Graphic Designer - Global (Remote)

📍 Job Overview

Job Title: Graphic Designer - Global (Remote)

Company: Lumimeds

Location: Remote (United States, Europe, Mexico, South America)

Job Type: Full-Time

Category: Marketing Operations / Creative Operations

Date Posted: August 06, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design loud, bold, and eye-catching visual assets that drive engagement across digital platforms, including social media, ads, email, web, and landing pages.

• Collaborate cross-functionally with marketing, growth, and content teams to conceptualize and execute high-impact creative for campaigns, product launches, and promotions.

• Maintain rigorous brand consistency while demonstrating a keen ability to iterate designs based on performance insights and direct feedback.

• Manage a dynamic workload of multiple design requests, ensuring timely delivery in a fast-paced, early-stage startup environment.

📝 Enhancement Note: This role is positioned within a "Growth" and "Marketing" context, suggesting a strong emphasis on performance-driven design and direct contribution to user acquisition and engagement metrics. The explicit mention of "LOUD, BOLD, and EYE-CATCHING" visuals indicates a need for designers experienced in high-contrast, energetic aesthetics, likely for direct-response marketing channels.

📈 Primary Responsibilities

• Develop compelling visual assets for a variety of marketing channels, including social media posts, digital advertisements (Meta, Google, TikTok), email newsletters, website banners, and dedicated landing pages.

• Conceptualize and create graphics for integrated marketing campaigns, new product launches, promotional offers, and brand storytelling initiatives.

• Ensure all design outputs adhere strictly to brand guidelines while pushing creative boundaries to achieve maximum impact and memorability.

• Partner closely with the Marketing, Content, and Growth teams to translate strategic objectives into impactful visual narratives and creative concepts.

• Proactively seek and incorporate feedback from stakeholders and analyze design performance data to refine and optimize visual assets for improved engagement and conversion rates.

• Effectively manage project timelines, prioritize competing design requests, and maintain high-quality output in a rapid-iteration startup environment.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic collaboration. The emphasis on "performance insights" and "conversion-focused design" suggests this role requires more than just aesthetic skill; it demands an understanding of how design directly impacts business objectives and user behavior, a key tenet of Growth Marketing and Revenue Operations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is often preferred for mid-level roles. Equivalent practical experience with a strong portfolio will also be considered.

Experience: Minimum of 3 years of professional graphic design experience, preferably within a high-growth startup, SaaS company, or a fast-paced agency environment. Experience in healthcare, wellness, or direct-to-consumer (DTC) sectors is a significant advantage.

Required Skills:

• Portfolio: A strong, compelling portfolio is MANDATORY, showcasing loud, bold colors, high-energy design, and professional execution. Password-protected or missing portfolio links will result in immediate disqualification.

• Design Software Proficiency: Expert-level command of Figma and the Adobe Creative Suite (Photoshop, Illustrator).

• Typography Expertise: Demonstrated ability to use typography strategically to create visually striking and impactful designs.

• Visual Communication: Strong understanding of visual hierarchy, color theory, and composition to create designs that capture attention and convey messages effectively.

• Brand Management: Ability to maintain and apply brand guidelines consistently across diverse design assets.

• Feedback & Iteration: Capacity to receive and integrate constructive criticism effectively and iterate on designs rapidly.

• English Communication: Professional-level English proficiency (B2/C1) for clear articulation of design rationale and effective collaboration.

Preferred Skills:

• Experience designing specifically for paid advertising platforms (Meta, Google Ads, TikTok Ads).

• Foundational knowledge of marketing funnels and principles of conversion-rate optimization (CRO) as applied to design.

• Familiarity with motion graphics or short-form video design and editing.

• Experience in the health-tech, telehealth, or wellness industry.

