Digital Product Designer

📍 Job Overview

Job Title: Digital Product Designer

Company: Aussie Broadband

Location: Melbourne, Australia (with potential for Sydney, Dandenong South, Traralgon)

Job Type: Full-Time

Category: Digital Product Design / UX/UI Design

Date Posted: 2026-06-19

Experience Level: 1-2 Years Experience (Entry to Mid-Level)

Remote Status: Hybrid (Specifics to be confirmed by hiring manager)

🚀 Role Summary

• Designing intuitive, accessible, and engaging digital experiences across web, mobile, and app platforms.

• Leveraging customer insights, data, and design thinking to solve user problems and enhance the customer journey.

• Collaborating with cross-functional teams, including product managers and developers, to deliver seamless, user-centred solutions.

• Creating wireframes, user flows, prototypes, and high-fidelity visual designs that are responsive and optimized for various devices.

• Supporting usability testing and incorporating feedback to continuously improve the digital product offerings.

📝 Enhancement Note: While the role is listed as "Digital Product Designer," the core responsibilities and required skills strongly align with a UX/UI Designer profile. The emphasis on user-centred design, customer experience, and creating intuitive interfaces points to a significant UX component, complemented by strong UI design capabilities. The "1+ years' experience" suggests this role is suitable for individuals transitioning from junior design roles or those with a foundational understanding of digital product development. The hybrid work arrangement indicates a need for strong communication and collaboration skills, both in-person and remotely.

📈 Primary Responsibilities

• Design intuitive, seamless digital experiences across web, mobile, and app platforms, balancing user needs, business goals, and brand standards.

• Utilize customer research, analytics, and journey mapping to identify pain points and uncover opportunities for digital product improvement.

• Create detailed wireframes, user flows, interactive prototypes, and high-quality visual designs that are responsive across all devices.

• Collaborate closely with product managers, developers, UX researchers, and other stakeholders to validate design ideas, test solutions, and ensure successful delivery of user-centred outcomes.

• Plan and support usability testing sessions, gathering feedback and data insights to drive continuous optimization of the customer experience and digital product features.

• Translate complex user needs and business requirements into clear, effective, and visually appealing design solutions.

• Ensure adherence to inclusive design principles and accessibility standards (WCAG) in all design outputs.

• Contribute to the development and maintenance of design systems to ensure consistency and efficiency across digital products.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design thinking and tactical execution. The emphasis on "balancing user needs, business goals, and brand standards" indicates the need for a designer who can understand commercial objectives and translate them into user-friendly interfaces. The inclusion of "usability testing" and "continuous optimization" points to an iterative design process, common in agile development environments.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design, Human-Computer Interaction, Psychology, or a related field is often beneficial. Equivalent practical experience and a strong portfolio will be considered.

Experience: Minimum of 1+ years of professional experience in UX/UI Design, Digital Product Design, or a closely related field within a commercial, digital, or agency setting.

Required Skills:

• Proven experience in UX/UI Design, with a strong understanding of user-centred design principles and methodologies.

• Proficiency in design and prototyping tools such as Figma (preferred), Adobe XD, or Sketch.

• Demonstrated experience in creating wireframes, user flows, prototypes, and high-fidelity visual designs.

• Ability to translate customer insights, research findings, and analytics data into effective design solutions.

• Understanding of web development fundamentals and the process of building digital products.

• Knowledge of inclusive design principles and accessibility standards (WCAG).

• Experience with customer experience (CX) design and user research methodologies.

• Strong portfolio showcasing user-centred design projects and problem-solving capabilities. Preferred Skills:

• Experience in co-design practices and workshops.

• Familiarity with telco products/services and the telecommunications industry landscape.

• Experience with design systems and component libraries.

• Understanding of mobile-first design principles and responsive design techniques.

• Familiarity with A/B testing and conversion rate optimization (CRO) principles.

📝 Enhancement Note: The preference for Figma indicates a modern design workflow. The mention of "web development fundamentals" suggests that designers are expected to have a practical understanding of how their designs will be implemented, facilitating better collaboration with engineers. The inclusion of "telco products/services" as advantageous suggests that prior experience in a similar industry would be a plus, allowing for a faster ramp-up.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 3-5 diverse projects that demonstrate your user-centred design process, problem-solving skills, and ability to deliver impactful design solutions.

• Each project should clearly articulate the problem statement, your role and responsibilities, the design process followed (research, ideation, wireframing, prototyping, testing), key design decisions, and the final outcome with measurable results where possible.

• Visual examples of wireframes, user flows, interactive prototypes, and high-fidelity mockups, showcasing your proficiency in design tools.

• Evidence of how you incorporated user feedback, data analytics, or accessibility standards (WCAG) into your design process. Process Documentation:

• The ability to articulate your design process clearly and concisely during interviews.

