Brand & Marketing Designer

📍 Job Overview

Job Title: Brand & Marketing Designer

Company: Davis Furniture Industries Inc

Location: High Point, North Carolina, United States

Job Type: Full-time

Category: Marketing Operations & Design

Date Posted: March 06, 2026

Experience Level: Mid-Level (3-6 years)

Remote Status: On-site

🚀 Role Summary

• This role is focused on creating compelling visual assets for marketing campaigns and product launches within the high-end furniture manufacturing sector.

• The Brand & Marketing Designer will be instrumental in translating brand direction into high-quality graphical and multimedia content across print and digital platforms.

• Key responsibilities include supporting sales enablement, digital marketing efforts, and maintaining brand consistency across all creative deliverables.

• The position requires a strong understanding of design principles, an eye for detail, and the ability to work efficiently in a fast-paced, collaborative team environment.

📝 Enhancement Note: While the title is "Brand & Marketing Designer," the responsibilities related to supporting digital marketing initiatives, CMS platforms, Google Analytics, and SEO principles indicate a strong overlap with Marketing Operations functions, particularly in campaign execution and performance tracking. The emphasis on sales enablement also points to a GTM (Go-To-Market) support aspect.

📈 Primary Responsibilities

• Conceptualize and design visually engaging assets for annual product launches, major industry events (e.g., NeoCon), and ongoing marketing campaigns.

• Create a wide range of marketing collateral, including brochures, digital graphics for e-blasts, social media graphics, and advertising assets (print and digital).

• Execute photo editing and retouching to ensure all visual materials adhere to established brand standards.

• Prepare production-ready files for both print and digital platforms, ensuring optimal quality and format.

• Support light video editing tasks as required for marketing initiatives and campaign content.

• Assist in the development of visual storyboards and translating product narratives into compelling visual concepts for marketing campaigns.

• Design and prepare visual assets for website updates, ensuring a cohesive online brand presence.

• Assist with basic performance insights from Google Analytics and apply working knowledge of SEO principles to optimize digital assets.

• Collaborate closely with the marketing team, Product Development, Manufacturing, and Sales departments to ensure alignment on creative output and business objectives.

• Maintain consistency of visual brand standards across all design deliverables throughout the year.

📝 Enhancement Note: The responsibilities go beyond traditional graphic design by including support for digital marketing analytics (Google Analytics) and SEO principles, which are core components of Marketing Operations and GTM strategy. This role requires a designer who is not only creative but also understands the performance implications of their work in a digital context.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Adobe Creative Suite Proficiency: Expert-level skills in InDesign, Illustrator, and Photoshop are mandatory for creating and manipulating design assets.

• Advanced Photo Editing & Retouching: Proven ability to enhance and perfect imagery to meet high-end brand standards.

• Layout & Typography: A strong portfolio showcasing excellent layout composition and typographic skills.

• Basic Video Editing: Experience with video editing software to produce short-form marketing content.

• Digital Asset Creation: Ability to design graphics for various digital platforms