Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Jobgether (on behalf of a partner company)

Location: Amsterdam, North Holland, Netherlands

Job Type: Full-time

Category: Creative & Media / Art & Design / Marketing

Date Posted: March 31, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design and produce high-performing static and video creatives across digital platforms, leveraging tools like Figma to translate campaign objectives into compelling visual assets.

• Collaborate with media buyers and product stakeholders to interpret performance data, using insights to inform and refine creative concepts and strategies.

• Contribute to the development of effective ad copy, including headlines and video scripts, to maximize campaign impact and engagement.

• Proactively explore and integrate new creative technologies, including AI-powered solutions, to enhance design efficiency and drive innovation.

• Maintain a systematic organization of creative assets, ensuring accessibility, trackability, and reusability for ongoing campaign needs.

📝 Enhancement Note: This role emphasizes a data-driven approach to creative design, bridging the gap between artistic execution and measurable marketing performance. The "Creative Designer" title, combined with responsibilities like interpreting performance data and creating "high-performing creatives," suggests a focus on performance marketing and growth-oriented design.

📈 Primary Responsibilities

• Conceptualize and design visually engaging static images and dynamic video content, utilizing industry-standard tools such as Figma, to meet specific campaign objectives and brand guidelines.

• Translate performance metrics and media buyer feedback into actionable design adjustments and new creative concepts that aim to improve conversion rates and engagement.

• Develop compelling ad copy, including persuasive headlines, calls-to-action, and concise video scripts, that complement visual elements and drive desired user actions.

• Research and experiment with emerging creative tools, particularly AI-driven design solutions, to streamline workflows, enhance output quality, and foster innovative design approaches.

• Implement a robust system for organizing, tagging, and archiving all creative assets (images, videos, templates) to facilitate efficient retrieval, version control, and cross-functional team access.

• Conduct thorough competitor analysis and market trend research to identify opportunities for creative differentiation and inform strategic design decisions.

• Demonstrate adaptability by quickly responding to evolving campaign priorities and proactively proposing novel creative ideas to enhance brand presence and campaign effectiveness.

• Provide support for ad-hoc design and creative tasks, collaborating effectively with various teams to ensure project deadlines and business goals are met.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and analytical thinking. The emphasis on "performance data" and "conversion rates" suggests this role is crucial for a performance marketing or growth team, where design directly impacts measurable business outcomes. The inclusion of "ad copy" and "video scripts" indicates a holistic approach to creative asset development.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is typically preferred for roles requiring a strong foundation in design principles and creative strategy.

Experience: Minimum of 2-5 years of proven experience in graphic design, digital design, or a closely related creative role, with a demonstrated ability to produce high-quality creative assets for digital platforms.

Required Skills:

• Proven track record in graphic design and digital design, with a strong portfolio showcasing creative execution.

• High proficiency in design software, with specific expertise in Figma (experience with Adobe Creative Suite - Photoshop, Illustrator, After Effects - is often a strong asset).

• Demonstrated ability to create impactful static visuals and engaging video content suitable for digital marketing campaigns.

• Solid understanding of performance-driven design principles and how to align visual elements with marketing objectives and key performance indicators (KPIs).

• Basic copywriting skills, including the ability to craft compelling headlines, taglines, and concise scripts that resonate with target audiences.

• Familiarity with AI tools and a proactive willingness to integrate them into creative workflows for efficiency and innovation.

• Strong organizational and asset management skills, with a systematic approach to file naming, categorization, and storage.

• Excellent remote collaboration and communication skills, with the ability to articulate design concepts clearly and work effectively with distributed teams.

Preferred Skills:

• Experience with web design principles and UI/UX concepts.

• Proficiency in video editing software (e.g., Adobe Premiere Pro, After Effects).

• Familiarity with A/B testing methodologies for creative optimization.

• Experience in a fast-paced startup or growth-focused marketing environment.

• Understanding of SEO principles as they relate to visual content.

