Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Everlane

Location: Los Angeles, California, United States

Job Type: Full-time

Category: Creative & Design

Date Posted: August 24, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Design and produce high-impact creative assets for diverse channels including email, website, paid social, digital marketing, packaging, and retail environments, ensuring consistent brand elevation.

• Collaborate strategically with Creative Director, Art Director, Copywriters, and Marketing teams to conceptualize and execute seasonal campaigns, product launches, and overarching brand initiatives.

• Translate abstract creative concepts into polished, customer-facing designs that strictly adhere to and enhance Everlane's established visual identity and brand guidelines.

• Actively participate in the early stages of concept development, contributing to mood boards, presentations, and comprehensive campaign planning processes.

• Prepare and finalize production-ready files for a variety of digital and print applications, ensuring accuracy and optimal output.

📝 Enhancement Note: This role is positioned within Everlane's Creative team, indicating a focus on brand execution and campaign development. The responsibilities suggest a mid-level designer capable of independent work as well as collaborative contribution, with a strong emphasis on digital and retail channels relevant to a fashion/lifestyle brand. The requirement to "contribute to the evolution of Everlane's visual identity" implies a need for proactive creative thinking and problem-solving beyond executing existing briefs.

📈 Primary Responsibilities

• Develop and execute visually compelling creative assets for email campaigns, website banners, paid social media advertisements, and broader digital marketing initiatives.

• Design packaging solutions that align with brand aesthetics and enhance the unboxing experience for customers.

• Create impactful visual designs for in-store retail experiences, including point-of-sale materials and visual merchandising elements.

• Partner with marketing teams to conceptualize and design assets for performance marketing channels, optimizing for engagement and conversion.

• Assist in the creation of mood boards, concept sketches, and presentation decks to effectively communicate design direction and campaign ideas to stakeholders.

• Manage the preparation of final, production-ready artwork for both digital platforms and print vendors, ensuring all specifications are met.

• Contribute innovative design solutions that push the boundaries of Everlane's visual identity while maintaining brand integrity.

• Maintain an up-to-date understanding of current design trends, fashion industry aesthetics, cultural movements, and emerging creative technologies to inform design decisions.

📝 Enhancement Note: The responsibilities highlight a hands-on design role with a broad scope across various marketing and retail touchpoints. The emphasis on "translating creative concepts into polished, customer-facing assets" and "preparing final production-ready files" points to a need for strong technical design skills alongside creative conceptualization. The mention of "staying current on design trends, fashion, culture" suggests that the ideal candidate will be an active participant in the creative ecosystem.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Visual Communications, or a related field is typically expected for roles of this nature. Equivalent practical experience and a strong portfolio can often substitute for formal education.

Experience: 3+ years of professional graphic design experience, with a preference for candidates who have worked within the fashion, retail, lifestyle, or fast-moving consumer goods (FMCG) sectors.

Required Skills:

• Advanced proficiency in Figma, the primary tool for digital design and prototyping at Everlane.

• Expert-level command of the Adobe Creative Suite, specifically Photoshop (image manipulation, digital asset creation), Illustrator (vector graphics, logo design), and InDesign (layout, print production).

• Proven ability to design engaging and effective assets for email marketing platforms, optimizing for various email clients and mobile responsiveness.

• Demonstrated experience in creating visually appealing and on-brand content for social media platforms (paid and organic).

• Strong understanding of web design principles, UI/UX considerations for digital platforms, and creating assets that adhere to web standards.

• Expertise in creating and maintaining brand consistency across all design outputs, ensuring a cohesive visual narrative.

• Demonstrated ability to translate abstract ideas and campaign briefs into concrete visual executions.

• Strong foundation in typography, layout principles, color theory, and visual hierarchy.

• Experience in developing and presenting mood boards and visual concepts to articulate design direction.

• Proven ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines in a fast-paced environment. Preferred Skills:

• Experience with motion graphics tools (e.g., After Effects) for animated social assets or web elements.

• Familiarity with content management systems (CMS) for website updates or digital asset management (DAM) systems.

• Basic understanding of HTML/CSS for email design or web asset implementation.

• Experience in art direction for photo shoots or video production.

• Knowledge of sustainable design practices and materials.

📝 Enhancement Note: The emphasis on Figma and Adobe Creative Suite is critical. Candidates should be prepared to showcase projects specifically demonstrating their proficiency in these tools. The "3+ years" experience with a preference for fashion/retail suggests a need for candidates who understand the aesthetic and pace of these industries. The "advanced proficiency" in Figma implies it's likely their primary design tool for digital assets.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3-5 distinct projects that highlight your graphic design capabilities across digital and print mediums.

