Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Bjak

Location: Bandar Utama, Petaling Jaya, Selangor, Malaysia

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: February 21, 2026

Experience Level: Mid-Level (2-4 years)

Remote Status: On-site

🚀 Role Summary

• Design compelling visual assets for diverse marketing channels, including digital ads, social media, and web platforms, with a strong emphasis on conversion-driven design.

• Leverage AI-powered visual tools (e.g., Midjourney, DALL·E, Runway) to enhance creative ideation and accelerate asset production, aligning with modern GTM strategies.

• Collaborate cross-functionally with content, video, and performance marketing teams to ensure cohesive and impactful campaign execution.

• Analyze performance data and user feedback to iterate and optimize visual assets, driving continuous improvement in campaign effectiveness.

• Maintain brand consistency and precision across all touchpoints, ensuring a unified and professional brand identity.

📝 Enhancement Note: This role is positioned within a marketing and design operations framework, focusing on creating visuals that directly support Go-To-Market (GTM) strategies by driving conversions and brand engagement. The emphasis on AI tools and performance data analysis indicates a data-driven approach to creative production, which is a hallmark of modern operations roles.

📈 Primary Responsibilities

• Develop and execute creative assets for marketing campaigns, social media content, website elements, and advertising platforms, encompassing both static and motion graphics.

• Transform creative briefs into visually appealing, clean, and conversion-focused designs that resonate with target audiences and drive desired actions.

• Integrate AI tools such as Midjourney, DALL·E, or Runway into the design workflow for innovative visual ideation and efficient production processes.

• Partner closely with content creators, video producers, and performance marketing specialists to conceptualize and build integrated, multi-channel campaigns.

• Adapt and refine visual assets based on performance metrics, A/B testing results, and team feedback to maximize campaign ROI and impact.

• Ensure meticulous adherence to brand guidelines, maintaining design quality, consistency, and precision across all brand touchpoints and communication channels.

• Support product marketing efforts by creating visuals that effectively communicate core value propositions and product features to potential customers.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic application, common in operations roles that bridge creative output with business objectives. The focus on AI tools and performance data suggests a need for operational efficiency and data-informed decision-making in the design process.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Digital Media, or a related field, or equivalent practical experience, is typically expected for mid-level design roles.

Experience: 2-4 years of hands-on experience in graphic design, motion design, or creative content creation roles, preferably within a fast-paced, digital-first environment.

Required Skills:

• Graphic Design & Motion Graphics: Proven ability to create high-quality static and motion visuals for digital platforms.

• Adobe Creative Suite: Expert proficiency in Photoshop, Illustrator, and InDesign for design production.

• Figma: Strong working knowledge of Figma for collaborative design and prototyping.

• Video/Motion Tools: Proficiency in After Effects and/or Premiere Pro for motion graphics and video editing.

• AI Visual Tools: Demonstrated interest and/or experience using AI tools like Midjourney, DALL·E, or Runway for visual ideation and production.

• Layout & Composition: A keen eye for effective layout, composition, and visual hierarchy.

• Brand Consistency: Ability to maintain and enforce strict brand guidelines across all creative outputs.

• Conversion-Oriented Design: Understanding of design principles that drive user engagement and conversion rates.

Preferred Skills:

• Experience with creating assets for performance marketing campaigns or short-form video ads.

• Exposure to startup environments or performance marketing teams.

• Basic knowledge of sound editing or simple visual effects (VFX).

• Familiarity with design systems, visual templates, and brand libraries for efficient asset management.

📝 Enhancement Note: The requirement for AI tool proficiency is a significant differentiator, indicating a forward-thinking operations approach to creative asset generation. The blend of design software and analytical skills (adapting based on performance data) points to a role that values both creativity and measurable impact.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong, curated portfolio showcasing a minimum of 2-4 years of design experience, with a focus on clean visual execution and a clear narrative in storytelling.

• Examples of diverse design applications, including marketing campaigns, social media assets, web graphics, and potentially motion graphics.

• Demonstrations of how design has contributed to specific business objectives, such as increased engagement, conversions, or brand recognition.

• Evidence of adapting designs based on performance data or feedback, showcasing an iterative and data-driven design process.

Process Documentation:

• While not explicitly required, candidates are expected to articulate their design process, including:

  • Workflow for translating creative briefs into final assets.

  • Methods for collaborating with cross-functional teams (content, performance marketing).

  • Strategies for incorporating AI tools into the design workflow.

