Illustrator Graphic Designer

📍 Job Overview

Job Title: Illustrator Graphic Designer

Company: Hadley Designs

Location: Chile

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing Operations

Date Posted: 2026-04-13

Experience Level: 2-5 years

Remote Status: Remote Solely

🚀 Role Summary

• Drive creative execution and visual storytelling for a purpose-driven brand focused on educational tools.

• Develop and maintain a consistent brand identity across digital storefronts (Amazon, Shopify) and marketing collateral.

• Collaborate directly with leadership to manage project timelines and deliver high-impact design assets for campaigns and product launches.

• Contribute to the continuous improvement of design processes and brand guidelines through proactive feedback and innovative suggestions.

📝 Enhancement Note: This role is critical for maintaining Hadley Designs' visually engaging brand presence, particularly on e-commerce platforms. The emphasis on "screen-free learning tools" and "purposeful design" indicates a need for designers who can translate educational concepts into appealing visuals that resonate with parents and educators. The mention of "Becca and leadership" suggests a collaborative environment where direct communication and feedback are key.

📈 Primary Responsibilities

• Create high-quality, error-free design assets for advertising and marketing campaigns, ensuring alignment with brand guidelines.

• Maintain and enforce consistency in typography, color schemes, and layout across all creative materials and digital platforms.

• Design and regularly update storefront assets for e-commerce platforms such as Amazon and Shopify.

• Develop A+ Content templates and custom brand image ads to enhance product listings and customer engagement.

• Manage urgent design needs for new product launches, seasonal promotions, and special marketing initiatives.

• Collaborate closely with company leadership (including Becca) to prioritize tasks, meet deadlines, and ensure timely project delivery.

• Proactively identify opportunities to enhance existing design processes, suggest creative improvements, and contribute to the evolution of brand guidelines.

📝 Enhancement Note: The responsibilities highlight a hands-on role requiring proficiency in e-commerce specific design elements for platforms like Amazon and Shopify. The "A+ Content" and "custom brand image ads" are specific deliverables that require an understanding of e-commerce merchandising and conversion optimization through design. The direct collaboration with "leadership" and "Becca" implies a need for strong communication skills and the ability to receive and implement feedback efficiently.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, or a related field is typically expected for roles requiring 2+ years of professional experience. Candidates with an exceptional portfolio and relevant experience may be considered without a formal degree.

Experience: 2+ years of professional experience in graphic design or a closely related creative field, demonstrated through a strong portfolio showcasing relevant work.

Required Skills:

• Proficient in Adobe Illustrator for vector-based artwork creation and manipulation.

• Skilled in Adobe Photoshop for image editing, retouching, and digital asset preparation.

• Strong understanding of CMYK color management for print and digital applications.

• Expertise in preparing print-ready files and understanding file specifications for various output methods.

• Excellent attention to detail, ensuring accuracy and quality in all design outputs.

• Ability to maintain brand consistency across diverse design projects and platforms.

• Proficiency in typography, layout design, and visual hierarchy principles.

• Strong organizational and time management skills, capable of managing multiple projects simultaneously and meeting deadlines.

• Ability to receive and implement constructive feedback from leadership effectively.

Preferred Skills:

• Experience designing for e-commerce platforms, specifically Amazon (Seller Central) and Shopify.

• Familiarity with creating A+ Content for Amazon product listings.

• Knowledge of creating engaging digital ad creatives for various marketing channels.

• Experience in developing design templates for recurring marketing assets.

• Understanding of user experience (UX) principles as they apply to digital design.

• Familiarity with the educational product market or children's learning tools.

📝 Enhancement Note: The explicit mention of Adobe Illustrator and Photoshop, along with CMYK and print-ready file preparation, indicates a need for a designer with a strong foundation in traditional graphic design principles, applicable to both digital and potentially physical product assets. The emphasis on e-commerce platforms like Amazon and Shopify, and specifically "A+ Content," suggests a need for practical, results-oriented design skills aimed at driving sales and customer engagement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 2 years of professional graphic design work, with a strong emphasis on digital assets and branding.

• Specific examples of work created using Adobe Illustrator and Adobe Photoshop.

• Demonstrations of maintaining brand consistency across multiple projects or platforms.

• Case studies or examples of designs for e-commerce storefronts (Amazon, Shopify) or digital advertising campaigns.

• Evidence of attention to detail, strong typography, and effective layout design.

Process Documentation:

• Examples of how you have documented design processes or workflows in previous roles.

• Demonstrations of how you have contributed to or improved design guidelines or playbooks.

• Evidence of managing multiple design projects concurrently, including any systems or methods used for organization and tracking.

• Examples of how you have incorporated feedback to refine design deliverables.

