Manager I, Graphic Designer

📍 Job Overview

Job Title: Manager I, Graphic Designer

Company: Herbalife

Location: Tlaquepaque, Jalisco, Mexico

Job Type: FULL_TIME

Category: Creative Operations / Marketing Operations

Date Posted: 2026-05-05T00:00:00

Experience Level: 5-10 years

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Oversee creative direction and execution for a team of graphic designers, ensuring brand consistency across all marketing and communication materials.

• Manage project workloads, timelines, and resource allocation for design projects, including print, web, video, and environmental branding.

• Collaborate with cross-functional teams, including writers, project managers, and marketing stakeholders, to conceptualize and deliver high-quality creative assets.

• Drive best practices in the industry and elevate the creative output of the design team through mentorship and leadership.

• Ensure seamless integration of brand guidelines and style guides across all design initiatives and communication vehicles.

📝 Enhancement Note: While the title is "Graphic Designer," the responsibilities clearly indicate a managerial and strategic role focused on creative operations and team leadership. The role requires a blend of creative oversight, project management, and brand stewardship, aligning with a "Creative Manager" or "Design Operations Manager" function within a larger GTM strategy.

📈 Primary Responsibilities

• Provide strategic creative direction for the execution of diverse marketing materials, encompassing print collateral, digital assets, video content, and environmental branding.

• Assign and manage multiple design projects, establishing realistic and effective timeframes for completion by the design team members.

• Uphold and enforce strict adherence to Herbalife's brand identity, guidelines, and visual standards across all creative outputs.

• Foster collaborative conceptualization sessions with writers, designers, and stakeholders from various departments to generate innovative creative solutions.

• Act as a role model and mentor to inspire and elevate the creative capabilities and output of the design team.

• Maintain up-to-date knowledge of content, branding, and style guides to provide accurate and effective direction to the design team.

• Introduce and integrate industry best practices in design and creative operations to enhance departmental efficiency and output.

• Partner closely with the Creative Services Manager to align design execution with overarching creative vision, project strategies, and business goals.

• Offer art and design direction as needed for projects managed by other sub-teams within the creative department.

• Drive the Herbalife brand presence across all design vehicles, including packaging, advertising campaigns, facility branding, brand style guides, and ad-hoc requests.

• Ensure all project deadlines are consistently met and maintain clear, proactive communication with Project Managers, managing expectations effectively.

📝 Enhancement Note: The responsibilities highlight a significant emphasis on project management, team leadership, and brand governance, which are core to operations roles within creative functions. The need to "bring industry best practices" and "elevate the creative level" points to a continuous improvement mindset crucial for operations.

🎓 Skills & Qualifications

Education:

Experience:

• 5-7 years of hands-on design experience within an advertising agency, design firm, or an in-house corporate art department.

• Proven experience working within in-house creative departments, advertising agencies, and/or design firms.

• Demonstrated experience with digital design execution and strategy.

• Experience in web development principles and practices.

• Experience in developing and managing digital projects from concept to completion.

• Experience with wireframe development and UI/UX design tools (e.g., Mockflow, Balsamiq).

Required Skills:

• Bilingual proficiency in English and Spanish (native in Spanish, advanced in English).

• Demonstrated ability to build and maintain strong customer relationships, fostering long-term loyal partnerships with multiple clients.

• Exceptional organizational abilities, including effective time management, resource allocation, and meticulous attention to detail.

• Strong independent follow-through capabilities, with a focus on monitoring and controlling project progress.

• Effective negotiation and conflict management skills to navigate team dynamics and stakeholder expectations.

• Proven strategic, analytical, and creative problem-solving abilities.

• Ability to perform effectively under pressure and manage multiple priorities in a fast-paced environment.

Preferred Skills:

• Proficiency with video editing and motion graphics software, including Premier, Final Cut Pro, and After Effects.

• Experience working in a fast-paced, large-scale creative environment with significant stakeholder input and tight deadlines.

• Experience or familiarity with artificial intelligence (AI) tools relevant to creative design and content generation.

• Advanced degree (Master's) in Design or Fine Arts with an emphasis in Graphic Design or Advertising.

📝 Enhancement Note: The detailed experience requirements, particularly in UI/UX, web development, and CMS platforms, indicate a need for a candidate who understands the operational aspects of digital creative production, not just the aesthetic. The bilingual requirement is critical for regional operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of creative projects demonstrating leadership in graphic design, art direction, and digital media.

• Include case studies that highlight the successful management and delivery of complex design projects, emphasizing process and outcomes.

• Present examples of brand guideline implementation and adherence across various design applications.

