Graphic Designer
📍 Job Overview
Job Title: Graphic Designer & Copy Writer
Company: Jobs In. Fitness
Location: London, England, United Kingdom
Job Type: Full-Time
Category: Creative & Media / Marketing / Art & Design
Date Posted: March 10, 2026
Experience Level: Entry-level to Mid-level (0-2 years implied)
Remote Status: On-site
🚀 Role Summary
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This role requires a blend of graphic design and copywriting skills to support a fast-growing brand in the fitness and wellness sector.
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The Graphic Designer will be responsible for creating visually compelling assets across digital and print mediums, including social media, digital marketing campaigns, and studio collateral.
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Key to this position is the ability to translate brand identity and creative direction into impactful visual storytelling that drives engagement and brand loyalty.
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Collaboration with marketing, creative, and operations teams is essential to ensure cohesive brand presence across all touchpoints.
📝 Enhancement Note: The provided description implies an entry-level to early mid-level role (0-2 years experience) given the salary and the focus on developing assets rather than leading complex strategy. The "Fitness and Wellness" industry context is crucial for understanding the brand's aesthetic and target audience.
📈 Primary Responsibilities
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Brand & Creative Design: Develop and execute visually striking design assets that align with the brand's identity and creative vision, ensuring consistency across all platforms.
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Marketing & Digital Content Creation: Produce engaging digital assets for social media (Instagram, TikTok), email marketing, website content, and digital advertising campaigns, optimized for modern platforms.
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Print & Studio Collateral: Design effective print materials such as posters, signage, promotional items, and internal studio communications to maintain premium brand standards.
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Creative Collaboration: Work cross-functionally with marketing, social media, and content teams to bring campaigns to life visually and contribute to brainstorming sessions.
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Brand Guardianship: Uphold and enforce brand guidelines, ensuring a consistent tone, style, and quality across all creative outputs, and continuously refining visual standards.
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Copywriting Support: Craft compelling and concise copy for various marketing materials, social media posts, and promotional content that complements visual assets.
📝 Enhancement Note: The responsibilities highlight a dual role requiring both visual design and written communication skills. The emphasis on "social-first" and "digital platforms" indicates a need for contemporary design sensibilities and an understanding of online engagement strategies.
🎓 Skills & Qualifications
Education: While not explicitly stated, a degree or equivalent experience in Graphic Design, Fine Arts, Marketing, Communications, or a related field is typically expected for a Graphic Designer role.
Experience:
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Proven experience as a Graphic Designer, ideally within marketing, brand, or creative teams.
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Demonstrated experience creating digital and social-first design assets.
Required Skills:
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Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
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Excellent copywriting ability with a strong command of English.
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Solid understanding of branding principles, layout design, typography, and visual storytelling.
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Ability to translate marketing campaigns and ideas into impactful visual narratives.
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Experience creating assets optimized for digital platforms like Instagram and TikTok.
Preferred Skills:
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Passion for the lifestyle, fitness, or wellness industry.
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Experience in a fast-moving creative environment.
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Ability to contribute creative ideas to elevate brand aesthetic.
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Experience collaborating with photographers, videographers, and content creators.
📝 Enhancement Note: The "Must-Have Experience" section strongly indicates the required skill set. The "Person" section provides insight into the desired soft skills and cultural fit, emphasizing creativity, organization, and passion for the industry. The copywriting skill is explicitly listed as a must-have.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
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A comprehensive portfolio showcasing a range of graphic design work, with a strong emphasis on digital and social media assets.
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Specific examples of projects that demonstrate an understanding of branding and visual storytelling for a lifestyle or wellness brand.
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Case studies or examples of how design work has supported marketing campaigns or driven engagement.
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Evidence of strong typography, layout, and color theory application.
Process Documentation:
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While not explicitly required, candidates should be prepared to discuss their design process, from concept development and client brief interpretation to final asset delivery.
