Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Strongpoint Partners

Location: Remote (United States)

Job Type: Full-Time

Category: Marketing / Creative / Design

Date Posted: 2026-09-14

Experience Level: 8+ Years

Remote Status: Fully Remote

🚀 Role Summary

• This role focuses on owning and scaling a critical advisor-facing sales collateral program, demonstrating a strong understanding of Go-To-Market (GTM) strategies and sales enablement.

• The Senior Graphic Designer will be responsible for producing a wide range of marketing assets, including sales collateral, digital marketing materials, and brand assets for events, requiring a blend of creative execution and strategic thinking.

• A key aspect is client-facing engagement, involving direct interaction with partner presidents, sales representatives, and financial advisors to translate business objectives into compelling visual solutions.

• The position requires the ability to manage multiple distinct brands and business units concurrently, showcasing a sophisticated approach to brand management and design systems.

📝 Enhancement Note: While the title is "Senior Graphic Designer," the responsibilities, particularly "Program Ownership and Growth" and "Client and Stakeholder Engagement," indicate a significant Go-To-Market (GTM) and Sales Operations component. The role demands not just design execution but also strategic program management, client relationship building, and a deep understanding of how design supports sales enablement and revenue generation. This is not a typical request-queue design role; it requires ownership and proactive program development, aligning closely with Sales Operations and Marketing Operations functions that support sales teams.

📈 Primary Responsibilities

• Program Ownership and Scaling: Take full ownership of the advisor-facing sales collateral program, defining service tiers, turnaround times, and quality standards, and strategically scaling it across a network of 25+ partner brands.

• Client & Stakeholder Engagement: Serve as the primary design liaison for Partner Presidents, sales teams, and financial advisors, effectively scoping projects, presenting creative concepts, and managing relationships to achieve business objectives.

• Strategic Design Execution: Design impactful sales collateral (flyers, brochures, presentations, proposals), digital marketing assets (social media, e-marketing, web graphics, ads), and event-specific brand collateral (booth graphics, signage).

• Brand Consistency & Management: Ensure a consistent and professional brand experience across all 25+ partner brands by collaborating cross-functionally with sales, marketing, and partner leadership, and maintaining brand standards or design systems.

• Performance Tracking & Reporting: Monitor and report on program utilization, delivery metrics, and revenue impact to marketing leadership, using data to inform program improvements and strategic decisions.

📝 Enhancement Note: The core responsibilities strongly emphasize program ownership, client management, and strategic scaling, which are key functions within Revenue Operations (RevOps) and Sales Operations. The role requires the designer to understand the sales funnel, identify collateral needs for different stages, and measure the effectiveness of their designs in supporting sales efforts, aligning with the GTM strategy.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, Marketing, or equivalent professional experience.

Experience: 8+ years of graphic design experience, with a proven track record of designing for multiple distinct brands or business units simultaneously and managing client or senior stakeholder relationships independently.

Required Skills:

• Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop).

• Advanced proficiency in Figma for collaborative design workflows.

• Expertise in PowerPoint for sophisticated presentation design, including building durable template systems.

• Proven experience in designing and managing sales collateral (flyers, brochures, presentations, proposals).

• Demonstrated ability to produce digital marketing assets across various channels (social media, e-marketing, digital ads).

• Strong understanding of both print and digital production processes, including file preparation and specifications.

• Experience in maintaining and applying brand standards, style guides, or design systems.

• Demonstrated ability to manage projects end-to-end independently, setting priorities and meeting deadlines without close supervision.

• Excellent written and verbal communication skills, with a high level of attention to detail.

• Proficiency in Microsoft Office Suite (Word, Excel, Outlook). Preferred Skills:

• Experience building or scaling a creative services offering, including scoping, pricing, or productizing design work.

• Video editing and motion graphics skills (Adobe Premiere, After Effects, or similar).

• Experience with Canva, HubSpot, and Squarespace.

• Photography and photo editing capabilities.

• Experience supporting a multi-brand organization.

• Creative problem-solving skills with a curious and humble approach to learning.

• Adaptability to thrive in a fast-paced, evolving environment.

📝 Enhancement Note: The requirement for "Advanced presentation design skills in PowerPoint, including building durable template systems for use by non-designers" is a critical skill for sales enablement and GTM operations, as it empowers sales teams to create professional, on-brand materials efficiently. The emphasis on "owning a body of work end to end" and "setting priorities independently" aligns with the autonomy expected in senior operations roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio or link demonstrating a wide range of design work, including sales collateral, digital and social assets, and email design.

• Evidence of work produced for external clients or senior leadership, showcasing client-facing capabilities and the ability to translate business needs into design solutions.

