Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Sfumato India Pvt. Ltd.

Location: Morbi, Gujarat, India

Job Type: Full time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-07-15

Experience Level: Mid-Level (2-3 years)

Remote Status: On-site

🚀 Role Summary

• This role focuses on the meticulous organization and management of diverse marketing collateral across multiple brands, requiring strong digital asset management and version control capabilities.

• The Graphic Designer will be instrumental in ensuring the accuracy, presentation-readiness, and timely delivery of all marketing materials, directly impacting brand consistency and marketing campaign execution.

• A key aspect of the role involves simultaneously handling assets for various brands, demanding exceptional organizational skills and the ability to prioritize effectively within a fast-paced environment.

• This position is crucial for maintaining a polished and professional brand image through well-managed and up-to-date marketing assets.

📝 Enhancement Note: While the raw description focuses on graphic design tasks, the emphasis on "organize and manage brochures, catalogs, product sheets, and marketing collateral," "maintain proper file structure, version control, and updated marketing materials," and "handle multiple brand assets simultaneously" strongly suggests a need for robust digital asset management (DAM) and content operations skills, which are critical in GTM and marketing operations functions. This role, though titled Graphic Designer, likely involves operational aspects of managing creative assets.

📈 Primary Responsibilities

• Strategically organize and manage a comprehensive library of marketing collateral, including brochures, catalogs, product sheets, and other visual assets for Sfumato India's diverse brand portfolio.

• Implement and maintain rigorous file structure, version control protocols, and update workflows to ensure all marketing materials are current, accurate, and easily accessible for internal teams.

• Ensure exceptional presentation standards for all documents, verifying accuracy and visual appeal before dissemination to stakeholders or inclusion in marketing campaigns.

• Efficiently manage and juggle multiple brand identities and their associated marketing assets concurrently, ensuring deadlines for design projects and asset updates are consistently met.

• Collaborate with marketing and branding teams to understand asset requirements, review content for accuracy, and contribute to the overall visual strategy and brand consistency across all platforms.

📝 Enhancement Note: The responsibilities emphasize operational aspects of managing creative assets. The mention of "version control" and "updated marketing materials" points towards a need for process discipline similar to that found in operations roles. This role requires more than just design; it involves the management and upkeep of critical brand assets.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field is typically expected for roles requiring this level of responsibility and experience.

Experience: 2–3 years of hands-on experience in digital marketing, branding, or an advertising agency environment.

Required Skills:

• Expert proficiency in CorelDraw for graphic design and layout creation.

• Advanced skills in Adobe Photoshop for image editing, manipulation, and graphic asset creation.

• Exceptional organizational skills, with a proven ability to manage complex file systems and maintain meticulous records.

• Strong attention to detail, ensuring accuracy in all design elements and content verification.

• Effective coordination and communication skills to liaise with internal teams and external stakeholders.

• Demonstrated ability to manage multiple brand identities and marketing assets concurrently without compromising quality or deadlines. Preferred Skills:

• Proficiency in Adobe Illustrator for vector graphics and complex illustrations.

• Familiarity with digital asset management (DAM) systems or content management systems (CMS).

• Understanding of marketing campaign workflows and the role of collateral within them.

• Experience with version control systems or methodologies for creative assets.

📝 Enhancement Note: The explicit requirement for CorelDraw and Photoshop, with Illustrator as a plus, is highly specific. The emphasis on organization, file management, and handling multiple brands simultaneously suggests that candidates with experience in digital asset management (DAM) or content operations within a marketing context would be particularly well-suited, even if their primary title was "Graphic Designer."

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A well-organized digital portfolio showcasing a range of graphic design projects, with a clear emphasis on marketing collateral such as brochures, catalogs, and product sheets.

• Demonstrate examples of managing assets for multiple brands, highlighting your ability to maintain distinct visual identities and organizational structures for each.

• Include case studies or examples that illustrate your approach to file management, version control, and ensuring content accuracy and presentation-readiness.

• Showcase your proficiency with CorelDraw and Photoshop, with clear examples of work created using these tools. Process Documentation:

• Be prepared to discuss your personal methodologies for organizing digital assets, including file naming conventions, folder structures, and versioning strategies.

