Graphic Designer - Education Business Unit

📍 Job Overview

Job Title: Graphic Designer - Education Business Unit

Company: Seven Retail

Location: South Jakarta, Indonesia

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: September 2, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role is pivotal in developing and executing visually compelling creative assets for the Education Business Unit's digital and social media presence.

• The Graphic Designer will be instrumental in translating marketing objectives and content briefs into impactful visual designs that resonate with the target audience.

• A key focus will be on maintaining brand consistency across all platforms, from social media feeds to website elements and offline collateral.

• This position requires a blend of creative flair, technical proficiency in design software, and a strategic understanding of digital marketing and branding principles.

📝 Enhancement Note: While the input data clearly indicates a Graphic Designer role, for the purpose of this enhancement, we are framing it within a "Marketing & Design Operations" category to highlight the operational aspects of creative execution, brand consistency management, and digital asset deployment, which are crucial for effective GTM strategies.

📈 Primary Responsibilities

• Design and produce engaging visual content for the Education Business Unit's social media channels (Instagram, TikTok) and other digital platforms.

• Translate content briefs and strategic ideas into strong, aesthetically pleasing designs that adhere to brand identity guidelines and communication goals.

• Conceptualize and develop creative directions, key visuals, and design narratives for marketing campaigns, educational programs, and overarching brand initiatives.

• Manage and execute ad-hoc design requests from various divisions, including but not limited to marketing collateral, event materials, and presentation decks.

• Contribute to the design and enhancement of the Education Business Unit's website by creating banners, landing pages, and other essential visual assets.

• Ensure and maintain a high level of visual consistency across all brand touchpoints, including social media, website, offline marketing materials, and digital advertisements.

• Proactively research and stay abreast of current design trends, social media best practices, and emerging digital technologies to infuse fresh and relevant visual ideas into the brand's communication strategy.

📝 Enhancement Note: The responsibilities have been detailed to emphasize the operational execution of creative tasks, the strategic alignment of design with business objectives, and the importance of maintaining brand integrity across multiple channels, which are core to effective marketing operations.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is typically expected for this level of experience and responsibility. Equivalent practical experience with a strong portfolio will also be considered.

Experience: Minimum of 3 years of professional experience as a Graphic Designer, with a demonstrated focus on social media, digital marketing, or consumer-facing brands.

Required Skills:

• Expertise in Graphic Design principles, including visual hierarchy, typography, layout, and color theory.

• Proficiency in Adobe Creative Suite, specifically Photoshop and Illustrator, for image editing, illustration, and layout creation.

• Demonstrated ability to translate marketing briefs and business objectives into clear, compelling visual concepts and designs.

• Strong portfolio showcasing a range of work in social media design, digital campaigns, and brand development.

• Understanding of social media formats, current trends, and platform-specific design requirements for optimal engagement. Preferred Skills:

• Proficiency in Figma for website design, UI/UX elements, and collaborative digital design workflows.

• Experience in developing creative concepts and key visuals for integrated marketing campaigns.

• Familiarity with content creation tools and video editing software for dynamic social media assets.

• Ability to manage multiple design projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.

• Understanding of basic web design principles and asset optimization for online platforms.

📝 Enhancement Note: The experience level and preferred skills have been inferred to align with the +3 years of experience requirement and the mention of Figma, suggesting a need for designers who can contribute to both static and dynamic digital assets and potentially collaborate on web design elements.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio that clearly demonstrates proficiency in social media design, digital campaign execution, and overall branding.

• Case studies or examples of how design solutions addressed specific marketing objectives or solved communication challenges for previous clients or employers.

• Showcase of versatility across different design styles and formats relevant to digital platforms (e.g., static posts, animated graphics, simple video edits, web banners).

• Evidence of conceptual thinking, creative problem-solving, and the ability to develop cohesive visual narratives for campaigns or brand initiatives. Process Documentation:

• While not explicitly stated, candidates are expected to have a systematic approach to design, involving understanding briefs, concept development, iterative feedback, and final asset delivery.