📝 Enhancement Note: For this role, the portfolio is paramount. It needs to clearly demonstrate proficiency in the required software and an understanding of visual branding for e-commerce. The "playbook" mentioned in the job description suggests that candidates who can show how they learn, apply, and then enhance established processes will be highly valued. Therefore, portfolio pieces that illustrate a structured approach to design and adaptation to brand guidelines are crucial.

💵 Compensation & Benefits

Salary Range: Based on the experience level (2-5 years), remote work in Chile, and the specific skill set required (Adobe Illustrator, Photoshop, e-commerce design), a competitive salary range for an Illustrator Graphic Designer in Chile typically falls between CLP 1,200,000 to CLP 2,200,000 per month (approximately USD 1,300 - 2,400 per month), depending on experience and the specifics of the role's impact.

Benefits:

• Remote Work: Fully remote position, allowing for flexibility in work location within Chile.

• Flexible Schedule: Opportunity to work with a flexible schedule, promoting work-life balance.

• Personal Development Opportunities: Access to resources and opportunities for professional growth and skill enhancement.

• Direct Interaction with Leadership: Opportunity to work closely with and learn from the Chief Creative Officer and other company leaders.

• Impactful Work: Contribution to a mission-driven company with a focus on educational tools and child development.

Working Hours: Approximately 40 hours per week, with a flexible schedule that allows for personal time management.

📝 Enhancement Note: The salary estimate is based on research of graphic design roles in Chile with similar experience requirements and remote work arrangements, adjusted for the specific demands of e-commerce design and brand consistency. The benefits listed are explicitly mentioned in the job description, highlighting the company's focus on employee well-being and professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Education Technology (EdTech) / E-commerce / Children's Products. Hadley Designs operates in a unique intersection, creating physical, screen-free learning tools that are sold direct-to-consumer through e-commerce channels. This blend requires a focus on both educational efficacy and market appeal.

Company Size: The description mentions a "family-founded, female-led brand" with "over two million customers worldwide," and a "high-growth company with an established 10+ year track record." This suggests a company that has achieved significant scale but likely retains a close-knit, agile culture, possibly ranging from 50-200 employees.

Founded: The company has an "established 10+ year track record," indicating a mature business with proven market success and operational stability.

Team Structure:

• The operations and creative teams likely operate in a flat or matrixed structure, given the emphasis on direct collaboration with leadership.

• The design function appears to be a key component of the broader Go-To-Market (GTM) and product development teams.

Methodology:

• Data-Driven Creativity: While creative, the designs are informed by customer feedback (over two million customers) and expert input (teachers, child development experts), suggesting a data-informed approach to product and marketing design.

• Process-Oriented Execution: The "Learn the Playbook," "Apply the Playbook," and "Enhance the Playbook" framework indicates a structured approach to creative work, emphasizing adherence to standards while encouraging innovation.

• Purposeful Design: A core methodology is designing with intent, focusing on sparking curiosity, building confidence, and supporting learning, which should be reflected in all visual outputs.

Company Website: https://www.hadleydesigns.com/ (Inferred from domain_derived)

📝 Enhancement Note: Hadley Designs' unique positioning as a creator of physical, screen-free educational tools means the design function is not just about aesthetics but also about conveying educational value and engaging young minds. The "playbook" methodology is a strong indicator of a structured, process-driven culture, even within a creative department. The company's significant customer base and established history suggest a stable yet growing environment.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an "Illustrator Graphic Designer" with 2+ years of experience, fitting into an intermediate or mid-level creative position. It's a hands-on execution role with opportunities for growth into senior design positions or specialized areas like e-commerce merchandising design.

Reporting Structure: The role reports directly to "leadership" and specifically mentions "Becca." This suggests a direct line of communication and mentorship, likely reporting to a Creative Director or Head of Design, with significant exposure to high-level decision-making.

Operations Impact: The designer's work directly impacts customer acquisition and retention through visually appealing marketing campaigns, e-commerce storefronts, and product packaging. High-quality design assets are crucial for brand perception, conversion rates on platforms like Amazon and Shopify, and overall customer engagement with Hadley Designs' educational tools.

Growth Opportunities:

• Senior Designer/Specialist: Progression to a Senior Illustrator Graphic Designer role or specialization in areas like e-commerce design, brand guardianship, or marketing campaign creative lead.

• Skill Development: Opportunities for training in advanced design techniques, e-commerce platform best practices, and potentially UX/UI principles relevant to digital product presentation.

• Leadership Mentorship: Direct interaction with the Chief Creative Officer provides invaluable insights into creative strategy, brand management, and leadership within a growing company.

• Process Improvement Contribution: The "Enhance the Playbook" aspect allows for growth by contributing to the company's core methodologies and setting new design standards.

📝 Enhancement Note: The "playbook" framework implies a structured career path where mastering existing processes leads to opportunities for contributing to and enhancing those processes. The direct reporting line to leadership offers accelerated learning and visibility, crucial for career advancement.

