Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Jobgether (on behalf of a partner company)

Location: Bulgaria

Job Type: Full-time

Category: Creative & Media / Marketing / Art & Design

Date Posted: April 22, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design high-impact visual content, primarily static and video creatives, for performance marketing campaigns.

• Leverage data insights from media buyers and product teams to inform and optimize creative concepts.

• Contribute to persuasive marketing copy and ad scripts to enhance campaign effectiveness.

• Proactively explore and integrate emerging AI tools and design trends to drive innovation.

• Manage and systematize creative assets for efficient workflow and reuse.

📝 Enhancement Note: This role is positioned within the marketing and creative operations spectrum, focusing on the tangible output of visual assets that directly drive campaign performance. The emphasis on data interpretation and AI integration suggests a forward-thinking approach to creative production, aligning with modern GTM strategies.

📈 Primary Responsibilities

• Design compelling static and video creatives using Figma, tailored for digital marketing campaigns and performance channels.

• Translate performance data and insights from media buyers and product owners into actionable creative strategies and visual concepts.

• Assist in copywriting for headlines, ad scripts, and other marketing collateral to amplify campaign messaging.

• Conduct thorough competitor analysis to identify emerging trends, refine visual strategies, and enhance ad performance.

• Research and integrate AI design tools and new creative technologies to elevate output quality and foster innovation.

• Develop and maintain an organized system for creative asset management, ensuring efficient retrieval and reuse.

• Adapt quickly to evolving project requirements and take initiative on additional creative tasks in a fast-paced environment.

📝 Enhancement Note: The core responsibilities highlight a blend of creative execution and analytical application. The expectation to interpret performance data and contribute to copywriting indicates a role that is deeply embedded in the performance marketing funnel, rather than purely conceptual design.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is typically expected for roles of this nature. Equivalent practical experience will also be considered.

Experience: 2-5 years of proven experience as a Creative Designer, Graphic Designer, or in a similar role with a strong focus on digital and performance marketing creative production.

Required Skills:

• Proven experience as a Creative Designer, Graphic Designer, or similar role focused on digital and performance marketing.

• Strong proficiency in Figma for creating static and video assets.

• Solid understanding of digital advertising principles and performance marketing strategies.

• Demonstrated ability to interpret campaign data and apply insights to creative work.

• Familiarity with AI tools and a proactive approach to integrating them into design workflows.

• Excellent communication, collaboration, and time management skills, essential for a remote environment.

Preferred Skills:

• Experience with motion graphics or video editing tools (e.g., Adobe After Effects, Premiere Pro).

• Ability to write persuasive marketing copy and contribute to ad script development.

• Experience in the health and wellness industry or a fast-growing global ecosystem.

• Familiarity with A/B testing creative variations for performance optimization.

• Experience managing and organizing large volumes of creative assets.

📝 Enhancement Note: The emphasis on Figma and performance marketing indicates a practical, hands-on design role. The inclusion of copywriting and data analysis suggests a strong preference for candidates who can contribute holistically to campaign success, not just visual aesthetics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of static and video creative assets designed for digital marketing campaigns, with a clear focus on performance metrics.

• Include case studies that demonstrate how data insights and A/B testing led to improved creative performance.

• Highlight examples of work created using Figma, showcasing complexity and efficiency.

• Present any experience integrating AI tools or innovative technologies into the creative process.

Process Documentation:

• Demonstrate understanding of a systematic approach to asset management, including organization, tagging, and version control.

• Illustrate how you interpret performance feedback and iterate on designs to achieve better campaign results.

• Detail your workflow for collaborating with marketing and product teams, including feedback loops and approval processes.

📝 Enhancement Note: For a performance-driven creative role, the portfolio is critical. It needs to go beyond aesthetic appeal to demonstrate a direct link between design choices, data interpretation, and measurable campaign outcomes. Emphasis on process and systemization will be key.

💵 Compensation & Benefits

Salary Range: Based on the provided information for a Mid-Level Creative Designer in Bulgaria, a competitive salary range would likely be between €20,000 - €35,000 annually, depending on the specific partner company, exact experience, and negotiation. This estimate considers the cost of living in Bulgaria and typical market rates for remote creative roles with performance marketing focus.

Benefits:

• Fully remote work flexibility, allowing you to work from anywhere.

• A home office budget and the choice between a MacBook or Windows workstation to equip your workspace.

• Health and wellness allowance to support your personal well-being.

• Generous paid time off, including 25+ vacation days and 2 paid volunteering days per year.

• Access to online training and continuous personal development opportunities.

• Clear career growth opportunities based on performance and impact.

• Annual achievement bonus tied to company success.

• Exclusive access to health and wellness products.

• Flat organizational culture with opportunities to influence decisions.

• Regular team-building activities and virtual events.

• Welcome package and ongoing employee appreciation initiatives.

Working Hours: Approximately 40 hours per week, with flexibility expected in a fully remote, global team environment. Adjustments may be necessary to accommodate collaboration with international teams and adhere to performance campaign schedules.

