UX Designer (m/w/d) - Projektbasis

Global Treats GmbH
Full-time

📍 Job Overview

Job Title: UX Designer (m/w/d) - Projektbasis

Company: Global Treats GmbH

Location: Germany

Job Type: FULL_TIME

Category: UX Design / E-Commerce Operations

Date Posted: 2026-02-17

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

  • Focus on enhancing the user experience within an e-commerce platform to drive conversions and customer engagement.

  • Analyze and optimize existing shop and landing page structures, leveraging data-driven insights for strategic improvements.

  • Develop comprehensive UX concepts, wireframes, and user flows to streamline customer journeys and improve overall usability.

  • Collaborate closely with cross-functional teams, including management and marketing, to align UX initiatives with business objectives.

  • Engage in project-based work, offering flexible collaboration and a data-driven approach to problem-solving.

📝 Enhancement Note: While the title is "UX Designer," the responsibilities heavily lean into aspects of Conversion Rate Optimization (CRO) and E-commerce Operations, focusing on tangible improvements to shop structures, user flows, and conversion processes. This role requires a blend of design thinking and analytical rigor common in operations roles. The "Projektbasis" and "Stundenbasis" indicate a flexible, project-oriented engagement, potentially for a contractor or freelance role, emphasizing adaptability and direct contribution to defined initiatives.

📈 Primary Responsibilities

  • Conduct in-depth analysis of existing e-commerce shop structures and landing pages to identify areas for improvement.

  • Optimize user flows and conversion processes to enhance customer journeys and maximize conversion rates.

  • Develop detailed wireframes, user interface (UI) mockups, and comprehensive UX concepts for new features and improvements.

  • Implement hypothesis-driven A/B testing and other optimization strategies to validate design changes and measure impact.

  • Collaborate effectively with the management team and marketing department to ensure UX strategies align with brand vision and business goals.

  • Translate user research and data analytics into actionable design recommendations and solutions.

  • Maintain a structured and data-based approach to all UX design and optimization tasks.

  • Contribute to a dynamic, project-based work environment with flexible start dates.

📝 Enhancement Note: The responsibilities highlight a proactive and analytical approach to UX design, directly linking design activities to business outcomes like conversion optimization. This suggests the company values designers who can operate with an "operations mindset," focusing on measurable results and process efficiency within the user journey.

🎓 Skills & Qualifications

Education:

Experience:

  • Minimum of 2-5 years of professional experience in UX Design, with a strong preference for experience within the E-commerce sector.

Required Skills:

  • UX Design: Proficiency in user research, persona development, journey mapping, and information architecture.

  • E-Commerce Expertise: Deep understanding of e-commerce platforms, online retail best practices, and consumer behavior in digital marketplaces.

  • Wireframing & Prototyping: Skilled in creating low-fidelity wireframes and high-fidelity prototypes using industry-standard tools.

  • Conversion Optimization: Solid grasp of conversion rate optimization (CRO) principles, funnel analysis, and user psychology as they apply to driving sales.

  • Data-Driven Approach: Ability to interpret user data, analytics (e.g., Google Analytics, Hotjar), and performance metrics to inform design decisions.

  • User Flow Design: Expertise in mapping and optimizing complex user journeys to ensure seamless and intuitive navigation.

  • Hypothesis Testing: Experience in formulating testable hypotheses and designing A/B tests to measure the impact of design changes.

  • Communication & Collaboration: Excellent verbal and written communication skills, with the ability to articulate design rationale and collaborate effectively with diverse teams.

Preferred Skills:

  • Experience with A/B testing platforms (e.g., Optimizely, VWO).

  • Familiarity with UI design principles and visual aesthetics.

  • Knowledge of SEO principles and their impact on UX.

  • Experience working in a startup or fast-paced growth environment.

  • Proficiency in German language is highly beneficial for internal communication.

