Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: FieldWrk

Location: Nashville, Tennessee, United States

Job Type: FULL_TIME

Category: Marketing & Design Operations

Date Posted: February 26, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote (US-based, CST hours)

🚀 Role Summary

• Spearhead the creation and execution of compelling visual assets that enhance client branding and marketing efforts within essential industries.

• Develop and maintain a high standard of design quality, ensuring all deliverables align with FieldWrk's brand identity and client objectives.

• Collaborate closely with a cross-functional creative team, contributing to visual identities, creative campaigns, and sales/recruitment materials.

• Drive the production of diverse design deliverables across digital and print mediums, supporting client growth and brand recognition.

• Leverage a blend of advanced design software and AI tools to optimize the design process, focusing on concept, craft, and impactful execution.

📝 Enhancement Note: This role is positioned within a marketing and design agency that specifically serves "essential industries" like construction, engineering, and energy. The "Operations" aspect of this role lies in the execution and management of design projects that support client GTM (Go-To-Market) strategies, employer branding, and overall brand presence. The emphasis on template creation for various platforms (Word, PowerPoint, Canva) and supporting sales/recruitment materials indicates a strong operational component in ensuring brand consistency and efficiency for clients. The role requires a blend of creative execution and process adherence typical of operations-focused design roles.

📈 Primary Responsibilities

• Design and deliver high-quality, usable brand assets, templates (Word, PowerPoint, InDesign, Canva), and sales & recruitment materials for digital and print applications.

• Support the development of visual identities, including mood boards, logo development, type systems, color palettes, and ancillary graphics.

• Execute creative campaigns, including employer branding initiatives, presentation decks, and campaign guidelines.

• Uphold FieldWrk's stringent design standards and ensure the highest quality in all final deliverables.

• Collaborate effectively with art directors, copywriters, web designers, social media managers, video directors, and project managers to achieve client goals.

• Present and articulate design concepts and solutions to internal teams, confidently guiding discussions and decision-making.

• Conduct research on client industries (civil construction, engineering, waste management, energy, mining, etc.) to deeply understand target audiences and connect with client needs.

• Manage multiple design projects simultaneously, adhering to established timelines and project management workflows.

• Prepare and export final design deliverables in various formats suitable for different platforms and applications.

• Proactively utilize AI as a design assistant for visual exploration, reference generation, presentation refinement, and production acceleration, while maintaining critical judgment and ownership of the final output.

📝 Enhancement Note: The responsibilities explicitly mention supporting "sales & recruitment materials," "RFPs (Request For Proposal)," and "employer branding," which are critical components of Go-To-Market (GTM) operations. The requirement to create templates for Word, PowerPoint, and Canva also points to an operational need for clients to maintain brand consistency with minimal effort. The emphasis on understanding client industries and target audiences highlights the role's contribution to effective marketing operations.

🎓 Skills & Qualifications

Education:

Experience:

• Minimum of 3+ years of proven design experience, with a preference for candidates with agency experience.

Required Skills:

• Expert-level proficiency in the Adobe Creative Suite: Illustrator, Photoshop, and InDesign.

• Proven ability to build high-quality brand and marketing templates in Figma, Canva, Microsoft Word, and Microsoft PowerPoint.

• Excellent visual eye with a strong understanding of design best practices, color theory, and typography.

• Strong communication and presentation skills, capable of guiding discussions and contributing to decision-making processes.

• Demonstrated ability to manage multiple design projects and timelines effectively in a fast-paced environment.

• Proficiency in Google Productivity Suite, Microsoft Office Suite, and project management software (e.g., monday.com, or similar).

• Experience with communication platforms like Slack.

• Comfort and proficiency working within a cooperative, iterative design process, valuing feedback and collaboration.

• A keen appreciation for the synergy between copy and design.

• Eagerness to collaborate, give, and receive constructive feedback with grace.

Preferred Skills:

• Experience with AI design tools for conceptualization, refinement, and production tasks.

• Familiarity with web design principles or UI/UX concepts.

• Experience designing for B2B audiences within industrial sectors.

📝 Enhancement Note: The requirement to build templates in Microsoft Word and PowerPoint, alongside Adobe Suite and Figma/Canva, indicates a need for operational efficiency and brand scalability for clients. This goes beyond pure graphic design and touches upon providing tools for non-designers to maintain brand integrity, a key aspect of marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3 years of design experience, with a strong emphasis on brand development and marketing material creation, ideally from an agency setting.

• Feature examples of high-quality, usable brand assets and templates created for digital and print.

• Include case studies demonstrating successful visual identity support, creative campaign execution, and sales/recruitment material development.

• Highlight projects that illustrate strong typography, color theory application, and overall design best practices.

