Web Design Manager

📍 Job Overview

Job Title: Web Design Manager

Company: Cabify

Location: Madrid, Spain

Job Type: Full-Time

Category: Design Management / Web Operations

Date Posted: 2026-01-29

Experience Level: Mid-Senior (5-10 years estimated)

Remote Status: Hybrid

🚀 Role Summary

• Lead the strategic evolution and technical architecture of Cabify's core web properties to drive business objectives such as acquisition, trust, and conversion.

• Manage and develop a high-performing web design team, fostering a culture of continuous improvement, mentorship, and autonomy.

• Ensure technical and visual consistency across all web assets by defining and enforcing standards for components, patterns, and guidelines.

• Act as a key liaison between design, engineering, marketing, legal, and data teams to translate business needs into scalable, efficient, and impactful web solutions.

📝 Enhancement Note: While the title is "Web Design Manager," the description heavily emphasizes technical aspects of web operations, including architecture, performance, compliance, analytics, scalability, and collaboration with engineering and infrastructure. This suggests the role requires a strong understanding of web development principles and operations, beyond traditional UI/UX design management. The "Design in Tech" area further supports this.

📈 Primary Responsibilities

• Strategic Web Ecosystem Leadership: Translate overarching business goals (acquisition, trust, conversion, compliance) into clear, measurable priorities for the web platform.

• Team Management & Development: Lead, mentor, and grow a team of 2 web designers, providing continuous feedback, setting clear expectations, and fostering professional development aligned with the company's career framework.

• System Consistency & Standards: Ensure uniformity in components, patterns, guidelines, and visual/technical execution across all web properties (e.g., cabify.com, brand.cabify.com, cabifylogistics.com).

• Cross-Functional Collaboration: Partner effectively with stakeholders in Technology, Product, Marketing, Legal, and Data to define viable web solutions, explicitly managing trade-offs and prioritizing impact.

• Data-Informed Decision Making: Champion a data-driven culture by defining key metrics, overseeing tracking implementation, and translating insights into iterative improvements for the web experience.

• Process Optimization: Define and evolve processes for briefing, design review, Quality Assurance (QA), documentation, and handoff to minimize friction, prevent reactive problem-solving, and build sustainable workflows.

• Execution Excellence: Elevate the team's craft and raise the bar on critical execution factors including accessibility, performance, visual consistency, and overall production quality.

• Visibility & Alignment: Provide clear visibility into the team's work, impact, and progress to facilitate cross-team alignment and maintain focus on high-value initiatives.

• Technical Integration: Collaborate closely with Engineering and Infrastructure teams, leveraging a Jekyll and Git workflow to ensure the web platform's scalability, efficiency, and maintainability.

📝 Enhancement Note: The responsibilities indicate a blend of strategic leadership, team management, and hands-on involvement in technical web operations. The emphasis on "business lever," "scalable web system," and "measurable outcomes" points towards a results-oriented role focused on the operational effectiveness of the web presence.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's or Master's degree in Design, Computer Science, Human-Computer Interaction, or a related field is typically expected for management roles in this domain. Equivalent practical experience will also be considered.

Experience:

• Demonstrated experience in leading and developing design teams, with a strong track record of growing talent through feedback, coaching, and setting clear expectations.

• Proven ability to define strategy, exercise strong judgment in prioritization, and execute effectively in a complex, multi-stakeholder environment.

Required Skills:

• Web Design & Systems Expertise: Deep understanding of web structure, narrative, consistency, accessibility standards (WCAG), and quality benchmarks.

• Team Leadership & Coaching: Experience in managing designers, providing constructive feedback, and fostering team growth and autonomy.

• Strategic Planning & Prioritization: Ability to translate business goals into actionable web strategies and prioritize initiatives based on impact and feasibility.

• Cross-Functional Collaboration & Stakeholder Management: Skill in aligning, influencing, and negotiating with diverse teams (Tech, Product, Marketing, Legal, Data).

• Data-Driven Decision Making: Proficiency in defining metrics, setting up tracking, analyzing results, and using insights to drive iteration and improvements.

• Web Development Workflow: Hands-on experience with Jekyll and Git workflows (repos, branches, PRs/code reviews), essential for close collaboration with engineering.

• Communication Skills: Excellent verbal and written communication for aligning teams, influencing decisions, explaining technical concepts, and negotiating trade-offs.