📝 Enhancement Note: The emphasis on "E-Commerce," "Conversion," "Funnel Optimization," and "Data-Based" work strongly suggests that candidates with a background in Sales Operations, Marketing Operations, or Growth roles that heavily involve user journey optimization will be highly competitive. The "Projektbasis" nature implies a need for self-starters who can quickly integrate and deliver results.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • E-commerce Case Studies: Showcase at least 2-3 detailed case studies of e-commerce UX projects, clearly outlining the problem, your process, design solutions, and quantifiable results (e.g., conversion rate improvements, increased average order value, reduced bounce rates).

  • Process Optimization Examples: Include examples where you analyzed existing user flows or shop structures and implemented changes that led to measurable efficiency gains or improved user satisfaction.

  • Wireframes & User Flows: Provide clear examples of your wireframing and user flow documentation, demonstrating your ability to translate complex requirements into intuitive user journeys.

  • Data-Driven Rationale: For each project, clearly articulate how data (analytics, user feedback, A/B test results) informed your design decisions and contributed to project success.

Process Documentation:

  • Demonstrate your ability to document design processes, including user research methodologies, ideation sessions, and testing procedures.

  • Showcase how you have collaborated with development teams to ensure successful implementation of UX designs.

  • Highlight experience in iterating on designs based on post-launch performance data and user feedback.

📝 Enhancement Note: For this role, a portfolio that bridges UX design with tangible business outcomes is crucial. Candidates should highlight their ability to not just design, but to optimize processes and systems for improved conversion and user engagement, aligning with the "operations" aspect of the role.

💵 Compensation & Benefits

Salary Range:

  • Estimated range of €40 - €65 per hour, depending on experience and specific project scope.

  • Methodology: This estimate is based on industry standards for freelance/project-based UX Designers in Germany with 2-5 years of experience, considering the remote nature and specific e-commerce/CRO focus. A typical hourly rate for specialized freelance roles in Germany can range from €40 to €70+, with this range representing a mid-point and acknowledging the project-based nature.

Benefits:

  • Flexible Work Schedule: Ability to set your own working hours within project deadlines, offering significant work-life balance.

  • Remote Work: Complete freedom to work from any location within Germany, eliminating commute time and costs.

  • Project Variety: Opportunity to work on diverse and exciting projects for a growing e-commerce brand.

  • Direct Impact: A chance to see your design contributions directly influence business growth and customer experience.

  • Hourly Compensation: Clear and transparent payment structure based on hours worked.

Working Hours:

  • Full-time engagement expected, but the specific daily hours are flexible and project-dependent. Candidates should be prepared to dedicate approximately 40 hours per week, with the flexibility to adjust based on project milestones and personal availability.

📝 Enhancement Note: The "Projektbasis" and "Stundenbasis" indicate this is likely a contract or freelance position. Benefits are therefore often different from full-time employment, focusing on flexibility and project engagement rather than traditional benefits packages.

🎯 Team & Company Context

🏢 Company Culture

Industry: Confectionery & Snacks E-commerce. Global Treats GmbH operates in the fast-growing online retail sector, specializing in international sweets and snacks. This niche market thrives on novelty, discovery, and engaging digital experiences.

Company Size: Startup/Growth Phase. As a growing startup, Global Treats GmbH likely offers a dynamic, fast-paced environment where individual contributions have a significant impact. This often means flatter hierarchies, direct access to leadership, and a culture of agility and rapid iteration.

Founded: Not specified, but the description suggests a relatively young, innovative company leveraging social media and e-commerce trends.

Team Structure:

  • Lean & Agile: Expect a lean, cross-functional team structure common in startups. The UX Designer will likely report directly to a Head of Marketing, E-commerce Manager, or potentially the CEO/Founders.

  • Collaborative Focus: Close collaboration with marketing, e-commerce management, and potentially product development teams is essential.

  • Direct Communication: Open and direct communication channels are typical, encouraging quick decision-making and feedback loops.

