Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Bjak

Location: Bandar Utama, Petaling Jaya, Selangor, Malaysia

Job Type: Full-Time

Category: Marketing Operations / Creative Operations

Date Posted: March 06, 2026

Experience Level: Mid-Level (2-4 years)

Remote Status: On-site

🚀 Role Summary

• Focus on creating impactful visual assets for marketing campaigns, social media, web, and advertising, encompassing both static and motion graphics.

• Translate creative briefs into clean, bold, and conversion-optimized visuals that align with brand strategy.

• Leverage cutting-edge AI tools (Midjourney, DALL·E, Runway) to enhance visual ideation and production workflows.

• Collaborate closely with content, video, and performance marketing teams to ensure cohesive and effective campaign execution.

• Adapt and refine visual assets based on performance data and feedback to maximize campaign effectiveness.

• Maintain stringent design quality and brand consistency across all customer touchpoints.

• Support product marketing efforts with visuals that clearly articulate value propositions and user benefits.

📝 Enhancement Note: While the title is "Graphic Designer," the responsibilities heavily lean into performance marketing and AI integration, suggesting a role within Marketing Operations or Creative Operations focused on driving measurable results through visual content. The emphasis on data adaptation and conversion optimization elevates this beyond a purely creative role.

📈 Primary Responsibilities

• Design and produce a variety of creative assets, including static images, animated graphics, and short-form videos, for digital marketing channels.

• Interpret creative briefs and marketing objectives to develop compelling visual concepts and final designs.

• Utilize AI-powered design tools to experiment with new visual styles, generate initial concepts, and streamline production processes.

• Partner with content creators, video producers, and performance marketers to develop integrated campaign materials that resonate with target audiences.

• Analyze campaign performance data (e.g., click-through rates, conversion rates) to inform design iterations and optimize visual effectiveness.

• Ensure all creative outputs adhere to brand guidelines, maintaining a consistent and professional brand image across all platforms.

• Develop visual aids that effectively communicate product features, benefits, and unique selling propositions for product marketing initiatives.

• Iterate on designs based on A/B testing results and qualitative feedback from marketing and product teams.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and data-driven optimization, typical of roles within a performance-focused marketing or revenue operations function. The mention of AI tools points to a forward-thinking approach to creative production.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Fine Arts, Digital Media, or a related field is often preferred. However, a strong portfolio demonstrating equivalent practical experience will be considered.

Experience: 2–4 years of experience in graphic design, motion design, or creative content production, preferably within a fast-paced digital marketing or startup environment.

Required Skills:

• Proven expertise in graphic design principles, including layout, composition, color theory, and typography.

• Proficiency in industry-standard design software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma.

• Experience with motion graphics and video editing software such as Adobe After Effects and Premiere Pro.

• Demonstrated ability to translate creative briefs into visually appealing and effective designs.

• Strong understanding of brand consistency and the ability to maintain it across diverse media.

• Familiarity with or a strong interest in utilizing AI tools for visual ideation and production (e.g., Midjourney, DALL·E, Runway).

• Ability to work efficiently, iterate quickly, and manage multiple projects under tight deadlines.

Preferred Skills:

• Experience in creating visual assets specifically for performance marketing campaigns or digital advertising.

• Exposure to startup environments or performance marketing teams.

• Basic knowledge of sound editing or visual effects (VFX).

• Familiarity with design systems, template utilization, and brand libraries.

• Understanding of user experience (UX) principles as applied to digital interfaces.

📝 Enhancement Note: The required skills emphasize both traditional design proficiency and an eagerness to adopt new technologies like AI, aligning with a forward-thinking operations team. The preference for performance marketing experience underscores the data-driven nature of the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 2-4 years of professional design work, with a strong emphasis on clean visual execution and compelling storytelling.

• Examples of diverse design projects, including marketing campaigns, social media graphics, web assets, and potentially motion graphics.

• Case studies or detailed project descriptions that highlight the problem, your creative process, the solution, and the impact of your design work.

• Demonstrations of how you've adapted visuals based on performance data or feedback, illustrating your ability to optimize for conversion.

Process Documentation:

• Evidence of a structured design process, from brief interpretation and ideation through to execution and iteration.

• Examples of how you've collaborated with marketing teams to ensure design alignment with campaign objectives.

• Documentation or examples of how you've leveraged data or performance metrics to inform design decisions and improvements.

