Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: BJAK

Location: Bandar Utama, Petaling Jaya, Selangor, Malaysia

Job Type: Full-time

Category: Marketing & Creative Operations

Date Posted: March 1, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Spearhead the creation of compelling visual assets for diverse marketing channels, including digital campaigns, social media, web, and advertising.

• Translate complex creative briefs into visually striking, user-centric designs that drive conversions and brand engagement.

• Leverage cutting-edge AI tools such as Midjourney, DALL·E, and Runway to enhance visual ideation and accelerate content production workflows.

• Foster collaborative relationships with content, video, and performance marketing teams to ensure cohesive and impactful campaign execution.

• Analyze performance data and iterate on visual assets to optimize engagement and achieve marketing objectives.

• Uphold rigorous brand consistency and quality standards across all brand touchpoints, ensuring a cohesive and professional visual identity.

📝 Enhancement Note: While the raw job description focuses on graphic design, the AI's analysis suggests a strong emphasis on "Marketing Operations" and "Creative Operations" due to the role's direct involvement in campaign asset creation, performance optimization, and cross-functional collaboration with marketing teams. The integration of AI tools also highlights a forward-thinking approach to creative production workflows.

📈 Primary Responsibilities

• Design and produce a wide range of creative assets, including static graphics, motion graphics, and animated content for marketing campaigns, social media platforms, website enhancements, and digital advertisements.

• Develop visually appealing and conversion-optimized designs that effectively communicate brand messaging and value propositions, aligning with creative briefs and performance marketing goals.

• Employ generative AI tools for concept exploration, asset generation, and rapid prototyping, integrating these technologies into the design workflow to boost efficiency and creativity.

• Collaborate closely with cross-functional teams, including content creators, video producers, and performance marketers, to ensure visual assets are aligned with overall campaign strategies and brand guidelines.

• Monitor the performance of visual assets through data analysis and user feedback, implementing design adjustments and optimizations to improve engagement rates and achieve campaign KPIs.

• Ensure meticulous attention to detail in all design outputs, maintaining brand consistency, aesthetic quality, and precision across all creative materials and touchpoints.

• Support product marketing efforts by creating clear, compelling visuals that effectively communicate product features, benefits, and unique selling propositions to target audiences.

📝 Enhancement Note: The core responsibilities have been expanded to reflect a deeper engagement with marketing operations. This includes specific mentions of "performance marketing goals," "campaign KPIs," and "optimizing engagement rates," which are critical metrics in modern marketing operations. The emphasis on AI tool integration also points to a role that requires workflow optimization and efficiency gains.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Visual Communications, or a related field is typically expected for roles with this experience level and scope. A strong portfolio can often substitute for formal education.

Experience: 2–4 years of progressive experience in graphic design, motion design, or creative content production roles, preferably within a fast-paced, dynamic environment.

Required Skills:

• Graphic Design: Proven ability to create visually compelling static assets for digital and print media.

• Motion Design: Expertise in creating engaging animated graphics, including explainer videos, social media animations, and ad creatives.

• Visual Ideation: Strong conceptual thinking and ability to brainstorm and develop creative visual ideas.

• Adobe Creative Suite: Advanced proficiency in Photoshop, Illustrator, and InDesign for design and asset creation.

• Figma: Competency in using Figma for UI/UX design, prototyping, and collaborative design workflows.

• Video Editing/Motion Tools: Proficiency with After Effects for motion graphics and animation, and Premiere Pro for video editing.

• AI Tools Proficiency: Demonstrated interest or experience in utilizing generative AI tools (e.g., Midjourney, DALL·E, Runway) for visual concepting and production.

• Layout & Composition: Excellent understanding of visual hierarchy, balance, and aesthetic principles in design composition.

• Brand Consistency: Ability to maintain and enforce brand guidelines across all visual outputs.

• Iterative Design: Skill in rapidly prototyping, testing, and refining designs based on feedback and performance data.

Preferred Skills:

• Short-Form Ad Creation: Experience designing effective visual assets for short-form digital advertisements (e.g., social media ads, programmatic display).

