Middle Graphic Designer for Marketing Communications Team

📍 Job Overview

Job Title: Middle Graphic Designer for Marketing Communications Team

Company: GR8 Tech

Location: Anywhere

Job Type: Full-Time

Category: Marketing Operations / Creative Services

Date Posted: 2026-01-16

Experience Level: Mid-Level (2-5 Years)

Remote Status: Remote OK

🚀 Role Summary

• This role is critical for translating marketing strategies into compelling visual narratives that drive brand engagement and support Go-To-Market (GTM) initiatives.

• The Graphic Designer will be responsible for creating a wide range of visual assets for both digital and print marketing channels, ensuring brand consistency across all touchpoints.

• Collaboration with marketing teams is key, involving close partnership to conceptualize and execute designs that resonate with target audiences and support campaign objectives.

• The position requires managing multiple design projects simultaneously, prioritizing tasks effectively, and delivering high-quality creative output within established deadlines.

📝 Enhancement Note: While the title is "Graphic Designer," the context of "Marketing Communications Team" and the emphasis on supporting "marketing campaigns" and "GTM initiatives" firmly places this role within the broader operations ecosystem, specifically supporting marketing operations and GTM strategy execution through creative collateral. This role requires a strategic understanding of how design impacts campaign performance and brand perception.

📈 Primary Responsibilities

• Develop and produce visually appealing graphics and layouts for a diverse range of digital and print marketing materials, including social media posts, website assets, email templates, brochures, flyers, posters, and promotional merchandise, all aligned with established brand identity and GTM messaging.

• Ensure strict adherence to brand guidelines, maintaining consistency in tone, style, and values across all visual communications to reinforce the GR8 Tech brand.

• Collaborate closely with marketing managers, content creators, and campaign specialists to translate campaign strategies, product messaging, and business objectives into engaging and effective visual designs.

• Design and optimize digital assets specifically for various platforms such as social media channels, corporate websites, landing pages, and mobile applications, considering performance and user engagement metrics.

• Create print-ready materials, meticulously preparing files for professional printing, ensuring accurate color profiles, bleed, and resolution for high-quality outputs like brochures, flyers, and event collateral.

• Support ongoing marketing campaigns by creating and iterating on visual assets based on feedback from stakeholders and performance data, demonstrating an agile approach to design.

• Source, create, and edit high-quality images, illustrations, and photographs to be used in marketing collateral, ensuring visual appeal and relevance to campaign themes.

• Stay abreast of the latest digital design trends, emerging technologies, and best practices within the iGaming and B2B tech sectors to continuously enhance design quality and drive audience engagement.

• Effectively manage multiple design projects concurrently, prioritizing tasks based on urgency, impact, and stakeholder needs, ensuring all deadlines are met without compromising quality.

• Conduct thorough quality assurance checks on all design deliverables before publication, ensuring accuracy, consistency, and compliance with brand standards and regulatory requirements where applicable.

📝 Enhancement Note: The responsibilities highlight a need for not just creative execution but also strategic alignment with marketing campaigns and GTM efforts. The emphasis on "translating strategies and concepts into engaging visual designs" and "supporting marketing campaigns by creating and iterating visual assets based on feedback and performance" suggests a role that is integral to the effectiveness of marketing operations and GTM execution, requiring an understanding of campaign performance metrics and audience engagement.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent knowledge and practical application of graphic design principles is essential. A degree in Graphic Design, Fine Arts, Marketing, or a related field is beneficial.

Experience: 3+ years of professional graphic design experience, with a significant portion focused on marketing communications, digital media, and B2B environments. Experience within the iGaming or technology sectors is advantageous.

Required Skills:

• Proven proficiency in graphic design software, specifically Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma, for creating and editing a wide range of digital and print assets.

• Demonstrated strong creativity and a robust portfolio showcasing the ability to develop innovative and impactful design concepts that meet client objectives.

• Solid understanding and practical application of fundamental design principles, including typography, layout, color theory, and composition, to create aesthetically pleasing and effective visuals.

• Knowledge of branding principles and a proven ability to maintain and enforce brand consistency across various media and platforms.

• Experience in digital design for web, social media, and mobile applications, understanding platform-specific requirements and best practices for engagement.