• Showcase of your ability to maintain brand consistency and quality across multiple deliverables and platforms.

📝 Enhancement Note: For a role emphasizing performance and AI, the portfolio should not only display creative talent but also demonstrate a systematic approach to design, an understanding of marketing objectives, and a willingness to iterate based on data.

💵 Compensation & Benefits

Salary Range: For a Graphic Designer with 2-4 years of experience in Petaling Jaya, Selangor, Malaysia, the estimated salary range is approximately MYR 48,000 - MYR 72,000 per annum. This range is based on industry benchmarks for similar roles in the region, considering the specific requirements for AI tool proficiency and performance marketing focus.

Benefits:

• Competitive salary and potential for growth into a creative leadership role.

• Opportunity to create high-impact visuals seen by millions of users across Southeast Asia.

• Work within a fast-moving team that values clear thinking, smart design, and efficient execution.

• A company culture that actively encourages creativity, experimentation, and the adoption of new technologies like AI.

• Professional development opportunities, including exposure to AI tools and performance marketing strategies.

• Contribution to a rapidly scaling regional platform that is digitizing the insurance industry.

Working Hours: Typically 40 hours per week, Monday to Friday, with potential for some flexibility given the fast-paced nature of the startup environment. On-site work is expected in Bandar Utama, Petaling Jaya.

📝 Enhancement Note: The salary estimate is based on current market data for graphic design roles in Malaysia, adjusted for the specific skill set (AI tools, performance focus) and the company's industry (technology/fintech). Benefits highlight career progression and impact, crucial for attracting talent in a competitive market.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, FinTech (specifically Insurance Technology and Application Platforms). BJAK is a pioneer in digitizing the insurance industry in Southeast Asia.

Company Size: The provided LinkedIn data indicates a company size of 51-200 employees, suggesting a dynamic and growing startup environment. This size typically allows for flat organizational structures and direct impact from team members.

Founded: BJAK was founded in 2019. This indicates a relatively young company, likely characterized by rapid growth, agility, and a strong focus on innovation and market disruption.

Team Structure:

• The design team likely operates within a broader marketing or product department.

• Collaboration is expected to be highly cross-functional, with designers working closely with content creators, performance marketers, video specialists, and product managers.

Methodology:

• Emphasis on engineering and product excellence.

• Data-driven decision-making, with a focus on measurable outcomes (e.g., conversion rates).

• Agile and fast-paced work environment, encouraging rapid iteration and adaptation.

• Integration of AI into core business processes and product development.

• A mission-driven approach, focused on creating successful businesses and contributing positively to society through efficiency.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company's focus on AI and efficiency, combined with its startup nature, suggests a culture that values innovation, speed, and measurable results. This context is crucial for understanding how the design role contributes to broader business objectives.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer, requiring 2-4 years of experience. It offers significant potential for growth within the company's operations and marketing functions.

Reporting Structure: The designer will likely report to a Marketing Manager, Creative Lead, or Head of Marketing. Given the flat organization, direct interaction with senior leadership and other department heads is probable.

Operations Impact: The designer's work directly influences customer acquisition and engagement through visually compelling marketing materials. Success in this role contributes to key performance indicators such as website traffic, conversion rates, and brand recognition, directly impacting the company's revenue growth and market position.

Growth Opportunities:

• Creative Leadership: Potential to grow into a Senior Graphic Designer or Creative Lead role, mentoring junior designers and overseeing larger creative projects.

• Specialization: Opportunity to develop deep expertise in specific areas like motion graphics, AI-driven design, or performance marketing creative.

• Cross-Functional Expertise: Exposure to performance marketing, content strategy, and product development can lead to broader skill sets and career paths within the company or the broader tech/fintech industry.

• Impactful Projects: Working on campaigns that reach millions of users across Southeast Asia offers significant portfolio-building opportunities and professional recognition.

📝 Enhancement Note: The emphasis on AI and performance marketing suggests that growth opportunities will likely involve specializing in these cutting-edge areas, aligning with the company's innovative trajectory.

🌐 Work Environment

Office Type: The role is on-site in Bandar Utama, Petaling Jaya, Selangor, Malaysia. This suggests a traditional office environment designed to foster collaboration and team cohesion.