• Projects should demonstrate expertise in branding, including logo development, brand guideline application, and campaign visual systems.

• Include examples of digital design work, specifically showcasing assets for email, social media (paid and organic), and website banners/landing pages.

• Showcase your ability to translate creative briefs into polished, customer-facing assets, illustrating the problem and the solution.

• Demonstrate strong typography, layout, and visual storytelling skills through thoughtfully designed pieces.

• Include examples of production-ready files or a clear explanation of the production process for selected projects. Process Documentation:

• For each project in your portfolio, be prepared to articulate your design process:

  • Discovery & Brief Interpretation: How you understood the project goals and target audience.
  • Conceptualization & Ideation: Your approach to brainstorming, mood boarding, and sketching initial concepts.
  • Design Development: The iterative process of refining designs, incorporating feedback, and developing final assets.
  • Production & Delivery: How you prepared files for specific channels (e.g., web, print, email) and ensured quality.
  • Impact & Learning: What the outcome of the design was and any key learnings from the project.

📝 Enhancement Note: Candidates should curate their portfolios to specifically highlight work relevant to fashion/retail and digital marketing channels. A clear, concise presentation of their design process for each project is crucial. Expect to discuss how you approached specific design challenges and how your work contributed to business objectives.

💵 Compensation & Benefits

Salary Range: The annual compensation range for this Graphic Designer role in Los Angeles, CA is between $67,000 and $95,000.

Benefits:

• Comprehensive health insurance (medical, dental, vision)

• Paid Time Off (PTO) policy, including vacation, sick days, and holidays.

• Employee discount on Everlane products.

• Potential for participation in company-wide bonus or profit-sharing programs (details not specified).

• Opportunities for professional development and continuing education relevant to design and the fashion industry.

• 401(k) retirement savings plan with potential company match (details not specified).

Working Hours: This is a full-time role. While specific hours aren't detailed, standard professional working hours are expected, likely around 40 hours per week. The hybrid schedule requires at least three days in the office per week (Tuesdays through Thursdays).

📝 Enhancement Note: The provided salary range ($67,000 - $95,000) is based on the Los Angeles geographic area and the specified experience level. Salary offers will be individualized based on the candidate's qualifications, experience, skills, and location. The hybrid work arrangement requires a commitment to in-office presence for collaboration.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion Retail, Apparel, E-commerce. Everlane positions itself as a "clean luxury" brand, emphasizing ethical manufacturing, sustainable materials, and transparency in its supply chain. This ethos is central to its brand identity and customer proposition.

Company Size: Everlane is a well-established company in the retail sector. While the exact number of employees isn't provided here, it's implied to be a company large enough to have dedicated Creative Studios and cross-functional teams, likely in the range of 500-1,000+ employees based on typical industry structures for brands of its scale. This size suggests a structured environment with established processes but also opportunities for impact.

Founded: Everlane was founded in 2010. This relatively recent founding date implies a modern, agile approach to business, likely embracing digital-first strategies and contemporary marketing techniques.

Team Structure:

• The Graphic Designer will be part of the Creative team, reporting directly to the Creative Director.

• This team likely comprises other designers (Art Directors, Senior Designers, Junior Designers), copywriters, photographers, and potentially production artists.

• Collaboration is expected with cross-functional teams, including Marketing, E-commerce, Retail Operations, and Product Development.

• The reporting structure is hierarchical within the Creative department, with clear lines of communication from Creative Director downwards, and collaborative pathways to other departments. Methodology:

• Data-Driven Design: While not explicitly stated, a brand like Everlane likely uses customer data and performance analytics to inform design decisions, especially for digital marketing assets.

• Brand-Centric Approach: All creative output is expected to align with and reinforce Everlane's core brand values of transparency, quality, and conscious consumption.

• Agile Campaign Development: The need to execute seasonal campaigns and product launches suggests an agile workflow, allowing for quick iteration and adaptation.

• Collaborative Ideation: The emphasis on partnering with various teams points to a collaborative methodology where feedback and diverse perspectives are valued.