• Business Acumen: A strong business mindset focused on impact, understanding how web initiatives contribute to organizational goals.

Preferred Skills:

• Web Performance Optimization: Knowledge of techniques to improve website speed, responsiveness, and user experience.

• Technical Understanding: Solid grasp of web constraints, including HTML/CSS, to effectively evaluate implementation quality and ensure coherence with engineering.

• Design System Development: Experience in building or evolving design systems for web applications.

• Agile Methodologies: Familiarity with Agile development processes and their application to web design and operations.

• Analytics Platforms: Experience with tools like Google Analytics, Amplitude, or similar for tracking and reporting.

📝 Enhancement Note: The experience level is inferred from the "Manager" title and the requirement to "lead the evolution of the web ecosystem" and "manage and develop a team of 2 people," suggesting a mid-to-senior level of experience. The emphasis on technical aspects like Jekyll, Git, HTML/CSS, performance, and accessibility elevates this beyond a pure design management role into one with strong operational and technical oversight responsibilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Web Ecosystem Strategy: Showcase examples of how you've defined and executed strategies for significant web properties that align with business objectives.

• Team Leadership & Growth: Present evidence of managing design teams, including examples of mentorship, performance feedback, and team development initiatives.

• Process Improvement Case Studies: Detail instances where you've identified inefficiencies in design or web development processes and implemented solutions to improve efficiency, quality, or collaboration.

• System Consistency & Scalability: Provide examples demonstrating your ability to ensure consistency and scalability across multiple web properties or a complex web ecosystem.

• Data-Driven Impact: Illustrate projects where you've used data and analytics to inform design decisions, measure impact, and drive iterative improvements.

Process Documentation:

• Workflow Design & Optimization: Candidates should be prepared to discuss and potentially present examples of documented workflows for key design operations, such as briefing, design review, QA, and handoff processes.

• Implementation & Automation: Showcase experience in establishing processes that facilitate efficient implementation and, where applicable, automation of web content and design elements.

• Measurement & Performance Analysis: Demonstrate an understanding of how to document processes for tracking key web performance indicators (KPIs), analyzing results, and reporting on impact.

📝 Enhancement Note: Given the role's emphasis on process definition, stakeholder management, and data-driven outcomes, a portfolio that highlights strategic thinking, team leadership, and demonstrable results through process optimization will be crucial. Candidates should be ready to discuss their approach to managing complex web projects and teams.

💵 Compensation & Benefits

Salary Range: €46,000 - €69,000 per year (Based on provided information: L4 [46K-69K] in EUR)

Benefits:

• Recharge Days: 10 Free Fridays annually (every 3rd Friday of the month off, excluding April and December).

• Flexible Work Environment & Hours: Adaptable schedule and work arrangements.

• Remote Work Option: Opportunity to work remotely 2 days per week, with flexibility in choosing your workspace.

• Team Events: Regular company-organized social and team-building activities.

• Cabify Staff Rides: Complimentary rides on Cabify services.

• Personal Development Programs: Access to structured programs based on defined career paths for professional growth.

• Emotional Well-Being Support: Free access to the iFeel platform for therapy sessions.

• Flexible Compensation Plan: Includes restaurant tickets, transport tickets, healthcare, and childcare benefits.

• Pet-Friendly Office: A dedicated pet room allowing employees to bring their furry friends to the office.

• Office Amenities: Complimentary coffee and fruit available at the office.

Working Hours: The role implies a standard full-time work week, with an estimated 40 hours per week. The company offers flexibility in working hours, allowing for adaptation around core operational needs.

📝 Enhancement Note: The salary range is directly provided in the job description. The benefits package is extensive and highlights a strong focus on employee well-being, work-life balance, and professional development, which are attractive perks for operations and management roles. The hybrid work arrangement (3 days in office, 2 remote) is clearly stated.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mobility / Technology / Ride-Sharing. Cabify operates in a dynamic and competitive market, focused on transforming urban mobility through technology.

Company Size: The description mentions a "distributed team of 28 designers" across multiple geographies. While the overall company size isn't explicitly stated, this suggests a medium-to-large tech organization with established operational processes and a significant global presence.

Founded: Cabify was founded in 2011. This indicates a company with established market presence and a history of scaling operations and product development.

