Graphic Designer (middle+, lingerie brand, US market)

📍 Job Overview

Job Title: Graphic Designer (Middle+ Level)

Company: Partner Company (Managed by Jobgether)

Location: Denmark

Job Type: Full-time (initially part-time with growth potential)

Category: Creative & Media / Art & Design / Marketing

Date Posted: September 3, 2026

Experience Level: 2-5 Years (Middle+)

Remote Status: Fully Remote, with occasional European meetups

🚀 Role Summary

• This role is crucial for establishing and evolving the visual identity of an ambitious fashion brand entering the U.S. lingerie market, requiring a strong aesthetic point of view and creative ownership.

• The Graphic Designer will be responsible for translating brand strategy into compelling visual assets across all digital and physical touchpoints, from e-commerce to print advertising.

• Key focus areas include maintaining brand consistency, high-quality photo retouching, and contributing creatively to mood boards and visual concepts.

• This is a hands-on position within a fast-moving, remote-first environment, offering significant opportunities for personal development and professional growth in brand building.

📝 Enhancement Note: While the core job is Graphic Design, the context of a fashion brand entering a new market (US) and the emphasis on "brand book evolution" and "visual storytelling" suggests a strong need for GTM (Go-To-Market) alignment. The role requires more than just executing design briefs; it demands proactive creative input and strategic visual thinking, aligning closely with GTM operations.

📈 Primary Responsibilities

• Develop and continuously evolve the comprehensive brand book, ensuring visual identity remains distinctive, consistent, and aligned with contemporary fashion and cultural trends.

• Create and adapt high-impact visual assets for all customer-facing touchpoints, including website design elements, social media campaigns, email marketing collateral, and digital advertising banners.

• Perform expert-level retouching and color correction on campaign imagery and e-commerce photography to maintain a cohesive, premium, and brand-aligned visual standard.

• Collaborate closely with marketing and social media teams to translate overarching brand strategy and campaign objectives into compelling and effective visual concepts.

• Design a range of materials for offline advertising and print, encompassing lookbooks, product packaging, event collateral, and other essential marketing assets.

• Actively contribute creative input to mood boards, visual concept development, and the overall aesthetic direction of the brand.

• Manage multiple design projects concurrently, ensuring the highest quality, brand consistency, and adherence to deadlines within a fast-paced environment.

• Establish and uphold high design standards as the brand scales, taking ownership of visual decisions and proactively identifying opportunities to enhance the overall brand experience.

📝 Enhancement Note: The responsibilities emphasize a proactive role in brand development and visual strategy, which aligns with the strategic aspects of GTM operations. The need to "manage multiple design projects simultaneously" and "establish a high design standard" points to process management and quality control, key functions in operations.

🎓 Skills & Qualifications

Education: Not specified, but a strong portfolio and practical experience are prioritized over formal education.

Experience: 2+ years of professional graphic design experience, with a strong preference for candidates with experience in fashion, lingerie, beauty, lifestyle, or premium consumer brands.

Required Skills:

• Proven experience in graphic design, with a strong portfolio showcasing sophisticated design work, compelling visual storytelling, and a distinct personal point of view.

• Excellent command of fundamental design principles: layout, typography, composition, visual hierarchy, and maintaining brand consistency.

• Proficiency in Adobe Creative Suite, with particular expertise in Photoshop, Illustrator, and Lightroom.

• Proficiency with Figma for collaborative design and prototyping.

• Hands-on experience with professional photo retouching and color correction techniques.

• Demonstrated ability to produce print-ready materials for advertising, packaging, lookbooks, events, and other offline marketing needs.

• A keen eye for aesthetics and detail, coupled with a strong understanding of current fashion and visual trends.

• Ability to manage competing priorities, work independently, communicate effectively, and consistently meet project deadlines.

• A proactive, collaborative mindset, capable of acting as a creative partner and contributing strategically to brand direction.

• Genuine interest in fashion, brand building, and creating visually distinctive work in an early-stage company environment. Preferred Skills:

• Basic video editing skills, particularly for creating short-form social media content.

📝 Enhancement Note: The emphasis on "visual storytelling," "brand consistency," and "translating brand strategy into compelling visual concepts" indicates that candidates with a strong understanding of marketing objectives and GTM messaging will be highly valued. The preference for fashion/lifestyle brands suggests an understanding of consumer market dynamics, crucial for GTM roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio is essential, demonstrating sophisticated design work and a clear personal aesthetic point of view.

• Showcase examples of visual storytelling across various mediums (digital, print).

• Include case studies or projects that highlight how design decisions contributed to brand objectives or marketing campaigns.

