Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: AliveCor

Location: United States

Job Type: Full-Time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-08-28

Experience Level: Mid-Level

Remote Status: On-site

🚀 Role Summary

• Execute and scale brand design across diverse marketing and sales channels, with a focus on both consumer (B2C) and professional (B2B/B2E) audiences.

• Leverage cutting-edge AI design tools to enhance production speed, efficiency, and output volume while maintaining impeccable brand consistency and quality.

• Serve as a key steward of brand identity, ensuring adherence to established guidelines across all creative assets and touchpoints.

• Collaborate closely with cross-functional teams, including marketing, product, and sales, as well as external agency partners, to translate creative briefs into impactful visual solutions.

📝 Enhancement Note: This role is positioned within Marketing/Creative Operations due to its emphasis on brand execution, process efficiency, AI integration for scale, and cross-functional collaboration, all critical components of modern operationalizing creative output. The "mid-level" designation and salary range suggest a role with significant individual contribution and potential for growth within the operations framework.

📈 Primary Responsibilities

• Design a wide range of digital graphics for consumer-facing platforms, including Amazon and retail storefronts (product listings, A+ content, banners), website assets, and landing pages.

• Develop compelling digital advertising creative for paid social, display, and programmatic channels, optimizing for various platforms and formats.

• Create professional sales collateral, including one-pagers, leave-behinds, and presentation decks for both internal and external stakeholders.

• Design impactful tradeshow materials, booth graphics, and large-format event signage to enhance brand presence at industry events.

• Produce consistent social media graphics and campaign assets across multiple platforms, aligning with overall marketing strategies.

• Proactively utilize and explore AI design tools (e.g., generative image, resizing, layout, copy-assist) to accelerate design production, reduce turnaround times, and scale output.

• Develop and maintain efficient systems and templates for resizing and adapting creative assets across a multitude of formats and channels.

• Continuously identify opportunities to leverage AI for scaling design output without compromising brand quality or integrity.

• Stay informed about emerging AI design tools and technologies, making recommendations for adoption to improve team efficiency and creative capabilities.

• Learn, internalize, and rigorously apply brand guidelines (voice, color, typography, logo usage) to ensure consistent brand representation across all outputs.

• Maintain meticulously organized file systems, naming conventions, and digital asset libraries to ensure efficient asset retrieval and management.

• Manage multiple design projects simultaneously, prioritizing tasks and meeting deadlines with minimal oversight.

• Collaborate effectively with marketing, product, and sales teams, as well as agency partners, to understand project requirements and deliver design solutions that meet business objectives.

📝 Enhancement Note: The responsibilities are structured to highlight the dual nature of the role (consumer vs. professional) and its strong AI integration component. Emphasis is placed on proactive utilization of AI for efficiency and scalability, aligning with current trends in creative operations.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, or a related field, or equivalent practical experience.

Experience: 3–5 years of professional graphic design experience, with a proven track record of creating diverse assets across digital, print, and event mediums.

Required Skills:

• Design Suite Mastery: High proficiency in industry-standard design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Figma.

• AI Design Tool Proficiency: Demonstrated hands-on experience with generative AI design platforms (e.g., Midjourney, Adobe Firefly, Canva AI) and a strong understanding of their application in creative workflows.

• AI Output Evaluation: Ability to critically review, refine, and edit AI-generated images and layouts to ensure full brand fidelity and maintain high-quality standards.

• B2C & B2B/B2E Versatility: Proven ability to design effectively for both consumer-facing marketing (digital ads, e-commerce) and professional audiences (sales collateral, presentations, event materials).

• Brand Stewardship: A deep understanding of brand identity principles and a commitment to consistently applying brand guidelines across all creative executions.

• Process & Asset Management: Exceptional organizational skills, meticulous attention to detail, and a disciplined approach to file management, naming conventions, and digital asset libraries.

• Collaboration & Communication: Strong interpersonal and communication skills, with a demonstrated ability to work effectively with cross-functional teams and external partners.

• Project Management: Ability to manage multiple projects concurrently, prioritize tasks, and meet deadlines in a fast-paced environment.

• Motion Graphics/Video Editing: Basic proficiency in motion graphics or video editing software is required.

Preferred Skills:

• Direct experience designing for Amazon/retail e-commerce platforms (product listings, A+ content).

• Hands-on experience with trade show, booth graphics, or large-format print production.

• Prior experience in the healthcare, medical device, or consumer tech industries.

📝 Enhancement Note: The skills section is expanded to explicitly call out AI tool proficiency as a required skill, reflecting the job description's emphasis. The distinction between required and preferred skills is clarified, and the "Nice to Have" section is integrated into preferred skills for conciseness.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3-5 years of professional design work, with a clear emphasis on versatility across digital, print, and AI-assisted projects.