Process Documentation:

• Examples of how you have managed project workflows, from brief to final delivery, showcasing efficient resource allocation and timeline management.

• Evidence of implementing and maintaining brand standards, including style guides and asset libraries.

• Documentation or discussion of how you have introduced new tools, technologies, or methodologies to improve design team efficiency.

• Case studies detailing how you have collaborated with cross-functional teams to achieve specific project objectives.

📝 Enhancement Note: For a managerial role, the portfolio should not just showcase individual design work but also the candidate's ability to manage processes, teams, and projects. Demonstrating a structured approach to creative operations is key.

💵 Compensation & Benefits

Salary Range:

Based on industry benchmarks for a Manager-level Graphic Designer with 5-7 years of experience in a major metropolitan area like Guadalajara/Tlaquepaque, Mexico, the estimated annual salary range would be between MXN $450,000 to $750,000. This estimate considers the bilingual requirement, hybrid work model, and the responsibilities associated with managing creative output for a large organization like Herbalife.

Benefits:

• Comprehensive health insurance package, including medical, dental, and vision coverage.

• Paid time off (PTO) including vacation days, personal days, and national holidays.

• Retirement savings plan or pension contribution.

• Opportunities for professional development, training, and attending industry conferences.

• Employee discount programs on Herbalife products.

• Potential for performance-based bonuses.

Working Hours:

• Standard full-time work week, typically 40 hours.

• Hybrid schedule requiring 3 days per week in the Tlaquepaque office, with flexibility for remote work on the remaining days.

• Occasional need to work beyond standard hours to meet project deadlines or attend critical meetings.

📝 Enhancement Note: Salary is estimated based on regional cost of living, typical compensation for managerial roles in creative fields in Mexico, and the specific demands of the role (bilingual, hybrid, managerial). Benefits are standard for a multinational corporation of Herbalife's size.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health and Nutrition / Direct Selling. Herbalife is a global leader in nutrition, weight management, sports nutrition, and personal care products, operating through a network of independent distributors. This industry context means the creative output often supports direct sales efforts, marketing campaigns for distributors, and consumer-facing product information.

Company Size: Herbalife is a large, multinational corporation with tens of thousands of employees and millions of independent distributors worldwide. This scale implies a structured corporate environment with established processes but also opportunities for impact within specific departments.

Founded: Herbalife was founded in 1980. Its long history suggests a stable, established corporate culture with deep-rooted brand values and operational frameworks.

Team Structure:

• The graphic design team likely consists of several designers specializing in various areas (digital, print, packaging, etc.).

• This role reports to the Creative Services Manager, indicating a hierarchical structure within the creative department.

Methodology:

• Data-driven decision-making for creative strategies, leveraging market research and campaign performance metrics.

• Agile or iterative approaches to project management, especially for digital assets and campaigns, to accommodate feedback and evolving needs.

• Emphasis on brand consistency and adherence to global style guides across all regional adaptations.

• Focus on efficiency and resource optimization to manage a high volume of creative requests.

Company Website: https://www.herbalife.com/

📝 Enhancement Note: Understanding Herbalife's direct selling model is crucial, as it influences the type of creative content produced and the target audiences. The "Manager I" title suggests this is an entry-level management position within the company's hierarchy, potentially with room for growth.

📈 Career & Growth Analysis

Operations Career Level: Manager I, Graphic Designer. This level signifies a transition from an individual contributor to a leadership role, responsible for managing a team and overseeing specific operational aspects of the creative function. It requires not only design expertise but also strong project management, team leadership, and strategic thinking skills.

Reporting Structure: The role reports to a Creative Services Manager, suggesting a clear line of reporting and accountability within the broader Creative Services or Marketing department. This structure allows for mentorship and guidance from a more senior leader while empowering the Manager I to lead their direct reports.

Operations Impact: This role directly impacts the company's Go-To-Market (GTM) strategy by ensuring that all visual communications are on-brand, compelling, and effectively support sales efforts and brand messaging. High-quality, consistent creative assets are essential for customer engagement, distributor enablement, and overall brand perception, directly influencing sales performance and market penetration.

Growth Opportunities:

• Operations Skill Advancement: Opportunity to deepen expertise in creative operations, project management methodologies (e.g., Agile, Scrum), and resource planning within a large-scale creative environment.

• Leadership Development: Potential to grow into a Senior Creative Manager or Creative Director role, managing larger teams, more complex projects, and contributing to higher-level creative strategy.

• Cross-Functional Exposure: Gaining valuable experience working with various departments, understanding different business unit needs, and developing broader strategic communication skills.

