing objectives into compelling visual narratives.

  • Ensure all creative outputs adhere to brand guidelines while optimizing for performance and player engagement.

📝 Enhancement Note: This role is heavily focused on performance marketing creatives, particularly playable ads, within the mobile gaming industry. The emphasis on AI tools indicates a forward-thinking approach to creative production and rapid iteration, requiring adaptability and a willingness to experiment with new technologies.

📈 Primary Responsibilities

  • Design and produce a wide array of high-quality marketing materials and brand assets tailored for User Acquisition (UA), Social Media, Customer Relationship Management (CRM), App Store Optimization (ASO), and E-commerce (ECO) channels.

  • Collaborate closely with Product, Marketing, and Game Development teams to brainstorm, conceptualize, and execute creative strategies that align with business objectives.

  • Utilize both industry-standard design software (e.g., Adobe Creative Suite, Figma) and AI-powered tools to generate, refine,

Application Requirements

Requires 6-7 years of experience in marketing and brand design, preferably within the gaming or mobile app industry. Proficiency in Adobe Creative Suite, Figma, and AI tools is essential, along with a strong understanding of mobile game mechanics.