• Specific examples of work designed for both consumer (B2C) and professional (B2B/B2E) audiences, demonstrating an ability to adapt style and messaging.

• Case studies or examples illustrating the use of AI tools in the design process, highlighting efficiency gains, scalability, or innovative applications.

• Demonstrations of brand execution and adherence to brand guidelines across various formats.

• Examples of digital advertising creative, e-commerce assets (e.g., Amazon A+ content), sales collateral, and presentation decks.

• Evidence of strong organizational skills through well-structured file management and asset organization within project examples, if possible. Process Documentation:

• Candidates should be prepared to discuss their personal workflow for managing design projects from brief to final delivery, including how they incorporate feedback and ensure brand consistency.

• A willingness to document and optimize personal design processes, particularly those involving AI integration and asset management, is expected.

• Candidates may be asked to describe how they would build and maintain efficient systems for resizing and adapting creative assets across multiple channels.

📝 Enhancement Note: This section is tailored to a design role, focusing on portfolio content that demonstrates core competencies, AI utilization, and process management skills. The emphasis is on showcasing practical application and efficiency.

💵 Compensation & Benefits

Salary Range: $110,000 - $125,000 per year.

Explanation of Range: This range is based on the provided salary information and reflects market rates for a mid-level Graphic Designer in the United States. The final compensation will be determined by factors such as the candidate's specific experience, skills, and geographic location, aligning with AliveCor's commitment to fair and competitive compensation.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Generous paid time off (PTO) and holidays.

• Retirement savings plan with company match (e.g., 401k).

• Opportunities for professional development and continuous learning.

• Potential for performance-based bonuses and equity (as indicated by the salary note regarding total compensation).

• Employee wellness programs and resources.

• Access to company-provided design software and hardware.

Working Hours: Standard full-time work hours, typically 40 hours per week. Flexibility may be available based on project needs and team collaboration, but the role is primarily on-site.

📝 Enhancement Note: The salary range is confirmed and presented clearly. The benefits section is populated with standard offerings for a full-time role in the tech/healthcare industry, with a note on potential performance-based compensation elements. The working hours are clarified as typically 40/week and on-site.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Technology / Medical Devices (specifically focused on personal heart health monitoring).

Company Size: AliveCor operates as a significant player in its niche, likely falling into the medium to large enterprise category based on its established presence and product adoption (millions of users). This size implies structured processes but also opportunities for individual impact.

Founded: AliveCor was founded to innovate in the heart health space, indicating a culture driven by purpose, technological advancement, and a mission to improve lives.

Team Structure:

• The Graphic Designer will likely be part of a broader Marketing team, potentially with specialized functions such as digital marketing, content creation, and product marketing.

• Collaboration is expected with Product, Sales, and potentially Engineering teams to ensure visual consistency and support their respective initiatives.

• The role may involve working with external agency partners for specialized creative needs or large-scale campaigns. Methodology:

• Data-Driven Creativity: While creative, design decisions are likely informed by marketing data, user feedback, and performance metrics, especially for B2C campaigns.

• Agile Marketing Support: The team likely operates with a degree of agility to respond to market dynamics and campaign performance, requiring efficient creative production.

• Brand Consistency Focus: A core methodology will be maintaining and evolving a strong, consistent brand identity across all customer touchpoints.

Company Website: https://www.alivecor.com/

📝 Enhancement Note: The company context is fleshed out using the provided description, emphasizing the mission-driven nature of AliveCor and its position in the healthcare tech industry. The team structure and methodology are inferred to reflect a typical marketing department in such a company, with a focus on operational aspects of creative work.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Mid-Level Graphic Designer, indicating a solid foundation of technical skills and 3-5 years of experience. The emphasis on ownership, AI tool integration, and cross-functional collaboration suggests a role that goes beyond execution, requiring strategic thinking and process improvement within the creative domain.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager, Creative Director, or Head of Marketing Operations. This structure places them within a team responsible for overall marketing strategy and execution.

Operations Impact: The Graphic Designer's work directly impacts AliveCor's brand perception, customer engagement, and sales effectiveness. High-quality, consistent, and impactful visuals are crucial for attracting consumers, educating healthcare professionals, and differentiating the brand in a competitive market. Their ability to scale creative output efficiently through AI will significantly contribute to marketing's operational capacity and ROI.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific areas such as e-commerce design, AI-driven creative workflows, or motion graphics.

• Leadership: Progress to a Senior Graphic Designer or Art Director role, taking on more complex projects, mentoring junior designers, and contributing to brand strategy.

• Operations Management: Transition into a Creative Operations Manager role, focusing on process optimization, tool implementation, vendor management, and strategic planning for the creative function.

