Graphic Designer (m/f/d) - Ratingen

📍 Job Overview

Job Title: Graphic Designer (m/f/d)

Company: Boost

Location: Ratingen, Germany & ‘s-Hertogenbosch, Netherlands

Job Type: Permanent employee

Category: Marketing & Design Operations

Date Posted: 2026-06-23

Experience Level: 2-5 years

Remote Status: Hybrid (3 days in office, 2 days remote)

🚀 Role Summary

• Spearhead the creation of visually compelling presentations, packaging, and Point-of-Sale (POS) assets to support loyalty and collectibles campaigns, directly impacting sales and brand engagement.

• Drive the end-to-end design process, from initial concept development and visual storytelling to the final preparation of print-ready artwork and production files.

• Foster strong cross-functional collaboration with internal teams and external production partners to ensure seamless project execution and high-quality output aligned with strategic commercial objectives.

• Leverage cutting-edge AI-powered creative tools and workflows to accelerate ideation, visual development, presentation creation, and production processes, enhancing efficiency and innovation.

• Maintain impeccable brand consistency and a high standard of execution across all design deliverables for international campaigns targeting leading retailers and brands.

📝 Enhancement Note: This role sits at the intersection of creative design and operational execution within a marketing and promotions context. The emphasis on "loyalty and collectibles campaigns" and "shopper marketing" indicates a strong focus on driving retail sales and customer engagement through creative assets, requiring a blend of artistic skill and an understanding of commercial objectives and production realities. The integration of AI tools suggests a forward-thinking approach to design workflows.

📈 Primary Responsibilities

• Develop and design highly engaging presentations for pitches, client meetings, and sales opportunities, translating complex strategies into impactful visual narratives.

• Create captivating packaging designs, promotional materials, POS assets, and diverse campaign visuals that resonate with target audiences and drive purchase intent.

• Meticulously prepare, review, and finalize all print-ready artwork and production files, ensuring accuracy, adherence to specifications, and optimal output quality.

• Actively support concept development and visual storytelling efforts for loyalty and collectibles programs, contributing innovative ideas to enhance program appeal and effectiveness.

• Translate strategic and commercial objectives into compelling and impactful design solutions that align with client briefs and market strategies.

• Uphold strict brand consistency and ensure a high-quality execution across all design deliverables, reinforcing Boost's reputation for excellence.

• Collaborate effectively with a wide range of stakeholders across multiple European markets on international projects, fostering clear communication and alignment.

• Strategically utilize AI-powered creative tools and workflows to enhance ideation, accelerate visual development, streamline presentation creation, and optimize production processes.

📝 Enhancement Note: The responsibilities highlight a hands-on design role with a strong emphasis on client-facing deliverables and production readiness. The mention of "loyalty and collectibles programs" and "shopper marketing" implies a need for design that directly influences consumer behavior in a retail environment. The inclusion of AI tools signifies an expectation for candidates to be adaptable and explore new technological efficiencies in their design process.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for roles requiring this level of experience and responsibility.

Experience: A minimum of 3+ years of progressive experience in graphic design, with a significant focus on packaging design, production design, or a closely related creative role within a marketing or promotions agency.

Required Skills:

• Exceptional expertise in Adobe Creative Cloud suite, with a strong emphasis on InDesign, Illustrator, and Photoshop for creating and manipulating complex visual assets.

• Proven proficiency in Microsoft PowerPoint, with a demonstrated ability to craft polished, client-facing presentations that effectively communicate design concepts and strategies.

• Solid understanding of print production processes, including artwork preparation, color management, pre-press requirements, and packaging design principles.

• Keen eye for detail and a commitment to rigorous quality control throughout the design and production lifecycle.

• Demonstrated ability to balance creative ideation with practical execution, ensuring designs are both visually appealing and production-feasible.

• Comfort and adaptability working within an international, fast-paced, and dynamic work environment.

• Strong organizational and project management skills to effectively manage multiple projects and deadlines simultaneously.

• Proactive, solution-oriented mindset with a strong sense of ownership and accountability for deliverables.

• Excellent written and spoken English communication skills, essential for international collaboration and client interaction.