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Demonstrate an understanding of how to adapt designs based on feedback and iteration.
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Ability to articulate the rationale behind design choices and their alignment with brand objectives and target audience.
📝 Enhancement Note: The explicit instruction to "Provide a link to your portfolio in the Cover Letter section" makes the portfolio a critical requirement for consideration. The emphasis on digital and social-first assets, alongside brand guardianship, suggests that portfolio pieces should reflect these capabilities.
💵 Compensation & Benefits
Salary Range: £18,000 per annum.
Benefits:
- The job description does not explicitly list additional benefits beyond the salary and working hours.
Working Hours: 2-3 days per week (part-time, flexible arrangement).
📝 Enhancement Note: The salary of £18,000 per annum for 2-3 days a week suggests a part-time role. For London, this salary range is at the lower end, typical for entry-level or part-time creative positions. Candidates should inquire about the specific number of hours per week associated with the 2-3 days to fully assess the hourly rate and compare it to London market standards for part-time graphic design roles.
🎯 Team & Company Context
🏢 Company Culture
Industry: Fitness and Wellness. This industry context suggests a brand that is likely dynamic, health-conscious, and focused on community engagement and aspirational lifestyle branding.
Company Size: Jobs In. Fitness describes itself as a "fast-growing brand," implying a dynamic and potentially startup-like environment. The specific number of employees is not provided, but the emphasis on growth suggests an expanding team.
Founded: Not specified, but the company is positioned as an established agency specializing in fitness recruitment.
Team Structure:
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The role sits within a "creative team" and requires close collaboration with "marketing, creative, and operations teams."
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This indicates a cross-functional working environment where designers are integrated into broader marketing initiatives.
Methodology:
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The role emphasizes translating "ideas into impactful visuals" and supporting "continued growth." This suggests a results-oriented approach where design directly contributes to business objectives.
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The brand aims to "strengthen brand presence" and "engage communities," pointing towards a strategy that values community building and brand storytelling.
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The need for consistency across "multiple touch points" implies a structured approach to brand management.
Company Website: https://jobsinfitness.teamtailor.com
📝 Enhancement Note: As Jobs In. Fitness is a recruitment agency, the "company" for this role is the agency itself, but the "brand" the designer will be working on is likely one of their clients within the fitness and wellness space. This means the designer might be creating assets for various fitness brands, requiring adaptability.
📈 Career & Growth Analysis
Operations Career Level: This role appears to be at an entry-level to early mid-level. It focuses on executing design tasks under direction, collaborating with teams, and maintaining brand consistency, rather than strategic design leadership.
Reporting Structure: The Graphic Designer will work closely with marketing and creative teams, suggesting they will report to a Creative Lead, Marketing Manager, or similar role within the agency or for a client.
Operations Impact: The role's impact is directly tied to strengthening brand presence, engaging communities, and supporting growth through compelling visual and written content. Effective design and copy are crucial for campaign success, customer acquisition, and brand loyalty in the competitive fitness and wellness market.
Growth Opportunities:
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Skill Development: Opportunity to refine graphic design skills across various mediums (digital, social, print) and enhance copywriting abilities.
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Industry Exposure: Gaining experience within the fitness and wellness sector, understanding its unique branding and marketing nuances.
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Portfolio Building: Creating a diverse portfolio of work that can advance career prospects in creative roles.
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Cross-functional Experience: Learning to collaborate effectively with different departments, which is valuable for future roles.
📝 Enhancement Note: Given the part-time nature and salary, significant career advancement within this specific role might be limited, but it serves as a strong stepping stone for individuals looking to build experience in a vibrant industry.
🌐 Work Environment
Office Type: The role is described as "On-site" and located at "Imperial Wharf, London." This suggests working from a physical office space provided by the company or client.
Office Location(s): Imperial Wharf, London, SW6 2UB, UK. This is a well-connected area of London.
