Brand Designer, EMEA

📍 Job Overview

Job Title: Brand Designer, EMEA

Company: Greenhouse

Location: Riga, Latvia

Job Type: Full-Time

Category: Marketing Operations / Brand Operations / Creative Operations

Date Posted: February 24, 2026

Experience Level: 5-10 Years

Remote Status: On-site (with flexibility for distributed teams)

🚀 Role Summary

• This role is pivotal in shaping and executing Greenhouse's brand identity across key international markets, focusing on EMEA regions.

• It involves translating global brand strategy into localized visual assets and campaigns that resonate with diverse audiences.

• The Brand Designer will act as a key creative liaison, bridging the gap between US-based creative teams and international marketing initiatives.

• Success in this position requires a blend of strong design acumen, strategic thinking, cultural adaptability, and independent execution.

📝 Enhancement Note: While the job title is "Brand Designer," the responsibilities and collaboration with international marketing teams suggest a strong overlap with Brand Operations and Creative Operations functions, particularly in ensuring brand consistency and executing campaigns across diverse regions. The "EMEA" designation and focus on international markets underscore a need for strategic adaptation of brand assets.

📈 Primary Responsibilities

• Serve as the primary creative resource and brand guardian for international marketing campaigns across the UK, Ireland, DACH, Benelux, and Australia.

• Develop and adapt visual brand designs for international audiences, ensuring seamless implementation across various digital and print channels.

• Craft and elevate Greenhouse's brand presence in international markets, maintaining brand consistency while strategically adapting campaigns to local nuances.

• Collaborate closely with the International Marketing team on a day-to-day basis to transform marketing objectives into compelling visual narratives and assets.

• Partner effectively with the US-based Creative team, leveraging their expertise and resources while operating with a high degree of autonomy.

• Ensure adherence to established brand guidelines and creative processes across all international markets to maintain a unified brand identity.

• Work effectively across different time zones to foster strong relationships and facilitate smooth collaboration with both US-based Creative and International Marketing teams.

• Design visual assets for regional web pages, digital advertisements, social media content, and collateral for both in-person and virtual international events.

• Support the development and execution of localized marketing collateral, presentations, and campaign materials.

📝 Enhancement Note: The emphasis on adapting campaigns while maintaining brand consistency, along with supporting international marketing initiatives, highlights the operational aspect of this role. The responsibility to ensure brand guidelines are followed across markets points to a need for process management and quality control within the creative function.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for this level of experience. Equivalent practical experience will also be strongly considered.

Experience: 5+ years of diverse design experience, with a strong emphasis on brand design, web design, and print design within fast-paced environments. Experience in SaaS companies or agency settings is a significant plus.

Required Skills:

• Strategic Design Thinking: Ability to make design decisions informed by broader business and marketing objectives.

• Visual Brand Development & Execution: Proven ability to create and maintain a strong, consistent brand identity across multiple touchpoints.

• Digital Design Proficiency: Expertise in creating visually appealing and effective assets for web, social media, and digital advertising.

• Print Design Expertise: Skill in designing brochures, event materials, and other collateral for physical distribution.

• Cross-functional Collaboration: Demonstrated ability to work effectively with marketing, product, and other creative teams.

• Stakeholder Management: Experience in managing multiple stakeholders and their feedback to deliver cohesive design solutions.

• Independent Work Ethic: Proven ability to manage time, priorities, and projects with minimal supervision.

• Time Zone Adaptability: Comfort and effectiveness in collaborating with teams across different geographical locations and time zones.

• Proficiency in Figma: Advanced skills in Figma for UI/UX design, prototyping, and collaborative design workflows.

• Proficiency in Adobe Creative Suite (CS): Expert-level skills in Photoshop, Illustrator, InDesign, and other relevant Adobe tools.

• Strong Communication Skills: Ability to articulate design rationale, present creative concepts clearly, and advocate for design decisions.

Preferred Skills:

• International Market Understanding: Experience designing for diverse international markets, with an appreciation for cultural nuances and localization strategies.

• SaaS Industry Experience: Familiarity with the specific design challenges and opportunities within the Software-as-a-Service sector.

