Graphic Designer (12 Month Contract)

📍 Job Overview

Job Title: Graphic Designer (12 Month Contract)

Company: Vacances Air Canada Vacations / Air Canada Rouge

Location: Montreal, QC, Canada

Job Type: Temporary Contract

Category: Marketing & Creative Operations

Date Posted: April 20, 2026

Experience Level: Mid-Level (4+ years)

Remote Status: Hybrid

🚀 Role Summary

• This role is crucial for the Marketing department, focusing on visual content creation and campaign execution within a dynamic travel industry environment.

• The Graphic Designer will be responsible for translating creative concepts into various marketing assets, ensuring brand consistency and adherence to art direction across all platforms.

• Key responsibilities include the adaptation of creative concepts for 360° advertising campaigns, digital and print collateral development, and video editing.

• The position requires strong proficiency in design software, excellent organizational skills, and the ability to manage multiple projects under tight deadlines, contributing to the overall marketing strategy and brand presence.

📝 Enhancement Note: While the role is for a Graphic Designer, its placement within a Marketing department and the emphasis on "campaign execution," "declination of concepts graphics," and "360° advertising campaigns" suggest a strong connection to GTM operations. The requirement for time estimation and collaboration with marketing teams highlights the operational aspects of creative production. The role is categorized under Marketing & Creative Operations to reflect this blend.

📈 Primary Responsibilities

• Adapt and execute creative concepts for comprehensive 360-degree advertising campaigns across various media channels.

• Maintain strict adherence to brand guidelines and art direction to ensure a uniform and cohesive visual identity across all marketing and communication materials.

• Develop a wide range of creative assets, including static and animated HTML web banners, printed and digital brochures, flyers, promotional items, and video content.

• Collaborate closely with the marketing department to gather all necessary information and project requirements, ensuring alignment with campaign objectives.

• Provide accurate time estimations for design tasks and projects, facilitating efficient workflow planning and resource allocation.

• Meticulously proofread and revise all creative work to ensure accuracy, high quality, and adherence to brand standards before final sign-off and approvals.

• Stay informed about emerging technologies and current design trends to bring innovative ideas and approaches to creative projects.

• Manage multiple design projects simultaneously, prioritizing tasks effectively to meet strict deadlines in a fast-paced environment.

• Contribute to the overall quality and accuracy of content, ensuring all creative deliverables meet established standards.

📝 Enhancement Note: The responsibilities are detailed to reflect the operational aspects of a graphic design role within a marketing context, emphasizing project management, collaboration, and quality control, which are key in GTM operations.

🎓 Skills & Qualifications

Education: College or university diploma in Graphic Design.

Experience: Minimum of four (4) years of experience in a similar graphic design role, with a proven track record demonstrated through a supporting portfolio.

Required Skills:

• Proficiency in the Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign, After Effects).

• Experience working in a Mac operating system environment.

• Strong understanding of design principles, layout, typography, and color theory.

• Proven ability to adapt creative concepts for 360° advertising campaigns.

• Experience in producing a variety of marketing collateral, including web banners (static and animated HTML), brochures, flyers, and promotional items.

• Excellent communication and interpersonal skills, with a demonstrated analytical sense.

• High level of initiative and creativity in developing design solutions.

• Demonstrated good judgment and professionalism in all interactions and work outputs.

• Highly developed organizational skills and the ability to effectively manage multiple projects and meet tight deadlines.

• Strong problem-solving capabilities.

• Team spirit and the ability to provide positive leadership and collaboration.

Preferred Skills:

• Experience within the travel industry.

• Basic video editing skills.

• Familiarity with HTML/CSS for web banner production.

• Bilingual proficiency in French and English (oral and written) is strongly preferred, as indicated by the linguistic requirements.

📝 Enhancement Note: The required experience level is inferred from the "Minimum of four (4) years of experience" requirement, categorizing the role as mid-level. The preferred skills are explicitly called out or strongly implied by the responsibilities and requirements. Bilingualism is highlighted as a key asset.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of four years of professional graphic design work is mandatory.