Workspace Context:
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The environment is described as "fast-paced" and "collaborative," indicating a dynamic workspace where teamwork is encouraged.
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Designers will work closely with marketing and creative teams, implying opportunities for real-time feedback and idea exchange.
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The nature of the work involves digital tools and creative software, so access to necessary technology and design resources is expected.
Work Schedule: 2-3 days per week. This flexible schedule allows for a good work-life balance and potentially accommodates studies or other commitments, while still providing hands-on experience.
📝 Enhancement Note: The "On-site" requirement for 2-3 days a week means candidates must be able to commute to the Imperial Wharf area of London for their working days.
📄 Application & Portfolio Review Process
Interview Process:
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Application Submission: Submit resume and a cover letter including a link to the design portfolio.
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Portfolio Review: The hiring team will assess the portfolio for relevant skills, creativity, and brand alignment.
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Initial Screening: Likely a brief call or video interview to discuss experience and suitability.
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Creative Challenge/Task: Candidates may be asked to complete a small design or copywriting task to assess their practical skills and approach.
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Interview(s) with Hiring Team: Further interviews to discuss experience, collaboration style, passion for fitness/wellness, and cultural fit.
Portfolio Review Tips:
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Highlight Relevant Work: Showcase projects that align with the fitness and wellness industry, social media design, and digital marketing.
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Demonstrate Versatility: Include examples of both graphic design and copywriting, showing how they complement each other.
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Showcase Brand Understanding: Include projects where you successfully applied or developed brand guidelines.
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Visual Storytelling: Ensure your portfolio clearly communicates the narrative behind your designs and the results achieved.
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Professional Presentation: Use a clean, user-friendly online portfolio platform and ensure all links are functional.
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Clear Call to Action: Explicitly state your availability for 2-3 days a week and your enthusiasm for the fitness sector.
Challenge Preparation:
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Be ready to discuss your design process and copywriting approach.
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Prepare to articulate how your skills can benefit a fitness/wellness brand.
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Research current trends in fitness marketing and social media design.
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Practice concise explanations of your portfolio pieces, focusing on problem, solution, and outcome.
📝 Enhancement Note: The portfolio is explicitly stated as a requirement for consideration, making it the most critical element of the application. The dual nature of the role means the portfolio should demonstrate both design and writing capabilities effectively.
🛠 Tools & Technology Stack
Primary Tools:
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Adobe Creative Suite:
- Photoshop: For image editing, manipulation, and digital asset creation.
- Illustrator: For vector graphics, logos, illustrations, and layout design.
- InDesign: For multi-page documents, print layout, and interactive PDFs.
Analytics & Reporting: While not explicitly mentioned, familiarity with analytics tools (e.g., Google Analytics, social media platform insights) to understand asset performance would be beneficial.
CRM & Automation: Not directly relevant to this design role, but understanding how design assets integrate into marketing automation platforms might be a plus.
📝 Enhancement Note: Proficiency in Adobe Creative Suite is a mandatory requirement. Familiarity with other design tools or platforms commonly used in digital marketing (e.g., Canva, Figma for collaborative design, or basic video editing tools) could be an advantage.
👥 Team Culture & Values
Operations Values:
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Creativity & Innovation: A drive to produce visually striking and engaging content that captures attention.
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Brand Focus: Commitment to maintaining a strong, consistent, and appealing brand identity.
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Collaboration: Willingness to work closely with various teams to achieve shared objectives.
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Efficiency: Ability to manage multiple projects and deliver high-quality work within deadlines, especially in a fast-paced environment.
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Passion for Fitness/Wellness: An interest in the industry that fuels understanding and creative output.
Collaboration Style:
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Cross-functional Integration: Working closely with marketing, social, and content teams to align visual and written messaging.
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Feedback-Driven: Openness to receiving and incorporating feedback from stakeholders to refine creative work.
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Proactive Contribution: Contributing creative ideas and insights during brainstorming and planning sessions.