• Familiarity with print design processes, including pre-press preparation and knowledge of common print materials and production methods.

• Excellent communication skills, with the ability to articulate design choices, receive and incorporate feedback constructively, and collaborate effectively with cross-functional teams.

• Strong time management and organizational skills, with the ability to manage multiple projects, prioritize tasks, and meet demanding deadlines in a fast-paced environment.

Preferred Skills:

• Experience with motion graphics or video editing software (e.g., Adobe After Effects, Premiere Pro) for enhanced digital content creation.

• Familiarity with marketing automation platforms and their design considerations.

• Understanding of UX/UI principles as they apply to digital marketing assets and web interfaces.

• Experience working within an Agile development environment or supporting product launch GTM strategies.

• Basic knowledge of HTML/CSS for understanding web design implementation.

📝 Enhancement Note: The emphasis on "translating strategies and concepts into engaging visual designs" and "supporting marketing campaigns by creating and iterating visual assets based on feedback and performance" implies that candidates with experience directly contributing to GTM success through design will be highly valued. The "Middle" title suggests a need for independence and problem-solving capabilities beyond entry-level tasks.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a minimum of 3 years of professional design work, with a strong emphasis on marketing communications and B2B collateral.

• The portfolio should clearly demonstrate proficiency in both digital and print design, highlighting projects with measurable impact or clear strategic objectives.

• Include case studies or project descriptions that explain the design challenge, the creative process, the tools used, and the outcome or solution implemented.

• Showcase a range of design applications, including social media graphics, website banners, email campaigns, brochures, presentations, and any other relevant marketing collateral.

Process Documentation:

• Applicants should be prepared to discuss their design process, from initial brief interpretation and concept development through to final asset delivery and iteration.

• Be ready to explain how you approach translating marketing objectives and campaign strategies into visual concepts.

• Demonstrate an understanding of workflow management for creative projects, including how you prioritize, manage feedback, and meet deadlines.

• Be prepared to discuss your experience with design software and how you leverage specific tools (Adobe Creative Suite, Figma) to achieve desired outcomes efficiently.

📝 Enhancement Note: For a "Middle Graphic Designer," the portfolio is crucial. It needs to go beyond just showcasing aesthetics; it must articulate the process and impact of the designs, particularly in relation to marketing objectives and GTM support, demonstrating a strategic approach to visual communication.

💵 Compensation & Benefits

Salary Range: Based on the "Middle Graphic Designer" title, 3+ years of experience, and a remote-first setup in a global company, a competitive salary range for this role in a typical tech hub would be approximately $65,000 - $85,000 USD annually. This is an estimate and will vary based on specific location, candidate experience, and negotiation.

Benefits:

• Benefits Cafeteria: An annual fixed budget allocated for personal needs and lifestyle choices, which can be utilized for:

  • Sports and fitness activities (gym memberships, yoga classes).
  • Medical expenses, including insurance and wellness services.
  • Mental health support, such as therapy or coaching sessions.
  • Home office setup, including ergonomic furniture, gadgets, and essential tools.
  • Language courses for professional development.

• Work-life Balance:

  • Parental support, including paid maternity/paternity leave and a monthly childcare allowance.
  • Generous paid time off: 20+ vacation days, unlimited sick leave, and emergency time off.
  • Remote-first work setup with full tech support and compensation for coworking space usage if desired.
  • Regular team events, both online and offline, fostering team cohesion.

• Learning & Development:

  • A strong learning culture with access to internal courses, dedicated career development programs, and opportunities for genuine professional growth. Working Hours: A standard 40-hour work week is expected, with flexibility inherent in the remote-first setup. The company encourages a results-oriented approach, allowing for adaptable scheduling as long as project deadlines and collaborative needs are met.

📝 Enhancement Note: The "Benefits Cafeteria" is a unique and highly attractive benefit, allowing significant employee choice. The remote-first setup, coupled with coworking compensation, underscores a modern and flexible work environment. The estimated salary range is based on industry benchmarks for mid-level designers in tech, adjusted for a remote role and a company operating globally in the iGaming sector.

