Intermediate Graphic Designer

📍 Job Overview

Job Title: Intermediate Graphic Designer

Company: AlgaeCal

Location: Dominican Republic

Job Type: FULL_TIME

Category: Marketing Operations / Creative Services

Date Posted: 2026-03-02

Experience Level: 2-5 years

Remote Status: Remote (Dominican Republic)

🚀 Role Summary

• Drive sales and improve user experiences through compelling digital and print asset creation for a mission-driven health and wellness company.

• Leverage a data-driven approach to design, focusing on metrics like conversion rates and opt-ins to demonstrate direct sales impact.

• Collaborate within a marketing-focused environment, understanding sales funnels and e-commerce strategies for platforms like Amazon.

• Utilize a comprehensive suite of design and development tools to translate marketing objectives into high-impact visual communications.

📝 Enhancement Note: This role is positioned as an "Intermediate Graphic Designer" with a strong emphasis on direct contribution to sales and marketing metrics. The company is seeking a candidate who views design as a tool for driving business outcomes, not just aesthetic appeal. The remote aspect is specified to the Dominican Republic, suggesting a need for candidates within that region or willing to relocate if not already present. The core focus is on operations within marketing and creative services, implying a need for efficiency, measurable results, and understanding of the marketing funnel.

📈 Primary Responsibilities

• Conceptualize, design, and execute high-quality digital assets including email marketing campaigns, display advertisements, social media posts, and animations, ensuring alignment with brand messaging and sales objectives.

• Develop visually engaging print materials and marketing collateral that effectively communicate AlgaeCal's brand and product value proposition.

• Translate marketing strategies and data insights into actionable design solutions that optimize user experience and drive measurable increases in conversion rates and opt-ins.

• Collaborate closely with marketing and sales teams to understand campaign goals, target audiences, and performance metrics, integrating feedback to refine designs.

• Maintain and evolve brand consistency across all visual communications, ensuring adherence to brand guidelines while exploring innovative design approaches.

• Utilize advanced features of design software to create compelling visuals and potentially explore UI/UX enhancements within digital marketing touchpoints.

• Analyze campaign performance data to identify design-related trends and opportunities for iterative improvement in future creative assets.

📝 Enhancement Note: Responsibilities are framed around direct contribution to sales and marketing effectiveness. The emphasis is on "proven results," "increased conversion rates," and "directly impacted sales," indicating a performance-oriented operations role within the creative function. The mention of "funnel" and "e-commerce expertise" further solidifies the operational alignment with marketing objectives.

🎓 Skills & Qualifications

Education:

• Degree or Diploma in Graphic Design, UI/UX Design, or a related design field.

Experience:

• Minimum of 2 years of professional graphic design experience, with a focus on digital marketing assets.

Required Skills:

• Portfolio: A strong, results-oriented portfolio showcasing proven success in increasing conversion rates and opt-ins through design.

• Design Proficiency: Expert-level skills in core Adobe Creative Suite applications: Illustrator, Photoshop, InDesign, and XD.

• Marketing Savvy: Deep understanding of current marketing trends, techniques, and how to apply them to create sales-driving content.

• Data-Driven Design: Ability to interpret metrics and use insights to inform design decisions and optimize content for measurable results.

• Branding & Visual Design: Strong grasp of typography, branding principles, UI design concepts, and visual design culture.

• Digital Asset Creation: Proven ability to create compelling email marketing, display ads, social media posts, and animations.

Preferred Skills:

• Advanced Design Tools: Proficiency in Figma and advanced After Effects techniques for animation and motion graphics.

• E-commerce Expertise: Specific experience designing for platforms like Amazon that has demonstrably driven significant sales.

• UI/UX Design: Experience with user interface and user experience design principles beyond basic graphic design.

📝 Enhancement Note: The requirements emphasize a blend of creative talent and business acumen. The portfolio requirement is particularly stringent, demanding quantifiable evidence of sales impact. The distinction between required and preferred skills highlights the company's interest in candidates with experience in advanced tools and specific e-commerce environments.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Results-Oriented Case Studies: Detailed examples demonstrating how your design work directly led to increased conversion rates, opt-ins, or sales revenue. Quantifiable metrics are paramount.

• Brand Application: Showcase of how you've applied and evolved brand guidelines across various digital and print mediums.

• Tool Proficiency Evidence: Visual examples that highlight your mastery of Adobe Creative Suite (Illustrator, Photoshop, InDesign, XD) and any preferred tools like Figma or After Effects.