Team Structure:

• Design Team: The candidate will join the "Design in Tech" area, part of a larger design department of 28 individuals. This area works closely with Product Design, Design Ops, Web Design, and Core Design.

• Reporting: The Web Design Manager will report within this "Design in Tech" structure and collaborate cross-functionally with Marketing Design (part of Brand & Content) and various other stakeholders across different departments.

• Collaboration: The role emphasizes close collaboration with Engineering, Infrastructure, Product, Marketing, Legal, and Data teams, indicating a cross-functional and integrated operational approach.

Methodology:

• Data-Informed Design: The team heavily relies on user research and data analytics to inform decision-making and validate implemented experiences.

• Agile & Continuous Delivery: The web team utilizes continuous delivery methods, with a strong focus on performance, accessibility, and maintainability, in close coordination with Engineering. The tech stack includes Jekyll and Git.

• Design System Evolution: Continuous improvement of the Design System across various platforms (Mobile, Desktop, Advertising, Comms) is a key operational activity.

• Collaborative Practices: The team engages in Design Workshops, Design Rodeos (for feedback), and other activities to foster learning, knowledge sharing, and team cohesion.

Company Website: https://cabify.com

📝 Enhancement Note: The company culture appears to be data-driven, collaborative, and focused on continuous improvement. The emphasis on making cities better places to live provides a strong mission-driven context. The "Design in Tech" area suggests a specialized group within the broader design function, focusing on the operational and technical aspects of web presence.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a management level, overseeing a specific functional area (web ecosystem) and a small team. It requires a blend of strategic thinking, people management, and technical oversight, indicating a mid-to-senior career stage. The scope involves owning the long-term evolution and quality of critical web assets.

Reporting Structure: The Web Design Manager will report into the "Design in Tech" area and will collaborate closely with various departments, including Marketing Design, Engineering, Product, and Infrastructure. This structure suggests a matrixed environment where influence and collaboration are key to success.

Operations Impact: The Web Design Manager's work directly impacts key business outcomes by improving user acquisition, conversion rates, brand perception, and operational efficiency of Cabify's web presence. They are responsible for ensuring the web ecosystem functions as a "business lever."

Growth Opportunities:

• Leadership Expansion: Potential to grow into managing larger teams or broader design operations functions within Cabify as the company scales.

• Strategic Influence: Opportunity to shape the long-term vision and technical direction of Cabify's web presence, influencing product and business strategy.

• Skill Development: Continuous learning opportunities through personal development programs, exposure to diverse technical challenges, and collaboration with experienced engineering and product teams.

• Cross-Functional Expertise: Deepen understanding of various business functions (Marketing, Product, Legal, Data) through close collaboration, enhancing overall business acumen.

📝 Enhancement Note: This role offers a significant opportunity for career growth within a growing tech company, particularly for individuals looking to combine design leadership with operational and technical web management. The emphasis on impact and strategy suggests a path towards more senior leadership roles.

🌐 Work Environment

Office Type: Cabify has an office located in Madrid. The company promotes a hybrid work model, allowing employees to work remotely 2 days per week. This suggests a modern office setup designed to facilitate both focused individual work and collaborative team sessions.

Office Location(s): The primary office for this role is in Madrid, Spain.

Workspace Context:

• Collaborative Environment: The office likely supports team meetings, design workshops, and cross-functional collaboration sessions, essential for a manager role.

• Technology & Tools: Access to the necessary tools and technologies for web design, development collaboration (Jekyll, Git), project management, and communication is expected.

• Team Interaction: Opportunities for regular interaction with the direct team, design leadership, and cross-functional partners are integral to the hybrid model. The company also organizes regular team events.

Work Schedule: The role involves flexible work hours and a hybrid arrangement (2 days remote, 3 days in office). This flexibility is designed to accommodate individual work styles and optimize productivity, while still ensuring team cohesion and in-person collaboration.

📝 Enhancement Note: The hybrid model is a key aspect of the work environment, balancing the benefits of remote flexibility with the necessity of in-person collaboration for team management and strategic alignment. The company's emphasis on well-being and flexibility contributes to a positive and modern work atmosphere.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a call with HR or a recruiter to assess basic qualifications, cultural fit, and salary expectations.

• Hiring Manager Interview: Discussion with the direct manager (likely Head of Design or similar) focusing on leadership experience, strategic thinking, team management philosophy, and operational approach.