• Ability to document design processes and rationale, especially when translating complex briefs into visual outcomes.

• Familiarity with workflow management, potentially through design tools or project management software, to ensure efficient project turnaround.

📝 Enhancement Note: Portfolio requirements are inferred based on the description's emphasis on social media, digital campaigns, and branding, suggesting a need for tangible proof of these capabilities. Process documentation is a standard expectation for mid-level operations roles.

💵 Compensation & Benefits

Salary Range: For a Graphic Designer with 2-5 years of experience in South Jakarta, Indonesia, the estimated annual salary range is IDR 120,000,000 - IDR 180,000,000 (approximately $7,500 - $11,250 USD). This estimate is based on regional salary benchmarks for creative roles, considering the cost of living in South Jakarta and the specified experience level.

Benefits:

• Full-time employment status with potential for long-term career growth within Seven Retail's expanding business units.

• Opportunity to work with a dynamic and growing House of Brands, gaining exposure to diverse lifestyle sectors.

• Contribution to a mission-driven company focused on making quality lifestyle services more accessible.

• Standard employee benefits as mandated by Indonesian labor laws, which may include health insurance, paid time off, and social security contributions.

• Potential for professional development and training opportunities to enhance design skills and stay updated with industry trends.

Working Hours: 40 hours per week, typically structured as Monday to Friday, with potential for occasional weekend work or extended hours during critical campaign periods, as is common in marketing and design roles.

📝 Enhancement Note: Salary range is estimated based on typical compensation for Graphic Designers in South Jakarta with 2-5 years of experience. Benefits are generalized based on standard full-time employment in Indonesia and the company's stated mission.

🎯 Team & Company Context

🏢 Company Culture

Industry: Retail (House of Brands), with a significant focus on F&B, Education, Healthcare, and Lifestyle Services. This diverse industry exposure offers a unique environment for creative professionals.

Company Size: Growing rapidly, with over 200 centers. This suggests a dynamic, scaling organization where processes are being refined, and new roles are emerging.

Founded: 2020. As a relatively young company, Seven Retail likely fosters an agile, innovative, and entrepreneurial culture, prioritizing adaptability and growth.

Team Structure:

• The Graphic Designer will likely be part of the Marketing or Creative team within the Education Business Unit, reporting to a Marketing Manager or Creative Lead.

• This role will involve close collaboration with content creators, social media managers, digital marketers, and potentially product managers within the Education division.

• Cross-functional collaboration will extend to other business units for ad-hoc requests, fostering a broad understanding of Seven Retail's diverse operations. Methodology:

• The company's mission to make premium lifestyle services accessible suggests a data-informed approach to marketing and design, aiming for broad appeal and measurable impact.

• Emphasis on "quality lifestyle services" implies a focus on aesthetic appeal and premium branding in all creative outputs.

• As a growing company, there's likely an ongoing effort to standardize creative processes while remaining agile to market trends.

Company Website: https://seven-retail.com

📝 Enhancement Note: Company culture and team structure are inferred based on the company's founding date, size, industry, and mission statement, highlighting an environment that values growth, innovation, and cross-functional collaboration.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, requiring independent execution of design tasks and conceptual contributions. It's a crucial individual contributor role within the marketing operations function of the Education Business Unit.

Reporting Structure: The Graphic Designer will report to a manager within the Education Business Unit's marketing or creative department. This structure allows for clear direction and feedback on design projects.

Operations Impact: The Graphic Designer's work directly impacts the perceived quality and appeal of the Education Business Unit's offerings. High-quality visuals are essential for attracting and engaging students and parents, driving brand awareness, and supporting marketing campaigns that contribute to revenue generation.

Growth Opportunities:

• Specialization: Deepen expertise in social media design, digital campaign visuals, or UI/UX design for digital platforms.

• Leadership: Progress to a Senior Graphic Designer role, potentially leading design projects or mentoring junior designers.

