Junior Graphic Designer

📍 Job Overview

Job Title: Junior Graphic Designer

Company: Tower 28 Beauty

Location: Los Angeles, California, United States

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: April 11, 2026

Experience Level: 0-2 Years

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• This role is instrumental in executing and evolving the brand's graphic identity across diverse print and digital mediums, ensuring a consistent and compelling brand presence.

• The Junior Graphic Designer will be responsible for bringing creative concepts to life, from multi-sku packaging systems to engaging digital assets for social media and e-commerce.

• This position requires a keen eye for detail, a passion for typography and layout, and the ability to translate brand strategy into visually appealing designs.

• Collaboration with cross-functional teams, including Marketing, Product Development, and Merchandising, will be crucial for successful project execution and campaign integration.

📝 Enhancement Note: While the title is "Junior Graphic Designer," the responsibilities suggest a role that offers significant ownership over specific design areas, particularly packaging, and requires a solid understanding of production processes. Candidates should highlight experience with dielines and print production.

📈 Primary Responsibilities

• Own the design and iteration of all product packaging, ensuring brand consistency across all SKUs and product lines, adhering to brand guidelines and dielines.

• Execute design for various print and digital marketing initiatives, including web graphics for Sephora and DTC platforms, email campaigns, social media posts, and event collateral.

• Develop playful and on-brand merchandise designs that align with the Tower 28 brand aesthetic.

• Assist the Creative team in concept development, mood boarding, and gathering inspiration for new product launches, marketing campaigns, and brand initiatives.

• Manage miscellaneous production design tasks, such as asset resizing, formatting for different platforms, and creating international packaging variations.

• Collaborate cross-functionally with Product Development, Marketing, and Merchandising teams to ensure cohesive design across packaging, in-store displays, and integrated marketing campaigns.

• Support the Design Director and internal design team in maintaining and evolving the brand’s overall graphic identity.

📝 Enhancement Note: The emphasis on "owning" packaging design and executing a wide range of assets indicates this role is more than just execution; it requires proactive design thinking and project management within the design function.

🎓 Skills & Qualifications

Education:

Experience:

• 1-3 years of professional graphic design experience, with a strong preference for experience within the beauty or lifestyle brand sectors.

• Demonstrated experience working with or understanding of print and packaging dielines is highly advantageous.

Required Skills:

• Expertise in Adobe Creative Suite: Proficient in Photoshop, Illustrator, and InDesign for creating and manipulating graphics.

• Strong Typography and Layout Skills: Deep knowledge of type hierarchy, composition, and aesthetic principles to create visually engaging designs.

• Brand Identity Execution: Ability to understand and consistently apply brand guidelines across various design outputs.

• Print Production Knowledge: Understanding of print processes, color modes, and preparing files for production, especially for packaging.

• Attention to Detail: Meticulous approach to design execution, ensuring accuracy in all deliverables.

• Communication Skills: Ability to articulate design concepts and collaborate effectively with team members and stakeholders.

• Project Management: Capacity to manage multiple design projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.

Preferred Skills:

• Experience with After Effects or other motion graphics software for creating animated assets (GIFs).

• Familiarity with digital asset management (DAM) systems.

• Basic understanding of UI/UX principles for web and email design.

• Experience in a fast-paced startup or beauty industry environment.

📝 Enhancement Note: The requirement for "Expertise in Adobe Creative Suite" and specific software mentions (Photoshop, Illustrator, InDesign) are critical. Candidates should be prepared to demonstrate proficiency in these tools, especially in relation to packaging and digital asset creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Storytelling: Showcase a portfolio that clearly articulates your unique graphic design "fingerprint" and creative approach.

• Brand Consistency Examples: Include projects demonstrating your ability to maintain brand consistency across different applications, especially packaging and digital assets.

• Print & Packaging Focus: Highlight examples of packaging design, mockups, or projects that involved dielines and production considerations.

• Digital Asset Examples: Feature work on web graphics, social media assets, or email campaigns to demonstrate digital design capabilities.

• Process Explanation: Be prepared to discuss the design process behind your portfolio pieces, including concept development, execution, and problem-solving.

Process Documentation:

• While formal process documentation is not explicitly required for this junior role, candidates should be able to articulate their design workflow, from receiving a brief to final file delivery.

• Demonstrate an understanding of how design processes integrate with marketing campaigns, product development timelines, and production schedules.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should curate their submissions to prominently feature work relevant to beauty packaging, digital marketing assets, and strong typography/layout, showcasing their ability to execute within an established brand identity.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Specific benefits are not detailed in the provided listing. However, typical benefits for full-time positions in this industry and location may include:
  • Health, Dental, and Vision Insurance
  • Paid Time Off (PTO) and Holidays
  • 401(k) Retirement Plan
  • Employee Discounts on Tower 28 Products

Working Hours:

• Full-time, typically around 40 hours per week.

• Hybrid work arrangement requiring 3 days per week in the Santa Monica office.

