UX UI ANALYST PLENO

📍 Job Overview

Job Title: UX UI ANALYST PLENO

Company: Inter Carreiras

Location: Belo Horizonte, MG, Brazil

Job Type: Full-time

Category: Product Design / UX/UI Operations

Date Posted: 2026-04-07

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role focuses on enhancing the user experience for credit product activation within Inter's Super App ecosystem, driving customer engagement and healthy product adoption.

• You will be instrumental in designing and optimizing user interfaces and workflows for credit products such as cards, loans, and financing.

• Collaboration will be key, working closely with Product, Tech, Growth, and Data teams to ensure a cohesive and effective user journey.

• Continuous improvement will be a core tenet, driven by data analysis and proactive proposal of enhancements based on activation metrics.

📝 Enhancement Note: This role is positioned within a "UX Poder de Compra" team, indicating a strategic focus on the financial power and purchasing capability aspects of user engagement, particularly within credit products. The "Pleno" designation in Brazil typically translates to a mid-level professional with 2-5 years of experience.

📈 Primary Responsibilities

• Design end-to-end user flows and interfaces specifically for the activation of credit cards, loans, and financing products, ensuring intuitive and efficient user experiences.

• Conduct user research, including interviews, surveys, and usability testing, to gather insights and iteratively optimize user journeys for credit product adoption.

• Collaborate effectively with cross-functional teams, including Product Managers, Software Engineers, Growth Marketers, and Data Analysts, to translate user needs and business goals into actionable design solutions.

• Monitor and analyze key activation metrics (e.g., conversion rates, time-to-activation, product usage) to identify areas for improvement and propose data-driven design enhancements.

• Develop and maintain design documentation, including wireframes, prototypes, user flow diagrams, and design specifications, to ensure clear communication and alignment across teams.

• Advocate for the user throughout the product development lifecycle, ensuring that design decisions are grounded in user research and best practices for user-centered design.

• Stay abreast of industry trends in UX/UI design, financial technology, and credit product activation to bring innovative ideas and solutions to the team.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on the entire user journey for credit product activation, from initial discovery to sustained healthy usage. The inclusion of "Growth" and "Data" teams in collaboration points towards a data-informed design approach, crucial for optimizing conversion and retention in financial services.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Technology, Advertising, or a closely related field.

Experience: 2-5 years of demonstrated experience in UX/Product Design, with a proven track record of designing user-centered digital products.

Required Skills:

• Solid expertise in UX/Product Design principles and methodologies.

• Advanced proficiency with design and prototyping tools, with a specific requirement for Figma.

• Strong understanding and practical experience with agile design methodologies (e.g., Scrum, Kanban) and their application in fast-paced product development environments.

• Ability to conduct user research, including qualitative methods like user interviews and quantitative methods like surveys, to inform design decisions.

• Experience in designing and executing usability testing to validate design solutions and identify areas for improvement.

• Excellent communication and collaboration skills, with the ability to articulate design decisions and rationale to technical and non-technical stakeholders.

Preferred Skills:

• Prior experience working with financial products, particularly in the digital banking or fintech sector.

• Familiarity with data analysis tools and techniques, with the ability to interpret product metrics and user behavior data to drive design improvements.

• Knowledge of growth hacking principles and their application in user acquisition and activation strategies.

• Experience designing for mobile-first or mobile-app environments.

📝 Enhancement Note: The emphasis on Figma and agile methodologies points to a need for candidates who can hit the ground running and contribute immediately within a structured, iterative design process. Experience with financial products is a significant plus, indicating the complexity and regulatory nuances of the domain.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase at least two comprehensive case studies demonstrating your end-to-end UX/Product Design process for digital products, ideally within financial services or a related regulated industry.

• Clearly articulate the problem statement, your role, the design process employed (research, ideation, prototyping, testing), and the final solution.

• Quantify the impact of your design solutions with measurable results (e.g., increased conversion rates, improved user satisfaction scores, reduced task completion times, activation metrics).

