Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Jobgether (on behalf of a partner company)

Location: Colombia

Job Type: Full-time

Category: Creative & Media / Marketing / Art & Design

Date Posted: 2026-04-22

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• Design high-impact visual content, specifically static and video creatives, for performance marketing campaigns and digital advertising channels.

• Translate complex data insights from media buyers and product teams into compelling and effective visual concepts that drive user engagement.

• Contribute to the strategic development of brand storytelling and visual identity across diverse digital platforms.

• Leverage AI tools and emerging creative technologies to innovate and enhance the quality and efficiency of creative output.

• Actively participate in a remote, fast-paced, and performance-driven environment, collaborating cross-functionally to achieve campaign objectives.

📝 Enhancement Note: While the original listing is for a "Creative Designer," the emphasis on performance marketing, data insights, and conversion-focused design strongly indicates this role falls under a specialized area of design often integrated with or supporting Revenue Operations, Sales Operations, or Marketing Operations functions by providing the visual assets needed for GTM strategies. The role requires a blend of creative talent and analytical understanding, crucial for operations-focused campaigns.

📈 Primary Responsibilities

• Design and produce high-performing static and video creatives, primarily utilizing Figma, for digital marketing campaigns and performance channels.

• Collaborate closely with media buyers and product owners to interpret campaign performance data and translate these insights into effective creative concepts that optimize results.

• Contribute to copywriting efforts, including headlines and video ad scripts, to strengthen campaign messaging and enhance overall impact.

• Conduct thorough competitor analysis to identify emerging trends and continuously improve visual strategies and ad performance.

• Stay updated on the latest advancements in AI tools, design trends, and emerging creative technologies to enhance output quality and drive innovation in creative workflows.

• Organize, manage, and systematize all creative assets for efficient reuse, tracking, and accessibility by relevant teams.

• Adapt quickly to the demands of a fast-moving environment and proactively take initiative on additional creative tasks as needed to support broader marketing and GTM objectives.

📝 Enhancement Note: The responsibilities listed heavily lean into the execution of GTM strategies through visual assets. The emphasis on "high-performing," "performance marketing," "translate insights into effective creative concepts," and "optimize results" highlights the operational impact of this creative role. It's not just about aesthetics but about measurable campaign success, aligning it with revenue and marketing operations goals.

🎓 Skills & Qualifications

Education: While no specific degree is mentioned, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is typically expected for roles requiring this level of creative and analytical proficiency.

Experience: 2-5 years of proven experience in creative design, graphic design, or a similar role with a strong focus on digital and performance marketing.

Required Skills:

• Proven experience as a Creative Designer, Graphic Designer, or similar role with a demonstrated focus on digital and performance marketing.

• Strong, demonstrable proficiency in Figma for design creation and iteration.

• Solid understanding of digital advertising principles, performance marketing, and conversion-focused design methodologies.

• Ability to write or contribute persuasively to marketing copy, including headlines and ad scripts.

• Strong analytical mindset with the capacity to interpret campaign data and apply insights creatively to improve design outcomes.

• Familiarity with AI tools and a proactive willingness to integrate them into creative workflows to enhance efficiency and innovation.

• Excellent communication, collaboration, and time management skills, essential for success in a remote work environment.

Preferred Skills:

• Experience with motion graphics or video editing tools (e.g., Adobe After Effects, Premiere Pro, DaVinci Resolve) to enhance video creative capabilities.

• Experience working with A/B testing platforms and understanding how to design for iterative testing.

• Familiarity with marketing automation platforms and how creative assets integrate into broader campaign workflows.

• Knowledge of SEO principles as they relate to visual content optimization.

• Experience in the health and wellness industry or a related fast-paced consumer sector.

📝 Enhancement Note: The requirements emphasize practical skills for performance-driven design. The "2-5 years" experience level suggests a mid-level designer who can work independently but also collaborate effectively. The blend of design software proficiency with analytical and copywriting skills points to a role that is deeply integrated with marketing operations and campaign management.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 3-5 distinct projects focused on digital marketing campaigns, performance advertising, or conversion-driven design.