• Cross-functional Moves: Leverage design and communication skills for roles in product marketing, digital marketing, or brand management.

📝 Enhancement Note: This section focuses on the career trajectory specifically for a designer within an operational context, highlighting pathways that leverage their technical skills and operational contributions.

🌐 Work Environment

Office Type: The role is specified as "On-site," suggesting a traditional office environment where in-person collaboration and access to company resources are prioritized.

Office Location(s): While the job posting lists "United States," specific office locations would typically be provided by the company. Candidates should inquire about the primary work location(s) for this on-site role.

Workspace Context:

• Collaborative Environment: The on-site nature suggests a workspace designed for team interaction, fostering spontaneous collaboration and idea-sharing among marketing and other departments.

• Tools & Technology: Access to a standard suite of design hardware (computers, monitors) and software (Adobe Creative Suite, Figma, AI tools) is expected, along with potential access to shared digital asset management systems.

• Team Interaction: Opportunities for direct engagement with marketing managers, brand strategists, sales teams, and product managers to understand project needs and receive feedback.

Work Schedule: The standard 40-hour work week applies. While on-site, there may be some flexibility for project deadlines, but consistent presence is key for an on-site role.

📝 Enhancement Note: Details about the on-site work environment are inferred from the "On-site" designation, focusing on aspects relevant to a designer's daily experience and collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and portfolios to assess basic qualifications and alignment with the role's core requirements.

• Portfolio Review & Discussion: Candidates will likely present their portfolio, discussing specific projects, their design process, their experience with AI tools, and how they approach brand consistency and efficiency. Be prepared to articulate the "why" behind your design choices.

• Skills Assessment/Creative Challenge: A practical design exercise or a review of a past project may be assigned to evaluate design skills, problem-solving abilities, and understanding of brand application. This could involve adapting existing creative or developing new assets based on a brief.

• Cross-functional Interviews: Interviews with key stakeholders from marketing, product, or sales to assess collaboration skills, communication effectiveness, and understanding of business objectives.

• Final Interview: Potentially with senior leadership to discuss cultural fit, long-term potential, and overall alignment with AliveCor's mission.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 of your strongest, most relevant projects that showcase your versatility (B2C, B2B, digital, print, AI usage).

• Highlight AI Integration: Clearly label and explain any projects where AI tools were used, detailing the tools, your role, and the impact on efficiency or outcome.

• Showcase Process: For key projects, briefly explain your design process, the problem you were solving, and the outcome. Use visuals to support this.

• Brand Consistency Examples: Include work that demonstrates your ability to maintain brand guidelines across different applications.

• Tailor to AliveCor: If possible, include a speculative piece or adapt an existing piece to demonstrate your understanding of AliveCor's brand and target audience.

Challenge Preparation:

• Understand the Brief: If given a creative challenge, ensure you fully understand the objectives, target audience, and any constraints.

• Time Management: Practice completing design tasks within a given timeframe.

• Presentation Skills: Prepare to present your work clearly and concisely, articulating your design decisions and rationale.

• AI Tool Readiness: Be ready to discuss how you would approach using AI tools for the specific challenge, if applicable.

📝 Enhancement Note: The interview and portfolio review process is detailed with actionable advice tailored to a graphic designer role, emphasizing the unique requirements like AI tool proficiency and brand stewardship.

🛠 Tools & Technology Stack

Primary Design Software:

• Adobe Creative Suite: High proficiency expected in Photoshop, Illustrator, and InDesign for creating and manipulating graphics, illustrations, and layouts.

• Figma: Proficiency or strong familiarity with Figma for collaborative design, UI/UX elements, and prototyping.

• AI Design Tools: Active experience and ongoing exploration of generative AI platforms such as Midjourney, Adobe Firefly, and Canva AI for image generation, asset creation, and workflow acceleration.

Digital Asset Management (DAM):

• Familiarity with DAM systems for organizing, storing, and retrieving digital assets is beneficial. Candidates should be prepared to discuss their approach to asset organization. Content Management Systems (CMS) / E-commerce Platforms:

• Experience with platforms like WordPress for website assets and understanding of Amazon Seller Central or similar e-commerce interfaces for product listing and A+ content design is a plus. Motion Graphics/Video Editing:

• Basic skills in tools like Adobe After Effects or Premiere Pro for creating simple animations or editing video content.

📝 Enhancement Note: This section focuses on the specific software and tools mentioned or implied in the job description, with a strong emphasis on AI design tools as a key requirement.

👥 Team Culture & Values

Operations Values:

• Efficiency & Scalability: A drive to find faster, more effective ways to produce high-quality creative, with a particular focus on leveraging AI to scale output.

• Brand Integrity: A deep respect for brand guidelines and a commitment to ensuring consistent and accurate brand representation across all touchpoints.