• Highlight your proficiency with Figma, demonstrating complex prototyping, component systems, and collaborative workflows.

Process Documentation:

• Detailed documentation of your user research methodologies, including participant recruitment, interview scripts, and synthesis of findings.

• Clear outline of your design iteration process, showing how feedback from usability testing and stakeholder reviews was incorporated.

• Examples of system diagrams or user flow maps that illustrate complex user journeys for credit product activation.

• Documentation of how you collaborated with engineering and product teams to ensure successful implementation of designs.

📝 Enhancement Note: A strong portfolio is critical for this role, as it will serve as direct evidence of your design thinking, problem-solving skills, and ability to deliver impactful user experiences, especially in the context of financial product activation where clarity and trust are paramount.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for "Analista Pleno" (Mid-Level Analyst) in UX/UI Design in Belo Horizonte, Brazil, the estimated annual salary range is between R$ 70,000 and R$ 100,000. This estimate considers the mid-level experience requirement, the specific skill set, and the cost of living in Belo Horizonte, Brazil.

Benefits:

• Vale-alimentação (Meal Voucher) and Vale-refeição (Food Voucher)

• Plano de saúde e odontológico (Health and Dental Insurance)

• Seguro de vida (Life Insurance)

• DayOff de Aniversário (Birthday Day Off)

• Baby On Board program and Sala de Amamentação (Breastfeeding Room)

• Licença parental estendida (Extended Parental Leave)

• Auxílio-creche/babá e/ou auxílio para filhos com deficiência (Childcare/Nanny Assistance and/or Assistance for Children with Disabilities)

• Wellhub (formerly Gympass) and Grupo de Corrida Inter (Inter Running Group)

• Espaço CARE4U (Belo Horizonte): exclusive-access self-care services, decompression area, games, and mini-golf.

• Perks through the SuperApp, such as Duo Gourmet.

• Cartão Prime Inter (Prime Inter Card)

• Programas de treinamento e capacitação internos (Internal Training and Development Programs)

Working Hours: 40 hours per week, with an expectation of on-site presence in Belo Horizonte. While a standard work week is expected, the company's culture of innovation and growth may offer some flexibility in managing daily tasks, provided core responsibilities and collaboration needs are met.

📝 Enhancement Note: The salary range is an estimation based on typical compensation for a mid-level UX/UI Analyst in Brazil, specifically in a major city like Belo Horizonte, and factoring in the fintech industry. The benefits package is extensive and reflects a company committed to employee well-being and professional development.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (Fintech) / Digital Banking. Inter is a leading digital bank in Brazil, operating as a Super App that consolidates financial services, investments, credit, insurance, and marketplace offerings. This context means a fast-paced, innovative environment focused on user experience and technological advancement.

Company Size: Large. Inter is a significant player in the Brazilian financial market, with a substantial employee base and a broad customer reach. This size implies structured processes, opportunities for career advancement, and exposure to diverse projects and teams.

Founded: 2008. Inter has evolved significantly from its origins, demonstrating a strong capacity for innovation and adaptation within the rapidly changing fintech landscape. This history suggests a company that values forward-thinking and continuous improvement.

Team Structure:

• The "UX Poder de Compra" team is likely a specialized unit within the broader Product or Design department, focusing specifically on enhancing the user experience for credit and purchasing-related products.

• Reporting structure typically involves a UX/Product Design Lead or Manager, with direct reports being the UX/UI Analysts. Collaboration is cross-functional, involving Product Managers, Tech Leads, and Data Scientists.

Methodology:

• Data analysis and insights methods are central, with a strong emphasis on leveraging user behavior data and product metrics to inform design decisions and measure impact.

• Workflow planning and optimization strategies are applied to user journeys, particularly for credit product activation, aiming for seamless and efficient experiences.

• Automation and efficiency practices are likely integrated into design tools and development processes to accelerate iteration and delivery.

