Performance Marketing Designer

📍 Job Overview

Job Title: Performance Marketing Designer

Company: Suno

Location: Los Angeles, California, United States

Job Type: Full-Time

Category: Marketing Operations / Creative Operations

Date Posted: April 1, 2026

Experience Level: 4-6 Years (Mid-Level to Senior)

Remote Status: On-site

🚀 Role Summary

• Drive growth through the conceptualization, production, and iteration of high-impact paid social creative assets for a leading AI music creation platform.

• Leverage a hybrid graphic and motion design skillset to translate brand identity into engaging static and animated content for platforms like Facebook, Instagram, TikTok, and YouTube.

• Collaborate closely with the performance marketing team, integrating data insights and channel-specific feedback into the creative development process for optimized campaign performance.

• Develop and refine creative workflows and production processes to scale creative output efficiently while maintaining Suno's distinctive brand quality and on-brand AI integration.

• Contribute significantly to shaping the initial impression of Suno for a new generation of creators through compelling and effective paid social campaigns.

📝 Enhancement Note: This role is positioned within the Performance Marketing team, indicating a strong focus on data-driven creative and measurable results, rather than purely brand-focused design. The emphasis on "hybrid graphic and motion design" and "performance orientation" suggests a need for designers who can both execute visually appealing content and understand its impact on campaign metrics. The mention of AI tools as a part of the workflow points to an innovative and forward-thinking creative environment.

📈 Primary Responsibilities

• Conceptualize, design, and produce a diverse range of paid social creative assets, including static images, GIFs, short-form videos, and interactive ad formats, ensuring alignment with Suno's brand guidelines and campaign objectives.

• Own the end-to-end branded creative pipeline for paid social campaigns, from initial brainstorming and storyboarding to final asset delivery and post-launch performance analysis.

• Develop and manage a dynamic creative roadmap, prioritizing content themes, testing strategies, and asset optimization based on performance data, market trends, and platform best practices.

• Actively partner with performance marketing managers and channel specialists to interpret campaign data, A/B testing results, and audience insights, translating these into actionable creative improvements and new campaign ideas.

• Integrate and experiment with AI-assisted creative tools (e.g., generative image, video, or copy tools) to enhance creative output, explore novel visual concepts, and optimize production efficiency, ensuring all AI-generated content adheres to Suno's brand standards and quality benchmarks.

• Design and document scalable creative workflows and production processes that enable the marketing team to increase creative volume and velocity without compromising visual quality or brand integrity.

• Collaborate with cross-functional teams, including product marketing and brand, to ensure a cohesive and impactful brand narrative across all paid media touchpoints.

• Contribute to the evolution of Suno's visual language within the performance marketing context, ensuring creative assets are not only effective but also representative of the company's innovative and creator-centric ethos.

📝 Enhancement Note: The responsibilities highlight a dual focus on both creative execution and strategic input. The expectation to "use data and channel feedback as creative inputs" suggests a need for a designer who is not just an executor but also a strategic partner in campaign development. The emphasis on "workflows and production processes that scale creative output" indicates a potential for process improvement and systemization within the creative function.

🎓 Skills & Qualifications

Education:

Experience:

• 4-6 years of professional experience in performance creative, paid social design, or growth-focused creative roles within a consumer tech, Direct-to-Consumer (DTC), or fast-paced growth-stage company.

• Proven track record of developing and executing successful paid social creative campaigns that demonstrably drive user acquisition, engagement, and conversion metrics.

Required Skills:

• Hybrid Graphic & Motion Design: Exceptional proficiency in both static graphic design fundamentals (layout, typography, color theory, branding) and motion graphics/animation (storyboarding, animation principles, timing, visual storytelling). This is a critical requirement, not a pure graphic design role.

• Portfolio of Paid Social Work: A strong portfolio showcasing a range of paid social creative assets (static and motion) that clearly demonstrates both high craft and a deep understanding of performance marketing principles.

Examples should highlight impact and iteration.

• Expert Software Proficiency: Mastery of industry-standard design tools, including:

  • Figma for collaborative design and prototyping.
  • Adobe Photoshop for image manipulation and static asset creation.
  • Adobe Illustrator for vector graphics and asset development.
  • Adobe After Effects for motion graphics, animation, and video editing.