📝 Enhancement Note: The salary estimate is derived from general knowledge of the Bulgarian job market for creative professionals and common remote work compensation trends. Specific figures would vary significantly by employer. The benefits package is comprehensive and attractive, particularly the remote flexibility and wellness support.

🎯 Team & Company Context

🏢 Company Culture

Industry: The partner company operates within the health and wellness sector, part of a fast-growing global ecosystem. This implies a mission-driven environment focused on user well-being and engagement.

Company Size: While not explicitly stated, the mention of a "fast-growing global health and wellness ecosystem" and a "flat organizational culture" suggests a dynamic, potentially mid-sized to large organization that values agility and direct impact.

Founded: The founding date is not provided, but the context suggests a company that has achieved significant growth and global reach, indicating a mature yet evolving business model.

Team Structure:

• The Creative Designer will be part of a marketing or GTM team, working closely with media buyers and product owners.

• Collaboration is expected to be cross-functional, bridging creative, marketing, and product development efforts.

Methodology:

• Data-driven decision-making is central, with a strong emphasis on interpreting performance metrics to guide creative output.

• Experimentation and continuous learning, particularly with AI tools and design trends, are encouraged.

• A focus on user engagement and conversion-optimized design is paramount.

Company Website: jobgether.com (Jobgether acts as the platform, the actual partner company's website is not specified but operates in the health and wellness space).

📝 Enhancement Note: The focus on health and wellness, combined with a data-driven and experimental approach, points to a culture that values results, innovation, and a positive impact on users. The flat structure suggests an environment where individual contributions are highly visible.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Mid-Level, typically requiring 2-5 years of experience. It serves as a foundational role within a marketing or GTM operations function, focusing on the execution of creative strategies that support broader business objectives.

Reporting Structure: The designer will likely report to a Creative Lead, Marketing Manager, or Head of Marketing, with direct collaboration with Media Buyers and Product Owners.

Operations Impact: The Creative Designer's work directly impacts campaign performance metrics such as click-through rates (CTR), conversion rates, and overall user engagement. By creating compelling visuals and messaging, they contribute significantly to the effectiveness of marketing spend and the growth of the health and wellness ecosystem.

Growth Opportunities:

• Specialization: Develop expertise in performance creative, video production, or AI-driven design.

• Advancement: Progress to Senior Creative Designer, Creative Lead, or transition into roles focused on brand strategy or campaign management.

• Skill Development: Continuous learning in AI tools, motion graphics, copywriting, and data analysis for creative optimization.

• Cross-functional Roles: Potential to move into marketing operations, product marketing, or campaign management roles, leveraging a deep understanding of creative effectiveness.

📝 Enhancement Note: The growth path emphasizes developing specialized creative skills and demonstrating impact through performance metrics, which are key in operations-aligned roles. The potential for cross-functional movement is a significant advantage for career progression.

🌐 Work Environment

Office Type: This is a fully remote position, offering the flexibility to work from any location.

Office Location(s): While the role is remote, it is specified for candidates in Bulgaria. This may be due to tax, legal, or payroll considerations for the partner company.

Workspace Context:

• A fully remote setup requires self-discipline and effective communication to maintain collaboration and productivity.

• The company provides a home office budget and workstation choice (MacBook/Windows) to ensure a comfortable and efficient working environment.

• Opportunities for virtual team-building and events foster connection and a sense of community despite the remote nature.

Work Schedule: The standard working hours are approximately 40 hours per week. However, flexibility is a key aspect of remote work, allowing for adjustments to align with global team collaboration and critical campaign deadlines. Proactive time management is crucial.

📝 Enhancement Note: The emphasis on remote work and the provision of home office resources indicates a modern, employee-centric approach. The need for strong self-management and communication skills is paramount for success in this environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: AI-powered matching by Jobgether to assess core requirements, followed by a review by the hiring company.

• Portfolio Review: A critical step where candidates present their work, focusing on performance-driven creative examples. Expect to discuss the rationale behind design choices, data interpretation, and impact.

• Skills Assessment: Potential for a practical design challenge or a deeper dive into Figma proficiency, copywriting ability, and understanding of performance marketing.

• Team/Culture Fit: Interviews with marketing or product team members to assess collaboration style, adaptability, and alignment with company values.

• Final Interview: With a hiring manager or senior leader to discuss overall fit, career aspirations, and finalize terms.

Portfolio Review Tips:

• Quantify Impact: For each project, clearly state the objective, your role, the tools used, and most importantly, the measurable results (e.g., % increase in CTR, conversion rate improvement).

• Showcase Figma Mastery: Include complex designs and explain your process within Figma, highlighting efficiency and advanced features.

• Data-Driven Narrative: For performance marketing pieces, explain how you used data or insights to inform your design decisions.

• Video & Copy Contribution: If applicable, include examples of video creatives you designed or contributed to, and any copywriting or scriptwriting efforts.

• AI Integration: If you've used AI tools in your workflow, be prepared to discuss how and why.

Challenge Preparation:

• Be ready for a design challenge that simulates real-world campaign creative needs, possibly involving adapting existing assets or creating new ones under a time constraint.

• Practice articulating your creative process, design rationale, and how your work drives business objectives.

• Prepare to discuss your understanding of the health and wellness industry and how creative can resonate with that audience.