Company Website: https://www.inter.co/

📝 Enhancement Note: The company's identity as a "Super App" and its fintech focus are critical. This means the UX UI Analyst will operate in a highly competitive, data-driven, and user-centric environment where seamless integration of services and intuitive design are paramount for customer acquisition and retention.

📈 Career & Growth Analysis

Operations Career Level: This role is at a "Pleno" (Mid-Level) stage. It signifies a professional who can work independently on defined projects, contributes significantly to team goals, and is expected to mentor junior colleagues. In UX/UI, this means taking ownership of specific features or product areas, driving design initiatives, and contributing to strategic discussions.

Reporting Structure: The UX UI Analyst will likely report to a UX/Product Design Lead or Manager. They will work closely with Product Managers, Engineers, and Data Analysts from various product squads. This matrixed reporting structure is common in agile tech environments.

Operations Impact: The role has a direct impact on customer activation for credit products, which is a key revenue driver for Inter. By improving user experience, the analyst contributes to higher conversion rates, increased product adoption, and ultimately, revenue growth and customer lifetime value.

Growth Opportunities:

• Skill Specialization: Opportunities to deepen expertise in specific areas of UX/UI, such as user research, interaction design, or accessibility, especially within the fintech domain.

• Leadership Potential: As a "Pleno," there's a clear path to a "Senior" or "Lead" UX/UI Designer role, involving greater project ownership, strategic input, and potentially team management.

• Cross-Functional Exposure: Experience working across various product lines within the Super App ecosystem, broadening understanding of different user needs and business objectives.

• Industry Expertise: Developing specialized knowledge in financial product design, regulatory compliance in UX, and innovative fintech solutions.

📝 Enhancement Note: The "Pleno" title in Brazil indicates a solid professional with proven skills. Growth potential here lies in taking on more complex challenges, leading design efforts for significant features, and potentially moving into leadership or specialized senior individual contributor roles within the rapidly evolving fintech sector.

🌐 Work Environment

Office Type: On-site. The job explicitly states availability for on-site work in Belo Horizonte. This suggests a collaborative office environment designed to foster teamwork and innovation.

Office Location(s): Belo Horizonte, Minas Gerais, Brazil. This location offers access to a vibrant talent pool and a growing tech scene.

Workspace Context:

• The "Espaço CARE4U" and general office amenities suggest a focus on employee well-being and a comfortable working environment conducive to creativity and focus.

• Access to modern design tools (Figma) and collaboration platforms will be standard.

• Opportunities for direct interaction with product teams, engineers, and other designers will be frequent, facilitating rapid feedback loops and knowledge sharing.

• The environment is likely dynamic and fast-paced, characteristic of a leading fintech company.

Work Schedule: The standard work week is 40 hours. While on-site presence is required, the company's culture may allow for some flexibility in daily scheduling, provided that collaboration needs and project deadlines are consistently met. The focus on well-being benefits also suggests a balance between productivity and personal life.

📝 Enhancement Note: The on-site requirement in Belo Horizonte, coupled with the mention of specific office amenities like CARE4U, indicates a company that values in-person collaboration and employee experience. This environment is likely conducive to the iterative design process and close teamwork required for product development.

📄 Application & Portfolio Review Process

Interview Process:

• Resume Screening: Initial review for alignment with mandatory requirements (education, experience, Figma proficiency).

• Screening Call: A preliminary conversation to assess cultural fit, clarify expectations about the role, and confirm basic qualifications.

• Assessments: Potentially include online tests or smaller design challenges to evaluate specific skills.

• Interview with Talent Team: A more in-depth discussion about your experience, motivations, and cultural alignment with Inter's values.

• Technical Test (if applicable): May involve a more complex design challenge or case study presentation to assess problem-solving and design execution skills.

• Interview with Leadership: A final conversation with the hiring manager or design lead to discuss strategic alignment, career aspirations, and overall fit for the team.