• Agency or In-house Creative Team Experience: Proven track record working within structured creative departments or agency environments.

• Basic Understanding of HTML/CSS: While not a development role, a foundational understanding can aid in web design collaboration.

• Motion Graphics/Animation Skills: Added capability for creating dynamic visual content.

📝 Enhancement Note: The requirement for "cultural adaptation" and understanding international markets is crucial for this role, suggesting that candidates with experience in global branding or localization will be highly valued. The emphasis on working independently and managing time across time zones highlights the need for strong self-management and organizational skills, akin to those required in operations roles focused on process efficiency.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of high-impact design projects showcasing a range of skills, including brand identity development, digital asset creation, web design, and print collateral.

• Case studies demonstrating strategic problem-solving, illustrating the design process from brief to final execution, and highlighting the impact of the design on business objectives.

• Specific examples of how brand guidelines were applied and adapted across different markets or campaigns, emphasizing brand consistency.

• Visual examples of work created for international audiences, if available, to showcase cultural sensitivity and localization skills.

Process Documentation:

• Candidates will be expected to articulate their design process, from initial briefing and research to concept development, iteration, stakeholder feedback incorporation, and final asset delivery.

• The ability to explain how they ensure brand consistency and quality control throughout the design lifecycle will be critical.

• Experience in managing design workflows, including version control and asset organization, will be beneficial.

📝 Enhancement Note: For a role focused on brand execution across regions, the portfolio should not just showcase aesthetic quality but also the candidate's ability to follow and adapt brand systems and processes. This aligns with operations principles of standardization and efficiency, applied to creative output.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Brand Designer with 5-10 years of experience in a high-cost-of-living European capital like Riga, and considering the SaaS industry and company size, the estimated annual salary range is €45,000 - €65,000. This range can vary based on the candidate's specific experience, portfolio, and negotiation.

Benefits:

• Medical, dental, and life insurance.

• Disability insurance.

• Comprehensive mental health resources.

• Financial wellness benefits.

• Fully paid parental leave program.

• 25 days of vacation annually.

• Employer matching pension program.

Working Hours: The role is specified as full-time, typically around 40 hours per week. While on-site in Riga, there is an understanding of flexibility required to collaborate effectively with distributed teams across different time zones.

📝 Enhancement Note: The salary estimate is based on research for similar roles in Western/Northern European tech hubs, adjusted for Riga's cost of living and the specific experience level. The benefits package is comprehensive, reflecting typical offerings for established tech companies with global operations.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software-as-a-Service (SaaS), specifically focused on Talent Acquisition and Hiring Technology. Greenhouse is a leader in this market, providing a platform that helps companies improve their hiring processes.

Company Size: Greenhouse is a mid-to-large-sized technology company, indicated by its product maturity and global presence. The provided LinkedIn data might offer a more precise range, but the scope of international marketing suggests a significant employee base.

Founded: Founded in 2012, Greenhouse has a history of growth and has established itself as a reputable player in the HR tech space. This maturity implies well-defined processes and a stable operational framework.

Team Structure:

• The Brand Designer will report directly to the Creative Director, who is based in the US.

• They will have a dotted line reporting relationship to the Director of International Marketing, indicating close collaboration and alignment with regional marketing goals.

• This structure necessitates strong communication and collaboration skills to bridge geographical and reporting line differences.

Methodology:

• Greenhouse emphasizes a mission-driven culture focused on making every company great at hiring.

• Transparency, accountability, and purposeful collaboration are core operational values.

• The company actively uses its own product for hiring, reflecting a commitment to process and efficiency.

• The culture is described as inclusive, with investment in Employee Resource Groups (ERGs) and a focus on diverse perspectives.

• Award-winning culture recognized by Fortune and Inc. indicates a strong emphasis on employee well-being and positive work environment.

Company Website: https://www.greenhouse.com/

📝 Enhancement Note: The company's mission to improve hiring processes inherently aligns with operational excellence. The "remote-first" approach with shared office spaces indicates a modern operational model that prioritizes flexibility while ensuring necessary in-person collaboration. The award-winning culture suggests a focus on employee experience, which is often supported by robust internal operations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior level individual contributor within the creative and marketing operations sphere. It requires significant independent work, strategic input, and the ability to manage complex projects with global implications. The "EMEA" focus and primary creative resource responsibility indicate a level of ownership and strategic impact beyond junior design roles.

