Creative Designer (LATAM & The Caribbean)

📍 Job Overview

Job Title: Creative Designer (LATAM & The Caribbean)

Company: BA Global Talent

Location: Ciudad de México, Mexico (Remote)

Job Type: Temporary

Category: Creative & Design / Marketing Operations

Date Posted: March 02, 2026

Experience Level: Mid-Level (2-5 Years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is focused on the creation and execution of high-impact visual assets for a U.S.-based creative and experiential marketing agency, with a specific emphasis on spirits and beverage brands.

• The position requires a strong understanding of brand identity and the ability to translate client visual languages into compelling digital and print materials for events and retail environments.

• Success in this role hinges on direct collaboration with an Art Director, functioning as an integrated team member to ensure cohesive and effective design solutions.

• The designer will be responsible for producing a variety of assets, from social media content to festival graphics and point-of-sale materials, all while maintaining brand consistency and clear information hierarchy.

📝 Enhancement Note: While the job title is "Creative Designer," the responsibilities and required skills, particularly around brand asset management, campaign visuals, and retail materials, suggest a strong connection to Marketing Operations and GTM support. The emphasis on collaboration with an Art Director and maintaining brand consistency aligns with operational excellence in creative production.

📈 Primary Responsibilities

• Design and consistently update a wide range of brand assets across various formats and channels, including digital flyers, campaign visuals, and social media content.

• Produce visually engaging music lineup graphics for a high-profile festival showcase, encompassing both full and daily schedules.

• Develop and deliver effective retail and in-store assets such as shelf talkers, window displays, and point-of-sale (POS) materials to drive brand presence.

• Create Instagram-ready content in 9x16 and 4x5 aspect ratios, meticulously ensuring that all critical information remains within safe zones for optimal viewing on mobile devices.

• Collaborate closely and proactively with the Art Director on conceptualization, design iterations, and feedback incorporation, acting as an integral part of the creative team.

• Strictly adhere to and maintain client brand consistency by aligning all deliverables with the specified visual language: restrained, confident, and high-contrast aesthetics.

• Ensure exceptional type hierarchy and legibility for all scanned or displayed information, with particular attention to artist names, stages, and time slots in festival contexts.

📝 Enhancement Note: The emphasis on "brand asset management," "retail and in-store assets," and "Instagram-ready content" indicates a need for operational efficiency and a structured approach to creative production, typical of Marketing Operations roles supporting Go-To-Market strategies.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a background in Graphic Design, Fine Arts, or a related creative field is implied. A strong portfolio will serve as the primary indicator of educational equivalency.

Experience: Minimum of 2 years of professional experience as a Graphic Designer, with a proven track record of delivering high-quality visual assets.

Required Skills:

• Adobe Illustrator Proficiency: Strong command of Adobe Illustrator, with a focus on managing organized artboards and maintaining clean, workable files.

• Typography & Layout Expertise: Excellent skills in typography and layout design, emphasizing clean structure, readability, and effective visual hierarchy.

• Brand Identity Acumen: A strong sense of brand identity, capable of creating original, impactful designs that are not dependent on templates or generic styles.

• Portfolio Demonstration: A professional portfolio is mandatory to showcase style alignment, technical capabilities, and relevant project experience.

• Autonomous & Proactive Work Ethic: Ability to work independently, take initiative, and thrive in a dynamic, fast-paced, and often remote environment.

• Detail Orientation & Flexibility: Meticulous attention to detail and a flexible approach to adapt designs as brand requirements or project needs evolve.

• English Communication: Excellent verbal and written English skills are essential for effective collaboration and communication with U.S.-based team members.

Preferred Skills:

• Beverage or Lifestyle Brand Experience: Prior experience working with spirits, beverage, or lifestyle brands is considered a significant advantage.

• Experiential Marketing Design: Familiarity with design principles for experiential marketing campaigns and events.

• Social Media Content Creation: Proven ability to create engaging and platform-optimized content for various social media channels.

📝 Enhancement Note: The requirement for Adobe Illustrator proficiency and a strong portfolio are standard for creative roles. The emphasis on "organized artboards and working files" and "clean structure" points towards an operational efficiency requirement within the design process. The "autonomous and proactive" nature suggests a need for self-management, akin to remote operations roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Style Alignment: The portfolio must clearly demonstrate an ability to work within a defined visual language (restrained, confident, high-contrast) and create original designs.

