Global Marketing - Brand Designer - Temporary less 6 month

📍 Job Overview

Job Title: Global Marketing - Brand Designer - Temporary less 6 month

Company: SAP

Location: Berlin, Germany

Job Type: Limited Full Time, Temporary

Category: Marketing Operations, Creative Operations, Brand Management

Date Posted: August 11, 2026

Experience Level: Entry Level (0-2 years)

Remote Status: Hybrid

🚀 Role Summary

• Responsible for conceptualizing and executing visually compelling brand assets across diverse digital and print channels, ensuring adherence to global brand standards.

• Develop and maintain critical brand assets, including design guidelines, templates, and visual identity systems to empower internal teams.

• Collaborate closely with cross-functional marketing, product, and communications teams to translate creative briefs into impactful design solutions.

• Uphold brand consistency and quality across all marketing materials, including social media, presentations, events, and product marketing initiatives.

• Contribute to the strategic development and execution of integrated brand campaigns from ideation through to final delivery.

📝 Enhancement Note: This role is classified as a temporary position for less than six months, indicating a project-based need within the Global Marketing department. The emphasis on "entry-level" combined with the need for a "strong design portfolio" suggests that while formal years of experience may be less critical, demonstrated practical skills and creative potential are paramount. The hybrid work arrangement implies a need for adaptability and effective remote collaboration alongside on-site engagement.

📈 Primary Responsibilities

• Design and produce engaging, on-brand marketing collateral for various platforms, including social media graphics, presentation decks, event materials, digital advertisements, and product marketing assets.

• Create and manage reusable design templates and assets to enhance efficiency and ensure brand consistency across the organization.

• Collaborate with marketing managers, product marketers, and communications specialists to understand project requirements and deliver creative solutions that align with business objectives.

• Actively participate in design critiques, providing constructive feedback to peers and stakeholders, and incorporating feedback into design iterations.

• Ensure all design outputs adhere to established brand guidelines, visual identity standards, and typography/color theory principles.

• Conduct quality assurance checks on design work, both internal and from external agencies, to maintain a high standard of brand representation.

• Contribute to the conceptualization and execution phases of major brand campaigns, bringing creative ideas and visual solutions to life.

📝 Enhancement Note: The responsibilities outline a hands-on design role with a strong focus on brand execution and collaboration. The emphasis on "developing and maintaining brand guidelines, design systems, and visual identity standards" suggests the designer will not only create assets but also contribute to the foundational elements of SAP's visual brand. This requires a blend of creative talent and an understanding of brand architecture and governance.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is preferred. Equivalent practical experience and a strong portfolio will be considered.

Experience: 0-2 years of professional experience in graphic design, with a focus on brand design, marketing collateral, or digital asset creation. Experience within a large, global organization or in the technology sector is a plus.

Required Skills:

• Proven ability in visual storytelling, translating complex concepts into clear and compelling designs across digital and print mediums.

• High proficiency in industry-standard design software, including Figma, Adobe Creative Suite (Illustrator, Photoshop, InDesign), or equivalent tools.

• Demonstrated ability to develop and maintain brand thinking, visual consistency, and creative problem-solving skills, evidenced by a strong design portfolio.

• Solid understanding of typography and color theory, with an intuitive grasp of visual systems and their impact.

• Exceptional attention to detail, with the capacity to uphold brand standards under tight deadlines.

• Strong collaborative communication skills, enabling effective articulation of design decisions and constructive reception of feedback from non-designers.

• A growth mindset, characterized by curiosity, a proactive approach to seeking feedback, and a commitment to continuous learning and skill development. Preferred Skills:

• Experience with motion graphics or basic animation principles.

• Familiarity with design systems and their implementation.

• Exposure to A/B testing design variations for marketing campaigns.

• Understanding of user interface (UI) principles for digital assets.

• Experience in a fast-paced, global corporate environment.

📝 Enhancement Note: The "0-2 years" experience level suggests that candidates are expected to have foundational design skills and a portfolio that showcases potential and understanding of brand principles, rather than extensive professional project management experience. The emphasis on Figma and Adobe Creative Suite indicates a need for proficiency in industry-standard tools for both digital and print design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of design projects showcasing strong brand thinking, visual consistency, and creative problem-solving across diverse formats (e.g., digital campaigns, social media, presentations, print collateral).

• Demonstrations of understanding and application of typography and color theory in practice.

• Examples of how complex ideas were translated into clear, compelling visual designs.