• Team/Stakeholder Interviews: Interviews with team members and key cross-functional partners (e.g., Engineering Lead, Product Manager, Marketing Lead) to evaluate collaboration skills, technical understanding, and ability to influence.

• Portfolio Presentation & Case Study: A crucial stage where candidates present their portfolio, potentially focusing on a specific case study that demonstrates their approach to web ecosystem evolution, team leadership, and problem-solving.

• Final Interview: Possibly with senior leadership to confirm overall fit and strategic alignment.

Portfolio Review Tips:

• Showcase Web Ecosystem Strategy: Select projects that demonstrate your ability to manage and evolve complex web properties. Highlight how you translated business goals into web strategies and achieved measurable outcomes.

• Highlight Team Leadership: Include examples of how you've managed and mentored designers, fostered growth, and built a collaborative team environment. Quantify team achievements where possible.

• Detail Process Improvements: Present case studies where you've identified and solved process bottlenecks in design or web operations. Clearly articulate the problem, your solution, and the resulting impact (e.g., reduced cycle time, improved quality).

• Demonstrate Technical & Operational Acumen: Ensure your portfolio reflects an understanding of web performance, accessibility, and collaboration with engineering. Be prepared to discuss your experience with Jekyll, Git, and web development constraints.

• Quantify Impact: Wherever possible, use data and metrics to demonstrate the success of your projects and initiatives. Focus on business impact (e.g., conversion lift, performance improvements, cost savings).

Challenge Preparation:

• Strategic Problem-Solving: Be prepared for a hypothetical scenario where you need to define a strategy for improving a specific aspect of Cabify's web presence, considering business goals, technical constraints, and team capabilities.

• Team Management Scenarios: Anticipate questions about how you handle underperforming team members, conflicts, or how you foster a positive and productive team culture.

• Cross-Functional Alignment: Practice articulating how you would gain buy-in from different departments for a new web initiative or process change, and how you would manage conflicting priorities.

📝 Enhancement Note: The portfolio review is critical for this role. Candidates should focus on demonstrating not just design craft but also strategic leadership, operational efficiency, and the ability to manage technical web projects and teams effectively. Preparation for a case study or presentation is highly recommended.

🛠 Tools & Technology Stack

Primary Tools:

• Web Content Management: Jekyll (explicitly mentioned for content delivery and continuous deployment).

• Version Control: Git (essential for collaborative development and code management).

• Design & Prototyping Tools: While not specified, standard industry tools like Figma, Sketch, or Adobe Creative Suite are likely used for design conceptualization and prototyping.

• Project Management: Tools like Jira, Asana, Trello, or similar for task tracking, workflow management, and sprint planning.

Analytics & Reporting:

• Web Analytics: Google Analytics or similar platforms for tracking website traffic, user behavior, conversions, and performance metrics.

• Data Visualization: Tools like Tableau, Power BI, or internal dashboards for creating reports and presenting insights to stakeholders.

• Performance Monitoring: Tools for monitoring website speed, uptime, and accessibility (e.g., Lighthouse, WebPageTest).

CRM & Automation:

• CRM: While not directly managed by this role, understanding how the web presence integrates with CRM systems (e.g., Salesforce, HubSpot) for lead generation and customer data management is beneficial.

• Marketing Automation: Familiarity with marketing automation platforms that may interact with web forms or user journeys.

• Integration Tools: Understanding of how different systems (CMS, analytics, CRM) connect and exchange data.

📝 Enhancement Note: Proficiency with Jekyll and Git is a hard requirement due to their use in the web team's delivery approach. A strong understanding of web analytics and performance monitoring tools is also crucial for driving data-informed decisions and ensuring efficient operations.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: A strong focus on delivering measurable business outcomes and ensuring the web ecosystem serves as a strategic lever.

• Data-Informed: Decisions are grounded in user research and performance data, encouraging a culture of continuous learning and iteration.

• Collaboration & Ownership: Fostering a sense of shared responsibility and proactive engagement across teams to achieve common goals.

• Excellence & Quality: A commitment to high standards in execution, particularly regarding performance, accessibility, and consistency.

• Humility & Curiosity: A culture that values learning from others, asking questions, and a willingness to adapt and improve.

• Sustainability: Building processes and systems that are efficient, maintainable, and scalable for long-term success.