🌐 Work Environment

Office Type: This is a fully remote position ("TELECOMMUTE"), meaning there is no physical office to attend. The work environment is home-based, offering maximum flexibility.

Office Location(s): The role is open to candidates located in Chile. While remote, there may be a preference for candidates within specific time zones (e.g., America/Santiago) to facilitate synchronous collaboration during core working hours.

Workspace Context:

• Flexibility and Autonomy: The primary characteristic is the ability to work from any location within Chile, fostering a high degree of personal autonomy.

• Technology Dependence: Success relies on having a reliable internet connection, a suitable workstation, and the necessary software (Adobe Creative Suite).

• Collaborative Platforms: Communication and collaboration will likely occur through digital tools such as Slack, email, project management software (e.g., Asana, Trello), and video conferencing platforms.

• Focus on Output: The emphasis is on delivering high-quality work and meeting deadlines, rather than on physical presence or traditional office interactions.

Work Schedule: Approximately 40 hours per week, with a flexible schedule. This suggests that while the total hours are standard, the specific times of work can be adjusted to suit individual needs, provided deadlines and collaboration needs are met.

📝 Enhancement Note: The "remote solely" and "Chile" location provides a clear geographic and work arrangement context. The flexibility offered in the schedule is a key benefit for candidates seeking work-life balance, but it also implies a need for strong self-discipline and time management skills to meet collaborative demands.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of resumes and portfolios for required skills (Adobe Illustrator, Photoshop, 2+ years experience, e-commerce focus).

• Portfolio Deep Dive: A dedicated session, likely with Becca or another senior creative, to review the candidate's portfolio in detail. Expect questions about specific projects, design choices, and problem-solving approaches.

• Skills Assessment/Creative Challenge: A potential practical exercise or case study designed to evaluate the candidate's ability to apply design principles to Hadley Designs' specific needs (e.g., designing an A+ Content section, mock-up of an Amazon product image, or a marketing banner).

• Cultural Fit & Collaboration Interview: An interview to assess alignment with Hadley Designs' values (purposeful design, continuous improvement, collaboration) and communication style.

• Final Interview: Potentially with higher leadership to discuss role expectations, growth opportunities, and finalize the offer.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest and most relevant projects. Prioritize those showcasing e-commerce design, brand consistency, and proficiency in Illustrator/Photoshop.

• Highlight Process: For each project, briefly explain the challenge, your role, your design process, the tools used, and the outcome or impact. Use the "Learn, Apply, Enhance" framework if applicable.

• Showcase E-commerce: Include specific examples of Amazon A+ Content, Shopify store graphics, or digital ad creatives. Clearly articulate the purpose and intended audience.

• Demonstrate Brand Adherence: If possible, show how you adapted designs to specific brand guidelines or maintained consistency across a campaign.

• Be Ready for Technical Questions: Prepare to discuss CMYK vs. RGB, print file preparation, and the nuances of designing for different digital platforms.

Challenge Preparation:

• Understand the Brand: Thoroughly research Hadley Designs, their products, their mission, and their existing visual style.

• Analyze Competitors: Look at competitor product listings on Amazon and Shopify for design trends and opportunities.

• Practice E-commerce Design: Create mock-ups for common e-commerce design needs (e.g., product feature callouts, lifestyle images, comparison charts).

• Focus on Clarity and Impact: For any challenge, prioritize clear communication of value and a visually appealing presentation.

📝 Enhancement Note: The emphasis on a "playbook" suggests that candidates who can articulate their design process and demonstrate how they learn and adapt will be highly favored. The interview process will likely involve a practical demonstration of skills relevant to e-commerce design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Illustrator: Essential for vector graphics, logo design, illustrations, and creating scalable assets.

• Adobe Photoshop: Crucial for image editing, retouching, creating digital composites, and preparing web/e-commerce graphics.

Analytics & Reporting:

CRM & Automation:

• Experience with CRM systems is less likely to be a direct requirement for this role, but understanding how marketing campaigns (which use design assets) are managed within a CRM could be advantageous.

E-commerce Platforms Specifics:

• Amazon Seller Central: Understanding the requirements and best practices for uploading product images, A+ Content, and brand store assets.

• Shopify: Experience designing for Shopify themes, product pages, and promotional banners.

📝 Enhancement Note: Proficiency in Adobe Illustrator and Photoshop is explicitly stated and is the core technical requirement. The practical application of these tools for e-commerce platforms like Amazon and Shopify, particularly for "A+ Content," is a key differentiator.

👥 Team Culture & Values

Operations Values:

• Purposeful Design: A commitment to creating designs that serve a clear educational or brand objective, aligning with Hadley Designs' mission to spark curiosity and build confidence.