• Cross-functional Exposure: Gain broader experience in marketing strategy, brand management, or even product development by working across Seven Retail's various business units.

• Skill Expansion: Acquire new skills in areas like motion graphics, video editing, or advanced web design tools.

📝 Enhancement Note: Career growth is projected based on typical progression paths for graphic designers in scaling companies, emphasizing skill development and increased responsibility within the marketing operations ecosystem.

🌐 Work Environment

Office Type: The role is designated as "On-site," indicating a traditional office-based work environment within one of Seven Retail's South Jakarta locations.

Office Location(s): South Jakarta, Indonesia. This is a major business and commercial hub, offering accessibility and a vibrant working atmosphere.

Workspace Context:

• The workspace is expected to be collaborative, with opportunities to interact with marketing teams, content creators, and other stakeholders within the Education Business Unit.

• Access to industry-standard design software and hardware will be provided.

• The environment is likely to be fast-paced, reflecting the company's growth trajectory and the dynamic nature of the lifestyle services industry.

Work Schedule: Standard full-time working hours (40 hours/week) are expected, primarily from Monday to Friday. Flexibility may be required during peak campaign periods or for urgent design needs.

📝 Enhancement Note: Inferences about the workspace are based on the "on-site" designation and the company's operational context as a growing retail/lifestyle services entity.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application review focusing on resume and portfolio relevance to social media, digital marketing, and branding.

• Technical Assessment/Portfolio Review: A deeper dive into the candidate's portfolio to assess design skills, creativity, and understanding of brand principles. This may include a practical design exercise or a detailed discussion of past projects.

• Behavioral/Cultural Fit Interview: To gauge alignment with Seven Retail's values, work style, and ability to collaborate within the Education Business Unit and across the organization.

• Final Interview: Potentially with a senior leader to discuss overall fit and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills in social media design, digital campaigns, and branding for consumer-facing entities. Highlight work relevant to the Education sector if possible.

• Showcase Process: For key projects, briefly explain the brief, your creative process, the challenges faced, and the outcomes or impact of your design.

• Demonstrate Versatility: Include a range of work, from static social posts to dynamic digital ads, banners, and potentially simple animations or edited video snippets.

• Highlight Brand Consistency: Show examples of how you've maintained brand guidelines across different assets and platforms.

• Be Ready to Discuss: Prepare to talk articulately about your design choices, tools used, and how your work contributed to business objectives.

Challenge Preparation:

• Be prepared for a practical design challenge that might involve creating social media assets or a concept for a specific campaign based on a brief provided by the hiring team.

• Practice articulating your design rationale clearly and concisely, focusing on how your creative solutions meet marketing objectives.

• Research Seven Retail's current brands, particularly within the Education Business Unit, to understand their visual identity and target audience.

📝 Enhancement Note: Interview and portfolio review processes are standard for creative roles, with specific emphasis on operational aspects like brand consistency and campaign support relevant to marketing operations.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop and Illustrator for creating and editing graphics, illustrations, and layouts.

• Figma: Highly preferred for collaborative design, UI/UX prototyping, and creating digital assets for web and mobile platforms.

Analytics & Reporting:

• While not a direct requirement, understanding how design impacts engagement metrics (e.g., click-through rates, impressions, shares on social media) is beneficial. Familiarity with social media analytics dashboards (e.g., Instagram Insights, TikTok Analytics) is a plus. CRM & Automation:

• No direct CRM or automation tool requirements are listed for this role, as it is focused on creative asset production rather than sales or marketing automation management.

📝 Enhancement Note: Tool requirements are directly extracted from the job description, emphasizing the core design software and highlighting the preferred proficiency in Figma for digital design operations.

👥 Team Culture & Values

Operations Values:

• Accessibility & Quality: A core company value is making high-quality lifestyle services accessible. This translates to design that is both visually appealing and broadly understandable.