• Demonstrate proficiency in Figma, with specific examples of complex layouts, interactive elements, or design systems created within the tool.

• Include examples of static ad creatives (e.g., banners, social media ads) and video ad creatives (e.g., short-form videos, animations) that have achieved measurable results.

• Highlight case studies that explain the strategic thinking behind the designs, including how data insights, competitor analysis, or user feedback influenced the creative process and outcomes.

Process Documentation:

• Provide examples of how you have managed and systematized creative assets, including file organization, naming conventions, and version control strategies.

• Illustrate your process for collaborating with stakeholders such as media buyers, product owners, or copywriters, detailing communication methods and feedback incorporation.

• Detail your approach to interpreting campaign performance data and translating these insights into actionable design improvements or new creative concepts.

• Outline your method for staying updated on design trends, AI advancements, and competitor strategies within the digital advertising landscape.

📝 Enhancement Note: For a role focused on performance marketing, a portfolio is critical. The emphasis should be on showcasing results and the process that led to those results, not just aesthetic quality. Demonstrating an understanding of how design impacts key performance indicators (KPIs) is paramount.

💵 Compensation & Benefits

Salary Range: Given the location (Colombia), experience level (2-5 years), and the fully remote nature of the role, the estimated annual salary range is COP $40,000,000 - COP $70,000,000. This range is based on research into typical compensation for mid-level Creative Designers in the Colombian market, adjusted for the specialized requirements of performance marketing and the benefits offered, which often command a premium for remote roles.

Benefits:

• Fully remote work: Flexibility to work from anywhere, promoting work-life balance.

• Home office budget & Workstation Choice: A budget to set up a comfortable home office, with a choice between a MacBook or Windows workstation to suit personal preferences and workflow needs.

• Health and wellness allowance: A dedicated budget to support personal well-being, encouraging healthy habits and self-care.

• Generous Paid Time Off: 25+ paid vacation days for rest and recovery, plus 2 paid volunteering days per year to support personal or community impact.

• Continuous Learning: Access to online training and ongoing personal development opportunities to foster skill enhancement and career growth.

• Career Advancement: Clear opportunities for career growth based on performance and impact within the organization.

• Performance-Based Rewards: Annual achievement bonus tied to company success, recognizing contributions to overall business objectives.

• Exclusive Product Access: Access to health and wellness products, aligning with the company's industry focus.

• Empowering Culture: Flat organizational structure offering real opportunities to influence decisions and contribute to strategic direction.

• Team Engagement: Regular team-building activities and virtual events to foster connection and camaraderie in a remote setting.

• Welcome Package: A comprehensive welcome package to help new employees settle in.

• Employee Appreciation: Ongoing initiatives to recognize and appreciate employee contributions.

Working Hours: The role is listed as full-time, typically implying around 40 hours per week. The fully remote nature suggests flexibility in daily scheduling, as long as core collaboration hours and project deadlines are met.

📝 Enhancement Note: The benefits package is robust and attractive, particularly for remote workers. The emphasis on well-being, development, and flexible work arrangements is a strong draw. The salary estimate is based on general market data for Colombia and should be considered an approximation; actual compensation will depend on the specific partner company and candidate qualifications.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health and Wellness. This sector is characterized by a focus on consumer well-being, often involving data-driven marketing to reach specific demographics and promote health-related products or services. The pace can be dynamic, requiring adaptability.

Company Size: Not explicitly stated, but the description implies a fast-growing "global health and wellness ecosystem," suggesting a mid-to-large size organization or a rapidly scaling startup. A larger or scaling organization often means more structured processes but also opportunities for impact.

Founded: Not specified, but the context suggests an established or rapidly expanding entity within the health and wellness space.

Team Structure:

• The Creative Designer will be part of a marketing or GTM team, working closely with media buyers and product owners. This indicates a cross-functional structure where design is integrated into campaign execution.

• The reporting structure is likely to be within a marketing department, potentially reporting to a Marketing Manager, Creative Lead, or Head of Performance Marketing.