Methodology:

  • Data-Driven Decision Making: A strong emphasis on using data analytics, user feedback, and A/B testing to inform strategic decisions and optimize performance.

  • Agile Development: Likely employs agile methodologies for project management, allowing for rapid prototyping, testing, and iteration.

  • Customer-Centricity: A core focus on understanding and catering to the needs and preferences of their target audience, especially within social media communities.

Company Website: https://vernaschediewelt.com

📝 Enhancement Note: The company's focus on "international sweets and snacks," "social media," and being a "growing startup" implies a brand that values creativity, engagement, and a modern, digital-first approach. A UX designer who can contribute to this vibrant brand identity and optimize the online shopping experience will be highly valued.

📈 Career & Growth Analysis

Operations Career Level: This role sits at an intermediate level for UX Design, specifically within a project-based capacity. It requires a solid foundation in UX principles combined with practical experience in applying them to drive business outcomes in e-commerce. The "Projektbasis" nature means career growth is tied to successful project completion and potentially securing longer-term engagements or transitioning into full-time roles if available.

Reporting Structure: You will report directly to the decision-makers within Global Treats GmbH, likely the CEO, Head of E-commerce, or Head of Marketing. This direct line offers high visibility and the opportunity for immediate feedback and influence.

Operations Impact: Your work will have a direct and measurable impact on key e-commerce metrics. By optimizing user flows and conversion processes, you will directly contribute to increased sales, improved customer satisfaction, and overall business growth. This role is instrumental in translating user needs into revenue-generating online experiences.

Growth Opportunities:

  • Portfolio Expansion: Build a strong portfolio with demonstrable results in e-commerce UX and conversion optimization, which can open doors to more senior or specialized roles.

  • Skill Specialization: Deepen expertise in areas like CRO, user research methodologies, and A/B testing within a practical e-commerce setting.

  • Networking: Establish valuable connections within a growing startup, potentially leading to future opportunities within Global Treats GmbH or their network.

  • Strategic Input: Contribute to the strategic direction of the company's online presence and user experience, gaining insights into broader business operations.

📝 Enhancement Note: For project-based roles, growth is often defined by the breadth and depth of experience gained and the expansion of one's professional network. This role provides an excellent platform to hone e-commerce UX skills and gain exposure to startup operations.

🌐 Work Environment

Office Type: Fully Remote. This role operates entirely remotely, offering the flexibility to work from any location within Germany.

Office Location(s): N/A (Remote)

Workspace Context:

  • Autonomous Working: You will be expected to manage your own workspace and schedule effectively, ensuring productivity and adherence to project timelines.

  • Digital Collaboration Tools: Reliance on digital collaboration platforms (e.g., Slack, Zoom, Miro, Figma) for communication, ideation, and design sharing.

  • Independent Contribution: While collaboration is key, the remote, project-based nature emphasizes individual contribution and self-management.

Work Schedule:

  • Full-time commitment is expected, but the daily schedule is flexible. Candidates must be proactive in managing their time to meet project deadlines and participate in necessary collaborative sessions. This flexibility is ideal for individuals who thrive on autonomy and prefer to structure their workdays around peak productivity periods.

📝 Enhancement Note: The fully remote and flexible nature of this role requires strong self-discipline and effective time management skills, which are critical in operations-focused positions where efficiency and reliability are paramount.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A brief call to assess basic qualifications, experience, and alignment with the project's scope and remote work expectations.

  • Portfolio Presentation & Discussion: A dedicated session where you present your portfolio, focusing on relevant e-commerce UX case studies and conversion optimization successes. Be prepared to discuss your design process, rationale, and the quantifiable impact of your work.

  • Skills/Case Study Assessment: You may be asked to complete a small design challenge or discuss hypothetical scenarios related to optimizing shop structures or user flows, demonstrating your problem-solving abilities and data-driven approach.

  • Final Discussion: A conversation with the hiring manager or founders to discuss project details, expectations, and cultural fit.