• Articulate your process for ensuring accuracy and consistency across marketing materials, especially when handling multiple brands.

• Explain how you approach updates and revisions to existing collateral to maintain version control and ensure all materials are current.

📝 Enhancement Note: Given the emphasis on organization and management, a portfolio that clearly demonstrates an understanding of process, workflow, and asset lifecycle management (from creation to archival) will be highly valued. Candidates should be ready to discuss not just the final design but the operational rigor behind it.

💵 Compensation & Benefits

Salary Range: For a Graphic Designer with 2-3 years of experience in Morbi, Gujarat, India, a competitive salary range would typically fall between ₹3,00,000 to ₹5,00,000 per annum. This estimate is based on general industry benchmarks for similar roles in tier-2/tier-3 Indian cities, considering the specified tools and responsibilities.

Benefits:

• Full-time Employment: Offers stability and eligibility for statutory benefits.

• Health Insurance: Comprehensive medical coverage for employees and potentially dependents.

• Paid Time Off: Includes annual leave, sick leave, and public holidays.

• Professional Development: Opportunities for training in CorelDraw, Photoshop, and potentially Illustrator, along with workshops on asset management.

• Company-Provided Tools: Access to necessary software licenses (CorelDraw, Photoshop) and hardware.

• Potential for Performance Bonuses: Based on individual and company performance.

Working Hours: Typically 40 hours per week, Monday to Friday, with standard office timings. Flexibility may be required during peak project periods to meet critical deadlines.

📝 Enhancement Note: The salary range is an estimation based on typical compensation for a Graphic Designer role with 2-3 years of experience in a location like Morbi, Gujarat. This estimate considers the cost of living and prevailing wages in such regions for this specific skill set and experience level within the Indian market.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the manufacturing or industrial sector, likely related to ceramics, tiles, or similar products, given the location in Morbi, Gujarat, a prominent hub for these industries. This context implies a need for strong visual communication to support product marketing and branding in a competitive market.

Company Size: Sfumato India Pvt. Ltd. is likely a medium-sized enterprise (50-200 employees), suggesting a dynamic work environment where individual contributions are visible, and there's potential for direct impact on company operations and brand perception.

Founded: While the founding date is not provided, companies in this region often have established roots, indicating a stable operational framework and potential for long-term career growth.

Team Structure:

• The Graphic Designer will likely be part of a marketing or creative department, potentially comprising a small team of designers and marketing specialists.

• Reporting will likely be to a Marketing Manager or Head of Creative, with close collaboration with sales, product development, and potentially production teams.

• Cross-functional collaboration will be essential, working with various departments to ensure marketing collateral aligns with product offerings and sales objectives. Methodology:

• The company likely employs a blend of traditional and digital marketing strategies, requiring the Graphic Designer to adapt designs for both print and online platforms.

• Emphasis will be placed on maintaining brand consistency and visual appeal across all marketing materials to enhance Sfumato's market presence.

• Workflow efficiency and adherence to timelines will be critical, especially given the need to manage assets for multiple brands in a manufacturing-centric region.

Company Website: www.sfumato.in

📝 Enhancement Note: Understanding the industrial context of Morbi, Gujarat, is key. This region is known for its manufacturing prowess, particularly in ceramics. Therefore, the Graphic Designer's role is likely tied to supporting the marketing of industrial or consumer products manufactured by Sfumato India, requiring a practical and brand-focused approach.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, suitable for individuals with 2-3 years of foundational experience. It offers the opportunity to deepen expertise in graphic design, asset management, and brand consistency within a specific industry context.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or a Creative Lead, working within a structured departmental hierarchy. This provides clear direction and opportunities for feedback on design and operational processes.

Operations Impact: The Graphic Designer's work directly impacts Sfumato India's brand perception, marketing effectiveness, and sales support. Well-organized and visually appealing collateral can enhance customer engagement, streamline sales processes, and contribute to overall brand equity.

Growth Opportunities:

• Specialization: Potential to become a subject matter expert in brand asset management or specific design areas relevant to Sfumato's product lines.

• Skill Expansion: Opportunity to learn and master Adobe Illustrator, potentially exploring motion graphics or digital design for emerging platforms.