Reporting Structure: The dual reporting structure (direct to US Creative Director, dotted line to International Marketing Director) is common in global organizations. It requires the individual to balance global brand standards with regional marketing needs, necessitating strong communication and negotiation skills. This setup can offer opportunities to influence both global brand strategy and regional execution.

Operations Impact: The Brand Designer's work directly impacts Greenhouse's international market penetration and brand perception. Effective visual communication and campaign execution are critical for lead generation, customer acquisition, and brand loyalty in new regions. By ensuring brand consistency and relevance, this role directly supports the operational efficiency of international marketing efforts and contributes to revenue growth.

Growth Opportunities:

• Specialization: Deepen expertise in international branding, localization strategies, and campaign adaptation for specific EMEA markets.

• Leadership: Potential to grow into a Senior Brand Designer or Art Director role, potentially leading creative initiatives for specific regions or product lines.

• Cross-functional Development: Gain deeper insights into international marketing operations, campaign management, and Go-To-Market (GTM) strategies by working closely with the International Marketing team.

• Process Improvement: Contribute to refining global brand guidelines and creative workflows for international markets, enhancing operational efficiency.

• Mentorship: As a key creative voice for EMEA, there may be opportunities to mentor junior designers or provide creative guidance to regional marketing teams.

📝 Enhancement Note: The dual reporting and international scope offer unique growth pathways, blending creative expertise with operational strategy. The ability to manage projects autonomously and influence regional marketing efforts are key indicators of potential advancement.

🌐 Work Environment

Office Type: Greenhouse operates as a "remote-first" company with shared office spaces. The role is based in Riga, Latvia, implying a physical office presence is available and expected for this position, though the company culture embraces remote collaboration. This suggests a hybrid work environment where office time is likely for collaboration, team meetings, and focused work.

Office Location(s): The primary office location identified is Riga, Latvia. While the company has shared spaces, the specific details of the Riga office (e.g., amenities, capacity) would typically be provided during the interview process.

Workspace Context:

• Collaborative Environment: The office space is likely designed to facilitate collaboration, especially with the intent of connecting with US-based teams and local marketing colleagues. This could include meeting rooms, shared workspaces, and areas for informal interaction.

• Operations Tools & Technology: Expect access to standard professional design software (Figma, Adobe CS) and potentially project management and communication tools (e.g., Slack, Asana, Greenhouse's own product).

• Team Interaction: Opportunities for regular interaction with the local marketing team and virtual interactions with the US creative team will be frequent. This fosters a dynamic environment where diverse perspectives are shared.

Work Schedule: Standard full-time working hours (approx. 40 hours/week) are expected. However, the need to collaborate with US-based teams means flexibility in scheduling some meetings or urgent tasks outside of typical local business hours may be necessary. This requires strong time management and the ability to balance personal and professional commitments.

📝 Enhancement Note: The "remote-first" but "on-site in Riga" approach indicates a blend of flexibility and structured collaboration. The emphasis on working across time zones suggests the workspace is equipped to support remote communication and hybrid team interactions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative fit.

• Portfolio Presentation & Interview: You will likely present your portfolio to the Creative Director and potentially members of the US Creative and International Marketing teams. This will involve discussing your design process, strategic rationale, and experience with international markets. Expect questions about how you handle feedback and adapt designs.

• Skills Assessment/Design Challenge: A practical design exercise may be assigned to evaluate your ability to respond to a brief, apply brand guidelines, and deliver a solution within a timeframe. This could involve creating digital assets or adapting an existing campaign for a specific EMEA market.

• Cultural Fit Interview: Discussions with hiring managers and team members to assess your collaborative style, self-starter attitude, and ability to work effectively across different cultures and time zones.

• Final Interview: Potentially with a senior leader to discuss overall fit and career aspirations.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase brand design, digital/print assets, and international adaptation.

• Tell a Story: For each project, clearly articulate the problem, your approach, the strategic decisions made, your role, and the measurable outcome or impact.