• Collaboration & Communication: Openness to working closely with diverse teams, sharing ideas, and providing constructive feedback to achieve shared goals.

• Proactive Problem-Solving: Taking initiative to identify and address design challenges, improve processes, and contribute innovative solutions.

• Continuous Learning: A dedication to staying current with design trends, new technologies (especially AI), and industry best practices.

Collaboration Style:

• Cross-functional Integration: Working seamlessly with marketing, product, and sales teams to understand their needs and translate them into compelling visual designs that support business objectives.

• Feedback-Driven Improvement: A willingness to receive and incorporate feedback from stakeholders and peers to refine designs and enhance project outcomes.

• Knowledge Sharing: Actively sharing insights on AI tools, design techniques, and best practices with team members to foster collective growth and efficiency.

📝 Enhancement Note: The culture and values are framed around operational excellence within a creative context, emphasizing efficiency, brand stewardship, and collaborative problem-solving, as well as the critical element of continuous learning, particularly concerning AI.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality with AI: Effectively integrating AI tools to accelerate production without compromising the artistic integrity, brand consistency, or originality of the final design.

• Managing Diverse Creative Demands: Rapidly switching between vastly different creative needs, from high-volume digital ads to polished corporate presentations and large-format event signage.

• Staying Ahead of AI Advancements: Continuously learning and adapting to the rapidly evolving landscape of AI design tools and their applications.

• Maintaining Brand Consistency Across Channels: Ensuring a unified brand message and visual identity across numerous platforms and formats, including those generated or assisted by AI.

Learning & Development Opportunities:

• AI Design Workshops & Certifications: Opportunities to deepen expertise in specific AI design tools and workflows.

• Advanced Design Software Training: Further development in Adobe Creative Suite, Figma, or specialized design areas.

• Brand Strategy & Marketing Fundamentals: Gaining a broader understanding of marketing strategy to inform design decisions and enhance collaboration with marketing teams.

• Project Management Skills: Developing skills in managing complex creative projects and leading design initiatives.

• Mentorship: Learning from senior designers, creative directors, or marketing leaders within AliveCor.

📝 Enhancement Note: This section focuses on the specific challenges a designer in this role might face, particularly those related to AI integration and diverse creative demands, and outlines relevant growth opportunities within the creative operations field.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a creative brief and translating it into multiple design assets across different channels (e.g., digital ad, website banner, sales one-pager)."

• "How do you approach ensuring brand consistency across a wide range of marketing materials, especially when working with AI-generated assets?"

• "Walk us through a project where you used AI design tools. What was the challenge, which tools did you use, and what was the impact on your workflow and the final output?"

• "How do you prioritize your workload when managing multiple projects with competing deadlines?"

• "How do you incorporate feedback from stakeholders, especially when it might conflict with your initial design vision?" Company & Culture Questions:

• "What interests you about AliveCor's mission and its role in healthcare technology?"

• "How do you see your role contributing to the marketing and sales efforts at AliveCor?"

• "Describe your ideal team environment and how you collaborate with colleagues."

• "How do you stay updated on the latest design trends and AI technologies?" Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type (B2C, B2B, AI-assisted) or by showcasing your most impactful work first.

• Storytelling: For each key project, briefly explain the objective, your role, the creative process (including any AI utilization), the challenges, and the outcome/impact.

• AI Emphasis: Clearly highlight projects where AI was used, demonstrating your proficiency and strategic application of these tools. Quantify benefits where possible (e.g., "reduced production time by X%").

• Brand Focus: Show examples that prove your ability to adapt to and uphold brand guidelines.

• Conciseness: Be prepared to present your portfolio efficiently, focusing on the most relevant aspects for the role.

📝 Enhancement Note: These interview questions are designed to probe the candidate's practical skills, strategic thinking regarding AI and brand consistency, and their fit within a collaborative, mission-driven environment.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on jobs.jobvite.com.

• Tailor Your Resume: Highlight experience with Adobe Creative Suite, Figma, AI design tools, and specific types of creative assets (digital ads, e-commerce, sales collateral, event graphics). Quantify achievements where possible, especially related to efficiency or scale.

• Curate Your Portfolio: Select projects that best demonstrate your versatility across B2C and B2B, your proficiency with AI tools, and your ability to maintain brand consistency. Ensure your portfolio is easily accessible online.

• Prepare Your Narrative: Be ready to discuss your design process, how you leverage AI, your approach to brand stewardship, and your collaborative style during interviews. Practice presenting your portfolio.

• Research AliveCor: Familiarize yourself with AliveCor's products, mission, target audiences (consumers and healthcare professionals), and current marketing efforts to demonstrate genuine interest and understanding.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.