🎯 Team & Company Context

🏢 Company Culture

Industry: iGaming Solutions Provider. GR8 Tech operates within the highly competitive and rapidly evolving B2B iGaming technology sector, providing comprehensive platform solutions that empower online casino operators to scale and succeed. This context implies a need for dynamic, innovative, and data-informed marketing communications.

Company Size: 1000+ employees. This indicates a well-established organization with significant resources, likely offering structured processes, cross-functional teams, and opportunities for specialization. For operations roles, this means potential for process improvement and integration across departments.

Founded: The founding date is not explicitly provided, but the company size suggests it has been established for a considerable period, indicating stability and a mature business model.

Team Structure:

• The Graphic Designer will be part of the "Marketing Communications Team," which likely includes marketing managers, content specialists, campaign managers, and potentially other creative professionals.

• This team will collaborate closely with broader marketing functions, product teams, and potentially sales enablement to ensure cohesive GTM strategies.

Methodology:

• GR8 Tech emphasizes a culture driven by "Trust, Ownership, Growth Mindset, Speed, Curiosity, and Resilience." This translates into a work environment that values proactive problem-solving, open communication, and a focus on continuous improvement.

• Operations and marketing efforts are likely data-informed, with an emphasis on performance metrics and ROI.

• Workflow efficiency and agility are key, as evidenced by the "ACCELER8" value (move fast, focus smart, keep it simple).

Company Website: [GR8 Tech Website - Provided as 'gr8.tech' derived from URL]

📝 Enhancement Note: The company's industry (iGaming) is fast-paced and requires marketing that is both engaging and compliant. The size suggests established operational frameworks, and the core values ("FUELLED BY TRUST", "OWN YOUR GAME", "ACCELER8", "CHALLENGE ACCEPTED", "BULLETPROOF") provide insight into the expected work ethic and collaborative style, which are crucial for understanding how operations and GTM functions are executed.

📈 Career & Growth Analysis

Operations Career Level: This is a "Middle Graphic Designer" role, indicating a mid-career professional who is expected to work with a degree of autonomy, contribute significantly to projects, and potentially mentor junior designers. In the context of operations, this means contributing to the execution of GTM strategies through high-quality creative assets and understanding how design impacts campaign performance and brand perception.

Reporting Structure: The Graphic Designer will report to a manager within the Marketing Communications Team. This structure allows for direct guidance, feedback, and integration into broader marketing strategies and operational workflows.

Operations Impact: The role's impact lies in its contribution to the effectiveness of marketing campaigns and GTM initiatives. High-quality, on-brand visuals are essential for capturing attention, communicating value propositions, and driving engagement in the competitive B2B iGaming market. The designer's work directly influences brand perception, lead generation efforts, and ultimately, the success of GR8 Tech's market presence.

Growth Opportunities:

• Skill Specialization: Opportunities to deepen expertise in specific design areas (e.g., digital marketing design, branding, motion graphics) or become a subject matter expert in iGaming marketing aesthetics.

• Leadership Potential: With strong performance and demonstrated ownership, potential to advance into a Senior Graphic Designer role, lead design projects, or manage junior team members.

• Cross-functional Exposure: Collaboration across marketing, product, and sales teams can lead to a broader understanding of GTM operations and strategic business objectives, opening doors to roles in marketing management or GTM strategy.

• Continuous Learning: Access to internal courses, career development programs, and potentially external training or conferences to stay updated with the latest design tools and marketing trends.

📝 Enhancement Note: The "Middle" level implies a need for strategic thinking beyond just execution. Candidates should be prepared to discuss how their design choices support business objectives and how they can grow within the marketing operations framework of GR8 Tech.

🌐 Work Environment

Office Type: Remote-first setup. This indicates that the primary mode of work is remote, with no mandatory office presence for most employees. The company provides full tech support and coworking compensation, suggesting a commitment to enabling effective remote work.

Office Location(s): While the job lists "Anywhere" as the location, GR8 Tech is a global company. The remote-first policy means that employees can work from various locations, provided they meet any potential regional or legal requirements for remote employment.

Workspace Context:

• The remote-first environment fosters autonomy and requires strong self-management skills.

• Collaboration will primarily occur through digital channels (Slack, email, video conferencing), necessitating clear, concise communication.

• Access to company-provided tech support and coworking compensation ensures a productive and well-equipped home office or alternative workspace.