• Documentation demonstrating experience with agile development methodologies, including user story mapping, sprint planning collaboration, and iterative design cycles.

• Examples of how you've used design thinking frameworks to approach complex problems and generate innovative solutions.

• Evidence of collaboration with product managers, developers, and stakeholders throughout the design lifecycle.

📝 Enhancement Note: The emphasis on a "strong portfolio demonstrating user-centred design and problem-solving capabilities" is critical. Candidates should prepare to walk through their portfolio, explaining their decision-making process, the challenges they faced, and the impact of their designs. For operations roles, this would translate to showcasing process optimization projects, ROI improvements, and system implementation case studies. For this design role, it's about demonstrating the user journey, problem identification, and creative solution delivery.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Digital Product Designers with 1-2 years of experience in Melbourne, Australia, a competitive salary range is estimated to be AUD $70,000 - $95,000 per annum. This range is subject to variation based on the candidate's specific experience, skills, and the outcome of the interview process.

Benefits:

• 26 weeks paid parental leave: Generous provision for both primary and secondary caregivers, exceeding standard government offerings.

• Discounted internet: Significant monthly discount on Aussie Broadband internet services.

• 20% off Mobile services: Discount on mobile plans.

• Flexible working arrangements: Support for hybrid work models, promoting work-life balance.

• Employee Assistance Program (EAP): Confidential counselling and support services for employees and their families.

• Corporate Discounts: Access to discounts with various partners including Specsavers, HCF, and others.

• Monthly rewards and recognition: Programs to acknowledge and celebrate employee contributions.

• Internal training and resources: Opportunities for continuous learning, skill development, and career advancement.

• Yearly allowance for Aussie merch: Annual budget for company-branded merchandise.

• Fitness Passport: Access to multiple gyms and pools across Australia.

Working Hours: Full-time employment, likely with standard Australian business hours (e.g., 9:00 AM to 5:00 PM, Monday to Friday). Hybrid work arrangements will offer flexibility in terms of location, but core working hours will likely be expected for collaboration.

📝 Enhancement Note: The salary estimate is based on common compensation data for similar roles in major Australian cities and the specified experience level. The benefits package is extensive and highly attractive, reflecting Aussie Broadband's commitment to employee well-being and work-life balance, which are key differentiators in the tech and telco industries. The "Fitness Passport" is a particularly unique and valuable perk.

🎯 Team & Company Context

🏢 Company Culture

Industry: Telecommunications (Telco) and Internet Service Provider (ISP). Aussie Broadband is a rapidly growing, Australian-owned company known for its strong customer service and network infrastructure.

Company Size: Growing significantly, with a focus on expanding its market share as the 4th largest telco in Australia. This implies a dynamic environment with opportunities for impact, but also potential for fast-paced change.

Founded: Founded in regional Victoria almost 20 years ago. Its origins in regional Australia contribute to its local identity and customer-centric approach.

Team Structure:

• The Digital Products team likely comprises Product Managers, UX/UI Designers, UX Researchers, and potentially Product Owners.

• This role will involve close collaboration with development teams (front-end and back-end engineers) and potentially marketing, customer service, and business stakeholders.

• Reporting likely to a Head of Digital Products or a Senior Product Designer. Methodology:

• Data-Driven Design: Emphasis on using customer research, analytics, and journey mapping to inform design decisions.

• User-Centred Design: Core philosophy of putting the user at the forefront of all design processes.

• Agile Development: Collaboration with development teams implies working within agile frameworks, involving sprints, iterative development, and continuous feedback loops.

• Design Thinking: Application of design thinking principles to solve complex user and business problems.

Company Website: https://www.aussiebroadband.com.au/

📝 Enhancement Note: The company's B Corp certification and Pledge 1% commitment highlight a strong focus on social and environmental responsibility, which can be a significant draw for candidates who value ethical business practices. The emphasis on "difference is something to celebrate" and being an Equal Opportunity Employer indicates a commitment to diversity and inclusion within the workplace. The "No bullsh*t" value suggests a preference for direct, honest communication.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at an entry to mid-level (1+ years of experience). It's an excellent opportunity for a budding designer to gain hands-on experience in a fast-growing telco environment, contributing to core digital products.

Reporting Structure: The Digital Product Designer will likely report to a Senior Product Designer or a Head of Digital Products. They will work collaboratively within cross-functional product teams.

Operations Impact: The designer's work directly influences customer acquisition, retention, and satisfaction by creating seamless and intuitive digital experiences for Aussie Broadband's services. This role has a tangible impact on the company's growth and competitive positioning in the telco market.

Growth Opportunities:

• Skill Development: Opportunities to deepen expertise in UX research, UI design, prototyping, and potentially specialize in areas like accessibility or design systems.