• Performance Marketing Environment: Familiarity with the demands and nuances of working within performance marketing campaigns and data-driven creative optimization.

• Startup Experience: Exposure to fast-paced startup environments, demonstrating adaptability and a proactive approach.

• Sound Editing/VFX: Basic knowledge of sound editing for video content or simple visual effects (VFX) integration.

• Visual Systems/Brand Libraries: Experience working with and contributing to design systems, templates, and brand libraries for efficient asset management.

📝 Enhancement Note: The "Required Skills" section has been augmented with specific tool names and operational concepts like "Iterative Design" and "Visual Ideation," crucial for roles focused on continuous improvement and creative output. "Preferred Skills" now includes "Performance Marketing Environment" and "Startup Experience" to highlight the context of rapid iteration and data-driven decision-making often found in these settings.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Execution: A strong portfolio demonstrating clean, high-quality visual design across various mediums (digital ads, social media, web graphics).

• Storytelling Ability: Showcase examples of how design effectively communicates a narrative or a brand message, highlighting the strategic thinking behind the visuals.

• Motion Graphics: Include examples of motion design, animations, or video edits that demonstrate technical skill and creative flair.

• AI Integration: If possible, include projects where AI tools were used to generate concepts, assets, or enhance the design process, highlighting the innovative application of technology.

• Brand Consistency: Projects that clearly adhere to brand guidelines, demonstrating an understanding of maintaining a unified visual identity.

Process Documentation:

• Workflow Design: Examples of how you approach design projects from brief to final delivery, illustrating your process for managing multiple assets and deadlines.

• Iteration & Optimization: Showcase a project where feedback or performance data led to significant design changes, demonstrating your ability to adapt and improve designs.

• Tool Proficiency: Highlight your mastery of design tools, potentially showing case studies where specific software features or integrations were leveraged for efficiency.

📝 Enhancement Note: This section is tailored to emphasize the "process" aspect critical for operations roles. It guides candidates on how to present their work not just as finished pieces, but as evidence of efficient workflows, strategic thinking, and adaptability – key traits for operations professionals. The inclusion of AI integration as a portfolio point reflects the role's specific requirements.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Graphic Designer with 2-5 years of experience in Malaysia, particularly in the Klang Valley region (Selangor), the estimated annual salary range is approximately MYR 48,000 - MYR 72,000. This range can vary based on the candidate's specific skill set, portfolio strength, and the company's compensation philosophy.

Benefits:

• Competitive Salary: A salary package commensurate with experience and industry standards, with potential for growth into creative leadership roles.

• High-Impact Visuals: Opportunity to create and own visuals that reach millions of users across the region, contributing to significant brand visibility.

• Fast-Paced Team: Work within a dynamic and efficient team environment that values strategic thinking, clear communication, and effective execution.

• Creative Freedom: A company culture that actively encourages creativity, experimentation, and the exploration of new design tools and techniques, including AI.

• Professional Development: Opportunities for continuous learning and skill enhancement, particularly in areas like motion design, AI-powered creative tools, and performance-driven design.

• Ownership & Impact: A role where individual contributions directly influence brand perception and marketing effectiveness, offering a strong sense of ownership.

Working Hours: Typically 40 hours per week, standard business hours (e.g., 9:00 AM to 6:00 PM), with potential for flexibility depending on project demands and team agreements. The role is on-site, requiring presence at the Bandar Utama, Petaling Jaya office.

📝 Enhancement Note: A localized salary estimate has been provided, along with a clear methodology. Benefits have been framed to appeal to creative professionals, emphasizing impact, growth, and a supportive environment, while also touching upon the operational aspects like "fast-paced team" and "execution."

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically focusing on application platforms, with a strong presence in the insurance sector across Southeast Asia. BJAK is innovating by integrating AI into its offerings.

Company Size: BJAK is a growing organization, likely falling into the medium to large enterprise category given its regional reach and mission to build "superior application platforms globally." This size suggests a structured yet agile environment.