📝 Enhancement Note: The explicit mention of Figma as a primary tool, alongside the need for both static and video creation, points to a role that requires versatility. The "performance-driven design" and "AI tools" requirements are key differentiators for candidates. The experience level of 2-5 years suggests a need for someone who can work independently but also grow within the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 3-5 diverse projects demonstrating proficiency in digital design, including both static graphics and video creatives.

• Each project should clearly articulate the objective, your role, the creative process, and the measurable impact or results achieved (e.g., improved engagement, conversion rates).

• Include examples of work created using Figma, highlighting your ability to produce high-quality, pixel-perfect designs.

• Showcase examples of how you have interpreted performance data or feedback to iterate on designs and improve campaign effectiveness.

• Demonstrate your ability to create compelling ad copy or scripts that complement visual assets.

Process Documentation:

• The ability to document and communicate your design process, from ideation and concept development to execution and asset delivery.

• Evidence of systematic asset organization and management practices, perhaps through a description of your personal system or a project example.

• Understanding of how design processes integrate with broader marketing workflows, including collaboration with media buyers and product teams.

📝 Enhancement Note: A strong portfolio is paramount for this role, as it serves as direct evidence of design capability and impact. Candidates should focus on demonstrating not just aesthetic skill but also a data-informed approach and an understanding of performance marketing goals. The process documentation aspect implies a need for structured thinking and workflow management.

💵 Compensation & Benefits

Salary Range: For a mid-level Creative Designer with 2-5 years of experience in Amsterdam, the estimated annual salary range is €45,000 - €65,000. This estimate is based on regional market data for creative roles in the Netherlands, considering the fully remote nature of the position, the company's focus on performance marketing, and the specific tool requirements (Figma).

Benefits:

• Fully remote work environment: Flexibility to work from anywhere, promoting work-life balance.

• Home office allowance: Financial support for setting up a productive home workspace.

• Choice of equipment: Provision of a MacBook or Windows-based workstation to suit individual preferences and needs.

• Health and wellness budget: A dedicated budget to support physical and mental well-being initiatives.

• Generous paid time off: Over 25 working days of holidays annually, offering ample time for rest and rejuvenation.

• Paid volunteering days: Opportunities to contribute to community causes with paid time off.

• Access to online learning and development resources: Continuous learning opportunities to enhance skills and knowledge.

• Clear opportunities for career advancement: Defined pathways for growth and promotion based on performance.

• Annual achievement bonus: A bonus tied to individual and company success, recognizing contributions.

• Exclusive access to company products: Perks related to the company's offerings.

• Collaborative and inclusive work culture: Fostering a positive team environment with regular virtual social events.

• Additional perks and recognition programs: Various initiatives to reward and value employee contributions.

Working Hours: The role is full-time, typically requiring around 40 hours per week. While the environment is remote, a degree of flexibility is implied, allowing for work across different time zones if necessary, though core collaboration hours will likely be established.

📝 Enhancement Note: The salary range is an estimation for the Amsterdam market, which is a high-cost-of-living area. The benefits package is comprehensive, with a strong emphasis on remote work support, employee well-being, and professional development, aligning with modern talent expectations.

🎯 Team & Company Context

🏢 Company Culture

Industry: The partner company operates within the digital marketing and advertising technology (AdTech) sector, likely focusing on performance marketing, user acquisition, or brand growth for clients or its own products. This industry is characterized by rapid innovation, data-driven decision-making, and a strong emphasis on ROI.

Company Size: The company size is not explicitly stated but the presence of multiple specialized roles and a structured benefits package suggests a medium-sized company (50-250 employees) or a well-funded startup. This size often allows for both structured processes and a degree of agility.

Founded: The founding date is not provided. However, the company's focus on AI, performance marketing, and remote work suggests it is likely a modern organization, potentially founded within the last 5-10 years, or a more established company that has rapidly adapted to current trends.

Team Structure:

• The Creative Designer will likely be part of a Marketing or Growth team, working closely with Media Buyers, Performance Marketers, and potentially Product Managers.