• Marketing Funnel Understanding: Designs that clearly illustrate an understanding of different stages of the marketing funnel and how visuals cater to each.

Process Documentation:

• Workflow Design: Ability to articulate your design process from brief to final delivery, emphasizing efficiency and collaboration.

• Metrics Integration: Documentation demonstrating how you incorporate performance data into your design iteration and decision-making process.

• Cross-Functional Collaboration: Examples of how you’ve worked with marketing or sales teams to achieve campaign objectives.

📝 Enhancement Note: The portfolio isn't just a showcase of aesthetics; it's a critical tool for demonstrating operational effectiveness in driving sales. The emphasis is on process, data, and measurable outcomes, aligning with revenue operations principles.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Competitive Compensation: Salary commensurate with experience and skills.

• Remote Work Flexibility: Opportunity to work from a home office within the Dominican Republic.

• Mission-Driven Impact: Contribute to AlgaeCal's mission of ending the fear of bone loss.

• Growth Opportunities: Potential for career advancement within a growing company.

• Team Collaboration: Be part of a team that values humility, hunger to learn, and people smarts.

Working Hours:

• Expected to work approximately 40 hours per week, aligning with standard full-time employment. The remote nature may offer some flexibility in daily scheduling, but core collaboration hours will likely be established.

📝 Enhancement Note: The salary range is an estimate based on industry averages for similar roles and locations. The company emphasizes that compensation is negotiable and performance-based. The benefits listed are inferred from the company's description and standard practices for remote, full-time roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Wellness / Nutraceuticals. AlgaeCal specializes in natural bone health solutions, positioning itself as a provider of hope and scientifically-backed products.

Company Size: 50-200 employees (estimated based on LinkedIn data for similar companies if not explicitly provided). This suggests a dynamic environment where individual contributions are highly visible and impactful.

Founded: AlgaeCal has been operating for over a decade, implying a stable yet evolving company with established processes and a clear mission.

Team Structure:

• Cross-Functional Collaboration: The designer will likely work closely with marketing managers, digital marketers, content creators, and potentially sales teams.

• Reporting: Expected to report to a Marketing Manager or Creative Lead, overseeing the execution of visual assets.

• Values-Driven Environment: AlgaeCal emphasizes three core values: Humility, Hunger to Learn, and People Smart (good teammate). These are critical for success and cultural fit.

Methodology:

• Data-Informed Creativity: Design decisions are guided by performance metrics and market research to ensure effectiveness.

• Results-Oriented Execution: Focus on delivering tangible outcomes, particularly in sales and conversion rates.

• Continuous Improvement: Encouragement to learn, adapt, and refine processes and designs based on feedback and data.

Company Website: https://www.algaecal.com

📝 Enhancement Note: The company culture is a significant aspect of this role, with explicit emphasis on core values. Understanding and aligning with these values is crucial for candidates. The industry focus on health and wellness provides a unique context for the creative work.

📈 Career & Growth Analysis

Operations Career Level: Intermediate. This role is for a designer who has moved beyond entry-level tasks and can independently manage projects, drive results, and contribute strategically to marketing campaigns.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Creative Director, working within a marketing department that prioritizes measurable outcomes.

Operations Impact: The designer's work directly impacts AlgaeCal's revenue through the creation of assets that drive customer acquisition, conversion, and sales. Their ability to craft effective visuals is a key operational lever for the marketing team.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design areas like advanced animation (After Effects), UI/UX, or e-commerce design.

• Project Leadership: Potential to lead design initiatives for specific campaigns or product launches.

• Strategic Contribution: As proficiency grows, opportunities to contribute more significantly to design strategy and campaign planning.

• Career Progression: Potential to advance to Senior Graphic Designer or Creative Lead roles, depending on performance and company growth.

📝 Enhancement Note: This role offers a clear path for growth for a designer who can demonstrate business impact. The emphasis on data and results provides a foundation for developing strategic career skills beyond pure design execution.

🌐 Work Environment

Office Type: Remote. The role is designated as "TELECOMMUTE" and specifically for the Dominican Republic, implying a fully remote position based within that country.

Office Location(s): Dominican Republic. Candidates must be legally authorized to work and reside in the Dominican Republic.

Workspace Context:

• Home Office Setup: Candidates are expected to have a suitable home office environment conducive to creative work and professional communication.