• Practical experience working with AI-supported creative tools and workflows (e.g., Adobe Firefly, Claude, ChatGPT, or similar platforms) to enhance design productivity. Preferred Skills:

• Experience in the retail, FMCG (Fast-Moving Consumer Goods), promotions, packaging, or shopper marketing sectors, providing relevant industry context.

• Familiarity with 3D visualization software, motion design principles, or digital design tools, expanding the scope of creative output.

• Dutch and/or German language proficiency, offering a significant advantage for collaboration within specific European markets.

• Additional European language skills, further enhancing international communication capabilities.

• Curiosity and demonstrable enthusiasm for exploring and integrating emerging technologies and AI-assisted design processes.

📝 Enhancement Note: The qualifications emphasize core graphic design software proficiency and practical production knowledge. The explicit requirement for AI tool experience is a significant differentiator, indicating a modern design department focused on efficiency and innovation. The preferred language skills and industry experience suggest advantages for candidates who can immediately contribute to the company's international operations and specific market needs.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse projects that highlight your graphic design capabilities, with a strong emphasis on packaging design, promotional materials, and sales presentations.

• Include case studies that demonstrate your process for developing visually engaging and commercially effective design solutions, from initial brief to final execution.

• For each project, clearly articulate the design objectives, strategic considerations, your role in the creative process, and the final outcomes or impact.

• Specifically include examples of print-ready artwork files or mock-ups that illustrate your attention to detail and understanding of production requirements.

• If possible, demonstrate experience with AI-powered tools by showcasing how they were integrated into your workflow to achieve specific design outcomes or efficiencies. Process Documentation:

• Be prepared to discuss your systematic approach to managing design projects, including workflow planning, timeline management, and stakeholder communication.

• Articulate how you ensure brand consistency and quality control throughout the design and production phases, detailing your review and approval processes.

• Provide examples of how you have translated strategic or commercial objectives into tangible design assets that drive desired results.

• Describe your process for collaborating with production partners and internal teams to ensure smooth project handoffs and successful implementation of design concepts.

📝 Enhancement Note: For a Graphic Designer role, the portfolio is paramount. The emphasis here is on showcasing not just aesthetic skill but also the ability to translate business objectives into effective visual designs for retail promotions. The inclusion of AI tool usage in the portfolio is a key expectation.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for experienced Graphic Designers with 3-5 years of experience in Germany and the Netherlands, and considering the hybrid work model and competitive benefits, an estimated annual salary range would be:

• Germany (Ratingen): €40,000 - €55,000

• Netherlands (‘s-Hertogenbosch): €42,000 - €58,000

These ranges are estimates and may vary based on the candidate's specific skills, portfolio, and negotiation.

Benefits:

• Dynamic and international company environment, offering exposure to global campaigns and diverse markets.

• Flat hierarchies and an open corporate culture that encourages collaboration and direct communication.

• Opportunity to work on international campaigns for leading retailers and brands, enhancing your professional portfolio.

• Diverse role combining design, production, and concept development, offering a broad scope of responsibilities.

• International collaboration across multiple European markets, fostering cross-cultural teamwork.

• Strong team spirit and a collaborative working atmosphere with passionate colleagues.

• Corporate values centered around Respect, Reliability, Flexibility, Passion, Innovation, and Teamwork, shaping a positive work culture.

• Progressive and future-oriented working environment with excellent development opportunities.

• Hybrid working model, offering a balance between in-office collaboration and remote flexibility.

• Competitive compensation package, reflecting the value of your skills and experience.

• Company events and additional employee benefits designed to enhance employee well-being and engagement.

Working Hours: Standard full-time working hours, estimated at 40 hours per week, with a hybrid arrangement allowing 3 days in the office and 2 days remote. Flexibility may be expected during peak project periods.

📝 Enhancement Note: Salary ranges are estimated based on common compensation for Graphic Designers in these specific regions with the stated experience level and typical industry benefits. The benefits list is directly extracted from the provided text and highlights a strong package for a creative professional.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing & Sales Services, specializing in shopper marketing, collectibles promotions, and loyalty programs for retail and brands. Boost positions itself as a leading full-service provider in this niche.

Company Size: With offices in multiple countries (Switzerland, China, Italy, Germany, France, Benelux) and serving over 150 premium brands and retailers, Boost operates as a medium-to-large international organization with a significant global footprint. This size suggests a structured yet agile environment.