Company Website: https://www.everlane.com/

📝 Enhancement Note: Understanding Everlane's brand ethos ("Clean luxury. Better for you.") is paramount. The company's focus on ethical production and sustainability should be reflected in the candidate's portfolio and interview responses. The company's size suggests a professional environment with clear departmental structures, but also a dynamic pace typical of fashion e-commerce.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as a Mid-Level Graphic Designer. It requires 3+ years of experience, indicating a need for demonstrated proficiency and the ability to work with some autonomy, but still operating under the guidance of senior creative leadership (Creative Director, Art Director). The responsibilities suggest a focus on execution and contribution to larger campaigns rather than leading strategic design initiatives independently.

Reporting Structure: The Graphic Designer reports directly to the Creative Director. This close reporting line suggests frequent interaction, feedback, and mentorship opportunities. The role also involves significant collaboration with Art Directors, Copywriters, and Marketing teams, indicating a matrixed work environment where project-based teams are common.

Operations Impact: The Graphic Designer's work directly impacts Everlane's brand perception, customer engagement, and ultimately, sales. High-quality, on-brand creative assets are crucial for:

• Brand Equity: reinforcing Everlane's premium and conscious positioning.

• Customer Acquisition & Retention: driving traffic and conversions through compelling digital and retail experiences.

• Product Launches: creating excitement and demand for new collections.

• Marketing Campaign Effectiveness: ensuring messages are visually communicated in a way that resonates with the target audience.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design areas (e.g., digital marketing design, packaging design, motion graphics) through project work and potential training.

• Creative Leadership Exposure: Working closely with the Creative Director and Art Director provides invaluable insights into creative strategy, campaign management, and art direction.

• Cross-functional Experience: Collaborating with Marketing and E-commerce teams offers exposure to business strategy, performance metrics, and integrated campaign planning.

• Brand Evolution Contribution: As the brand grows and evolves, there's an opportunity to contribute to its visual identity and shape its future aesthetic.

• Potential for Senior Designer Roles: With continued strong performance and development, progression to Senior Graphic Designer or Art Director roles within Everlane is a potential long-term path.

📝 Enhancement Note: This role is a solid stepping stone for a designer looking to grow within the fashion/retail e-commerce space. The emphasis is on refining execution skills and understanding brand strategy through hands-on experience. Candidates should highlight their desire to grow and learn within a structured creative environment.

🌐 Work Environment

Office Type: This role is based in Everlane's Los Angeles Creative Studio. The description implies a dedicated creative space designed for collaboration and focused work, rather than a generic corporate office.

Office Location(s): The studio is located in the Arts District of Los Angeles. This area is known for its vibrant creative scene, galleries, and studios, suggesting an inspiring and dynamic work environment.

Workspace Context:

• Collaborative Environment: The hybrid schedule (3 days in office) is designed to foster in-person collaboration, brainstorming sessions, and team cohesion, particularly important for creative teams.

• Creative Tools & Technology: The studio will be equipped with the necessary design software (Figma, Adobe Creative Suite) and hardware to support creative production. Access to high-quality monitors, potentially drawing tablets, and other design peripherals is expected.

• Team Interaction: Regular opportunities for interaction with fellow designers, art directors, copywriters, and marketing professionals, facilitating idea exchange and project alignment.

• Inspiration: The Arts District location itself provides an environment rich in visual inspiration, which can be beneficial for creative roles.

Work Schedule: The role is full-time, requiring approximately 40 hours per week. The hybrid model mandates specific in-office days (Tuesdays, Wednesdays, Thursdays) to maximize collaborative opportunities. This structure balances focused individual work with essential team interaction.

📝 Enhancement Note: The Arts District location is a significant perk for creatives. The hybrid schedule emphasizes the company's value for in-person collaboration, which is critical for creative ideation and feedback. Candidates should be comfortable with and prepared for this blend of remote and in-office work.

📄 Application & Portfolio Review Process

Interview Process: The typical interview process for a role like this at Everlane would likely involve several stages:

1. Application Submission: Submit resume and portfolio link.

2. Recruiter Screen: An initial call to assess basic qualifications, cultural fit, and interest in the role and company.

3. Hiring Manager Interview (Creative Director): A deeper dive into your experience, portfolio, design process, and how you align with the team's needs. This is where your portfolio will be thoroughly reviewed.

4. Design Challenge/Portfolio Presentation: Candidates are often asked to present their portfolio in detail, discussing specific projects, their role, process, and outcomes. Some companies may also issue a small design exercise or case study to assess problem-solving skills and creative approach under a time constraint.

5. Cross-functional Interview: An interview with a member from a collaborating team (e.g., Marketing Manager) to assess collaboration skills and understanding of broader business objectives.