Process Documentation:

• Present examples of how you have managed multiple design projects and timelines, detailing your workflow and project management approach.

• Illustrate your experience in collaborating within a creative team, showing how you present designs and incorporate feedback.

• Provide evidence of your understanding of client industries and target audiences, demonstrating how this informed your design decisions.

• Showcase your ability to prepare and export final deliverables in various formats, ensuring quality and suitability for different platforms.

📝 Enhancement Note: The "Portfolio Essentials" are tailored to highlight the operational aspects of design: creating usable templates, supporting GTM functions (sales, recruitment, RFPs), and demonstrating efficiency through tool versatility. This aligns with how operations professionals are evaluated on their ability to create repeatable, scalable, and high-impact solutions.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Health insurance (United) — FieldWrk covers 85% for full-time employees, 50% for families, with an optional HSA match.

• Vision/dental insurance — FieldWrk covers 100%.

• Two weeks paid holiday rest at the end of the year.

• Flexible Paid Time Off (PTO) policy — Encouragement to take 2-3 weeks off per year, in addition to company holidays.

• Comprehensive insurance plans: Life, disability, accident, critical illness, and cancer insurance.

• 401k / retirement plans available after three months of employment.

• Paid parental leave.

• Unique perks like "Dirty boots" for seeing massive industrial projects.

• A supportive work environment that values care, trust, and empowerment.

Working Hours:

• Standard 40 hours per week, with a requirement to work within Central Standard Time (CST) hours (9 AM - 5 PM CT). This ensures overlap for collaborative design processes and client interactions.

📝 Enhancement Note: The salary estimate is derived from research into typical mid-level graphic designer compensation in the US, adjusted for the specific skill set (agency experience, diverse tool proficiency, AI familiarity) and the remote work arrangement. The benefits package is directly extracted from the job description. The working hours are specified to ensure operational alignment within the team.

🎯 Team & Company Context

🏢 Company Culture

Industry: Branding and Marketing Agency focused on Essential Industries (Civil Construction, Design, Engineering, Waste Management, Energy Infrastructure, Mining).

Company Size: The provided data does not specify exact company size, but LinkedIn data indicates a range of 51-200 employees, suggesting a medium-sized agency.

Founded: FieldWrk was founded in 2019, indicating a relatively young, growth-oriented company with established operational processes.

Team Structure:

• The creative team is described as "tight-knit" and "highly collaborative."

• Designers report under the guidance of a Creative Director.

• Close collaboration occurs with art directors, copywriters, web designers, social media managers, video directors, and project managers.

Methodology:

• FieldWrk employs a collaborative and iterative design process, involving content review and mutual support among team members.

• AI is integrated as a "design assistant" to explore visual directions, generate references, refine presentations, and speed up production, but not as a replacement for human creativity and judgment.

• Emphasis is placed on the relationship between copy and design, suggesting a content-driven approach to branding.

Company Website: FieldWrk.co

📝 Enhancement Note: The company's focus on "essential industries" and "hardworking people" shapes its culture towards practicality, impact, and a no-nonsense approach to branding and marketing. The size and founding date suggest a dynamic environment where processes are likely evolving, offering opportunities for individuals to contribute to operational improvements.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as a Mid-Level Graphic Designer. It requires independent execution of design tasks, template creation, and contribution to campaigns, moving beyond junior-level execution to strategic application of design principles within a GTM context.

Reporting Structure: The Graphic Designer will report to the Creative Director and work collaboratively with a diverse team of creative professionals. This structure allows for mentorship and exposure to various creative disciplines.

Operations Impact: The Graphic Designer's work directly impacts client success by enhancing their brand presence, improving sales collateral effectiveness, and strengthening recruitment efforts. This role is crucial in translating client business goals into tangible visual assets that drive engagement and perception.

Growth Opportunities:

• Skill Advancement: Deepen expertise in specific design software, explore advanced AI design integration techniques, and gain experience in various client industries.

• Specialization: Potential to specialize in areas like employer branding, B2B marketing design, or template system development.

• Leadership Potential: As the company grows, opportunities may arise for Senior Designer roles, Art Direction, or leading specific client projects, contributing to the operational strategy of the creative department.

• Industry Knowledge: Develop a strong understanding of branding and marketing within specialized industrial sectors.

📝 Enhancement Note: The growth path here is less about traditional "operations" management and more about deepening expertise within the design discipline, but with a strong focus on the operational output of that design – enabling clients and FieldWrk to execute marketing and branding efficiently.

🌐 Work Environment

Office Type: This is a Fully Remote position, allowing employees to work from any location within the United States. The company emphasizes a trust-based work culture.

Office Location(s): While the role is remote, the company has a presence and operates within CST hours, suggesting a potential headquarters or significant operational hub in or around Nashville, Tennessee.