• Examples of work across multiple distinct brands or business units, highlighting the ability to manage diverse brand identities and requirements.

• A clear demonstration of advanced presentation design skills in PowerPoint, potentially including examples of template systems created for non-designers. Process Documentation:

• While not explicitly stated as a deliverable, the role requires understanding and potentially documenting processes related to the sales collateral program, such as:

  • Workflow for scoping, designing, and delivering collateral requests.

  • Process for scaling the program across new partner firms.

  • Methods for tracking program utilization and reporting on performance metrics.

  • Procedures for maintaining brand consistency across multiple entities.

📝 Enhancement Note: For a role with program ownership and GTM implications, the portfolio should not just showcase aesthetic quality but also strategic thinking. Candidates should be prepared to discuss how their designs have supported sales objectives, improved client engagement, or streamlined processes. Demonstrating an understanding of process, even if not explicitly documented, is crucial.

💵 Compensation & Benefits

Salary Range: $80,000 - $100,000 annually.

• This range is applicable to all US locations. Individual pay will be determined by geographic location, job-related skills, experience, education, and certifications. Benefits:

• Comprehensive Health, Dental, and Vision Insurance.

• Life and Disability Coverage.

• Flexible Paid Time Off (PTO), including flexible and unlimited options.

• Incentive Bonus Programs.

• Flexible Hours.

• Support for ongoing learning and career development.

Working Hours: 40 hours per week (standard full-time).

📝 Enhancement Note: The specified salary range is based on the provided information. For a Senior Graphic Designer role with significant program ownership and client-facing responsibilities in a remote US setting, this range is competitive, especially considering the company's focus on growth and its "Great Place to Work" certification. The benefits package is robust and typical for a full-time professional role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology-enabled Retirement Services. Strongpoint Partners operates within the FinTech and Retirement Services sector, providing integrated solutions for small to mid-sized businesses. This industry demands high levels of accuracy, compliance, and client trust.

Company Size: Part of a network of 19 leading firms, suggesting a substantial, interconnected organization with a growing presence. The description highlights Inc. 5000 recognition, indicating rapid growth.

Founded: The founding date is not explicitly stated, but the company has established a significant network of partner firms, indicating a mature yet rapidly expanding business model.

Team Structure:

• The Senior Graphic Designer will likely be part of the Marketing or a dedicated Creative Services team, reporting to Marketing leadership.

• This role requires close collaboration with Sales teams, Partner Presidents, and individual financial advisors across the network, suggesting a highly cross-functional operational environment.

• The structure involves supporting multiple distinct brands (25+ Partner brands), requiring an ability to navigate and adapt to varied brand guidelines and stakeholder needs. Methodology:

• Data-Driven Design: The role emphasizes performance tracking and reporting, indicating a data-driven approach to marketing asset creation and program evaluation.

• Client-Centric Process: A strong focus on client and stakeholder engagement means that understanding and responding to client needs and business objectives is paramount.

• Programmatic Approach: The expectation to "own and grow" a program suggests a methodology focused on defining, refining, and scaling services, akin to product management within a GTM context.

Company Website: www.strongpointpartners.com

📝 Enhancement Note: The company's structure as a network of 19 firms means the Senior Graphic Designer will work within a complex ecosystem. Understanding how these firms operate and tailoring design solutions to their specific markets and client bases will be crucial, mirroring the complexities often found in large GTM or Sales Operations environments that manage distributed sales teams or multiple product lines.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Individual Contributor role with significant program ownership. It sits at the intersection of Creative, Marketing, and Sales Enablement, offering a unique blend of design expertise and strategic program management.

Reporting Structure: The role reports to Marketing leadership, but daily interactions will be heavily with sales representatives, financial advisors, and Partner Presidents, requiring strong influence and collaboration skills.

Operations Impact: The designer's work directly impacts the sales enablement process, the effectiveness of sales collateral, and the overall brand perception for 25+ partner firms. Success in this role contributes to revenue generation by empowering sales teams and attracting clients.

Growth Opportunities:

• Program Expansion: Opportunity to further define, optimize, and expand the sales collateral program across the entire network, potentially leading to a managerial role overseeing creative services for the network.

• Skill Development: Deepen expertise in sales enablement design, multi-brand management, client relationship management, and program scaling within a growing FinTech company.

• Strategic Influence: Gain experience in shaping GTM strategies through design, working directly with senior leadership and advising on creative approaches to sales challenges.

• Cross-functional Expertise: Develop a strong understanding of sales operations, marketing operations, and partner management within the retirement services industry.