6. Final Interview/Offer: May involve a final conversation with a senior leader or HR, followed by an offer.

Portfolio Review Tips:

• Curate Strategically: Showcase 3-5 of your strongest, most relevant projects. Prioritize work that aligns with Everlane's aesthetic and the responsibilities outlined (digital marketing, email, social, branding).

• Tell a Story: For each project, clearly articulate the brief/problem, your role, your design process, the challenges you faced, and the results or impact achieved. Use visuals effectively to guide the viewer.

• Highlight Figma & Adobe Skills: Ensure your portfolio clearly demonstrates your proficiency with Figma and the Adobe Creative Suite through the quality and complexity of your designs.

• Showcase Brand Thinking: Demonstrate an understanding of brand systems and how to maintain consistency while also innovating.

• Be Concise: Have a clear, easy-to-navigate online portfolio (e.g., personal website, Behance, or a dedicated portfolio platform).

• Prepare for Presentation: Be ready to walk through your portfolio verbally, explaining your thought process and design decisions in detail.

Challenge Preparation:

• Understand the Brand: Thoroughly research Everlane's current campaigns, visual identity, target audience, and brand values.

• Anticipate Design Tasks: Be prepared for tasks that might involve creating social media graphics, email banners, or adapting existing creative for a new channel, all within Everlane's brand guidelines.

• Focus on Process: Even for a small exercise, outline your thought process, ideation, and final execution.

• Time Management: Practice working efficiently under timed conditions.

📝 Enhancement Note: The portfolio review is a critical gate. Candidates must be prepared to articulate their design process and rationale for every decision. Expect questions about how you handle feedback, collaborate, and stay updated on trends. A strong understanding of Everlane's brand is non-negotiable.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, and collaborative design workflows. This is likely Everlane's primary tool for digital asset creation and collaboration.

• Adobe Creative Suite:

  • Photoshop: For image editing, manipulation, digital painting, and creating raster-based graphics.
  • Illustrator: For vector graphics, logo design, icons, and scalable illustrations.
  • InDesign: For layout design, particularly for print collateral, presentations, and multi-page documents.

Analytics & Reporting:

• While not a primary design tool, designers often interact with analytics dashboards to understand asset performance. Familiarity with platforms like Google Analytics or internal reporting tools used by marketing teams can be beneficial for understanding campaign effectiveness. CRM & Automation:

• Not directly used by the Graphic Designer, but understanding how creative assets are deployed through marketing automation platforms (e.g., email marketing software) or e-commerce platforms is advantageous. Other Potential Tools:

• Project Management Software: Tools like Asana, Trello, or Jira might be used for task tracking and workflow management within the creative team.

• Digital Asset Management (DAM): Systems for organizing, storing, and distributing creative assets.

• Prototyping Tools: Beyond Figma, tools like InVision might be used for more advanced prototyping or collaboration.

📝 Enhancement Note: Proficiency in Figma and the core Adobe Creative Suite (Photoshop, Illustrator, InDesign) is paramount. Candidates should be ready to demonstrate their mastery of these tools through their portfolio and potentially during a design exercise. Understanding how design assets integrate into broader marketing and e-commerce platforms is a plus.

👥 Team Culture & Values

Operations Values:

• Craftsmanship & Quality: A commitment to producing high-quality, polished design work that reflects the premium nature of the Everlane brand.

• Transparency & Authenticity: Echoing Everlane's core brand value, this translates to honest communication, clear design rationale, and genuine creative expression.

• Collaboration & Partnership: Valuing teamwork and working effectively with diverse stakeholders across different departments to achieve common goals.

• Continuous Improvement: A mindset of always seeking to learn, adapt, and improve design skills, processes, and outcomes.

• Customer-Centricity: Designing with the end customer in mind, ensuring that visuals are appealing, informative, and drive positive engagement.

Collaboration Style:

• Cross-functional Integration: Expect to work closely with marketing, e-commerce, and potentially product teams. This involves understanding their objectives and translating them into effective visual communication.

• Feedback-Driven: The creative process likely involves iterative feedback loops from the Creative Director, Art Director, and other stakeholders. An open and constructive approach to receiving and implementing feedback is essential.

• Shared Vision: The team aims to collectively build and maintain a strong, cohesive brand identity, requiring a shared understanding and commitment to Everlane's aesthetic and message.

• Proactive Communication: Keeping team members informed about project progress, potential challenges, and design decisions is key to smooth collaboration.

