Contract Graphic Designer

📍 Job Overview

Job Title: Contract Graphic Designer

Company: Sleep Doctor

Location: Seattle, WA, United States

Job Type: Contract, Part-Time

Category: Marketing Operations/Creative Operations

Date Posted: February 19, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• This contract role focuses on visual content creation, primarily for social media advertising, aligning with marketing campaign objectives.

• The position requires a blend of creative design and data-informed iteration, collaborating with marketing teams to optimize visual performance.

• Key responsibilities include designing for digital platforms (social media, web, email) and physical collateral, ensuring brand consistency.

• The role demands expert proficiency in design software and a strong portfolio demonstrating digital marketing asset creation and problem-solving skills.

📝 Enhancement Note: While the title is "Graphic Designer," the responsibilities heavily lean into a marketing operations and creative operations function, focusing on measurable campaign performance and digital asset creation for lead generation and engagement. The "Contract" and "Part-Time" nature indicates a need for efficiency and self-management.

📈 Primary Responsibilities

• Act as a primary visual storyteller and creative inspiration for marketing campaigns and collateral.

• Design high-performing, engaging content specifically for social media advertising platforms (Instagram, Facebook, TikTok, etc.) to drive audience engagement and inform.

• Collaborate closely with the marketing team to conceptualize, test, and iterate on visual designs based on campaign performance data and key performance indicators (KPIs).

• Develop compelling website banners, promotional graphics, and other digital assets that align with current marketing initiatives and seasonal campaigns.

• Create visually appealing email templates and imagery to support newsletter and retention marketing efforts, ensuring a cohesive brand experience across all digital touchpoints.

• Design print collateral, including brochures, posters, and informational one-pagers, that meet organizational standards and brand expectations for in-clinic use.

• Rigorously ensure all created designs adhere to Sleep Doctor's established brand guidelines, maintaining visual consistency across all brands and digital properties.

• Manage multiple design projects simultaneously, working independently and cooperatively with the team to meet project deadlines in a fast-paced environment.

• Solicit input from management and stakeholders to ensure designs effectively meet business objectives and accurately reflect the company's mission and values.

📝 Enhancement Note: The emphasis on "high-performing visual content for social media advertising" and "iterate on designs based on performance data and company KPIs" strongly suggests this role contributes directly to marketing operations efficiency and effectiveness, requiring a data-informed approach to creative execution.

🎓 Skills & Qualifications

Education: Generally, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is preferred, though equivalent professional experience and a strong portfolio may be considered.

Experience: 3+ years of professional graphic design experience, with a preference for candidates with a background in creative or marketing agencies, or within a dedicated marketing department. This role requires demonstrated experience in creating digital marketing assets and understanding campaign performance metrics.

Required Skills:

• Expert-level proficiency in Figma for collaborative design and prototyping.

• Expert-level proficiency in Adobe Creative Suite, specifically Illustrator (for vector graphics and illustrations) and Photoshop (for image manipulation and digital design).

• Proven ability to design compelling and effective social media ad creatives for various platforms.

• Strong understanding of design principles, including composition, typography, hierarchy, and color theory.

• Experience in converting written briefs and concepts into impactful visual designs that meet business objectives.

• Demonstrated ability to maintain brand consistency across diverse marketing materials and platforms.

• Excellent collaboration and communication skills, with the ability to receive and incorporate feedback constructively.

• A proactive, entrepreneurial spirit with a relentlessly positive outlook and strong interpersonal skills.

• Meticulous attention to detail in all design deliverables.

Preferred Skills:

• Experience with other design or prototyping tools (e.g., Sketch, InVision).

• Familiarity with email marketing platforms and best practices for email design.

• Knowledge of web design principles and user interface (UI) considerations for website assets.

• Experience within the eCommerce or health & wellness industries.

• Basic understanding of HTML/CSS for email template implementation.

• Experience with animation or motion graphics for social media content.