• Technical Proficiency: Showcase examples of organized working files, effective type hierarchy, and clean layout structures, particularly within Adobe Illustrator.

• Project Diversity: Include examples of various asset types, such as digital flyers, campaign visuals, social media content (9x16, 4x5), and retail/POS materials.

• Brand Consistency: Highlight projects where brand consistency was maintained across multiple deliverables and platforms.

Process Documentation:

• Workflow Adaptability: Demonstrate an ability to integrate into an existing creative workflow, collaborating with an Art Director on concepts and revisions.

• Asset Management: Implicitly showcase an understanding of how to manage and deliver assets in specified formats and safe zones for digital platforms.

• Brand Guideline Adherence: Evidence of successfully interpreting and applying brand guidelines to create cohesive visual assets.

📝 Enhancement Note: While not explicitly asking for "process documentation" in the traditional operations sense, the portfolio serves as the primary "process" artifact. The emphasis on organized files, brand consistency, and asset management directly relates to operational efficiency and quality control within the creative output.

💵 Compensation & Benefits

Salary Range: As this is a project-based role with an estimated 8-10 hours of total work, compensation is likely to be on a fixed project fee basis rather than an hourly or annual salary. Given the requirement for 2+ years of experience and specialized skills, a competitive project fee would be expected. For comparable freelance graphic design work in LATAM/Caribbean with U.S. client collaboration, project fees can range from $200 - $800+ USD depending on the scope and complexity.

Benefits:

• Project-Based Flexibility: Opportunity to work on a project basis, offering flexibility in scheduling and workload management.

• Remote Work: Fully remote position, allowing for work from anywhere within Latin America or the Caribbean.

• Career Development: Chance to work with a U.S.-based creative and experiential marketing agency, gaining exposure to high-profile brands and events.

• Cross-Cultural Experience: Collaboration with a U.S. team, enhancing communication and cross-cultural professional skills.

Working Hours: Project-based, with an estimated total workload of approximately 8–10 hours for initial deliverables, including revisions. Requires overlapping work hours with U.S. time zones for effective collaboration.

📝 Enhancement Note: The salary is estimated based on typical freelance rates for similar project scopes and experience levels, considering the U.S. client base. Benefits are inferred from the project-based, remote nature of the role and the opportunity to work with a U.S. agency.

🎯 Team & Company Context

🏢 Company Culture

Industry: Staffing & Recruitment (BA Global Talent), Marketing & Advertising (Client Agency), Spirits & Beverage (Client's focus).

Company Size: BA Global Talent is described as a "young, fast-growing company." The client agency is a "creative and experiential marketing agency."

Founded: BA Global Talent was founded by a lawyer and a business administrator, leveraging their expertise and local experiences. Specific founding dates are not provided.

Team Structure:

• The designer will function as an extension of the client's internal team, working directly with an Art Director.

• This implies a collaborative, integrated structure where the remote designer is treated as a core team member, not an external vendor.

Methodology:

• Collaborative Design: Emphasis on direct collaboration and feedback loops with the Art Director.

• Brand-Centric Production: Strict adherence to client brand guidelines and visual language.

• Efficiency Focus: Creating assets in specified formats and safe zones, indicating a process-oriented approach to digital content.

• Results Delivery: The agency specializes in delivering high-impact brand assets and digital visuals for events and marketing campaigns.

Company Website: https://careers.baglobaltalent.com

📝 Enhancement Note: The company culture is a blend of BA Global Talent's entrepreneurial spirit and the client agency's creative and fast-paced marketing environment. The emphasis on "functioning as an extension of their internal team" highlights a desire for seamless integration and a strong sense of partnership, crucial for effective remote operations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level, requiring 2-5 years of experience. It offers an opportunity to work on high-profile projects and gain experience with a U.S. agency.

Reporting Structure: The designer reports directly to the Art Director within the client agency. BA Global Talent facilitates the placement and potentially HR aspects.

Operations Impact: The designer's work directly impacts the visual communication and brand representation of clients, influencing event experiences and consumer engagement. High-quality, on-brand assets are critical for successful marketing campaigns and brand perception, thus having a direct operational impact on GTM effectiveness.

Growth Opportunities:

• Skill Specialization: Deepen expertise in specific design areas like social media content creation, festival graphics, or retail POS design.

• Client Exposure: Gain valuable experience working with a U.S.-based agency and potentially high-profile beverage brands, enhancing a professional portfolio.