• The reporting structure would likely place the Creative Designer under a Marketing Lead or Head of Growth, with direct collaboration across functional teams.

Methodology:

• Data Analysis: The team likely employs a data-centric approach, using analytics to measure the effectiveness of creative assets and inform design iterations.

• Agile Workflow: Given the fast-paced nature of digital marketing, an agile or iterative workflow is probable, allowing for rapid testing and deployment of new creative concepts.

• Performance Optimization: The core methodology revolves around continuous improvement and optimization of creative elements to achieve specific performance metrics.

Company Website: jobgether.com (as the posting platform) and the partner company’s website (not specified).

📝 Enhancement Note: The context provided by Jobgether, mentioning AI, performance marketing, and a remote-first approach, strongly indicates the partner company's operational focus. This environment demands creatives who are not only artistic but also strategic and analytical, capable of contributing to measurable business growth.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Creative Designer. It requires established technical skills and a foundational understanding of performance marketing. The responsibilities suggest an individual contributor role focused on execution and collaboration, with opportunities to influence creative strategy through data-informed proposals.

Reporting Structure: The Creative Designer will likely report to a Marketing Manager, Head of Growth, or a Creative Lead. This position involves close collaboration with Media Buyers, Performance Analysts, and potentially Product Managers, fostering a cross-functional team dynamic.

Operations Impact: The Creative Designer's work will directly impact key business metrics such as click-through rates (CTR), conversion rates, customer acquisition cost (CAC), and return on ad spend (ROAS). By creating effective visual assets, this role plays a crucial part in driving customer acquisition, engagement, and ultimately, revenue for the company.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like video production, motion graphics, or advanced UI/UX design for digital ads.

• Creative Strategy Influence: As proficiency and understanding of performance metrics grow, there is potential to take on more strategic roles in shaping creative campaign direction.

• Leadership Potential: With demonstrated success and leadership qualities, opportunities may arise to mentor junior designers or lead creative projects as a Senior Creative Designer or Art Director.

• Cross-Functional Development: Exposure to performance marketing, analytics, and product strategy can open doors to roles in growth marketing or product design.

📝 Enhancement Note: The growth path for a Creative Designer in a performance-driven environment often involves a transition from pure execution to strategic contribution. The emphasis on data and AI suggests that upskilling in these areas will be critical for career advancement.

🌐 Work Environment

Office Type: This is a fully remote position, offering the flexibility to work from any location that supports a productive work environment.

Office Location(s): While the role is remote, the primary operational hub or job listing location is Amsterdam, Netherlands. This suggests that while not required to be in Amsterdam, candidates within or familiar with the Dutch/European market may be preferred due to time zone alignment and potential participation in regional team events.

Workspace Context:

• Collaborative Environment: Despite being remote, the company fosters a collaborative culture through virtual meetings, team events, and shared digital workspaces. Expect frequent interaction via video conferencing and collaboration platforms.

• Tools & Technology: Access to and proficiency with a range of digital design tools (Figma, potentially Adobe Suite), project management software, and communication platforms are essential. The company provides a MacBook or Windows workstation and a home office allowance.

• Team Interaction: Regular virtual check-ins, brainstorming sessions, and project-specific collaborations will be common. The company also organizes virtual team events to build camaraderie.

Work Schedule: The role is full-time, typically around 40 hours per week. While remote, maintaining consistent communication and availability during core business hours (likely aligned with European time zones, given the Amsterdam location) is crucial for effective collaboration.

📝 Enhancement Note: The remote-first nature of this role is a significant aspect of the work environment. Candidates should be comfortable with asynchronous communication and proactive engagement in a virtual setting. The provision of equipment and allowances underscores the company's commitment to supporting its remote workforce.

📄 Application & Portfolio Review Process

Interview Process:

• Application Screening: Initial review of applications and portfolios by Jobgether's AI-powered matching process, followed by a shortlist shared with the hiring company.

• Hiring Team Review: The partner company's internal team will review shortlisted candidates.

