Freelance Senior Graphic Designer

📍 Job Overview

Job Title: Freelance Senior Graphic Designer

Company: Omnicom Health

Location: Barcelona, Catalonia, Spain

Job Type: Contract

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-05-18T15:18:50

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Lead the conceptualization and delivery of visually compelling creative solutions across print and digital platforms, driving brand narrative for healthcare clients.

• Manage multiple design projects simultaneously, ensuring high-quality execution and adherence to deadlines in a fast-paced agency environment.

• Provide creative direction and mentorship to junior designers, fostering a collaborative and innovative design culture.

• Collaborate closely with internal teams (account management, operations, senior art directors) and external clients to define project goals and ensure design integration across campaigns.

• Maintain and elevate brand integrity across all media formats, pushing creative boundaries for award-winning healthcare advertising.

📝 Enhancement Note: The role is explicitly defined as "Freelance Senior Graphic Designer," indicating a contract-based engagement with a focus on senior-level creative output and leadership. The company's specialization in healthcare advertising suggests a need for design proficiency in medical and pharmaceutical marketing contexts.

📈 Primary Responsibilities

• Conceptualize and execute original, high-impact design solutions for diverse print and digital marketing materials, ensuring alignment with client brand guidelines and campaign objectives.

• Manage the end-to-end design process for multiple concurrent projects, from initial brief interpretation to final asset delivery, proactively identifying and mitigating potential roadblocks.

• Provide clear and constructive creative direction to junior designers, overseeing their work to ensure quality, consistency, and adherence to project specifications.

• Actively participate in client and internal team meetings, presenting design concepts, articulating strategic rationale, and receiving/incorporating feedback effectively.

• Collaborate cross-functionally with account management, project coordination, and senior art directors to ensure seamless workflow integration and timely project completion.

• Oversee proofing, finalization, and delivery processes for all design assets, maintaining rigorous technical precision and quality control.

• Stay abreast of emerging design trends, tools, and technologies, proactively integrating innovative approaches into the creative process to enhance campaign effectiveness.

• Contribute to agency-wide creative initiatives, fostering a culture of innovation and continuous improvement within the design team.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on creative execution, project management, and leadership, typical of a senior role. The emphasis on "healthcare advertising" implies a need to understand and translate complex scientific or medical information into accessible visual communications.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Visual Communications, or a related field is typically expected for a Senior Graphic Designer role. Equivalent professional experience will also be considered.

Experience: 5-10 years of professional graphic design experience, with a significant portion in an agency setting, preferably within healthcare advertising or a similarly regulated industry.

Required Skills:

• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creating sophisticated visual assets.

• Advanced skills in Figma for collaborative design, prototyping, and digital asset creation.

• Proven ability in conceptualizing and developing original design ideas from brief to final execution.

• Strong understanding of typography, color theory, layout, and visual hierarchy across both print and digital media.

• Demonstrated experience in managing multiple design projects concurrently, with exceptional organizational and time management skills.

• Experience in providing creative direction and mentoring junior design staff.

• Excellent communication and interpersonal skills, with the ability to effectively liaise with clients and internal stakeholders.

Preferred Skills:

• Experience specifically within the healthcare or pharmaceutical advertising sector.

• Familiarity with motion graphics or video editing software.

• Understanding of UX/UI principles for digital design applications.

• Experience with project management or workflow tools.

• Ability to adapt quickly to new design software and techniques.

📝 Enhancement Note: The AI-derived experience level of "5-10 years" aligns with the "Senior" title. The explicit mention of Adobe Creative Suite and Figma in the job description's technical expertise section makes these core requirements. Experience in healthcare advertising is implied by the company's specialization.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of high-quality design work demonstrating expertise across print and digital platforms, showcasing a range of creative solutions.

• Case studies that highlight the conceptualization process, problem-solving approaches, and the strategic thinking behind design decisions.

• Examples of work that maintained strict brand integrity, particularly if from regulated industries like healthcare.

• Demonstrations of proficiency with essential design tools like Adobe Creative Suite and Figma.

Process Documentation:

• The portfolio should implicitly or explicitly demonstrate the candidate's design process, including:

• Initial brief analysis and concept development.

• Iterative design stages and feedback incorporation.

• Final asset production and quality assurance.

• Collaboration with cross-functional teams.