• Evidence of working within established brand guidelines or developing them.

• Case studies or project descriptions that highlight the designer's role, process, and the impact of their design decisions. Process Documentation:

• Ability to articulate the design process followed for key portfolio projects, from brief interpretation to final asset delivery.

• Examples of how feedback was incorporated and design iterations were managed.

• Documentation of how brand guidelines were applied or contributed to.

• Showcase of efficiency in asset creation, potentially through the use of templates or design systems.

📝 Enhancement Note: Given the entry-level nature, the portfolio is the primary evaluation tool. It needs to clearly demonstrate the candidate's ability to execute on brand, understand design principles, and collaborate effectively, rather than showcasing extensive project management or strategic leadership in design.

💵 Compensation & Benefits

Salary Range: Based on SAP's typical compensation structure for entry-level, temporary roles in Berlin, Germany, and considering the tech industry standards, a projected hourly rate or monthly salary would likely range from €2,200 to €3,000 gross per month, or approximately €15-€20 per hour. This estimate is for a temporary, less than 6-month contract.

Benefits:

• Comprehensive health and well-being support programs.

• Access to flexible working models, promoting work-life balance.

• Opportunities for personal development and continuous learning.

• Potential exposure to cutting-edge technologies and global marketing initiatives.

• Participation in a collaborative and inclusive work environment.

Working Hours: The role is expected to be a full-time temporary position, typically around 40 hours per week, with potential for flexibility depending on project demands and hybrid work arrangements.

📝 Enhancement Note: As this is a temporary role, benefits may differ from permanent positions. The salary estimate is based on typical contract rates for junior designers in major German tech hubs like Berlin, considering the "Limited Full Time" designation and the temporary nature. The exact compensation will depend on the candidate's specific qualifications and the duration of the contract.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software and Technology, specifically Enterprise Resource Planning (ERP), Cloud Computing, Database, Analytics, and Business Application Software. SAP is a global leader in this space, impacting over 20 industries and 80% of global commerce.

Company Size: SAP is a very large enterprise, employing over 100,000 people worldwide. This large scale means access to extensive resources, global projects, and a diverse talent pool. For a designer, this offers exposure to complex brand challenges and opportunities to work on high-impact initiatives.

Founded: SAP was founded in 1972. Its long history in the enterprise software market signifies stability, deep industry expertise, and a well-established brand identity.

Team Structure: The Brand Designer will likely be part of the Global Marketing team, specifically within a brand or creative services unit. This team collaborates closely with other marketing functions (product marketing, digital marketing, communications) and potentially with product development and sales enablement teams. The structure emphasizes cross-functional teamwork and alignment with broader business objectives.

Methodology: SAP emphasizes a "Build it. Bring it. Belong." philosophy, encouraging innovation, execution, and inclusivity. In design, this translates to fostering a creative environment where designers are empowered to bring their best ideas, execute them effectively, and contribute to a supportive team culture. Data-driven insights are likely used to inform design decisions, particularly in campaign performance and brand perception.

Company Website: https://www.sap.com/

📝 Enhancement Note: SAP's "We help the world run better" slogan and its positioning as a global leader in enterprise software provide context for the brand's overall tone and the scale of design challenges. The emphasis on inclusion ("We win with inclusion") suggests a culture that values diverse perspectives, which is crucial for creative teams.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at an entry-level (0-2 years experience) within the Brand Design function. It's a specialized role focused on visual execution and brand consistency, serving as a foundational step for a career in brand management, graphic design, or marketing creative services within a large enterprise. The temporary nature means it's ideal for gaining specific project experience or exploring a new industry.

Reporting Structure: The Brand Designer will likely report to a Design Lead, Brand Manager, or a Creative Director within the Global Marketing department. This structure allows for guidance on design projects and adherence to brand strategy.

Operations Impact: As a Brand Designer, the impact is primarily on the visual representation and consistency of the SAP brand across all marketing touchpoints. This directly influences brand perception, audience engagement, and the effectiveness of marketing campaigns. Strong visual design can enhance clarity, build trust, and differentiate SAP in a competitive technology market.

Growth Opportunities:

• Skill Development: Opportunity to refine skills in core design tools (Figma, Adobe Creative Suite), master typography and color theory in a corporate context, and gain experience in digital and print asset creation for a global brand.

• Industry Exposure: Gain hands-on experience in the enterprise software and cloud technology sector, understanding its unique branding and communication needs.

• Portfolio Enhancement: Build a robust portfolio with high-profile projects for a recognized global brand like SAP, significantly enhancing future career prospects in design.