• Highlight Process: Emphasize your design process, including research, ideation, iteration, and how you incorporated feedback.

• Showcase Figma/Adobe Skills: Ensure your portfolio visually demonstrates your command of these essential tools.

• Address International Aspect: If possible, include examples of work adapted for different regions or explain your approach to cultural considerations in design.

• Prepare for Q&A: Be ready to answer questions about your design choices, how you handle constructive criticism, and how you manage competing priorities.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the requirements of any design challenge.

• Time Management: Allocate your time effectively across research, design, and presentation preparation.

• Brand Alignment: Focus on adhering to Greenhouse's brand guidelines and tone of voice.

• Strategic Rationale: Be prepared to explain the "why" behind your design decisions, linking them back to the brief and business objectives.

• Concise Presentation: Prepare a clear, concise presentation of your solution, highlighting key design elements and their strategic purpose.

📝 Enhancement Note: For this role, the interview process will heavily scrutinize not just design talent but also operational capabilities: the ability to manage projects, adhere to brand systems, communicate effectively across distances, and adapt to different market needs. The portfolio review is critical for demonstrating these operational aspects of creative execution.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, collaborative design workflows, and creating scalable design systems.

Proficiency is rated as mandatory.

• Adobe Creative Suite (CS): This includes:

  • Photoshop: For image editing, manipulation, and digital asset creation.
  • Illustrator: For vector graphics, logos, icons, and illustrations.
  • InDesign: For layout design of print collateral, brochures, and marketing materials.

• Project Management Software: Likely tools like Asana, Trello, or Jira for task management and workflow tracking.

• Communication Platforms: Slack for real-time team communication and collaboration across geographies.

Analytics & Reporting:

• While not a direct responsibility, understanding how design impacts key metrics (e.g., website engagement, conversion rates) is crucial. Familiarity with tools like Google Analytics or similar web analytics platforms would be beneficial for understanding design performance.

CRM & Automation:

• Greenhouse's Own Product: While the designer won't manage the CRM, understanding how candidates interact with Greenhouse's hiring platform provides context for the brand's mission and user focus.

• Marketing Automation Tools: Familiarity with platforms like HubSpot or Marketo (used by the marketing team) might be advantageous for understanding campaign deployment and asset integration.

📝 Enhancement Note: The explicit mention of Figma and Adobe CS as mandatory tools highlights the technical operational requirements. Understanding how design assets integrate into marketing automation and CRM systems is a key operational consideration for maximizing campaign effectiveness.

👥 Team Culture & Values

Operations Values:

• Transparency & Accountability: Core values at Greenhouse, meaning design decisions and processes should be clearly communicated and results owned.

• Purposeful Collaboration: Working together with intention, whether locally or across time zones, to achieve shared goals. Design should facilitate, not hinder, collaboration.

• Inclusivity: Valuing diverse perspectives, which extends to design choices that are accessible and relevant to a wide range of international audiences.

• Data-Driven Approach: While a creative role, decisions should be informed by market insights, campaign performance, and user feedback, reflecting an operational mindset.

• Efficiency & Improvement: A drive to optimize processes and enhance the quality of work, as seen in the company's mission to improve hiring.

Collaboration Style:

• Hybrid & Distributed: Expect a blend of in-office collaboration in Riga and extensive virtual collaboration with US-based teams.

• Cross-functional Integration: Close partnership with International Marketing is key, requiring the designer to understand marketing objectives and translate them into creative solutions.

• Feedback Culture: The company culture emphasizes actionable feedback, so being open to receiving and incorporating constructive criticism on design work is essential.

• Proactive Communication: Given the distributed nature of teams, proactive communication and clear articulation of ideas are paramount for smooth workflow and project progression.

📝 Enhancement Note: The emphasis on transparency, accountability, and purposeful collaboration aligns strongly with operational best practices. The need for proactive communication and cultural adaptation in collaboration highlights the operational challenges of a global team.

⚡ Challenges & Growth Opportunities

Challenges:

• Cross-Time Zone Collaboration: Effectively communicating and collaborating with teams in different time zones requires careful planning and flexibility.