• Adaptation to client requirements and brand guidelines.

📝 Enhancement Note: For a senior design role, a portfolio is paramount. The emphasis on "conceptualize originality" and "translate them into high-impact design solutions" means the portfolio must showcase creative thinking, not just technical execution. The "healthcare advertising" context suggests that any portfolio pieces related to this industry will be highly valued.

💵 Compensation & Benefits

Salary Range: As a freelance position based in Barcelona, Spain, and requiring 5-10 years of experience, the estimated hourly rate for a Senior Graphic Designer would typically range from €30 to €50 per hour, depending on specific project scope, duration, and the candidate's portfolio. This translates to an approximate annual freelance income of €62,400 to €104,000, assuming full-time engagement.

Benefits:

• As a freelance contractor, standard employee benefits typically do not apply. Compensation is usually project-based or hourly.

• Potential for ongoing freelance work with a leading healthcare advertising agency.

• Opportunity to work on high-profile international campaigns.

• Exposure to a dynamic and innovative agency environment.

• Professional development through challenging projects and creative problem-solving.

Working Hours: The role is listed with an implied 40-hour work week, typical for a full-time freelance engagement. Flexibility may be expected based on project deadlines and client needs, aligning with agency workflows.

📝 Enhancement Note: Salary estimates are based on freelance rates for experienced graphic designers in major European cities like Barcelona, considering the specialized nature of healthcare advertising. Benefits are framed in the context of freelance employment, focusing on project opportunities and professional exposure rather than traditional employee benefits.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Advertising and Marketing Communications. Omnicom Health is a leading global network specializing in health, providing integrated solutions across marketing, advertising, and communications.

Company Size: Omnicom Health is part of Omnicom Group, a global leader in marketing and communications. Omnicom Health itself comprises over a dozen companies with more than 4,000 employees globally, indicating a large, well-established organization with significant resources and reach.

Founded: Omnicom Group was founded in 1986. Omnicom Health operates as its specialized division. This history suggests a stable and experienced corporate structure.

Team Structure:

• The role is within the "International Arts team," suggesting a dedicated creative unit focused on global projects.

• The Senior Graphic Designer will collaborate with peers, the Operations/Traffic team, and Senior Art Directors, indicating a structured creative hierarchy.

Methodology:

• The agency emphasizes bringing "people, brands, ideas and innovation together to change real lives." This points to a culture that values creativity, collaboration, and impactful outcomes.

• Core values focus on mutual support, challenge, and responsibility ("lift each other up, challenge each other, demand from each other and encourage each other because we are responsible for each other").

• The approach to client work is geared towards transforming perceptions of what an agency can achieve through "better, more innovative communications."

Company Website: https://omnicomhealthgroup.com/

📝 Enhancement Note: The company culture is characterized by a strong emphasis on innovation, collaboration, and mutual support within a large, established network. The "International Arts team" suggests a global perspective in their creative output.

📈 Career & Growth Analysis

Operations Career Level: Senior Graphic Designer. This level signifies a high degree of creative autonomy, project leadership, and the ability to mentor junior staff. It requires a strong portfolio, deep understanding of design principles, and proven client-facing experience.

Reporting Structure: The role reports to Senior Art Directors and collaborates closely with the Operations/Traffic team, indicating a clear line of creative oversight and workflow management.

Operations Impact: The Senior Graphic Designer's impact is in translating complex healthcare messaging into compelling visual narratives that influence brand perception, drive campaign effectiveness, and ultimately contribute to client success and real-life change. This role is crucial for the agency's ability to deliver innovative and impactful creative solutions.

Growth Opportunities:

• Skill Specialization: Potential to deepen expertise in specific areas of healthcare marketing design, digital innovation, or brand strategy.

• Leadership Development: Opportunities to take on larger, more complex projects, lead creative teams on specific accounts, and gain more client-facing responsibility.

• Agency Contribution: Influence agency-wide creative initiatives and contribute to shaping the agency's creative output and reputation.

• Portfolio Expansion: Work on diverse international campaigns for leading healthcare brands, significantly enhancing professional experience and portfolio depth.

📝 Enhancement Note: This role is positioned as a senior contributor with leadership potential, offering growth through specialized skill development and increased project responsibility within the healthcare advertising domain.