📝 Enhancement Note: The "fast-moving creative environment" and "collaborative" nature suggest a team that values agility, open communication, and shared creative ownership.
⚡ Challenges & Growth Opportunities
Challenges:
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Balancing Design and Copywriting: Effectively managing and excelling in two distinct skill sets within one role.
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Fast-Paced Environment: Adapting to quick turnarounds and multiple project demands common in growing brands.
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Brand Consistency: Ensuring all creative output, across various platforms and for potentially different clients, adheres to brand guidelines.
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Industry Specificity: Developing an understanding of the unique aesthetic and communication needs of the fitness and wellness sector.
Learning & Development Opportunities:
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Skill Enhancement: Opportunity to deepen expertise in Adobe Creative Suite and refine copywriting skills.
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Industry Immersion: Gaining valuable experience and insights within the fitness and wellness industry.
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Portfolio Expansion: Building a robust portfolio with diverse projects that showcase both design and writing capabilities.
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Cross-functional Learning: Understanding how creative assets contribute to broader marketing strategies and business goals.
📝 Enhancement Note: The primary challenge will be demonstrating proficiency in both design and copywriting at a high level, particularly within the context of a specific industry.
💡 Interview Preparation
Strategy Questions:
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Design Philosophy: "Describe your design process from brief to final asset. How do you ensure your work aligns with brand objectives?"
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Copywriting Approach: "How do you approach writing copy for social media or marketing campaigns? What makes effective ad copy in the fitness space?"
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Brand Consistency: "How do you maintain brand consistency across different platforms and projects? Can you give an example?"
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Problem-Solving: "Describe a time you faced a creative challenge or received difficult feedback. How did you handle it?"
Company & Culture Questions:
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Industry Passion: "What interests you about the fitness and wellness industry? How does this influence your design perspective?"
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Collaboration: "How do you typically collaborate with marketing or content teams? What is your ideal working relationship with stakeholders?"
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Time Management: "How do you prioritize tasks when working on multiple projects with competing deadlines?"
Portfolio Presentation Strategy:
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Narrative Focus: For each portfolio piece, clearly articulate the project goal, your role, the creative process, the final output, and any measurable impact.
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Integrated Showcase: If possible, present projects where you contributed both design and copy, highlighting the synergy.
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Concise Explanations: Be prepared to walk through your portfolio efficiently, focusing on the most relevant examples.
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Enthusiasm: Convey your passion for design, writing, and the fitness industry.
📝 Enhancement Note: Candidates should prepare to discuss their work with specific examples, demonstrating not just technical skill but also strategic thinking and an understanding of brand and audience. The interview will likely assess both creative talent and cultural fit for a fast-paced, collaborative environment.
📌 Application Steps
To apply for this operations position:
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Submit your application through the provided link on the Jobs In. Fitness website.
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Portfolio Customization: Ensure your portfolio prominently features digital and social media design work, alongside examples of your copywriting skills. Tailor your presentation to highlight projects relevant to the fitness or wellness industry if possible.
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Resume Optimization: Update your resume to clearly list your proficiency in Adobe Creative Suite, your copywriting experience, and any relevant experience in marketing or brand design. Use keywords from the job description such as "Graphic Designer," "Copy Writer," "Brand Identity," "Social Media Assets," and "Digital Marketing."
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Cover Letter Crafting: Write a compelling cover letter that includes a direct link to your online portfolio. Express your enthusiasm for the fitness and wellness sector and explain why your combined design and copywriting skills make you an ideal candidate.
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Company Research: Familiarize yourself with Jobs In. Fitness as a recruitment agency and, if possible, research some of the fitness brands they represent to understand the industry's visual and communication trends.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates must have proven experience as a Graphic Designer, strong proficiency in Adobe Creative Suite, and demonstrated experience creating digital and social-first assets, alongside great copywriting ability. A strong understanding of branding, layout, typography, and visual storytelling is essential for this role.