📝 Enhancement Note: The explicit requirement for a "loud, bold" portfolio and the mention of "conversion-focused design" strongly suggest that candidates with experience in performance marketing, direct response advertising, or e-commerce design will be highly valued. This goes beyond general graphic design to a more specialized application within growth-focused marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Impact Showcase: The portfolio must prominently feature examples of "loud, bold, and eye-catching" designs that demonstrate high contrast, vibrant color palettes, and dynamic typography, aligning with the company's stated aesthetic.

• Performance-Oriented Case Studies: Include case studies that explain the design strategy behind specific projects, particularly those for marketing campaigns or advertisements, and highlight any measurable impact or improvements (e.g., increased click-through rates, engagement).

• Platform Diversity: Showcase a range of work across different digital platforms, including social media ads, web banners, email graphics, and landing pages, demonstrating versatility.

• Brand Consistency Examples: Provide examples where brand guidelines were applied creatively and effectively across multiple touchpoints.

Process Documentation:

• Design Workflow: Illustrate a clear and efficient design workflow, from brief intake and concept development to execution, feedback incorporation, and final delivery, highlighting how you manage multiple requests and deadlines.

• Iteration & Optimization: Demonstrate a process for receiving and acting on feedback, and how you use performance data or A/B testing insights to refine designs for better results.

• Collaboration Integration: Show how your design process integrates with marketing and content teams, including communication methods and feedback loops.

📝 Enhancement Note: The emphasis on the portfolio's specific aesthetic ("loud, bold") and the need to demonstrate "performance insights" and "conversion-focused design" are critical. Candidates should curate their portfolios to explicitly highlight these aspects, potentially including specific metrics or explanations of how their designs contributed to business goals, which is a hallmark of operations-minded creative roles.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level Graphic Designer with 3+ years of experience in a remote, global startup environment, and considering the demand for specialized skills in performance marketing design, an estimated salary range for this position is $65,000 - $95,000 USD annually. This range can vary based on the candidate's specific location within the approved regions (US, Europe, Mexico, South America) and their demonstrated experience and portfolio quality.

Benefits:

• Remote-First Work Environment: Full flexibility to work from any approved location within the United States, Europe, Mexico, and South America.

• Globally Distributed Team: Opportunity to collaborate with diverse international colleagues and contribute to a global brand.

• Growth & Development: Significant opportunities to grow with a scaling health-tech company, potentially taking on more responsibility and contributing to strategic creative decisions.

• Health & Wellness Focus: As a telehealth company, Lumimeds likely offers benefits that support employee well-being, though specific details are not provided in the listing.

• Equity/Stock Options: Early-stage startups often offer equity as part of their compensation package, providing potential for significant financial upside as the company grows.

Working Hours: While the role is remote, the listing notes the need for "availability to work U.S. business hours." This suggests a need for significant overlap with at least one U.S. time zone (e.g., Eastern or Pacific) to facilitate collaboration with U.S.-based teams, likely requiring approximately 40 hours per week.

📝 Enhancement Note: Salary estimates are based on market data for mid-level graphic designers in remote settings, factoring in the high-growth startup environment and specialized skills required. The "availability to work U.S. business hours" is a key constraint for remote candidates and impacts the effective compensation and work structure.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health-Tech / Telehealth (specializing in weight management and metabolic health). The company is building e-commerce and clinical infrastructure.

Company Size: Early-stage startup, implying a lean, agile, and high-ownership culture. The description emphasizes "fast-growing," "limited layers," and "no bureaucracy."

Founded: (Not specified, but described as an "early-stage company"). This suggests a dynamic, evolving environment where roles and processes are still being defined.

Team Structure:

• The Graphic Designer will likely be part of a lean Marketing or Creative team.

• Collaboration will be essential with Marketing, Growth, and Content teams, indicating a cross-functional operational structure.

• Reporting structure is likely flat, with direct access to leadership or senior marketing personnel. Methodology:

• Data-Driven Design: Emphasis on iterating designs based on "performance insights" and "conversion-focused design."