📝 Enhancement Note: The requirement for "expert-level proficiency in Figma and Adobe Creative Suite" is critical. The emphasis on a portfolio showcasing "social media ad creatives and digital marketing assets" indicates a focus on performance-driven design rather than purely aesthetic work. The preference for agency experience highlights the need for adaptability and client-service mindset.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio is mandatory, showcasing a minimum of 3 years of professional graphic design work.

• Specific emphasis should be placed on a strong collection of social media ad creatives that demonstrate problem-solving capabilities and measurable results (if available).

• Include examples of digital marketing assets, such as website banners, email marketing imagery, and promotional graphics.

• Showcase examples of print collateral (brochures, one-pagers) to demonstrate versatility across media.

Process Documentation:

• While not explicitly a documentation role, candidates should be prepared to discuss their design process, from initial brief interpretation and ideation through to final deliverable and iteration based on feedback.

• Be ready to articulate how you approach translating marketing objectives and written content into visual concepts.

• Demonstrate an understanding of how design performance is measured and how you use data or feedback to refine designs.

📝 Enhancement Note: The portfolio is paramount for this role. It needs to clearly demonstrate the candidate's ability to create effective marketing assets, particularly for social media advertising, and their understanding of how design contributes to business goals and KPIs.

💵 Compensation & Benefits

Salary Range: $40 - $60 per hour.

Benefits:

• As a contract, part-time role, standard employee benefits (health insurance, paid time off, retirement plans) are typically not included.

• Potential for flexible working hours within the 20-hour weekly commitment.

• Opportunity to contribute to impactful marketing campaigns in the health and wellness sector.

• Professional development through exposure to performance-driven marketing strategies and a reputable brand.

• Potential for future contract extensions or opportunities based on performance and company needs.

Working Hours: Approximately 20 hours per week, to be agreed upon with the hiring manager. This offers flexibility for individuals seeking part-time work or supplemental income.

📝 Enhancement Note: For a contract, part-time role at this hourly rate in Seattle, WA, this compensation is competitive. Seattle has a high cost of living, and this rate reflects a mid-level professional with specialized digital design skills. Benefits are minimal due to the contract nature, but the flexibility and potential for ongoing work are key aspects of this offering.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Wellness, specifically focused on sleep health and education. This industry requires a high degree of trust, expertise, and empathy in communication.

Company Size: While not explicitly stated, the presence of multiple brands (SleepDoctor.com, SleepFoundation.org, SleepApnea.org) and a hybrid work model suggests a growing, established organization likely in the medium to large enterprise category.

Founded: The founding date is not provided, but the company's mission to "help reshape the future of sleep care" indicates an innovative and forward-thinking approach.

Team Structure:

• The Graphic Designer will join the "creative team" and collaborate with "marketing, content, and product teams."

• This implies a cross-functional working environment where design is integrated into broader Go-To-Market (GTM) strategies.

Methodology:

• Data-driven decision-making is evident, with a focus on "testing visual concepts and iterate on designs based on performance data and company KPIs."

• A consumer-first approach is central to the company's mission, meaning designs should resonate with and clearly communicate value to the target audience.

• Emphasis on rapid, sustainable growth suggests an agile and adaptable operational environment.

Company Website: https://www.sleepdoctor.com/

📝 Enhancement Note: The company operates in the health and wellness sector, emphasizing expertise and trust. This context means designs must be credible, clear, and empathetic, avoiding overly aggressive or misleading sales tactics. The collaborative, data-driven culture is crucial for this role, as designs must perform and adapt.

📈 Career & Growth Analysis

Operations Career Level: This role represents a mid-level specialist position within a creative or marketing operations function. It's focused on execution and tactical design implementation rather than strategic operations planning.

Reporting Structure: The Graphic Designer will report to a manager within the creative or marketing department, likely collaborating closely with marketing specialists, content creators, and product managers.