• Opportunities for connection and team building will likely occur through scheduled virtual events and potentially occasional in-person gatherings.

Work Schedule: The standard working hours are 40 hours per week. The remote-first nature allows for flexibility in structuring the workday, provided that core collaboration hours are met and deadlines are consistently achieved. This flexibility is beneficial for operations professionals who may need to balance deep work with cross-functional meetings.

📝 Enhancement Note: The "Remote-first" approach is a key aspect of the work environment. Candidates should highlight their ability to thrive in a remote setting, emphasizing self-discipline, communication skills, and proactive engagement with team members and digital collaboration tools.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications, experience, and creative output.

• Portfolio Presentation & Technical Interview: A session where you present your portfolio, discuss your design process, and answer questions about your creative approach, software proficiency, and experience with marketing communications. This may include a technical assessment or a discussion of specific design challenges.

• Hiring Manager Interview: A discussion focused on your experience, cultural fit with GR8 Tech's values (Trust, Ownership, Growth Mindset, Speed, Curiosity, Resilience), and how you would contribute to the Marketing Communications Team.

• Final Interview: Potentially with senior leadership, to confirm overall fit and strategic alignment.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills relevant to marketing communications, B2B, and digital design. Prioritize quality over quantity.

• Tell a Story: For each project, clearly articulate the problem, your solution, your role, the tools used, and the impact or results. Focus on how your design supported business objectives.

• Highlight Process: Be prepared to walk through your design process, explaining your decision-making at each stage. Demonstrate your understanding of typography, layout, and branding.

• Showcase Versatility: Include examples of both digital and print assets, and demonstrate your ability to adapt to different styles and project requirements.

• Prepare for Feedback: Be ready to discuss how you handle constructive criticism and iterate on designs based on feedback.

Challenge Preparation:

• Anticipate design challenges that require you to create a specific asset (e.g., a social media graphic, a landing page banner) based on a brief, or to critique and improve existing designs.

• Prepare to discuss how you would approach a typical GTM campaign design task, considering target audience, campaign goals, and brand guidelines.

• Practice articulating your design rationale clearly and concisely under pressure.

📝 Enhancement Note: The portfolio is paramount. Applicants need to demonstrate not just creative talent but also a strategic understanding of how design serves marketing objectives and GTM initiatives. The emphasis on GR8 Tech's values means candidates should prepare to speak to these directly.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design, including Photoshop (image editing, manipulation), Illustrator (vector graphics, logos, illustrations), and InDesign (layout, print design, digital publications).

• Figma: A collaborative interface design tool, increasingly used for marketing collateral, prototyping, and real-time team collaboration. Proficiency is a key requirement.

Analytics & Reporting:

CRM & Automation:

• Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) is advantageous, as it provides context for the types of assets produced for campaigns and lead nurturing workflows.

📝 Enhancement Note: Proficiency in Adobe Creative Suite and Figma is non-negotiable for this role. The mention of these specific tools indicates the expected technical skill set. Understanding how design integrates with marketing automation and CRM is a plus for demonstrating a broader GTM perspective.

👥 Team Culture & Values

Operations Values:

• FUELLED BY TRUST: Openness, honesty, and mutual support are expected. This means transparent communication about project status, challenges, and feedback.

• OWN YOUR GAME: Taking initiative, responsibility, and accountability for design tasks and their outcomes is crucial. This aligns with the "middle" level expectation of autonomy.

• ACCELER8: Moving fast, focusing smartly, and keeping things simple. This implies an agile approach to design, prioritizing efficiency and clear communication over unnecessary complexity.

• CHALLENGE ACCEPTED: Embracing challenges, staying curious, and growing through problem-solving. This means being open to new design tasks, learning new skills, and approaching difficult projects with a positive, solution-oriented mindset.

• BULLETPROOF: Resilience, preparedness, and strategic planning. This suggests a need for proactive problem-solving, contingency planning for design projects, and the ability to deliver under pressure.

Collaboration Style:

• Cross-functional Integration: The designer will work closely with marketing managers, content creators, and campaign specialists, requiring strong collaborative skills to ensure visual assets align with overall marketing strategies and GTM objectives.

