Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Winning Form Group

Location: Durban, South Africa

Job Type: Full-time

Category: Creative & Design Operations

Date Posted: 2026-05-22

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Conceptualize and execute visually compelling designs for a diverse range of marketing collateral, including advertisements, brochures, and digital content.

• Manage the end-to-end design process from initial concept development to final file preparation for both print and digital platforms.

• Collaborate closely with cross-functional teams to ensure design output aligns with brand guidelines and marketing objectives.

• Contribute to the visual identity and brand consistency across all company platforms, enhancing overall brand perception and engagement.

📝 Enhancement Note: This role is situated within a group of companies, suggesting potential for diverse design projects across different brands and business units. The emphasis on "conceptualizing designs and developing layouts" points towards a need for strong creative ideation and execution skills, rather than purely production-focused design work.

📈 Primary Responsibilities

• Develop original design concepts and creative solutions for marketing campaigns, advertisements, brochures, social media posts, and other visual assets.

• Create and maintain digital mock-ups and prototypes for internal and external client presentations, ensuring clear communication of design ideas.

• Prepare and optimize design files for print production, adhering to specific technical requirements, color profiles, and bleed specifications.

• Execute website publishing tasks, ensuring visual elements are correctly integrated and displayed across various digital platforms.

• Collaborate with marketing, sales, and other departments to understand project requirements and deliver designs that meet strategic business goals.

• Ensure all design work adheres to brand guidelines, maintaining consistency in visual identity across all Winning Form Group companies.

• Manage multiple design projects simultaneously, prioritizing tasks to meet deadlines in a dynamic work environment.

• Stay updated on design trends, tools, and technologies to continuously improve creative output and efficiency.

📝 Enhancement Note: The responsibilities outline a blend of creative design execution and technical production tasks, requiring proficiency in both artistic conceptualization and practical application for print and digital mediums. The mention of "internal and external clients" suggests a need for strong communication and client-management skills.

🎓 Skills & Qualifications

Education:

• Matric certificate (Grade 12) or equivalent.

Experience:

• 2-5 years of professional experience in graphic design, with a demonstrated portfolio showcasing a range of design projects.

Required Skills:

• Graphic Design: Strong foundational knowledge of design principles, typography, color theory, and layout.

• Adobe Creative Suite: Advanced proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe InDesign for design creation and manipulation.

• Layout Design: Expertise in creating visually appealing and functional layouts for print and digital media.

• Digital Mock-ups: Ability to create realistic digital representations of designs for various applications.

• Print Production: Understanding of print processes, file preparation, and pre-press requirements.

Preferred Skills:

• WordPress: Experience with content management systems, particularly WordPress, for website design and publishing.

• PowerPoint: Proficiency in creating visually engaging presentations.

• Website Publishing: Familiarity with deploying design elements to web platforms.

• Social Media Content Creation: Experience designing graphics optimized for social media platforms.

📝 Enhancement Note: The emphasis on Adobe Creative Suite (Photoshop, Illustrator, InDesign) and layout design indicates a need for a technically skilled designer. WordPress proficiency suggests the role may also involve some web design or content integration aspects, bridging graphic design with digital presence management.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a diverse range of design projects, including advertisements, brochures, social media graphics, and digital mock-ups.

• Demonstrate clear examples of conceptualization and creative problem-solving applied to design challenges.

• Evidence of proficiency in industry-standard design software (Adobe Creative Suite).

Process Documentation:

• Examples of how design concepts were translated into final production-ready files.

• Case studies illustrating the design process from brief to final output, including any client feedback or revisions.

• Demonstrate an understanding of workflow management for design projects, including time management and prioritization.

📝 Enhancement Note: Given the role's responsibilities, a portfolio is crucial. It should not only display aesthetic capabilities but also demonstrate an understanding of the practical aspects of design production and how designs serve business objectives, particularly for print and web.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Medical Aid: Contribution towards a private medical aid scheme.

• Retirement Fund: Participation in a company-sponsored retirement fund.

• Paid Time Off: Annual leave, sick leave, and public holidays.

• Professional Development: Opportunities for training and workshops to enhance design skills.

• Employee Discounts: Potential discounts on Winning Form Group products and services.

Working Hours:

• Standard full-time working hours are expected to be 40 hours per week, likely from Monday to Friday, with potential for occasional weekend work during peak periods or for specific project deadlines.

📝 Enhancement Note: The salary estimate is based on research from South African job boards and salary aggregators for graphic design roles in major metropolitan areas like Durban, considering the specified experience level. Benefits are typical for full-time employment in South Africa.

🎯 Team & Company Context

🏢 Company Culture

Industry: The Winning Form Group operates within a dynamic and diversified business landscape, encompassing various sectors including potentially hospitality, retail, and distribution, given its subsidiaries (SplashOut, Star Merchant, Star Bar & Café, Racing Distribution). This multifaceted industry exposure provides a broad canvas for creative expression.