• Networking: Connect with a global network of marketing professionals, designers, and cross-functional teams within SAP.

📝 Enhancement Note: While this is a temporary role, the experience gained at a company like SAP offers significant value for career progression. The growth opportunities focus on tangible skill acquisition and portfolio building, which are critical for entry-level professionals.

🌐 Work Environment

Office Type: The role is designated as Hybrid, indicating a blend of remote work and in-office presence. This suggests SAP offers modern office facilities designed for collaboration and focus, alongside the flexibility of remote work.

Office Location(s): The primary location is Berlin, Germany (10557). SAP has multiple offices globally, but this specific role is based in Berlin. The hybrid model likely means specific days will be required in the Berlin office for team meetings, collaborative sessions, and project work.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on teamwork suggest opportunities to collaborate with designers, marketers, and other stakeholders in person and virtually.

• Tools & Technology: Access to industry-standard design software and potentially internal design systems or asset management tools.

• Team Interaction: Regular interaction with the Global Marketing team, participating in design reviews, brainstorming sessions, and project kick-offs.

Work Schedule: The standard work schedule is likely 40 hours per week. The hybrid arrangement offers some flexibility in how and where these hours are completed, balancing remote work with necessary in-office days for team cohesion and strategic alignment.

📝 Enhancement Note: The hybrid nature of the role in Berlin means candidates should be comfortable with commuting to the SAP office for designated days. This setup is designed to balance individual work needs with team collaboration and company culture engagement.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and design aesthetic.

• Portfolio Review & Discussion: An interview, likely with a hiring manager and/or a senior designer, to walk through your portfolio. Expect questions about your design process, creative choices, and how you approach brand challenges.

• Skills Assessment: Potentially a short design exercise or a discussion focused on specific design tools (e.g., Figma, Adobe Suite) or brand application scenarios.

• Team/Cultural Fit Interview: An opportunity to meet with potential team members to assess collaboration style and alignment with SAP's culture of inclusion and growth.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest projects that best represent your brand design skills and versatility.

• Tell a Story: For each project, clearly articulate the brief, your role, your design process, key decisions, and the outcome or impact.

• Highlight Brand Consistency: Emphasize how you maintained or developed brand integrity across different assets.

• Showcase Tool Proficiency: Be ready to discuss your use of Figma, Adobe Creative Suite, and other relevant tools.

• Demonstrate Problem-Solving: Explain how you tackled design challenges and arrived at your solutions.

• Keep it Concise: Be prepared to present your portfolio efficiently, focusing on the most impactful elements.

Challenge Preparation:

• Brand Application: Prepare to discuss how you would apply SAP's brand guidelines to a hypothetical marketing asset.

• Design Systems: Understand the concept of design systems and how they contribute to brand consistency and efficiency.

• Collaboration Scenarios: Think about how you would communicate design decisions to non-designers or handle constructive criticism.

📝 Enhancement Note: For an entry-level role, the portfolio review is paramount. The emphasis will be on your demonstrated skills, creative thinking, and potential to grow within the SAP brand framework, rather than extensive professional experience.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable vector graphics. Proficiency is expected for UI/UX elements and digital asset creation.

• Adobe Creative Suite:

  • Illustrator: For vector graphics, logos, icons, and complex illustrations.
  • Photoshop: For image manipulation, digital painting, and creating raster-based assets.
  • InDesign: For layout design of print materials, presentations, and multi-page documents.

• Other Potential Tools: Depending on the specific team needs, familiarity with presentation software (e.g., PowerPoint, Google Slides) and potentially basic video editing or motion graphics tools could be beneficial.

Analytics & Reporting: While not a primary focus for this role, an understanding of how design impacts campaign performance metrics (e.g., click-through rates, engagement) is valuable. Familiarity with basic analytics dashboards could be helpful for understanding asset performance.

CRM & Automation: Not directly applicable to this design role, but awareness of how marketing automation platforms (e.g., SAP Marketing Cloud) utilize designed assets is a plus.

📝 Enhancement Note: The explicit mention of Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign) indicates these are the core technical requirements for this role. Candidates should be prepared to demonstrate proficiency in these tools.

👥 Team Culture & Values

Operations Values:

• "Bring it": Emphasizes taking initiative, bringing your best ideas, and executing them with skill and dedication. For a designer, this means actively contributing creative concepts and delivering high-quality work.