• Growth & Innovation: As a young, growing company, Seven Retail likely values agility, adaptability, and a proactive approach to embracing new trends and technologies.

• Collaboration: The House of Brands model necessitates strong teamwork and effective communication across different business units and departments.

• Data-Informed Creativity: While creative, design decisions are likely influenced by performance metrics and market insights to ensure effectiveness and ROI.

Collaboration Style:

• Expect a collaborative environment where designers work closely with marketing teams, content creators, and potentially product development teams to align visual strategies with business goals.

• Openness to feedback and iterative design processes is crucial for ensuring designs meet diverse stakeholder needs.

• Knowledge sharing and continuous learning are encouraged, especially given the rapid evolution of digital design and social media trends.

📝 Enhancement Note: Team culture and values are inferred from the company's mission, industry, and growth stage, emphasizing a dynamic, collaborative, and results-oriented environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Brands: Juggling design needs and brand identities for the Education Business Unit while potentially supporting other divisions requires strong organizational skills and adaptability.

• Staying Ahead of Trends: The fast-paced nature of social media and digital design demands continuous learning and quick adoption of new visual styles and platform features.

• Translating Complex Concepts: Effectively communicating educational concepts or service benefits through visual design can be challenging, requiring clear conceptualization.

• Meeting Rapid Turnaround Demands: In a growing company, design requests can be frequent and urgent, requiring efficient workflow management.

Learning & Development Opportunities:

• Skill Enhancement: Opportunities to attend workshops or online courses on advanced design software, motion graphics, or UI/UX principles.

• Industry Exposure: Gaining broad experience across different lifestyle sectors within Seven Retail's House of Brands.

• Mentorship: Potential for guidance from senior designers or marketing leaders within the organization.

• Contribution to Growth: Playing a key role in shaping the visual identity of a rapidly expanding business unit and company.

📝 Enhancement Note: Challenges and growth opportunities are identified based on the role's responsibilities, the company's context, and the dynamic nature of the design and marketing industries.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a social media campaign for a new educational program aimed at young learners?" (Focus on target audience, platform suitability, and creative concept)

• "Describe a time you had to translate a complex business objective into a simple, compelling visual. What was your process?" (Emphasis on problem-solving and communication)

• "How do you ensure brand consistency across different digital platforms and marketing materials?" (Tests understanding of brand operations and execution) Company & Culture Questions:

• "What interests you about Seven Retail's mission to make lifestyle services more accessible?" (Assesses alignment with company values)

• "How do you stay updated with the latest design trends and social media platform changes?" (Gauges proactivity and industry awareness)

• "Describe your experience collaborating with marketing teams or stakeholders on design projects." (Evaluates teamwork and communication skills) Portfolio Presentation Strategy:

• Tell a Story: For each project, walk through the problem, your solution, and the impact.

• Highlight Relevance: Emphasize projects that align with social media, digital campaigns, and branding requirements.

• Showcase Technical Skills: Be ready to discuss the tools and techniques you used.

• Demonstrate Understanding: Explain how your designs met the client's or business's objectives.

• Be Concise: Present your strongest work efficiently, respecting the interviewer's time.

📝 Enhancement Note: Interview questions are crafted to assess the candidate's strategic thinking, operational execution capabilities, and cultural fit, relevant to a marketing operations context.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided Breezy HR link.

• Tailor your Resume: Highlight your experience in social media design, digital marketing, and branding, using keywords from the job description. Quantify achievements where possible (e.g., "Increased engagement by X% through visual content").

• Curate Your Portfolio: Select your strongest and most relevant work samples, ensuring they showcase your proficiency in Adobe Creative Suite and, ideally, Figma. Organize it logically with clear descriptions for each project.

• Prepare for a Design Challenge: Anticipate a practical exercise that may require you to create assets based on a brief. Practice articulating your design choices and rationale.

• Research Seven Retail: Familiarize yourself with Seven Retail's mission, their various business units, and specifically the Education Business Unit's current branding and marketing efforts.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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