• Continuous Improvement: An openness to feedback and a proactive approach to enhancing existing processes and design quality, as embodied by the "Enhance the Playbook" principle.

• Creativity & Innovation: Valuing fresh ideas and creative solutions that push the brand forward while staying true to its core identity.

• Attention to Detail: A meticulous approach to design, ensuring accuracy, consistency, and high-quality output in all deliverables.

• Collaboration & Trust: Working effectively with leadership and other team members, fostering an environment of mutual respect and shared goals.

Collaboration Style:

• Direct and Open Communication: Working closely with leadership means frequent and clear communication is expected.

• Feedback Integration: A willingness to receive and act upon constructive criticism to improve designs.

• Team-Oriented Execution: Contributing to shared project goals and supporting urgent needs as they arise.

• Proactive Contribution: Not just executing tasks but also contributing ideas and suggesting improvements to processes and creative strategies.

📝 Enhancement Note: The "Playbook" methodology is a strong indicator of a culture that values structured processes, learning, and iterative improvement. The emphasis on purposeful design highlights the company's mission-driven ethos, requiring designers to connect their work to educational outcomes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: The need to innovate while strictly adhering to established brand guidelines and "playbook" requirements.

• Managing Urgent Requests: Effectively prioritizing and delivering high-quality work under tight deadlines for product launches and campaigns.

• Adapting to E-commerce Platform Nuances: Understanding and designing effectively for the specific constraints and best practices of platforms like Amazon and Shopify.

• Translating Educational Concepts Visually: Creating designs that clearly communicate the benefits and learning aspects of screen-free educational tools.

Learning & Development Opportunities:

• Mastering E-commerce Design: Deepening expertise in creating high-converting visual assets for online marketplaces.

• Advanced Adobe Suite Techniques: Opportunities to explore more advanced features and workflows within Illustrator and Photoshop.

• Brand Strategy Immersion: Gaining insights into how design contributes to broader brand strategy and marketing objectives by working closely with leadership.

• Process Optimization Contribution: Developing skills in process analysis and improvement by actively participating in the "Enhance the Playbook" initiative.

📝 Enhancement Note: The primary growth opportunity lies in leveraging the structured environment and direct leadership interaction to become a highly skilled e-commerce designer with a strong understanding of brand strategy and process improvement.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating A+ Content for an Amazon product listing. What are the key elements you focus on?" (Preparation: Outline your steps, from understanding the product to final asset delivery, emphasizing user journey and conversion drivers.)

• "How do you ensure brand consistency across different platforms like Amazon, Shopify, and marketing ads, especially when working with established guidelines?" (Preparation: Discuss your methods for brand asset management, style guides, and cross-platform adaptation.)

Company & Culture Questions:

• "What interests you about Hadley Designs' mission to create screen-free learning tools?" (Preparation: Research the company's mission, products, and target audience. Connect your passion for design to educational impact.)

• "How do you approach receiving feedback on your designs, particularly from leadership?" (Preparation: Emphasize your openness to constructive criticism and your process for incorporating feedback to improve outcomes.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio by project, clearly stating the objective, your role, the challenge, your solution (design), and the outcome.

• E-commerce Focus: Dedicate a section to e-commerce examples. For each, explain how the design aimed to improve conversion, engagement, or brand perception on platforms like Amazon or Shopify.

• Illustrator/Photoshop Showcase: Be prepared to discuss specific techniques or features you utilized in your chosen software for key projects.

• "Playbook" Connection: If possible, frame your project examples using the "Learn, Apply, Enhance" structure to show your understanding of Hadley Designs' methodology.

• Conciseness: Be ready to present your most impactful projects efficiently, focusing on key takeaways relevant to the role.

📝 Enhancement Note: The interview will heavily focus on practical application of design skills for e-commerce and the candidate's ability to work within a structured, feedback-driven environment. Demonstrating an understanding of Hadley Designs' unique mission and product category will be crucial.

📌 Application Steps

To apply for this Illustrator Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your submitted portfolio prominently features examples of e-commerce design (Amazon, Shopify, A+ Content) and demonstrates strong Adobe Illustrator/Photoshop skills. Tailor your portfolio's introductory statement to Hadley Designs' mission.

• Resume Optimization: Highlight your 2+ years of professional design experience, specifically mentioning proficiency in Adobe Illustrator, Photoshop, CMYK color management, and print-ready file preparation. Quantify achievements where possible (e.g., "Improved product listing engagement by X% through improved visuals").

• Interview Preparation: Practice articulating your design process, especially for e-commerce assets. Prepare to discuss how you handle feedback and contribute to process improvements, aligning with the "playbook" methodology.

• Company Research: Thoroughly review Hadley Designs' website, products, and mission statement. Understand their target audience and competitive landscape to articulate your interest and how your skills align with their purpose-driven approach.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.