• Leadership Potential: With proven performance and expanded responsibilities, progression to a Senior Graphic Designer or Creative Lead role is possible, overseeing junior designers and contributing more strategically to brand direction.

• Cross-functional Exposure: Gaining deeper insights into marketing strategy, product development, and sales processes within the manufacturing sector.

📝 Enhancement Note: The growth path for this role leans towards becoming a specialized creative asset manager or a more senior designer within the company's marketing function. The operational aspects of asset management present a unique avenue for growth beyond pure design execution.

🌐 Work Environment

Office Type: The position is on-site in Morbi, Gujarat, indicating a traditional office-based work environment. This setting facilitates direct collaboration, team interaction, and access to company resources.

Office Location(s): The primary office is located in Morbi, Gujarat, a key industrial hub in India. This location offers proximity to manufacturing operations and potentially a vibrant local professional community.

Workspace Context:

• The workspace is expected to be collaborative, encouraging interaction with marketing colleagues, sales teams, and potentially product managers.

• Access to industry-standard design software (CorelDraw, Photoshop, potentially Illustrator) and appropriate hardware will be provided.

• Opportunities for direct communication and feedback will be readily available, fostering a connected and efficient working atmosphere.

Work Schedule: Standard full-time work schedule, likely Monday to Friday, aligning with typical business hours in India. While deadlines are crucial, the on-site nature allows for team support and collaborative problem-solving during work hours.

📝 Enhancement Note: The on-site requirement is significant. It suggests a company culture that values face-to-face collaboration, team cohesion, and direct supervision, which is common in many established manufacturing or industrial firms in India.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess relevant experience, technical skills (CorelDraw, Photoshop), and organizational capabilities.

• Technical Assessment: Potentially a practical design test or a portfolio walkthrough focusing on specific projects that demonstrate your ability to manage assets and adhere to brand guidelines. Expect questions about your process for file management and version control.

• Behavioral/Situational Interview: Questions will likely focus on your experience handling multiple brands, meeting deadlines, attention to detail, and collaboration skills. Be prepared to discuss specific examples from your past roles.

• Final Interview: May involve meeting with the Hiring Manager or a senior leader to discuss cultural fit and long-term career aspirations within Sfumato India.

Portfolio Review Tips:

• Curate your portfolio to prominently feature examples of marketing collateral (brochures, catalogs, product sheets) and projects involving multiple brands.

• Clearly articulate your role in each project, especially highlighting your organizational contributions, such as file management and version control strategies.

• Be ready to discuss the processes you used to ensure accuracy and presentation-readiness for each piece.

• If you have experience with Illustrator, ensure those examples are also showcased, even if it's a preferred skill. Challenge Preparation:

• Be prepared for a design challenge that might involve creating or updating collateral for a hypothetical Sfumato product, emphasizing adherence to brand guidelines and efficient workflow.

• Practice articulating your design choices and operational processes clearly and concisely.

• Research Sfumato India Pvt. Ltd. and the industrial landscape of Morbi to understand their market positioning and potential design needs.

📝 Enhancement Note: The interview process will likely scrutinize not only design talent but also the candidate's operational discipline in managing creative assets. A portfolio that showcases both aesthetic skill and systematic organization will be highly advantageous.

🛠 Tools & Technology Stack

Primary Tools:

• CorelDraw: Mandatory for graphic design and layout tasks. Proficiency is essential.

• Adobe Photoshop: Mandatory for image editing, manipulation, and asset creation. Advanced skills are expected.

• Adobe Illustrator: A preferred skill, useful for vector graphics, logos, and complex illustrations.

Analytics & Reporting: While not directly mentioned, familiarity with how design assets are used in marketing campaigns and how their performance might be tracked (e.g., engagement rates on digital collateral) could be beneficial.

CRM & Automation: No specific CRM or automation tools are mentioned for this role, as it is primarily design-focused. However, understanding how marketing collateral integrates with CRM or marketing automation platforms could be an advantage.

📝 Enhancement Note: The explicit mention of CorelDraw and Photoshop as "must-needed" tools is a critical requirement. Candidates must demonstrate strong practical skills in these specific software packages. Familiarity with Illustrator is a significant plus.

👥 Team Culture & Values

Operations Values:

• Precision & Accuracy: A strong emphasis on producing error-free work and maintaining meticulous records for all marketing assets.

