Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Pavago

Location: Jamaica

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-08-26

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• This role is pivotal in supporting sales and marketing initiatives through the creation of high-quality visual assets, including static advertisements and sales collateral.

• The Graphic Designer will be responsible for translating creative direction and concepts into polished, production-ready designs that align with brand guidelines.

• A key aspect of this position involves maintaining brand consistency across all visual materials, ensuring a cohesive and professional look and feel.

• The role requires a deep understanding of and passion for sports, basketball, and sneaker culture to create designs that resonate with modern lifestyle audiences.

📝 Enhancement Note: The job description clearly positions this role within a marketing and sales support function, emphasizing the creation of tangible assets for campaigns. The requirement for cultural familiarity (basketball, sneakers) suggests a focus on a specific, enthusiast-driven demographic, which is crucial for effective GTM (Go-To-Market) strategy execution.

📈 Primary Responsibilities

• Design and produce static advertisements, sales assets, marketing collateral, and other branded visual materials that are engaging and on-brand.

• Translate creative briefs and abstract concepts into visually compelling and production-ready designs, adhering to established brand guidelines.

• Maintain strict consistency in typography, color palettes, imagery, layouts, and other brand elements across all created assets.

• Adapt and optimize designs for various formats, platforms, and specific campaign requirements, ensuring maximum impact.

• Collaborate closely with marketing and creative stakeholders, effectively incorporating feedback to refine designs and meet project objectives.

• Provide thoughtful design recommendations and proactively contribute to creative strategy when opportunities arise.

• Ensure all visual assets are cohesive, professionally executed, and aligned with the target audience's preferences within sports and lifestyle communities.

📝 Enhancement Note: These responsibilities highlight a blend of technical design execution and strategic creative input, common in GTM-focused design roles. The emphasis on "production-ready work" and "adapting designs" points towards a need for efficiency and scalability in asset creation, critical for fast-paced marketing environments.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Fine Arts, or a related field is often preferred in the industry for foundational knowledge.

Experience: 2-5 years of proven professional experience as a Graphic Designer, with a focus on marketing and sales collateral.

Required Skills:

• Expert-level proficiency in Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign).

• Expert-level proficiency in Figma for collaborative design and prototyping.

• Strong understanding of brand guidelines and visual identity systems, with the ability to apply them consistently.

• Proven experience in creating static advertisements and marketing/sales collateral.

• Deep knowledge of typography, layout, composition, and visual hierarchy principles.

• Demonstrated ability to take creative direction and deliver high-quality, production-ready work.

• Exceptional attention to detail and a commitment to maintaining design consistency.

• Excellent communication and collaboration skills for effective teamwork with stakeholders.

• Direct experience designing for sports, basketball, sneaker, lifestyle, or fashion brands.

• Strong personal familiarity and passion for basketball and sneaker culture. Preferred Skills:

• Experience with motion graphics or basic animation (e.g., Adobe After Effects).

• Familiarity with project management tools (e.g., Asana, Trello) for workflow tracking.

• Understanding of digital marketing best practices and ad performance metrics.

• Basic knowledge of UI/UX principles for web or app-related assets.

📝 Enhancement Note: The explicit mention of "expert-level proficiency" in Adobe Creative Suite and Figma indicates a high bar for technical skill. The emphasis on cultural familiarity suggests that practical application and audience understanding are as critical as technical prowess, a common differentiator in roles supporting consumer-facing brands.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 5-7 diverse projects, with at least 3 specifically demonstrating static advertisement creation and marketing/sales collateral development.

• Each project should clearly articulate the design challenge, the creative process undertaken, the tools used (emphasizing Adobe Suite and Figma), and the final outcome.

• Include examples that highlight your ability to work within established brand guidelines and maintain visual consistency.

• Showcase projects that demonstrate a strong understanding of typography, layout, and visual hierarchy.

• Projects reflecting familiarity with sports, basketball, or sneaker culture are highly advantageous. Process Documentation:

• For each portfolio piece, briefly outline your workflow from brief to final delivery, including how you incorporated feedback.

• Be prepared to discuss your process for ensuring brand consistency across multiple assets.