• Agile Operations: "Move quickly," "decisions happen fast," and "priorities evolve" are hallmarks of agile operations.

• High Ownership: Team members are expected to take initiative and drive projects forward independently.

Company Website: lumimeds.com

📝 Enhancement Note: The company culture is characterized by speed, autonomy, and a focus on tangible results. For a graphic designer, this means expecting frequent feedback, rapid iteration cycles, and a direct link between their creative output and business performance, aligning with growth operations principles.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer, requiring 2-5 years of experience. It's a crucial individual contributor role within the marketing function, focusing on executing creative strategies that drive growth.

Reporting Structure: The designer will likely report to a Marketing Manager, Creative Director, or a Head of Growth, depending on the company's current structure. Collaboration will be with peers in marketing, content, and growth teams.

Operations Impact: The Graphic Designer's impact is directly tied to the effectiveness of marketing campaigns. "Loud, bold" visuals are intended to "stop the scroll" and "demand attention," directly influencing user acquisition, engagement, and conversion rates – key metrics for growth operations.

Growth Opportunities:

• Specialization: Develop deep expertise in performance marketing design, conversion-focused visuals, and potentially motion graphics or video.

• Leadership Potential: As the company scales, there's an opportunity to move into a Senior Graphic Designer role, lead design projects, or even manage a small creative team.

• Strategic Input: Contribute to evolving brand aesthetics and creative strategy as the company matures.

• Cross-Functional Skill Development: Gain exposure to marketing strategy, growth hacking, and product development within a health-tech startup.

📝 Enhancement Note: The growth trajectory for this role is tied to the company's scaling and the candidate's ability to demonstrate direct impact on growth metrics. Moving beyond pure aesthetics to understanding and influencing conversion is a key developmental path in operations-aligned creative roles.

🌐 Work Environment

Office Type: Remote-first, globally distributed. This means no physical office is required, and work is conducted entirely online.

Office Location(s): Approved locations include the United States, Europe, Mexico, and South America. This broad scope allows for talent acquisition from various regions, but requires careful consideration of time zone overlap for effective collaboration.

Workspace Context:

• Digital Collaboration: The primary workspace will be digital, utilizing collaboration tools and video conferencing for team interactions.

• Tools & Technology: Access to industry-standard design software (Figma, Adobe Creative Suite) is essential, and the company expects proficiency.

• Fast-Paced Culture: The environment is dynamic, requiring adaptability and a proactive approach to design challenges.

Work Schedule: While remote, the role requires "availability to work U.S. business hours," indicating a need for significant overlap with U.S. time zones to ensure seamless communication and collaboration with U.S.-based teams. This typically means being available during a standard 8-hour workday that aligns with at least one U.S. region.

📝 Enhancement Note: The "remote-first" and "globally distributed" nature means that asynchronous communication skills are vital, but the requirement for U.S. business hours overlap suggests that synchronous collaboration remains a critical component of the workday.

📄 Application & Portfolio Review Process

Interview Process:

• Application Screening: Initial review will heavily focus on the resume and, crucially, the portfolio link to assess aesthetic fit ("loud, bold") and technical proficiency.

• Portfolio Review & Discussion: Candidates will likely discuss their portfolio in detail, explaining their design choices, process, and how their work aligns with the company's growth objectives.

• Skills Assessment/Design Challenge: A practical design exercise might be given to evaluate Figma/Adobe proficiency, creativity under pressure, and ability to interpret a brief, potentially focusing on creating bold ad assets.

• Behavioral & Cultural Fit Interview: Questions will assess communication skills, ability to take feedback, ownership mentality, and alignment with the fast-paced startup culture.

Portfolio Review Tips:

• Curate for Impact: Select pieces that explicitly demonstrate "loud, bold, high-contrast" aesthetics. Avoid minimalist or muted work.

