Digital Graphic Designer

📍 Job Overview

Job Title: Digital Graphic Designer

Company: Procter & Gamble

Location: Boston, MA, United States

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: April 02, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This role is central to creating and adapting visual assets for a high-velocity digital environment, focusing on e-commerce, social media, and retail media platforms.

• The Digital Graphic Designer will leverage a broad skill set across static design, light video editing, and digital production, with an emphasis on AI as an accelerator.

• The position demands a versatile, hands-on maker comfortable flexing across multiple design disciplines rather than specializing in one.

• Success in this role hinges on efficiently producing high-quality creative work, meeting tight deadlines, and collaborating closely with marketing and cross-functional teams.

📝 Enhancement Note: While the title is "Digital Graphic Designer," the responsibilities clearly indicate a need for a versatile creative professional capable of adapting to various digital marketing needs, including light video and AI integration. This is not a purely static design role.

📈 Primary Responsibilities

• Asset Creation & Adaptation: Design and produce a wide range of digital assets, including e-commerce elements (Product Detail Pages, banners, thumbnails), social media content (static images, short-form video, simple animations), and materials for retail media and CRM campaigns.

• Format Versatility: Adapt master creative concepts into multiple sizes, formats, and channel-specific requirements, ensuring brand consistency across all touchpoints.

• Design & Production Execution: Execute design tasks using Adobe Creative Suite (Photoshop, Illustrator) and Figma; perform photo retouching, compositing, and basic illustration.

• Video Editing: Edit short-form video content using tools such as Premiere Pro, After Effects, or CapCut, demonstrating an understanding of pacing and visual storytelling for digital platforms.

• Brand Stewardship: Uphold and implement design language and brand standards accurately across diverse creative outputs, balancing speed with brand integrity.

• Cross-functional Collaboration: Work closely and effectively with marketers, e-commerce specialists, media partners, and other creative team members to achieve project goals.

• Iterative Improvement: Proactively suggest improvements and optimizations for creative assets, incorporating feedback and performance data to drive continuous enhancement.

📝 Enhancement Note: The responsibilities emphasize a "maker" mentality and a need for speed and adaptability, which are critical in fast-paced digital marketing environments. The inclusion of AI as an accelerator suggests a forward-thinking approach to creative production.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Digital Media, Fine Arts, or a related field is typically expected for roles requiring foundational design skills and proficiency in professional design software.

Experience: Minimum of two (2) years of professional experience specifically in digital graphic design, with a demonstrated ability to produce assets across various digital formats.

Required Skills:

• Strong foundational design principles, including layout, typography, color theory, and composition.

• Proficiency in the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Proficiency in Figma for collaborative design and prototyping.

• Basic video editing skills using tools like Premiere Pro, After Effects, or equivalent software (e.g., CapCut).

• Demonstrated ability to work across multiple asset types and formats, not limited to a single specialty.

• Excellent adaptability and comfort working in ambiguous or rapidly changing environments.

• Proven ability to manage multiple projects simultaneously and navigate shifting priorities effectively.

• Skill in working within and applying brand style guides consistently.

Preferred Skills:

• Experience within a Consumer Packaged Goods (CPG), retail, or e-commerce industry environment.

• Familiarity with performance-driven creative strategies and A/B testing methodologies for digital assets.

• Basic motion graphics and simple animation skills.

• Copywriting aptitude or experience.

• Prior experience working within an in-house agency or a fast-growth brand environment.

📝 Enhancement Note: The emphasis on "flexing across design, light video, and digital production" and "variety over specialization" suggests that candidates with a broad, adaptable skill set will be highly valued over those with deep specialization in a single area.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate Versatility: Showcase a range of work across different digital formats (e-commerce assets, social media creatives, simple animations, short videos).

• Showcase Adaptability: Include examples of how you've adapted master creative into various sizes, formats, and channel-specific requirements.

• Highlight Software Proficiency: Clearly indicate the tools used for each project, demonstrating expertise in Adobe Creative Suite, Figma, and video editing software.

• Illustrate Brand Application: Provide examples where you've successfully applied brand guidelines and design languages across multiple touchpoints.

• Quantify Impact (if possible): Where applicable, include metrics or results that demonstrate the effectiveness of your designs, particularly for performance-driven creative.

Process Documentation:

• While not explicitly requested as a formal submission, candidates should be prepared to discuss their design process, including:

  • How they approach briefing and concept development.

  • Their workflow for asset creation, adaptation, and delivery.

  • How they incorporate feedback and iterate on designs.