Company Size: The organization is described as large and dynamic, indicating a substantial workforce spread across its multiple entities. This size suggests opportunities for cross-departmental collaboration and exposure to a variety of business functions.

Founded: Founded in 1987, Winning Form has a long-standing history and significant market presence in South Africa, signifying stability and established operational processes.

Team Structure:

• The Graphic Designer will likely be part of a marketing or creative department, potentially working within a centralized group function or embedded within one of the subsidiary companies.

• The reporting structure will likely involve a Creative Director, Marketing Manager, or a similar lead who oversees design output and project allocation.

Methodology:

• Design projects are likely approached with a focus on brand consistency and customer engagement, driven by marketing objectives.

• Workflow planning will involve project briefs, design conceptualization, client feedback loops, and final asset delivery.

• Emphasis will be placed on delivering high-quality visual assets that support the business goals of the various Winning Form Group companies.

Company Website: https://www.winningformgroup.co.za/ (Assumed based on domain provided)

📝 Enhancement Note: The group structure implies that a Graphic Designer might work on projects for multiple distinct brands, requiring adaptability and the ability to understand different brand identities. The company's longevity suggests a mature operational framework.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level (2-5 years of experience), requiring independent execution of design tasks and contributions to creative strategy. It signifies a transition from junior design responsibilities to more autonomous project ownership and potentially mentoring junior designers in the future.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager, Creative Director, or a Head of Design, who will provide direction, feedback, and manage project pipelines. Collaboration will extend to marketing specialists, sales teams, and potentially operational leads within the group's various companies.

Operations Impact: The Graphic Designer's role directly impacts brand perception, marketing campaign effectiveness, and customer engagement through visually appealing and strategically aligned creative assets. Their work influences sales conversion rates, brand recall, and overall market presence across the Winning Form Group's diverse portfolio.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design areas such as digital illustration, motion graphics, or UX/UI design.

• Brand Management: Potential to take on more responsibility for managing the visual identity of specific brands within the group.

• Team Leadership: With experience, opportunities may arise to lead design projects or mentor junior designers.

• Cross-functional Exposure: Gain experience working with diverse business units, broadening understanding of different marketing and operational strategies.

📝 Enhancement Note: The mid-level designation suggests a candidate who can work independently but also benefit from ongoing mentorship and development. Growth within the group could involve specializing in design for a particular sector or moving into a supervisory role.

🌐 Work Environment

Office Type: The role is on-site, implying a traditional office environment within the Winning Form Group's facilities in Durban. This setup fosters direct collaboration and team interaction.

Office Location(s): The primary office is located at 6, Tetford Circle, Durban, South Africa. This location in Durban suggests accessibility within the metropolitan area.

Workspace Context:

• The workspace is expected to be collaborative, encouraging interaction with colleagues from marketing, sales, and other departments.

• Access to standard design software and hardware will be provided, likely including powerful workstations and relevant Adobe Creative Suite licenses.

• Opportunities for direct feedback and brainstorming sessions with team members and management will be integral to the design process.

Work Schedule: The standard working hours will likely be Monday to Friday, aligning with typical business operations, but may require flexibility to meet project deadlines and campaign launches.

📝 Enhancement Note: An on-site role in Durban offers a stable work environment conducive to focused design work and team-based collaboration, with direct access to colleagues and resources.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess creative skills, technical proficiency, and suitability for the role.

• First Interview: Typically with the hiring manager or a senior member of the creative team to discuss experience, design philosophy, and cultural fit. Expect questions about past projects and problem-solving approaches.

• Design Challenge/Portfolio Presentation: Candidates may be asked to complete a small design task or present their portfolio, explaining their creative process, design choices, and the impact of their work. This is a critical step to evaluate practical skills and communication abilities.

• Final Interview: Potentially with department heads or HR to discuss compensation, benefits, and final terms of employment.

Portfolio Review Tips:

• Curate Selectively: Showcase your best work, focusing on projects that align with the responsibilities outlined in the job description (e.g., advertisements, brochures, digital assets).

• Tell a Story: For each project, briefly explain the brief, your creative process, the challenges you faced, your design solutions, and the outcome or impact.

• Demonstrate Technical Skills: Ensure your portfolio highlights proficiency in Adobe Photoshop, Illustrator, and InDesign, and ideally WordPress.

• Highlight Versatility: Include examples that show your ability to adapt to different brand styles and project types across the Winning Form Group's potential sectors.

• Quality Over Quantity: A well-curated portfolio of 5-10 strong projects is more effective than a large collection of mediocre ones.

Challenge Preparation:

• Be prepared for a practical design exercise that might involve creating a social media graphic, a brochure layout, or a digital mock-up based on a provided brief.

• Practice articulating your design decisions clearly and concisely under pressure.