• Paid Social Fluency: Deep understanding of what makes paid social creative effective, including platform-specific ad formats, best practices for user attention (hooks), audience segmentation, and the mechanics of iterative creative testing across channels like Facebook/Instagram, TikTok, and YouTube.

• Brand Acumen: Ability to deeply internalize a brand's visual identity, core messaging, and creative DNA, and translate this into compelling paid social formats that resonate with target audiences without diluting brand distinctiveness.

• Data-Informed Creativity: Demonstrated ability to interpret performance data, user feedback, and channel insights, using them as foundational elements for creative concepting and iteration.

Preferred Skills:

• AI Creative Tools Experience: Hands-on experience utilizing AI-assisted creative tools (e.g., Midjourney, Stable Diffusion, RunwayML, Jasper AI, or similar) as part of a professional production workflow for image generation, video creation, or copywriting.

• Music/Creator Economy Background: Familiarity or experience within the music industry, entertainment sector, or with products designed for creators, understanding their unique needs and creative drivers.

• Mentorship/Management Experience: Prior experience in leading, mentoring, or managing junior creative talent or contributing to the development of creative team members.

📝 Enhancement Note: The "Must-Haves" clearly delineate the core competencies. The strong emphasis on "hybrid graphic and motion design" and "performance orientation" in the portfolio is crucial. The inclusion of "AI-assisted creative tools" as a preferred skill highlights Suno's commitment to leveraging cutting-edge technology. The "4-6 years" experience range suggests they are looking for someone who can hit the ground running with established expertise and potentially guide others.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Performance-Driven Case Studies: Showcase 2-3 distinct paid social campaigns or creative initiatives. Each case study should clearly outline the objective, target audience, creative strategy, design execution (static and motion examples), and quantifiable results (e.g., CTR, CPA, conversion rates, engagement metrics).

• Brand Translation Examples: Include examples that demonstrate your ability to take an existing brand identity and adapt it effectively for paid social channels, showcasing how you maintained brand consistency while optimizing for performance and platform nuances.

• Workflow Documentation: Briefly describe your typical process for developing paid social creative, from briefing and concepting through to production, review, and iteration, highlighting how you integrate data and feedback.

• AI Tool Integration (If Applicable): If you have experience with AI tools, include examples of how you've used them to enhance creative output, streamline workflows, or achieve specific campaign goals, detailing the tools used and the impact.

• Cross-Channel Examples: Demonstrate experience creating assets for multiple paid social platforms (e.g., Facebook, Instagram, TikTok, YouTube), illustrating how you tailor creative for different platform conventions and audience behaviors.

Process Documentation:

• Provide evidence of established creative workflows that ensure efficiency, quality control, and scalability. This could include templates, process diagrams, or descriptions of how you manage feedback loops and revisions.

• Illustrate your approach to A/B testing creative elements and how you use insights from these tests to inform future creative development and optimize campaign performance.

• Detail your experience with production processes that support rapid iteration and high-volume creative asset generation, especially in a growth-marketing context.

📝 Enhancement Note: The portfolio requirements are heavily geared towards demonstrating tangible results and process. The emphasis on "quantifiable results" and "performance orientation" is key. Applicants should be prepared to walk through their creative process and explain how they use data and AI tools to achieve marketing objectives.

💵 Compensation & Benefits

Salary Range: $100,000 - $150,000 USD per year.

Benefits:

• Company Equity Package: Opportunity to own a stake in Suno's growth and success.

• Retirement Savings: 401(k) plan with a 3% employer match, plus a Roth 401(k) option for flexible retirement planning.

• Comprehensive Health Coverage: Medical, Dental, and Vision Insurance plans, including options for Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).

• Generous Time Off: 11 Paid Holidays per year, plus Unlimited Paid Time Off (PTO) and Sick Time, promoting work-life balance and well-being.

• Family Support: 16 Weeks of Paid Parental Leave for new parents.

• Professional Development: Creative Education Stipend to support continuous learning and skill enhancement in creative fields.

• Commuter Benefits: Generous allowance to cover commuting costs.

• On-Site Amenities: Daily in-office lunch provided, fostering community and convenience.

Working Hours:

• Standard full-time work week, typically 40 hours. The role is on-site, requiring a consistent presence in the Los Angeles office.

