Graphic designer

📍 Job Overview

Job Title: Graphic Designer

Company: Interval Personalised Learning Platform

Location: Areekode, Kerala, India

Job Type: Full-time

Category: Creative & Design / Marketing

Date Posted: 2026-08-17

Experience Level: 0-2 Years

Remote Status: On-site

🚀 Role Summary

• Create compelling visual assets for social media, digital marketing campaigns, and promotional activities to enhance brand engagement.

• Develop a wide range of marketing creatives, including posters, banners, brochures, presentations, and certificates, to support various business objectives.

• Ensure all design output strictly adheres to SKILLX branding guidelines, maintaining consistency in typography, layouts, and overall visual identity.

• Collaborate closely with Marketing, Academic, Operations, and Media teams to translate design requirements into impactful visuals, fostering cross-functional synergy.

• Provide comprehensive creative support for events, designing invitations, backdrops, standees, and digital materials to ensure cohesive event branding.

📝 Enhancement Note: The role emphasizes creating visuals for marketing and promotional purposes, suggesting a strong connection to Go-To-Market (GTM) strategies and campaign execution, common in Revenue Operations and Sales Operations support functions. The requirement to collaborate with Operations teams indicates a need for understanding operational workflows and translating them visually.

📈 Primary Responsibilities

• Design and produce engaging graphics for social media platforms, digital advertising campaigns, and various promotional initiatives to drive audience interaction and brand awareness.

• Develop a diverse array of marketing collateral, including but not limited to posters, banners, brochures, presentations, and certificates, ensuring high visual appeal and brand alignment.

• Conceptualize and create creative content that strictly adheres to the SKILLX brand identity and evolving communication requirements, ensuring a consistent brand narrative.

• Actively collaborate with Marketing, Academic, Operations, and Media departments to gather design briefs, understand specific needs, and deliver tailored visual solutions that meet strategic objectives.

• Support event-specific creative needs by designing invitations, backdrops, standees, and associated digital materials, ensuring a unified and professional presentation for all Interval events.

• Maintain strict adherence to established brand guidelines, including typography, color palettes, layout principles, and overall visual identity across all design outputs.

• Effectively manage a pipeline of multiple design requests simultaneously, ensuring timely delivery of all creatives while upholding quality standards.

• Incorporate feedback from stakeholders constructively, making necessary revisions to designs while consistently upholding high standards of design excellence and creativity.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can support operational efficiency through clear visual communication and brand consistency, a key aspect in GTM operations. The emphasis on collaboration with "Operations teams" suggests the role may involve designing materials that streamline internal processes or communicate operational changes.

🎓 Skills & Qualifications

Education: While not explicitly stated, a degree or certification in Graphic Design, Fine Arts, Multimedia, or a related field is typically expected for this level of creative role.

Experience: Entry-level to junior experience (0-2 years) in graphic design, with a proven track record of creating marketing and digital assets.

Required Skills:

• Proficiency in industry-standard design software: Adobe Photoshop, Adobe Illustrator, and Canva.

• Strong grasp of fundamental design principles, including typography, color theory, composition, and layout design.

• Demonstrated ability in branding and maintaining visual identity consistency.

• Creative thinking and a keen eye for detail to produce innovative and polished designs.

• Effective communication skills to articulate design concepts and receive feedback.

• Strong teamwork capabilities for seamless collaboration with cross-functional teams.

• Excellent time management and organizational skills to handle multiple projects under pressure.

• Ability to interpret design briefs and translate abstract ideas into visually appealing and effective designs.

• Demonstrated ability to work effectively with deadlines and manage multiple tasks concurrently. Preferred Skills:

• Experience with other design tools such as Adobe InDesign or Figma.

• Understanding of digital marketing principles and how design impacts campaign performance.

• Basic knowledge of UI/UX principles for digital assets.

• Experience in motion graphics or video editing.

📝 Enhancement Note: The emphasis on Canva alongside Adobe suite suggests a need for efficiency and potentially empowering non-designers to create simple assets, a common practice in fast-paced GTM environments. The "0-2 years" experience level implies a focus on foundational skills and potential for growth within the organization's design and operations support framework.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A diverse portfolio showcasing a minimum of 5-7 distinct projects that demonstrate proficiency across various design mediums (social media graphics, digital ads, print collateral, presentations).

• Clear evidence of brand consistency and ability to adhere to brand guidelines within portfolio pieces.

• Examples of creative problem-solving through design, illustrating how visuals addressed specific communication challenges.