🌐 Work Environment

Office Type: The role is based in Barcelona, with the description implying an agency office environment. The "Hybrid" work arrangement suggests a mix of in-office and remote work.

Office Location(s): Barcelona, Catalonia, Spain. This location offers a vibrant cultural hub and a strategic base for international operations.

Workspace Context:

• Collaborative Environment: The agency culture emphasizes mutual support, feedback exchange, and team-based problem-solving, suggesting an open and interactive workspace.

• Tools & Technology: Access to industry-standard design software (Adobe Creative Suite, Figma) and potentially other creative technologies.

• Team Interaction: Opportunities to collaborate closely with fellow designers, art directors, account managers, and project coordinators on a daily basis.

Work Schedule: The role is listed with an implied 40-hour work week. As a freelance position, there may be some flexibility, but adherence to project deadlines and agency operating hours is expected, especially for client-facing meetings and collaborative sessions.

📝 Enhancement Note: The hybrid work model indicates a balance between in-office collaboration and remote flexibility, common in modern agency settings. The Barcelona location provides a dynamic professional environment within a global network.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess qualifications, experience, and creative style.

• Portfolio Presentation: Candidates will likely be asked to present their portfolio, discussing key projects, their creative process, and their rationale behind design choices. This is a critical step to evaluate conceptual thinking and communication skills.

• Technical Assessment: A discussion or practical exercise may be included to evaluate proficiency in required design software (Adobe Creative Suite, Figma) and understanding of design principles for print and digital media.

• Cultural Fit & Collaboration: Interviews will likely assess how well the candidate aligns with the agency's values of collaboration, mutual support, and innovation, as well as their ability to mentor junior designers and work with diverse teams.

• Client/Project Scenario Discussion: Discussion of how the candidate would approach specific design challenges or client briefs relevant to healthcare advertising.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest, most relevant projects that showcase your range, conceptual abilities, and experience with print and digital design. Prioritize work that demonstrates your ability to translate complex ideas into compelling visuals.

• Healthcare Focus: If you have healthcare advertising experience, highlight it prominently. If not, showcase projects that demonstrate your ability to grasp complex subject matter and communicate it clearly and ethically.

• Process Over Perfection: Be prepared to walk through your design process for each project. Explain your thought process, the challenges you faced, how you iterated, and the final outcome. Emphasize your problem-solving skills.

• Tool Proficiency: Clearly indicate which tools were used for each project. Be ready to discuss your command of Adobe Creative Suite and Figma.

• Presentation Clarity: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. Use clear, concise descriptions for each project.

Challenge Preparation:

• Be prepared for a potential design challenge that tests your ability to conceptualize and execute a design solution within a given timeframe, possibly related to a healthcare brief.

• Practice articulating your design decisions and creative strategy clearly and concisely.

• Research current trends in healthcare advertising and graphic design.

📝 Enhancement Note: The portfolio review is the central piece of the application process for this role. Candidates should prepare to articulate their creative process and strategic thinking, particularly in the context of healthcare marketing.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design, including Photoshop (image manipulation, digital art), Illustrator (vector graphics, logos, illustrations), and InDesign (layout, print publishing).

• Figma: Crucial for collaborative design, UI/UX prototyping, and creating digital assets, especially for web and app interfaces.

Analytics & Reporting: While not primary design tools, a Senior Graphic Designer should be aware of how design impacts user engagement and conversion metrics. Understanding basic analytics related to digital campaign performance can be beneficial.

CRM & Automation: Not directly applicable to the designer's core tools, but understanding how design assets are managed and deployed within marketing automation platforms or CRMs can be a plus for seamless integration.

📝 Enhancement Note: The job description explicitly calls out Adobe Creative Suite and Figma as essential tools, underscoring their importance for this role. Proficiency in these is non-negotiable.

👥 Team Culture & Values

Operations Values:

• Innovation: Constantly pushing creative boundaries and seeking new ways to communicate.

• Collaboration: Working effectively with peers, leadership, clients, and cross-functional teams.

• Responsibility: Taking ownership of projects, deadlines, and the collective success of the team and agency.

• Excellence: Commitment to high-quality creative execution and maintaining brand integrity.

• Impact: Driving meaningful change through impactful communications that resonate with target audiences.

Collaboration Style:

• Cross-functional Integration: Seamless collaboration with account management, operations/traffic teams, and senior creative leadership to ensure cohesive campaign execution.