• Understand the Winning Form Group's brand identity and potentially the brands of its subsidiaries to inform your design approach.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should prepare to not only display their work but also to articulate the strategic thinking and technical execution behind each piece, demonstrating how their design skills can benefit the Winning Form Group.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all design work. This includes:

  • Adobe Photoshop: For image editing, manipulation, and digital mock-ups.
  • Adobe Illustrator: For vector graphics, logos, and illustrations.
  • Adobe InDesign: For layout design, brochure creation, and print production files.

• WordPress: Proficiency is preferred for website publishing and potentially managing design elements on company websites.

• Microsoft PowerPoint: For creating visually engaging presentations.

Analytics & Reporting:

CRM & Automation:

• Not typically a direct tool for graphic designers, but understanding how design assets are used within marketing automation workflows or CRM campaigns could be an advantage.

📝 Enhancement Note: The core technical requirements revolve heavily around the Adobe Creative Suite. Experience with WordPress is a significant plus, indicating the role may touch upon digital content management beyond static design.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce fresh, impactful designs that capture attention and communicate effectively.

• Collaboration: Working effectively within teams to achieve common goals and integrate design with broader marketing strategies.

• Excellence: A commitment to delivering high-quality work that meets or exceeds client expectations and brand standards.

• Efficiency: The ability to manage time effectively and produce work within deadlines without compromising quality.

• Brand Stewardship: A dedication to maintaining and enhancing the visual identity of the Winning Form Group and its subsidiaries.

Collaboration Style:

• The culture emphasizes collaboration, suggesting an environment where designers work closely with marketing professionals, sales teams, and potentially management from different group companies.

• Expect a feedback-rich environment where constructive criticism is shared to refine designs and ensure alignment with business objectives.

• Knowledge sharing is encouraged, potentially through team meetings, design critiques, or informal discussions.

📝 Enhancement Note: The company culture values collaboration and excellence, suggesting a team-oriented environment where designers contribute to broader business goals through their creative output.

⚡ Challenges & Growth Opportunities

Challenges:

• Brand Diversity: Adapting design style and messaging to suit the distinct brands within the Winning Form Group.

• Deadline Management: Balancing multiple project demands and tight deadlines inherent in a fast-paced group environment.

• Feedback Integration: Effectively incorporating feedback from various stakeholders while maintaining design integrity.

• Keeping Pace with Trends: Continuously updating design skills and knowledge to incorporate new visual styles and digital technologies.

Learning & Development Opportunities:

• Software Proficiency: Advanced training in Adobe Creative Suite or related design software.

• Industry Workshops: Participation in workshops focusing on new design trends, digital marketing visuals, or print production techniques.

• Cross-functional Learning: Gaining insights into marketing, sales, and operational strategies across different group companies.

• Portfolio Expansion: Opportunities to work on a wide variety of projects that can significantly enhance a professional design portfolio.

📝 Enhancement Note: The primary challenge will be managing design diversity across multiple brands and maintaining high output under pressure. Growth opportunities are strong due to the varied business landscape of the group.

💡 Interview Preparation

Strategy Questions:

• "Describe a challenging design project you worked on and how you overcame the obstacles. What was the outcome?" (Prepare to discuss your process, problem-solving, and results.)

• "How do you ensure your designs align with a company's brand guidelines and marketing objectives?" (Focus on your understanding of brand strategy and client briefs.)

Company & Culture Questions:

• "What do you know about Winning Form Group and its subsidiaries?" (Research the company and its brands thoroughly.)

• "How do you handle constructive criticism on your designs?" (Emphasize your openness to feedback and collaborative approach.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by brand. For each piece, clearly state the objective, your role, the tools used, and the impact.

• Storytelling: Practice narrating your projects, focusing on the "why" behind your design choices and the problem-solving involved.

• Visual Clarity: Ensure your presentation is clean, visually appealing, and easy to navigate. Use high-quality images of your work.

• Conciseness: Be prepared to present key projects efficiently, respecting the interviewer's time.

📝 Enhancement Note: Interview preparation should heavily focus on showcasing your design process, creative thinking, technical skills with Adobe Suite, and ability to adapt to different brand identities, as demonstrated through your portfolio.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Oracle Cloud portal.

• Portfolio Customization: Ensure your submitted portfolio is tailored to highlight relevant projects such as advertisements, brochures, social media content, and digital mock-ups, demonstrating your proficiency in Adobe Creative Suite and ideally WordPress.

• Resume Optimization: Update your resume to clearly articulate your years of experience, key skills (e.g., Adobe Photoshop, Illustrator, InDesign, layout design, print production), and significant achievements in previous design roles. Use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio, articulating your design process, and answering common interview questions related to creativity, problem-solving, and collaboration. Be ready to discuss your experience with print and digital design.

• Company Research: Thoroughly research the Winning Form Group and its subsidiary companies to understand their brands, target audiences, and overall market position. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.