• Brand Consistency: Upholding and reinforcing Sfumato India's brand identity across all visual communications.

• Efficiency & Timeliness: A commitment to meeting deadlines and managing workloads effectively, especially when handling multiple brands.

• Collaboration: Working harmoniously with marketing, sales, and other departments to achieve common goals.

• Continuous Improvement: A willingness to adapt processes and learn new tools to enhance asset management and design quality.

Collaboration Style:

• Expect a collaborative environment where designers work closely with marketing professionals to translate strategic objectives into compelling visual assets.

• Open communication and feedback are likely encouraged to ensure designs meet project requirements and brand standards.

• Team members are expected to support each other, share knowledge, and contribute to a positive and productive work atmosphere.

📝 Enhancement Note: The company culture likely values a blend of creative output and operational discipline. Candidates should demonstrate an understanding that effective graphic design in a business context requires structured processes and reliable execution, not just artistic flair.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Multiple Brand Identities: Balancing the distinct visual requirements and asset libraries for various brands simultaneously.

• Maintaining Version Control: Ensuring that the most current and accurate versions of all marketing collateral are always used.

• Meeting Tight Deadlines: Delivering high-quality designs and organized assets under pressure, common in fast-paced marketing environments.

• Adapting to Evolving Brand Guidelines: Staying updated with and applying any changes to brand standards across all assets.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Photoshop and learn advanced techniques in Illustrator.

• Digital Asset Management (DAM) Principles: Potential to learn best practices in DAM systems, which can be a valuable career differentiator.

• Industry-Specific Design: Gaining specialized knowledge in designing for the manufacturing or industrial sector.

• Cross-functional Understanding: Developing a broader perspective on marketing strategy and its impact on design requirements.

📝 Enhancement Note: The primary challenges revolve around the operational aspects of managing creative assets for multiple brands. Growth opportunities lie in deepening both design expertise and operational proficiency in asset management.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for organizing and managing digital assets for multiple brands. How do you ensure version control and accuracy?" (Focus on your systematic approach, tools used, and protocols.)

• "Walk us through a project where you had to manage a large volume of marketing collateral under tight deadlines. What were the key challenges and how did you overcome them?" (Highlight your organizational skills, time management, and problem-solving.)

• "How do you ensure brand consistency across different types of marketing materials for various brands?" (Discuss your understanding of brand guidelines and implementation strategies.) Company & Culture Questions:

• "What interests you about Sfumato India and our industry?" (Research the company and the industrial sector in Morbi.)

• "How do you handle feedback on your designs, especially if it differs from your initial vision?" (Demonstrate adaptability and a collaborative spirit.)

• "How do you stay updated with the latest design trends and software advancements, particularly in CorelDraw and Photoshop?" (Show your commitment to continuous learning.) Portfolio Presentation Strategy:

• Select 3-5 key projects that best represent your skills in managing marketing collateral, handling multiple brands, and proficiency with CorelDraw/Photoshop.

• For each project, clearly explain your role, the objectives, the process you followed (including organization and version control), and the outcome.

• Be prepared to demonstrate specific design techniques or organizational strategies used in your work.

• Emphasize how your organizational skills contribute to the overall efficiency and effectiveness of the marketing team.

📝 Enhancement Note: Interviewers will be looking for a candidate who is not only a skilled designer but also a reliable and organized asset manager. Be prepared to quantify your contributions and demonstrate a systematic approach to your work.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Zoho Recruit portal.

• Portfolio Customization: Tailor your resume and portfolio to prominently feature your experience with CorelDraw, Photoshop, managing marketing collateral, and handling multiple brands. Highlight your organizational skills and attention to detail.

• Resume Optimization: Ensure your resume clearly outlines your 2-3 years of experience in digital marketing, branding, or agency environments, using keywords from the job description such as "marketing collateral," "version control," and "file management."

• Interview Preparation: Practice articulating your design process, asset management strategies, and how you ensure brand consistency. Prepare specific examples for behavioral questions.

• Company Research: Thoroughly research Sfumato India Pvt. Ltd., its products, and the industrial context of Morbi, Gujarat, to demonstrate genuine interest and understanding during the interview.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.