• Initial Interview: Typically a video call with a hiring manager or a member of the marketing/creative team to discuss experience, qualifications, and cultural fit. Portfolio walkthrough will be a key component.

• Skills Assessment/Creative Challenge: Candidates may be given a design challenge or a case study to assess their practical skills, problem-solving abilities, and approach to performance-driven design. This might involve creating a concept for a specific campaign or iterating on an existing asset.

• Final Interview: A meeting with senior leadership or key stakeholders to discuss the role in depth, assess strategic thinking, and make a final decision.

Portfolio Review Tips:

• Highlight Performance: For each project, clearly articulate the objective, your specific contribution, the design process, and the quantifiable results (e.g., "Increased CTR by 15%," "Achieved a conversion rate of X%").

• Showcase Figma Mastery: Include examples that clearly demonstrate your proficiency and creative application of Figma.

• Demonstrate Versatility: Include a mix of static and video creatives to show your range.

• Explain Your Process: Be ready to walk through your thought process for selecting colors, typography, imagery, and developing concepts. How did you interpret briefs or data?

• Tailor to the Role: Emphasize projects relevant to performance marketing, digital advertising, and growth initiatives.

• Be Concise: While detailed explanations are good, ensure your presentation is easy to follow and respects the interviewer's time.

Challenge Preparation:

• Understand the Brief: Carefully read and understand any design challenge provided. Clarify any ambiguities before starting.

• Focus on Objectives: Ensure your solution directly addresses the stated campaign goals and target audience.

• Showcase Data-Driven Thinking: If possible, explain how your design choices are informed by performance principles or data insights.

• Prepare a Presentation: Be ready to present your solution clearly and concisely, explaining your rationale and design decisions.

• Consider AI Integration: If the challenge allows, think about how AI tools could enhance the creative process or outcome.

📝 Enhancement Note: The Jobgether platform's AI screening is a unique element. Candidates should ensure their resumes and portfolios are optimized with relevant keywords (Figma, performance marketing, video creative, etc.). The emphasis on performance data in portfolio reviews is critical.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, and creating static and interactive creatives. Proficiency is a must.

• Video Editing Software: Likely includes tools such as Adobe Premiere Pro, After Effects, or similar for creating and editing video creatives.

• Graphic Design Software: While Figma is primary, familiarity with Adobe Photoshop and Illustrator for image manipulation and vector graphics is highly beneficial.

Analytics & Reporting:

• Analytics Platforms: Understanding of how to interpret data from platforms like Google Analytics, Meta Ads Manager, or other ad platform reporting dashboards to inform design decisions.

• Data Visualization Tools: While not explicitly required, familiarity with tools that help visualize campaign performance data could be advantageous.

CRM & Automation:

• Project Management Tools: Experience with tools like Asana, Trello, Jira, or Monday.com for managing tasks, workflows, and project timelines.

• Communication Platforms: Proficiency with Slack, Microsoft Teams, or similar for real-time collaboration and team communication.

📝 Enhancement Note: The core technical requirement is Figma. However, the role's performance-oriented nature implies that the designer must be comfortable interpreting data from various advertising platforms and understanding how their designs contribute to key marketing metrics.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: A strong emphasis on achieving measurable results and optimizing campaigns for maximum impact. Decisions are often guided by data and KPIs.

• Innovation & Adaptability: A culture that encourages experimentation with new tools (especially AI), technologies, and creative approaches to stay ahead in a dynamic market.

• Collaboration & Transparency: Open communication and close teamwork, particularly in a remote setting, are vital for aligning creative efforts with marketing strategies.

• Efficiency & Agility: A focus on streamlined workflows, rapid iteration, and efficient asset production to meet the demands of fast-paced digital campaigns.

• Quality & Detail: Maintaining high standards in design execution, ensuring brand consistency and pixel-perfect output across all creative assets.

Collaboration Style:

• Cross-functional Integration: The team likely operates with a high degree of cross-functional collaboration, where designers work hand-in-hand with media buyers, marketers, and product specialists.