• Quantify Results: Wherever possible, include metrics or explain how your designs contributed to campaign success (e.g., improved CTR, engagement rates). Use phrases like "designed ad creatives that achieved X% higher CTR" or "developed social graphics that drove Y% engagement."

• Showcase Process: Briefly explain the thought process behind key projects, especially how you addressed the brief and iterated based on feedback or data.

• Highlight Tools: Ensure your portfolio or resume clearly lists Figma and Adobe Creative Suite as core proficiencies.

• Accessibility: Make sure the portfolio link is active, public, and easy to navigate.

Challenge Preparation:

• Understand the Aesthetic: Revisit examples of high-contrast, bold, and energetic graphic design, particularly in digital advertising.

• Practice Figma/Adobe: Be prepared to create assets quickly in Figma or the Adobe suite.

• Articulate Rationale: Practice explaining why you made specific design choices, especially concerning color, typography, and layout, and how they serve the objective of "stopping the scroll."

• Embrace Feedback: Be ready to receive constructive criticism on a design task and demonstrate how you would iterate.

📝 Enhancement Note: The application process places immense weight on the portfolio's specific aesthetic and its ability to demonstrate impact. Candidates should prepare to not only show their work but also to articulate the strategic thinking and performance orientation behind it, a crucial skill for operations-aligned creative roles.

🛠 Tools & Technology Stack

Primary Design Tools:

• Figma: Expected to be the primary tool for collaborative design, prototyping, and asset creation. Proficiency in advanced features, component libraries, and auto-layout is beneficial.

• Adobe Creative Suite: Expert proficiency required in Adobe Photoshop (for image manipulation, digital art) and Adobe Illustrator (for vector graphics, logos, illustrations).

Advertising & Marketing Platforms (Nice-to-Have):

• Experience designing assets directly for Meta Ads Manager, Google Ads, and TikTok Ads platforms.

• Familiarity with email marketing platforms (e.g., Mailchimp, Klaviyo) for designing newsletter templates and campaign assets.

• Understanding of web design principles and familiarity with CMS platforms (e.g., WordPress, Webflow) for web banner and landing page asset creation. Collaboration & Project Management:

• Standard collaboration tools (e.g., Slack, Zoom) for communication.

• Familiarity with project management software (e.g., Asana, Trello, Jira) for managing design requests and deadlines.

📝 Enhancement Note: Proficiency in Figma and Adobe Creative Suite is non-negotiable. The "Nice to Have" skills related to ad platforms and marketing funnels indicate a preference for designers who understand the operational context of their work and how it directly contributes to marketing campaign performance and conversion goals.

👥 Team Culture & Values

Operations Values:

• Boldness & Impact: A preference for designs that are "LOUD, BOLD, and EYE-CATCHING," aiming to make a significant impact rather than being subtle.

• Ownership & Initiative: Expectation that team members take initiative and drive projects forward without constant direction.

• Speed & Agility: A fast-paced environment where decisions are made quickly, and priorities can evolve rapidly.

• Accountability: Clear responsibility for design outcomes and their contribution to business objectives.

• Clarity: Valuing clear communication and direct feedback.

Collaboration Style:

• Cross-Functional Integration: Close collaboration with Marketing, Growth, and Content teams is essential to align creative with strategic goals.

• Direct Feedback Culture: Openness to receiving candid and direct feedback on designs is expected and valued.

• Iterative Process: A willingness to revise designs based on feedback and performance data is a core part of the workflow.

📝 Enhancement Note: The emphasis on "loud, bold" design and a "fast-paced" environment suggests a culture that rewards creativity, speed, and a results-oriented approach. Designers who thrive on direct feedback and can quickly translate strategic goals into visually impactful assets will fit well.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Iteration Cycles: Keeping up with the fast pace and frequent feedback loops inherent in a startup environment.

• Balancing Boldness with Brand: Ensuring that "loud, bold" designs remain professional and consistent with the overall brand identity, even as it evolves.

