Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Trove Brands

Location: Lehi, Utah, United States

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: March 25, 2026

Experience Level: Level II or III (Mid-Level to Senior)

Remote Status: On-site

🚀 Role Summary

• Design and execute comprehensive packaging systems from initial concept through to final production, ensuring strict adherence to brand guidelines and manufacturing accuracy.

• Develop and prepare production-ready design files, meticulously detailing deadlines, print specifications, color standards, and final artwork for various outputs.

• Build, retouch, and manage a diverse range of image assets, including advanced photo processing, complex compositing, and precise color correction.

• Leverage and integrate emerging AI tools for visual asset generation, enhancement, background creation, and iterative design support.

• Create and maintain scalable asset libraries essential for product imagery, packaging, and broad marketing initiatives.

📝 Enhancement Note: This role is positioned as a mid-to-senior level Graphic Designer, indicated by the "Level II or III" designation and the breadth of responsibilities covering concept-to-production, advanced asset management, and AI tool integration. The emphasis on packaging systems and production-ready files suggests a strong need for technical design skills alongside creative talent.

📈 Primary Responsibilities

• Design and bring to life packaging systems, overseeing the entire process from initial concept development to final production, ensuring brand consistency and manufacturing accuracy.

• Create production-ready design files, including precise specifications for deadlines, print requirements, color standards, and final artwork.

• Build, retouch, and manage image assets, encompassing photo processing, compositing, and detailed color correction to meet brand and product visual standards.

• Generate and refine visual assets utilizing AI tools for tasks such as image generation, enhancement, background creation, and iterative design exploration.

• Develop and maintain scalable asset libraries for product imagery, packaging artwork, and diverse marketing collateral.

• Collaborate closely with cross-functional teams including marketing, product development, R&D, operations, and external vendors to ensure designs meet all functional and technical requirements.

• Prepare design files for print and manufacturing, working closely with vendors to troubleshoot and resolve any production issues.

• Uphold and evolve brand standards across all packaging and visual systems to ensure a cohesive brand identity.

• Manage multiple design projects concurrently, ensuring all deadlines are met while maintaining high standards of quality and creativity.

• Contribute illustration skills to projects as needed, adding unique visual elements to brand assets.

📝 Enhancement Note: The core responsibilities highlight a blend of creative execution and technical production management. The emphasis on AI tools and scalable asset libraries points towards a forward-thinking design approach focused on efficiency and future-proofing creative assets. Collaboration with operations and manufacturing is a key component, requiring strong communication and understanding of production workflows.

🎓 Skills & Qualifications

Education: Bachelor of Fine Arts (BFA) preferred, but not strictly required if equivalent experience is demonstrated.

Experience: Proven experience as a Graphic Designer, with a strong emphasis on brand development and design across both physical and digital touchpoints. Experience levels equivalent to Level II or III are sought.

Required Skills:

• Proficiency in brand development and comprehensive design principles.

• Strong creative problem-solving abilities and a keen eye for detail.

• Demonstrated technical execution skills in design software.

• Expertise in designing and executing packaging systems from concept to production.

• Ability to create and manage production-ready design files with accurate specifications.

• Skilled in image asset management, including advanced photo processing, compositing, and color correction.

• Experience and comfort in utilizing AI tools for design generation and enhancement.

• Capability to develop and manage scalable asset libraries.

• Experience in maintaining and evolving brand identity standards.

• Strong collaboration and communication skills for cross-functional teamwork.

Preferred Skills:

• Illustration experience.

• Familiarity with print and manufacturing processes and vendor collaboration.

• Experience with web design assets and digital marketing collateral.

📝 Enhancement Note: The "Level II or III" designation implies a need for 3-7+ years of relevant professional design experience. While a BFA is preferred, the emphasis on practical experience and skill proficiency suggests that candidates with strong portfolios and demonstrable expertise may be considered without a formal degree. The inclusion of AI tools as a requirement signals a modern design approach.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse projects that demonstrate comprehensive brand development and design capabilities, with a strong focus on packaging systems.

• Include examples of production-ready files and the process of preparing artwork for print and manufacturing, highlighting attention to detail in specifications.

