Senior Product Designer (USD Salary)

📍 Job Overview

Job Title: Senior Product Designer Company: FlapKap Location: Cairo, Al Qāhirah, Egypt Job Type: FULL_TIME Category: Product Design / User Experience Date Posted: 2025-08-19 Experience Level: Mid-Level (3-5 years) Remote Status: Hybrid

🚀 Role Summary

• Lead the end-to-end design process for complex financial technology products, focusing on user experience and customer satisfaction.
• Drive innovation and efficiency by translating intricate financial workflows into intuitive and user-centered design solutions for both mobile and desktop applications.
• Collaborate extensively with cross-functional teams, including engineering, product management, and stakeholders, to ensure the successful development and delivery of high-quality, feasible, and delightful user interfaces.
• Champion the continuous improvement of design processes, methodologies, and the overall design vision within the organization, fostering a culture of learning and innovation.

📝 Enhancement Note: This role requires a strong blend of strategic thinking, user advocacy, and hands-on design execution within the fintech sector. The emphasis on "financially complex" and "technical products" suggests a need for designers who can not only create elegant interfaces but also deeply understand and simplify intricate business logic and financial workflows.

📈 Primary Responsibilities

• Spearhead the design strategy and execution for highly complex and technical financial products, ensuring a seamless and intuitive user experience across all touchpoints.
• Conduct comprehensive user research, including user interviews, usability testing, and concept validation, to gather actionable insights that inform design decisions and product strategy.
• Develop user personas, journey maps, wireframes, interactive prototypes, and high-fidelity mockups to effectively communicate design concepts and solutions.
• Partner closely with product managers and engineers to translate user needs and business requirements into feasible, high-quality designs, participating in technical discussions and providing design guidance throughout the development lifecycle.
• Advocate for and contribute to the refinement of FlapKap's design system, standards, and best practices, ensuring consistency and scalability across all product interfaces.
• Act as a design mentor and thought leader, sharing expertise and fostering a collaborative design culture within the team and across the organization.

📝 Enhancement Note: The responsibilities highlight a need for a proactive designer who can own the design process from discovery to delivery. The expectation to "develop and refine our design processes" indicates a desire for someone who can elevate the design function within the company, not just execute assigned tasks.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is often preferred for senior roles. Equivalent practical experience will also be considered. Experience: Minimum of 3 years of professional experience in Product Design, UX Design, or UI Design, with a proven track record of designing and shipping successful mobile and desktop web applications, particularly for enterprise systems or complex domains like fintech.

Required Skills:

• Proven expertise in end-to-end product design, from user research and ideation to prototyping, visual design, and user testing.
• Strong proficiency in design and prototyping tools such as Figma, Sketch, Adobe XD, InVision, or similar.
• Demonstrated ability to conduct user research, synthesize findings, and translate them into effective design solutions.
• Excellent systems thinking and problem-solving skills, with the capacity to understand and simplify complex workflows and user journeys.
• Exceptional communication, presentation, and interpersonal skills, with the ability to articulate design decisions and reasoning clearly to diverse audiences.
• Experience collaborating effectively within multi-disciplinary teams, including engineering, product management, and other designers.
• Passion for tools, automation, and improving user workflows through thoughtful design.

Preferred Skills:

• Experience within the fintech or financial services industry, with an understanding of financial workflows and user needs.
• Familiarity with design systems and best practices for creating scalable and consistent UI components.
• Experience with agile development methodologies and working in fast-paced startup environments.
• Knowledge of front-end development principles and how design translates into code.
• A proactive attitude towards process improvement and a desire to contribute to the maturation of design practices.

📝 Enhancement Note: The explicit mention of "enterprise systems" and "complex financial workflows" suggests that candidates with experience in B2B SaaS, financial software, or similar intricate environments will be highly valued. The emphasis on passion for "tools" and "automating work" indicates a preference for designers who think about efficiency and leverage technology in their design process.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive online portfolio or PDF showcasing a range of product design projects, demonstrating your ability to tackle complex challenges.
• Projects should highlight your process, including user research, ideation, wireframing, prototyping, UI design, and the impact of your solutions.
• For each project, clearly articulate the problem statement, your role and contributions, the design process followed, key decisions made, and the measurable outcomes achieved.
• Include examples of both mobile and desktop application designs, ideally showcasing experience with enterprise-level or technically intricate systems.
• Be prepared to provide any necessary passwords for accessing your portfolio.