Methodology:

• Data-Driven Creativity: The core methodology involves using performance data to inform and optimize creative output, moving beyond purely subjective aesthetic choices.

• Iterative Experimentation: The role encourages experimentation, A/B testing, and continuous improvement based on campaign results.

• Agile Workflow: The fast-paced environment and remote collaboration suggest an agile or iterative approach to project management and creative development.

Company Website: jobgether.com (for Jobgether's platform), with the actual partner company's website to be revealed during the application process.

📝 Enhancement Note: The "global health and wellness ecosystem" context is important. It suggests a company with a broad reach and potentially diverse product offerings, all requiring cohesive and effective visual marketing. The "flat organizational culture" mentioned in benefits also points to an environment where individual contributions are visible and valued, especially in driving performance.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level (2-5 years experience) within the creative and marketing operations spectrum. It's a specialized design role that directly supports broader GTM and revenue generation efforts by creating performance-optimized assets.

Reporting Structure: The designer will likely report to a Marketing Manager, Creative Lead, or Head of Performance Marketing. This structure allows for mentorship and guidance while providing autonomy in design execution.

Operations Impact: The Creative Designer's work directly impacts key operations metrics such as Click-Through Rates (CTR), Conversion Rates, Cost Per Acquisition (CPA), and overall campaign ROI. By designing effective creatives, they contribute significantly to the efficiency and success of marketing campaigns, thereby influencing revenue generation.

Growth Opportunities:

• Specialization: Deepen expertise in performance-driven design, AI-assisted creative tools, and video production for advertising.

• Leadership: Progress to a Senior Creative Designer, Art Director, or Creative Lead role, managing projects and potentially a small team of designers.

• Cross-functional Development: Gain exposure to media buying, campaign strategy, and product marketing, potentially transitioning into roles with broader marketing operations responsibilities.

• Industry Expertise: Become a subject matter expert in creative strategy for the health and wellness sector.

📝 Enhancement Note: The growth path for a Creative Designer in a performance-focused environment often involves becoming a strategic partner to marketing operations, not just an executor. The ability to understand and influence performance metrics through design is a key differentiator for career advancement.

🌐 Work Environment

Office Type: Fully Remote. This means there is no central office for this specific role. The work is conducted from the employee's chosen location within Colombia.

Office Location(s): Colombia. The role is open to candidates residing in Colombia, with the understanding that they will work remotely from their home office.

Workspace Context:

• The workspace is your own home office, emphasizing autonomy and personal comfort.

• A home office budget and choice of workstation (MacBook/Windows) are provided to ensure a productive and comfortable setup.

• Collaboration will occur virtually through digital communication tools, project management software, and video conferencing, fostering a connected remote team environment.

Work Schedule: Full-time (approx. 40 hours/week). While specific daily hours may offer flexibility, adherence to core collaboration times and project deadlines is expected. The remote setup allows for integration of work with personal life, but professional commitment is paramount.

📝 Enhancement Note: The fully remote aspect is a significant feature. It requires strong self-discipline, communication skills, and the ability to manage one's own work environment effectively. The company provides resources to support this, indicating a commitment to a successful remote work experience.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: An AI-powered matching process by Jobgether to assess core requirements, followed by a review by the hiring company. Preparation should focus on highlighting relevant keywords and experiences in your application.

• Portfolio Review: A critical stage where your submitted portfolio will be evaluated. Be prepared to walk through your chosen case studies, explaining your design process, strategic thinking, and the measurable impact of your work. Focus on performance marketing examples.

• Skills Assessment/Case Study: You may be asked to complete a design challenge or a take-home assignment related to performance marketing creative. This will assess your ability to apply your skills to specific business objectives.

• Team/Hiring Manager Interviews: Interviews to assess cultural fit, collaboration style, understanding of performance marketing principles, and communication skills. Be ready to discuss how you integrate data into your design process.

• Final Decision: Managed by the internal hiring team of the partner company.

Portfolio Review Tips:

• Highlight Results: For each project, clearly state the objective, your role, the problem you solved, your process, and the quantifiable results (e.g., increased CTR, improved conversion rates, reduced CPA). Use specific metrics.