📝 Enhancement Note: The salary range provided is specific and competitive for a Junior Graphic Designer role in the Los Angeles area with 1-3 years of experience. Candidates should research the cost of living in Los Angeles to contextualize this range.

🎯 Team & Company Context

🏢 Company Culture

Industry: Beauty & Skincare. Tower 28 Beauty is known for its focus on clean, non-toxic, vegan, and cruelty-free products, aiming for accessibility and inclusivity.

Company Size: Likely a growing, dynamic company, typical of successful beauty brands in the startup/mid-stage phase. This implies a fast-paced environment with opportunities for impact.

Founded: Founded with a mission to redefine beauty standards, emphasizing quality, fun, and ethical practices.

Team Structure:

• The Junior Graphic Designer will report to the Design Director, indicating a structured creative department with leadership guidance.

• They will work closely with the internal design team, fostering a collaborative environment for creative development.

Methodology:

• The company emphasizes a blend of high quality, high standards, and "high levels of fun," suggesting a culture that values creativity, innovation, and a positive work atmosphere.

• The "clean beauty" ethos is central, driving product development and brand messaging.

• A data-informed approach to marketing and design is likely, especially with digital initiatives and e-commerce presence.

Company Website: https://www.tower28beauty.com/

📝 Enhancement Note: Tower 28 Beauty positions itself as approachable yet premium, with a strong commitment to "clean" and inclusive beauty. This ethos should be reflected in the candidate's portfolio and interview responses.

📈 Career & Growth Analysis

Operations Career Level: Junior Graphic Designer. This role is an entry-to-mid-level position designed for individuals starting their careers or with a few years of focused experience in graphic design, particularly within relevant industries.

Reporting Structure: Reports directly to the Design Director, providing clear mentorship and direction. This structure is ideal for learning and skill development.

Operations Impact: While not a traditional "operations" role, the graphic designer's work directly impacts brand perception, marketing effectiveness, product appeal, and ultimately, sales and customer engagement. High-quality design is critical for success in the competitive beauty market.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in packaging design, digital asset creation, and brand identity development.

• Creative Leadership Exposure: Working closely with the Design Director offers exposure to strategic creative thinking and brand management.

• Cross-Functional Experience: Collaboration with Marketing, Product Development, and Merchandising provides a holistic understanding of the beauty business.

• Advancement: Potential to grow into a Senior Graphic Designer or Art Director role within the company as experience and contributions increase.

📝 Enhancement Note: This role is positioned for growth within the creative function. Candidates should express a desire to learn and expand their design skills, particularly in areas aligned with the beauty industry's visual demands.

🌐 Work Environment

Office Type: Hybrid work model, requiring 3 days per week in the Santa Monica office. This suggests a collaborative office environment designed for team interaction and creative synergy.

Office Location(s): Santa Monica, California. This location is a hub for creative industries and offers a vibrant work setting.

Workspace Context:

• The office environment is likely to be dynamic and creative, reflecting the brand's personality.

• Expect opportunities for in-person collaboration with the design team and other departments, fostering idea exchange and problem-solving.

Work Schedule:

• Full-time position, likely standard business hours (e.g., 9 AM - 5 PM or similar), with flexibility expected in a fast-paced environment.

• The hybrid model allows for focused work at home and collaborative sessions in the office.

📝 Enhancement Note: Candidates should be comfortable with a hybrid work setup and demonstrate an ability to be productive and collaborative in both remote and in-office settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess basic qualifications and design aesthetic.

• Portfolio Review: A dedicated session with the Design Director and potentially other creative team members to discuss the candidate's portfolio in detail. This is where design philosophy, process, and execution will be evaluated.

• Skills Assessment/Creative Challenge: Potentially a small design exercise or case study, either pre-interview or during the interview process, to evaluate practical design skills and problem-solving abilities.

• Cross-Functional Interviews: Meetings with key stakeholders from Marketing, Product Development, or Merchandising to assess collaboration and communication skills.

• Final Interview: Likely with a senior leader to discuss cultural fit and overall alignment with the company's vision.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest, most relevant projects that showcase your skills in packaging, digital design, and typography.

• Tell a Story: For each project, be ready to explain the brief, your creative process, the challenges faced, your solutions, and the impact of your design.

• Highlight Key Skills: Ensure your portfolio clearly demonstrates proficiency in Adobe Creative Suite, strong typography, layout, and an understanding of brand consistency.

• Showcase Beauty/Lifestyle Work: If you have relevant experience in these sectors, prioritize those pieces.

• Prepare for Dieline Discussion: Be ready to talk about your experience with packaging dielines and print production considerations.

• Digital Assets: Include examples of web banners, social media graphics, or email designs if applicable.

Challenge Preparation:

• If a creative challenge is given, focus on understanding the brief thoroughly.

• Demonstrate your understanding of the Tower 28 brand aesthetic and target audience.

• Prioritize clarity, brand consistency, and thoughtful design choices over overly complex execution for a junior role.