Process Documentation:

• Showcase examples of how you document your design process, including user flow diagrams, wireframes, and prototypes.
• Demonstrate an understanding of how to apply design thinking principles and user-centered methodologies to solve business problems.
• Provide evidence of your ability to iterate on designs based on feedback, user testing, and performance data.

📝 Enhancement Note: The portfolio is critical for this role. Candidates should select projects that best demonstrate their ability to handle complexity, their systematic approach to design, and their understanding of user needs in a financial context. Quantifiable results and clear articulation of the design process are paramount.

💵 Compensation & Benefits

Salary Range: Competitive Salaries in USD. Based on industry benchmarks for Senior Product Designers in tech companies in Egypt, with a focus on startups and roles requiring specialized skills in complex systems, a competitive salary range in USD would typically fall between $40,000 - $70,000 annually.

Benefits:

• Paid time off
• Healthcare coverage
• Highly collaborative team environment that will support your professional and personal growth
• Culture of learning and innovation

Working Hours: Hybrid working environment (3 days from the office in Maadi, 2 days from home). The standard working hours are likely to be around 40 hours per week, with flexibility expected given the hybrid model and the nature of product development.

📝 Enhancement Note: The explicit mention of "Competitive Salaries in USD" for a role based in Egypt suggests a significant premium over local market rates, reflecting the demand for specialized tech talent and the company's growth-stage funding. The provided salary range is an estimate based on market data for similar roles in comparable locations, adjusted for the specified experience level and industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech / Financial Services / E-commerce Financing. FlapKap operates within a rapidly growing sector, providing essential financial solutions to digitally-native businesses in the Middle East and Africa. This context means a focus on innovation, scalability, and agile response to market needs. Company Size: FlapKap is a startup that has secured significant funding ($3.6m USD), indicating a growth phase. This implies a dynamic, fast-paced environment where individuals can have a substantial impact. The culture is likely to be lean, collaborative, and driven by ambitious goals. Founded: FlapKap is a relatively new company, aiming to disrupt the financial industry in its target regions. Its founding is tied to addressing a clear market gap in working capital financing for online businesses.

Team Structure:

• The design team likely operates within a product development structure, working closely with Product Managers and Engineering teams.
• As a Senior Product Designer, you may lead specific product areas or mentor junior designers if the team grows.
• Cross-functional collaboration is a core tenet, with designers expected to partner closely with stakeholders across departments to ensure alignment and successful product outcomes.

Methodology:

• FlapKap emphasizes a data-driven approach, using insights from user research and product performance to inform decisions.
• The company values creativity and innovation, encouraging new ideas and approaches to solving complex problems.
• A focus on efficiency and automation likely permeates the company's operations, including its design processes.

Company Website: https://www.flapkap.com/

📝 Enhancement Note: The company's positioning as a "financial growth partner" for "digitally-native businesses" suggests a focus on empowering clients through technology and data. The startup environment implies a culture of ownership, agility, and a strong sense of mission.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level typically signifies a high degree of autonomy, the ability to lead design initiatives, and a significant contribution to product strategy and design process improvement. You are expected to be a key player in shaping the user experience of FlapKap's core offerings. Reporting Structure: Likely reporting to a Head of Product, a Lead Designer, or a Product Design Manager, depending on the current organizational structure. You will work closely with cross-functional teams, including engineering leads and product managers. Operations Impact: As a Senior Product Designer, your work directly impacts user adoption, customer satisfaction, and ultimately, FlapKap's ability to retain and grow its client base. By simplifying complex financial processes, you enable businesses to access capital more efficiently, directly contributing to their growth and FlapKap's revenue.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in fintech product design, user research methodologies, or design system management.
• Leadership Development: Potential to mentor junior designers, lead design sprints, or take ownership of major product features, paving the way for a Lead Designer or Design Manager role.
• Process Improvement: Contribute to and lead initiatives that enhance the design team's workflows, tools, and overall impact within the company.
• Industry Exposure: Gain invaluable experience in a rapidly evolving fintech landscape, working on innovative financial products.

📝 Enhancement Note: The "Senior" title implies a significant level of responsibility and the expectation that you will not only perform design tasks but also contribute to the strategic direction and process maturity of the design function. The startup environment offers accelerated growth opportunities for those who demonstrate initiative and impact.