Portfolio Review Tips:

  • Curate for Relevance: Select 2-3 of your strongest e-commerce UX case studies that directly address conversion optimization, user flow improvements, and shop/landing page analysis.

  • Quantify Impact: For each case study, clearly state the problem, your proposed solution, your specific role, and the measurable results (e.g., "% increase in conversion rate," "% decrease in bounce rate," "improvement in average order value"). Use data and metrics prominently.

  • Showcase Process: Detail your UX process, from research and ideation to wireframing, prototyping, and testing. Explain why you made specific design choices, referencing data and user psychology.

  • Highlight Collaboration: If applicable, demonstrate how you collaborated with marketing, development, or other stakeholders to achieve project goals.

  • Be Prepared to Discuss: Anticipate questions about your design philosophy, how you handle feedback, your experience with A/B testing, and your approach to data analysis.

Challenge Preparation:

  • Practice Case Studies: Rehearse presenting your portfolio case studies concisely and persuasively, focusing on the business impact of your UX work.

  • Understand CRO Fundamentals: Brush up on key conversion rate optimization strategies, common e-commerce funnel bottlenecks, and user psychology principles.

  • Think Data-First: Be ready to discuss how you would approach analyzing data to identify UX issues and formulate hypotheses for testing.

  • Articulate Value: Clearly state how your UX skills translate into tangible business value and revenue growth for an e-commerce business.

📝 Enhancement Note: Given the operations-leaning aspects of this role, interviewers will likely probe deeply into your ability to use data to drive design decisions and achieve measurable business outcomes. A portfolio demonstrating this capability will be critical.

🛠 Tools & Technology Stack

Primary Tools:

  • UX/UI Design Software: Figma, Sketch, Adobe XD (proficiency expected in at least one).

  • Prototyping Tools: InVision, Figma, Axure (for interactive prototypes).

  • Wireframing Tools: Balsamiq, Miro, Whimsical (for rapid ideation and low-fidelity designs).

Analytics & Reporting:

  • Web Analytics: Google Analytics (essential for understanding user behavior and tracking conversions).

  • Heatmap & Session Recording: Hotjar, Crazy Egg (for qualitative insights into user interaction).

  • A/B Testing Platforms: Optimizely, VWO, Google Optimize (experience with setting up and analyzing tests is a significant plus).

CRM & Automation:

  • While not a primary focus for this UX role, familiarity with common e-commerce platforms (e.g., Shopify, WooCommerce) and their underlying structures is beneficial. Understanding how UX impacts CRM data or marketing automation workflows can be an advantage.

📝 Enhancement Note: Proficiency with core UX design tools is expected, but a strong understanding of analytics and A/B testing platforms is crucial for this role, as it bridges design with performance optimization, a key tenet of operations.

👥 Team Culture & Values

Operations Values:

  • Data-Driven Excellence: A commitment to using data and evidence to guide all decisions, from design choices to strategic planning.

  • Customer-Centricity: A deep understanding and focus on the customer's needs, desires, and journey, ensuring a positive and engaging experience.

  • Efficiency & Optimization: A drive to continuously improve processes, workflows, and user experiences to maximize effectiveness and minimize friction.

  • Agility & Adaptability: The ability to respond quickly to market changes, customer feedback, and new opportunities, common in a startup environment.

  • Collaboration & Transparency: Open communication and teamwork are vital, especially in a remote setup, to ensure alignment and shared success.

Collaboration Style:

  • Cross-Functional Partnership: Working closely with marketing, management, and potentially other team members to achieve shared goals, requiring strong communication and negotiation skills.

  • Feedback Integration: A culture that encourages constructive feedback from all team members, with an emphasis on using it for continuous improvement.

  • Project-Focused: Collaboration will be primarily centered around specific projects and initiatives, with clear objectives and deliverables.