Founded: The founding date is not explicitly stated, but the company's description implies a history of developing leading platforms and is now expanding into new AI-integrated use cases, indicating a blend of established expertise and forward-looking innovation.

Team Structure:

• Flat Organization: The company emphasizes a "very flat organization," suggesting direct communication channels, reduced bureaucracy, and empowerment of team members.

• Cross-Functional Collaboration: Designers will work closely with content, video, and performance marketing teams, indicating a highly integrated GTM (Go-To-Market) approach where creative functions are deeply embedded with marketing execution.

• Talent Density: The team is described as "densely talented, highly motivated," implying a collaborative environment of high performers focused on engineering and product excellence.

Methodology:

• Engineering & Product Excellence: A core focus on delivering high-quality, efficient, and innovative solutions.

• Hands-on Contribution: All team members are expected to be proactive and contribute directly to the company's mission.

• Data-Driven Iteration: Design assets are adapted and optimized based on performance data, reflecting a scientific approach to creative work.

• AI Integration: Proactive adoption and utilization of AI tools to enhance product development and creative processes.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company culture is interpreted through the lens of a modern tech company, emphasizing agility, collaboration, and data-driven decision-making, all of which are critical in operations. The "flat organization" aspect is highlighted as it impacts how teams collaborate and how individuals can influence processes.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer with significant potential for growth. It offers hands-on experience in a fast-paced, data-informed environment, bridging creative execution with marketing performance. The "2-4 years of experience" requirement places it beyond entry-level, requiring demonstrated skill and autonomy.

Reporting Structure: While the organization is "flat," designers likely report to a Creative Lead, Head of Marketing, or a Design Manager. They will work closely with various marketing functions, requiring strong collaborative skills.

Operations Impact: The graphic designer's work directly impacts the company's visual brand identity, marketing campaign effectiveness, user acquisition, and customer engagement. By creating "conversion-friendly visuals" and optimizing assets based on data, the role contributes directly to revenue generation and business efficiency.

Growth Opportunities:

• Creative Leadership: The job description explicitly mentions the opportunity to "grow into a creative leadership role," suggesting a clear advancement path for high performers.

• Skill Specialization: Deepen expertise in motion graphics, AI-driven design, or performance marketing creative, becoming a specialist in high-demand areas.

• Cross-Functional Expertise: Gain valuable experience working closely with performance marketing, content, and product teams, broadening understanding of integrated GTM strategies.

• AI Tool Mastery: Become proficient in using advanced AI tools for creative production, positioning oneself at the forefront of emerging design technologies.

• Regional Impact: Contribute to brand building across a significant regional market, offering exposure to diverse user bases and market dynamics.

📝 Enhancement Note: The growth opportunities are framed within an operations context, focusing on leadership, specialization in high-impact areas (like AI and performance marketing creative), and contributing to measurable business outcomes. This aligns with how operations roles often evolve.

🌐 Work Environment

Office Type: The role is on-site in Bandar Utama, Petaling Jaya, Selangor. This suggests a traditional office environment designed for in-person collaboration, team meetings, and focused work.

Office Location(s): Bandar Utama, Petaling Jaya, Selangor, Malaysia. This is a well-established commercial hub in the Klang Valley, likely offering good accessibility and amenities.

Workspace Context:

• Collaborative Environment: The emphasis on cross-functional teams suggests an office space conducive to collaboration, brainstorming, and quick feedback sessions between designers and marketing counterparts.

• Technology & Tools: Access to standard design software (Adobe Creative Suite, Figma) and potentially advanced hardware for motion graphics and AI tool usage. The company's focus on AI implies an investment in relevant technology.

• Team Interaction: Opportunities for direct interaction with colleagues from marketing, content, and product teams, fostering a shared understanding of campaign goals and brand vision.

Work Schedule: Standard working hours (likely 9 AM to 6 PM, Monday to Friday) are expected for an on-site role. However, the fast-paced environment and focus on execution may require occasional flexibility to meet project deadlines. The emphasis on "moving fast with purpose" suggests a results-oriented culture that values efficiency and timely delivery.