🌐 Work Environment

Office Type: FlapKap offers a hybrid working environment, blending remote flexibility with in-office collaboration. Office Location(s): The office is located in Maadi, Cairo, a well-known business and residential district, suggesting accessibility for local employees.

Workspace Context:

• The office environment is designed to be "highly collaborative," fostering interaction and knowledge sharing among team members.
• Expect a dynamic workspace common in tech startups, likely equipped with modern tools and technologies to support design and development efforts.
• The hybrid model provides flexibility, allowing for focused individual work at home and collaborative brainstorming or team meetings in the office.

Work Schedule: The hybrid model with 3 days in the office and 2 days remote suggests a structured yet flexible schedule. Standard working hours, likely around 40 hours per week, with an emphasis on delivering results and collaborating effectively within team commitments.

📝 Enhancement Note: The hybrid setup is a key perk, offering a balance between flexibility and in-person collaboration crucial for design work. The emphasis on a collaborative environment suggests that successful candidates will be comfortable working in close proximity with colleagues and actively participating in team discussions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a recruiter to assess basic qualifications and cultural fit.
• Portfolio Review & Design Discussion: A dedicated session with a hiring manager or senior designer to walk through your portfolio, discuss your design process, and delve into specific project details. Be prepared to articulate your rationale and impact.
• Design Challenge/Case Study: You may be asked to complete a take-home design exercise or participate in a live design critique/problem-solving session to evaluate your practical skills and approach to complex problems.
• Cross-functional Interviews: Meetings with Product Managers, Engineers, and potentially other stakeholders to assess collaboration skills, technical understanding, and alignment with business objectives.
• Final Interview: Often with a founder or senior leadership to discuss overall fit, vision, and long-term contributions.

Portfolio Review Tips:

• Curate Effectively: Select 3-4 of your strongest projects that best highlight your skills in tackling complex problems, user research, and delivering impactful solutions in a fintech or similar domain.
• Tell a Story: Structure each project case study with a clear narrative: the problem, your role, the process, your contributions, the challenges faced, the solutions implemented, and the resulting impact (quantified where possible).
• Highlight Process: Clearly demonstrate your thought process, user research methods, iteration cycles, and how you made key design decisions.
• Showcase Versatility: Include examples of both mobile and desktop designs, and if possible, demonstrate experience with enterprise-level systems.
• Be Ready to Discuss: Anticipate questions about your design choices, how you handle feedback, how you collaborate with engineers, and how you measure success.

Challenge Preparation:

• Understand the Context: If given a take-home challenge, thoroughly research FlapKap, its products, and its target audience to inform your approach.
• Focus on Process: Even if the output is a UI mockup, emphasize the underlying research and decision-making process.
• Time Management: Structure your time effectively for any timed exercises or presentations.
• Clear Communication: Be prepared to clearly articulate your thought process and design rationale in a concise manner.

📝 Enhancement Note: The emphasis on "complex financial workflows" and "technical products" means your portfolio should ideally include projects that demonstrate your ability to navigate and simplify intricate systems. Quantifiable results and a clear, logical design process are key differentiators.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable given industry standards), Sketch, Adobe Creative Suite (Photoshop, Illustrator), InVision, Axure RP.
• User Research & Testing: UserTesting.com, Maze, Lookback, Hotjar, Google Analytics (for understanding user behavior).
• Collaboration & Project Management: Jira, Confluence, Asana, Trello, Slack.

Analytics & Reporting:

• Experience with analytics platforms like Google Analytics, Mixpanel, Amplitude, or similar to understand user behavior, track conversions, and measure the impact of design changes.
• Familiarity with data visualization tools or dashboards might be beneficial for presenting user insights.

CRM & Automation:

• While not directly a designer's primary tool, understanding how CRM systems (like Salesforce, HubSpot) and marketing automation platforms integrate with the user experience can be advantageous for a holistic product view.

📝 Enhancement Note: Proficiency in Figma is almost a given for modern product design roles. Experience with user research tools and analytics platforms will be highly valued, as it demonstrates a data-informed design approach. Familiarity with agile project management tools is also standard.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving the needs of FlapKap's users, translating complex financial needs into simple, intuitive experiences.
• Collaboration: A strong emphasis on teamwork and cross-functional partnership, working closely with Product, Engineering, and other departments to achieve shared goals.
• Innovation & Creativity: Encouraging new ideas and approaches to solve challenging problems, fostering an environment where creativity thrives.
• Efficiency & Automation: A drive to improve workflows, leverage tools, and automate processes to enhance productivity and user experience.
• Data-Driven Decision Making: Utilizing data and insights from user research and product performance to inform design strategies and product development.