• Projects that highlight typography and layout design expertise, showcasing a strong sense of visual hierarchy and aesthetic appeal.

• Inclusion of digital campaign assets that demonstrate an understanding of digital marketing design principles. Process Documentation:

• While not a formal requirement for this entry-level role, candidates should be prepared to discuss their personal design process, from brief interpretation to final delivery, including how they manage revisions and feedback.

• Demonstrate an understanding of workflow management for design requests, including prioritization and time estimation.

📝 Enhancement Note: The requirement for a strong portfolio is critical. For operations-adjacent roles, a portfolio that includes examples of process flow diagrams, internal communication materials, or data visualizations (even if simplified) can be highly beneficial, demonstrating an ability to translate complex information visually.

💵 Compensation & Benefits

Salary Range: For an entry-level Graphic Designer (0-2 years experience) in Areekode, Kerala, India, the estimated annual salary range is approximately ₹2,00,000 to ₹4,00,000. This estimate is based on regional cost of living, typical entry-level designer salaries in India, and the specified skill set.

Benefits:

• Full-time employment with standard Indian labor law benefits.

• Opportunity to work with a personalized learning platform, contributing to educational advancement.

• Exposure to diverse design projects across marketing, academics, and operations.

• Potential for professional development and skill enhancement in graphic design and digital marketing.

• Collaborative work environment with cross-functional teams.

Working Hours: 40 hours per week, typically Monday to Friday, with potential for occasional weekend work during critical campaign periods or events.

📝 Enhancement Note: The salary range is an estimate for the specified location and experience level. Actual compensation will depend on the candidate's portfolio strength, interview performance, and the company's internal compensation structure. The "Operations" collaboration suggests potential for exposure to operational efficiency metrics and how design can support them.

🎯 Team & Company Context

🏢 Company Culture

Industry: Education Technology (EdTech) / Personalized Learning Platforms. Interval aims to provide tailored educational experiences, likely leveraging technology and innovative teaching methodologies. The company's focus is on "Personalised Learning," suggesting a culture that values individual growth, adaptability, and student-centric approaches.

Company Size: The Zoho Recruit platform indicates a company size likely between 50-200 employees, suggesting a moderately sized organization where cross-functional collaboration is essential, but individual contributions are highly visible. This size often allows for more direct impact and faster decision-making compared to very large corporations.

Founded: While the founding date is not provided, the company's domain (intervaledu.com) and the nature of its business suggest it is likely a relatively modern organization, possibly founded within the last 5-15 years, focusing on current educational trends and technologies.

Team Structure:

• The Graphic Designer will likely be part of the Marketing team, reporting to a Marketing Manager or Creative Lead.

• Close collaboration is expected with Marketing, Academic (content creators, curriculum developers), Operations (process managers, administrative staff), and Media teams.

• This structure implies a need for clear communication and an understanding of different departmental needs and priorities. Methodology:

• Interval's "Personalised Learning" approach suggests a data-driven methodology for understanding student needs and tailoring educational content.

• The design team's methodology will likely involve iterative feedback loops, agile content creation, and a focus on user engagement metrics.

• Collaboration with operations indicates an appreciation for process efficiency and clear communication channels to support operational workflows.

Company Website: https://intervaledu.com/

📝 Enhancement Note: The EdTech industry context is crucial. The graphic designer will need to create visuals that are both engaging and educational, appealing to students, educators, and parents. Collaboration with "Operations" in this context might involve designing materials for internal process documentation, onboarding, or reporting dashboards that support the platform's functioning.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level Graphic Designer role (0-2 years experience). It represents an early-stage career opportunity within the creative field, focused on executing design tasks under guidance. While not directly in operations, the role supports GTM and operational functions through visual communication.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Head of Creative, with direct collaboration lines to Marketing, Academic, Operations, and Media teams. This structure allows for mentorship and clear direction.

Operations Impact: The Graphic Designer's impact on operations is indirect but significant. By creating clear, branded, and engaging materials, they can:

• Improve internal communication efficiency for the Operations team.

• Enhance the professional image of the company for external stakeholders, supporting sales and marketing efforts.

• Contribute to a cohesive brand experience across all touchpoints, from digital ads to event materials. Growth Opportunities:

• Skill Specialization: Develop advanced skills in specific design software (e.g., motion graphics, UI/UX design) or specialize in areas like digital marketing design or branding.

• Creative Leadership: Progress to a Senior Graphic Designer or Art Director role, leading design projects and mentoring junior designers.