Office Location(s): Bandar Utama, Petaling Jaya is a well-established commercial hub in Selangor, offering good accessibility and amenities. This location is conducive to a collaborative workspace.

Workspace Context:

• Collaborative Environment: The flat organization and emphasis on cross-functional work imply an open and interactive workspace where designers can easily connect with marketing, content, and product teams.

• Technology & Tools: Access to modern design software (Adobe Creative Suite, Figma) and cutting-edge AI tools for visual production will be central to the workspace.

• Team Interaction: Opportunities for brainstorming sessions, design reviews, and collaborative project development with colleagues will be a regular part of the work environment.

Work Schedule: Standard full-time working hours (approximately 40 hours per week), typically Monday to Friday. However, given the fast-paced startup culture, occasional flexibility might be required to meet project deadlines or campaign launch dates.

📝 Enhancement Note: An on-site role in a company emphasizing innovation means the workspace will likely be equipped with the latest technology, fostering a dynamic and collaborative atmosphere for design and marketing operations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and creative output.

• Technical Interview/Portfolio Review: A deeper dive into your portfolio, discussing specific projects, your design process, and how you've used design to achieve marketing objectives. Expect to discuss your experience with AI tools.

• Skills Assessment/Design Challenge: A practical exercise, potentially involving creating a specific asset based on a brief or solving a design problem. This may be timed and could involve using AI tools.

• Team/Cultural Fit Interview: Meeting with potential team members (marketing, content, product) to assess collaboration style and cultural alignment. Understanding the company's mission and flat structure will be key.

• Final Interview: Potentially with a senior leader to discuss overall fit, career aspirations, and align expectations.

Portfolio Review Tips:

• Highlight Performance & AI: Showcase projects where your design directly contributed to measurable marketing success (e.g., improved CTR, conversions). Explicitly detail your use of AI tools in the process.

• Storytelling: For each project, clearly articulate the brief, your strategic approach, the challenges, your creative solutions, and the quantifiable results.

• Visual Quality & Brand Consistency: Ensure your portfolio is impeccably designed, showcasing clean execution, strong typography, and a consistent brand voice across different projects.

• Process Transparency: Be prepared to walk through your design process, explaining your decision-making at each stage, especially how you incorporated feedback or data.

• Tailor to BJAK: Research BJAK's current branding and marketing efforts. If possible, subtly tailor your presentation to demonstrate how your skills align with their needs.

Challenge Preparation:

• Understand the Brief: Carefully read and understand any design challenge brief, identifying key objectives, target audience, and constraints.

• Embrace AI: Be ready to incorporate AI tools into your solution if the challenge permits or encourages it. Demonstrate how AI can accelerate or enhance your creative output.

• Time Management: Practice delivering a polished output within a given timeframe. Prioritize core elements and ensure a clear presentation.

• Articulate Your Strategy: Be prepared to explain the rationale behind your design choices, focusing on how they address the brief's objectives and align with performance goals.

📝 Enhancement Note: The emphasis on AI and performance means interviewers will be looking not just for aesthetic skill but for strategic thinking, adaptability, and the ability to drive measurable business outcomes through design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, photo editing, and illustration (Photoshop, Illustrator).

• Figma: Increasingly important for UI/UX design, prototyping, and collaborative design workflows.

• Motion Graphics/Video Editing: Adobe After Effects for motion graphics and animation, Adobe Premiere Pro for video editing.

• AI Visual Tools: Midjourney, DALL·E, RunwayML for image generation, concept ideation, and potential animation support.

Analytics & Reporting:

CRM & Automation:

• Familiarity with how marketing assets are deployed through CRM or marketing automation platforms (e.g., HubSpot, Marketo) is a plus, though not typically a direct hands-on requirement for designers.

📝 Enhancement Note: Proficiency in the Adobe Suite and Figma is standard. The explicit mention of AI tools like Midjourney and Runway indicates that hands-on experience or a strong willingness to learn and integrate these into the workflow is a key requirement.

👥 Team Culture & Values

Operations Values:

• Efficiency & Speed: BJAK emphasizes moving fast and not doing "fluff." Designers are expected to be efficient, iterate quickly, and deliver results promptly.

• Data-Driven Creativity: While creativity is encouraged, it must be "smart design" that is also "strategic" and contributes to conversion and attention-grabbing. Performance data guides creative decisions.