• Industry Specialization: Further developing expertise in the health and nutrition industry's unique creative demands and marketing strategies.

📝 Enhancement Note: The "Manager I" title implies a defined career path within Herbalife's creative operations. The growth trajectory likely involves taking on more complex projects, larger teams, and greater strategic input.

🌐 Work Environment

Office Type: Hybrid work environment, requiring 3 days per week in the Herbalife office located at Camino al ITESO 8900-1A, Tlaquepaque, Jalisco. This setup balances the need for in-person collaboration, team building, and access to office resources with the flexibility of remote work.

Office Location(s): The primary office is in Tlaquepaque, Jalisco, Mexico. This location serves as the hub for the NAM (North America) design team and likely houses other functional departments for collaborative purposes.

Workspace Context:

• The office environment is expected to be professional and collaborative, fostering teamwork among designers and with other departments.

• Access to necessary design software, hardware, and potentially specialized creative tools will be provided.

• Opportunities for informal and formal collaboration with team members and stakeholders will be readily available during in-office days.

Work Schedule:

• Standard 40-hour work week.

• The hybrid model allows for focused work at home and collaborative work at the office.

• Flexibility may be offered, but the core requirement is 3 days in the office, suggesting a structured approach to managing in-office presence for team cohesion and operational efficiency.

📝 Enhancement Note: The hybrid nature of the role is a key aspect of the work environment, requiring candidates to be comfortable with both in-office collaboration and independent remote work. The specified office days are crucial for team synergy and operational oversight.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A recruiter (Lorena Padilla) will likely conduct an initial call to assess basic qualifications, experience, and cultural fit.

2. Hiring Manager Interview: An interview with Fernando Horcasitas (the reporting manager) to discuss creative direction, team management philosophy, and strategic thinking.

3. Portfolio Review & Presentation: Candidates will present their portfolio, showcasing relevant design projects, leadership examples, and process management capabilities. This may involve a specific case study or a walkthrough of key projects.

4. Team/Cross-Functional Interviews: Interviews with other designers or project managers to evaluate collaboration style, communication skills, and ability to integrate into the existing team dynamic.

5. Final Interview: Potentially with a senior leader for final approval, focusing on strategic alignment and long-term potential.

Portfolio Review Tips:

• Highlight Leadership & Process: Focus on projects where you led a team, managed workflows, or implemented process improvements, not just individual design contributions.

• Showcase Brand Stewardship: Include examples of how you ensured brand consistency and adherence to style guides across diverse projects.

• Demonstrate Digital Proficiency: Emphasize experience with web development, UI/UX, wireframing, and CMS platforms.

• Quantify Impact: Where possible, use metrics to demonstrate the success of your creative initiatives (e.g., increased engagement, improved conversion rates, on-time delivery percentages).

• Tailor to Herbalife: Research Herbalife's current branding and marketing efforts to tailor your presentation and demonstrate an understanding of their market.

Challenge Preparation:

• Be prepared to discuss how you would handle common creative team challenges, such as managing conflicting feedback, tight deadlines, or motivating a team.

• Anticipate questions about your approach to creative problem-solving, digital design trends, and brand management.

• Practice articulating your creative vision and how you translate business objectives into effective design strategies.

• Prepare questions about the team's current projects, challenges, and opportunities for growth.

📝 Enhancement Note: The interview process is typical for a managerial role, with a strong emphasis on portfolio presentation and assessing leadership potential. Candidates should prepare to speak about their management style and operational approach to creative projects.

🛠 Tools & Technology Stack

Primary Tools:

• Graphic Design Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign) is essential.

• UI/UX Design Tools: Experience with tools like Mockflow, Balsamiq, Figma, Sketch, or Adobe XD for wireframing and prototyping.

• Content Management Systems (CMS): Proficiency with platforms such as WordPress, CEROS, or WIX for web content management and deployment.

Analytics & Reporting:

CRM & Automation:

Video & Motion Graphics (Preferred):

Emerging Technologies:

• Desirable experience with Artificial Intelligence (AI) tools relevant to content creation, image generation, or design workflow enhancement.

📝 Enhancement Note: The explicit mention of UI/UX tools, CMS platforms, and preferred video editing software indicates a need for a technically proficient designer who understands the operational aspects of digital content creation and deployment. AI tools are listed as desirable, suggesting a forward-thinking approach to creative technology.

👥 Team Culture & Values

Operations Values:

• Brand Integrity: A strong commitment to upholding and enhancing the Herbalife brand across all visual communications.

• Excellence & Quality: A dedication to producing high-quality creative work that meets strategic objectives and industry standards.