  • Their methods for ensuring brand consistency and quality control under tight deadlines.

  • Their experience with AI tools in the creative process.

📝 Enhancement Note: A strong portfolio is critical for this role. It should not only display aesthetic quality but also versatility, efficiency, and an understanding of digital marketing channels. Candidates should be ready to walk through their process and rationale for design choices.

💵 Compensation & Benefits

Salary Range: $85,000.00 - $122,200.00 / year (USD)

Benefits:

• Salary: Competitive base salary within the stated range.

• Bonus: Potential for annual bonus based on individual and company performance.

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans.

• Retirement Savings Plan: 401(k) or similar plan with potential company match.

• Paid Time Off: Generous vacation, sick leave, and paid holidays.

• Employee Assistance Program (EAP): Support services for personal and professional well-being.

• Professional Development: Opportunities for training, workshops, and skill enhancement.

Working Hours: 40 hours per week, full-time. While standard business hours are expected, the fast-paced environment may require flexibility to meet project deadlines.

📝 Enhancement Note: The salary range provided is specific to the Boston, MA location and reflects the experience level and duties of a Digital Graphic Designer at a large CPG company. Benefits are typical for a major corporation like Procter & Gamble.

🎯 Team & Company Context

🏢 Company Culture

Industry: Consumer Packaged Goods (CPG) - Procter & Gamble operates in a dynamic and highly competitive consumer market, requiring agile and impactful marketing and creative strategies.

Company Size: Procter & Gamble is a global multinational corporation, indicating a large, structured organization with extensive resources and established processes.

Founded: 1837 - A long history signifies stability, a deep understanding of consumer markets, and a culture that evolves with industry trends.

Team Structure:

• The Digital Graphic Designer will likely be part of a larger in-house marketing or creative team, potentially a dedicated digital content studio or a brand-specific creative unit.

• Reporting structure will likely involve a Creative Director, Marketing Manager, or Lead Designer.

Methodology:

• Data-Driven Creative: Emphasis on using performance data and insights to inform and optimize creative output, especially for digital channels.

• Agile Production: A focus on high-velocity creation and iteration to keep pace with market demands and digital trends.

• Brand Consistency: A strong commitment to maintaining brand integrity and visual standards across all consumer touchpoints.

• AI Integration: Embracing new technologies, like AI, to enhance efficiency and creative capabilities.

Company Website: https://www.pg.com/

📝 Enhancement Note: Working at a company like P&G means operating within a well-defined brand ecosystem but with the opportunity to influence how those brands are presented in the fast-evolving digital space. The "maker" culture suggests a hands-on, results-oriented environment.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an Experienced Professional, typically 2-5 years of experience. It's a hands-on contributor role focused on execution within the creative function.

Reporting Structure: The designer will likely report to a manager or lead within a marketing or creative department, with opportunities to collaborate with senior stakeholders across various business units.

Operations Impact: While not a direct "operations" role in the RevOps/SalesOps sense, this position significantly impacts Go-To-Market (GTM) strategies by creating compelling visual assets that drive consumer engagement, e-commerce sales, and brand perception. The efficiency and creativity of the designs directly influence campaign performance and ROI.

Growth Opportunities:

• Skill Specialization: Develop deeper expertise in areas like motion graphics, advanced video editing, or specific e-commerce design strategies.

• Cross-Functional Exposure: Gain experience working with different brands or product categories within P&G, broadening industry knowledge.

• Leadership Potential: Progress into roles such as Senior Digital Graphic Designer, Art Director, or Creative Lead, managing projects and mentoring junior designers.

• AI & Emerging Tech: Become a specialist in leveraging AI tools for creative production, a valuable and growing skill set.

• In-house Agency Advancement: Grow within the internal creative structure, potentially leading teams or managing key creative initiatives.

📝 Enhancement Note: This role offers a solid foundation for a career in digital creative services within a large, established organization. Growth paths are clear, particularly for those who embrace new technologies and demonstrate adaptability.

🌐 Work Environment

Office Type: On-site at the Boston GO & TECH CENTER. This facility likely offers a modern, collaborative workspace designed to foster innovation and teamwork, typical of P&G's technology and innovation hubs.

Office Location(s): Boston, MA, United States. The "GO & TECH CENTER" designation suggests a focus on digital innovation, technology, and potentially agile marketing operations.

Workspace Context:

• Collaborative Environment: Expect an open-plan or team-based workspace designed to encourage interaction and idea sharing among creatives, marketers, and tech professionals.