• "Build it": Focuses on the tangible output and the process of creation. Designers are expected to construct visually appealing and effective assets that represent the brand.

• "Belong": Highlights inclusivity, collaboration, and mutual support. Designers are encouraged to be themselves, share perspectives, and contribute to a positive team environment where diverse thinking is valued.

• "We win with inclusion": Reinforces SAP's commitment to diversity and inclusion, ensuring that all voices are heard and that the company benefits from a wide range of backgrounds and experiences.

Collaboration Style:

• Cross-functional Integration: Designers will work closely with marketing strategists, product managers, and communication specialists, requiring clear communication and the ability to translate business needs into design solutions.

• Constructive Feedback Culture: Design critiques are a formal part of the process, fostering an environment where feedback is shared openly and used for improvement.

• Shared Ownership: While design has its own craft, there's an emphasis on collective success in marketing campaigns and brand initiatives.

📝 Enhancement Note: SAP's values ("Bring it. Build it. Belong.") are central to its culture. For a designer, this means being proactive, detail-oriented in execution, and a collaborative team player who values diverse perspectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency at Scale: Ensuring visual uniformity across a vast array of marketing materials for a global enterprise like SAP, while still allowing for creative expression.

• Balancing Speed and Quality: Delivering high-quality design assets quickly to meet the demands of fast-paced marketing campaigns and project timelines.

• Translating Technical Concepts: Visually representing complex enterprise software solutions in an accessible and compelling manner for diverse audiences.

• Adapting to Evolving Brand Needs: Staying current with brand guidelines and design trends to ensure SAP's visual identity remains modern and relevant.

Learning & Development Opportunities:

• Mastering Corporate Design Systems: Gaining experience in applying and contributing to large-scale design systems within a global corporation.

• Industry-Specific Design: Developing expertise in designing for the B2B technology sector, understanding its nuances and best practices.

• Cross-Disciplinary Learning: Exposure to various marketing disciplines, understanding how design integrates with content, digital strategy, and product marketing.

• Professional Development Resources: Access to SAP's learning platforms and potential opportunities for workshops or online courses related to design and marketing.

📝 Enhancement Note: The challenges presented are typical for designers working within large, established corporations. The growth opportunities focus on acquiring specialized skills and knowledge relevant to enterprise-level brand management and B2B marketing design.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a complex marketing brief into a visual design concept. Can you walk us through an example from your portfolio?" (Focus on structured approach, ideation, and execution)

• "How do you ensure brand consistency across different design projects and platforms? What role do brand guidelines play in your work?" (Highlight attention to detail and brand stewardship)

• "Imagine you need to design a social media graphic for a new SAP cloud product. What are the first steps you would take, and what elements would you consider?" (Assess practical application of design principles and brand knowledge) Company & Culture Questions:

• "What interests you about SAP as a company and our brand?" (Research SAP's mission, products, and recent marketing efforts)

• "How do you approach receiving and incorporating feedback on your designs, especially from non-designers?" (Demonstrate openness to critique and collaborative spirit)

• "SAP values 'inclusion.' How do you see diversity of thought impacting design outcomes?" (Connect personal values to company culture) Portfolio Presentation Strategy:

• Start with Impact: Begin with your strongest, most relevant project.

• Tell the Story: For each project, clearly state the objective, your role, the problem you solved, your design process, and the outcome. Use visuals effectively.

• Highlight Brand Application: Specifically point out how you adhered to or interpreted brand guidelines.

• Showcase Tool Proficiency: Be ready to discuss your use of Figma, Adobe Creative Suite, and any other relevant tools.

• Be Concise and Engaging: Practice your presentation to ensure it flows well and stays within the allotted time.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills, but also the ability to think strategically about brand, communicate effectively, and fit within SAP's collaborative and inclusive culture.

📌 Application Steps

To apply for this operations position:

• Submit your application through the SAP Jobs portal via the provided link.

• Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate strong brand thinking, visual storytelling, and proficiency in Figma and Adobe Creative Suite, aligning with SAP's global marketing needs.

• Resume Optimization: Ensure your resume clearly articulates your design skills, any relevant experience (even internships or academic projects), and a passion for brand development. Use keywords from the job description.

• Interview Preparation: Practice walking through your portfolio, be ready to discuss your design process, and research SAP's brand and recent marketing campaigns. Prepare to answer questions about collaboration and handling feedback.

• Company Research: Familiarize yourself with SAP's products, services, and its brand identity. Understand its mission to "help the world run better" and its commitment to inclusion.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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