• Present case studies of image asset management, including before-and-after examples of photo processing, compositing, and color correction.

• Feature projects where AI tools were utilized to generate or enhance visual assets, explaining the tools used and the impact on the creative process.

Process Documentation:

• Detail the workflow for designing and executing packaging systems, from initial brief to final production handover.

• Illustrate the process for creating and verifying production-ready design files, including checks for print specs, color accuracy, and technical requirements.

• Explain your methodology for image retouching and asset management, including quality control steps and version management.

• Describe how you approach integrating AI tools into your design workflow, including prompts, iteration strategies, and quality assessment.

📝 Enhancement Note: A robust portfolio is critical for this role, especially given the emphasis on production-level work and innovative AI tool usage. Candidates should be prepared to clearly articulate their design processes, demonstrate technical proficiency, and showcase how they manage complex projects from ideation to final output, particularly in the context of packaging and brand consistency.

💵 Compensation & Benefits

Salary Range: Based on the role's mid-to-senior level (Level II/III), location in Lehi, Utah, and the comprehensive responsibilities outlined, similar Graphic Designer roles in this region typically range from $65,000 to $95,000 annually. This estimate accounts for the required technical skills, brand development experience, and the integration of AI tools.

Benefits:

• Comprehensive medical, dental, and vision care plans.

• 401k retirement savings plan with employer matching contributions.

• Generous Paid Time Off (PTO) package.

• Paid maternity and paternity leave.

• Access to an on-site full indoor basketball/volleyball court.

• Fully equipped on-site fitness center with cardio, weights, and functional fitness areas, including locker rooms and showers.

• Dedicated yoga studio for wellness activities.

• On-site meditation/nap room for employee well-being.

• Other benefits as part of the comprehensive employee package.

Working Hours: This is a full-time position, typically requiring approximately 40 hours per week. The role is fully in-office, and while standard business hours are expected, the fast-paced nature may require flexibility.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for Graphic Designers with mid-to-senior level experience in the Lehi, Utah area. Actual compensation will depend on the candidate's specific experience, skills, and qualifications. The extensive on-site amenities are a significant perk, suggesting a company culture that invests in employee well-being and engagement.

🎯 Team & Company Context

🏢 Company Culture

Industry: House of Brands (Consumer Goods - specializing in innovative lifestyle products like BlenderBottle®, Owala®, Whiskware®, Eco-Brite®).

Company Size: Privately-held, growing global reach. The provided LinkedIn data indicates a company size of 201-500 employees.

Founded: Trove Brands is a dynamic, established company with a history of brand growth and innovation.

Team Structure:

• The Graphic Designer will likely be part of a broader Marketing or Creative department.

• Collaboration is central, with close interaction expected with marketing, product development, R&D, and operations teams.

Methodology:

• Data-driven decision-making and a focus on measurable impact are likely core to operations and marketing strategies.

• Workflow planning and optimization are essential, particularly in design production and asset management.

• Automation and efficiency practices are encouraged, evident in the requirement to use AI tools.

Company Website: https://www.trovebrands.com/

📝 Enhancement Note: Trove Brands operates as a "house of brands," which implies a need for adaptability and the ability to maintain distinct brand identities while working under a unified corporate structure. The company culture is described as passionate, entrepreneurial, and energetic, suggesting a fast-paced, results-oriented environment that values collaboration and innovation.

📈 Career & Growth Analysis

Operations Career Level: This Graphic Designer role is positioned at a mid-to-senior level (Level II or III). This implies a significant degree of autonomy, responsibility for complex projects, and the ability to mentor or guide junior designers if applicable. The role requires not just creative execution but also strategic thinking in brand application and production management.

Reporting Structure: The Graphic Designer will likely report to a Creative Director, Design Manager, or Marketing Director. They will collaborate extensively with various departments, indicating a role that interfaces across the organization.

Operations Impact: The Graphic Designer's work directly impacts brand perception, product appeal, and marketing effectiveness. High-quality, on-brand visuals are crucial for driving sales, consumer engagement, and overall business growth across Trove Brands' portfolio. The role's output is critical for GTM (Go-To-Market) strategies.