• Digital Collaboration Tools: Reliance on online collaboration platforms, communication software, and cloud-based file sharing for seamless teamwork.

• Autonomy and Accountability: A remote environment that requires self-discipline, proactive communication, and accountability for project delivery.

Work Schedule:

• Full-time (40 hours/week). While remote, adherence to established working hours and responsiveness during core business times is expected to facilitate collaboration with team members.

📝 Enhancement Note: The remote nature requires strong self-management skills. The stipulation of the Dominican Republic suggests localization for legal, tax, or operational reasons.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit resume, cover letter, and portfolio link.

• Cover Letter Review: A critical first step where candidates must address specific questions about their qualifications, alignment with company values, problem-solving skills, reading habits, and hobbies.

• Portfolio Deep Dive: Candidates will be asked to explain how their past design work directly impacted sales and conversion rates. Expect detailed questions about specific projects.

• Skills Assessment/Challenge: Potentially a design challenge to assess practical skills, problem-solving abilities, and adherence to brand guidelines under timed conditions.

• Values & Culture Fit Interview: Discussion focused on the core values of humility, hunger to learn, and people smarts, assessing teamwork and cultural alignment.

• Final Interview: Likely with a hiring manager or senior leader to discuss role fit, career aspirations, and compensation.

Portfolio Review Tips:

• Quantify Everything: For each project, clearly state the objective, your role, the solution, and the quantifiable results (e.g., "Increased email click-through rate by 15%," "Contributed to a 10% uplift in Amazon sales for Product X").

• Tell a Story: Structure your portfolio around case studies that narrate the problem, your creative process, and the impactful solution.

• Highlight Brand Alignment: Show examples where you've effectively applied and adapted brand guidelines, demonstrating an understanding of brand strategy.

• Showcase Tool Versatility: Include examples that demonstrate proficiency across the required Adobe Creative Suite tools, and any preferred advanced software.

• Focus on Sales Impact: Prioritize projects that directly influenced sales, conversions, or user engagement metrics over purely aesthetic work.

Challenge Preparation:

• Understand the Brief: Carefully read and deconstruct any design challenge brief, identifying key objectives and constraints.

• Time Management: Practice designing within a set timeframe, simulating interview conditions.

• Brand Consistency: Ensure any challenge work strictly adheres to AlgaeCal's brand guidelines (research these thoroughly).

• Presentation Readiness: Be prepared to articulate your design choices, rationale, and how your solution meets the challenge's objectives.

📝 Enhancement Note: The application process is highly detailed and designed to filter candidates thoroughly. The emphasis on the cover letter and portfolio with quantifiable results suggests a rigorous screening process that values strategic thinking and measurable impact.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all graphic design work.

  • Illustrator: For vector graphics, logos, and illustrations.
  • Photoshop: For image editing, manipulation, and digital art.
  • InDesign: For layout design of marketing materials and print collateral.
  • XD: For UI/UX design and prototyping of digital interfaces.

• Figma (Bonus): A popular collaborative interface design tool, highly valued for its real-time collaboration features.

• Adobe After Effects (Bonus): For advanced animation, motion graphics, and video editing.

Analytics & Reporting:

CRM & Automation:

• Familiarity with CRM systems (like Salesforce) and marketing automation platforms (like HubSpot, Marketo) is beneficial for understanding how designs integrate into broader marketing workflows and campaigns.

📝 Enhancement Note: The tool stack is standard for a graphic designer but with a strong emphasis on the Adobe suite. The "bonus" points for Figma and After Effects indicate areas where candidates can differentiate themselves. The implication of needing to understand analytics highlights the operational aspect of the role.

👥 Team Culture & Values

Operations Values:

• Humility: A willingness to admit mistakes, learn from others, and prioritize team success over individual ego. This translates to being open to feedback and collaborative problem-solving.

• Hunger to Learn: A proactive desire for continuous growth, skill development, and staying updated with design trends, marketing strategies, and industry best practices.

• People Smart: Strong interpersonal skills, empathy, and the ability to communicate effectively and build positive relationships with colleagues, fostering a collaborative and supportive work environment.

Collaboration Style:

• Team-Oriented: Emphasis on working together towards common goals, sharing knowledge, and supporting team members.

• Feedback-Driven: An environment where constructive feedback is welcomed and utilized for improvement, both personally and for projects.

• Mission-Focused: A shared dedication to AlgaeCal's purpose, creating a sense of collective responsibility and motivation.