  • Approach to iterating on designs based on performance metrics and feedback.

  • Systems and tools used for asset management and version control.

📝 Enhancement Note: For a design operations role, the portfolio is paramount. It's not just about aesthetics but demonstrating a structured approach to design, problem-solving, and measurable impact, aligning with operational efficiency and GTM goals.

💵 Compensation & Benefits

Salary Range: Based on market research for Graphic Designers with 2-4 years of experience in Malaysia, particularly in the Klang Valley area, the estimated annual salary range is between MYR 48,000 to MYR 72,000. This range can vary based on the candidate's specific skills, portfolio strength, and interview performance.

Benefits:

• Competitive salary and potential for growth into a creative leadership role, reflecting a career development path.

• Opportunity to create high-impact visuals that reach millions of users across the region, offering significant professional exposure.

• Exposure to a fast-moving team environment that values clear thinking, smart design, and effective execution, fostering a results-oriented culture.

• A company culture that actively encourages creativity, experimentation, and the adoption of new technologies like AI.

• Potential for benefits packages typically offered by tech companies in Malaysia, which may include health insurance, performance bonuses, and professional development opportunities.

Working Hours: The standard working hours for a full-time position in Malaysia are typically 40 hours per week, often spread across Monday to Friday. Given the "On-site" nature and the description of a fast-moving team, some flexibility or occasional extended hours may be expected during critical campaign launches, though this is not explicitly stated.

📝 Enhancement Note: Salary estimation is based on industry benchmarks for similar roles in Malaysia. The benefits highlight career progression and impact, aligning with the value placed on high-performing operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (specifically, application platforms and digital insurance/financial services). BJAK is disrupting the insurance industry through technology.

Company Size: BJAK is described as having a "densely talented, highly motivated" team within a "very flat organization." While specific numbers aren't provided, the focus on engineering and product excellence, combined with regional reach (over 8 million users), suggests a growing, dynamic mid-to-large-sized tech company.

Founded: The founding date is not specified, but the mention of developing the "first and leading insurance platform in Southeast Asia" indicates a significant history and established market presence.

Team Structure:

• The design team is integrated within a "flat organization" where individuals are expected to be "hands-on" and contribute directly.

• Designers collaborate closely with content, video, and performance marketing teams, indicating a highly cross-functional operational structure.

Methodology:

• Data-Driven Design: Visual assets are adapted and optimized based on performance data and feedback, reflecting a key operations methodology.

• Agile & Iterative: The culture encourages moving "fast," "iterating quickly," and "learning what works," indicative of agile development and continuous improvement practices.

• AI Integration: Proactive adoption and utilization of AI tools for creative processes signal a commitment to leveraging technology for operational efficiency and innovation.

• Ownership & Accountability: Team members are expected to "take ownership of their craft" and contribute directly, fostering a culture of responsibility and high performance.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company culture is characterized by speed, innovation (AI), data-driven decision-making, and a flat, hands-on organizational structure. This is highly relevant for operations professionals who thrive in dynamic, results-oriented environments.

📈 Career & Growth Analysis

Operations Career Level: This Graphic Designer role is positioned at a mid-level, requiring 2-4 years of experience. It's a hands-on contributor role within the broader GTM operations, focused on creating impactful visuals. The potential to grow into a "creative leadership role" suggests a defined career progression path within the design function.

Reporting Structure: While the organization is described as "flat," designers likely report to a Design Lead, Creative Director, or Marketing Manager. They will collaborate extensively with various GTM stakeholders, including performance marketers, content strategists, and product marketing managers.

Operations Impact: The graphic designer's work directly impacts the company's Go-To-Market (GTM) effectiveness by:

• Enhancing brand recognition and recall across diverse digital channels.

• Driving user engagement and conversion rates through compelling visuals.

• Supporting product marketing efforts by clearly communicating value propositions.

• Contributing to cohesive, impactful marketing campaigns that drive business growth.

The use of performance data to optimize visuals underscores the role's direct contribution to measurable business outcomes.

Growth Opportunities:

• Creative Leadership: The explicit mention of growing into a "creative leadership role" indicates a clear advancement path for high performers, potentially leading teams or managing larger creative projects.

• Skill Specialization: Opportunity to deepen expertise in motion design, AI-driven creative production, or performance marketing visuals.

• Cross-Functional Mastery: Gaining deeper insights into the operations of performance marketing, content strategy, and product marketing through close collaboration.