• Detail your approach to adapting designs for different platforms or campaign needs.

• Be ready to explain how you translate creative direction into tangible design solutions.

📝 Enhancement Note: For a design role supporting marketing and sales, a portfolio is paramount. The emphasis on specific asset types (static ads, collateral) and cultural relevance signals that the hiring team will be looking for direct evidence of the candidate's ability to produce effective, on-brand materials for their target demographic.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a remote Graphic Designer with 2-5 years of experience in Jamaica, and considering the alignment with U.S. business hours, a competitive salary range would typically fall between JMD 2,500,000 - JMD 4,500,000 annually. This estimate accounts for the cost of living in Jamaica, the specialized skills (Adobe Suite, Figma, cultural knowledge), and the full-time commitment.

Benefits:

• Full-time employment with a company that values creative talent.

• Remote work flexibility, allowing for a better work-life balance.

• Opportunity to work with a client in the sports and lifestyle industry, engaging with popular culture.

• Potential for professional development and skill enhancement within a dynamic team.

• Alignment with U.S. business hours offers potential for collaboration with international teams and exposure to global market trends.

Working Hours: 40 hours per week, aligned with U.S. business hours. This typically means working shifts that overlap significantly with East Coast time zones (e.g., 9 AM - 5 PM EST, or similar).

📝 Enhancement Note: A salary range has been estimated based on typical compensation for this role in Jamaica, factoring in the remote nature and alignment with US business hours. Benefits are inferred from standard offerings for full-time remote roles, with specific emphasis on the industry focus.

🎯 Team & Company Context

🏢 Company Culture

Industry: The hiring client operates within the sports and lifestyle sector, likely focusing on brands that engage with basketball and sneaker culture. Pavago, as the employer of record or staffing agency, operates in the talent solutions space, connecting businesses with skilled professionals.

Company Size: Pavago's LinkedIn profile suggests a company size of 51-200 employees. This indicates a structured organization with established HR and operational processes, capable of managing international remote talent.

Founded: Pavago was founded in 2019. This relatively recent founding suggests a modern, agile, and potentially tech-forward approach to talent acquisition and management.

Team Structure:

• The Graphic Designer will likely be part of a broader marketing or creative team supporting Pavago's client.

• This team may include marketing managers, content creators, and other designers, fostering a collaborative environment.

• Reporting will likely be to a Creative Lead or Marketing Manager within the client's organization, with HR and administrative support from Pavago. Methodology:

• The design process will be driven by creative briefs and client feedback, emphasizing iterative development.

• Emphasis will be placed on data-informed design where applicable, though creative execution and brand adherence are primary.

• Collaboration will be key, with regular check-ins and feedback sessions to ensure alignment and project success.

Company Website: https://pavago.co/

📝 Enhancement Note: The company context suggests a role within a supportive structure (Pavago) for a client in a vibrant, consumer-focused industry. The "agile" nature of a newer company like Pavago might translate to a more dynamic and responsive internal culture for its employees.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer, requiring 2-5 years of experience. It's a hands-on execution role rather than a strategic leadership position, focusing on delivering high-quality creative assets.

Reporting Structure: The designer will report to a Creative Lead or Marketing Manager within Pavago's client organization. They will also have a relationship with Pavago for HR and administrative matters.

Operations Impact: The Graphic Designer's work directly impacts the effectiveness of sales and marketing campaigns by creating visually appealing and on-brand materials. High-quality assets can improve engagement, brand perception, and ultimately contribute to sales conversions and revenue growth.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design software (Figma, Adobe Suite) or areas like digital advertising design, social media graphics, or even basic motion graphics.

• Industry Exposure: Gain extensive experience working with brands in the highly dynamic sports, basketball, and sneaker culture, which can open doors to further opportunities in related industries.

• Cross-Functional Exposure: Collaborate with various marketing functions, offering insights into broader GTM strategies and how design contributes to them.

• Potential for Senior Roles: With continued performance and skill development, progression to Senior Graphic Designer or Art Director roles within client organizations or at agencies.

📝 Enhancement Note: The growth analysis focuses on how a mid-level design role can serve as a stepping stone, emphasizing skill refinement and industry-specific experience that is highly valued in creative and marketing fields.