Growth Opportunities:

• Specialization: Opportunity to deepen expertise in packaging design, brand identity systems, or AI-driven creative workflows.

• Leadership: Potential to move into a Senior Designer role, Art Director, or even lead design initiatives for specific brands within Trove's portfolio.

• Skill Development: Continuous learning in emerging design technologies, including advanced AI tools, 3D rendering, and interactive design. Skill development in illustration can also open new avenues.

📝 Enhancement Note: The "Level II or III" designation signifies a role that is beyond entry-level design, requiring a proven track record and the ability to handle significant project ownership. Growth opportunities are tied to expanding technical skills, taking on more strategic design responsibilities, and potentially moving into leadership positions within the growing Trove Brands organization.

🌐 Work Environment

Office Type: This is a fully in-office position at the company's HQ in Lehi, Utah. The environment is described as energetic and collaborative.

Office Location(s): Lehi, Utah, USA. This location is noted for its extensive on-site amenities.

Workspace Context:

• The workspace is designed to foster collaboration and innovation, with an emphasis on team synergy.

• Access to cutting-edge design tools, including AI technologies, is expected.

• The environment encourages interaction with cross-functional teams, facilitating a holistic understanding of product development and marketing.

• The extensive on-site facilities (gym, courts, meditation room) suggest a company that prioritizes employee well-being and a positive work-life integration, even within an on-site setting.

Work Schedule: The position is full-time, typically 40 hours per week. Given the fast-paced, entrepreneurial culture, there may be a need for flexibility to meet project deadlines and company needs.

📝 Enhancement Note: The "fully in-office" requirement is a key factor for candidates. The emphasis on on-site amenities suggests a company culture that values employee presence and community engagement, providing significant benefits to those who work at the HQ.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and fit with the "Level II or III" requirements.

• Creative Assessment: A design challenge or portfolio review session may be conducted to evaluate creative problem-solving, technical execution, and brand understanding. This could involve discussing past projects and how AI tools were integrated.

• Cross-functional Interviews: Meetings with key stakeholders from marketing, product development, and potentially operations to assess collaboration skills and understanding of business requirements.

• Final Interview: Discussion with hiring manager or senior leadership to assess cultural fit, long-term potential, and alignment with Trove Brands' values.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase packaging design, brand identity development, and your experience with production-ready files.

• Highlight AI Integration: Clearly articulate how you've used AI tools in your design process, the specific tools, your prompts, and the impact on efficiency or creative outcomes.

• Showcase Technical Proficiency: Include examples of complex retouching, compositing, color correction, and preparation of files for print/manufacturing.

• Tell a Story: For each project, explain the brief, your creative process, the challenges faced, your problem-solving approach, and the final results or impact on the brand.

• Demonstrate Brand Understanding: Show how you've applied and maintained brand standards across different applications.

Challenge Preparation:

• Be prepared to discuss your design process for packaging and brand assets.

• Familiarize yourself with Trove Brands' current brands and their visual identities.

• Anticipate questions about how you manage multiple projects, collaborate with diverse teams, and ensure accuracy in production files.

• Practice articulating the benefits and limitations of using AI in creative workflows.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should be ready to not only display their creative work but also to explain the strategic and technical rationale behind it, particularly concerning packaging, brand consistency, and the integration of new technologies like AI.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: In-depth proficiency required in Photoshop (for photo editing, compositing, retouching), Illustrator (for vector graphics, logos, packaging die-lines), and InDesign (for layout, print production).

• AI Design Tools: Demonstrated experience with generative AI platforms for image creation, enhancement, and iteration (e.g., Midjourney, Stable Diffusion, Adobe Firefly, or similar).

• Prototyping/Wireframing Tools: Familiarity with tools like Figma or Sketch might be beneficial for web/digital asset design.

Analytics & Reporting:

CRM & Automation:

• No direct CRM/automation tools are typically used by graphic designers, but understanding how design assets are integrated into marketing automation platforms or e-commerce systems (e.g., Shopify, Magento) could be a plus.

📝 Enhancement Note: Mastery of the Adobe Creative Suite is a foundational requirement. The explicit mention of AI tools signifies a critical area of technical proficiency that candidates must demonstrate. Understanding the end-use of design assets within marketing and e-commerce ecosystems is also valuable.