Collaboration Style:

• FlapKap fosters a "highly collaborative team environment." Expect open communication, regular feedback loops, and a willingness to share knowledge and expertise.
• Designers are expected to be proactive collaborators, engaging with stakeholders early and often to ensure alignment and gather diverse perspectives.
• A culture of learning and innovation means designers are encouraged to experiment, share findings, and contribute to the collective growth of the team and company.

📝 Enhancement Note: The culture is likely to be fast-paced and supportive, common in well-funded startups. Key values revolve around user success, teamwork, and continuous improvement, which are essential for driving growth in the fintech sector.

⚡ Challenges & Growth Opportunities

Challenges:

• Simplifying Complexity: The primary challenge will be translating highly complex financial workflows and technical product requirements into intuitive and user-friendly designs.
• Rapid Growth Environment: Adapting to the fast-paced nature of a startup, with potentially shifting priorities and evolving product roadmaps.
• Cross-functional Alignment: Effectively managing design expectations and ensuring alignment with engineering constraints and product strategy across various teams.
• Process Maturation: Contributing to the development and refinement of design processes and standards within a growing organization.

Learning & Development Opportunities:

• Fintech Expertise: Deepen your understanding of financial products, user needs in the fintech space, and the regulatory landscape.
• Leadership Skills: Opportunities to mentor junior designers, lead design initiatives, and contribute to strategic product decisions.
• Process Optimization: Play a key role in defining and implementing best practices for product design within a growing company.
• Exposure to Growth: Gain experience in a high-growth startup environment, learning about scaling products and operations.

📝 Enhancement Note: This role offers the chance to make a significant impact by shaping the user experience of critical financial products. The challenges are directly tied to opportunities for professional growth and developing expertise in a high-demand sector.

💡 Interview Preparation

Strategy Questions:

• Process & Methodology: "Describe your process for designing a complex financial product from scratch. Walk me through a project where you had to simplify a highly technical workflow. How do you balance user needs with technical feasibility and business goals?"
• Collaboration & Stakeholder Management: "How do you collaborate with engineers and product managers to ensure successful product delivery? Describe a time you had to influence stakeholders or gain buy-in for a design decision."
• Problem Solving & Impact: "How do you approach a design problem when you have limited user data? How do you measure the success of your designs and demonstrate their impact on business metrics like user adoption or retention?"

Company & Culture Questions:

• "What interests you about FlapKap and our mission in the fintech space?"
• "How do you see yourself contributing to a hybrid work environment and a collaborative team culture?"
• "What are your thoughts on our current product's user experience, and where do you see opportunities for improvement?"

Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of your career and design philosophy. For each project, clearly state the problem, your role, the key challenges, your process, the solution, and the outcomes.
• Highlighting Impact: Quantify the impact of your designs whenever possible (e.g., increased conversion rates, reduced task completion time, improved user satisfaction scores).
• Demonstrate Process: Show your work-in-progress, including sketches, wireframes, user flows, and iterations. Explain why you made certain design decisions.
• Engage: Be prepared for questions and interactive discussions about your work. Show enthusiasm and a genuine interest in FlapKap's mission.

📝 Enhancement Note: Be ready to discuss specific projects in detail, focusing on your thought process, the challenges you overcame, and the measurable impact of your design solutions. Demonstrating an understanding of fintech and the specific problems FlapKap solves will be crucial.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Workable.
• Portfolio Preparation: Ensure your portfolio is up-to-date, showcasing projects that highlight your experience with complex systems, user research, and delivering impactful design solutions. Clearly articulate your process and results for each project.
• Resume Tailoring: Optimize your resume to emphasize relevant experience (3+ years in product design, mobile/desktop apps, enterprise systems, fintech if applicable), key skills (user research, prototyping, systems thinking, communication), and quantifiable achievements.
• Company Research: Familiarize yourself with FlapKap's mission, product offerings, and target market. Understand the challenges they aim to solve for businesses in the MEA region.
• Interview Practice: Prepare to discuss your portfolio in detail, articulate your design process, and answer questions about collaboration, problem-solving, and your understanding of the fintech industry.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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