• Collaboration & Teamwork: Fostering a supportive and collaborative environment where ideas are shared freely, and team members work together towards common goals.

• Efficiency & Timeliness: A focus on operational efficiency, effective resource management, and meeting deadlines consistently.

• Innovation & Best Practices: Encouraging the adoption of new technologies and industry best practices to continuously improve creative output and processes.

Collaboration Style:

• Cross-Functional Integration: Actively engaging with marketing, product, and sales teams to understand their needs and translate them into effective creative solutions.

• Feedback-Driven Improvement: Openness to constructive criticism and a proactive approach to incorporating feedback from stakeholders and team members.

• Mentorship & Knowledge Sharing: A culture of sharing expertise, providing guidance to junior designers, and collectively developing the team's capabilities.

• Proactive Communication: Maintaining clear and consistent communication channels with the team, management, and project stakeholders.

📝 Enhancement Note: The emphasis on brand integrity, quality, and efficiency aligns with core operational values. The collaborative style suggests a team that works together to achieve business outcomes through creative excellence.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing High Volume & Tight Deadlines: Balancing the demands of a large organization with numerous creative requests and often short turnaround times.

• Maintaining Brand Consistency Across Diverse Channels: Ensuring that the Herbalife brand is presented cohesively across print, digital, video, and environmental mediums.

• Elevating Creative Standards: Continuously pushing the creative boundaries and inspiring the team to produce innovative and impactful work in a competitive market.

• Integrating New Technologies: Staying abreast of and effectively integrating new design tools and AI technologies into existing workflows.

• Navigating Stakeholder Expectations: Effectively managing diverse opinions and feedback from multiple departments and leadership levels.

Learning & Development Opportunities:

• Advanced Creative Direction Training: Opportunities to hone leadership and strategic creative skills.

• Project Management Certifications: Pursuing certifications like PMP or Agile Scrum Master to formalize project management expertise.

• Industry Conferences & Workshops: Attending events focused on graphic design, marketing, and creative operations to stay current with trends and network.

• Mentorship Programs: Access to senior leaders within Herbalife for guidance on career progression and leadership development.

• Exposure to Global Brand Strategy: Learning how creative operations support global marketing initiatives and adapt to regional nuances.

📝 Enhancement Note: This role is positioned to develop leadership and operational management skills within a creative context, offering substantial growth potential for individuals keen on advancing in creative operations or management.

💡 Interview Preparation

Strategy Questions:

• "Describe your approach to providing creative direction for a team of designers. How do you ensure alignment with brand strategy and business objectives?"

• "How would you prioritize and manage multiple design projects with competing deadlines and client needs?"

• "Walk me through a process you've implemented to improve creative team efficiency or output quality."

Company & Culture Questions:

• "What do you know about Herbalife's brand and its role in the health and nutrition industry?"

• "How do you foster a collaborative and innovative environment within a design team?"

• "Describe a time you successfully mentored a designer or helped elevate the skill set of your team."

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, explain the brief, your role, the challenges faced, your creative process, the solutions implemented, and the measurable outcomes.

• Highlight Management & Operations: Emphasize projects where you led a team, managed timelines, or optimized workflows. Showcase your ability to manage resources effectively.

• Demonstrate Digital Fluency: Clearly present examples of your work with digital assets, UI/UX wireframes, and CMS implementations.

• Quantify Success: Use data and metrics to illustrate the impact of your creative work and operational management.

• Articulate Strategic Thinking: Be prepared to discuss how your design strategies align with broader business and GTM goals.

📝 Enhancement Note: Candidates should prepare to discuss their leadership style, operational management skills, and ability to translate business needs into creative execution, supported by concrete examples from their portfolio.

📌 Application Steps

To apply for this Manager I, Graphic Designer position:

• Submit your application through the Herbalife careers portal via the provided link.

• Tailor your Resume: Ensure your resume clearly highlights your 5-7 years of experience in graphic design management, digital design, UI/UX, and project coordination. Quantify achievements and use keywords from the job description.

• Curate Your Portfolio: Select projects that best demonstrate your leadership, creative direction, brand management, and operational efficiency. Include examples of digital design, wireframing, and any experience with CMS platforms. Prepare a concise presentation that tells a compelling story about your process and impact.

• Prepare for Interview Questions: Practice answering questions related to creative strategy, team management, conflict resolution, and brand stewardship, using the STAR method (Situation, Task, Action, Result) with examples from your experience.

• Research Herbalife: Familiarize yourself with Herbalife's current marketing campaigns, brand messaging, and the health and nutrition industry landscape to demonstrate genuine interest and strategic understanding.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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