Workspace Context:

• Collaborative Environment: Although remote, the culture emphasizes collaboration, requiring active participation in virtual team meetings, design reviews, and communication channels (e.g., Slack).

• Tools & Technology: Access to and proficiency with a suite of digital tools including Adobe Creative Suite, Figma, Canva, Google Workspace, Microsoft Office, and project management software is essential for effective remote operation.

• Team Interaction: Regular interaction with a diverse team of creative professionals fosters a dynamic and supportive virtual workspace, encouraging knowledge sharing and mutual support.

Work Schedule: The role requires adherence to a 9 AM - 5 PM CT schedule to facilitate team collaboration and client availability. This structured flexibility allows for focused work blocks and synchronous communication.

📝 Enhancement Note: The remote nature of the role necessitates strong self-discipline and effective use of communication and project management tools, mirroring the operational requirements of managing distributed teams.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio for relevant experience, technical skills, and alignment with FieldWrk's industry focus and culture.

• Portfolio Presentation & Skills Assessment: Candidates will likely present their portfolio, discussing specific projects, design process, and how they've handled challenges. This may include a practical design exercise or a case study relevant to essential industries.

• Team/Culture Fit Interview: Discussions focused on collaborative style, communication skills, and alignment with FieldWrk's core values (people-first, self-starter, scrappy, detail-obsessed, brave, humble, joyful, grounded).

• Final Interview: Potentially with a senior leader or Creative Director to discuss role expectations, career growth, and final alignment.

Portfolio Review Tips:

• Showcase Variety: Highlight projects demonstrating expertise across different mediums (digital, print, templates) and industries (especially those FieldWrk serves).

• Detail Your Process: For each project, explain your design thinking, problem-solving approach, tool selection (especially template creation tools like Word/PPT/Canva), and how you incorporated feedback.

• Quantify Impact: Where possible, illustrate the impact of your designs on client goals (e.g., improved engagement, successful recruitment campaigns, brand consistency).

• Highlight Collaboration: Include examples that show your ability to work with copywriters, art directors, or other stakeholders.

• Address AI Usage: Be prepared to discuss your approach to AI in design, aligning with FieldWrk's philosophy of AI as an assistant, not a replacement.

Challenge Preparation:

• Design Exercise: Anticipate a design challenge that requires creating a piece of collateral (e.g., a social media graphic, a template element, or a concept for an RFP) for one of FieldWrk's target industries. Focus on efficiency, clarity, and brand alignment.

• AI Integration: If an AI component is involved, be ready to demonstrate how you would use AI tools to augment your process and critically evaluate the output.

• Communication: Practice articulating your design choices and process clearly and concisely, as if presenting to a client or internal team.

📝 Enhancement Note: The emphasis on portfolio review for a Graphic Designer role highlights the operational aspect of demonstrating practical skills and process. The mention of AI and specific tools like Word/PPT/Canva points to the need for candidates to showcase not just creative talent, but also efficiency and adaptability in their workflow.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency required in Illustrator, Photoshop, and InDesign for core design tasks.

• Template & Collaboration Tools: Proven ability to build high-quality templates in Figma, Canva, Microsoft Word, and Microsoft PowerPoint.

• AI Design Tools: Expected to use AI as a design assistant for exploration, reference generation, and production tasks, with critical judgment.

Analytics & Reporting:

CRM & Automation:

• Experience with project management software like monday.com (or similar) is required.

Productivity Suites:

• Google Productivity Suite (e.g., Google Docs, Slides, Sheets).

• Microsoft Office Suite (e.g., Word, PowerPoint, Excel).

📝 Enhancement Note: This section is critical for operations roles. The explicit listing of Adobe Suite, Figma, Canva, Word, and PowerPoint for template creation underscores the operational need for versatile design solutions that clients can readily use and adapt. The inclusion of PM and communication tools highlights the operational infrastructure supporting remote collaboration.

👥 Team Culture & Values

Operations Values:

• People-First: Collaborative, kind, and clear communication in all interactions, fostering a supportive team environment.

• Self-starter: High discipline and self-motivation are crucial for remote work, requiring proactive problem-solving and task management.

• Scrappy and Curious: A willingness to find innovative solutions, iterate often, and explore new approaches to design and client challenges.

• Detail-Obsessed: A meticulous approach to design, ensuring accuracy in typography, layout, and brand consistency, reflecting a commitment to quality.

• Brave and Humble: The ability to push creative boundaries while remaining open to learning, feedback, and constructive criticism.

• Joyful and Grounded: Maintaining a positive attitude and a balanced perspective, delivering serious work with a sense of enjoyment and camaraderie.