📝 Enhancement Note: The description of the "Workspace Context" focuses on how the physical environment supports operational efficiency through collaboration and access to necessary tools, aligning with the broader operational efficiency goals of the company.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A review of your resume and portfolio to assess foundational skills and experience alignment.

2. Technical/Creative Assessment: Likely a design challenge or a detailed portfolio review session with the hiring manager or senior design team members. This will focus on your visual execution, storytelling, and understanding of brand.

3. Cross-Functional Interview: A conversation with members from marketing, content, or performance teams to evaluate your collaboration style, ability to translate briefs, and understanding of campaign objectives.

4. Cultural Fit & Final Interview: Discussion with leadership to assess alignment with BJAK's values, work ethic, and potential for growth within the company.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best represent the skills required for this role (marketing assets, motion graphics, AI integration, brand consistency).

• Showcase Process: For each project, briefly explain the brief, your creative process, the tools used (including AI), challenges faced, and the outcome or impact.

• Highlight AI Use: If you have projects utilizing AI tools, clearly articulate how they were integrated and what value they added to the design process or final output.

• Quantify Impact: Where possible, include metrics or results that demonstrate the effectiveness of your designs (e.g., improved engagement, conversion rates, campaign success).

• Visual Storytelling: Ensure your portfolio presentation itself is clean, well-organized, and visually appealing, reflecting your design sensibilities.

Challenge Preparation:

• Understand the Brand: Research BJAK's current visual identity, marketing campaigns, and target audience.

• Practice Brief Interpretation: Be ready to take a hypothetical creative brief and outline your design approach, concept, and execution plan.

• AI Tool Familiarity: Brush up on your ability to discuss and demonstrate the use of AI tools for creative ideation and production.

• Performance Focus: Think about how design directly impacts marketing performance and be prepared to discuss this connection.

📝 Enhancement Note: The interview and portfolio advice is geared towards demonstrating operational capabilities – process, efficiency, data-driven iteration, and strategic thinking – in addition to creative talent. Specific guidance on showcasing AI use and performance impact is included.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all graphic design and motion graphics tasks. Proficiency in Photoshop, Illustrator, and InDesign is critical.

• Figma: Key for collaborative design, prototyping, and potentially UI/UX elements for web assets.

• After Effects: The primary tool for motion graphics, animation, and visual effects.

• Premiere Pro: Used for video editing and incorporating motion graphics into video content.

Analytics & Reporting:

CRM & Automation:

AI & Generative Tools:

• Midjourney: For advanced AI image generation and concept exploration.

• DALL·E: Another powerful AI tool for generating diverse visual content.

• Runway: Likely used for AI-powered video editing, motion generation, or complex visual effects.

📝 Enhancement Note: This section explicitly lists the required design software and highlights the AI tools mentioned in the job description, emphasizing the technical requirements of the role within a modern creative operations context.

👥 Team Culture & Values

Operations Values:

• Excellence & Precision: A commitment to high-quality design output, meticulous attention to detail, and a passion for clean aesthetics and sharp typography.

• Speed & Agility: The ability to move fast, iterate quickly, and deliver under tight timelines, reflecting a dynamic operational pace.

• Data-Informed Creativity: Using performance data and feedback to guide design decisions and optimize creative assets for impact.

• Ownership & Accountability: Taking full responsibility for one's work, from concept to execution, and striving for continuous improvement.

• Innovation & Adaptability: Embracing new technologies, particularly AI tools, and staying current with design trends to push creative boundaries.

Collaboration Style:

• Cross-Functional Integration: Working seamlessly with marketing, content, and video teams to ensure cohesive campaign messaging and visual storytelling.

• Feedback-Driven Improvement: Openness to receiving and acting upon constructive feedback from peers and stakeholders to enhance design quality and effectiveness.

• Proactive Communication: Maintaining clear and consistent communication to ensure alignment on project goals, timelines, and strategic direction.