📝 Enhancement Note: The emphasis on "Data-Driven," "Efficiency," and "Optimization" aligns perfectly with the core values of Revenue Operations and Sales Operations professionals. A candidate who embodies these values will fit well into this company's operational mindset.

⚡ Challenges & Growth Opportunities

Challenges:

  • Balancing Design & Conversion Goals: Successfully integrating creative UX design with the strict demands of conversion rate optimization and business objectives.

  • Remote Collaboration: Effectively collaborating and communicating with a remote team, ensuring alignment and clear understanding of project requirements.

  • Startup Pace: Adapting to the fast-paced, often unpredictable nature of a startup environment, requiring flexibility and resilience.

  • Data Interpretation: Translating complex user data and analytics into actionable design insights and compelling optimizations.

Learning & Development Opportunities:

  • Specialized E-commerce UX: Gain deep expertise in UX design specifically for the e-commerce sector, a high-demand specialization.

  • CRO Mastery: Develop advanced skills in conversion rate optimization techniques, A/B testing, and funnel analysis.

  • Startup Operations Exposure: Understand the operational dynamics and growth strategies of a successful e-commerce startup.

  • Portfolio Building: Create a robust portfolio showcasing significant contributions to revenue growth and user experience improvements.

📝 Enhancement Note: This role offers a fantastic opportunity to hone skills that are highly transferable to operations-focused roles, particularly in areas like conversion rate optimization and data-driven strategy.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you analyzed an e-commerce shop structure or landing page and implemented optimizations. What was your process, and what were the results?" (Focus on data, hypothesis, and measurable outcomes).

  • "How do you approach balancing user needs with business objectives (like conversion rates) in your design process?" (Highlight your ability to translate user psychology into business value).

Company & Culture Questions:

  • "What interests you about Global Treats GmbH and our product offering?" (Showcase your research into the brand and market).

  • "How do you handle ambiguity and adapt to changing priorities in a project-based or startup environment?" (Emphasize your flexibility and proactive nature).

Portfolio Presentation Strategy:

  • Start with the Business Problem: Clearly articulate the business challenge or opportunity that your UX solution addressed.

  • Showcase Your Process: Walk through your methodology, emphasizing how data informed your decisions at each stage.

  • Highlight Key Designs: Present your wireframes, mockups, and final designs, explaining the rationale behind critical elements.

  • Quantify Results: Dedicate significant time to presenting the measurable impact of your work (e.g., increased conversions, improved user satisfaction scores, reduced bounce rates). Use charts and data visualizations.

  • Discuss Lessons Learned: Be prepared to discuss challenges faced and what you learned from the project, demonstrating continuous improvement.

📝 Enhancement Note: Be ready to speak the language of business impact and ROI. Interviewers will be looking for a UX designer who functions with an operational mindset, understanding that design is a means to achieve concrete business goals, especially revenue and conversion.

📌 Application Steps

To apply for this operations position:

  • Submit your application through the provided link on join.com.

  • Portfolio Customization: Tailor your resume and cover letter to highlight your experience in e-commerce UX, conversion optimization, and data-driven design. Ensure your portfolio prominently features relevant case studies with quantifiable results.

  • Resume Optimization: Use keywords from the job description such as "UX Design," "E-Commerce," "Conversion Optimization," "User Flows," "Data-Driven," and "Wireframes." Clearly articulate your years of experience and any specific achievements related to improving online sales or user engagement.

  • Interview Preparation: Practice presenting your portfolio case studies, focusing on the business impact and your process. Prepare to discuss your approach to data analysis and problem-solving in an e-commerce context.

  • Company Research: Familiarize yourself with Global Treats GmbH, their products, and their online presence. Understand their target audience and how your UX skills can contribute to their growth and brand appeal.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates must have several years of experience in UX design, ideally within e-commerce, and possess an understanding of conversion, funnel optimization, and user psychology. A data-based, structured working style and project-oriented thinking are essential qualifications.