• The portfolio should demonstrate versatility across various media, including digital (web banners, social media graphics, HTML ads) and print (brochures, flyers, promotional items).

• Include case studies or examples that highlight the adaptation of creative concepts for integrated advertising campaigns, showing how individual pieces contribute to a larger strategy.

• Showcase projects that reflect an understanding of branding consistency and art direction.

Process Documentation:

• While not explicitly stated as a formal requirement, candidates should be prepared to discuss their design process, from concept ideation and client brief interpretation to final asset delivery.

• Be ready to explain how you manage project timelines, estimate time requirements, and ensure quality control and accuracy in your work.

• Demonstrate an understanding of how your design work fits into broader marketing campaigns and contributes to business objectives.

📝 Enhancement Note: The requirement for a "Supporting portfolio" is directly stated. The other points are inferred based on the responsibilities listed, such as adapting concepts for campaigns, producing various collateral, and managing projects, which necessitate a discussion of process during an interview.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Graphic Designer with 4+ years of experience in Montreal, QC, a competitive salary range for this contract position would typically be between CAD $55,000 - $75,000 annually, prorated for a 12-month contract. This estimate considers the cost of living in Montreal, the specific industry (travel), and the required skill set.

Benefits:

• Generous employee travel program privileges (eligibility after 6 months of service).

• Hybrid work model, offering a balance between in-office collaboration and remote flexibility.

• Comprehensive health and dental benefit plans for eligible employees and their families.

• Access to training and development tools to support professional growth.

Working Hours: The role is associated with a standard 40-hour work week.

📝 Enhancement Note: The salary range is an estimate based on typical market rates for a Graphic Designer in Montreal with the specified experience level and contract duration. Benefits mentioned are extracted directly from the job description. The working hours are inferred from the standard industry practice for full-time roles. Note that some benefits are explicitly stated as applying to permanent, full-time employees.

🎯 Team & Company Context

🏢 Company Culture

Industry: Travel & Tourism. Air Canada Vacations is a prominent tour operator offering a wide array of vacation packages, tours, and cruises, catering to diverse traveler needs. This industry is characterized by its fast-paced nature, seasonality, and a strong focus on customer experience and brand representation.

Company Size: Air Canada Vacations, as part of Air Canada, is a large enterprise. The specific department size for marketing is not detailed but is implied to be collaborative, working closely with senior designers.

Founded: Air Canada Vacations has been operating for over 50 years, indicating a stable and established presence in the market.

Team Structure:

• The Graphic Designer will work within the Marketing department.

• Close collaboration is expected with senior designers, suggesting a mentorship or team-based approach to creative projects.

Methodology:

• Creative concept adaptation and execution for 360° campaigns.

• Emphasis on maintaining brand uniformity and art direction across all assets.

• Data-informed design decisions, with a focus on performance metrics for digital assets like web banners.

• Continuous monitoring of design trends and emerging technologies to inform creative output.

• Collaborative workflow, involving information gathering and feedback loops with marketing stakeholders.

Company Website: https://www.vacations.aircanada.com/

📝 Enhancement Note: The company context is derived from the provided description and general knowledge of the travel industry and Air Canada. The emphasis on "360° advertising campaigns" and "creative concepts" points to a GTM-aligned marketing approach.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level within the creative operations sphere. It requires independent contribution and execution of design tasks under the guidance of senior designers, with an expectation of understanding how creative outputs fit into broader marketing strategies and campaigns.

Reporting Structure: The Graphic Designer will report to senior designers and collaborate with the marketing department, indicating a hierarchical structure within the creative team but also a matrixed approach to project collaboration.

Operations Impact: The Graphic Designer's work directly impacts the company's brand perception, marketing campaign effectiveness, and customer engagement through visually appealing and consistent collateral. High-quality design contributes to trust and desirability in the competitive travel market.

Growth Opportunities:

• Skill Development: Opportunity to hone skills in various design disciplines, including digital and print, and potentially gain exposure to video editing and HTML banner creation. Learning from senior designers offers mentorship in advanced techniques and strategic design thinking.