🌐 Work Environment

Office Type: Fully Remote. This role offers complete flexibility in terms of physical location within Jamaica.

Office Location(s): Jamaica. Candidates must reside in Jamaica.

Workspace Context:

• Candidates will need to establish their own dedicated, professional home office environment conducive to focused design work and reliable internet connectivity.

• Collaboration will primarily occur through digital channels, including video conferencing, instant messaging, and shared design platforms.

• The environment is expected to be fast-paced, driven by marketing campaign timelines and client needs.

Work Schedule: A standard 40-hour work week, aligned with U.S. business hours. This implies a need for flexibility to accommodate potential meetings or urgent requests that fall within those overlapping time zones.

📝 Enhancement Note: The fully remote nature within Jamaica, coupled with U.S. business hours, is a key characteristic. This arrangement requires strong self-discipline, excellent time management, and robust digital communication skills from the candidate.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Recruiter Screening: A preliminary call with Pavago's recruitment team to assess basic qualifications, cultural fit, and confirm eligibility for remote work in Jamaica.

• Client Interview: A more in-depth interview with the hiring client's marketing or creative team. This will likely involve a discussion of your experience, design philosophy, and a review of your portfolio. Expect questions about your familiarity with sports/sneaker culture.

• Offer & Onboarding: If successful, an offer will be extended, followed by onboarding procedures managed by Pavago.

Portfolio Review Tips:

• Curate Strategically: Select your strongest work that directly aligns with the job requirements: static ads, sales collateral, and branding. Prioritize pieces that showcase your understanding of sports/sneaker culture.

• Tell a Story: For each piece, be prepared to explain the brief, your creative process, your design choices (especially regarding typography, color, and layout), and the impact or outcome.

• Highlight Figma & Adobe: Explicitly mention and demonstrate your expert-level skills in Figma and Adobe Creative Suite within your portfolio and during discussions.

• Showcase Brand Adherence: Include examples where you successfully worked within strict brand guidelines.

• Be Ready for Technical Questions: Anticipate questions about your workflow, file management, and how you ensure production-ready assets.

Challenge Preparation:

• While not explicitly mentioned, be prepared for a potential design test or a request to critique existing marketing materials from a sports/sneaker brand.

• Practice articulating your design decisions concisely and confidently, especially regarding how your work supports marketing objectives and resonates with the target audience.

• Research Pavago and their client's recent marketing campaigns to demonstrate genuine interest and understanding.

📝 Enhancement Note: The interview process is standard for remote roles, with a strong emphasis on portfolio review. The advice focuses on tailoring the portfolio and interview responses to directly address the specific requirements and cultural nuances of this role.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design tasks, including Photoshop for image manipulation and composition, Illustrator for vector graphics and logos, and InDesign for layout and print collateral. Expert proficiency is required.

• Figma: Critical for collaborative design, prototyping, and creating scalable vector assets. Expert proficiency is mandatory.

Analytics & Reporting: While not a primary function, an understanding of how design impacts analytics (e.g., click-through rates on ads) is beneficial. Familiarity with basic reporting dashboards used by marketing teams might be helpful for context.

CRM & Automation: No direct CRM or automation tool experience is explicitly required for this design role, but understanding how assets are deployed through marketing automation platforms or CRM campaign modules can provide valuable context.

📝 Enhancement Note: The technology stack is clearly defined with a high emphasis on Adobe Creative Suite and Figma. This highlights the core technical competencies expected for this position, particularly in collaborative design environments.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: While adhering to brand guidelines, there's an expectation to bring creative ideas and fresh perspectives to design challenges.

• Collaboration & Communication: Working effectively with remote teams and stakeholders is paramount. Open communication and receptiveness to feedback are key.

• Detail-Oriented Execution: A commitment to precision, consistency, and delivering polished, production-ready assets is crucial.

• Passion for Culture: A genuine interest and understanding of sports, basketball, and sneaker culture are highly valued, suggesting a team that thrives on shared interests and audience empathy.

• Efficiency & Timeliness: Meeting deadlines and delivering assets promptly to support marketing campaign schedules.