• Offer: Final proposal of employment terms.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest case studies that best showcase your UX/Product Design process, your ability to solve complex problems, and your impact on user activation, especially within financial products.

• Quantify Impact: For each case study, clearly present the problem, your role, the process, the solution, and most importantly, the measurable outcomes (metrics). Use percentages, numbers, and ROI where possible.

• Highlight Figma Proficiency: Be prepared to walk through your Figma files, demonstrating your use of components, auto-layout, prototyping capabilities, and collaborative features.

• Tell a Story: Structure your case studies as narratives. Explain the "why" behind your decisions, not just the "what." Show your thought process and how you navigated challenges.

• Tailor to Inter: Research Inter's Super App, its credit products, and its target audience. Frame your case studies to highlight how your skills and experience align with their specific needs and goals for customer activation.

Challenge Preparation:

• Understand the Context: If a technical test is involved, anticipate challenges related to designing user flows for credit product onboarding, optimizing existing interfaces for conversion, or solving a specific user pain point within the Inter ecosystem.

• Focus on Process: Demonstrate your structured approach to problem-solving. Clearly outline your research, ideation, design, and testing phases.

• Articulate Trade-offs: Be ready to discuss design decisions, potential trade-offs, and how you would prioritize features or solutions based on business goals and user needs.

• Presentation Skills: Practice presenting your work concisely and effectively, focusing on key insights and outcomes. Be prepared to answer questions about your design choices and methodology.

📝 Enhancement Note: The multi-stage interview process, including assessments and a technical test, is standard for UX/UI roles in tech companies. A strong, metrics-driven portfolio is crucial, and candidates should be prepared to articulate their design process and impact clearly, especially concerning financial product activation.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Mandatory for UI design, prototyping, and collaborative design workflows. Expect to use advanced features for component libraries, auto-layout, and design system management.

• User Research Platforms: Tools like UserTesting.com, Lookback, or similar for remote usability testing and qualitative feedback collection.

• Prototyping Tools: While Figma is primary, familiarity with other prototyping tools might be beneficial for specific workflows.

Analytics & Reporting:

• Data Analysis Tools: Proficiency in interpreting data from tools like Google Analytics, Amplitude, Mixpanel, or internal BI platforms is highly desirable.

• Dashboard Tools: Experience with data visualization tools such as Tableau, Power BI, or Looker for understanding user behavior and performance metrics.

• SQL (Basic): A foundational understanding of SQL can be advantageous for self-service data exploration and validation of hypotheses.

CRM & Automation:

• CRM Systems: While not a primary tool for UX designers, understanding how CRMs (like Salesforce, HubSpot) are used to manage customer data can provide context for user journeys.

• Project Management Tools: Jira and Confluence are commonly used for agile development, bug tracking, and documentation.

📝 Enhancement Note: The explicit mention of Figma is paramount. Beyond that, the role requires a strong understanding of how data analytics informs design decisions, making familiarity with analytics platforms and potentially basic SQL a significant advantage for this role within a data-driven organization like Inter.

👥 Team Culture & Values

Operations Values:

• Innovation & Spark: A drive to create novel solutions and constantly push boundaries, aligning with Inter's "Super App" vision.

• Focus & Execution: A commitment to delivering high-quality work efficiently, with a strong emphasis on achieving measurable outcomes.

• Teamwork & Collaboration ("Fazer Junto"): A collaborative spirit, working effectively across departments to achieve shared goals.

• Feedback & Continuous Improvement: An open culture for giving and receiving feedback to foster personal and professional growth.

• Data-Driven Approach: Decisions are informed by data and customer insights, ensuring that design efforts are aligned with business objectives and user needs.

• Efficiency & Optimization: A mindset geared towards streamlining processes and improving user journeys for maximum effectiveness.

Collaboration Style:

• Cross-functional Integration: Active participation in product squads, working seamlessly with engineers, product managers, and data analysts.

• Design Critique Culture: Regular participation in design reviews and critiques to share work, receive constructive feedback, and contribute to the team's collective knowledge.