• Showcase Figma Mastery: Include examples demonstrating advanced Figma features, component usage, prototyping, or design system elements if applicable.

• Demonstrate Performance Focus: Prioritize projects that clearly show an understanding of conversion-driven design, A/B testing outcomes, or how your visuals directly supported marketing campaign goals.

• Tell a Story: Structure your case studies to tell a clear narrative: problem, solution, execution, and impact. Explain your strategic rationale for design decisions.

• Tailor to the Role: Emphasize examples relevant to digital advertising, performance marketing, and potentially video content if you have it.

Challenge Preparation:

• Understand the Brief: Carefully read and understand any design challenge brief. Identify the target audience, campaign objective, and key performance indicators (KPIs).

• Think Strategically: Before diving into design, outline your approach. How will your design address the campaign goals? What data points or insights would you need?

• Focus on Impact: Design not just for aesthetics but for effectiveness. Consider how elements like calls-to-action, imagery, and messaging will drive desired user behavior.

• Time Management: Practice designing under time constraints. Be efficient in your workflow and know when to stop and present.

• Articulate Your Decisions: Be prepared to clearly explain your design choices and how they align with the campaign strategy and expected performance outcomes.

📝 Enhancement Note: The AI-powered matching by Jobgether means your resume and application need to be keyword-rich and clearly articulate experience relevant to performance marketing and design. The portfolio is the most crucial element for this role; it must demonstrate tangible results and a strategic approach to creative problem-solving.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all static and video creative design. Proficiency expected for creating layouts, UI elements, prototypes, and potentially basic animations.

• Adobe Creative Suite (Photoshop, Illustrator): Likely used for asset creation, manipulation, and refinement, though Figma is specified as primary.

• Video Editing Software (e.g., Adobe Premiere Pro, After Effects, DaVinci Resolve): Preferred for creating motion graphics and video ad content. Experience here is a significant plus.

Analytics & Reporting:

• Figma's Collaboration Features: For team feedback and design iteration.

• Performance Marketing Platforms (e.g., Meta Ads Manager, Google Ads): While not directly used for design, understanding the data and requirements from these platforms is crucial.

• Data Visualization Tools (e.g., Google Analytics, Tableau, Looker Studio): Familiarity with how data is presented and interpreted will be beneficial for understanding campaign performance.

CRM & Automation:

• Project Management Software (e.g., Asana, Trello, Monday.com): For managing design projects, deadlines, and team collaboration in a remote setting.

• Communication Platforms (e.g., Slack, Microsoft Teams): For daily team interaction and quick communication.

📝 Enhancement Note: While the job title is "Creative Designer," the explicit mention of Figma as primary and the emphasis on performance marketing suggests that familiarity with the output of these tools (e.g., ad performance metrics) is as important as the design software itself. Understanding how creative assets are used and measured in ad platforms is key.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: A strong emphasis on achieving measurable results and optimizing campaigns for success. Decisions are guided by data and impact.

• Data-Informed: Creativity is not solely artistic; it's informed by analytics and insights to ensure effectiveness.

• Agile & Adaptable: The ability to pivot quickly based on campaign performance, market trends, and new technologies.

• Collaborative: Working effectively with cross-functional teams to achieve shared goals. Open communication and feedback are valued.

• Innovative: A drive to explore new tools (especially AI), techniques, and creative approaches to push boundaries and improve outcomes.

Collaboration Style:

• Remote & Asynchronous: While real-time collaboration is possible, the team likely relies on asynchronous communication and well-documented project progress to accommodate different schedules and time zones.

• Feedback-Oriented: An environment where constructive feedback is shared and received to refine creative work and improve overall campaign strategy.

• Proactive Communication: Employees are expected to communicate proactively about their progress, challenges, and ideas to ensure alignment and efficiency.

• Cross-functional Integration: Design is not siloed; it's woven into the fabric of marketing and product development, requiring strong partnerships with other departments.

📝 Enhancement Note: The culture described emphasizes efficiency, data, and adaptability, which are hallmarks of successful operations teams. For a designer, this means understanding the "why" behind creative requests and how their work contributes to broader business objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge is to produce visually compelling designs that also meet stringent performance marketing objectives and conversion goals.