📝 Enhancement Note: The ideal candidate will embody Everlane's brand values and demonstrate a collaborative, open-minded approach to design. They should be comfortable giving and receiving constructive criticism and be passionate about contributing to a brand that values transparency and quality.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Innovation: Maintaining Everlane's established visual identity while continually introducing fresh, relevant creative for new campaigns and product launches can be a delicate balance.

• Pace of Retail/E-commerce: The fast-paced nature of fashion retail requires quick turnarounds on design assets without compromising quality or brand integrity.

• Cross-functional Alignment: Ensuring that design effectively supports the diverse objectives of marketing, e-commerce, and retail teams requires strong communication and negotiation skills.

• Digital Channel Optimization: Adapting designs to perform optimally across various digital platforms (email, social, web) with different technical constraints and user behaviors.

• Staying Ahead of Trends: Continuously monitoring and integrating emerging design trends and creative technologies relevant to the fashion and lifestyle industries.

Learning & Development Opportunities:

• Advanced Tool Proficiency: Deepening expertise in Figma and exploring advanced features for prototyping and collaboration.

• Brand Strategy Immersion: Gaining a deeper understanding of brand positioning, target audience insights, and how design contributes to overall business strategy.

• Specialized Design Skills: Opportunities to focus on areas like motion graphics, packaging design, or UI/UX design through project assignments.

• Industry Exposure: Engaging with fashion and design trends through industry publications, conferences (if applicable), and the creative environment of the Arts District.

• Mentorship: Learning directly from experienced Creative Directors and Art Directors within the company.

📝 Enhancement Note: Candidates should be prepared to discuss how they approach challenges like balancing brand consistency with newness, and how they manage tight deadlines. The growth opportunities highlight the potential for skill development and career advancement within a dynamic brand.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a creative brief into a final design asset. Walk me through a specific example from your portfolio." (Focus on your ideation, iteration, and problem-solving steps.)

• "How do you ensure brand consistency across various digital and print channels, especially when working on different campaigns or product launches?" (Highlight your understanding of brand guidelines and systematic design.)

• "Imagine we are launching a new sustainable denim line. What would be your approach to designing key visual assets for the launch campaign, considering Everlane's brand values?" (This tests your ability to apply brand principles to a new initiative.) Company & Culture Questions:

• "What appeals to you about Everlane's brand and mission, and how do you see your design work contributing to it?" (Showcase your research and alignment with their ethos.)

• "How do you handle constructive criticism or feedback on your designs, particularly from non-designers?" (Assess your collaboration and receptiveness to input.)

• "Describe a time you had to manage multiple design projects with competing deadlines. How did you prioritize and ensure successful delivery?" (Evaluate your organizational and time management skills.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly state the objective, your specific role, the problem you solved, your creative process (sketches, iterations), the final solution, and the impact or results.

• Highlight Key Skills: Explicitly point out where your Figma and Adobe Creative Suite skills were crucial in achieving the final outcome.

• Emphasize Brand Understanding: Discuss how your designs align with Everlane's aesthetic and values.

• Be Ready for Technical Questions: Anticipate questions about file formats, resolutions, color modes (RGB vs. CMYK), and preparation for specific platforms (e.g., email client rendering, social media specs).

• Engage and Discuss: Treat the portfolio review as a conversation, inviting questions and demonstrating your passion for design and the Everlane brand.

📝 Enhancement Note: Preparation should focus on demonstrating not just design skill, but also strategic thinking, brand understanding, and collaborative aptitude. Candidates should be ready to speak extensively about their portfolio and how their work aligns with Everlane's mission and aesthetic.

📌 Application Steps

To apply for this Graphic Designer position at Everlane:

• Submit your application through the provided link on Greenhouse. Ensure your resume and portfolio are up-to-date and easily accessible.

• Portfolio Customization: Tailor your online portfolio to prominently feature work relevant to fashion/retail, digital marketing (email, social, web), and branding. Prioritize projects that demonstrate your proficiency in Figma and the Adobe Creative Suite.

• Resume Optimization: Clearly highlight your 3+ years of relevant experience, emphasizing skills in graphic design, digital asset creation, and brand systems. Use keywords from the job description where applicable.

• Interview Preparation: Practice articulating your design process, rationale, and project outcomes. Be ready to discuss your experience with Figma and Adobe Creative Suite in detail, and prepare specific examples of how you've contributed to successful campaigns.

• Company Research: Thoroughly research Everlane's brand, mission, recent campaigns, and values. Understand their "clean luxury" positioning and commitment to sustainability, and be prepared to discuss how your design philosophy aligns with these principles.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.