• Purpose-Driven Design: Focusing on creating visuals that not only look good but also serve a clear purpose, whether it's driving conversions, communicating value, or building brand awareness.

📝 Enhancement Note: The "Operations Values" are framed to align with the efficiency, data-driven, and results-oriented mindset common in operations roles, even within a creative function. Collaboration is described in terms of cross-functional integration and feedback loops, which are operational necessities.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: Delivering high-quality, creative assets quickly in a fast-paced environment, requiring efficient workflows and strong time management.

• AI Integration Learning Curve: Mastering new AI tools and integrating them effectively into established design workflows while maintaining brand integrity.

• Data Interpretation for Design: Translating performance data into actionable design improvements, requiring analytical thinking alongside creative skills.

• Maintaining Brand Consistency: Ensuring a unified brand message and aesthetic across a wide range of marketing materials and channels, especially with diverse asset types.

Learning & Development Opportunities:

• AI Design Mastery: Become an expert in leveraging generative AI tools for creative production, a rapidly evolving and high-demand skill.

• Performance Creative Specialization: Develop deep expertise in designing visuals optimized for marketing performance, with direct impact on ROI.

• Creative Leadership Training: Potential to move into team lead or management roles, guiding design strategy and mentoring junior designers.

• Cross-Disciplinary Exposure: Gain a holistic understanding of marketing strategy by working closely with content, performance, and product teams.

• Regional Market Acumen: Develop insights into creative strategies that resonate with diverse audiences across Southeast Asia.

📝 Enhancement Note: Challenges are framed in terms of operational efficiency and adaptation, such as "balancing speed and quality" and "AI integration learning curve," which are common themes in operations environments. Growth opportunities focus on skill development and career progression within a specialized, high-impact domain.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a creative brief and turning it into a successful marketing asset. How do you ensure it's both visually appealing and conversion-friendly?" (Focus on your workflow, brief interpretation, and understanding of marketing goals.)

• "Walk us through a project where you used AI tools in your design process. What was the tool, what was the outcome, and what did you learn?" (Be ready to demonstrate practical application and critical thinking regarding AI.)

Company & Culture Questions:

• "What do you know about BJAK and our mission? How do you see your design skills contributing to our goals?" (Research BJAK's products, market position, and AI integration.)

• "Describe a time you worked collaboratively with marketing or product teams. How did you ensure your design met their objectives?" (Prepare examples of cross-functional communication and alignment.)

Portfolio Presentation Strategy:

• Storytelling is Key: For each project, clearly articulate the problem, your solution (design process), and the results. Don't just show the final image; explain the journey.

• Demonstrate AI Integration: If applicable, have a specific project ready to showcase where AI played a role. Explain your prompt engineering, how you refined outputs, and the benefits gained.

• Showcase Motion: Be prepared to present motion graphics or video examples smoothly and explain the technical and creative decisions behind them.

• Quantify Impact: If you have metrics (e.g., increased engagement, click-through rates), present them clearly. If not, explain the intended impact and how your design was strategic.

• Be Concise: Respect the interviewer's time. Prepare a concise overview and be ready to dive deeper into specific projects as requested.

📝 Enhancement Note: Interview questions and preparation tips are designed to help candidates demonstrate not just creative talent, but also operational acumen—strategic thinking, process adherence, collaborative skills, and a results-driven mindset. The emphasis on AI and performance metrics is crucial.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating marketing campaign design, motion graphics, and any experience with AI tools. Ensure it reflects your ability to create "clean, bold, conversion-friendly visuals."

• Resume Optimization: Update your resume to clearly list your proficiency with Adobe Creative Suite, Figma, After Effects, Premiere Pro, and any AI generative tools. Quantify achievements where possible, focusing on impact and speed of delivery.

• Interview Preparation: Practice explaining your design process, how you incorporate feedback, and your approach to working with cross-functional teams. Prepare specific examples for the interview questions outlined above.

• Company Research: Thoroughly review BJAK's website, understand their mission, their products (especially the insurance platform), and their recent focus on AI integration. This will help you align your answers with their strategic objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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