• Cross-Cultural Collaboration: Develop stronger communication and collaboration skills by working with international teams.

• Project Management: For successful project-based contributors, there may be opportunities for more substantial or recurring project engagements.

📝 Enhancement Note: This role offers a specific type of growth: enhancing a portfolio with high-profile client work and refining skills in demand by U.S. marketing agencies. The "operations impact" is framed around the efficiency and effectiveness of creative asset delivery.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement. The work environment is home-based.

Office Location(s): Candidates must be based in Latin America or the Caribbean.

Workspace Context:

• Remote Autonomy: Requires a self-disciplined and productive home office setup.

• Digital Collaboration: Reliance on digital tools for communication, file sharing, and design collaboration.

• Time Zone Overlap: The need for overlapping work hours with U.S. time zones is critical for real-time communication and feedback.

Work Schedule: Project-based, with an estimated 8-10 hours of total work for initial deliverables and revisions. Requires flexibility to accommodate U.S. business hours for collaboration.

📝 Enhancement Note: The "workspace context" emphasizes the operational requirements of remote work, including self-management and digital collaboration tools, which are crucial for maintaining productivity and team cohesion in a decentralized environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely conducted by BA Global Talent to assess basic qualifications, experience, and English proficiency.

• Portfolio Submission & Review: A critical step where candidates submit their professional portfolio for evaluation by the client agency's Art Director and potentially hiring team.

• Skills Assessment/Design Challenge: Candidates may be asked to complete a short design task or challenge to assess their style alignment, technical skills, and ability to follow briefs.

• Art Director Interview: A direct interview with the Art Director to discuss design philosophy, collaborative approach, and understanding of the client's brand.

• Final Selection: Based on portfolio, skills assessment, and interview performance.

Portfolio Review Tips:

• Curate for Relevance: Select projects that best showcase your ability to work within a restrained, confident, high-contrast visual style, and your proficiency in Adobe Illustrator.

• Highlight Brand Identity Work: Include examples demonstrating strong brand identity development and consistent application.

• Showcase Technical Skills: Ensure your portfolio includes examples of well-organized working files and clear typography/layout.

• Quantify Impact (If Possible): For any campaign or retail assets, briefly mention the context or objective, and if possible, any measurable impact.

• Tailor to the Brief: Emphasize work that aligns with creating digital flyers, social media content, and retail assets.

Challenge Preparation:

• Understand the Aesthetic: Study the client's existing visual language (restrained, confident, high-contrast) and any examples provided in the job description.

• Practice Adobe Illustrator: Be ready to demonstrate proficiency in managing artboards, layers, and vector assets efficiently.

• Focus on Legibility: Practice creating clear type hierarchy for information-heavy graphics.

• Prepare for Collaboration: Be ready to discuss how you would approach feedback and revisions with an Art Director.

📝 Enhancement Note: The emphasis on portfolio review and potential design challenges highlights the operational importance of demonstrating practical skills and an alignment with the client's creative needs. This is a key aspect of assessing a candidate's ability to deliver consistently high-quality output.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Illustrator: This is the primary and mandatory design tool. Proficiency in managing organized files, artboards, and vector graphics is essential.

• Adobe Creative Suite (Implied): While Illustrator is specifically called out, familiarity with other Adobe Creative Suite applications like Photoshop and InDesign may be beneficial for broader asset creation.

Analytics & Reporting: Not directly applicable to this design role, but understanding how visual assets perform on digital platforms (e.g., Instagram) would be an advantage.

CRM & Automation: Not directly applicable to this design role.

📝 Enhancement Note: The explicit mention of Adobe Illustrator is a critical technical requirement. The operational implication is that candidates must be highly proficient and organized in their use of this tool to ensure efficient workflow and file management, especially when working remotely and collaboratively.

👥 Team Culture & Values

Operations Values:

• Creativity & Originality: Valuing unique design solutions over template-based approaches.

• Brand Integrity: Upholding and consistently applying client brand guidelines and visual language.

• Collaboration & Teamwork: Fostering a spirit of partnership where the remote designer is an integrated team member.

• Efficiency & Precision: Delivering high-quality assets on time, with attention to detail, especially concerning legibility and safe zones.

• Proactivity & Autonomy: Encouraging self-starters who can manage their workload effectively in a remote setting.