• Balancing Global Brand with Local Relevance: The primary challenge is to maintain Greenhouse's core brand identity while adapting creative assets to resonate with diverse EMEA markets and cultures.

• Managing Multiple Stakeholders & Priorities: Juggling feedback and requests from both the US Creative Director and the International Marketing Director, alongside potential input from regional teams.

• Maintaining Brand Consistency Across Diverse Channels: Ensuring a unified brand experience across digital, print, web, and event materials for multiple international markets.

• Autonomy and Support: Navigating the balance of working independently while accessing resources and guidance from the US-based creative team.

Learning & Development Opportunities:

• International Branding Expertise: Developing a deep understanding of how to localize brand messaging and visual identity for various European markets.

• Cross-Cultural Design Skills: Enhancing the ability to create designs that are culturally sensitive and effective across different demographics.

• Marketing Operations Insight: Gaining exposure to international marketing campaign strategies, Go-To-Market (GTM) planning, and performance analytics.

• Creative Leadership: Opportunities to influence creative direction for international markets and potentially mentor junior creatives.

• Process Optimization: Contributing to the refinement of global creative workflows and brand guideline implementation for international regions.

📝 Enhancement Note: The identified challenges are common in global roles and require strong operational skills such as project management, communication, and strategic problem-solving. The growth opportunities highlight a path towards becoming a specialized international brand strategist with operational oversight.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to adapt a global brand campaign for a specific local market. What was your process, and what were the results?" (Assesses cultural adaptation, strategic design, and results orientation).

• "How do you ensure brand consistency across multiple channels and regions while also allowing for creative expression?" (Tests understanding of brand operations and creative execution).

• "Walk us through your design process for a complex digital marketing campaign, from brief to final asset delivery." (Evaluates workflow, problem-solving, and communication of process).

• "How do you manage feedback from multiple stakeholders, especially when there are conflicting opinions?" (Gauges stakeholder management and negotiation skills).

Company & Culture Questions:

• "What do you know about Greenhouse and our mission to make every company great at hiring?" (Tests research and alignment with company values).

• "How do you see your role as a Brand Designer contributing to Greenhouse's international growth and success?" (Assesses strategic thinking and impact awareness).

Portfolio Presentation Strategy:

• Focus on Impact: For each project, clearly articulate the business objective and the impact of your design. Quantify results if possible (e.g., increased engagement, conversion rates).

• Showcase Process & Rationale: Don't just show the final product. Explain your thinking, the iterative steps, and why you made specific design choices. This demonstrates operational rigor.

• Highlight International Experience: If you have relevant international projects, dedicate time to explaining them, focusing on how you approached cultural nuances and localization.

• Demonstrate Tool Proficiency: Be ready to speak about your advanced use of Figma and Adobe CS, perhaps by showing specific features or workflows.

• Prepare for Design Challenge: If a challenge is provided beforehand, practice articulating your approach and presenting your solution concisely.

📝 Enhancement Note: Interview preparation should emphasize not only design skills but also the candidate's ability to operate within a structured, global environment. Focusing on process, communication, and strategic rationale will be key.

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📌 Application Steps

To apply for this Brand Designer position:

• Submit your application through the provided Greenhouse job portal link.

• Portfolio Customization: Curate your portfolio to prominently feature projects that demonstrate your brand design expertise, digital and print asset creation, and experience with international markets or localization. Tailor your case studies to highlight strategic problem-solving and measurable impact.

• Resume Optimization: Ensure your resume clearly articulates your 5+ years of design experience, highlighting proficiency in Figma and Adobe CS, experience with cross-functional teams, and any international market exposure. Use keywords from the job description, such as "Brand Design," "International Marketing," "Figma," and "Adobe CS."

• Interview Preparation: Practice your portfolio presentation, focusing on explaining your design process, strategic rationale, and ability to adapt brands for different regions. Prepare thoughtful answers to potential interview questions related to collaboration, stakeholder management, and working across time zones.

• Company Research: Thoroughly research Greenhouse, its mission, its product, and its company culture. Understand its target markets and the importance of its brand in the SaaS industry. This will help you align your responses with the company's values and operational objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.