📝 Enhancement Note: The salary range provided is competitive for a mid-level to senior designer role in a high-cost-of-living area like Los Angeles, especially within the tech/AI startup sector. The benefits package is robust, emphasizing employee well-being, financial security, and professional growth, which are attractive to experienced professionals. The "Unlimited PTO" coupled with "In-Office Lunch (5 days per week)" suggests a culture that values employee output and collaboration while also offering flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Artificial Intelligence (AI) / Music Technology / Consumer Software. Suno operates at the intersection of cutting-edge AI development and the creative arts, specifically music creation. This unique positioning means the company culture likely blends technical innovation with a passion for creativity and user empowerment.

Company Size: Growth-stage startup, indicated by its rapid growth, significant Series C funding ($250 million), and the need for scalable creative operations. This implies a dynamic, fast-paced environment where individuals can have a significant impact.

Founded: 2023. As a relatively new company, Suno likely maintains an agile and innovative culture, driven by its founding vision and the energy of a rapidly expanding team.

Team Structure:

• Performance Marketing Team: This role sits within the performance marketing team, suggesting a close-knit group focused on direct response marketing and growth metrics.

• Creative Operations: The role requires building and scaling creative workflows, indicating a need for process-oriented thinking within the creative function.

• Cross-Functional Collaboration: The designer will collaborate with performance marketers, potentially brand managers, and possibly product teams, requiring strong communication and teamwork skills.

Methodology:

• Data-Driven Decision Making: Performance marketing is inherently data-driven, so expect a strong emphasis on analytics, A/B testing, and KPI tracking in creative development.

• AI Integration: Suno is an AI company, so expect AI tools to be integral to creative production and workflow optimization.

• Iterative Development: The fast-paced nature of growth marketing and AI product development implies a culture of continuous testing, learning, and iteration in creative output.

Company Website: https://www.suno.com/

📝 Enhancement Note: Suno's identity as a fast-growing AI music startup shapes its culture. Expect a blend of technical innovation, creative passion, and a strong performance orientation. The culture likely values rapid iteration, data-driven insights, and the proactive use of emerging technologies like AI in creative production.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as a mid-level to senior position, requiring 4-6 years of specialized experience in performance creative and paid social design. The responsibilities suggest an individual contributor role with significant ownership and the potential to influence strategy and build processes.

Reporting Structure: The Performance Marketing Designer will report to a leader within the Performance Marketing team, likely a Marketing Manager or Director. They will work closely with performance marketers and potentially other creative team members.

Operations Impact: The creative produced by this role directly impacts Suno's growth trajectory by driving user acquisition and engagement through paid channels. The effectiveness of the creative is crucial for customer acquisition cost (CAC) and overall marketing ROI, making this role strategically important for Suno's expansion.

Growth Opportunities:

• Creative Leadership: As the team scales, there is a stated path to managing other creative contributors, offering an opportunity to move into a team lead or management role.

• Specialization in AI Creative: Deepen expertise in leveraging AI tools for creative production, positioning as a specialist in this emerging field within marketing.

• Strategic Influence: Contribute to the evolution of Suno's paid social creative strategy and play a key role in shaping the brand's visual presence in performance marketing.

• Cross-Functional Exposure: Gain broader experience working with various marketing functions and potentially product teams, enhancing overall marketing acumen.

📝 Enhancement Note: The role offers a clear growth path towards creative leadership within a rapidly expanding, innovative company. The opportunity to specialize in AI-driven creative workflows is a significant advantage for career development in the current tech landscape.

🌐 Work Environment

Office Type: The role requires a full-time presence in the Suno office in Los Angeles, indicating an on-site or possibly hybrid model with significant in-office days (5 days a week specified in additional notes). This suggests a preference for collaborative, in-person work.

Office Location(s): Los Angeles, California, United States. This location offers access to a vibrant tech and creative scene.

Workspace Context:

• Collaborative Environment: The emphasis on working 5 days a week in the office points to a culture that values in-person collaboration, spontaneous brainstorming, and team synergy.

• Tools & Technology: Access to industry-standard design software (Figma, Adobe Creative Suite) and potentially cutting-edge AI creative tools will be available. The environment is likely well-equipped with the technology needed for high-quality creative production.

• Team Interaction: Opportunities for direct interaction with performance marketers, creative leads, and potentially other designers and cross-functional stakeholders.

Work Schedule:

• Standard full-time hours (40 hours/week) with an on-site requirement. While the role is performance-driven, the "Unlimited PTO" suggests flexibility in managing personal time when work demands allow.