• Cross-functional Transition: With a strong understanding of marketing and operational needs, potential to transition into roles within marketing coordination, content management, or even operations support focusing on visual communication strategy.

• Industry Expertise: Gain deep knowledge of the EdTech sector and its unique design challenges and opportunities.

📝 Enhancement Note: The growth path from a creative role to supporting operations through visual communication is a valuable insight for operations professionals. This role can be a stepping stone to understanding how design contributes to GTM efficiency and brand consistency from a foundational level.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office-based work environment. This fosters direct collaboration, spontaneous idea generation, and easier team cohesion.

Office Location(s): The role is based in Areekode, Kerala, India. This implies working within a specific regional context, potentially with local cultural nuances influencing workplace dynamics.

Workspace Context:

• The workspace is expected to be an office setting conducive to creative work, likely equipped with necessary design software and hardware.

• Opportunities for direct interaction with team members across Marketing, Operations, and other departments will be frequent, promoting a collaborative and communicative atmosphere.

• The environment will likely support the development of design skills through hands-on experience and feedback from colleagues and supervisors.

Work Schedule: Standard full-time hours (40 hours/week) are expected, typically Monday to Friday. However, given the nature of marketing campaigns and events, occasional flexibility may be required to meet deadlines, which is common in roles supporting GTM initiatives.

📝 Enhancement Note: The on-site requirement in Areekode, Kerala, is a key detail for candidates. This location might offer a different cost of living and lifestyle compared to major metropolitan areas, which can be a significant factor for applicants. The emphasis on collaboration in an office setting is beneficial for learning and mentorship, particularly for junior roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of submitted resumes and portfolios to assess fundamental design skills, software proficiency, and alignment with the role's requirements.

• Design Task/Challenge: Candidates may be asked to complete a small design task or challenge relevant to Interval's brand or a hypothetical campaign. This assesses practical application of skills and creative thinking under time constraints.

• Interview(s): One or more interviews, potentially with the hiring manager (Marketing/Creative Lead) and possibly a representative from the Operations or Academic team, to discuss experience, portfolio, communication skills, and cultural fit.

• Portfolio Presentation: Candidates will likely be asked to walk through their portfolio, explaining their design process, rationale behind specific projects, and how they handled feedback.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest, most relevant pieces. Prioritize quality over quantity. Ensure a mix of social media graphics, digital ads, and print collateral.

• Showcase Brand Adherence: Include examples where you successfully worked within or adapted to brand guidelines. If you have examples of developing brand elements, even better.

• Explain Your Process: For each selected project, be ready to articulate your design thinking: What was the brief? Who was the target audience? What was your creative approach? What challenges did you face, and how did you overcome them?

• Highlight Key Skills: Point out specific examples of your typography, layout, composition, and color usage. Emphasize attention to detail and creative problem-solving.

• Quantify Impact (if possible): If any of your designs led to measurable results (e.g., increased engagement on social media, higher click-through rates), be prepared to mention them.

Challenge Preparation:

• Familiarize yourself with Interval's brand identity and overall mission by visiting their website.

• Understand the target audience for educational platforms (students, parents, educators).

• Practice creating quick social media graphics or ad banners based on a hypothetical brief. Focus on speed, clarity, and brand consistency.

📝 Enhancement Note: For operations-minded candidates, framing portfolio pieces in terms of how they supported a campaign's objectives or improved clarity for a target audience can be impactful. Highlighting how design can streamline information or enhance user experience aligns with operational efficiency goals.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: Essential for raster image editing, digital asset creation, and photo manipulation.

• Adobe Illustrator: Critical for vector graphics, logo design, illustrations, and scalable artwork.

• Canva: Key for efficient design creation, template utilization, and potentially collaborative design workflows, especially for social media and presentations.

Analytics & Reporting:

• While not directly using analytics tools, understanding how design impacts metrics like engagement, click-through rates, and conversion rates is beneficial. Awareness of social media analytics dashboards or campaign performance reports may be helpful. CRM & Automation:

• No direct CRM or automation tools are expected for this role. However, understanding how marketing campaigns, often supported by design, feed into CRM systems is a plus.

📝 Enhancement Note: Proficiency in these tools is non-negotiable. For candidates with operations backgrounds, highlighting any experience with tools that integrate with design (e.g., project management software like Asana or Trello for managing design requests) can show an understanding of workflow and process management.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: In EdTech, the "customer" is primarily the student and educator. Designs should be engaging, clear, and supportive of the learning experience.