• Impactful Project Exposure: Working on high-visibility campaigns for a leading regional platform, offering significant professional development and portfolio enhancement.

📝 Enhancement Note: The growth opportunities are framed within both a traditional design career ladder (leadership) and the operational context of GTM functions, emphasizing the strategic value of design in a tech company.

🌐 Work Environment

Office Type: The role is explicitly "On-site," suggesting a traditional office-based work environment. This is common for roles requiring close collaboration and access to specific hardware/software.

Office Location(s): Bandar Utama, Petaling Jaya, Selangor, Malaysia. This is a well-established commercial and residential hub within the Klang Valley, offering good accessibility and a vibrant working atmosphere.

Workspace Context:

• Collaborative Environment: The description of a "flat organization" and close collaboration with content, video, and performance marketing teams implies a dynamic, interactive workspace.

• Technology-Centric: Designers will likely have access to robust workstations and the latest design software, including AI tools, reflecting the company's focus on "engineering and product excellence."

• Fast-Paced Culture: The environment is characterized by moving "fast," with a focus on execution and results, requiring designers to be agile and responsive.

Work Schedule: Standard full-time office hours are implied, likely Monday to Friday. The need to "deliver under tight timelines" and "iterate quickly" suggests that while a structured schedule exists, adaptability and a willingness to meet project deadlines are crucial.

📝 Enhancement Note: The on-site requirement and collaborative environment are key aspects for candidates to consider. The dynamic, fast-paced nature of the workspace is typical for growth-stage tech companies focused on rapid GTM execution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with the role's requirements.

• Portfolio Presentation & Discussion: Candidates will likely present their portfolio, discussing key projects, design rationale, problem-solving approaches, and how their work contributed to business objectives. This is a critical stage to demonstrate design thinking and operational impact.

• Skills Assessment/Technical Test: May involve a design challenge or a practical test using required software (e.g., Adobe Suite, Figma, After Effects) to evaluate proficiency and problem-solving under pressure.

• Cross-Functional Interviews: Interviews with members of the content, video, and performance marketing teams to assess collaboration skills and understanding of integrated campaign needs.

• Hiring Manager/Leadership Interview: Final discussion with the hiring manager or a senior leader to assess cultural fit, strategic thinking, and long-term potential within the company.

Portfolio Review Tips:

• Curate Strategically: Select projects that best demonstrate the required skills (clean design, motion, AI tool usage, conversion focus, brand consistency).

• Tell a Story: For each project, explain the brief, your role, the challenges, your process (including AI integration), the solution, and the measurable results or impact.

• Highlight Data-Driven Iterations: Showcase examples where you adapted designs based on performance data or feedback.

• Showcase AI Integration: If possible, include examples where AI tools were used effectively in concepting or production, explaining the benefit.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, whether it's a website, PDF, or presentation deck.

Challenge Preparation:

• Understand the Brand: Research BJAK's current branding, marketing campaigns, and target audience.

• Practice AI Tools: Familiarize yourself with prompt engineering and the capabilities of tools like Midjourney, DALL·E, or Runway.

• Design Thinking: Be prepared to articulate your design process and how you approach problem-solving for marketing objectives.

• Collaboration Scenarios: Think about how you would collaborate with performance marketers to optimize ad creatives or with content teams for integrated campaigns.

📝 Enhancement Note: The interview process emphasizes portfolio presentation and practical application, aligning with operations roles that require demonstrable skills and a strategic approach to problem-solving.

🛠 Tools & Technology Stack

Primary Design Tools:

• Adobe Creative Suite: Essential for professional graphic and motion design. Proficiency in Photoshop, Illustrator, and InDesign is required.

• Figma: A key tool for collaborative design, prototyping, and potentially creating design systems.

• Motion Graphics Software: After Effects is specifically mentioned for motion design. Premiere Pro is likely used for video editing support.

AI & Ideation Tools:

• Midjourney, DALL·E, Runway: Crucial for visual ideation, concept generation, and potentially asset creation, reflecting a forward-thinking approach to design operations.

Analytics & Reporting (Indirectly related to design):

Collaboration & Project Management:

• Standard office productivity tools (e.g., Google Workspace, Microsoft Office Suite).

• Project management tools may be used for task tracking and workflow management within the marketing team.

📝 Enhancement Note: The explicit mention of AI tools is a significant indicator of the company's investment in modernizing its creative operations and seeking designers who can leverage these technologies for efficiency and innovation.