• Performance-Driven Design: Constantly needing to justify design choices based on their potential impact on marketing metrics and conversion rates.

• Global Time Zone Coordination: Effectively collaborating with a globally distributed team, especially with the requirement to align with U.S. business hours.

Learning & Development Opportunities:

• Performance Marketing Specialization: Deepen understanding of conversion-focused design principles and best practices for paid advertising.

• Growth Hacking Exposure: Gain insights into growth marketing strategies and how design contributes to user acquisition and retention.

• Health-Tech Industry Insights: Develop expertise in the unique design considerations and opportunities within the health-tech and telehealth sectors.

• Startup Growth Experience: Contribute to the foundational creative assets of a scaling company, offering a unique perspective on brand building.

📝 Enhancement Note: The primary challenge lies in adapting to a high-speed, feedback-intensive, and results-driven environment. Growth opportunities are significant for those who can demonstrate not just creative talent but also a strategic understanding of how design drives business outcomes in a growth-focused startup.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating 'loud, bold' visuals that capture attention in a crowded digital space. Can you walk us through an example from your portfolio?" (Focus on articulating your creative strategy and design rationale).

• "How do you balance maintaining brand consistency with pushing creative boundaries for impact? Provide an example of when you had to achieve both." (Demonstrate your understanding of brand governance and creative execution).

• "Imagine we need new ad creatives for a weight management campaign targeting a younger demographic. What would be your initial approach to designing these assets, considering our need for bold, high-contrast visuals?" (Showcase your problem-solving skills and ability to apply the required aesthetic). Company & Culture Questions:

• "What excites you about Lumimeds' mission in telehealth and weight management?" (Research the company's mission and values).

• "How do you handle direct or critical feedback on your designs, especially in a fast-paced environment?" (Highlight your adaptability and collaborative approach).

• "Describe a time you had to iterate on a design based on performance data or user feedback. What was the outcome?" (Prepare a case study demonstrating your data-driven approach). Portfolio Presentation Strategy:

• Lead with Impact: Start with your strongest examples of "loud, bold" designs that align with the company's aesthetic.

• Tell the Story: For each key piece, explain the brief, your creative process, the tools used, and the intended outcome or achieved results.

• Quantify Success: If possible, present metrics (e.g., CTR, engagement rates, conversion lift) that demonstrate the effectiveness of your designs.

• Highlight Figma/Adobe: Be ready to discuss your proficiency and specific techniques used in Figma and the Adobe Creative Suite.

• Articulate Value: Clearly connect your design skills to the company's growth objectives and the role's responsibilities.

📝 Enhancement Note: Interview preparation should heavily focus on showcasing the ability to create visually striking designs that are also strategically aligned with business goals. Candidates must be ready to articulate their process, justify their creative decisions with performance data, and demonstrate a strong understanding of the "loud, bold" aesthetic.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Greenhouse.

• Portfolio Customization: Curate your portfolio to prominently feature "loud, bold, and eye-catching" designs. Prioritize examples that demonstrate high-contrast aesthetics, dynamic typography, and visual energy. If you have work created for direct-response marketing, paid ads, or high-growth startups, ensure these are highlighted.

• Resume Optimization: Clearly list your proficiency in Figma and Adobe Creative Suite. Quantify your experience where possible, noting your years of experience in startup/agency environments and any relevant industry experience (SaaS, health-tech). Ensure your resume reflects the "ownership" and "fast-paced" aspects mentioned in the job description.

• Prepare Your Narrative: Be ready to discuss your portfolio in detail, explaining the strategic thinking behind your designs, how you incorporated feedback, and any performance metrics achieved. Practice articulating why your design style aligns with Lumimeds' requirement for "LOUD, BOLD, and EYE-CATCHING" visuals.

• Company Research: Familiarize yourself with Lumimeds' mission, target audience, and any existing marketing materials to understand their current brand and identify opportunities for impactful design. Research their competitors to understand market aesthetics.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.