Collaboration Style:

• Cross-Functional Integration: The role requires seamless collaboration with Engineering, Product, Marketing, Legal, and Data teams, emphasizing clear communication and mutual understanding of objectives.

• Feedback Culture: Actively participating in and fostering a culture of constructive feedback through mechanisms like Design Rodeos and code reviews.

• Knowledge Sharing: Encouraging an environment where team members share learnings, best practices, and insights through workshops and open communication channels.

📝 Enhancement Note: Cabify's stated values of making cities better, being data-driven, and fostering a happy, motivated team are central. For operations roles, this translates to a focus on efficiency, measurable impact, and collaborative problem-solving.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Leadership and Execution: Effectively managing a team of 2 while also providing hands-on guidance and ensuring high-quality execution for multiple web properties.

• Cross-Functional Alignment: Navigating diverse stakeholder needs and priorities to ensure the web ecosystem meets business objectives while adhering to technical and design standards.

• Scalability and Performance: Continuously optimizing the web platform to handle growing user bases and maintain high performance across different devices and regions.

• Process Definition & Adoption: Establishing and embedding new or improved processes for design operations that gain buy-in and are consistently followed across teams.

• Keeping Pace with Technology: Staying abreast of evolving web technologies, best practices, and industry trends to ensure Cabify's web presence remains modern and competitive.

Learning & Development Opportunities:

• Operations Leadership: Developing advanced skills in managing design teams, optimizing workflows, and driving strategic initiatives within a tech-driven organization.

• Technical Web Expertise: Deepening knowledge in areas like web performance optimization, accessibility standards, and modern web development practices through hands-on work and collaboration.

• Business Strategy: Gaining a comprehensive understanding of how web operations contribute to broader business goals in a fast-paced tech company.

• Industry Engagement: Potential to attend industry conferences, workshops, or pursue certifications relevant to web design, operations, and leadership.

📝 Enhancement Note: The challenges are typical for a management role in a scaling tech company, requiring strong problem-solving, communication, and adaptability. The growth opportunities are significant for someone looking to advance their career at the intersection of design, technology, and operations.

💡 Interview Preparation

Strategy Questions:

• "How would you translate Cabify's business goals (e.g., increasing rider acquisition) into specific priorities for our web properties like cabify.com?"

• "Describe a time you had to manage conflicting priorities between different stakeholders (e.g., Marketing vs. Engineering) regarding a web project. How did you resolve it?"

• "Walk us through your process for defining and implementing new design or web development workflows to improve efficiency and quality."

Company & Culture Questions:

• "What do you know about Cabify's mission and how do you see the web team contributing to it?"

• "How would you foster a culture of continuous learning and feedback within a small design team?"

• "Describe your experience working in a hybrid or remote team environment and how you ensure team cohesion and productivity."

Portfolio Presentation Strategy:

• Structure: Organize your presentation logically, perhaps by case study or by key skill areas (e.g., Strategy, Team Leadership, Process Improvement).

• Storytelling: For each project, clearly articulate the problem, your role and approach, the solutions implemented, and the measurable results achieved. Focus on the "why" behind your decisions.

• Data Emphasis: Be prepared to discuss the metrics you used, how you tracked them, and the insights derived. Quantify outcomes wherever possible.

• Process Focus: Highlight any processes you designed or optimized, explaining their benefits and how they were implemented.

• Technical Context: Be ready to discuss your understanding of web development constraints (HTML/CSS), performance, and accessibility, and how you collaborated with engineering.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic thinking, leadership capabilities, operational efficiency, and a data-driven approach. Candidates should be ready to articulate their experience with specific web technologies and processes relevant to Cabify's operations.

📌 Application Steps

To apply for this Web Design Manager position:

• Submit your application through the Cabify careers portal via the provided Greenhouse link.

• Tailor Your Resume: Highlight experience in web design management, team leadership, web development workflows (Jekyll, Git), performance optimization, and cross-functional collaboration. Use keywords from the job description.

• Prepare Your Portfolio: Curate projects that showcase your strategic thinking, team leadership, process improvement initiatives, and quantifiable impact on web ecosystems. Be ready to present a detailed case study.

• Research Cabify: Understand their mission, values, target markets, and recent product developments. Consider how the web presence supports their overall business objectives.

• Practice Interview Responses: Prepare for behavioral and situational questions focusing on leadership, problem-solving, collaboration, and strategic decision-making, particularly in a web operations context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.