• Career Progression: Potential to advance to a Senior Digital Product Designer, Lead Product Designer, or even transition into Product Management roles with further experience and development.

• Industry Exposure: Gaining valuable experience within the dynamic Australian telecommunications sector, a critical and evolving industry.

• Mentorship: Access to internal training, resources, and potentially mentorship from senior design and product leaders within the company.

📝 Enhancement Note: The company's emphasis on "Internal training and resources for you to continue to learn, grow and achieve your career goals" is a strong indicator of commitment to employee development. Candidates looking for a structured path to growth in digital product design should highlight this.

🌐 Work Environment

Office Type: Hybrid work environment. While specific details on office days are not provided, it suggests a modern workplace that balances remote flexibility with in-person collaboration.

Office Location(s): Primarily Melbourne, Australia, with potential for roles or collaboration opportunities in Dandenong South, Traralgon, and Sydney.

Workspace Context:

• Collaborative Spaces: The office environment likely supports collaborative work, with meeting rooms and open spaces conducive to team brainstorming and design reviews.

• Technology Access: Employees will have access to standard office technology and design software.

• Team Interaction: Opportunities for regular interaction with product managers, developers, and fellow designers, fostering a team-oriented approach.

Work Schedule: Full-time, likely with standard business hours. The hybrid model allows for some flexibility in managing the workday, which can be beneficial for deep work sessions and collaborative activities.

📝 Enhancement Note: The hybrid nature of the role requires strong self-management and communication skills. Candidates should be prepared to discuss how they maintain productivity and collaboration in a hybrid setting. The company's strong regional roots (founded in regional Victoria) might also suggest a more grounded or community-focused workplace culture compared to some purely metropolitan tech companies.

📄 Application & Portfolio Review Process

Interview Process: Typically involves multiple stages to assess skills, experience, and cultural fit:

• Initial Screening: A brief call with HR or a recruiter to discuss your background, interest in the role, and salary expectations.

• Portfolio Review & Technical Interview: A more in-depth session with the hiring manager and possibly a senior designer. This will involve presenting your portfolio, discussing your design process, and potentially tackling a small design challenge.

• Cross-functional Interview: Meeting with product managers, developers, or other key stakeholders to assess collaboration and communication skills.

• Final Interview: Possibly with a higher-level manager or director to discuss overall fit and career aspirations.

Portfolio Review Tips:

• Curate Wisely: Select projects that best demonstrate your UX/UI skills, problem-solving approach, and ability to deliver user-centred solutions relevant to digital products.

• Tell a Story: For each project, clearly articulate the problem, your process, your role, the decisions you made, and the outcomes. Quantify results whenever possible.

• Showcase Process: Highlight your design thinking, research methods, wireframing, prototyping, and user testing phases.

• Be Prepared to Discuss: Be ready to answer questions about your design choices, how you handle feedback, and how you collaborate with technical teams.

• Accessibility Focus: Explicitly mention and showcase how you've incorporated WCAG standards and inclusive design principles.

Challenge Preparation:

• Be ready for a potential design exercise, which could involve a short ideation task, a critique of an existing interface, or a small problem-solving scenario.

• Practice articulating your thought process clearly and concisely.

• Research Aussie Broadband's current digital products (website, app) to identify potential areas for improvement or to understand their current design language.

📝 Enhancement Note: The company's statement, "Even if you feel you don’t meet all the requirements, we’d still love to hear your story. We like to think outside the box with the people we hire," suggests a willingness to consider candidates with potential and a unique background. This should encourage applicants who might not tick every single box but have strong foundational skills and a passion for design.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Preferred tool for UI design, prototyping, and collaboration. Candidates should have advanced proficiency.

• Adobe XD / Sketch: Alternative or complementary tools that may be used. Familiarity is beneficial.

• Prototyping Tools: In-built Figma prototyping, or potentially others like InVision, Marvel, or Principle for more complex interactions.

Analytics & Reporting:

• Web Analytics Tools: Familiarity with tools like Google Analytics, Adobe Analytics, or similar platforms to understand user behaviour and design impact.

• User Research Platforms: Experience with tools for surveys, user interviews, and usability testing (e.g., UserTesting.com, SurveyMonkey, Lookback).

CRM & Automation:

• While not directly a designer's tool, understanding how designs integrate with CRM systems (like Salesforce) and marketing automation platforms can be beneficial for context.

• Design System Management: Experience with tools or processes for managing design systems (e.g., Zeroheight, Storybook) would be a plus.

📝 Enhancement Note: Proficiency in Figma is explicitly mentioned as preferred, making it a key skill to highlight. Understanding how design data feeds into analytics and informs iterative improvements is crucial for demonstrating impact.

👥 Team Culture & Values

Operations Values:

• Don't be ordinary, be awesome: Striving for excellence and innovation in design.