👥 Team Culture & Values

Operations Values:

• Innovation: Embracing emerging technologies like AI to enhance creative output and efficiency.

• Craftsmanship: A commitment to high-quality design execution, meticulous attention to detail, and technical accuracy, especially in production files.

• Collaboration: Working effectively with diverse teams (marketing, product, R&D, operations) to achieve shared goals.

• Efficiency: Streamlining design processes and asset management to meet fast-paced demands.

• Brand Integrity: Upholding and strengthening the visual identity of multiple brands.

Collaboration Style:

• The company fosters an entrepreneurial, energetic, and synergistic environment.

• Expect frequent interaction and cross-functional collaboration to ensure designs meet functional, technical, and marketing requirements.

• A culture of innovation through collaboration is highly valued, suggesting open communication and idea sharing.

📝 Enhancement Note: The company culture emphasizes a blend of creative drive, technical precision, and collaborative energy. Candidates should be prepared to actively contribute to a dynamic team environment where innovation is encouraged and high standards of execution are maintained.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Brands: Managing distinct brand identities and design systems for a portfolio of brands simultaneously.

• Technical Accuracy: Ensuring absolute precision in production-ready files for packaging and manufacturing, where errors can be costly.

• AI Integration: Effectively leveraging AI tools to augment, rather than replace, creative vision and maintaining control over the final output.

• Fast-Paced Environment: Adapting to dynamic project demands and tight deadlines inherent in an entrepreneurial company.

Learning & Development Opportunities:

• AI Specialization: Becoming a go-to expert in AI-driven design workflows and tools within the company.

• Packaging Design Mastery: Developing deep expertise in packaging system design, materials, and production processes.

• Brand Strategy Involvement: Contributing more strategically to the development and evolution of brand identities.

• Illustration Skill Enhancement: Formal training or project-based experience to build illustration capabilities.

📝 Enhancement Note: The primary challenges involve managing complexity across multiple brands and ensuring high-fidelity output. Growth opportunities are centered on developing specialized skills in areas like AI design and packaging, and potentially moving into more strategic or leadership roles within the creative department.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a packaging system from initial concept to final production-ready artwork. What are the key checkpoints for ensuring brand consistency and manufacturability?" (Focus on process, detail, and cross-functional input).

• "How have you integrated AI tools into your design workflow? Provide a specific example of a project where AI enhanced your creative output or improved efficiency, and discuss any challenges you encountered." (Focus on practical application, problem-solving, and critical evaluation of AI).

Company & Culture Questions:

• "What interests you about Trove Brands and our portfolio of brands like BlenderBottle® and Owala®?" (Research the brands and their market positioning).

• "How do you see yourself contributing to our passionate, entrepreneurial, and energetic culture?" (Align your work style and collaborative approach with the described culture).

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by brand or project type (packaging, digital assets, brand identity).

• Narrative: For each key project, clearly articulate the objective, your role, the challenges, your creative process (including AI usage), the tools used, and the outcome. Use storytelling to engage the interviewer.

• Technical Depth: Be prepared to discuss specific print specifications, color management (CMYK, Pantone), file preparation techniques, and the technical considerations for packaging materials.

• AI Showcase: Dedicate a section or highlight specific examples where AI played a role, explaining your methodology and the value added.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of both creative design principles and the practical, production-oriented aspects of graphic design, particularly for packaging. Highlighting experience with AI tools and the ability to adapt to a multi-brand environment will be key.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided Greenhouse link.

• Customize Your Resume: Tailor your resume to highlight experience in brand development, packaging design, production file preparation, and AI tool utilization. Use keywords from the job description.

• Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases relevant projects (especially packaging and AI integration), and is easily accessible online. Be ready to walk through specific examples.

• Research Trove Brands: Familiarize yourself with their brands (BlenderBottle®, Owala®, Whiskware®, Eco-Brite®), their market presence, and their company culture.

• Practice Your Narrative: Prepare to articulate your design process, your experience with technical execution, and how you would contribute to Trove Brands' creative and collaborative environment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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