📝 Enhancement Note: The requirement for 5 days a week in the office indicates a strong preference for in-person collaboration and team cohesion, which can be beneficial for creative brainstorming and rapid feedback loops in a fast-paced environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, skills, and alignment with the role's requirements.

• Portfolio Presentation & Discussion: A dedicated session where you will present your portfolio, focusing on paid social creative examples, performance impact, and your creative process. Expect to discuss your approach to data integration, brand translation, and AI tool usage.

• Skills Assessment/Creative Challenge: A practical exercise, potentially a short creative brief or a discussion around hypothetical creative scenarios, to evaluate your design thinking, problem-solving skills, and ability to apply Suno's brand and performance objectives.

• Team/Hiring Manager Interviews: Conversations to assess cultural fit, collaboration style, and deeper understanding of performance marketing principles and creative strategy.

Portfolio Review Tips:

• Highlight Performance: Clearly articulate the business impact of your creative work. Quantify results wherever possible and explain the strategic thinking behind your design choices.

• Showcase Process: Be prepared to walk through your creative process for specific projects, explaining your approach to concepting, design execution, iteration, and optimization.

• Demonstrate Hybrid Skills: Ensure your portfolio clearly displays both strong static design execution and compelling motion graphics/animation work.

• Address AI Usage: If you have AI experience, clearly explain how you've integrated these tools into your workflow and the benefits achieved.

• Tailor to Suno: Research Suno's brand, current marketing efforts, and target audience. Frame your portfolio examples and discussion points to align with their mission and aesthetic.

Challenge Preparation:

• Understand Suno's Brand: Familiarize yourself with Suno's current brand identity and aesthetic across their platform and marketing materials.

• Analyze Paid Social Creative: Study effective paid social ads within the AI, music tech, and creator tool spaces. Identify common themes, hooks, and visual strategies.

• Think Data-First: Practice articulating how you would approach creative development with specific performance goals and data inputs. Consider how you'd brainstorm initial concepts and plan for A/B testing.

• Prepare for AI Questions: Be ready to discuss your thoughts on the role of AI in creative production and how you envision using it responsibly and effectively at Suno.

📝 Enhancement Note: The interview process heavily emphasizes the portfolio and practical application of skills. Candidates should be prepared to demonstrate not only their design craft but also their strategic thinking, data literacy, and ability to integrate new technologies like AI into their workflow.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable design systems for UI elements and ad creatives.

• Adobe Creative Suite:

  • Photoshop: For raster image editing, manipulation, and static ad creation.
  • Illustrator: For vector graphics, logos, icons, and scalable ad components.
  • After Effects: The core tool for motion graphics, animation, video editing, and creating dynamic ad sequences.

Analytics & Reporting:

CRM & Automation:

AI & Emerging Tools:

• Generative AI Tools: Proficiency or familiarity with tools for image generation (e.g., Midjourney, Stable Diffusion), video generation (e.g., RunwayML, Pika Labs), and potentially AI copywriting assistants is highly desirable and may become a core requirement over time.

📝 Enhancement Note: The listed tools are standard for a high-level performance marketing designer. The emphasis on Figma and Adobe After Effects for hybrid graphic and motion design is pronounced. The inclusion of AI tools as a preferred skill suggests that Suno is leveraging or intends to leverage these technologies heavily, and candidates with this experience will be highly valued.

👥 Team Culture & Values

Operations Values:

• Data-Driven Innovation: A core value likely embedded in the performance marketing team, where creative decisions are informed by rigorous analysis and experimentation.

• Creative Excellence with Performance Focus: A commitment to producing visually compelling and brand-aligned creative that also achieves measurable marketing objectives.

• Collaboration and Communication: Emphasis on strong partnerships between creative, marketing, and potentially product teams to ensure cohesive messaging and efficient workflows.

• Agility and Adaptability: In a fast-paced startup environment, the ability to adapt to changing priorities, embrace new technologies (like AI), and iterate quickly is paramount.

• User-Centricity: Understanding the needs and motivations of Suno's user base (creators and music enthusiasts) and translating this into resonant creative.

Collaboration Style:

• Integrated Partnership: The designer is expected to work closely with performance marketers, treating data and insights as integral to the creative process from the outset.

• Feedback-Driven Iteration: A culture that encourages open feedback and iterative refinement of creative assets based on performance data and team input.

• Proactive Contribution: Encouragement to propose new creative ideas, test innovative approaches, and contribute to the overall marketing strategy beyond just asset creation.