• Innovation: The platform's "Personalised Learning" aspect suggests a culture that values new ideas and creative solutions in both education and marketing.

• Collaboration: As evidenced by the cross-functional team structure, teamwork and open communication are likely highly valued.

• Quality & Precision: Maintaining brand consistency and high design standards is crucial for professional credibility.

• Efficiency: The need to handle multiple requests under deadlines implies an appreciation for efficient workflows and timely delivery.

Collaboration Style:

• Expect a collaborative environment where ideas are shared freely across departments.

• Designers will likely work closely with marketing strategists to understand campaign goals and with operations teams to ensure visuals align with functional requirements.

• A culture of constructive feedback is expected, enabling continuous improvement of designs and processes.

📝 Enhancement Note: For operations professionals applying, highlighting an understanding of how design supports operational goals (e.g., clear internal communications, professional external branding) can demonstrate alignment with the company's values and the role's broader impact.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Guidelines: Consistently producing fresh, engaging designs while strictly adhering to established brand standards can be challenging.

• Managing Multiple Stakeholder Needs: Juggling design requests from various departments (Marketing, Academics, Operations, Media), each with potentially different priorities and feedback styles.

• Meeting Tight Deadlines: Delivering high-quality creative assets quickly, especially during peak campaign periods or event preparations.

• Adapting to Evolving Trends: Staying current with design trends, software updates, and platform-specific best practices in a dynamic EdTech landscape.

Learning & Development Opportunities:

• Formal Training: Opportunities to attend workshops or online courses to enhance skills in specific design software or areas like UI/UX or motion graphics.

• On-the-Job Learning: Gaining experience across diverse projects within the EdTech sector, learning about effective visual communication for educational products.

• Mentorship: Learning from senior marketing or design professionals within the company.

• Industry Exposure: Exposure to how design integrates with broader GTM strategies and operational support functions.

📝 Enhancement Note: Understanding these challenges helps operations candidates frame their own experiences. For instance, if they've managed projects with competing priorities or tight deadlines, they can draw parallels to how they would approach design project management.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a social media graphic from start to finish." (Focus on tools, steps, feedback integration, and brand adherence).

• "How do you ensure brand consistency across different types of marketing collateral?" (Highlight knowledge of brand guides, style sheets, and attention to detail).

• "Imagine we are launching a new online course. What kind of visual assets would you recommend, and why?" (Demonstrate understanding of marketing objectives and audience engagement).

• "How would you handle conflicting feedback from two different stakeholders on a design project?" (Showcase communication, negotiation, and prioritization skills). Company & Culture Questions:

• "What do you know about Interval Personalised Learning Platform and our mission?" (Research the company website thoroughly).

• "How do you think design supports the goals of an EdTech company like ours?" (Connect design to education, engagement, and brand perception).

• "Describe a time you collaborated with a team outside of design. What was your role, and how did you ensure successful communication?" (Highlight teamwork and cross-functional collaboration experience). Portfolio Presentation Strategy:

• Tell a Story: For each project, explain the "why" behind your design choices. What problem were you solving? Who was the audience? What was the intended impact?

• Showcase Process: Briefly touch upon your workflow, from initial concept to final delivery, including any revision stages.

• Highlight Key Skills: Explicitly point out examples of your typography, layout, color usage, and attention to detail.

• Be Prepared for Technical Questions: Discuss your proficiency with Photoshop, Illustrator, and Canva.

• Enthusiasm for EdTech: Convey your interest in the education sector and how you see your design skills contributing to Interval's mission.

📝 Enhancement Note: For candidates with an operations background, emphasizing how their design skills can support operational efficiency, clear communication, and consistent branding will be a unique selling point. For example, discussing how well-designed internal process documents or training materials can reduce errors and improve understanding.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Zoho Recruit.

• Tailor your Resume: Highlight any graphic design experience, software proficiency (especially Adobe Suite and Canva), and any exposure to marketing or educational content creation. If you have experience supporting operational teams or projects with visual assets, emphasize this.

• Curate Your Portfolio: Select your strongest 5-7 design pieces. Ensure they demonstrate a range of skills and adherence to brand guidelines. If possible, include projects that show an understanding of marketing objectives or clear communication.

• Prepare Your Portfolio Walkthrough: Practice explaining your design process, rationale, and outcomes for each piece in your portfolio. Be ready to discuss how you handle feedback and manage deadlines.

• Research Interval: Familiarize yourself with Interval Personalised Learning Platform, their mission, target audience, and existing branding by visiting their website. Understand how your design skills can contribute to their educational goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.