• Feedback-Driven Improvement: GR8 Tech's culture values open feedback. Designers are expected to provide and receive feedback constructively to continuously improve creative output and processes.

• Knowledge Sharing: A culture that encourages learning and sharing best practices will likely foster an environment where designers can contribute to team-wide improvements in creative workflows and output.

📝 Enhancement Note: Understanding and demonstrating alignment with GR8 Tech's core values will be critical during interviews. Candidates should prepare examples of how they embody these values in their work, particularly in relation to collaboration, ownership, and driving results.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency Across Diverse Campaigns: Ensuring all visual assets adhere to GR8 Tech's brand identity while adapting to the specific needs and tones of different marketing campaigns and target audiences.

• Balancing Creative Innovation with GTM Objectives: Developing visually compelling designs that are also highly effective in driving conversions, engagement, and supporting specific business goals within the iGaming sector.

• Managing Multiple High-Priority Projects: Effectively prioritizing and delivering a high volume of creative work under tight deadlines, common in fast-paced marketing environments.

• Adapting to Evolving Digital Trends: Staying current with the rapid changes in digital design, social media platforms, and marketing technologies to ensure designs remain fresh and impactful.

Learning & Development Opportunities:

• Specialized Design Training: Opportunities to attend workshops or online courses focused on advanced techniques in Adobe Creative Suite, Figma, motion graphics, or UX/UI design.

• Industry Insights: Learning about the specific marketing challenges and opportunities within the iGaming industry, and how design can strategically address them.

• Cross-functional Learning: Gaining a deeper understanding of marketing strategy, campaign execution, and GTM operations through collaboration with other teams.

• Career Progression: Potential to move into a Senior Graphic Designer role, take on project leadership, or explore related fields within marketing or creative direction.

📝 Enhancement Note: The challenges presented are common for mid-level designers in dynamic marketing environments. Highlighting how one has overcome similar challenges and leveraged them for growth will be beneficial.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex marketing strategy into a simple, effective visual concept. What was your process?" (Focus on strategic thinking, problem-solving, and design rationale.)

• "How do you ensure brand consistency across multiple marketing channels and campaigns, especially when working with different stakeholders?" (Assess understanding of branding, collaboration, and process management.)

• "Walk us through a design project where you had to iterate significantly based on feedback. How did you manage the feedback and achieve a successful outcome?" (Demonstrate adaptability, communication, and resilience.)

Company & Culture Questions:

• "How do GR8 Tech's core values (Trust, Ownership, Acceler8, Challenge Accepted, Bulletproof) resonate with your work style and how have you demonstrated them in previous roles?" (Prepare specific examples for each value.)

• "What interests you about the iGaming industry and GR8 Tech specifically?" (Show genuine interest and research.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by impact. Aim for a 15-20 minute presentation.

• Narrative: For each key project, tell a compelling story: the challenge, your role, your creative process, the tools used, and the results achieved. Quantify impact where possible (e.g., "This design contributed to a X% increase in engagement").

• Tool Proficiency: Be ready to discuss your specific use of Adobe Creative Suite and Figma, and how these tools helped you achieve your design goals efficiently.

• Brand Focus: Emphasize your understanding of branding and how you maintained consistency across your work for GR8 Tech's context.

• Q&A Readiness: Anticipate questions about your design choices, your process, and how you handle constructive criticism.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative skills but also strategic thinking, alignment with company values, and a proactive approach to problem-solving within a marketing operations context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on the GR8 Tech careers page.

• Portfolio Customization: Tailor your portfolio to highlight projects most relevant to B2B marketing, digital design, brand consistency, and campaign support. Ensure it clearly demonstrates your proficiency with Adobe Creative Suite and Figma, and includes case studies detailing your design process and impact.

• Resume Optimization: Update your resume to emphasize your 3+ years of relevant graphic design experience, focusing on achievements and responsibilities that align with marketing communications and GTM support. Use keywords from the job description naturally.

• Interview Preparation: Practice articulating your design process, discussing your portfolio projects with a focus on strategy and results, and preparing examples that demonstrate GR8 Tech's core values. Be ready to discuss your experience in a remote work environment.

• Company Research: Thoroughly research GR8 Tech, its products, its position in the iGaming industry, and its company culture. Understand their brand and current marketing efforts to better tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.