• Demonstrate proficiency in creating assets for e-commerce, social media, and digital advertising, showing an understanding of platform-specific requirements. Process Documentation:

• Provide examples of how you have contributed to or evolved a brand book or style guide, showcasing your understanding of process and consistency.

• Include examples of your workflow for retouching and color correction, highlighting your attention to detail and quality control.

• Showcase projects where you collaborated with marketing or social media teams, demonstrating your ability to translate briefs into visual execution.

• Present examples of print-ready materials, illustrating your understanding of production requirements and file preparation processes.

📝 Enhancement Note: The portfolio requirement goes beyond just showcasing aesthetics; it needs to demonstrate process, collaboration, and an understanding of how design supports GTM objectives. This aligns with operations' focus on documented processes and demonstrable impact.

💵 Compensation & Benefits

Salary Range: Competitive market-based compensation. As this is a Denmark-based role targeting the US market, compensation will be benchmarked against similar roles in Denmark, considering the cost of living and industry standards for graphic designers with 2-5 years of experience. A typical range for a middle-level graphic designer in Denmark could be DKK 30,000 - DKK 45,000 per month, or approximately $50,000 - $75,000 USD annually, depending on specific experience and the part-time/full-time split.

Benefits:

• Competitive market-based compensation.

• Part-time position initially, with a clear pathway to transition into a full-time role as the business scales.

• Flexible working hours, allowing for better work-life integration.

• Fully remote work environment, promoting autonomy and flexibility.

• Occasional strategy meetups across Europe to foster team cohesion and strategic alignment.

• Optional access to offices in Kyiv and Warsaw for those who may benefit from physical workspaces.

• Unlimited paid time off, contingent upon meeting agreed performance KPIs, encouraging results-driven productivity.

• Support for professional education and participation in relevant industry events, fostering continuous learning and skill development.

• Support for work-related travel, facilitating collaboration and professional growth.

• Mentorship opportunities and a supportive, empowering team culture that values individual contributions.

• Significant creative ownership, personal development, and professional growth opportunities.

• The unique opportunity to help build the visual identity of an emerging fashion brand targeting the U.S. market.

Working Hours: Flexible working hours are offered, with the expectation of approximately 20 hours per week initially, with potential to increase to 40 hours per week. The company operates on a remote-first model, emphasizing output and collaboration over strict adherence to traditional office hours.

📝 Enhancement Note: The "Unlimited paid time off when agreed performance KPIs are met" is a performance-driven benefit, common in results-oriented environments, aligning with operations' focus on measurable outcomes. The mention of "strategy meetups" and "optional access to offices" suggests a hybrid approach to remote work, requiring flexibility and coordination.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion (Lingerie), E-commerce, Retail. The brand is preparing to launch and establish a presence in the U.S. market, indicating a strong focus on market penetration and brand positioning.

Company Size: Early-stage, ambitious fashion brand. This implies a dynamic, fast-paced environment where individual contributions have a significant impact. The team is likely lean and highly collaborative.

Founded: Not specified, but the context of "preparing to establish a distinctive presence" suggests it's a relatively new or pre-launch entity.

Team Structure:

• The operations team is likely small and agile, with close-knit collaboration between marketing, social media, and design functions.

• Reporting structure is not explicitly defined but is implied to be relatively flat, with direct access to decision-makers and a focus on collaborative input.

• Cross-functional collaboration is paramount, with the Graphic Designer working closely with marketing and social media teams to translate strategy into visual execution. Methodology:

• Data-driven insights from market research and campaign performance will likely inform visual strategy and design decisions, especially for the U.S. market entry.

• Workflow planning and optimization will be crucial in a remote-first setting, ensuring efficiency and timely delivery of creative assets.

• Automation and efficiency practices might be explored for design workflows or asset management, though not explicitly stated.

Company Website: https://jobgether.com/ (This is the platform the job is posted on, not the company's direct website.)

📝 Enhancement Note: The "early-stage" nature of the company means that processes may still be developing. The Graphic Designer will be instrumental in shaping these processes, particularly around visual asset creation and brand consistency, which is a key operational consideration.

📈 Career & Growth Analysis

Operations Career Level: Middle+ Level Graphic Designer. This role is expected to take ownership of significant design responsibilities, contribute creatively beyond just execution, and help shape the brand's visual direction. It's a step beyond junior roles, requiring independent work and strategic input.

Reporting Structure: The designer will likely report to a Marketing Manager or Head of Brand/Creative, working closely with marketing and social media teams. The flat structure implies direct interaction with key stakeholders.

Operations Impact: The Graphic Designer's work will directly impact the brand's perception in the U.S. market, influencing customer engagement, conversion rates (e-commerce), and overall brand equity. High-quality visuals are critical for success in the competitive fashion industry and for effective GTM campaigns.