• Industry Exposure: Gain valuable experience within the travel industry, understanding its unique marketing challenges and creative demands.

• Portfolio Enhancement: The diverse range of projects offers a chance to build a robust portfolio showcasing adaptability and a broad skill set.

• Contract to Permanent Potential: While a 12-month contract, successful performance could lead to opportunities for extension or permanent roles within Air Canada Vacations or Air Canada, depending on business needs and performance.

📝 Enhancement Note: The growth analysis is based on the role's responsibilities, the collaborative environment, and typical career progression paths for graphic designers, especially within a large organization like Air Canada.

🌐 Work Environment

Office Type: The job description mentions a "Hybrid work model," indicating a blend of in-office and remote work. This suggests a modern office environment that balances collaboration with individual work needs.

Office Location(s): The primary office location is Montreal, QC. The specific office details are not provided, but it's a major metropolitan center with standard corporate amenities.

Workspace Context:

• Collaborative Environment: The role necessitates close collaboration with senior designers and the marketing department, implying an open or team-oriented office setup conducive to brainstorming and feedback sessions.

• Tools & Technology: Access to standard graphic design tools and technology, particularly the Adobe Creative Suite on a Mac environment, is expected.

• Team Interaction: Opportunities for direct interaction with marketing teams will be frequent, fostering a dynamic and communicative work atmosphere.

Work Schedule: The role is listed with a standard 40-hour work week. The hybrid model likely allows for some flexibility in scheduling, though specific arrangements would be determined by team needs and management.

📝 Enhancement Note: The "Hybrid work model" is directly stated. Other aspects of the work environment are inferred based on standard corporate practices for creative roles in major cities.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of applications, focusing on qualifications, experience, and the mandatory portfolio.

• Portfolio Review & Technical Interview: Candidates will likely present their portfolio, discussing specific projects, their design process, and how they approach creative challenges. This stage will assess technical skills in Adobe CC and understanding of design principles.

• Skills-Based Assessment: A practical design exercise or a case study may be administered to evaluate problem-solving abilities, creativity, and time management under pressure.

• Behavioral/Cultural Fit Interview: An interview with hiring managers and potentially senior designers or marketing team members to assess communication skills, teamwork, initiative, professionalism, and alignment with company values.

• Final Selection: Based on overall assessment of skills, experience, portfolio, and cultural fit.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 of your strongest projects that best represent the skills needed for this role (e.g., campaign adaptation, digital/print collateral, branding).

• Showcase Process: For each project, briefly explain the brief, your design process, challenges faced, solutions implemented, and the final outcome. Highlight your role in collaborative efforts.

• Quantify Impact: If possible, include metrics or outcomes related to your designs (e.g., engagement rates for web banners, effectiveness of a campaign).

• Tailor to Travel: If you have travel industry experience, ensure those projects are prominently featured. If not, demonstrate how your transferable skills apply.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, whether it's a digital link or a physical presentation.

Challenge Preparation:

• Be prepared for a design challenge that might involve adapting existing creative concepts or creating new assets based on a brief.

• Practice time management to complete the task within the allotted timeframe.

• Focus on delivering a clean, on-brand solution that addresses the core requirements of the challenge.

• Be ready to articulate your design choices and rationale clearly and concisely.

📝 Enhancement Note: This section is crafted based on standard hiring practices for creative roles, especially in larger organizations. The emphasis on portfolio and process is crucial for design positions.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential, including Photoshop, Illustrator, InDesign.

• Motion Graphics/Video Editing: Adobe After Effects and/or Premiere Pro are highly beneficial given the mention of video editing and animated banners.

• Mac Environment: Proficiency in macOS is a requirement.

Analytics & Reporting:

CRM & Automation:

• No specific CRM or marketing automation tools are listed as required for this role. The focus is on direct creative asset production.

📝 Enhancement Note: The tools listed are directly derived from the job description's requirements ("Adobe CC suite," "Mac environment") and responsibilities ("video editing," "Web banners static and animated HTML").