• Technology & Tools: Access to industry-standard creative software, hardware, and potentially advanced digital production tools.

• Team Interaction: Frequent opportunities for brainstorming sessions, design critiques, and project reviews with internal teams.

• Brand Immersion: Working within a global brand environment means constant exposure to brand strategy and consumer insights that inform creative work.

Work Schedule: Standard full-time, 40-hour work week. The fast-paced nature of digital content creation may occasionally require flexibility to meet critical launch dates or campaign deadlines.

📝 Enhancement Note: The Boston GO & TECH CENTER location implies a dynamic, innovation-focused environment. Candidates should be prepared for an on-site role that emphasizes collaboration and hands-on creative execution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruiter call to assess basic qualifications, interest, and cultural fit.

• Portfolio Review & Skills Assessment: A presentation of your design portfolio, potentially with a discussion of your process, key projects, and software proficiency. This may include a practical design exercise or a case study.

• Hiring Manager Interview: In-depth discussion with the hiring manager about your experience, approach to design challenges, and understanding of digital marketing and brand consistency.

• Team/Cross-functional Interviews: Meetings with potential team members or stakeholders (e.g., marketers, e-commerce specialists) to evaluate collaboration style and communication skills.

• Final Interview: Potentially with a senior leader to discuss career aspirations and overall fit within the organization.

Portfolio Review Tips:

• Curate Selectively: Choose 4-6 of your strongest, most relevant projects that showcase versatility across e-commerce, social, and video.

• Tell a Story: For each project, clearly articulate the objective, your role, the problem you solved, your design process, the tools used, and the outcome or impact (if known).

• Highlight Adaptability: Include examples of adapting creative for different platforms or sizes.

• Showcase Technical Skills: Be prepared to discuss your proficiency with Photoshop, Illustrator, Figma, and video editing tools.

• Demonstrate Brand Understanding: If possible, show how you've worked within brand guidelines for established brands.

• Practice Your Pitch: Be ready to present your portfolio concisely and confidently, addressing specific requirements of the P&G role.

Challenge Preparation:

• Be prepared for a design challenge that might involve creating a digital asset for a P&G brand, adapting existing creative, or a short video edit.

• Focus on a clear, efficient process, demonstrating how you'd approach the task under time constraints.

• Show your ability to incorporate feedback and iterate quickly.

• Emphasize brand consistency and understanding of the target audience.

• If AI is mentioned in a challenge, consider how you would leverage it to enhance efficiency or creativity.

📝 Enhancement Note: The interview process will heavily rely on your portfolio and practical design skills. Candidates should be ready to demonstrate not just aesthetic talent but also efficiency, adaptability, and a collaborative spirit.

🛠 Tools & Technology Stack

Primary Design Tools:

• Adobe Creative Suite: Photoshop, Illustrator, InDesign (Required).

• Figma: For collaborative design, prototyping, and UI elements (Required).

• Photo Retouching/Compositing Tools: Often integrated within Photoshop.

Video Editing & Motion Graphics:

• Premiere Pro: Professional video editing.

• After Effects: Motion graphics and visual effects.

• CapCut: Popular for quick, social-first video edits.

• Other potential tools: Final Cut Pro, DaVinci Resolve (less likely but possible).

Collaboration & Project Management:

• Microsoft Office Suite: Word, PowerPoint, Excel.

• Google Workspace: Docs, Sheets, Slides.

• Project Management Software: Likely internal P&G tools (e.g., Workfront, Asana, Jira) for task tracking and workflow management.

Emerging Technologies:

• AI-Powered Design Tools: Candidates are encouraged to be familiar with AI tools for image generation, content creation, editing, and workflow acceleration.

📝 Enhancement Note: Proficiency in Adobe Creative Suite and Figma is non-negotiable. Experience with video editing tools is a strong requirement, and familiarity with AI tools is a significant plus, reflecting the company's interest in leveraging technology for creative efficiency.

👥 Team Culture & Values

Operations Values:

• Consumer First: All creative output is ultimately aimed at connecting with and serving the consumer.

• Bias for Action: A drive to execute and deliver results quickly and efficiently, especially in the fast-moving digital space.

• Integrity: Upholding ethical standards and brand trust in all creative communications.

• Ownership: Taking responsibility for creative projects from concept to completion.

• Innovation: Embracing new technologies and approaches, such as AI, to enhance creative output and efficiency.

Collaboration Style:

• Cross-functional Partnership: Expect a highly collaborative environment where designers work closely with marketing, e-commerce, and media teams to align creative with business objectives.