📝 Enhancement Note: This role offers a pathway beyond traditional graphic design into areas like GTM strategy, sales enablement management, and even operations leadership, particularly if the candidate demonstrates strong program management and strategic thinking capabilities. The "ownership" aspect is key to career growth here.

🌐 Work Environment

Office Type: Fully Remote within the United States or Hybrid from the Chicago office. This offers significant flexibility.

Office Location(s): Remote (anywhere in the US) or Chicago, IL.

• The remote nature means candidates can be in any US time zone, which is accommodated by the company.

• For those opting for hybrid, the Chicago office provides a central hub for collaboration. Workspace Context:

• Remote Autonomy: Candidates will need to be self-motivated and capable of managing their workspace and workflow independently.

• Digital Collaboration: Expect heavy reliance on digital communication tools (e.g., Slack, Zoom, email) and collaborative design platforms (Figma, InDesign Cloud).

• Cross-Functional Interaction: The role involves frequent interaction with various internal teams and external partners, requiring a dynamic and adaptable communication style.

Work Schedule: Standard 40-hour work week, with flexibility. The company promotes flexible hours, which is beneficial for remote employees managing their schedules and time zones.

📝 Enhancement Note: The emphasis on remote work and flexible hours, coupled with the need for independent work and proactive communication, aligns with the operational demands of modern GTM and Sales Operations roles that often operate asynchronously or across different time zones.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application review focusing on resume and portfolio relevance.

• Portfolio Presentation: A key stage likely involves presenting a curated selection of work from the portfolio, discussing design choices, client interactions, and program ownership experience.

• Skills Assessment: Potential exercises to assess design proficiency (e.g., a small design challenge) and presentation skills.

• Stakeholder Interviews: Interviews with marketing leadership, and potentially sales or partner representatives, to assess communication, collaboration, and strategic thinking.

• Cultural Fit: Evaluation of adaptability, problem-solving approach, and alignment with company values.

Portfolio Review Tips:

• Showcase Program Ownership: Highlight projects where you took initiative, managed a process end-to-end, or scaled an offering. Discuss the "why" behind your design decisions and their impact on business goals.

• Demonstrate Multi-Brand Expertise: Clearly present examples of work for different brands, explaining how you adapted to distinct styles and objectives.

• Quantify Impact: Whenever possible, include metrics or outcomes related to your designs (e.g., increased engagement, improved conversion rates, successful sales cycles supported).

• Presentation Skills: Be ready to walk through your portfolio, articulate your creative process, and discuss client interactions, demonstrating strong communication and presentation abilities.

• PowerPoint/Template Examples: Include examples of robust PowerPoint templates or design systems you've built, explaining their structure and benefits for non-designers.

Challenge Preparation:

• Be prepared for a design challenge that may involve creating a sales collateral piece or presentation based on a hypothetical scenario, testing your ability to work under pressure and translate business needs quickly.

• Practice articulating your design strategy and how it supports sales objectives.

• Research Strongpoint Partners, its network of firms, and the retirement services industry to understand their market and potential design needs.

📝 Enhancement Note: The interview process is highly geared towards assessing a candidate's ability to operate autonomously, manage programs, and influence stakeholders, which are critical in operations roles. The portfolio is not just a showcase of art but a demonstration of problem-solving and business impact.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: InDesign, Illustrator, Photoshop (Advanced proficiency required).

• Figma: For collaborative design workflows and potentially UI/UX elements.

• Microsoft PowerPoint: Advanced presentation design and template system creation.

• Microsoft Office Suite: Word, Excel, Outlook for general productivity and communication.

Analytics & Reporting:

• While not explicitly listed, the role requires tracking program utilization and reporting performance. Familiarity with basic analytics tools or reporting dashboards might be beneficial, especially in understanding how design impacts metrics. CRM & Automation:

• HubSpot, Squarespace, Canva: Preferred but not required. Proficiency in these tools can streamline digital marketing efforts and integrate with marketing automation workflows.

📝 Enhancement Note: The emphasis on Adobe Creative Suite, Figma, and advanced PowerPoint skills is standard for senior design roles. However, the "Program Ownership" aspect suggests that an understanding of how design integrates with CRM (e.g., HubSpot) and marketing automation is increasingly valuable for GTM-aligned roles.

👥 Team Culture & Values

Operations Values:

• Client Focus: A strong emphasis on serving clients (partners, advisors) with accuracy, compliance, and excellent service, reflecting the core values of the retirement services industry.

• Innovation & Growth: Recognition as a fast-growing company suggests a culture that embraces innovation, adaptation, and continuous improvement.

• Collaboration & Respect: Certified as a "Great Place to Work," indicating a commitment to an inclusive environment, teamwork, and mutual respect.