Collaboration Style:

• Cooperative & Iterative: Designs are reviewed, passed back and forth, and improved through collective input.

• Cross-functional Integration: Active collaboration with art directors, copywriters, web designers, and project managers to ensure cohesive project outcomes.

• Feedback Exchange: A culture that encourages giving and receiving feedback gracefully to elevate the quality of work.

• Knowledge Sharing: Implicitly encouraged through collaborative processes and a team-oriented approach.

📝 Enhancement Note: The company's values are deeply intertwined with operational effectiveness in a remote, collaborative setting. Traits like "self-starter," "scrappy," and "detail-obsessed" are essential for individuals to manage their workload efficiently and contribute to the team's overall success.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration: Effectively contributing to a highly collaborative, iterative design process while working remotely requires strong communication and self-management skills.

• Diverse Client Industries: Quickly understanding and designing for specialized, often technical, industries (construction, mining, energy) necessitates continuous learning and adaptability.

• Balancing AI & Human Craft: Integrating AI as a tool while maintaining creative integrity, critical judgment, and unique human craft presents an evolving challenge.

• Fast-Paced Agency Environment: Managing multiple client projects with varying deadlines and demands requires robust organizational and prioritization skills.

Learning & Development Opportunities:

• Specialized Industry Design: Gaining deep expertise in branding and marketing for essential industries.

• Advanced Design Techniques: Mastering new features in Adobe Suite and exploring emerging design trends and technologies.

• AI in Design: Developing advanced proficiency in leveraging AI tools for creative advantage and operational efficiency.

• Cross-functional Exposure: Learning from specialists in web design, copywriting, and social media marketing.

• Potential for Project Leadership: Opportunities to take ownership of design aspects for specific client campaigns or projects.

📝 Enhancement Note: The challenges and growth opportunities are framed to highlight how the role requires continuous learning and adaptation, common themes in operations roles that must keep pace with technological advancements and market demands.

💡 Interview Preparation

Strategy Questions:

• Design Philosophy: "Describe your approach to design, especially when working with clients in essential industries. How do you balance creative vision with client objectives and brand guidelines?" (Focus on operational efficiency and client-centricity).

• Collaboration & Feedback: "Walk us through a project where you received significant feedback that altered your initial design. How did you manage the process and what was the outcome?" (Demonstrate humility, adaptability, and process).

• Problem-Solving: "Imagine a client needs a comprehensive set of templates for their sales team that must be easy for non-designers to use. How would you approach this project, considering tools like Word and PowerPoint?" (Highlight template creation process, user-friendliness, and operational impact).

Company & Culture Questions:

• Industry Alignment: "What interests you about working with essential industries, and how do you see design contributing to their success?" (Show genuine curiosity and alignment with FieldWrk's mission).

• Team Dynamics: "Describe your ideal collaborative environment. How do you contribute to a positive and productive team dynamic, especially in a remote setting?" (Emphasize people-first and communication skills).

• AI Integration: "How do you view the role of AI in graphic design? Can you provide an example of how you've used AI tools to enhance your workflow?" (Align with FieldWrk's AI philosophy – assistant, not replacement, and demonstrate critical usage).

Portfolio Presentation Strategy:

• Narrative Structure: For each key project, tell a story: the client's challenge, your problem-solving process, the tools you used (mentioning template creation), your design rationale, and the results.

• Highlight Template Proficiency: Specifically point out examples of templates created for platforms like Word, PowerPoint, or Canva, explaining their operational benefit for the client.

• Demonstrate Industry Understanding: Showcase projects that reflect an understanding of target audiences within industrial or B2B sectors.

• Address AI Use Cases: Be ready to discuss any AI tools used in your portfolio projects and how they contributed to efficiency or creative output, while emphasizing your role in shaping the final product.

• Conciseness: Respect the interviewers' time by being focused and direct in your presentations.

📝 Enhancement Note: Interview preparation advice for operations roles often centers on demonstrating process, problem-solving, and strategic thinking. For this design role, the emphasis is on how design skills translate into operational efficiency and client success, particularly through template creation and understanding specialized industries.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating expertise in brand asset development, template creation (especially for Word, PowerPoint, Canva), and design for B2B or industrial clients. Showcase your process and problem-solving approach.

• Resume Optimization: Ensure your resume clearly outlines your 3+ years of design experience, proficiency with the Adobe Suite, and experience with other required tools (Figma, Canva, PM software). Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, collaborative style, and your understanding of FieldWrk's mission and values. Be ready to discuss your approach to AI in design and present specific portfolio projects effectively.

• Company Research: Familiarize yourself with FieldWrk’s website, their client base (essential industries), and their approach to branding and marketing. Understand their culture and values to demonstrate genuine interest and fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.