• Mentorship & Support: A culture of lifting each other up, challenging constructively, and encouraging growth, particularly evident in the mentorship of junior designers.

• Open Communication: Active participation in discussions, presenting concepts, and sharing feedback to foster a dynamic creative environment.

📝 Enhancement Note: The agency's stated values emphasize a supportive yet challenging environment where collaboration and innovation are key drivers of success, especially within the specialized field of healthcare advertising.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity and Compliance: Designing for the healthcare industry often involves navigating strict regulatory guidelines and compliance requirements, demanding creative solutions that are both impactful and permissible.

• Managing Multiple Stakeholder Demands: Juggling feedback and expectations from internal teams (account, strategy) and external clients, ensuring all parties are satisfied while maintaining creative vision.

• Adapting to Evolving Media Landscapes: Staying current with fast-changing digital platforms and design trends to ensure creative output remains relevant and effective.

• Mentoring Junior Talent: Effectively guiding and developing junior designers, providing constructive feedback, and fostering their growth while ensuring project quality.

Learning & Development Opportunities:

• Specialized Healthcare Design: Gaining deeper expertise in designing for pharmaceuticals, medical devices, and health services, understanding audience nuances and regulatory landscapes.

• Advanced Digital Design: Exploring cutting-edge digital design techniques, interactive media, and emerging platforms relevant to healthcare marketing.

• Creative Leadership: Developing skills in leading creative pitches, managing larger projects, and potentially stepping into art direction roles.

• Cross-Agency Exposure: Working within the broader Omnicom Health network can provide exposure to diverse creative approaches and industry best practices.

📝 Enhancement Note: The primary challenges revolve around the specific demands of healthcare advertising (compliance, complex messaging) and the senior-level responsibilities of leadership and project management. Growth opportunities are geared towards deepening specialization and expanding leadership capabilities.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance creative ambition with client brand guidelines or regulatory constraints. How did you achieve both?" (Focus on problem-solving and adaptability in healthcare contexts).

• "Walk us through your process for conceptualizing a campaign from a client brief. What are your first steps, and how do you ensure originality?" (Demonstrate your creative methodology).

• "How do you provide constructive feedback to junior designers to help them improve their work while maintaining project quality?" (Assess your mentoring and leadership approach).

Company & Culture Questions:

• "Based on our values, how do you see yourself contributing to the collaborative and supportive culture here at Omnicom Health?" (Show alignment with agency culture).

• "What excites you about working in healthcare advertising, and what do you find most rewarding about this industry?" (Gauge your passion and industry interest).

Portfolio Presentation Strategy:

• Storytelling: Frame each project as a narrative, explaining the challenge, your role, your process, and the successful outcome. Quantify results where possible (e.g., "increased engagement by X%", "contributed to a successful campaign launch").

• Tool Demonstration: Be ready to discuss your specific use of Adobe Creative Suite and Figma for key projects, highlighting advanced features or techniques.

• Client Collaboration: Emphasize your ability to work effectively with clients and internal teams, showcasing examples of successful collaboration and feedback integration.

• Conciseness: Be prepared to present your portfolio within a set timeframe, focusing on your most impactful work and key takeaways.

📝 Enhancement Note: Interview questions will likely probe both creative thinking and practical application, with a strong emphasis on the candidate's ability to navigate the specific demands of healthcare advertising and contribute to the agency's collaborative culture.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Greenhouse.

• Portfolio Customization: Tailor your portfolio to highlight relevant design experience, particularly any work within the healthcare sector or projects demonstrating strong conceptualization and brand integrity. Ensure it showcases proficiency in Adobe Creative Suite and Figma.

• Resume Optimization: Clearly articulate your 5-10 years of experience, focusing on achievements in project leadership, creative direction, and client collaboration. Use keywords like "Graphic Design," "Conceptualization," "Adobe Creative Suite," "Figma," and "Healthcare Advertising."

• Prepare for Portfolio Presentation: Practice walking through your selected projects, emphasizing your design process, problem-solving skills, and ability to deliver high-impact visual solutions. Be ready to discuss your experience with freelance work and project management.

• Company Research: Familiarize yourself with Omnicom Health's work, values, and their commitment to innovation and changing lives through healthcare communications. Understand the agency's culture and how your skills and experience align.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.