👥 Team Culture & Values

Operations Values:

• Execution Excellence: A strong focus on "engineering and product excellence" and "execution" means delivering high-quality work efficiently and effectively.

• Data-Driven Approach: Designs are optimized based on "performance data and feedback," highlighting the value of measurable results and continuous improvement.

• Innovation & Adaptability: Embracing "AI tools" and encouraging "experimentation" showcases a culture that values staying ahead of trends and adopting new technologies.

• Ownership & Accountability: Team members are expected to "take ownership of their craft" and contribute directly, fostering a sense of responsibility and proactive contribution.

• Speed & Agility: The emphasis on moving "fast" and "iterating quickly" underscores a dynamic and responsive work environment.

Collaboration Style:

• Cross-Functional Integration: Designers work closely with content, video, and performance marketing teams, requiring strong communication and a collaborative spirit to build cohesive campaigns.

• Flat Hierarchy: Encourages direct communication and contribution from all team members, fostering a less bureaucratic and more agile working dynamic.

• Feedback-Oriented: The process of adapting visuals based on "performance data and feedback" implies an open culture for constructive criticism and iterative improvement.

📝 Enhancement Note: The team culture values results, efficiency, and innovation, common traits in successful GTM operations teams. Designers are expected to be strategic partners, not just executors, contributing to measurable business outcomes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: The need to "move fast" and "deliver under tight timelines" while maintaining "clean design, smooth motion, and sharp typography" can be demanding.

• AI Integration Learning Curve: Effectively leveraging new AI tools for optimal results and integrating them seamlessly into existing workflows may present initial challenges.

• Performance Optimization: Translating creative vision into visuals that demonstrably improve "conversion-friendly" metrics requires a deep understanding of marketing objectives and user behavior.

• Maintaining Brand Consistency Across Evolving Platforms: Ensuring a unified brand identity across a growing range of digital touchpoints and marketing initiatives.

Learning & Development Opportunities:

• AI Tool Mastery: Becoming proficient in cutting-edge AI visual generation and editing tools, positioning oneself as an expert in this emerging field.

• Performance Marketing Design: Gaining in-depth experience in designing for conversion and understanding the operational metrics of performance marketing.

• Creative Leadership: Developing skills in team management, project oversight, and strategic creative direction, with a clear path to leadership roles.

• Cross-Functional Expertise: Deepening understanding of GTM strategy by collaborating closely with marketing, content, and product teams.

📝 Enhancement Note: The challenges are framed as opportunities for growth, particularly in areas like AI integration and performance-driven design, which are highly relevant in modern GTM operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a creative brief into a final visual asset, including how you incorporate performance data." (Focus on structured workflow, AI tool integration, and iterative design.)

• "How would you collaborate with a performance marketing manager to create a series of ad creatives that are both visually appealing and optimized for conversion?" (Highlight communication, understanding of KPIs, and iterative testing.)

Company & Culture Questions:

• "What excites you about BJAK's mission and our approach to digitizing the insurance industry?" (Show research on the company and genuine interest.)

• "How do you stay updated with the latest design trends, especially in motion graphics and AI tools?" (Demonstrate proactivity and continuous learning.)

Portfolio Presentation Strategy:

• Structure: Begin with an overview of your experience and highlight 2-3 key projects that best showcase your skills relevant to this role (especially AI usage, conversion focus, and motion).

• Narrative: For each project, clearly articulate the problem, your role, the creative process (including AI if applicable), the solution, and most importantly, the impact or results. Use metrics where possible.

• Visual Clarity: Ensure your presentation is visually clean, on-brand, and easy to follow. Let your best work speak for itself.

• Be Ready for Deep Dives: Prepare to answer detailed questions about your design choices, technical execution, and how you approached specific challenges.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also an operational mindset: process, collaboration, data-driven decision-making, and strategic alignment with business goals.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating clean visual execution, motion design capabilities, and any experience with AI visual tools. Emphasize projects that show a direct impact on marketing objectives or conversions.

• Resume Optimization: Ensure your resume clearly lists your years of experience, proficiency in Adobe Creative Suite, Figma, After Effects/Premiere Pro, and any experience with AI visual tools. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, highlighting your collaboration skills with marketing teams, and preparing to present your portfolio with a focus on strategic impact and results.

• Company Research: Thoroughly research BJAK, its mission, its leading role in the Southeast Asian insurance tech market, and its emphasis on AI and engineering excellence to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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