• Knowledge Sharing: A culture that encourages sharing best practices, learnings from research, and innovative design solutions through internal presentations, workshops, or documentation.

📝 Enhancement Note: Inter's stated values of "faísca, foco, fazer junto e feedback" (spark, focus, doing together, and feedback) are central. Candidates should demonstrate how they embody these through their work ethic, collaborative approach, and commitment to continuous improvement, particularly in the context of designing user-centric financial products.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively integrating complex credit product functionalities within a user-friendly interface while meeting aggressive business objectives for activation and revenue.

• Rapid Iteration in a Fintech Environment: Adapting to fast-paced product development cycles, frequent updates, and evolving market demands within the competitive fintech landscape.

• Data Interpretation for Design: Translating complex user behavior data and A/B test results into actionable design improvements that demonstrably increase activation rates.

• Maintaining Design Consistency: Ensuring a cohesive and intuitive user experience across a wide array of credit products and features within the Inter Super App.

Learning & Development Opportunities:

• Fintech UX Specialization: Gaining deep expertise in designing for financial services, understanding regulatory requirements, and navigating user trust in digital banking.

• Advanced Design System Use: Contributing to and leveraging sophisticated design systems for a large-scale Super App.

• Data-Informed Design: Developing advanced skills in leveraging analytics and A/B testing to drive design decisions and demonstrate ROI.

• Leadership Development: Opportunities to mentor junior designers, lead design initiatives, and potentially transition into senior or lead roles.

📝 Enhancement Note: The primary challenge lies in the complexity of financial products and the need for rapid, data-driven iteration. Growth opportunities are significant, particularly in specializing within the high-demand fintech UX field and developing leadership capabilities.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed a user flow from scratch for a complex product. What was your process, and what were the key outcomes?" (Focus on process, research, iteration, and quantifiable results for activation).

• "How do you balance user needs with business objectives, especially when designing for financial products where trust and security are paramount?" (Highlight user-centricity, data-driven decision-making, and understanding of financial product nuances).

Company & Culture Questions:

• "What interests you about Inter and its Super App model, particularly in the context of credit products?" (Research Inter's mission, products, and market position. Connect your passion for UX to their business goals).

• "How do you approach collaboration with Product Managers, Engineers, and Data Analysts in an agile environment?" (Provide examples of successful cross-functional teamwork and communication strategies).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly present the problem, your role, the user journey, your design process (research, ideation, prototyping, testing), the final solution, and critically, the measurable impact on activation metrics.

• Show, Don't Just Tell: Use visuals – wireframes, mockups, prototypes, user flow diagrams – to illustrate your design thinking. Be prepared to demonstrate your Figma skills.

• Quantify Everything: Have specific metrics ready. If exact numbers aren't available, present hypothetical but realistic impacts or metrics you would aim to influence.

• Focus on Impact: Emphasize how your design solutions directly contributed to business objectives, such as increased customer activation, engagement, or revenue.

📝 Enhancement Note: Expect questions that probe your understanding of the UX design process, your ability to work with data, your collaborative skills, and your specific experience with financial products. A well-prepared portfolio presentation that highlights measurable impact is crucial.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Greenhouse link.

• Curate Your Portfolio: Select 2-3 compelling case studies that showcase your UX/Product Design process for user activation, particularly in finance. Quantify your impact with metrics and highlight your Figma proficiency.

• Tailor Your Resume: Emphasize keywords related to UX/UI Design, Product Design, Figma, Agile methodologies, user research, credit products, and fintech. Highlight achievements with quantifiable results.

• Prepare Your Presentation: Practice walking through your portfolio case studies concisely, focusing on your problem-solving approach, design decisions, and the measurable impact of your work on user activation.

• Research Inter: Understand Inter's Super App ecosystem, its competitive advantages, its credit product offerings, and its company culture and values. Be ready to articulate why you are a good fit for their mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.