📝 Enhancement Note: Suno's culture likely values a blend of creative artistry and analytical rigor. The emphasis on data-driven decision-making and continuous improvement, combined with a passion for music and AI, will define the team's operational values and collaboration style.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand and Performance: The primary challenge will be to create paid social creative that is both highly engaging and visually aligned with Suno's brand, while also driving measurable performance metrics. This requires a nuanced understanding of both art and science.

• Scaling Creative Output: As Suno grows, there will be a constant demand for new creative assets across multiple platforms. Developing efficient workflows and leveraging AI effectively will be critical to meeting this demand without sacrificing quality.

• Staying Ahead of Trends: The paid social landscape and AI technology evolve rapidly. The designer will need to continuously learn and adapt to new platform features, creative formats, and AI capabilities.

• Integrating AI Responsibly: Effectively using AI tools while maintaining brand integrity and ethical considerations can be challenging. Establishing guardrails and best practices for AI-assisted creative will be an ongoing task.

Learning & Development Opportunities:

• AI Creative Specialization: Become a go-to expert within Suno for leveraging AI in creative production for marketing.

• Performance Marketing Acumen: Deepen understanding of paid media strategies, campaign optimization, and performance analytics through close collaboration with the marketing team.

• Creative Leadership Skills: Develop management and mentorship capabilities through potential opportunities to lead junior creatives or manage specific creative projects.

• Industry Immersion: Gain firsthand experience in the rapidly growing AI and music tech sectors, working for a company at the forefront of innovation.

📝 Enhancement Note: The challenges are directly tied to the dynamic nature of performance marketing and AI. The growth opportunities are significant, offering a chance to specialize in a high-demand area and potentially move into leadership.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a paid social creative campaign from brief to launch. How do you incorporate performance data and channel insights at each stage?"

• "How would you approach translating Suno's current brand identity into a series of TikTok ads designed to drive app downloads? What would be your key considerations for hooks and visual style?"

• "Walk us through a time you used AI tools in your creative process. What was the specific tool, what problem did it solve, and what was the impact on the final creative or workflow?"

Company & Culture Questions:

• "What excites you most about Suno's mission and its role in AI and music creation?"

• "How do you see yourself contributing to Suno's fast-paced, innovative culture?"

• "Describe your ideal collaboration with a performance marketing manager. What information do you need from them, and how do you provide feedback on campaign performance?"

Portfolio Presentation Strategy:

• Focus on Impact: For each case study, clearly state the objective and the quantifiable results achieved. Use metrics like CTR, CPA, conversion rate, engagement rate, etc.

• Tell a Story: Frame your projects as narratives. Explain the problem, your strategic approach, the creative solutions you developed, and the outcome.

• Showcase Hybrid Skills: Ensure your presentation visually demonstrates both your static design craft and your motion graphics capabilities. Highlight specific animation techniques or design elements.

• Explain Your Process: Be ready to discuss your workflow, the tools you used (including any AI tools), and how you iterated based on feedback or data.

• Be Concise & Engaging: Practice your presentation to ensure it flows well and stays within the allotted time. Be enthusiastic and passionate about your work.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative skill, strategic thinking, data literacy, and adaptability. Candidates should be prepared to articulate their process, showcase the impact of their work, and discuss their experience with AI tools and performance marketing principles.

📌 Application Steps

To apply for this Performance Marketing Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Ensure your portfolio prominently features paid social creative work that demonstrates both strong design craft and measurable performance impact. Tailor case studies to highlight experience relevant to Suno's industry (AI, music tech, creator tools) and their need for hybrid graphic/motion design skills.

• Resume Optimization: Highlight keywords such as "Performance Creative," "Paid Social Design," "Graphic Design," "Motion Graphics," "Figma," "Adobe Creative Suite," "AI Tools," and "Growth Marketing." Quantify achievements wherever possible, focusing on metrics related to engagement, conversion, and ROI.

• Prepare Your Presentation: Rehearse your portfolio walkthrough, focusing on clearly explaining your creative process, the strategic rationale behind your design choices, and the results achieved. Be ready to discuss how you integrate data and AI into your workflow.

• Research Suno: Thoroughly research Suno's mission, products, current marketing campaigns, and brand aesthetic. Understand their target audience and the competitive landscape. Be prepared to discuss how your skills and vision align with their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.