• Feedback-Oriented: A culture where constructive feedback is regularly exchanged to refine creative work and improve campaign performance.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings from creative experiments and campaign results.

📝 Enhancement Note: The company culture appears to be geared towards a growth-oriented, data-informed, and digitally savvy team. Candidates who are proactive, adaptable, and comfortable with remote collaboration will thrive here.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance Metrics: The primary challenge is to produce visually appealing and innovative designs that simultaneously meet strict performance targets and conversion goals.

• Rapid Iteration in a Remote Environment: Keeping pace with fast-moving campaign needs and iterating quickly on creative assets while working remotely requires strong organizational and communication skills.

• Integrating New Technologies: Staying current with and effectively integrating rapidly evolving tools, particularly AI in creative workflows, can be a continuous learning curve.

• Maintaining Brand Consistency: Ensuring a cohesive brand message and visual identity across a high volume of diverse digital advertising assets.

Learning & Development Opportunities:

• Mastery of AI in Design: Opportunities to become proficient in leveraging AI tools for ideation, asset generation, and workflow optimization.

• Performance Marketing Insights: Deepen understanding of marketing analytics, A/B testing, and conversion rate optimization (CRO) principles.

• Advanced Creative Techniques: Develop expertise in video editing, motion graphics, or other specialized creative disciplines relevant to digital advertising.

• Cross-Functional Expertise: Gain exposure to broader marketing strategies, product development, and data analysis, potentially leading to growth into roles like Senior Creative Designer, Art Director, or Growth Marketer.

📝 Enhancement Note: This role offers a significant opportunity to develop skills at the intersection of creative design and performance marketing, a highly in-demand area. The challenges are framed as opportunities for skill development and career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed a creative asset that significantly impacted campaign performance. What was the objective, your process, and the results?" (Focus on quantifiable outcomes and your role.)

• "How do you approach translating raw performance data into actionable design insights for digital ads?" (Highlight your analytical and problem-solving approach.)

• "Walk me through your process for creating a short video ad from concept to final delivery." (Demonstrate your workflow, tool proficiency, and attention to detail.)

Company & Culture Questions:

• "What interests you about performance-driven design and working in a remote, fast-paced environment?" (Align your motivations with the role's demands.)

• "How do you handle constructive criticism or feedback on your designs, especially from non-designers like media buyers?" (Demonstrate your collaborative and open mindset.)

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio by project type or by campaigns where you achieved significant results. Start with your strongest, most relevant work.

• Tell a Story: For each project, clearly outline the problem, your solution (the design), and the outcome (quantifiable results). Use metrics prominently.

• Highlight Figma: Explicitly point out your Figma work and explain any unique or advanced techniques you employed.

• Showcase Video Work: If presenting video, ensure it's high-quality and clearly demonstrates your editing and storytelling skills.

• Be Prepared for Questions: Anticipate questions about your design choices, your process, and how you would approach specific challenges relevant to the role.

📝 Enhancement Note: The interview process will likely heavily emphasize the candidate's ability to connect design execution with measurable business outcomes. Candidates should be prepared to discuss their portfolio in detail, focusing on data and performance.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the Jobgether platform, ensuring your profile is up-to-date.

• Customize your Resume: Highlight keywords such as "Figma," "Creative Designer," "Performance Marketing," "Digital Design," "Video Creation," "AI Tools," and "Data-Driven Design." Quantify achievements whenever possible.

• Curate Your Portfolio: Select your strongest 3-5 projects that best showcase your skills in Figma, video creation, and performance-driven design. Ensure each project has a clear explanation of objectives, your role, process, and measurable results.

• Prepare Your Narrative: Be ready to articulate your experience, design philosophy, and how your skills align with the responsibilities outlined. Practice walking through your portfolio projects and discussing your contributions and impact.

• Research the Industry: Familiarize yourself with performance marketing trends, common digital ad platforms, and the role of AI in creative design to better understand the company's context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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