Growth Opportunities:

• Career Progression: Transition from part-time to full-time, with potential to grow into a Senior Graphic Designer or Art Director role as the brand scales and its visual needs expand.

• Skill Development: Opportunities to deepen expertise in fashion photography retouching, video editing for social media, and potentially gain exposure to broader brand strategy and GTM planning.

• Leadership Potential: As a foundational member of the creative team, there's potential to influence creative direction, mentor future hires, and take on leadership responsibilities for design projects.

📝 Enhancement Note: The growth opportunities highlight a potential career path within a scaling company, which is a key factor for operations professionals looking for long-term development. The emphasis on "creative ownership" and "shaping visual identity" aligns with roles that offer significant autonomy and impact, common in operations leadership tracks.

🌐 Work Environment

Office Type: Fully Remote-first, with optional access to offices in Kyiv and Warsaw. This offers maximum flexibility for the designer.

Office Location(s): While the role is remote, the company mentions "regular strategy meetups across Europe," suggesting a distributed team with a European operational base, though the target market is the U.S.

Workspace Context:

• The remote-first environment fosters autonomy and requires strong self-discipline and communication skills. Collaboration will primarily occur through digital channels.

• Access to necessary design tools (Adobe Creative Suite, Figma) is expected, and the company supports professional education, implying investment in upskilling.

• Opportunities for interaction will be through digital collaboration platforms, virtual meetings, and planned in-person meetups, encouraging a connected yet flexible team dynamic.

Work Schedule: Flexible working hours are a key benefit. The initial part-time commitment offers flexibility, with potential to scale to full-time. The focus is on delivering results and meeting KPIs, allowing for adaptable scheduling.

📝 Enhancement Note: The "remote-first" nature and "flexible working hours" necessitate strong operational processes for communication, project management, and performance tracking to ensure seamless collaboration and productivity.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: AI-powered matching by Jobgether to assess core requirements, followed by a shortlist review by the hiring company.

• Portfolio Review: A critical step. Be prepared to walk through your portfolio, explaining your design process, rationale behind key decisions, and how your work aligns with brand objectives. Focus on projects relevant to fashion, e-commerce, and digital marketing.

• Creative/Strategic Interview: Expect questions about your approach to brand building, visual storytelling, and how you would tackle specific design challenges for a lingerie brand targeting the U.S. market. Demonstrate your proactive and collaborative mindset.

• Skills Assessment/Case Study: Potentially a design challenge or a discussion around a case study, focusing on photo retouching, layout design for a campaign, or adapting existing assets for different platforms.

• Final Interview: Likely with key stakeholders to assess cultural fit, communication skills, and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest, most relevant projects. Prioritize work in fashion, lifestyle, e-commerce, and campaigns that demonstrate visual storytelling.

• Showcase Process: For each project, briefly explain the brief, your creative process, tools used, challenges faced, and the outcome/impact. Highlight how you evolved the brand book or maintained consistency.

• Highlight U.S. Market Relevance: If you have experience with U.S. market aesthetics or consumer trends, emphasize it.

• Detail Retouching Skills: Include examples that clearly show your photo retouching and color correction expertise.

• Demonstrate Collaboration: If possible, include projects where you worked closely with marketing teams, explaining your role and contribution.

Challenge Preparation:

• Familiarize yourself with current trends in lingerie marketing and visual design for the U.S. market.

• Be ready to discuss how you would approach creating visual assets for social media campaigns (e.g., Instagram Stories, Reels) or digital ads.

• Practice articulating your design decisions clearly and concisely, focusing on strategic rationale and brand alignment.

📝 Enhancement Note: The emphasis on AI screening and a detailed portfolio review highlights the importance of structured application processes and demonstrable skills, key aspects of efficient operations. The "creative ownership" aspect means candidates should be ready to discuss their strategic contributions.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: Essential for photo retouching, manipulation, and digital asset creation. High proficiency expected.
  • Illustrator: Crucial for vector graphics, logos, typography, and layout design.
  • Lightroom: For efficient photo editing, color correction, and cataloging.

• Figma: Increasingly important for collaborative design, prototyping, and UI/UX elements, especially in a remote setting.

Analytics & Reporting: While not directly a design tool, understanding how design impacts metrics (e.g., click-through rates, engagement) is beneficial. Familiarity with analytics dashboards that showcase campaign performance would be a plus.

CRM & Automation: Not directly applicable to this role, but understanding how design assets are deployed through marketing automation platforms (e.g., email marketing software) could be advantageous.

Integration Tools: Not directly applicable.

📝 Enhancement Note: Proficiency in specific design