📝 Enhancement Note: The company's explicit mention of its three core values is a critical indicator of its culture. Candidates must actively demonstrate these values in their application and interviews to be considered a good fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Quantifiable Impact Demonstration: Consistently proving the direct sales impact of design work can be challenging, requiring meticulous tracking and reporting.

• Balancing Creativity and Data: Navigating the tension between artistic expression and strict performance metrics requires a sophisticated approach to design.

• Remote Collaboration: Maintaining strong team cohesion and effective communication in a fully remote setting demands proactive effort.

• Rapidly Evolving Marketing Landscape: Staying ahead of digital marketing trends and platform changes requires continuous learning and adaptation.

Learning & Development Opportunities:

• Advanced Tool Training: Opportunities to master Figma, After Effects, or other relevant design and marketing technologies.

• E-commerce & Digital Marketing Strategy: Deepen understanding of online sales funnels, conversion rate optimization (CRO), and digital advertising strategies.

• Cross-Functional Exposure: Gain insights into broader marketing and sales operations by working closely with other departments.

• Career Advancement: Potential to grow into senior design roles or transition into marketing strategy positions within AlgaeCal.

📝 Enhancement Note: The challenges highlight the operational demands of the role, requiring analytical skills alongside creative ones. The growth opportunities point towards a supportive environment for professional development within the marketing and operations sphere.

💡 Interview Preparation

Strategy Questions:

• "Why are you the best Graphic Designer for this role? Give quantifiable examples of related achievements."

  • Preparation: Review your portfolio and identify 2-3 projects with the most significant, measurable impact on sales or conversions. Prepare specific metrics and the story behind achieving them.

• "Describe why you fit perfectly with our values (Humility, Hunger to Learn, People Smart)."

  • Preparation: Think of specific examples from your past experiences that illustrate each value in action. Be ready to discuss how you've demonstrated these qualities in team settings or during challenging projects.

• "What's the toughest challenge you’ve ever overcome in your life? How did you overcome it?"

  • Preparation: Choose a challenge that demonstrates resilience, problem-solving, and perhaps one of the core values. Focus on your thought process and actions.

• "What are the last three books you’ve read? What do you do for fun?"

  • Preparation: Be ready to discuss books that are relevant to your personal or professional growth, or that showcase your interests. For fun, mention activities that demonstrate creativity, learning, or teamwork.

Company & Culture Questions:

• "Explain what you’re doing now for a job. If you don’t have one, explain why. If you have one, explain why you’re looking elsewhere."

  • Preparation: Be honest and professional. If currently employed, focus on seeking growth, new challenges, or better alignment with your career goals. If unemployed, explain your situation positively and emphasize your proactive job search.

• Research AlgaeCal's Mission and Values: Thoroughly review their website, especially the "About Us" and "Our Values" sections. Understand their product and target audience.

Portfolio Presentation Strategy:

• Focus on Impact: For each piece presented, clearly state the objective, your role, the design solution, and the quantifiable results (e.g., "This email campaign led to a 20% increase in click-through rates and a 5% uplift in direct sales").

• Walk Through Your Process: Explain your thought process, how you interpreted the brief, your creative decisions, and how you incorporated feedback or data.

• Highlight Tool Proficiency: Mention the tools you used for each project, especially if they are advanced or preferred by AlgaeCal.

• Connect to AlgaeCal: Briefly explain how your skills and experience align with AlgaeCal's mission and the specific requirements of this role.

📝 Enhancement Note: The interview preparation advice is tailored to the specific, detailed questions asked by AlgaeCal. The emphasis on quantifiable achievements and alignment with company values is critical for success.

📌 Application Steps

To apply for this operations position:

• Click the “Apply Now” button on the job page.

• Resume & Cover Letter Submission: Upload your resume and cover letter as a single file. Ensure your cover letter is meticulously crafted to answer all specific questions posed in the job description, including quantifiable achievements, value alignment, personal challenges, and reading/hobby interests.

• Portfolio Link: Include a clear, direct URL to your online portfolio. Ensure your portfolio is up-to-date and showcases results-driven design work, particularly related to conversion rates and sales impact.

• Company Research: Before submitting, thoroughly research AlgaeCal's mission, products, and core values. Be prepared to articulate how your personal and professional ethos aligns with theirs.

• Practice Your Narrative: Rehearse your answers to common interview questions, especially those related to your portfolio's impact, your problem-solving skills, and your understanding of AlgaeCal's values.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.