👥 Team Culture & Values

Operations Values:

• Teamwork & Collaboration: A strong emphasis on working collaboratively with senior designers and the marketing department, contributing to a unified team effort.

• Creativity & Initiative: Encouragement to bring new ideas and demonstrate initiative in design solutions and staying updated on trends.

• Professionalism & Judgment: Maintaining high standards of work, professionalism, and sound judgment in all tasks and interactions.

• Quality & Accuracy: Commitment to producing high-quality, accurate, and error-free creative work.

• Adaptability: Ability to thrive in a dynamic and fast-paced work environment, managing change and multiple priorities.

Collaboration Style:

• Cross-functional Integration: Close liaison with the marketing department to ensure creative aligns with strategic goals.

• Mentorship & Learning: Working closely with senior designers implies a culture of knowledge sharing and mentorship.

• Feedback-Driven: The process of proofreading, revising, and obtaining sign-offs suggests a culture where feedback is integral to the creative process.

📝 Enhancement Note: These values and collaboration styles are inferred from the company description, the role's responsibilities, and the "Team spirit" and "Comfortable in a dynamic and fast-paced work environment" requirements.

⚡ Challenges & Growth Opportunities

Challenges:

• Adapting to Brand Guidelines: Ensuring all creative output consistently adheres to Air Canada Vacations' established brand identity and art direction across diverse campaign materials.

• Managing Multiple Projects: Effectively balancing the demands of several concurrent projects with varying deadlines and creative requirements in a fast-paced setting.

• Staying Current with Trends: Continuously integrating new design trends and technologies into creative work while maintaining brand integrity.

• Balancing Creative and Operational Demands: Fulfilling creative vision while meeting strict production timelines and stakeholder requirements.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunity to refine skills in digital design, motion graphics, and potentially video editing through hands-on project work and collaboration with senior designers.

• Industry Insight: Deepen understanding of marketing strategies and creative execution within the highly competitive travel industry.

• Portfolio Expansion: Develop a diverse portfolio showcasing a wide range of creative assets and campaign contributions.

• Mentorship: Learn from experienced senior designers, gaining insights into advanced design techniques and strategic creative thinking.

📝 Enhancement Note: Challenges are identified based on the inherent demands of the role and industry. Growth opportunities are framed around skill enhancement and industry exposure.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for adapting a core creative concept across multiple platforms (digital banners, print brochures, video)."

• "How do you ensure brand consistency and maintain art direction when working on different projects simultaneously?"

Company & Culture Questions:

• "What interests you about the travel industry and Air Canada Vacations specifically?"

• "How do you approach staying updated on design trends and incorporating them into your work?"

Portfolio Presentation Strategy:

• Structure Your Narrative: For each selected project, clearly state the objective, your role, the process, challenges, and the outcome.

• Highlight Campaign Integration: Emphasize projects where your work was part of a larger campaign, demonstrating strategic thinking.

• Showcase Versatility: Present a mix of digital and print work, and any video or animation examples.

• Explain Your Tools: Briefly mention the Adobe CC tools used for each project.

• Address Bilingualism: Be prepared to discuss your fluency in French and English and how it aids your work.

📝 Enhancement Note: These questions are designed to probe the candidate's understanding of campaign operations, creative process management, and collaborative skills, crucial for this role. The portfolio strategy focuses on demonstrating relevant capabilities.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Dayforce platform.

• Portfolio Customization: Ensure your submitted portfolio prominently features examples of integrated campaign work, digital assets (banners, brochures), and any video editing experience. Tailor your presentation to highlight your adaptability and creativity.

• Resume Optimization: Update your resume to clearly outline your 4+ years of graphic design experience, highlighting proficiency in the Adobe CC suite, Mac environment, and any relevant industry experience (travel). Use keywords such as "campaign adaptation," "brand consistency," "digital design," and "print collateral."

• Interview Preparation: Practice discussing your design process, time management strategies, and how you collaborate with marketing teams. Be ready to articulate your creative rationale and showcase your problem-solving skills.

• Company Research: Familiarize yourself with Air Canada Vacations' current marketing campaigns, brand aesthetic, and company values to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.