• Feedback Loops: A culture of constructive feedback and iterative development to refine creative work.

• Team-Oriented: Emphasis on collective success and supporting team goals, rather than individual silos.

• Agile Communication: Utilizing efficient communication channels to ensure rapid decision-making and project progression.

📝 Enhancement Note: P&G's culture often emphasizes strong brand stewardship, consumer focus, and efficiency. The "maker" and "AI as an accelerator" language suggests a dynamic, results-oriented team that values speed and innovation.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume, Fast Pace: Managing a large number of creative requests across multiple brands and platforms with tight deadlines.

• Balancing Brand Consistency with Speed: Ensuring brand integrity is maintained while producing assets rapidly for diverse digital channels.

• Adapting to Evolving Digital Trends: Staying current with new social media formats, e-commerce best practices, and creative technologies.

• Integrating AI Effectively: Learning to leverage AI tools strategically to enhance workflow and creativity without compromising quality or brand standards.

• Stakeholder Management: Effectively communicating with and managing expectations from various marketing and brand teams.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Adobe Creative Suite, Figma, motion graphics, and video editing.

• Digital Marketing & E-commerce Exposure: Learning about campaign performance, A/B testing, and the nuances of e-commerce creative strategy.

• AI & Emerging Technologies Workshops: Participating in training sessions focused on leveraging AI in creative production.

• Brand Immersion: Gaining in-depth knowledge of various P&G brands and their respective target audiences.

• Mentorship Programs: Access to experienced creative professionals and leaders within P&G.

📝 Enhancement Note: This role presents a significant opportunity to hone skills in high-volume digital creative production and gain invaluable experience in the CPG industry, particularly with a focus on leveraging technology for enhanced efficiency.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a social media ad campaign from brief to final asset."

• "How do you ensure brand consistency when adapting a master creative for multiple digital platforms?"

• "Walk me through a project where you had to iterate quickly based on performance data or feedback."

• "How do you approach photo retouching or compositing to achieve a natural, high-quality result?"

• "Describe your experience with video editing for digital platforms. What's your typical workflow for a short social video?"

Company & Culture Questions:

• "What do you know about Procter & Gamble and our brands?"

• "How do you handle tight deadlines and shifting priorities?"

• "Describe your ideal team environment and how you contribute to collaboration."

• "What does 'consumer first' mean to you in the context of graphic design?"

Portfolio Presentation Strategy:

• Structure Your Presentation: Begin with an overview of your experience and then dive into 3-4 key projects that best represent the requirements of this role.

• Focus on Process & Rationale: For each project, explain the objective, your role, your creative process, the challenges you faced, the tools you used, and the outcome.

• Quantify Impact: If possible, share metrics or results that demonstrate the success of your designs.

• Highlight Versatility: Be ready to discuss how you've worked across different formats (static, video, e-commerce) and adapted creative for various channels.

• Showcase Technical Skills: Be prepared to speak confidently about your proficiency with Adobe Suite, Figma, and video editing tools.

• Address AI Use: If you have experience using AI tools, be ready to discuss your approach and the benefits.

• Be Enthusiastic: Show genuine interest in P&G brands and the opportunity to contribute to their digital presence.

📝 Enhancement Note: Be prepared to discuss your design process in detail and demonstrate how your skills align with the demands of a fast-paced, high-volume digital creative environment. Your portfolio is your primary tool; practice presenting it clearly and concisely.

📌 Application Steps

To apply for this Digital Graphic Designer position:

• Submit your application through the provided Workday link.

• Curate Your Portfolio: Select 4-6 of your most relevant projects that showcase your versatility in digital design, including e-commerce, social media, and short-form video. Ensure it highlights your proficiency with Adobe Creative Suite, Figma, and video editing tools.

• Tailor Your Resume: Emphasize quantifiable achievements and experience related to digital asset creation, brand consistency, fast-paced environments, and any experience with AI or performance-driven creative. Use keywords from the job description.

• Prepare Your Portfolio Presentation: Practice walking through your portfolio, focusing on your process, rationale, and the impact of your work. Be ready to discuss your experience with the required software and any relevant industry exposure.

• Research P&G: Familiarize yourself with Procter & Gamble's brands, their digital presence, and their commitment to innovation and consumer focus. Understand how your role contributes to their Go-To-Market strategy.

⚠️ Important Notice: This enhanced job description provides insights and context based on industry standards and the provided information. Candidates should always refer to the official job posting for the most accurate and up-to-date details. Verification of specific responsibilities, compensation, and benefits directly with the hiring organization is recommended.