Collaboration Style:

• Digital-First: Collaboration will primarily occur through online platforms, requiring proactive engagement and clear digital communication.

• Feedback-Driven: Expect a culture where constructive feedback is regularly exchanged to refine designs and ensure alignment with project goals.

• Cross-Functional Interaction: Opportunities to work closely with marketing managers, content strategists, and potentially other creative professionals.

📝 Enhancement Note: The culture section emphasizes the blend of creative execution with strong collaboration and a specific cultural affinity, which is often found in agencies or client-side teams serving enthusiast markets.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration: Effectively communicating and collaborating with a remote team across different time zones requires strong self-discipline and communication skills.

• Balancing Brand Guidelines and Creativity: Constantly ensuring designs are on-brand while still being innovative and engaging for the target audience.

• Adapting to Evolving Trends: Staying current with design trends, especially within the fast-paced sports and sneaker culture, and applying them appropriately.

• Managing Multiple Projects: Juggling various design requests and deadlines from different campaigns or stakeholders.

Learning & Development Opportunities:

• Deepen Expertise: Opportunities to refine skills in Figma and Adobe Creative Suite, potentially exploring advanced features or new software.

• Industry Immersion: Gaining significant experience and insight into the marketing strategies and visual language of the sports and sneaker industry.

• Client-Side Exposure: Understanding the specific needs and challenges of a client in a competitive consumer market.

• Portfolio Expansion: Building a robust portfolio with high-impact work for well-known lifestyle brands.

📝 Enhancement Note: The challenges identified are typical for remote creative roles, with an added layer of cultural relevance. The growth opportunities are geared towards practical skill enhancement and industry-specific knowledge acquisition.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to work within strict brand guidelines. How did you ensure your designs were compliant yet creative?" (Assesses brand adherence and creative problem-solving).

• "How do you approach translating a creative brief into a visual asset, especially for a specific audience like basketball fans?" (Tests understanding of brief interpretation and audience targeting).

• "Walk us through your process for creating a static advertisement from concept to final delivery. What tools do you primarily use?" (Evaluates workflow, technical skills, and communication). Company & Culture Questions:

• "What interests you about designing for the basketball and sneaker culture specifically?" (Gauges passion and cultural fit).

• "How do you prefer to receive and incorporate feedback on your designs?" (Assesses collaboration and receptiveness to critique).

• "How do you stay organized and manage your time when working remotely on multiple projects?" (Evaluates self-management and remote work readiness). Portfolio Presentation Strategy:

• Focus on Relevance: Highlight projects that directly showcase your ability to create static ads, sales collateral, and work within brand guidelines.

• Showcase Cultural Understanding: Be prepared to discuss how your design choices in specific projects resonate with sports or sneaker enthusiasts.

• Demonstrate Tool Proficiency: When discussing your process, explicitly mention and explain your use of Adobe Creative Suite and Figma, highlighting advanced techniques if applicable.

• Quantify Impact (if possible): If any past projects had measurable results (e.g., increased engagement), be ready to share those insights.

• Prepare for Questions: Anticipate questions about your design choices, challenges faced, and how you would approach specific design tasks for their client.

📝 Enhancement Note: The interview preparation advice is tailored to the specific requirements of this role, emphasizing the need to demonstrate both technical design skills and a genuine connection to the sports and sneaker culture.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your portfolio prominently features examples of static advertisements, marketing collateral, and branding projects. Tailor your portfolio's introduction or summary to highlight your experience with sports, basketball, or sneaker culture.

• Resume Optimization: Clearly list your expert-level proficiency in Adobe Creative Suite and Figma. Quantify your experience (e.g., "5 years of experience creating marketing assets for lifestyle brands"). Mention your familiarity with sports/sneaker culture as a key qualification.

• Interview Preparation: Practice articulating your design process, your understanding of brand consistency, and how you translate creative briefs. Be ready to discuss your passion for basketball and sneaker culture.

• Company Research: Familiarize yourself with Pavago and, if possible, research their typical clients or the types of brands they work with in the sports/lifestyle sector. Understand the implications of working remotely within Jamaica aligned with U.S. business hours.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.