• Data-Driven Approach: The need to track and report on program performance suggests a preference for objective measurement and evidence-based decision-making.

• Ownership & Accountability: The expectation for the Senior Graphic Designer to "own" a program highlights a culture that values initiative, responsibility, and proactive problem-solving.

Collaboration Style:

• Cross-functional Integration: The role necessitates working closely with sales, marketing, and partner leadership, requiring a collaborative style that bridges creative and business functions.

• Stakeholder Management: The ability to effectively communicate, present, and incorporate feedback from diverse stakeholders (from Partner Presidents to individual advisors) is crucial.

• Proactive Communication: Given the remote/hybrid setup, proactive and clear communication is essential for maintaining alignment and fostering a connected team environment.

📝 Enhancement Note: The "Great Place to Work" certification and emphasis on client success and collaboration point to a supportive yet results-oriented culture. For a GTM-focused role, understanding how to align creative efforts with sales and client success objectives within this culture will be key.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Multi-Brand Consistency: Balancing the distinct brand identities of 25+ partner firms while maintaining an overall professional and cohesive look for Strongpoint Partners.

• Scaling a New Program: Defining, refining, and successfully scaling the advisor-facing sales collateral program across a diverse network requires strategic planning and execution.

• Balancing Creative Vision with Business Needs: Effectively translating sales objectives and client feedback into compelling design solutions, while advocating for design best practices.

• Remote Collaboration: Maintaining strong relationships and clear communication with stakeholders across different locations and time zones in a remote/hybrid environment.

Learning & Development Opportunities:

• GTM Strategy & Sales Enablement: Gaining deep insight into sales processes, GTM strategies, and how creative assets directly support revenue generation.

• Program Management: Developing skills in defining, launching, and scaling service offerings within a corporate structure.

• Cross-Industry Expertise: Learning about the retirement services industry and its specific marketing and sales challenges.

• Leadership Potential: Opportunity to grow into a leadership role overseeing creative services or sales enablement functions as the company and its network expand.

📝 Enhancement Note: The challenges presented are typical for roles that bridge creative execution with strategic business objectives, particularly in a distributed or multi-entity organization, and they offer significant opportunities for professional development in areas beyond traditional design.

💡 Interview Preparation

Strategy Questions:

• "Describe your experience owning and scaling a program or service offering. What were the key challenges and successes?" (Focus on the sales collateral program ownership).

• "How do you approach translating complex business objectives or sales goals into effective visual designs?" (Highlight strategic thinking and client-centric approach).

• "Walk us through a challenging client interaction where you had to present creative work or manage difficult feedback. How did you handle it?" (Demonstrate stakeholder management and communication skills). Company & Culture Questions:

• "What interests you about Strongpoint Partners and its network of firms?" (Show research into their industry and business model).

• "How do you ensure brand consistency when working with multiple distinct brands?" (Discuss your experience with brand guidelines and design systems).

• "How do you measure the success of your design work, particularly in a sales enablement context?" (Focus on ROI, engagement, and impact on sales goals). Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically. Consider grouping by brand, project type (e.g., sales collateral, digital marketing), or by demonstrating specific skills (e.g., multi-brand management, template systems).

• Storytelling: For each key project, tell a story: the client's challenge, your role and approach, the creative solution, and the outcome or impact.

• Highlight Program Ownership: Select examples that showcase your ability to take initiative, manage projects end-to-end, and scale offerings.

• Demonstrate Technical Skills: Be ready to discuss your proficiency with Adobe Creative Suite, Figma, and PowerPoint, perhaps showing examples of template systems or advanced presentation designs.

• Quantify Results: Use data where possible to illustrate the effectiveness of your designs.

📝 Enhancement Note: Interview questions will likely probe beyond pure design skill to assess strategic thinking, program management capabilities, and client-facing acumen, aligning with the GTM and operational aspects of the role.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the provided link on Greenhouse.

• Portfolio Customization: Curate your portfolio to prominently feature examples of sales collateral, multi-brand design, presentation design (especially PowerPoint templates), and any experience with program ownership or scaling creative services. Tailor your resume to highlight these specific requirements.

• Resume Optimization: Ensure your resume clearly outlines 8+ years of relevant experience, advanced technical skills (Adobe Suite, Figma, PowerPoint), client-facing experience, and any achievements related to program growth or sales enablement. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, how you manage client relationships, your approach to scaling programs, and your experience with brand systems. Prepare to present your portfolio with specific examples demonstrating the required skills.

• Company Research: Thoroughly research Strongpoint Partners, its network of firms, and the retirement services industry. Understand their value proposition, target audience, and the role design plays in their GTM strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.