• Think BIG: Encouraging ambitious ideas and solutions that can significantly impact users and the business.

• No bullsh*t: Valuing direct, honest communication and transparency.

• Be good to people: Emphasizing empathy, inclusivity, and strong relationships with colleagues and customers.

• Have fun: Fostering a positive and enjoyable work environment.

Collaboration Style:

• Cross-functional Integration: Working closely with product managers, developers, and other teams to ensure cohesive product development.

• Iterative Feedback: Embracing a culture of continuous feedback and iteration on designs.

• User-Centricity: All team members are expected to champion the user's needs and experience.

• Diverse Perspectives: Encouraging contributions from individuals with different backgrounds and viewpoints, aligning with their Diversity & Inclusion commitments.

📝 Enhancement Note: The company's five core values ("Don't be ordinary, be awesome," "Think BIG," "No bullsh*t," "Be good to people," "Have fun") provide a clear framework for the expected workplace behaviour. Candidates should consider how their own work style and values align with these. The "Be good to people" value is strongly supported by their B Corp certification and community commitments.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for a rapidly evolving telco market with increasing customer expectations for digital services.

• Balancing the needs of diverse user segments (residential, business) across multiple product lines (internet, mobile).

• Collaborating effectively in a hybrid work environment to ensure seamless communication and design alignment.

• Translating complex technical features into simple, user-friendly interfaces.

• Staying abreast of evolving design trends, accessibility standards, and web development capabilities. Learning & Development Opportunities:

• Formal Training: Access to internal training programs and resources to upskill in specific design areas.

• Industry Exposure: Learning about the telecommunications industry, its unique challenges, and customer needs.

• Mentorship: Potential to be mentored by senior designers and product leaders within Aussie Broadband.

• Conferences & Workshops: Opportunities to attend industry events or workshops related to UX/UI design and product development.

📝 Enhancement Note: The challenges presented are typical for a growing tech company in a competitive industry. A candidate's ability to articulate how they would approach these challenges, demonstrating problem-solving skills and a proactive learning mindset, will be key.

💡 Interview Preparation

Strategy Questions:

• "Describe your design process from concept to final delivery for a complex digital product." (Focus on user research, ideation, prototyping, testing, and iteration).

• "How do you balance user needs with business objectives and technical constraints when designing?" (Highlight your understanding of trade-offs and stakeholder management).

• "Can you walk us through a project in your portfolio where you had to overcome significant design challenges? What was your approach, and what was the outcome?" (Be prepared to detail your problem-solving methodology).

• "How do you ensure your designs are inclusive and accessible according to WCAG standards?" (Discuss specific practices and tools). Company & Culture Questions:

• "What interests you about Aussie Broadband and our mission?" (Research their values, B Corp status, community initiatives, and growth).

• "How do you approach collaboration with product managers and developers?" (Emphasize communication, empathy, and shared ownership).

• "Which of our company values resonates most with you and why?" (Connect your personal values to theirs).

• "How do you handle constructive criticism or feedback on your designs?" (Demonstrate openness to feedback and a growth mindset). Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, with clear case studies for each project.

• Narrative: Craft a compelling story for each case study, focusing on the problem, your process, your contributions, and the impact.

• Visuals: Use high-quality visuals (wireframes, mockups, prototypes) to illustrate your work.

• Conciseness: Be prepared to present key projects within a given timeframe, focusing on the most relevant aspects.

• Interaction: If presenting prototypes, ensure they are functional and clearly demonstrate the user flow and key interactions.

📝 Enhancement Note: Candidates should prepare specific examples that align with Aussie Broadband's values, such as demonstrating "awesome" work, "thinking BIG" with innovative solutions, or showing how they "be good to people" through user empathy.

📌 Application Steps

To apply for this Digital Product Designer position:

• Submit your application: Utilize the provided application link on the Workday portal.

• Portfolio Customization: Ensure your portfolio is up-to-date, highlights relevant UX/UI projects, and clearly demonstrates your design process and problem-solving skills. Tailor the presentation to emphasize user-centred design and accessibility.

• Resume Optimization: Update your resume to reflect your 1+ years of experience, specific design tool proficiencies (especially Figma), and key achievements in UX/UI design. Use keywords from the job description.

• Company Research: Thoroughly research Aussie Broadband's website, values, B Corp status, recent news, and current digital products (website and app) to understand their brand and customer base.

• Interview Preparation: Practice articulating your design process, preparing answers to common interview questions, and being ready to present your portfolio effectively.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions to provide a comprehensive overview. Specific details regarding salary, benefits, and interview processes should be confirmed directly with the hiring organization. Candidates are encouraged to tailor their applications and portfolios to align with Aussie Broadband's stated values and the specific requirements of the Digital Product Designer role.