Operations Impact: The role directly impacts the effectiveness of marketing campaigns by creating visually engaging assets that drive audience engagement, lead generation, and brand perception. Success is measured by the performance of these assets against defined KPIs.

Growth Opportunities:

• For a contract role, growth might involve an increase in hours, assignment of more complex projects, or potential for a full-time conversion if business needs and candidate performance align.

• Opportunities for skill development in performance-driven design, social media advertising creative best practices, and working within a fast-paced, data-informed marketing environment.

• Exposure to different facets of the health and wellness industry and their specific marketing challenges.

📝 Enhancement Note: This is a specialized, execution-focused role within the broader GTM operations. Growth potential is tied to the success of the contract and the company's evolving needs for creative support. It offers practical experience in performance marketing design.

🌐 Work Environment

Office Type: Hybrid model in Seattle. This means a blend of in-office collaboration and remote work is expected. The office is open five days a week for those preferring a traditional setup.

Office Location(s): Seattle, WA. The specific office location is not detailed, but it implies a professional office environment conducive to creative collaboration.

Workspace Context:

• The hybrid model allows for flexibility, balancing focused remote work with in-person collaboration opportunities.

• In-office days are likely to involve team meetings, brainstorming sessions, and direct interaction with marketing and content teams.

• Access to company resources and a professional creative environment is expected when in the office.

Work Schedule: Approximately 20 hours per week. This requires excellent time management and the ability to structure work efficiently, whether remote or in the office. The schedule may offer some flexibility in terms of which days/hours are worked, subject to team needs and project deadlines.

📝 Enhancement Note: The hybrid nature and part-time hours require a candidate who is highly self-motivated, organized, and adept at communicating and collaborating effectively across different work modes.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess relevant experience and technical skills.

• Portfolio Review & Skills Assessment: A more in-depth discussion of the candidate's portfolio, focusing on specific projects, design process, and problem-solving approaches. This may include a technical assessment or a short design challenge.

• Team/Manager Interview: Discussion about collaboration style, cultural fit, availability, and how the candidate would contribute to the marketing team's goals.

• Final Discussion: May involve discussing contract terms, expectations, and next steps.

Portfolio Review Tips:

• Curate Strategically: Highlight 3-5 of your strongest projects, prioritizing social media ad creatives and digital marketing assets.

• Tell a Story: For each project, briefly explain the challenge, your role, your design process, the solution, and any measurable outcomes or learnings.

• Showcase Technical Proficiency: Ensure your Figma and Adobe Creative Suite skills are evident in the quality and complexity of your work.

• Demonstrate Brand Adaptability: Include examples that show your ability to work within established brand guidelines.

• Be Ready to Discuss Data: If possible, reference how your designs performed or how you would approach optimizing them based on data.

Challenge Preparation:

• Be prepared for a small design exercise, potentially involving creating a social media ad concept based on a brief.

• Practice articulating your design choices and rationale concisely and clearly.

• Understand Sleep Doctor's brand and mission to inform your approach to any creative task.

📝 Enhancement Note: The interview process will heavily rely on the portfolio. Candidates should be ready to defend their design choices, discuss their process, and demonstrate how their work aligns with marketing objectives and performance.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable vector graphics. Expect to use it for most digital asset creation and potentially for presenting concepts.

• Adobe Creative Suite:

  • Illustrator: For creating logos, icons, illustrations, and complex vector graphics.
  • Photoshop: For image editing, manipulation, digital painting, and creating raster-based graphics for web and social media.

Analytics & Reporting:

• While the designer may not directly manage analytics, an understanding of how to interpret performance data (engagement rates, click-through rates, conversion rates) from social media and email campaigns will be crucial for iterating on designs.

CRM & Automation:

• Familiarity with how designs integrate into email marketing platforms (e.g., Mailchimp, HubSpot) or ad platforms (e.g., Facebook Ads Manager) is beneficial.