Collaboration Style:

• Direct & Integrated: The designer is expected to work directly with the Art Director, functioning as an extension of their internal team.

• Feedback-Driven: Openness to receiving and incorporating feedback for design iterations.

• Results-Oriented: Focus on delivering impactful visuals that meet client objectives for events and marketing campaigns.

📝 Enhancement Note: The cultural values emphasize operational excellence through creative execution, teamwork, and adherence to brand standards. The "proactivity and autonomy" value is particularly important for the success of remote team members.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency: Ensuring strict adherence to a specific visual style (restrained, confident, high-contrast) across diverse assets.

• Fast-Paced Environment: Adapting to the dynamic nature of marketing campaigns and event timelines, requiring quick turnarounds.

• Remote Collaboration Nuances: Effectively communicating and collaborating with a U.S.-based team from a different region, managing time zone differences.

• Template Avoidance: Creating original designs rather than relying on pre-made templates, demanding continuous creative input.

Learning & Development Opportunities:

• Portfolio Enhancement: Building a strong portfolio with high-profile client work and specific asset types (festival graphics, retail POS).

• Industry Exposure: Gaining experience with a U.S. creative agency and the spirits/beverage sector.

• Cross-Cultural Communication Skills: Refining professional communication and collaboration abilities with international colleagues.

• Remote Work Best Practices: Developing strong self-management and remote work efficiency skills.

📝 Enhancement Note: The challenges highlight the operational demands of the role, such as managing tight deadlines and maintaining brand integrity under pressure. The growth opportunities are framed around skill development and portfolio building, which are key operational outcomes for freelance or project-based professionals.

💡 Interview Preparation

Strategy Questions:

• Design Philosophy & Style Alignment: "How do you approach creating original designs that align with a specific brand's visual language, such as 'restrained, confident, and high-contrast'?" (Prepare to discuss your process and show portfolio examples.)

• Technical Proficiency & Workflow: "Describe your process for organizing artboards and working files in Adobe Illustrator when creating multiple assets for a campaign." (Be ready to walk through an example from your portfolio.)

• Collaboration & Feedback: "How do you typically collaborate with an Art Director or client on design iterations, and how do you handle constructive criticism?" (Share examples of successful collaborative projects.)

• Problem-Solving for Legibility: "For a festival lineup graphic, what are the key considerations for ensuring clear type hierarchy and legibility for artist names, stages, and times?" (Discuss your approach to typography and information design.)

Company & Culture Questions:

• "What interests you about working with a U.S.-based creative agency specializing in spirits and beverage brands?" (Research BA Global Talent and its mission, and the client agency's work if possible.)

• "How do you ensure brand consistency across various digital and print assets?" (Highlight your attention to detail and understanding of brand guidelines.)

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio to highlight projects most relevant to the job description (digital assets, brand identity, retail materials).

• Tell the Story: For each selected project, briefly explain the brief, your role, the challenges, your creative process, and the final outcome.

• Demonstrate Technical Skill: Be prepared to discuss your use of Adobe Illustrator and how you ensured organized files and clean layouts.

• Showcase Style Adaptability: Clearly demonstrate your ability to adapt to different brand aesthetics, especially the target style.

• Keep it Concise: Focus on quality over quantity, presenting your strongest and most relevant work.

📝 Enhancement Note: The interview preparation advice focuses on demonstrating practical skills, understanding operational requirements (like organization and brand adherence), and showcasing collaborative potential, all crucial for remote creative roles.

📌 Application Steps

To apply for this operations-adjacent creative position:

• Submit your application through the provided link on the BA Global Talent careers page.

• Portfolio Customization: Ensure your submitted portfolio prominently features work demonstrating your Adobe Illustrator proficiency, strong typography and layout skills, and experience creating digital and retail assets. Tailor your presentation to highlight originality and brand identity work.

• Resume Optimization: Craft your resume to emphasize your 2+ years of graphic design experience, specific skills in Illustrator, and any experience with lifestyle or beverage brands. Use keywords from the job description like "brand assets," "digital visuals," and "typography."

• Prepare for Collaboration: Be ready to articulate how you function autonomously and collaborate effectively in a remote setting, particularly with U.S.-based teams. Practice explaining your design process and how you incorporate feedback.

• Company Research: Familiarize yourself with BA Global Talent's mission and the type of work produced by creative and experiential marketing agencies in the spirits/beverage sector to articulate your interest and fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---