• Rapidly Evolving Digital Landscape: Keeping pace with new ad platforms, algorithm changes, AI advancements, and design trends requires continuous learning and adaptation.

• Data Interpretation: Effectively translating complex campaign data into actionable creative insights can be challenging, requiring strong analytical and problem-solving skills.

• Remote Collaboration Dynamics: Maintaining strong communication, collaboration, and team cohesion in a fully remote environment requires deliberate effort and effective use of tools.

Learning & Development Opportunities:

• AI Tool Mastery: Opportunities to become proficient in and experiment with cutting-edge AI design and content generation tools.

• Performance Marketing Specialization: Deepen understanding of conversion optimization, A/B testing strategies, and the impact of creative on marketing funnel performance.

• Video & Motion Graphics: Develop advanced skills in video editing and motion graphics, expanding the range of creative output.

• Cross-functional Exposure: Gain insights into media buying, campaign strategy, and product development, fostering a holistic understanding of GTM operations.

• Online Training & Development: Access to a wealth of online resources for continuous personal and professional skill enhancement.

📝 Enhancement Note: The challenges presented are common in performance-oriented creative roles. The growth opportunities highlight how this role can be a stepping stone to more strategic or specialized positions within marketing and operations.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used campaign performance data to inform your creative design decisions. What was the outcome?" (Focus on specific metrics and your analytical process.)

• "How do you approach designing for conversion goals versus brand awareness?" (Highlight your understanding of different marketing objectives and how design adapts.)

• "Walk us through your process for creating a set of static and video ad creatives for a new product launch. How would you ensure they are high-performing?" (Detail your workflow from brief to final assets, including collaboration and optimization.)

Company & Culture Questions:

• "What interests you about working in the health and wellness industry?" (Connect your passion or interest to the company's mission.)

• "How do you contribute to a positive and productive remote team environment?" (Emphasize communication, proactivity, and collaboration.)

Portfolio Presentation Strategy:

• Structure Your Presentation: Organize your portfolio around 2-3 key projects that best demonstrate your skills in performance marketing design. For each, clearly outline the challenge, your solution, your process, and the results.

• Quantify Impact: Use specific numbers and metrics (e.g., "increased CTR by 15%", "achieved a 2x return on ad spend") to showcase the effectiveness of your designs.

• Explain Your "Why": Be ready to articulate the strategic thinking behind your design choices. Why did you select certain colors, typography, imagery, or calls-to-action? How did they align with the campaign goals?

• Highlight Figma Proficiency: Demonstrate your comfort and advanced skills within Figma, perhaps by showing interactive prototypes or explaining your use of components and design systems.

• Address AI Integration: If you have experience with AI tools in your workflow, be prepared to discuss how you used them and the benefits they provided.

📝 Enhancement Note: The interview process will likely assess not only your design skills but also your strategic thinking, analytical capabilities, and ability to work effectively in a performance-driven, remote environment. Your portfolio is your primary tool to demonstrate these competencies.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided link on jobs.lever.co. Ensure your application is tailored to highlight keywords related to Creative Design, Figma, Performance Marketing, and Digital Advertising.

• Curate Your Portfolio: Select 3-5 of your strongest projects that specifically showcase your experience in designing high-performing static and video creatives for digital marketing campaigns. Prioritize projects with measurable results and a clear demonstration of your strategic thinking.

• Optimize Your Resume: Ensure your resume clearly outlines your years of experience, proficiency in Figma and other relevant design tools, and any experience with performance marketing, data interpretation, or copywriting. Quantify achievements where possible.

• Prepare Your Presentation: Practice walking through your portfolio case studies. Be ready to explain your design process, strategic rationale, and the impact of your work using specific metrics. Prepare answers to common interview questions related to performance marketing and remote collaboration.

• Research the Industry: Familiarize yourself with current trends in the health and wellness industry and performance marketing creative. Understand how design contributes to user engagement and campaign success in this sector.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.