📝 Enhancement Note: Proficiency in Figma and the Adobe Creative Suite is non-negotiable. Understanding the downstream impact of designs on marketing platforms and analytics is a significant advantage for this role.

👥 Team Culture & Values

Operations Values:

• Expertise & Trust: In the health and wellness sector, designs must convey credibility and reliability.

• Consumer-First: Designs should be clear, empathetic, and focused on providing value to the audience.

• Growth & Agility: Embrace a fast-paced environment where adaptation and continuous improvement are key.

• Collaboration & Boldness: Be a team player who contributes ideas and is willing to explore innovative solutions.

• Celebration: Acknowledge and celebrate successes, fostering a positive team dynamic.

Collaboration Style:

• Open and communicative, working closely with marketing, content, and product teams.

• Feedback-driven, with an iterative approach to design based on performance and stakeholder input.

• Cross-functional, requiring the ability to translate diverse team needs into compelling visual assets.

📝 Enhancement Note: The company values a positive, collaborative, and growth-oriented culture. The designer needs to be able to work effectively within a team, contribute creatively, and be open to feedback and data-driven adjustments.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Performance Metrics: Developing visually appealing designs that also demonstrably drive engagement and conversions.

• Managing Multiple Projects with Limited Hours: Efficiently prioritizing and executing tasks within a 20-hour weekly contract.

• Adapting to Diverse Brand Needs: Creating consistent yet distinct visuals across different Sleep Doctor brands and platforms.

• Staying Updated on Design Trends & Platform Best Practices: Continuously learning to optimize designs for evolving social media and digital marketing landscapes.

Learning & Development Opportunities:

• Gain hands-on experience in performance marketing design and social media advertising creative optimization.

• Develop a deeper understanding of the health and wellness industry's marketing nuances.

• Enhance skills in collaborative design tools like Figma within a professional setting.

• Opportunity to build a portfolio with work that directly contributes to measurable business outcomes.

📝 Enhancement Note: This role offers practical experience in performance marketing design. The challenges are inherent to a contract, performance-driven role, while growth lies in skill enhancement and portfolio building.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a social media ad campaign from brief to launch." (Focus on how you translate objectives into visuals and iterate.)

• "How do you balance creative expression with brand guidelines and performance KPIs?" (Showcase your understanding of data-informed creativity.)

Company & Culture Questions:

• "What interests you about Sleep Doctor and our mission in sleep health?" (Research the company and its brands.)

• "How do you approach collaboration with marketing and content teams, especially in a hybrid environment?" (Highlight your communication and teamwork skills.)

Portfolio Presentation Strategy:

• Structure Your Presentation: Organize your portfolio logically, perhaps by project type or by showcasing your most relevant work first.

• Highlight Key Projects: For each piece, clearly articulate the objective, your role, the design process, the solution, and any results or learnings.

• Emphasize Performance: If possible, tie your design choices to specific marketing goals or performance outcomes.

• Showcase Technical Skills: Be prepared to discuss your use of Figma and Adobe Creative Suite in detail.

• Be Concise and Clear: Present your work effectively, focusing on impact and relevance to the role.

📝 Enhancement Note: The interview will heavily scrutinize the portfolio and the candidate's ability to connect design work to marketing objectives and performance. Be prepared to discuss specific projects and your design process in detail.

📌 Application Steps

To apply for this contract graphic design position:

• Submit your application through the Greenhouse application portal.

• Prepare a tailored resume: Highlight relevant experience in graphic design, social media advertising creative, digital marketing assets, and proficiency with Figma and Adobe Creative Suite. Quantify achievements where possible.

• Curate your portfolio: Ensure it prominently features social media ad creatives and digital marketing assets, and clearly demonstrates your problem-solving approach and technical skills.

• Practice your portfolio presentation: Be ready to walk through 2-3 key projects, explaining your process and impact.

• Research Sleep Doctor: Understand their brands, mission, and target audience to better articulate your interest and how your design approach aligns with their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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