• Ownership & Excellence: Team members are expected to "own their output," think critically, and never settle for "good enough." A commitment to execution and craft is paramount.

• Innovation & Experimentation: The company's focus on AI and building superior applications suggests a culture that encourages exploring new tools and methodologies, fostering creativity and experimentation.

• Impact & Contribution: The mission is to create successful businesses while contributing positively to society. Designers contribute by creating visuals that drive business growth and engage users.

Collaboration Style:

• Cross-Functional Integration: Designers work closely with content, video, and performance marketing teams, requiring strong communication and a collaborative spirit.

• Feedback Exchange: An environment where constructive feedback is given and received openly to improve creative output and campaign effectiveness.

• Agile Workflow: The fast-paced nature necessitates a flexible and iterative approach to collaboration, with quick turnarounds and continuous refinement.

• Shared Vision: All team members are expected to contribute directly to the company’s mission, fostering a sense of shared purpose and collective effort.

📝 Enhancement Note: The culture is likely to be demanding, fast-paced, and results-oriented, with a strong emphasis on innovation and collaboration. Designers who thrive in such environments will be well-suited.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Iteration: The need to constantly adapt and optimize visuals based on fast-changing performance data and market trends requires agility and resilience.

• Balancing Creativity with Performance: Striking the right balance between bold, creative expression and the need for visuals that are conversion-friendly and strategically aligned with marketing goals.

• Integrating AI Effectively: Learning to leverage AI tools not just as novelties, but as integral parts of a design workflow that enhance efficiency and creative output.

• Maintaining Brand Consistency at Scale: Ensuring a cohesive brand image across a wide range of assets and campaigns as the company scales rapidly across the region.

Learning & Development Opportunities:

• AI Tool Mastery: Deepen expertise in cutting-edge AI tools for visual creation, becoming a go-to resource for AI-driven design within the company.

• Performance Marketing Creative: Gain specialized knowledge in creating visuals that are optimized for digital advertising and conversion, understanding key metrics and testing methodologies.

• Leadership Development: Opportunities to take on more responsibility, lead creative projects, and potentially mentor junior designers as the team grows.

• Industry Exposure: Working with a successful regional platform provides exposure to diverse markets and a high-growth environment, valuable for future career prospects.

📝 Enhancement Note: The challenges are directly tied to the company's innovative and performance-driven approach, offering significant opportunities for skill development in high-demand areas like AI and performance creative.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used performance data to inform a design decision. What was the outcome?" (Focus on data-driven iteration and measurable impact.)

• "How would you approach designing a visual asset for a new AI-powered feature launch, keeping in mind our target audience and conversion goals?" (Demonstrate understanding of AI, product marketing, and performance.)

Company & Culture Questions:

• "What attracts you to BJAK's mission and our use of AI in the insurance industry?" (Show genuine interest in the company's vision and technological approach.)

• "How do you handle receiving constructive criticism on your designs, especially in a fast-paced environment?" (Emphasize adaptability, open-mindedness, and focus on collective goals.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each key case study, clearly outline the problem/brief, your strategic approach, the design solution, and the measurable results (ROI, engagement metrics).

• Showcase AI Integration: If applicable, explicitly detail how you used AI tools in your process, what benefits it provided (speed, ideation, unique visuals), and any challenges overcome.

• Visual Clarity: Ensure your presentation is visually clean, engaging, and easy to follow. Use high-quality images and concise text.

• Be Prepared for Questions: Anticipate questions about your design choices, your process, and how you would tackle specific challenges relevant to BJAK's business.

• Highlight Adaptability: Emphasize your ability to iterate and optimize designs based on feedback and performance data.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative talent but also a strategic mindset, data-driven decision-making, and proficiency with modern tools, especially AI.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight relevant projects, especially those demonstrating performance optimization, strong visual execution, and any use of AI tools. Quantify results where possible.

• Resume Optimization: Ensure your resume clearly articulates your years of experience, proficiency in required software (Adobe Creative Suite, Figma, After Effects), and any experience with AI tools or performance marketing creative. Use keywords from the job description.

• Prepare Your Narrative: Be ready to clearly articulate your design process, your understanding of BJAK's mission, and how your skills can contribute to their growth and success, particularly in leveraging AI for visual content.

• Research BJAK: Understand their current marketing campaigns, target audience, and company values. This will help you tailor your application and answer interview questions more effectively.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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