Founded: Boost has been in operation long enough to establish a significant international presence across 15 countries, indicating a history of growth and strategic expansion in the marketing services sector.

Team Structure:

• The operations likely involve dedicated design teams, project management, production management, and sales/account management, all collaborating on client campaigns.

• Reporting structure is described as "flat hierarchies," suggesting direct access to leadership and less bureaucratic decision-making.

• Cross-functional collaboration is crucial, with designers working closely with sales, marketing strategists, and production partners to deliver integrated campaigns. Methodology:

• Data-driven insights from campaign performance (attracting shoppers, increasing spending/visits) inform future creative strategies and design choices.

• Workflow planning and optimization are evident in the hybrid model and the emphasis on efficient creative processes, including AI integration.

• Automation and efficiency practices are being actively adopted through the use of AI-powered creative tools to streamline design and production.

Company Website: boost.org

📝 Enhancement Note: The company culture appears to be entrepreneurial, dynamic, and focused on delivering tangible results for clients in the retail promotions space. The emphasis on innovation, teamwork, and a progressive environment, coupled with international reach, paints a picture of a stimulating workplace for creative professionals.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an experienced Graphic Designer, likely mid-level. It involves significant responsibility for project execution, client-facing deliverables, and production readiness, moving beyond junior tasks to concept contribution and strategic visual translation.

Reporting Structure: The role likely reports to a Creative Lead, Design Manager, or Head of Creative within the German or Dutch office, with potential dotted-line reporting to international campaign leads. The "flat hierarchies" suggest direct interaction with senior stakeholders.

Operations Impact: The Graphic Designer's work directly impacts Boost's ability to win new business (sales presentations, pitch materials) and execute successful client campaigns (packaging, POS assets, visuals). High-quality design drives shopper engagement, boosts sales, and increases store visits, directly contributing to client satisfaction and Boost's revenue.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like packaging design for FMCG, shopper marketing visuals, or advanced AI-assisted design workflows.

• Leadership: Progress to a Senior Graphic Designer, Art Director, or Creative Lead role, managing projects and mentoring junior designers.

• Skill Development: Gain exposure to 3D visualization, motion design, or digital design, expanding the toolset and project scope. The company's embrace of AI also offers opportunities to become an expert in AI-driven design processes.

• International Exposure: Contribute to campaigns across various European markets, gaining diverse client and cultural experience.

📝 Enhancement Note: The growth potential is strong, offering clear paths for specialization, leadership, and skill expansion within a creative and international context. The emphasis on AI tools also provides a unique avenue for development in a rapidly evolving field.

🌐 Work Environment

Office Type: The role involves a hybrid model, meaning a combination of office-based work and remote work. The office environment is likely designed to foster collaboration, creativity, and client engagement.

Office Location(s):

• Ratingen, Germany: Josef-Schappe-Str. 21, 40878 Ratingen, North Rhine-Westphalia. This location serves the German market.

• ‘s-Hertogenbosch, Netherlands: Willemsplein 10 F, 5211AK ‘s-Hertogenbosch, North Brabant. This location serves the Benelux region.

Workspace Context:

• The office space will likely feature collaborative areas for brainstorming, presentation rooms for client pitches, and individual workstations equipped with design software and hardware.

• Access to the latest design software and potentially AI-powered creative tools will be standard.

• Opportunities for interaction with passionate colleagues from various departments (sales, marketing, production) will be frequent, fostering a dynamic and supportive atmosphere.

Work Schedule: A standard full-time schedule (approx. 40 hours/week) with a hybrid arrangement. This offers flexibility, allowing for focused work at home and collaborative sessions in the office. Specific days in the office are set at 3 per week, with 2 remote days.

📝 Enhancement Note: The hybrid model is a key feature, balancing the need for in-person collaboration and client interaction with the flexibility of remote work. The dual locations indicate a significant presence in both Germany and the Netherlands, offering potential for work across different European markets.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV, portfolio, and a brief questionnaire to assess basic qualifications and alignment with the role.

• First Interview (Hiring Manager/Creative Lead): Focus on your experience, design philosophy, and technical skills. Expect questions about your portfolio projects, your approach to client briefs, and your familiarity with print production and Adobe Creative Suite.