📝 Enhancement Note: The interview process heavily emphasizes practical skills, data-driven results, and the ability to articulate the impact of creative work. A strong, results-oriented portfolio is non-negotiable for this role.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all static and video creative design work. Proficiency in advanced features, collaborative workflows, and prototyping is expected.

• Video Editing Software (Preferred): Tools such as Adobe Premiere Pro, After Effects, or similar for motion graphics and video production.

• AI Design Tools (Exploratory): Familiarity with emerging AI platforms for image generation, content creation, or workflow automation (e.g., Midjourney, DALL-E, Canva AI features, etc.).

Analytics & Reporting:

• Understanding of analytics platforms (e.g., Google Analytics, platform-specific ad managers) to interpret campaign performance data.

CRM & Automation:

• While not a primary focus, an understanding of how creative assets are deployed within CRM or marketing automation platforms is beneficial.

📝 Enhancement Note: Figma is the cornerstone tool. Proficiency here is paramount. The expectation to explore and integrate AI tools signals a forward-looking approach to creative production efficiency.

👥 Team Culture & Values

Operations Values:

• Performance-Oriented: A strong focus on achieving measurable results and optimizing campaigns for maximum impact.

• Data-Driven: Decisions are informed by data and analytics, requiring a critical and analytical approach to creative work.

• Innovative: Encouragement to explore new technologies, trends, and creative approaches, especially AI tools.

• Collaborative: Working effectively with cross-functional teams, sharing insights, and providing constructive feedback.

• Adaptable: Ability to thrive in a fast-paced, evolving environment and adjust to changing priorities.

Collaboration Style:

• Open communication and a proactive approach to sharing work and feedback.

• Close partnership with media buyers and product owners to ensure creative alignment with campaign goals and user needs.

• Willingness to participate in virtual team-building activities to foster strong working relationships.

📝 Enhancement Note: The culture values a blend of creative flair and operational discipline. Success hinges on a candidate's ability to be both a skilled designer and a strategic partner who understands the business impact of their work.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: Continuously designing visually appealing creatives that also achieve high performance metrics.

• Rapid Iteration: Adapting to fast-paced campaign cycles and frequently updating creative based on performance data.

• Staying Ahead of Trends: Keeping pace with the rapidly evolving landscape of digital advertising, design tools, and AI technologies.

• Remote Collaboration: Effectively communicating and collaborating with a distributed team to ensure alignment and project success.

Learning & Development Opportunities:

• AI Tool Mastery: Deep dive into leveraging AI for enhanced creative ideation, asset generation, and workflow optimization.

• Performance Analytics: Developing a stronger understanding of marketing analytics to better inform creative strategy.

• Motion Graphics & Video: Expanding skills in video editing and animation for more dynamic creative assets.

• Industry Trends: Staying current with best practices in digital advertising, UX/UI design for marketing, and health/wellness market trends.

📝 Enhancement Note: The challenges are directly tied to the core demands of performance marketing creative roles. The growth opportunities are geared towards enhancing both creative execution and strategic understanding within a digital marketing context.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used performance data to significantly improve a creative asset. What was the outcome?" (Focus on your analytical process and quantifiable results).

• "How do you approach balancing creative innovation with the specific requirements of performance marketing campaigns?" (Highlight your understanding of both aspects).

Company & Culture Questions:

• "What interests you about the health and wellness industry, and how do you think design can impact this sector?" (Showcase research and genuine interest).

• "How do you stay updated on design trends and new technologies like AI?" (Emphasize your proactive learning approach).

Portfolio Presentation Strategy:

• Narrative is Key: Structure your portfolio presentation around stories – the challenge, your solution (design), and the result (performance).

• Quantify Everything: For each project, have clear metrics ready. If exact numbers aren't available, articulate the intended impact or lessons learned.

• Showcase Figma Skills: Be prepared to briefly demo or explain complex parts of your Figma work if asked.

• Highlight Versatility: Showcase a range of static, video, and conceptual work if possible, demonstrating your adaptability.

• Connect to the Role: Explicitly link your experience and skills to the requirements of this specific Creative Designer role.

📝 Enhancement Note: Preparation should focus on demonstrating a clear link between creative output and business results, showcasing practical skills, and aligning with the company's data-driven and innovative culture.

📌 Application Steps

To apply for this operations-aligned creative position:

• Submit your application through the provided link on Jobgether.

• Tailor your Resume: Highlight experience in performance marketing, digital advertising, and proficiency in Figma. Use keywords from the job description, such as "creative design," "Figma," "performance marketing," "digital advertising," "video editing," and "AI tools."

• Curate Your Portfolio: Select your strongest, most relevant projects. Ensure each piece clearly demonstrates your design skills, understanding of performance metrics, and ideally, your process for using data or AI. Prepare to discuss the ROI or impact of your work.

• Prepare Your Narrative: Practice articulating your creative process, how you interpret data, and your experience with remote collaboration. Be ready to discuss your interest in the health and wellness sector.

• Research the Industry: Familiarize yourself with common creative strategies in the health and wellness space and understand the importance of user engagement in this sector.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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