• Be prepared to present your solution and justify your design decisions.

📝 Enhancement Note: The portfolio is the most critical component of the application. Candidates should invest significant time in its preparation, ensuring it aligns with Tower 28's brand and the specific requirements of the Junior Graphic Designer role.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: Essential for image editing, retouching, and digital asset creation.
  • Illustrator: Crucial for logo design, vector graphics, packaging diecuts, and illustration.
  • InDesign: Key for layout design, particularly for print collateral, multi-page documents, and packaging systems.

• Presentation Software: Analytics & Reporting:

CRM & Automation:

• Not directly applicable to the graphic designer role, but understanding how marketing automation tools (like email marketing platforms) use design assets is helpful.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable. Candidates should be ready to discuss their specific workflows and advanced techniques within these programs, particularly as they relate to packaging and digital collateral.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to create unique, standout work that pushes the boundaries of beauty marketing.

• Brand Integrity: Upholding the "clean," inclusive, and fun ethos of Tower 28 Beauty in all visual communications.

• Collaboration & Teamwork: Working effectively with internal teams and external partners to achieve shared goals.

• Attention to Detail: A commitment to high-quality execution and a polished final product.

• Passion for Beauty: Genuine interest in the beauty industry and a desire to contribute to its evolution.

Collaboration Style:

• Expected to be collaborative, open to feedback, and willing to contribute ideas in brainstorming sessions.

• The hybrid model necessitates strong communication skills to ensure seamless collaboration between in-office and remote team members.

• A positive and energetic attitude, fitting the brand's "fun" personality, is likely valued.

📝 Enhancement Note: Candidates should research Tower 28's brand messaging and values to align their interview responses and portfolio presentation with the company's culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Innovation: Ensuring all designs adhere to Tower 28's established brand guidelines while still being fresh, creative, and appealing.

• Fast-Paced Environment: Managing multiple projects with tight deadlines typical of the beauty industry and a growing brand.

• Adapting to Evolving Trends: Staying current with design trends in the beauty and lifestyle space while maintaining brand authenticity.

• Cross-Functional Communication: Effectively translating design concepts and requirements between different departments with varying priorities.

Learning & Development Opportunities:

• Deep Dive into Packaging Design: Gaining significant hands-on experience with packaging dielines, production, and multi-SKU systems.

• Digital Design Expansion: Developing skills in creating dynamic digital assets for e-commerce, social media, and email marketing.

• Brand Strategy Exposure: Learning how design contributes to broader marketing campaigns and brand positioning.

• Mentorship: Receiving guidance from the Design Director and senior creative team members.

📝 Enhancement Note: Candidates should frame challenges as opportunities for growth and learning, demonstrating resilience and a proactive approach to problem-solving.

💡 Interview Preparation

Strategy Questions:

• "Tell me about a project in your portfolio that you're particularly proud of and why. What was your process?" (Focus on demonstrating your design thinking, problem-solving, and execution).

• "How do you ensure brand consistency across different design applications, especially in a fast-paced environment?" (Highlight your understanding of brand guidelines and attention to detail).

• "Describe your experience with packaging design and dielines. What are some key considerations?" (Showcase your technical knowledge and understanding of production).

Company & Culture Questions:

• "What do you admire about the Tower 28 brand and its visual identity?" (Demonstrate you've done your research and align with their aesthetic).

• "How do you handle constructive criticism or feedback on your designs?" (Showcase your adaptability and collaborative spirit).

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type (packaging, digital, etc.) or chronologically.

• Narrative: For each selected project, prepare a concise story: the challenge, your role, your process, the solution, and the outcome.

• Visuals: Ensure your presentation is visually clean, professional, and consistent with your design aesthetic. Use high-quality mockups.

• Key Skills Focus: Explicitly point out how each project demonstrates your proficiency in Adobe Creative Suite, typography, layout, brand application, and any relevant specialized skills (like packaging).

• Be Ready for Questions: Anticipate questions about your creative choices, technical skills, and how you collaborate.

📝 Enhancement Note: Practice presenting your portfolio concisely and confidently. Be prepared to discuss the "why" behind your design decisions, not just the "what."

📌 Application Steps

To apply for this graphic design position:

• Submit your application through the provided link on the Tower 28 Beauty careers portal.

• Portfolio Customization: Tailor your portfolio to highlight your strongest work in packaging design, digital assets for beauty/lifestyle brands, and demonstrate exceptional typography and layout skills. Ensure it reflects the Tower 28 brand aesthetic.

• Resume Optimization: Update your resume to clearly state your years of experience, proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), and any relevant experience in beauty, lifestyle, or e-commerce. Use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio and answering common design interview questions. Be ready to discuss your process, inspiration, and how you handle feedback. Research Tower 28 Beauty's brand extensively.

• Company Research: Understand Tower 28's mission, values, product lines, and current marketing campaigns. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with Tower 28 Beauty during the application and interview process.