• Second Interview (Team/Cross-functional): May involve a practical design challenge or a more in-depth discussion of a case study from your portfolio. This stage assesses your problem-solving skills, ability to collaborate, and cultural fit. You might meet with team members you'd work with.

• Final Interview (Senior Management): A discussion about your strategic thinking, career aspirations, and how you align with Boost's company values and long-term vision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best demonstrate your skills in packaging, promotional materials, and sales presentations. Prioritize quality over quantity.

• Showcase Process: For each project, include slides or visuals that illustrate your design thinking, from initial concept and mood boards to final artwork. Highlight how you translated client briefs into visual solutions.

• Quantify Impact: If possible, include metrics or anecdotal evidence of how your designs contributed to campaign success (e.g., increased sales, shopper engagement).

• Highlight AI Integration: Clearly mark or explain any projects where AI tools were used, detailing the specific tools and how they enhanced your workflow or the final output.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. A digital portfolio (PDF or online) is standard.

Challenge Preparation:

• Anticipate Design Briefs: Be ready to receive a brief for a new loyalty or collectibles campaign and develop initial concepts or a presentation within a set timeframe.

• Focus on Retail Context: Think about what makes a design effective in a retail environment – clarity, impact, and driving immediate action.

• Practice Presentation: Rehearse explaining your design choices clearly and concisely, focusing on how they meet the brief and Boost's business objectives. Be prepared to discuss your process and any AI tools used.

• Showcase Problem-Solving: Be ready to discuss how you handle design challenges, feedback, and tight deadlines.

📝 Enhancement Note: The interview process is likely structured to assess both creative talent and operational effectiveness. The emphasis on the portfolio and potential design challenges suggests a practical approach to evaluating candidates. The inclusion of AI tools in the process indicates that candidates should be prepared to discuss their experience and proficiency in this area.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud Suite: Essential for all graphic design tasks.

  • InDesign: For layout, print design, and presentation creation.
  • Illustrator: For vector graphics, logos, icons, and illustrations.
  • Photoshop: For image editing, manipulation, and digital asset creation.

• Microsoft PowerPoint: Crucial for creating high-impact client-facing sales presentations and pitches.

Analytics & Reporting: While not a primary tool for this role, understanding how design impacts campaign analytics (e.g., engagement rates, conversion metrics) will be beneficial. Familiarity with reporting dashboards might be a plus.

CRM & Automation: Not directly used by the designer, but understanding how marketing campaigns are managed and tracked via CRM systems can provide context.

AI-Powered Creative Tools:

• Adobe Firefly: Integrated AI features within Adobe Creative Cloud for generative fill, text-to-image, and style transfer.

• Claude, ChatGPT, or similar: Large Language Models for ideation, copywriting assistance, concept generation, and workflow optimization.

• Other AI Visualization Tools: Potentially tools for 3D rendering, texture generation, or rapid prototyping of visual concepts.

📝 Enhancement Note: Proficiency in the core Adobe Suite and PowerPoint is non-negotiable. The explicit mention of AI tools signifies a significant expectation for candidates to be comfortable with and capable of leveraging these technologies to enhance their design output and efficiency.

👥 Team Culture & Values

Operations Values:

• Respect: Valuing diverse perspectives and fostering an inclusive environment for international collaboration.

• Reliability: Ensuring consistent delivery of high-quality design assets and meeting project deadlines to maintain client trust.

• Flexibility: Adapting to evolving client needs, market trends, and new technologies like AI-assisted design.

• Passion: Demonstrating enthusiasm for creating compelling visuals that drive engagement and achieve commercial success.

• Innovation: Actively exploring and integrating new creative tools and methodologies, particularly AI, to push design boundaries.

• Teamwork: Collaborating effectively with colleagues across departments and geographies to achieve shared goals for client campaigns.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work closely with sales, account management, and production teams, facilitating seamless project flow and ensuring design aligns with commercial and technical realities.

• Process Review Culture: Openness to feedback on designs and processes, with a willingness to iterate and improve based on input from stakeholders.

• Knowledge Sharing: A culture that encourages sharing best practices, new techniques (especially with AI tools), and insights from successful campaigns.

📝 Enhancement Note: The company's values are clearly articulated and directly relevant to a creative and collaborative operations role. They emphasize a forward-thinking, client-centric, and team-oriented approach, with a strong emphasis on innovation and adaptability.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity and Commercial Demands: Effectively translating strategic business objectives and strict brand guidelines into visually compelling and commercially effective designs for a diverse client base.

• International Project Management: Navigating diverse client expectations, cultural nuances, and project requirements across multiple European markets while maintaining consistency.

• Rapid Technological Adoption: Staying abreast of and effectively integrating rapidly evolving AI-powered creative tools into established design workflows while ensuring output quality and originality.

• Print Production Nuances: Ensuring designs are flawlessly prepared for various print and production methods, minimizing errors and rework.

Learning & Development Opportunities:

• AI Design Specialization: Becoming a go-to expert for AI-assisted design workflows, including prompt engineering, generative AI tools, and AI-driven concept development.

• Shopper Marketing Expertise: Deepening understanding of consumer behavior, retail environments, and effective design strategies for driving sales and loyalty in the shopper marketing space.

• International Campaign Exposure: Gaining broad experience working on campaigns for leading brands across different European markets, enhancing cultural competency and market understanding.

• Mentorship and Skill Advancement: Opportunities for mentorship from senior designers or art directors, and access to training for advanced design techniques, 3D visualization, or motion graphics.

📝 Enhancement Note: The challenges presented are typical for a dynamic creative role in a global agency, particularly with the added layer of AI integration. The growth opportunities are well-defined and align with industry trends, offering clear paths for career advancement and skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex commercial objective into a compelling visual design for a retail promotion. What was your process, and what was the outcome?" (Focus on linking design to business goals and detailing your methodology.)

• "How do you ensure brand consistency across different design assets and international markets? Can you provide examples from your portfolio?" (Highlight your understanding of brand guidelines and global execution.)

• "Walk us through your process for preparing print-ready artwork. What potential pitfalls do you look out for, and how do you mitigate them?" (Demonstrate technical proficiency and attention to detail in production.)

• "How have you used AI-powered creative tools in your design workflow? Can you share a specific example where AI helped you achieve a better or faster result?" (Be ready to discuss specific tools, your prompts, and the impact on your work.) Company & Culture Questions:

• "What interests you about Boost and our focus on collectibles promotions and shopper marketing?" (Research Boost's work, client examples, and recent news.)

• "How do you approach collaboration in a hybrid work environment with international teams?" (Discuss your communication style, experience with remote tools, and ability to work across cultures.)

• "Boost values Innovation and Flexibility. How do you embody these values in your design work, especially with new technologies like AI?" (Connect your personal work ethic and experiences to the company's core values.) Portfolio Presentation Strategy:

• Storytelling: For each project, frame it as a narrative: the client's challenge, your creative solution, your process (including AI where applicable), and the positive results achieved.

• Visual Clarity: Ensure your slides are clean, well-designed, and easy to follow. Use high-quality images and minimal text on each slide.

• Highlight AI Integration: Clearly label or verbally explain any instances where AI tools were used, focusing on how they enhanced creativity, efficiency, or achieved specific outcomes.

• Focus on Impact: Whenever possible, quantify the success of your designs (e.g., "increased engagement by X%", "contributed to a Y% lift in sales").

• Be Prepared for Questions: Anticipate questions about your design choices, your process, and how you handle feedback.

📝 Enhancement Note: The interview preparation advice focuses on demonstrating both creative talent and operational understanding, with a specific emphasis on AI tool proficiency and the ability to drive commercial results through design.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Boost Group careers page.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating packaging design, promotional materials, and sales presentations. Specifically include examples of print-ready artwork and, if possible, showcase how AI tools were integrated into your design workflow.

• Resume Optimization: Ensure your resume clearly outlines your 3+ years of relevant experience, proficiency in Adobe Creative Cloud and PowerPoint, and any experience with AI creative tools. Quantify achievements where possible.

• Interview Preparation: Practice discussing your design process, your approach to client briefs, and your experience with AI tools. Prepare to present your portfolio with a focus on storytelling and commercial impact.

• Company Research: Familiarize yourself with Boost's services, client portfolio, and recent campaigns. Understand their values and how your skills align with their mission to boost sales and create loyal customers.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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